persuasive essay introduction body conclusion

How to Write a Persuasive Essay: Tips and Tricks

By Allison Bressmer

Most composition classes you’ll take will teach the art of persuasive writing. That’s a good thing.

Knowing where you stand on issues and knowing how to argue for or against something is a skill that will serve you well both inside and outside of the classroom.

Persuasion is the art of using logic to prompt audiences to change their mind or take action , and is generally seen as accomplishing that goal by appealing to emotions and feelings.

A persuasive essay is one that attempts to get a reader to agree with your perspective.

Ready for some tips on how to produce a well-written, well-rounded, well-structured persuasive essay? Just say yes. I don’t want to have to write another essay to convince you!

How Do I Write a Persuasive Essay?

What are some good topics for a persuasive essay, how do i identify an audience for my persuasive essay, how do you create an effective persuasive essay, how should i edit my persuasive essay.

Your persuasive essay needs to have the three components required of any essay: the introduction , body , and conclusion .

That is essay structure. However, there is flexibility in that structure.

There is no rule (unless the assignment has specific rules) for how many paragraphs any of those sections need.

Although the components should be proportional; the body paragraphs will comprise most of your persuasive essay.

How Do I Start a Persuasive Essay?

As with any essay introduction, this paragraph is where you grab your audience’s attention, provide context for the topic of discussion, and present your thesis statement.

TIP 1: Some writers find it easier to write their introductions last. As long as you have your working thesis, this is a perfectly acceptable approach. From that thesis, you can plan your body paragraphs and then go back and write your introduction.

TIP 2: Avoid “announcing” your thesis. Don’t include statements like this:

• “In my essay I will show why extinct animals should (not) be regenerated.”
• “The purpose of my essay is to argue that extinct animals should (not) be regenerated.”

Announcements take away from the originality, authority, and sophistication of your writing.

Instead, write a convincing thesis statement that answers the question "so what?" Why is the topic important, what do you think about it, and why do you think that? Be specific.

How Many Paragraphs Should a Persuasive Essay Have?

This body of your persuasive essay is the section in which you develop the arguments that support your thesis. Consider these questions as you plan this section of your essay:

• What arguments support your thesis?
• What is the best order for your arguments?
• What evidence do you have?
• Will you address the opposing argument to your own?
• How can you conclude convincingly?

TIP: Brainstorm and do your research before you decide which arguments you’ll focus on in your discussion. Make a list of possibilities and go with the ones that are strongest, that you can discuss with the most confidence, and that help you balance your rhetorical triangle .

What Should I Put in the Conclusion of a Persuasive Essay?

The conclusion is your “mic-drop” moment. Think about how you can leave your audience with a strong final comment.

And while a conclusion often re-emphasizes the main points of a discussion, it shouldn’t simply repeat them.

TIP 1: Be careful not to introduce a new argument in the conclusion—there’s no time to develop it now that you’ve reached the end of your discussion!

TIP 2 : As with your thesis, avoid announcing your conclusion. Don’t start your conclusion with “in conclusion” or “to conclude” or “to end my essay” type statements. Your audience should be able to see that you are bringing the discussion to a close without those overused, less sophisticated signals.

If your instructor has assigned you a topic, then you’ve already got your issue; you’ll just have to determine where you stand on the issue. Where you stand on your topic is your position on that topic.

Your position will ultimately become the thesis of your persuasive essay: the statement the rest of the essay argues for and supports, intending to convince your audience to consider your point of view.

If you have to choose your own topic, use these guidelines to help you make your selection:

• Choose an issue you truly care about
• Choose an issue that is actually debatable

Simple “tastes” (likes and dislikes) can’t really be argued. No matter how many ways someone tries to convince me that milk chocolate rules, I just won’t agree.

It’s dark chocolate or nothing as far as my tastes are concerned.

Similarly, you can’t convince a person to “like” one film more than another in an essay.

You could argue that one movie has superior qualities than another: cinematography, acting, directing, etc. but you can’t convince a person that the film really appeals to them.

Once you’ve selected your issue, determine your position just as you would for an assigned topic. That position will ultimately become your thesis.

Until you’ve finalized your work, consider your thesis a “working thesis.”

This means that your statement represents your position, but you might change its phrasing or structure for that final version.

When you’re writing an essay for a class, it can seem strange to identify an audience—isn’t the audience the instructor?

Your instructor will read and evaluate your essay, and may be part of your greater audience, but you shouldn’t just write for your teacher.

Think about who your intended audience is.

For an argument essay, think of your audience as the people who disagree with you—the people who need convincing.

That population could be quite broad, for example, if you’re arguing a political issue, or narrow, if you’re trying to convince your parents to extend your curfew.

Once you’ve got a sense of your audience, it’s time to consult with Aristotle. Aristotle’s teaching on persuasion has shaped communication since about 330 BC. Apparently, it works.

Aristotle taught that in order to convince an audience of something, the communicator needs to balance the three elements of the rhetorical triangle to achieve the best results.

Those three elements are ethos , logos , and pathos .

Ethos relates to credibility and trustworthiness. How can you, as the writer, demonstrate your credibility as a source of information to your audience?

How will you show them you are worthy of their trust?

• You show you’ve done your research: you understand the issue, both sides
• You show respect for the opposing side: if you disrespect your audience, they won’t respect you or your ideas

Logos relates to logic. How will you convince your audience that your arguments and ideas are reasonable?

You provide facts or other supporting evidence to support your claims.

That evidence may take the form of studies or expert input or reasonable examples or a combination of all of those things, depending on the specific requirements of your assignment.

Remember: if you use someone else’s ideas or words in your essay, you need to give them credit.

ProWritingAid's Plagiarism Checker checks your work against over a billion web-pages, published works, and academic papers so you can be sure of its originality.

Find out more about ProWritingAid’s Plagiarism checks.

Pathos relates to emotion. Audiences are people and people are emotional beings. We respond to emotional prompts. How will you engage your audience with your arguments on an emotional level?

• You make strategic word choices : words have denotations (dictionary meanings) and also connotations, or emotional values. Use words whose connotations will help prompt the feelings you want your audience to experience.
• You use emotionally engaging examples to support your claims or make a point, prompting your audience to be moved by your discussion.

Be mindful as you lean into elements of the triangle. Too much pathos and your audience might end up feeling manipulated, roll their eyes and move on.

An “all logos” approach will leave your essay dry and without a sense of voice; it will probably bore your audience rather than make them care.

Once you’ve got your essay planned, start writing! Don’t worry about perfection, just get your ideas out of your head and off your list and into a rough essay format.

After you’ve written your draft, evaluate your work. What works and what doesn’t? For help with evaluating and revising your work, check out this ProWritingAid post on manuscript revision .

After you’ve evaluated your draft, revise it. Repeat that process as many times as you need to make your work the best it can be.

When you’re satisfied with the content and structure of the essay, take it through the editing process .

Grammatical or sentence-level errors can distract your audience or even detract from the ethos—the authority—of your work.

