sample of business plan in ethiopia pdf

Academia.edu no longer supports Internet Explorer.

To browse Academia.edu and the wider internet faster and more securely, please take a few seconds to  upgrade your browser .

Enter the email address you signed up with and we'll email you a reset link.

• We're Hiring!
• Help Center

Business Plan for a Commercial Teff Farm in Ethiopia

Related Papers

Guta regasa

Zelalem Fikadu, Amsalu Mitiku, Guta Regasa 1Lecturer at Assosa University, College of Agriculture and Natural Resource, Department of Agricultural Economics, P. O. Box 18, Assosa, Ethiopia. 2Associate Professor at Jimma University, College of Agriculture and Veterinary Medicine, Department of Agricultural Economics and Agri-business Management, P. O. Box 307, Jimma, Ethiopia. 3Assistant Professor at Jimma University, College of Agriculture and Veterinary Medicine, Department of Rural Development and Agricultural Extension, P. O. Box 307, Jimma, Ethiopia.

habtamu mossie

Background: Teff is only cereal crop Ethiopia’s in terms of production, acreage, and the number of farm holdings. It is one of the staples crops produced in the study area. However, the farm productivity, commercialization and level of intensity per hectare is low compared to the other cereals , Despite, smallholder farmers are not enough to participate in the teff market so the commercialization level is very low due to different factors. so, the study aimed to analyze determinants of smallholder farmer’s teff commercialization in west north, Ethiopia.Methods; A three-stage sampling procedure was used to take the sample respondents, 190 smallholder teff producers were selected to collect primary data through semi-structures questionnaires. Combinations of data analysis methods such as descriptive statistics and econometrics model (double hurdle) were used.Results: The average level of teff commercialization index of sampled Teff producers in the study area was 11.97%. The model res...

Alemayehu Seyoum Taffesse

yimer aragaw

Rafael Vásquez

JOURNAL OF EXTENSION EDUCATION

Debella Deressa Bayissa

By any measure, teff is an important crop in Ethiopia. It is estimated that one-fifth of all land under cultivation in the country, approximately 2.7 million hectares, is used to grow teff. However, while teff has been grown and consumed in Ethiopia for centuries, relatively little is known about the economics of teff production and the postfarm teff value chain that supplies this staple to millions. This is set to change with more time and effort being devoted to building the value chains surrounding its production, marketing, and consumption in various ways. People in government, agriculture, health, research, and other areas are becoming more aware that by increasing teff productivity through research, application, and training, this drive could turn around the lives of many poor people in rural communities.

Journal of agriculture and environment for international development

Zelalem Fikadu

Nat. Volatiles & Essent. Oils, 2021; 8(4): 5552-5562

Dilgasa Bedada , B.k Rao

Agriculture is one of the significant sectors in low-income countries like Ethiopia. It is the backbone of an economy to meet the food requirements of its people. It provides sources of employment to the people of the country, and it is a vital contribution to national income. In the African continent, a large number of people depend on the agriculture sector. 85% of the labour force has been working in agriculture, 50% GDP, 90% of total export, and 70% supply of raw material to the country agro-industrial sector from agriculture sector (World Bank, 2011). Teff is a small-grained cereal that was grown as a food crop. Its' cultivating in East Africa for thousands of years (D. Andrea 2008). It is a required food in African countries like Ethiopia and Eritrea. It has been growing specific environmental conditions like from sea level up to 2800 m above sea level, required temperature, rainfall, and soil conditions (Seyfu 1997). In Ethiopia, the average teff grain yield was 1228 kg ha-1. It is expecting 2500 kg ha-1 to improve the production use sophisticated cultivations and management practices (Tefera and Belay 2006). Hence, this study focuses on studying the determining factors of teff production of small farmers in Oromia regional state; investigate various issues and challenges of teff production, to give appropriate suggestions to overcome the problems in teff production of small farmers. The researcher conducted a farmer survey and collected a questionnaire from the respondents. Out of total household heads, the sample size determined 72 from three kebele. It includes 33 samples in Kebele, 23 sample households in Ayala Kebele, and 16 Households in GomboreKebele considered. From their response, required recommendations are to be given to the policymakers to take important decisions for improving teff production in Ethiopia.

Edosa Tadesa

Loading Preview

Sorry, preview is currently unavailable. You can download the paper by clicking the button above.

