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INTRODUCTION E-COMMERCE.
Published by Maryann Dorsey Modified over 6 years ago
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Presentation on theme: "INTRODUCTION E-COMMERCE."— Presentation transcript:
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Slide Ideas for E-commerce Analysis and Strategy Presentation
- November 10, 2021
- PowerPoint templates for download , Strategy Management presentations
Last Updated on June 28, 2024 by Barbara
Need to present your e-commerce market characteristics and your online store performance? With e-retail sales growing at a speedy rate you might need to present your e-commerce analysis, challenges, performance, or metrics. Using appealing visuals for describing topics connected with online business makes the information clear in the mind of the audience.
Transform your business presentations with our expert resources. Discover more on our business performance presentations webpage.
Below we present several ideas for visual slides covering e-commerce models, analysis methods, and concepts, including:
- e-commerce types by business model
- market characteristics dashboard
- reasons for shopping online
- customer journey process map
- purchase funnel
- payment and delivery methods
- monthly sales analysis
We hope our examples will help you save time in finding the most suitable icon or diagram and create attractive readable slides.
All slide examples below can be downloaded as an editable source. See the E-commerce Analysis & Management graphics collection for PowerPoint.
What is an E-commerce data-driven strategy?
E-commerce is a business model that lets firms and individuals buy and sell products or services over the Internet. Data powers most business operations and serves as a source of valuable insights into shoppers’ behavior.
By collecting, processing, and analyzing data generated by e-commerce businesses, it’s possible to predict future trends, adapt to customer expectations, boost online shopping experience, raise conversion, and improve sales and marketing performance.
It is a good idea to start a presentation by clarifying the e-commerce definition and types. Below you can see an example of an e-commerce types diagram, including B2B, B2C, C2B, and C2C online shopping categories with a focus on the B2C type.
![powerpoint presentation on e commerce E-Commerce Types Diagram by Business Model B2B, B2C, C2B, C2C Online Shopping Categories](https://blog.infodiagram.com/wp-content/uploads/2021/11/E-Commerce-Types-Diagram-by-Business-Model-B2B-B2C-C2B-C2C-Online-Shopping-Categories-1024x576.png)
Illustrate market characteristics, demographics and competitors
Such a dashboard illustrating all essential demographic parameters of your e-commerce strategy on one slide will help to see the big picture and analyze the situation better. You can list the common indicators such as users split by:
- Place of Living
- Income per Household
![powerpoint presentation on e commerce E-consumers Country Demographics Dashboard Example- Users Split by Sex, Age, Education, Place of Living, Income per Household,](https://blog.infodiagram.com/wp-content/uploads/2021/11/E-consumers-Country-Demographics-Dashboard-Example-Users-Split-by-Sex-Age-Education-Place-of-Living-Income-per-Household-1024x576.png)
To make the data easy to read, we used various charts to represent each parameter: vertical and horizontal bar graphs for age and place of living, and donut charts for gender income, and education.
Describe main reasons for e-shopping in your e-commerce analysis presentation
We advise going beyond bullet-point lists and trying out creative ways of structuring the data. On the example slide, you can see the list that sums up reasons for shopping online: Convenience, Price, Convenience, Product Range, Customer Reviews, Shipping, and Time Saving.
![powerpoint presentation on e commerce Reasons for Shopping Online List Convenience, Price, Convenience, Products Range, Customers’ Reviews, Shipping, Time Saving](https://blog.infodiagram.com/wp-content/uploads/2021/11/Reasons-for-Shopping-Online-List-Convenience-Price-Convenience-Products-Range-Customers-Reviews-Shipping-Time-Saving-1024x576.png)
Each point is shown with an illustrative icon and percentage.
Outline customer journey process map
Present the customer journey using such roadmap graphics, divided into two main parts: purchase and post-purchase. You can include common steps such as:
- Product View
- Add to Cart
- Order Tracking
- Return (optional)
![powerpoint presentation on e commerce E-commerce Customer Journey Process Map Online Client Journey Diagram, Purchase and Post Purchase Steps from Visit, Product View to Delivery](https://blog.infodiagram.com/wp-content/uploads/2021/11/E-commerce-Customer-Journey-Process-Map-Online-Client-Journey-Diagram-Purchase-and-Post-Purchase-Steps-from-Visit-Product-View-to-Delivery-1024x576.png)
We used color-coding to make the stages more distinguishable and symbols to make the slide more attractive visually.