You don’t have to edit alone! ProWritingAid’s Realtime Report will find errors and make suggestions for improvements.

You can even use it on emails to your professors:

Try ProWritingAid with a free account.

How Can I Improve My Persuasion Skills?

You can develop your powers of persuasion every day just by observing what’s around you.

• How is that advertisement working to convince you to buy a product?
• How is a political candidate arguing for you to vote for them?
• How do you “argue” with friends about what to do over the weekend, or convince your boss to give you a raise?
• How are your parents working to convince you to follow a certain academic or career path?

As you observe these arguments in action, evaluate them. Why are they effective or why do they fail?

How could an argument be strengthened with more (or less) emphasis on ethos, logos, and pathos?

Every argument is an opportunity to learn! Observe them, evaluate them, and use them to perfect your own powers of persuasion.

Be confident about grammar

Check every email, essay, or story for grammar mistakes. Fix them before you press send.

Allison Bressmer

Allison Bressmer is a professor of freshman composition and critical reading at a community college and a freelance writer. If she isn’t writing or teaching, you’ll likely find her reading a book or listening to a podcast while happily sipping a semi-sweet iced tea or happy-houring with friends. She lives in New York with her family. Connect at linkedin.com/in/allisonbressmer.

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What is a Persuasive Essay? Full Persuasive Essay Guide

In a world where effective communication is crucial, mastering persuasive writing is essential. It transcends simply expressing opinions by enabling you to influence others and clearly articulate your message. Say goodbye to difficulties in making your point; join us as we explore how to craft persuasive essays that are both informative and genuinely compelling in our guide!

Persuasive Essay Definition

This type of essay persuades the reader to agree with your viewpoint by presenting convincing arguments, research, and ideas. You rely on logic and reason to demonstrate why your perspective is more valid than others. You must present clear arguments supported by compelling facts. Several key elements should be included in these essays:

• A clear thesis statement or main idea that guides your essay's focus.
• An opening paragraph that introduces your thesis statement and sets the stage for your argument.
• Body paragraphs that use specific research evidence to support your points.
• Smooth transitions between paragraphs that connect ideas clearly and engagingly.
• Addressing counterarguments to acknowledge and refute opposing viewpoints.
• A conclusion that reinforces your central idea without repeating it word for word.

Elements of a Persuasive Essay

Persuasive essays rely on three key elements called modes of persuasion . These were introduced by Aristotle, a famous philosopher, to help make arguments strong and convincing.

First, there's logos , which means using evidence and logical reasoning to support your points. It's crucial to clearly state your main argument and back it up with solid evidence. Remember, what counts as convincing evidence can vary depending on who you're trying to persuade.

Next up is pathos , which involves appealing to people's emotions. Sharing personal stories can be really effective here because they help readers connect emotionally with your argument. Plus, personal anecdotes can give your essay a unique voice.

Lastly, there's ethos , which is all about building trust and credibility with your audience. The way you write your essay—whether it's serious, funny, or sincere—can affect how readers see you. Using reliable sources and showing empathy can also help establish your credibility. And when you're making claims, it's important to consider what your readers already believe and try to address any doubts they might have.

Feeling overwhelmed by all this info? Just say - ' write my paper ,' and our expert writers will jump in to assist you right away!

How to Write a Persuasive Essay in 7 Steps

Writing a persuasive essay usually follows a structured format: introduction, body, conclusion . Unlike argument essays, which involve discussing and attacking alternate views, persuasive essays aim to convince the reader of your argument's validity. They're a bit more gentle and understanding in tone. To craft a solid persuasive essay, follow the 7 steps in this section. And while you're at it, don't forget to explore our guide on how to write an argumentative essay , too. These two types of assignments are the most common in school and college.

Step 1: Topic Selection and Research

Choosing a good topic is where you start when writing a persuasive essay. Think about things that really interest you and make you feel strongly. But it's not just about what you like; you also need to think about what matters to your readers. Do some digging to learn more about your topic. Look into different parts of it by checking out reliable sources like books, websites, and academic articles.

While you're doing your research, keep an eye out for different opinions and new ideas about your topic. This helps you get ready for arguments against your point of view. It's also important to see if there's enough evidence out there to back up what you believe. Having lots of evidence makes it easier to make a strong case.

For more help on picking a topic, check out our persuasive essay topics .

Step 2: Develop a Strong Thesis Statement

A well-developed thesis statement should be specific, concise, and debatable. Avoid saying things that are too vague or broad, as they won't give your essay a clear direction. Instead, try to come up with a thesis that clearly says what you believe and encourages people to think about it critically.

Make sure your thesis statement is backed up by the evidence you found in your research. Use facts, numbers, or opinions from experts to support what you're saying and make your argument stronger.

Also, think about how your thesis statement fits into your whole persuasive essay. It should not only outline your main argument but also give a hint about why it's important.

Step 3: Create an Outline

An academic persuasive essay outline typically follows the 'classical' structure, which is based on techniques used by ancient Roman rhetoricians. Here are the basic elements your outline should include:

Step 4: Write the Introduction

When writing a persuasive essay introduction, it should not only give background information but also frame it as a problem or issue, known as the exigence. Presenting a clearly defined problem and proposing the thesis as a solution makes for a compelling introduction, as readers naturally want to see problems solved.

Here's a breakdown of an effective persuasive essay introduction:

• Hook : Begin with a brief anecdote that highlights an emerging issue, capturing the reader's attention.
• Context : Provide background information related to the topic.
• Problem : Connect the anecdote with the emerging issue, presenting it as a problem in need of addressing.
• Debate : Mention briefly the existing debate surrounding how to respond to the problem.
• Claim : Conclude the introduction by hinting at how you intend to address the problem, presented in a conversational tone as part of an ongoing dialogue.

Step 5: Delve into Body Paragraphs

The core of a persuasive essay lies in presenting a claim supported by reasoning and evidence. This means that much of the essay's body is dedicated to providing supporting reasons backed by evidence. A common approach taught in schools and colleges is the PEAS formula:

• Point : Start by explaining your reason clearly. For example, 'Another reason why we need to recycle is because...'
• Evidence : After explaining your reason, give proof that supports it. You can mention facts or share what experts say. You might say, ' I saw in a study that.. .' or ' Scientists have found that.. .'
• Analysis : Explain how your proof supports your reason. You can say, ' This means that.. .' or ' This shows us that... '
• Summary/So what? : Finish by quickly summarizing everything you said before. Then, explain why it's important or what it means for your argument.

Step 6: Address Counterarguments

When you're dealing with counterarguments, pick the response strategy that matches your argument.

• If you agree with some points from the counterargument, acknowledge them and explain why they're not important for your topic. 
• If the counterargument uses different evidence, say why it's not trustworthy. 
• If the counterargument looks at evidence in a different way, explain why their understanding is wrong. 
• If the counterargument weakens your point with evidence, explain why it doesn't actually disprove your argument.

Use phrases like these to introduce counterarguments:

• Some researchers say...
• Critics argue that...
• Others might think...
• There's a different view that...