RELATED PAPERS

Mengistu Negussie Amare

Mengistu Negussie

Journal of Biology, Agriculture and Healthcare

Rehima Mussema

lerato Modiga

Shivakumar K

Journal of Agribusiness and Rural Development

Kinfe Bishu

Ifaa Waltajjii

Udeme Usanga

Fekadu Adamu

Journal on Fruit Project Proposal

TAHIR K A S I M ABADIGA

11th Biennial Conference of the African Farm Management Association, (AFMA), Abuja, Nigeria 2018

Tadesse K Amentae

Ahmedin Abdurehman

Asmare Dejen Demeke

Cogent Economics & Finance

Atrsaw anteneh

Mengistu Gebre

Agriculture & Food Security

tewabe hibistu

Miguel Carriquiry

Poultry Feasibility study and Business Plan

bashir yusuf

Gary Reusche

British Journal of Applied Science & Technology

Washington M U C H I N E R I P I Muzari

Habib Ahmad

AEA Randomized Controlled Trials

UNICAF SCHOOL OF BUSINESS & ADMINISTRATION

Farai Chiwara

RELATED TOPICS

•   We're Hiring!
•   Help Center
• Find new research papers in:
• Health Sciences
• Earth Sciences
• Cognitive Science
• Mathematics
• Computer Science
• Academia ©2024

JavaScript seems to be disabled in your browser. For the best experience on our site, be sure to turn on Javascript in your browser.

We use cookies to make your experience better. To comply with the new e-Privacy directive, we need to ask for your consent to set the cookies. Learn more .

• GBP - British Pound
• USD - US Dollar
• Login/Register

Business Plan: Coffee Industry in Ethiopia

Business Plan for the Coffee Industry in Ethiopia

The coffee business plan provides a detailed roadmap for entrepreneurs seeking to dive into the coffee industry in Ethiopia. The plan offers an in-depth analysis of essential commercial elements, equipping you with actionable insights to build a robust foundation for your venture. It meticulously explores the nuances of your business idea and considers the local market dynamics, competitive landscape, and the driving forces behind market growth.

The coffee business plan is focused on a particular product group within the coffee industry in Ethiopia. Specifically, it will be tailored for one of the below product groups:

• Coffee : Roast coffee; Instant coffee

Designed to be an indispensable resource, the coffee business plan serves is an essential guideline for both new and established enterprises in the industry. It addresses business planning, operations, marketing, organizational structure, and finance and outlines how to effectively manage them. Moreover, the document includes a detailed financial model crucial for attracting investors and securing loans or venture capital to fuel business growth.

The comprehensive business plan provides a framework for establishing a solid foundation for your coffee business in Ethiopia, keeping you on track to meet your goals. The tailored business plan will effectively analyze and present the details of your business, communicating its current state and future goals both internally and to interested third parties. It will serve as a foundational document for your business analysis, tracking, and development.

The coffee business plan offers a realistic, flexible, and data-backed action plan. It will assist you in calculating the risks associated with necessary decisions. The analysis is designed to cover business growth opportunities and challenges in Ethiopia, effectively navigating market complexities.

You will receive the business plan within 3 to 5 months after purchase. After project delivery, your team will have enough time to study it thoroughly and ask questions. Our team will be available for any clarifications or questions you might have in up to 3 months after the project delivery.

In the same industry and geographical region, we also offer detailed market reports, feasibility studies, due diligence studies, market entry, market development, product launch and product development studies, direct access to millions of potential new consumers, partner search and selection and more. Contact us for more information.

Business Description

This section of the coffee business plan involves an overview of your company. It will contain a detailed description of your business vision, goals, and key value proposition. In addition, the chapter provides an analysis of your products, including their unique features, benefits, and limitations.

The section answers the following questions:

• What are your company's goals, vision, mission, and values?
• What are the different types of products offered by your coffee business?
• How do your products solve problems or add value?
• What is the unique value proposition of your offering?
• What are the implications and the recommendations of the feasibility study conducted for it, if any?

Market Research

The market analysis section of the coffee business plan provides an overview of the market size, dynamics, and segmentation in volume and value terms for the last five years. It contains data on the trends and other aspects related to the development of the coffee industry in Ethiopia. The section also gives a forecast for the market development in volume and value terms in the next six years.

This chapter answers the following questions:

• What are the size and the dynamics of the market in Ethiopia in volume and value terms?
• How is the market segmented (by origin, product type, application, end-use, etc.)?
• Is the domestic market self-sufficient?
• What are the major trends and regulatory factors that affect the market?
• What are the drivers and challenges behind recent market developments?
• What is the degree of competition based on Porter's five forces?
• How has the volume, value, and segmentation of domestic production changed over the past five years?
• How is the value chain of the market formed? What is the structure of price formation?
• What are the average producer and retail prices on the market and how have their dynamics changed for the last five years?
• How has the volume, value, and segmentation of imports and exports changed over the past five years?
• What are the average import and export prices? How have their dynamics changed over the last five years?
• How has the consumption and the consumption per capita changed over the past five years?
• How will the market within the coffee industry in Ethiopia develop over the next six years under three possible scenarios (base, optimistic, and pessimistic)?