If you want to analyze the process deeper and to find solutions with your sales team on how to improve it, you can use such a funnel graphic demonstrating the percentage of users coming through each stage:
![powerpoint presentation on e commerce E-commerce Purchase Funnel Diagram Online Client Pipeline, Site Visit, Product View, Order Creation, Checkout, Purchase](https://blog.infodiagram.com/wp-content/uploads/2021/11/E-commerce-Purchase-Funnel-Diagram-Online-Client-Pipeline-Site-Visit-Product-View-Order-Creation-Checkout-Purchase-1024x576.png)
Visualize preferred payment and delivery methods
Illustrate the payment methods customers prefer most by using a donut chart with a description beside it.
On the example slide, you can see the summary of the following online transaction types: PayPal, Credit Card, Bank Transfer, Cash on Delivery, and Others.
![powerpoint presentation on e commerce Most Preferred Payment Methods- Online Transactions Types Pie Chart, Credit, Debit Card, PayPal, Bank Transfer, Cash on Delivery, Prepaid](https://blog.infodiagram.com/wp-content/uploads/2021/11/Most-Preferred-Payment-Methods-Online-Transactions-Types-Pie-Chart-Credit-Debit-Card-PayPal-Bank-Transfer-Cash-on-Delivery-Prepaid-1024x576.png)
To present preferred delivery methods, you can use the structure data chart and KPI values dashboard to make the numbers more visible. The common options include Home Delivery by post or courier, Click-and-collect, and Shop Pick-up Point.
![powerpoint presentation on e commerce Most Preferred Delivery Methods- Structure data chart and KPI Values Dashboard, Home Delivery, Click & Collect, Shop Pick-up Point](https://blog.infodiagram.com/wp-content/uploads/2021/11/Most-Preferred-Delivery-Methods-Structure-data-chart-and-KPI-Values-Dashboard-Home-Delivery-Click-Collect-Shop-Pick-up-Point-1024x576.png)
Show the monthly sales e-commerce analysis
The trend line chart is one of the best visual methods for presenting and comparing tendencies. On the slide below you can see the comparison of Net Revenue Value vs. Orders Entry Value over time.
![powerpoint presentation on e commerce E-commerce Analysis - Monthly Sales Online Purchases Trend Line Chart, Net Revenue Value vs. Orders Entry Value (Gap Analysis) Over Time](https://blog.infodiagram.com/wp-content/uploads/2021/11/E-commerce-Analysis-Monthly-Sales-Online-Purchases-Trend-Line-Chart-Net-Revenue-Value-vs.-Orders-Entry-Value-Gap-Analysis-Over-Time-1024x576.png)
If you want to focus more on evaluating the current results and the necessary improvement efforts to close the gap and reach the desired performance, check this blog for inspiration and gap analysis illustration examples.
For more inspiration, subscribe to our YouTube channel:
Download our slide redesign guide here: How to Creatively Present E-Commerce Categories (a PDF document) .
Resource: E-commerce Analysis & Management Presentation
The diagrams and graphics above are a part of our e-commerce slides collection. It contains templates to illustrate e-commerce concepts and models, including e-com market characteristics dashboard, competitors comparison template, customer journey process map, KPI analysis template, online store traffic’s sources data-driven chart, sales comparison slide templates, and more. Check the full deck here:
If you are looking for more general diagrams and charts, consider the ultimate collection of infographic templates .
Chief Diagram Designer, infoDiagram co-founder
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E-commerce has followed an irregular trajectory during the previous five years. Shoppers are choosing digital shopping for its convenience and unbounded reachability. Upgraded technologies like 3D imaging, augmented reality, voice assistance, etc., are compensating for a lack of feel and touch. Options like fast delivery, doorstep dropshipping, cash on delivery, and personalized experience are making it smoother sailing.