And transition like this from counterargument to response:

• While some of that makes sense, I still believe...
• Even if that's true, it doesn't change the fact that...
• Those points are interesting, but they don't affect my argument because...
• I see where you're coming from, but I can't agree because...

Step 7: Conclude with a Call to Action or a Memorable Closing Statement

A good persuasive conclusion should do two things:

• Summarize the main points of your essay. If it's a longer essay, using phrases like 'I have argued that' can help, but for shorter essays, it might not be needed since the reader will remember the main ideas.
• Address the ' So what? ' or ' Now what? ' challenge. Imagine your reader asking, 'Okay, I'm convinced by your essay, but why are these ideas important? What should I do with them? Do you expect things to change?' Depending on whether your essay aims to change how people think or act, offer brief action points or insights into the implications of your ideas.

Consider ending with an anecdote, fact, or quote that highlights the significance of your argument.

Also, take a look at our guide on how to write a synthesis essay . It's a common type of assignment you'll encounter in school and college.

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Persuasive Essay Examples

Here are great examples of persuasive essays to inspire you. If you like the writing style of our authors, you can buy essay paper from them, who will ensure a high-quality document specifically tailored to your needs!

5 Tips for Writing a Persuasive Essay

Here are some additional tips to enhance your essay from our persuasive essay writing service :

• Start with a Captivating Hook : Grab your reader's attention from the beginning with an engaging hook. Instead of using common approaches like surprising facts or quotes, try incorporating a unique angle or a suspenseful story related to your topic.
• Build Your Credibility : It's crucial to establish your credibility to persuade your audience to trust your argument. In addition to presenting well-researched facts and statistics, share personal experiences or insights to demonstrate your expertise. Citing lesser-known experts or studies can also provide a fresh perspective and show a thorough exploration of the topic.
• Clearly State Your Thesis: Craft a clear and concise thesis statement that effectively addresses the nuances of your argument. Take time to consider the wording of your thesis and how it aligns with your essay's direction. Provide a brief overview of the main points you'll cover to give readers a clear roadmap.
• Use Persuasive Language : Choose words and phrases that evoke emotion and urgency, compelling the reader to take action. Experiment with rhetorical devices like parallelism or repetition to add depth to your argument. Maintain a tone that balances assertiveness with respect.
• Appeal to Emotions and Logic : While emotional appeals can be powerful, support them with solid logic and evidence. Supplement personal anecdotes with relevant data, expert opinions, or logical reasoning for a well-rounded perspective. Anticipate and address potential counterarguments to demonstrate thorough consideration of the issue.

To bring it all together, you now understand the power of persuasion - it teaches you how to express your ideas clearly and convincingly. This means you can speak up for what you believe in, making society more active and informed. These skills are super useful not just in school but also in jobs and everyday life. And, if you want to make things easier, you can always check out our essay service . We'll save you time and give you some extra help with your writing!

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What are the 7 Tips for Persuasive Essays?

How do i make a persuasive essay.

Daniel Parker

is a seasoned educational writer focusing on scholarship guidance, research papers, and various forms of academic essays including reflective and narrative essays. His expertise also extends to detailed case studies. A scholar with a background in English Literature and Education, Daniel’s work on EssayPro blog aims to support students in achieving academic excellence and securing scholarships. His hobbies include reading classic literature and participating in academic forums.

is an expert in nursing and healthcare, with a strong background in history, law, and literature. Holding advanced degrees in nursing and public health, his analytical approach and comprehensive knowledge help students navigate complex topics. On EssayPro blog, Adam provides insightful articles on everything from historical analysis to the intricacies of healthcare policies. In his downtime, he enjoys historical documentaries and volunteering at local clinics.

• Rewrote the whole article except the samples which are good and new, and FAQs section
• Added new writing steps
• Researched new information overall

1. Gladd, J. (2020, August 18). Tips for Writing Academic Persuasive Essays . Pressbooks. https://idaho.pressbooks.pub/write/chapter/structure-of-academic-persuasive-essays/

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How to Write a Concluding Paragraph for a Persuasive Essay

Last Updated: February 13, 2024 Fact Checked

This article was co-authored by Jake Adams . Jake Adams is an academic tutor and the owner of Simplifi EDU, a Santa Monica, California based online tutoring business offering learning resources and online tutors for academic subjects K-College, SAT & ACT prep, and college admissions applications. With over 14 years of professional tutoring experience, Jake is dedicated to providing his clients the very best online tutoring experience and access to a network of excellent undergraduate and graduate-level tutors from top colleges all over the nation. Jake holds a BS in International Business and Marketing from Pepperdine University. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 196,324 times.

Giving an Overview

• If it helps, print out a copy of the body of the paper and highlight the main points to be summarized.

• For instance, "Gun laws should be changed to reflect the evolving needs of today's generations.”

• You can, however, create a call to action or end with a creative and engaging hook statement.

• Using the first sentence to restate the hypothesis in your introduction, in different wording
• Writing the next 2-3 sentence to summarize the key arguments made in your paper
• Having the last 1-2 sentences be a grand statement of conclusion, saying what your final findings are

Using Convincing Wording

• For instance, "Regular exercise reduces stress, improves your sleep, and promotes weight loss."

• For instance, instead of writing, "The traditional American Dream is not dead and gone," write, "The American Dream is not dead.”
• However, keep in mind that in some cases, more elaborate wording may be necessary to drive home your point.

Establishing the Relevance of Your Conclusion

• For example,"What will happen to small businesses as different industries continue to go digital?"

• For example, "Being environmentally responsible is a necessary step for all people, in order to save the parts of nature that we have left."

• For example, "If this competitive nature of school work were replaced with a more community-based learning approach, we might see happier, healthier children."

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• ↑ Jake Adams. Academic Tutor & Test Prep Specialist. Expert Interview. 20 May 2020.
• ↑ https://opentextbc.ca/writingforsuccess/chapter/chapter-10-persuasion/
• ↑ http://penandthepad.com/write-concluding-paragraph-persuasive-essay-college-1412.html
• ↑ http://examples.yourdictionary.com/parallel-structure-examples.html
• ↑ http://writingcenter.fas.harvard.edu/pages/ending-essay-conclusions
• ↑ https://owl.purdue.edu/owl/general_writing/common_writing_assignments/argument_papers/conclusions.html

About This Article

To write a concluding paragraph for your persuasive essay, you’ll need to briefly summarize your main arguments. Use the first sentence to restate your hypothesis from your introduction in different words. Then, spend 2 or 3 sentences reminding the reader of the main arguments you made throughout the essay. Use strong, simple language to emphasize your conclusion. You can also add a call to action or tell the reader what you think should happen as a result of your conclusions. For example, "If this competitive nature of school work were replaced with a more community-based learning approach, we might see happier, healthier children." For more tips from our Teaching co-author, including how to position your arguments within the bigger picture, read on! Did this summary help you? Yes No

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How to Write a Great Persuasive Essay