Consumer Behavior Survey and Customer Insights

A representative consumer behavior survey pinpoints the sentiments and thought processes behind consumption decisions. The coffee business plan will include a survey with 250 respondents who align with your target audience profile. This feature brings you insights that are directly applicable to your market, analyzing your target audience, and its segmentation. For a deeper understanding, you have the flexibility to add extra respondents at an additional fee and customize questions to get specific answers. Contact us with your specific requirements.

The consumer behavior survey and customer insights chapter answer the following questions:

• What products does your target audience purchase, and why?
• Which product characteristics are valued the most?
• Are consumers brand-loyal, or are they more likely to experiment?
• What are the needs and preferences of your customers?
• Which are the dominating price and product segments?

Marketing and Sales Strategy

This section of the coffee business plan presents you with a comprehensive guide outlining steps for the successful promotion and distribution of your products. The analysis focuses on estimating the penetration rate of your products, the total serviceable market, and the actual realistically obtainable market. Thus, it assesses the growth potential of your products in Ethiopia. That will help you select the proper strategy and market penetration tactics. As a result, it will support the establishment of your products and brand name, promoting loyalty and positive word-of-mouth advertising.

The marketing and sales strategy chapter answers the following questions:

• What are the values of key demographic indicators in Ethiopia?
• What are your key target segments and their demographics, needs, and preferences?
• What is the current marketing strategy of choice? Which communication and distribution channels are used to reach the target audience?
• What specific tactics are employed to achieve marketing goals and generate sales?
• How to communicate your value proposition to customers consistently and compellingly, and effectively connect with and appeal to the target audience?
• What is your brand positioning and how can you build brand awareness?
• How easy is it to expand the penetration rate of your brand and broaden the number of new customers in Ethiopia?
• What is the cost of your products and the pricing strategy that your venture currently relies on?
• What is the size of the total serviceable coffee market by product, price, and positioning segments?
• What is the size of the total realistically obtainable market within the coffee industry in Ethiopia?

Competitive Analysis and Strategic Comparison

This section of the coffee business plan analyzes the products of your top competitors in Ethiopia. It compares them with your own market offering, focusing on product characteristics and unique selling propositions (USPs).

• Which are the major companies in Ethiopia? What are their main characteristics and market shares?
• What is your company's market share (if any)?
• How intensive is the competitive landscape?
• What are the USPs of competing products? What are their strengths and weaknesses?
• How do your products distinguish themselves from the offerings of others?
• How to position your business on the market to create a unique value proposition?

Supply Chain Management

This supply chain section of the coffee business plan outlines how your business executes its day-to-day operations. It analyzes your supply chain management in several stages - raw materials procurement, core production phases, inventory management, and logistics. It also presents the key assets required for your business to operate effectively, including facilities, equipment, machinery, and key technology.

• What are the strategies employed by your business? What is their operational impact?
• What are the core operational activities required for your business to function effectively (manufacturing, logistics, etc.)? How are they managed?
• Where are the main business facilities (production plants, offices, warehouses, retail locations) situated? How do they support operational processes?
• What technologies and machinery do you need to ensure efficient operations?
• How does your business manage production capacity and stock levels?
• How can your business achieve its operational efficiency and productivity? How can it enhance overall performance?
• What are the specific operational goals that your business aims to achieve in the short- to medium-term through the long-term? Who might be a suitable future strategic partner?

Organizational Structure and Staffing

This section of the coffee business plan analyzes your business' recruitment needs, organizational structure, and management team. It provides a comprehensive overview of the decision-makers and the key employees within the team, focusing on their qualifications and roles. This chapter answers the following questions:

• What is the organizational structure of your company?
• Who are the key leaders and executives in the management team?
• What is the number and type of employees by department and geographic location?
• What are the backgrounds, experiences, and qualifications of the most important employees and managers? Can they support the strategic investment considered?
• What recruitment and onboarding strategy do you utilize?
• How is the company culture characterized?

Financial Analysis

This chapter of the coffee business plan includes a custom financial model with different scenarios, which allow you to better prepare for the future. The financial model will provide you with a forward-looking perspective on the financial health of your business for the next 15 to 25 years.