On the business side, thanks to e-commerce, startups like Gymshark are also catching up with established brands like Nike and Adidas in terms of popularity and sales. Traditional businesses known for their brick-and-mortar stores, like IKEA, are also flourishing well with e-commerce.
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A Boston Consulting Group (BCG) report says that by 2027, e-commerce will grow at 9% CAGR and contribute to 41% of global retail sales.
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Chapter 1: Introduction to Electronic Commerce
Apr 06, 2019
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Chapter 1: Introduction to Electronic Commerce . Objectives. In this chapter, you will learn about: What electronic commerce is and how it is experiencing a second wave of growth with a new focus on profitability
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Presentation Transcript
Objectives In this chapter, you will learn about: • What electronic commerce is and how it is experiencing a second wave of growth with a new focus on profitability • Why companies now concentrate on revenue models and the analysis of business processes instead of business models when they undertake electronic commerce initiatives • How economic forces have created a business environment that is fostering the second wave of electronic commerce • How businesses use value chains and SWOT analysis to identify electronic commerce opportunities • The international nature of electronic commerce and the challenges that arise in engaging in electronic commerce on a global scale
E-Commerce and E-Business • Electronic commerce is the use of technology, in particular the Internet, to conduct business • e-commerce generally refers to buying or selling electronically, usually interactively • e-business refers to conducting business activities, including business to business activities, using electronic communication • e-[you fill in the blank]
Categories of Electronic Commerce • Five general e-commerce categories: • Business-to-consumer (b2c) • Business-to-business (b2b) • Business processes • Consumer-to-consumer (c2c) • Business-to-government (b2g) • Supply management or procurement • Departments are devoted to negotiating purchase transactions with suppliers
Important Electronic Commerce Terminology • Transaction • An exchange of value • Business processes • The group of logical, related, and sequential activities and transactions in which businesses engage • Telecommuting or telework • Employees log in to company computers through the Internet instead of traveling to the office
The History of Electronic Commerce • Electronic funds transfers (EFTs) • Also called wire transfers • Electronic transmissions of account exchange information over private communications networks • Electronic data interchange (EDI) • Transmitting computer-readable data in a standard format to another business
E-COMMERCE TECHNOLOGIES Commercial History of the Internet Internet Technology Innovations for E-Commerce Page 241
The History of Electronic Commerce • Trading partners • Businesses that engage in EDI with each other • Value-added network (VAN) • Independent firm that offers connection and transaction-forwarding services to buyers and sellers engaged in EDI
The First Wave of Electronic Commerce • Defining characteristics of the first wave: • Dominant influence of U.S. businesses • Extensive use of the English language • Many new companies started with outside investor money • Unstructured use of e-mail • Over-reliance on advertising as a revenue source
The Second Wave of Electronic Commerce • Second wave: • Global enterprises in many countries are participating in electronic commerce • Established companies fund electronic commerce initiatives with their own capital • Customized e-mail strategies are now integral to customer contact
Business & Revenue Models and Business Processes • Business model • A set of processes that combine to yield a profit • Revenue model • A specific collection of business processes used to: • Identify customers • Market to those customers • Generate sales to those customers
Typical Business Modelsin EC • Online direct marketing • Electronic tendering systems (e.g., reverse auction) • Name your own price • Affiliate marketing • Viral marketing • Group purchasing • Online auctions • Product and service customization customization • Electronic marketplaces and exchanges • Value-chain integrators • Value-chain service providers • Information brokers • Bartering • Deep discounting • Membership • Supply chain improvers
Advantages of Electronic Commerce • Ecommerce … • increases purchasing opportunities for buyers • makes easier negotiating price and delivery terms
Disadvantages of Electronic Commerce • Perishable products are difficult to sell online • It is difficult to: • Calculate return on investment • Integrate existing databases and transaction-processing software into software that enables e-commerce • Cultural and legal obstacles also exist
Electronic Marketplaces What are the functions of markets? • matching buyers and sellers • facilitating the exchange of information, goods, services, and payments associated with market transactions • providing an institutional infrastructure, such as a legal and regulatory framework, that enables the efficient functioning of the market