Table of contents

• 1 Key Features and Objectives of Persuasive Essays
• 2.1 Objectives
• 2.3 Use of Evidence
• 2.4 Approach to the Audience
• 3.1.1 Give Background Details
• 3.1.2 State Your Thesis Statement
• 4.1.1 Making Point
• 4.1.2 Presenting Facts
• 4.1.3 Connecting With Emotions
• 5.1 Example of Outline for Persuasive Essay
• 6.1 Create a Strong Title
• 6.2 Share Your Audience’s Interests
• 6.3 Use Language and Rhetorical Devices
• 6.4 Integrate References and Citations
• 6.5 Avoid Fallacies
• 6.6 Employ Storytelling
• 6.7 Try Persuasive Techniques
• 6.8 Don’t Depend Too Much on Emotion
• 6.9 Stay Focused
• 6.10 Edit And Make a Persuasive Essay Format
• 7.1.1 “Imagine if…”
• 7.1.2 “Picture this…”
• 7.1.3 “Have you ever wondered…”
• 7.2.1 “For instance…”
• 7.2.2 “For example…”
• 7.2.3 “Specifically…”
• 7.2.4 “In particular…”
• 7.2.5 “Namely…”
• 7.3.1 “For example…”
• 7.3.2 “Thus…”
• 7.3.3 “As an example…”
• 7.3.4 “In the instance of…”
• 7.3.5 “In other words…”
• 7.3.6 “To illustrate…”
• 7.4.1 “To this end…”
• 7.4.2 “Keeping this in mind…”
• 7.4.3 “For this purpose…”
• 7.4.4 “Therefore…”
• 7.5.1 “Also…”
• 7.5.2 “Furthermore…”
• 7.5.3 “Additionally…”
• 7.5.4 “However…”
• 7.6.1 “On the other hand…”
• 7.6.2 “In spite of…”
• 7.6.3 “Yet…”
• 7.7.1 “With this in mind…”
• 7.7.2 “As a result of…”
• 7.7.3 “Because of this…”
• 7.7.4 “For this reason…”
• 7.8 The Final Secret Of Good Persuasive Essays

Would you like to write a persuasive essay that will be used as a perfect example of a persuasive essay for others? Composing memorable writing takes skills that everyone can learn by reading this guide. We’ll lead you through the process of informing and convincing your readers.

Upon finishing this article, you’ll:

• Learn how to write a persuasive essay introduction, body, and conclusion;
• Get expert tips to improve your paper strength;
• Learn techniques that will improve your essay’s argument;
• Know how to pick words that clearly convey your point;
• Discover how to balance the general mood of your essay by combining facts and emotions.

As the clock is ticking and submission deadlines are drawing near, let’s move on to the parts that will improve your ability to write persuasive essays.

Key Features and Objectives of Persuasive Essays

A persuasive essay is a unique writing that tries to persuade the reader to think differently about a subject. Take a look at the following salient qualities of persuasive essays:

• Emotional Appeal : You can craft an engaging story beyond bare facts by establishing a connection with your audience. Arouse the reader’s emotions. Use powerful words like “love” and “safety,” which resonate deeply, influencing feelings and decisions.
• Strong Evidence: It’s vital to provide a solid base for your argument. Strengthen your claims with compelling words such as “results” and “proven,” which emphasize the reliability and effectiveness of your evidence. As a result, your essay becomes more compelling and credible.
• Clearly Stated Opinion: Have a well-defined opinion. The thesis statement, or key concept, should point your opinion in an essay to the reader.

These elements work together to compel the reader to view things your way and, ideally, adopt this viewpoint. Persuasive writing not only spreads ideas but also motivates action by influencing opinions.

Persuasive vs. Argumentative Essays: What Is the Difference?

Even though both persuasive and argumentative essays want to convince the reader, they differ in their goals, how they sound, and how they introduce evidence and talk to the audience.

Persuasive essays try to make readers agree by appealing to emotions, convictions, or moral principles. The primary objective is to connect with the reader and help them comprehend the writer’s point of view. In contrast, argumentative essays focus on rational, logical arguments backed by factual evidence.

The tone in persuasive essays often involves more emotional language to connect with the reader on a personal level. Phrases like “imagine if” or “picture this” can be used to draw readers into a scenario, making it feel real and urgent. On the other hand, argumentative essays use a more formal and detached tone, relying on an objective presentation of facts.

Use of Evidence

Persuasive essays often incorporate emotional appeals to connect more deeply with the reader. Effective types of emotional evidence include:

• Personal Stories: Engage the reader by sharing real-life experiences.
• Anecdotes: Provide short, impactful examples to illustrate points.
• Metaphors: Use symbolic language to create vivid comparisons.
• Passionate Language: Employ emotionally charged words to enhance persuasion.
• Rhetorical Questions: Pose questions to provoke thought without needing an actual answer.
• Figurative Language: Use similes and other figures of speech to emphasize and embellish points.

Argumentative essays rely on logic and evidence to substantiate claims. Key forms of rational evidence include:

• Statistical Data: Present numbers to support arguments quantitatively.
• Credible Sources: Cite established authorities to add validity.
• Expert Opinions: Include insights from individuals recognized in their fields.
• Documented Instances: Reference specific cases or examples that illustrate your point.
• Historical Evidence: Use past events to establish context and precedent.

Approach to the Audience

All types of essay writing have a different strategy for reaching their audience. Persuasive essays attempt to understand, predict, and influence the reader’s emotions, using direct and engaging language.

In argumentative essays, the audience approach is akin to formulating a coherent case in a formal context. The author works on logical arguments and avoids any prejudice or skepticism motivated by feelings, as well as transitions in argumentative essays for a smoother flow.

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How Does the Structure of a Persuasive Essay Look?

A persuasive essay follows a defined format. Basic persuasive essays typically consist of five paragraphs . In the introduction’s first paragraph, you introduce your topic and state your thesis. The next three paragraphs, known as the body, are where you present your evidence and arguments. Finally, in the last paragraph, the conclusion, you summarize your argument and urge the reader to take action. Keep it simple and clear so everyone can easily understand

Developing a well-crafted outline for a persuasive essay before writing helps arrange ideas and guarantees a logical flow. As a result, your persuasive essay structure will guide the audience through your thoughts, increase the essay’s receptive quality, and aid in gaining interest among readers.

Write a Captivating Introduction

Every writer knows that starting your persuasive essay outline with an engaging hook is essential. This applies to your introductory paragraph as well. Think of an engaging hook as a movie teaser. Movie teasers are intriguing enough to captivate your readers, but not overwhelming. Achieving a balance between being informative and engaging is key; don’t assume your readers grasp everything. Use a relevant quote or a compelling statistic as your introduction hook.

Begin with a compelling hook that grabs attention. Consider using:

• An Intriguing Question : Pose a thought-provoking question to pique curiosity.
• A Surprising Statistic : Share a statistic that highlights the urgency or importance of the topic.
• A Relevant Quote : Use a quote that reflects the central theme of your essay and inspires readers.
• A Vivid Anecdote : Tell a brief, engaging story that sets up your argument or shows why the topic is relevant.