Economics of E-Marketplaces
Transaction Costs • Transaction costs are the total costs that a buyer and seller incur • Significant components of transaction costs: • Cost of information search and acquisition • Investment of the seller in equipment or in the hiring of skilled employees to supply products or services to the buyer
Using Electronic Commerce to Reduce Transaction Costs • Businesses and individuals can use electronic commerce to reduce transaction costs by: • Improving the flow of information • Increasing coordination of actions
Network Economic Structures • Network economic structures: Companies coordinate their strategies, resources, and skill sets by forming long-term, stable relationships with other companies and individuals based on shared purposes • Strategic alliances: Relationships created within the network economic structure • Virtual companies/organizations: Strategic alliances that occur between or among companies operating on the Internet • Strategic partners: Entities that come together as a team for a specific project or activity
Network Effects • Law of diminishing returns • Most activities yield less value as the amount of consumption increases • Network effect • As more people or organizations participate in a network, the value of the network to each participant increases
E-COMMERCE TECHNOLOGIES • Will we see continued growth in e-commerce (Internet) applications? • Consider Metcalfe’s Law: The value of a network to each of its members is proportional to the number of other users, expressed as (n2 – n) / 2 • There are increasing returns to be gained as more organizations and people use the Web Page 240
Strategic Business Unit Value Chains • Value chain • A way of organizing the activities that each strategic business unit undertakes • Primary activities include: • Designing, producing, promoting, marketing, delivering, and supporting the products or services it sells • Supporting activities include: • Human resource management and purchasing
An Alternative View of a Value Chain
Industry Value Chains • Value system • Larger stream of activities into which a particular business unit’s value chain is embedded • Also referred to as industry value chain
SWOT Analysis: Evaluating Business Unit Opportunities • In SWOT analysis: • An analyst first looks into the business unit to identify its strengths and weaknesses • The analyst then reviews the operating environment and identifies opportunities and threats
Porter’s Competitive Forces Model: How the Internet Influences Industry Structure
Culture Issues • An important element of business trust is anticipating how the other party to a transaction will act in specific circumstances • Culture: • Combination of language and customs • Varies across national boundaries • Varies across regions within nations
Summary • Commerce • Negotiated exchange of goods or services • Electronic commerce • Application of new technologies to conduct business more effectively • First wave of electronic commerce • Ended in 2000 • Second wave of electronic commerce • New approaches to integrating Internet technologies into business processes
Summary • Using electronic commerce, businesses have: • Created new products and services • Improved promotion, marketing, and delivery of existing offerings • The global nature of electronic commerce leads to many opportunities and few challenges • To conduct electronic commerce across international borders, you must understand the trust, cultural, language, and legal issues
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E-commerce Marketing Plan Template
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Number of slides: 10
A solid marketing plan tells you where to go and how to get there. If you just started your e-commerce business or already have one, this template will help you build and communicate your e-commerce marketing plan. You’ll be able to set your marketing goals, define your target market, showcase your e-commerce growth strategy and more.
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E-commerce marketing goals slide.
Every plan should go after clear and defined goals. Set your e-commerce business for success with this slide. You’ll be able to showcase the primary goals of your marketing plan and let people know what you’re trying to achieve with your e-commerce strategy. Your team will know exactly what they’re working for and potential investors will understand your business vision.
E-commerce Target Market Slide
How’s the group of people you sell your goods to? Defining your target market is extremely important, since this will inform your team who they’re talking to in all their marketing efforts. In this slide, you can define your ideal clients in four categories.
E-commerce Growth Strategy
Close your presentation with your plan of growth. You don’t have to share it all, just some ideas of where you see your business in the next few years. You can also explain more about the future of e-commerce and connect it with your business vision. You’ll have everyone rooting for you.
Marketing charts
Complete your e-commerce marketing plan with the market analysis slide. It comes with a line chart to add quantitative data about your target market
E-commerce business
Big and small online businesses can use this PowerPoint template to present their marketing plan.
What’s an e-commerce marketplace?
An ecommerce marketplace is a site where multiple vendors can offer their products to a massive online audience. Examples of this are eBay, Amazon, and Facebook Marketplace.
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E-Commerce Infographics
It seems that you like this template, free google slides theme, powerpoint template, and canva presentation template.
Describe and explain online purchases, data about e-stores and various forms of e-commerce and devices that make all of this possible. All this information will look great as an infographic, right? Here you have different kinds of charts, timelines and, in general, ways of representing all about online shopping!
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E Commerce Business Development Plan Ppt PowerPoint Presentation Complete Deck With Slides
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Amazon E Commerce Services For Effective Customer Relationship Management Ppt PowerPoint Presentation Complete Deck With Slides
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Ultimate E Commerce Business Plan Go To Market Strategy
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E Commerce Start Up Business Plan Go To Market Strategy
You can survive and sail through cut-throat competition if you have the right skills and products at hand. If a business plan is on your upcoming agenda, then it will not be wise of you to proceed in absence of our well-designed E Commerce Start Up Business Plan Go To Market Strategy document. Our business plan word document swears by in-depth detailing and thus answers every question that may hit you or your audience at any point of time. Whats more, are the multi-fold benefits that our word document offers. Made up of high-resolution graphics, this document does not hamper when projected on a wide screen. Being pre-designed and thoroughly editable this ready-made business plan saves a lot of the presenters time and efforts which otherwise get wasted in designing the business plan from scratch. We make our business plan word documents available to you keeping in mind the competitive edge. Join your hands with us now.
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Retail E Commerce System Sample Ppt Slides Download
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Impact Of E Commerce On Business Activity Ppt Images Gallery
This is a impact of e commerce on business activity ppt images gallery. This is a eight stage process. The stages in this process are e business platrom, pricing, product management, account management, marketing, guide selling and configuration, quoting and proposals, order management.
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E-commerce PowerPoint Template
The E-commerce PowerPoint Template visually engages the audience through its attractive graphics in an e-commerce presentation. The trend of e-commerce and live commerce is expanding every day as the customers feel free to access the products in all the available stores and pay through digital money. To discuss such aspects of online shopping, our e-commerce template can be beneficial. This template includes visual scenes of human & technology infographics, editable text boxes or areas, and background designs. Business professionals, educationists, and marketers can customize this template in their professional presentations and effectively elaborate on their idea.
This PPT template provides 11 creative slides. The cover displays a human visual carrying shopping bags jumping out of the laptop screen. This illustration relates to the ease of shopping and customer excitement about the e-commerce platforms. The following thematic slides represent different concepts. For instance, the second slide shows a human character selling a t-shirt standing on a laptop screen. The screen also shows the like & heart symbols and a live badge. This illustration collectively displays the idea of live commerce, i.e., online selling of products through going live on social media platforms. Similarly, on further slides, the PowerPoint scene of sellers standing in front of a mobile screen before the customer, a happy human character with shopping bags and credit cards, and a mobile infographic decorated as a shop represent e-commerce shopping concepts. So, presenters can use these slides in their live shopping presentations.
Presenters can use the infographic slide of social media sales promotion to elaborate on the significance of social platforms for live commerce. Another metaphor of digital money is demonstrated through a scene where a customer is carrying a credit card, and a hand from the screen is delivering the product. This way, users can indicate the concept of live shopping or e-commerce using this E-commerce PowerPoint Template. Presenters can make any customizations to this PowerPoint template, like changing colors, fonts, and background designs. Users can use the editable graphs provided in this template to showcase trends or statistical data related to e-commerce or live commerce. This PPT template is 100% editable using Google Slides and Keynote. Also, check our complete collection of e-commerce PowerPoint templates .
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E-Commerce or Electronic commerce is a process of buying, selling, transferring, or exchanging products, services, and/or information via electronic networks and computers. 5 Definition of E-Commerce. 'Formulating commercial transactions at a site remote from the trading partner and then using electronic communications to execute that ...
Download free e-commerce PowerPoint templates and Google Slides with stunning infographics and themes. Craft mesmerizing presentations for investors, partners, or clients with easy customization and royalty-free use.