Give Background Details

After using a hook, it’s time to give some context. Present an overview of the subject and any background knowledge that may be required. Remain succinct: you are not looking to overpower the reader with details just yet.

State Your Thesis Statement

Conclude your introduction with a clear and concise thesis statement. This statement should:

• Assert Your Position : Clearly express your stance on the topic, ensuring it is debatable and substantial.
• Guide the Reader : Serve as a roadmap for the arguments you will present in the body of your essay.

Your persuasive essay’s thesis statement is your main point, the core, clear idea you’re arguing. For a relatable write-up, keep it clear and direct. Use real examples to support your claim, making it relatable. Your thesis statement should engage readers immediately, guiding them into your argument. Think of it as a roadmap, outlining your stance without confusion.

A persuasive thesis grabs attention and clearly states your position, setting the tone for your entire write-up. In your introduction, the thesis statement should be one of the final sentences. Your thesis statement should aim at explaining your essay’s purpose from your point of view. Afterward, use information from reliable sources. Consider also adding a call to action to support your argument.

Consider your essay’s introductory paragraph as its doorway. Since it’s the first part of your persuasive paper outline the reader will see, it has to spark their interest. Let’s look at some advice on how to build a strong essay opening.

The Secrets of an Effective Body Paragraph

In the heart of your persuasive essay lie its body paragraphs. Here, your arguments find a voice, and evidence bolsters your stance. Let’s explore how to construct these paragraphs effectively:

• Topic Sentence : Start each paragraph with a topic sentence that introduces the main idea you will discuss. This sentence should link back to your thesis statement and outline the argument you’ll expand upon in the paragraph.
• Statistical Data : Quantify your argument with relevant numbers.
• Expert Testimony : Bring in perspectives from authorities in the field to add credibility.
• Examples and Anecdotes : Concrete examples and personal stories can make your argument more relatable and emotionally appealing.
• Powerful Adjectives and Verbs : Choose words that convey strong emotions or action to persuade your audience.
• Rhetorical Questions : Use these to challenge the reader’s thinking and engage them more deeply in the topic.
• Direct Address : Occasionally speak directly to the reader to make your argument more personal and urgent.
• Concluding Sentence : Each paragraph should end with a sentence that summarizes the main point discussed and leads smoothly into the next paragraph. This helps maintain the flow of your essay and reinforces the cohesion between your arguments.
• Transitions : Employ transitional phrases to ensure a smooth progression from one paragraph to the next. Phrases like “furthermore,” “moreover,” and “however,” help maintain the rhythm of your narrative and clarify the relationships between your points.

Counterargument in Persuasive Essay

In the heart of your essay, the body paragraphs, your arguments come to life. Every paragraph is vital to your reader’s conviction. Let’s explore the nuances of writing a convincing body paragraph .

Making Point

Verify the logic of each paragraph’s arguments. Start off a persuasive essay with a statement that describes the primary idea. Add sentences that clarify and present proof to back up this statement. Your reader will easily follow your thinking process if you use this strategy.

Presenting Facts

Support your claims with evidence. Use numbers to increase trustworthiness, expert perspectives to support your position, and real-life instances to make your persuasive arguments less abstract. When your ideas are well supported, your essay persuades readers that what you’re saying is true.

Connecting With Emotions

‘The heart has its reasons, of which reason knows nothing,’ said Blaise Pascal. You might craft a thousand arguments, but the charm of a single good joke will capture your reader’s heart. Use jokes or vibrant vocabulary to connect with your audience emotionally and make your arguments memorable in the art of speaking and writing persuasively.

How to Finish a Persuasive Essay

The concluding statement for your persuasive essay holds great importance within your arguments and evidence. It acts as a concise summary, encapsulating your main points. Keep it clear and straightforward, ensuring your primary argument is easily comprehensible. Avoid lengthy sentences, use transition sentences, and never introduce new information. Your conclusion should align with the body of your essay, maintaining consistency in tone and content.

Maintaining a clear connection to your thesis and main arguments is key. This way, you get to emphasize your central point without ambiguity. An essay should include a conclusion that inspires readers to stand up and applaud. Here are the main points on how to properly conclude your essay:

• Summarize your essay’s primary points. Bring up the key aspects and supporting data that you have provided throughout.
• Restate your thesis for a persuasive essay in a new light. Sum up the main ideas you tried to get across in your work.
• Finish with an interesting quote. It can be a thought-provoking question, a call to action, or a reflection on how your persuasive essay topics for college connect to other important ideas.
• Don’t introduce new concepts in your final chapter. It is not the place for new arguments, ideas, or information. Otherwise, start to write the next parts of the persuasive essay immediately!

A well-structured persuasive essay outline template is essential. It helps you avoid pitfalls, especially when you examine concepts from your point of view. Sticking to an essay outline is one surefire way to ensure a coherent academic paper. Consider professional essay writing services to assist with outlining. They’ll help you save time and improve your essay’s format. Professional writers offer a streamlined approach that allows you to present supporting facts with arguments and evidence in your essay.

Example of Outline for Persuasive Essay

Here, we provide you with a template that makes your writing seamless. A structure simplifies what might seem like a cumbersome process, making your writing more straightforward.

Here’s a persuasive essay outline example:

✏️Template for body paragraphs:

Paragraph 1: My first reason for supporting ________________ is ________________.

Paragraph 2: Another reason for my position on  ________________ is ________________.

Paragraph 3: Another perspective may argue that  ________________, but I disagree because ________________.

This structured approach simplifies the process. This also applies when it comes to generating persuasive essay outline examples. You’ll find your persuasive writing process more direct. Follow this outline for a high-quality persuasive essay so you can excel in various contexts. It doesn’t matter whether it’s a contest, application paper, or debate.

Remember, the best persuasive essay reflects your beliefs. It should be a well-documented expression of your opinions. Make sure you stay concise and let your words resonate with clarity to convince the reader. Your persuasive essay will shine and engage your audience.

Top 10 Tips for Writing a Persuasive Essay

Once you realize how to write a persuasive essay structure, you’ll manage to create it quickly and efficiently. We’ve gathered all the necessary information and general steps to convince the audience of your credibility and gain your reader’s favor. Consider the following steps for writing a persuasive essay:

Create a Strong Title

Make an impressive title for your persuasive essay by emphasizing the key point, arousing curiosity, and employing impactful words. Aim for the best impression, be straightforward, and consider tone.

Share Your Audience’s Interests

To establish a connection, find topics your audience is interested in or can relate to. Talk about the experiences and beliefs that each person has. Show respect to those who have different points of view. They are far more likely to comprehend and concur with your text when you create a bridge between your thoughts and theirs.

Use Language and Rhetorical Devices

The use of rhetorical devices in writing increases its persuasiveness. These language techniques make your text stylish and help to explain ideas. Alliteration, hyperbole, similes, and metaphors are a few examples.

Successful rhetorical arguments combine three essential elements of a persuasive essay:

• Ethos uses ethical principles to establish trust.
• Logos builds a solid basis for your argument through the use of logic.
• Pathos draws on emotional reasoning to arouse feelings and form a bond. If you want to reach a deeper connection with your readers, add pathos to an essay.

Making use of these tools strengthens your message. Additionally, try active words and phrases to persuade people, keep them interested, and make your point stick in their minds.

Integrate References and Citations

Incorporating proof from reliable sources to support your ideas is key to knowing how to write a persuasive essay effectively. Readers are likelier to believe you, and expert judgment lends credibility to your viewpoint.

In addition to acknowledging the original sources, proper citations assist you in avoiding plagiarism. Citations are a great way to honor and recognize other people’s ideas.

Avoid Fallacies

Just one violation of the logical sequence or any other error you write in a convincing essay, the reader no longer believes your words. It sounds unfair, but this is the sad truth: fallacies can doubt the information you provide. To be convincing, rely only on solid justifications and direct evidence.

Employ Storytelling

Who doesn’t like to read a good story? Tell about your or someone’s adventure, and share a funny anecdote or an instructive incident with your audience. It engages readers emotionally and gets the thoughts out of their heads about how long a persuasive essay is. Using storytelling, you establish a connection and transform your message from words into an experience.

To add a personal touch to your story, employ the first-person perspective. It invites the reader to join you on a unique journey and to see the case through your eyes.

Try Persuasive Techniques

Your ideas will have more flair and effect if you use persuasive techniques. Let’s take a look at three effective ones:

• Rhetorical Questions: Ask questions that don’t require an answer. It grabs attention and makes readers consider what you’ve said. For example, “Did you notice how…” or “Ever thought about what would happen if…”.
• Rebuttal : To support your position, respond to criticisms. Recognize opposing viewpoints and provide a counterargument for why yours is stronger. For example, you want to refute the argument that eating healthy is expensive. Your counterargument may look like “While choosing healthier food options may initially cost a little more, long-term gains greatly exceed the initial outlay.”
• Call to Action: Attract readers to accept your point of view or do something. Drive someone to act, reflect, or think about a concept you’ve provided in your persuasive argument essay. For example, ‘Break the silence now! Later, you will thank yourself.’

Don’t Depend Too Much on Emotion

What a persuasive essay needs is balance. If you do not want to make your essay a drama novel, balance emotion and evidence. While the emotional aspect captivates the audience, having supporting data for your claims gives them greater trust.

Ensure facts or expert opinions support all emotional appeals. By striking a balance, you can avoid writing your essay just based on your emotions. Instead, you get a custom persuasive essay with a compelling story that appeals to the reader’s intellect and sentiments.

Stay Focused

Imagine you started contemplating the Napoleon era, only to conclude a persuasive essay with the unexpected subject of fur costs in Hawaii. Such a change damages your original intent and confuses the reader. By reviewing your thesis repeatedly, you make sure each section makes sense concerning your main point.

Edit And Make a Persuasive Essay Format

Have you recently completed your essay and found it too long to read over again? Take a deep breath, because making edits turns your essay into a well-written, convincing composition. Your work gets elevated during the polishing process, which makes it more comprehensible and persuasive for your readers.

Still not sure about editing? Papersowl.com can be a valuable resource for crafting a persuasive essay, providing a well-structured argument and evidence to support your point of view. With experienced writers, you can trust that your paper will be carefully written with a focus on detail and precision.

Transition Words as Part of a Persuasive Sentence

Similarly to persuasive words, transition words play a crucial role in persuasive writing, seamlessly guiding readers from one idea to the next. These interesting words are one of the most powerful components of persuasive texts and persuasive essay essentials , which act as a bridge, ensuring a smooth flow of thoughts and arguments and enhancing the coherence and persuasiveness of the text.

By using transitional speech phrases such as “furthermore,” “in addition,” and “more importantly” in persuasive language, writers can emphasize key points, reinforce their arguments, and lead the reader toward a compelling conclusion. In persuasive writing strategies, these small power words enable a stronger connection with the audience, making the message clearer and more convincing.

Phrases to Introduce Your Topic

Introducing your topic effectively is vital in persuasive speech writing, captivating your audience from the outset. Here are four powerful phrases as persuasive language examples:

“Did you know that…”

Ex 1: Did you know that approximately 8 million metric tons of plastic are in the oceans yearly? That’s a no brainer!

Ex 2: Did you know that a copy machine, also known as a photocopier, was invented by Chester Carlson in 1938?

“Imagine if…”

Ex 1: Imagine if we could harness solar energy to power entire cities, reducing our carbon footprint dramatically.

Ex 2: Imagine if small businesses thrived with enhanced support, powering local economies and fostering innovation.

“Picture this…”

Ex 1: Picture this: A skilled writer effortlessly weaves persuasive sentences through powerful strategies to make words that persuade the reader with finesse, generating better results.

Ex 2: Picture this: persuasive language words can sway minds and shape opinions.

“Have you ever wondered…”

Ex 1: Have you ever wondered how the power of persuasion can make a person feel special and valued?

Ex 2: Have you ever wondered how the most persuasive words on a page can sense and speak to the reader’s deepest desires?

Employing these engaging persuasive phrases will  help you with persuasive essay writing , piquing curiosity, inciting reflection, and laying the groundwork for a compelling argument that captivates your readers and leaves a lasting impact.

Phrases to Introduce Evidence

In persuasive writing, evidence plays a huge role, a vital role in supporting claims convincingly. These persuasive essay words and phrases strategies enhance the impact of your evidence:

“For instance…”

Ex 1: The new educational program yielded impressive results; for instance, student attendance increased by 20%.

Ex 2: Persuasive words and phrases can be incredibly influential; for instance, they can sway opinions and inspire action.

“For example…”

Ex 1: Many countries have successfully implemented universal healthcare, for example, Canada and the United Kingdom.

Ex 2: Modern technology has transformed communication, for example, social media platforms.

“Specifically…”

Ex 1: The survey identified multiple concerns, specifically inadequate public transportation and rising housing costs.

Ex 2: The study focused on specific age groups, specifically teenagers between 14 and 18.

“In particular…”

Ex 1: People are often drawn to the word free and, in particular, “free stuff” because of the enticing sense of getting something without cost.

Ex 2: The book with words in the English language explored multiple themes, in particular, emphasizing challenges faced by marginalized communities.

“Namely…”

Ex 1: The point of persuasion, namely captivating the reader’s attention, is to entice them with the idea of receiving something for free and ultimately influence their decision.

Ex 2: The seminar covered various topics, namely climate change and sustainable agriculture.

“Such as…”

Ex 1: Many fruits are rich in vitamins and minerals, such as oranges, an excellent source of vitamin C.

Ex 2: Renewable energy sources, such as wind and solar power, are gaining popularity.

Phrases to Introduce an Example

Effectively introducing examples of persuasive words for essays enriches your arguments. Here are six phrases with powerful writing and persuasive sentences examples for concise illustration:

Ex 1: For example, in a debate course, the point is to develop compelling arguments that leave no room for any excuse.