Discover more on our business performance presentations webpage. Below we present several ideas for visual slides covering e-commerce models, analysis methods, and concepts, including: e-commerce types by business model. market characteristics dashboard. reasons for shopping online. customer journey process map. purchase funnel.
Introducing Electronic Commerce PowerPoint Presentation Slides. This presentation gives an overview of Ecommerce, organizational structure, E-business infrastructure, trends, and key drivers, E-environment. Take the assistance of the readily available eCommerce PPT slide design and showcase worldwide trends in the eCommerce industry.
1. Just like the powerpoint version, scroll to the bottom of the template features. 2. You can now click on the button that says 'Use E-commerce as a Google Slides theme'. 3. A new window will open with a larger preview. If you want to use the template, click the Use template button in the upper right corner. 4.
Download pre-designed e-commerce PowerPoint presentation templates with editable shapes and objects that you can use to prepare awesome sales presentations or e-commerce PowerPoint presentations. Find useful sales and e-commerce cliparts that are very easy to edit, like shopping carts, shopping bag shapes, sales tag icons, and more.
SlideTeam introduces a set of templates that is a blueprint for building your E-commerce business. These presentation templates will guide you in crafting a successful online business plan from brainstorming the product niche, to plotting ways to ensure the customers like the products you make. Template 1 - E-Commerce Business Overview Template
Free Google Slides theme, PowerPoint template, and Canva presentation template. When it comes to presenting your e-commerce idea with flair and precision, this pitch deck will be your ideal companion. Its modern design, combined with AI-generated text, graphs, tables, and diagrams, provides a slick, corporate finish to sway your audience.
Template 5: E-commerce Business Model. This PowerPoint Layout presents a streamlined e-commerce model. It demonstrates all crucial elements from the website or storefront to order fulfillment. Use it as a foundational reference in e-commerce presentations, training, workshops, or strategic planning sessions of the drop shipping business model.
Free Google Slides theme, PowerPoint template, and Canva presentation template. Present a business plan with this very professional template. It's full of corporate vibes and simple-to-edit layouts, so you can clearly state your message in no time. The maps, the infographics, the timelines and even the placeholder logo make use of gradients ...
Presentation Transcript. Chapter 1: Introduction to Electronic Commerce. Objectives In this chapter, you will learn about: • What electronic commerce is and how it is experiencing a second wave of growth with a new focus on profitability • Why companies now concentrate on revenue models and the analysis of business processes instead of ...
An ecommerce marketplace is a site where multiple vendors can offer their products to a massive online audience. Examples of this are eBay, Amazon, and Facebook Marketplace. Get your presentation custom designed by us, starting at just $10 per slide. STEP 1.
E-commerce is the future of retail, and those who adapt will reap the rewards. Whether you're presenting to colleagues, clients, or customers, our template is the perfect tool to help you communicate your message with clarity and impact. Features of the slide. 100% customizable slides and easy to download. The slide contained 16:9 and 4:3 formats.
30 different infographics to boost your presentations. Include icons and Flaticon's extension for further customization. Designed to be used in Google Slides, Canva, and Microsoft PowerPoint and Keynote. 16:9 widescreen format suitable for all types of screens. Include information about how to edit and customize your infographics.
Unlock the full potential of your online store with our hand-drawn, illustrative presentation template, perfect for anyone looking to make their e-commerce pitch unforgettable. Dominated by sleek grey and vibrant green, this slideshow template is your go-to for showcasing products, marketing strategies, and growth plans. Ideal for entrepreneurs ...
This is a dimension of e commerce strategy diagram powerpoint slide presentation. This is a one stage process. The stages in this process are brand, technology, organizational learning, infrastructure, leadership, markets, services. Make learning dynamic and enchanting activities with e commerce presentation templates and google slides.
The E-commerce PowerPoint Template visually engages the audience through its attractive graphics in an e-commerce presentation. The trend of e-commerce and live commerce is expanding every day as the customers feel free to access the products in all the available stores and pay through digital money. To discuss such aspects of online shopping ...