Ex 2: Athletes achieve greatness through dedication. For example, Serena Williams earned numerous Grand Slam titles.

“Thus…”

Ex 1: Regular exercise improves cardiovascular health, thus, reducing heart disease risk.

Ex 2: Proper waste management promotes sustainability, thus, safeguarding ecosystems.

“As an example…”

Ex 1: Volunteer work offers valuable experiences; as an example, community clean-ups foster civic responsibility.

Ex 2: Learning a new language enhances human cognition; as an example, it improves memory.

“In the instance of…”

Ex 1: In the instance of severe weather, robust disaster preparedness ensures safety.

Ex 2: In the instance of water scarcity, rainwater harvesting becomes crucial.

“In other words…”

Ex 1: The funding supports educational programs, in other words, enhancing student experiences.

Ex 2: The marketing campaign aims to boost brand visibility; in other words, increase awareness.

“To illustrate…”

Ex1: To illustrate deforestation’s impact, compare forested and eroded regions.

Ex 2: Complex projects require diverse collaboration to illustrate teamwork’s significance.

Phrases to Make Suggestions

To convey suggestions effectively, consider using these phrases:

“To this end…”

Ex 1: To this end, implement a recycling program to promote environmental sustainability.

Ex 2: The project aims to improve community health. To this end, invest in accessible healthcare facilities.

“Keeping this in mind…”

Ex 1: Keeping this in mind, incorporate mindfulness practices in the workplace to reduce stress.

Ex 2: Keeping this in mind, students’ diverse learning needs should be considered before designing the curriculum.

“For this purpose…”

Ex 1: For this purpose, introduce workshops and training sessions to enhance employee engagement.

Ex 2: For this purpose, repurpose an unused area for a dedicated brainstorming space to foster creativity.

“Therefore…”

Ex 1: The current system faces inefficiencies; therefore, implement automation to enhance efficiency.

Ex 2: The study indicates potential risks; therefore, explore sustainable production approaches.

Phrases to Transition Between Information

To maintain a smooth flow of information, utilize these phrases:

“Also…”

Ex 1: The study found significant improvements in reading skills. Also, students demonstrated increased confidence in-class participation.

Ex 2: The company invested in renewable energy. Also, they implemented sustainable packaging practices.

“Furthermore…”

Ex 1: The research supports the hypothesis. Furthermore, it highlights potential applications in real-world scenarios.

Ex 2: The initiative aims to reduce carbon emissions. Furthermore, it encourages community engagement in environmental conservation.

“Additionally…”

Ex 1: The project achieved its primary goals. Additionally, it garnered positive feedback from stakeholders.

Ex 2: The program promotes healthy eating habits. Additionally, it offers personalized fitness plans to participants.

“However…”

Ex 1: The preliminary data suggest positive outcomes. However, further research is required to draw definitive conclusions.

Ex 2: The product received positive customer reviews. However, there is still room for improvement based on feedback.

Phrases to Contrast Points

To highlight contrasts between points, consider using these transition words for compare and contrast :

“On the other hand…”

Ex 1: The study supports the new hypothesis. On the other hand, previous research suggests alternative interpretations.

Ex 2: The company increased profits through cost-cutting measures. On the other hand, employee satisfaction declined.

“In spite of…”

Ex 1: In spite of challenging circumstances, the project was completed ahead of schedule.

Ex 2: In spite of financial constraints, the company launched an innovative advertising campaign.

“Yet…”

Ex 1: The product received positive feedback, yet, sales did not meet expectations.

Ex 2: She excels in verbal arguments and public speaking, yet her ability to write is equally impressive.

Phrases for Conclusions and Summarizing

To  make a conclusion in an argumentative essay effectively, consider using these convincing words for persuasive writing:

“With this in mind…”

Ex 1: With this in mind, it is crucial to prioritize environmental conservation efforts to ensure a sustainable future.

Ex 2: Effective time management is essential for productivity. With this in mind, individuals should spend less time idle talking and strive to prioritize tasks and set clear goals.

“As a result of…”

Ex 1: As a result of the implementation of energy-saving measures, electricity consumption was significantly reduced.

Ex 2: The research findings were groundbreaking, and as a result of this discovery, new treatment options can be explored.

“Because of this…”

Ex 1: The project team demonstrated exceptional collaboration, and because of this, they achieved remarkable outcomes.

Ex 2: The funding cuts affected educational programs, and because of this, students’ access to resources was limited.

“For this reason…”

Ex 1: The safety measures were upgraded in the workplace in a limited time, for this reason, ensuring a secure working environment for employees.

Ex 2: The data analysis revealed concerning trends in line, and for this reason, further investigation is warranted.

The Final Secret Of Good Persuasive Essays

To sum up, convincing essays require an appealing story, skillful persuasion techniques, and editing for clarity. Now, to write truly well, remember to use both active and passive voice in equal measure. “I did it” is an example of a persuasive essay written in a clear and direct active voice. Saying “It was done by me” in the passive voice gives your sentence additional meaning and depth.

Understanding when to apply each voice helps you write clearly and wisely. Therefore, experiment with both voices to create essays that persuade and remain in the reader’s memory forever. Or, at least, until you get the best grade!

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Writing a Persuasive Essay

View in pdf format, the introduction.

Simply enough, the introductory paragraph introduces the argument of your paper. A well-constructed introductory paragraph immediately captures a reader’s interest and gives appropriate background information about the paper’s topic. Such a paragraph might include a brief summary of the ideas to be discussed in body of the paper as well as other information relevant to your paper’s argument. The most important function of the introductory paragraph, however, is to present a clear statement of the paper’s argument. This sentence is your paper’s thesis. Without a thesis, it is impossible for you to present an effective argument. The thesis sentence should reflect both the position that you will argue and the organizational pattern with which you will present and support your argument. A useful way to think about the construction of a thesis sentence is to view it in terms of stating both the “what” and the “how” of the paper’s argument. The “what” is simply the basic argument in your paper: what exactly are you arguing? The “how” is the strategy you will use to present this argument. The following are helpful questions for you to consider when formulating a thesis sentence:

• What is the argument that I am trying to convince the reader to accept?
• How exactly do I expect to convince the reader that this argument is sound?

Once you have answered these questions, the next step is to synthesize these answers into a single thesis sentence, or, if necessary, two thesis sentences.

For example: You want to convince your reader that the forces of industry did not shape American foreign policy from the late 19th century through 1914, and you plan to do this by showing that there were other factors which were much more influential in shaping American foreign policy. Both of these elements can be synthesized into a thesis sentence:

Fear of foreign influence in the Western hemisphere, national pride, and contemporary popular ideas concerning both expansion and foreign peoples had significantly more influence on American foreign policy than did the voices of industrialists.

This sentence shows the position you will argue and also sets up the organizational pattern of your paper's body.

The body of your paper contains the actual development of your paper’s argument. Each body paragraph presents a single idea or set of related ideas that provides support for your paper’s argument. Each body paragraph addresses one key aspect of your paper’s thesis and brings the reader closer to accepting the validity of your paper’s argument. Because each body paragraph should be a step in your argument, you should be mindful of the overall organization of your body paragraphs. The first step in writing an effective body paragraph is the construction of the first sentence of this paragraph, the topic sentence. Just as the thesis sentence holds together your essay, the topic sentence is the glue binding each individual body paragraph. A body paragraph’s topic sentence serves two main purposes: introducing the content of the paragraph and introducing the next step of your argument. It is important to keep in mind that the goal of the topic sentence is to advance your paper's argument, not just to describe the content of the paragraph. For example: The first part in your thesis on page two states that fear of foreign influence in the Western Hemisphere had more influence on American foreign policy than did industry. Thus, you need to elaborate on this point in your body paragraphs. An effective topic sentence for one of these paragraphs could be:

American fear of foreign influence was a key factor in the United States’ actions in the Spanish-American War. Subsequent body paragraphs might offer further evidence for the idea presented in this body paragraph.

A good way to test the strength of both your topic sentences and your argument as a whole is to construct an outline of your paper using only your paper's thesis statement and topic sentences. This outline should be a logical overview of your paper's argument; all of your paper’s topic sentences should work together to support your thesis statement.

The Conclusion

A basic purpose of your paper’s concluding paragraph is both to restate the paper’s argument and to restate how you have supported this argument in the body of the paper. However, your conclusion should not simply be a copy of your introduction. The conclusion draws together the threads of the paper’s argument and shows where the argument of your paper has gone. An effective conclusion gives the reader reasons for bothering to read your paper. One of the most important functions of this paragraph is to bring in fresh insight. Some possible questions to consider when writing your conclusion are:

• What are some real world applications of this paper’s argument?
• Why is what I am writing about important?
• What are some of the questions that this paper’s argument raises?
• What are the implications of this paper’s argument?

While the organization and structure described in this handout are necessary components of an effective persuasive essay, keep in mind that writing itself is a fluid process. There are no steadfast rules that you need to adhere to as you write. Simply because the introduction is the first paragraph in your essay does not mean that you must write this paragraph before any other. Think of the act of writing as an exploration of ideas, and let this sense of exploration guide you as you write your essay.

by Adam Polak ’98 and Jen Collins ’96

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How to Write a Persuasive Essay in 6 Steps

A persuasive essay is defined by two purposes: to convince the audience to agree with the speaker’s position on a debatable issue and to inspire listeners to take action. In order to succeed, the speaker must forge a relationship with the audience, while appealing to their intellect and emotions. Let’s look at six steps to writing an excellent persuasive essay.

1. Choose a debatable issue about which you have strong feelings and a definite position.

A debatable issue is one that generates conflicting opinions and points of view; it also may generate strong personal or professional feelings as to how it should be addressed. A persuasive essay is likely to be more effective if you invest your time and effort in writing about an issue that is important to you, perhaps one that you relate to personally.      

2. Research all sides of the issue and take notes.

Once you have chosen an issue for your essay, research conflicting views about it. Take notes over information that supports your position on the issue: facts, examples, statistics, anecdotes, and quotations from experts and/or reliable studies. Record the sources of the information to establish its reliability. Also, take notes over information that supports the strongest argument against your position on the issue. 

3. Draft a thesis statement for your essay.

Like most essays, a persuasive essay needs a thesis statement: a sentence that clearly states what you will explain and support in the essay. Write a thesis that clearly states your position on the issue.

4. Create a working outline.

A working outline is not detailed. Referring to your notes, create a 3-part working outline that lists 2 of the strongest arguments in favor of your position and the strongest argument against it. 

5. Draft the introduction, main body, and conclusion of your essay.

In drafting your essay, keep in mind the objectives to achieve in each part. Also, incorporate rhetorical devices, imagery, and figurative language throughout the text.

Introduction: To arouse the interest of the audience, use one or more of these methods. 

• Begin with an anecdote that relates to the subject of the essay; it can be an anecdote from your personal experience or one you have heard or read from another source.
• Begin with historical or factual information of interest regarding the subject.
• Begin with a quotation that relates to the subject. Quotations from history, literature, or contemporary figures can all be effective; identify the source of the quotation.

Develop the introduction by identifying the general subject of your essay and the specific issue at hand; acknowledge that the issue generates disagreement, as views regarding it often conflict. 

Conclude the introduction with your thesis, stating your position on the issue clearly and concisely.  

Main Body: Refer to your working outline while writing the main body of your essay. Draft a main body paragraph to address each of the three parts of the outline. Since the working outline includes two arguments supporting your position and one opposing it, the main body may consist of three paragraphs; however, if more than one paragraph is required to thoroughly address a part of your outline, by all means, write it. Refer to your research notes and the list of rhetorical devices while developing each paragraph. 

Conclusion: The final paragraph should indicate to listeners that your essay is reaching an end.  

• Restate the issue and your position regarding it. 
• Briefly sum up your two arguments in favor of your position.
• Explain what will happen if your position is not adopted and why the resulting consequences are important to the audience.
• Point out actions that should be taken in addressing the issue to avoid serious consequences.

The final sentence of the conclusion should leave listeners with something to think about. A powerful, thought-provoking quotation, a vivid image, or a final rhetorical question—asked and answered—will provide a sense of closure, while emphasizing the validity of your essay.  

6. Review the structure and content of the essay, and revise the text to make it more effective and convincing. 

After reviewing and revising the text of your essay, you should be able to answer “yes” to these questions:

Is there a paragraph of introduction?

• Have you engaged the interest of the audience in some way?
• Have you established your own voice in the essay and created a bond between you and your listeners?
• Have you identified the topic and the specific issue of your essay?
• Does the paragraph end with a thesis statement that clearly states your position on the issue?

Does the main body consist of at least 3 paragraphs? 

• In the first main body paragraph, have you stated the strongest argument against your position on the issue? Have you refuted the argument with various types of specific evidence?
• In the second main body paragraph, have you presented your first argument in favor of your position? Have you supported your argument with various types of specific evidence?
• In the third main body paragraph, have you presented a stronger argument in favor of your position,  the best argument you can present? Have you supported it with various types of specific evidence?
• Throughout the main body paragraphs, have you included appeals to ethos, pathos, and logos?

Is there a paragraph of conclusion?

• Have you restated the issue and your position on it?
• Have you summed up your two arguments in favor of your position?
• Have you explained what will happen if your position is not adopted and why the resulting consequences are important to the audience?
• Have you pointed out actions that should be taken in addressing the issue to avoid serious consequences?
• Does the conclusion give listeners a sense of closure and leave them with something to think about?

Does the text of your essay employ numerous rhetorical devices?

As you read your essay aloud, have you provided transition words and phrases to move smoothly from one part of a paragraph to another and from one paragraph to the next?

Do you think your essay is persuasive and will hold the attention of the audience? (If not, why not? What would make it more persuasive and engaging?)

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