It will show you a clear path to profitability by analyzing the investment model, required financing, project revenues and expenses, cash flows, and discounted cash flows. It also incorporates a number of key project performance indicators such as net present value (NPV), discount rate, internal rate of return (IRR), return on investment (ROI), profitability index (PI), investment payback period, etc. They will enable you to optimize your business model from different financial standpoints.

The financial analysis section answers the following questions:

• What are the values of key local economic indicators in Ethiopia?
• What are the assumptions used for the financial projections?
• How is your business forecast to fare during the next several years financially?
• What is the expected revenue, profit margin, and return on investment of your coffee business?
• What is the cost breakdown of the operation?
• What is the anticipated level of cash inflows and outflows?
• What is the amount of the investment needed? How will it be utilized?
• What is the overall effectiveness of the investment?
• How profitable is the investment project expected to be based on the internal rate of return (IRR)?
• How long does it take for an investment to pay back its initial cost?

The financial model is built on three different scenarios, which allow you to better prepare for the future. The high-level data of the financial model can support optimizing your financial efficiency and help you determine whether your financial expectations are economically sound and likely to come to fruition.

During the actual project implementation phase, you can use the financial model as a checklist, tracking, and updating of financial projections. Some of the largest global financial institutions have already backed up new business ideas and projects, based on our financial models.

Risk Management and Mitigation Strategies

The risks section of the coffee business plan in Ethiopia outlines the risks that can impact your project's success. Companies face several types of risk, including market risk, financial risk, operational risk, technological risk, and legal and regulatory risk. The chapter also includes risks associated with commodity pricing, regulatory changes, interest rates, foreign exchange exposure, future capital requirements, product life cycles, etc. It is imperative for your company to carefully evaluate these risks and implement mitigation strategies to ensure a realistic assessment of the venture's viability.

• What risks of technical, operational, market, financial, and legal nature is your business exposed to in the short- and medium-term?
• What strategies are employed as a way to mitigate those risks or work around them?

Action Plan

The action plan section of the coffee business plan provides a step-by-step guide for your business. It will outline the various stages your company will have to go through and a reasonable timeline for each step in the process.

This section answers the following question:

• What are the different stages that your business will have to go through?
• What is the implementation timeline for the various stages of the business plan?

Short Methodology

The coffee business plan is prepared using WMStrategy's research methodology. It includes a blend of qualitative and quantitative data. The market information comes from official sources and includes insights from at least 20 market experts (representatives of the main market participants), gathered through semi-structured interviews.

A crucial component of the methodology is the consumer behavior survey. It is an indispensable tool for monitoring customer sentiments and preferences. The business plan includes a survey with 250 respondents who align with your target audience profile. The survey methodology utilizes precision targeting to identify and engage respondents who closely match the profile of your target audience. Depending on your requirements, a survey with a larger sample of respondents can be commissioned and you can ask specific questions to get verified insights.

The approach also includes an in-depth financial analysis, which is built on carefully researched data, creating actionable insights for your business. The classic valuation method of discounted cash flow (DCF) is utilized. In the process, some key financial indicators are developed to serve you as a tool for performance tracking. The collected data is then applied in the analysis of the main business strategies, maximizing your probability of success in light of current market dynamics, trends, and challenges.

Business Plan Benefits

• Get an insight-based plan, 100% developed for your specific business, taking into account your goals, needs, and targets;
• Appeal to different investors and meet their diverse interests and criteria, including venture capitalists, angel investors, and private equity firms;
• Gain a comprehensive marketing strategy and tactics, developed to effectively reach and engage your customers;
• Get a clear understanding of the fundamental requirements, such as the physical resources, facilities, technology, and operational processes, necessary for your coffee business;
• Benefit from detailed financial projections and budgeting aimed at creating a coffee business that achieves sustainable and profitable growth;
• Back up your coffee business plan with a financial model that serves as a benchmark to track your current performance;
• Obtain evidence of your company's growth potential and alignment with market trends;
• Save invaluable time and resources and easily secure a loan approval;
• Get a detailed overview of your supply chain, along with current and possible future partnerships;
• Strategically compare your products to your competition;
• Acquire a concise coffee business model to present to stakeholders for a quick understanding of your activities;
• Provide stakeholders with information about the realistically obtainable market in the foreseeable future;
• Acquire an expert analysis of the strengths, weaknesses, opportunities, and threats of your endeavor;
• Effectively communicate your company's objectives to employees;
• Strategically assess the competitive position of your main rivals;
• Quickly and cost-effectively receive a strategic analysis of key indicators on the market;
• Find out what and why your target audience likes and purchases;
• Identify and reach the most relevant audience, making sure that the insights you gather are directly applicable to your strategic goals;
• Receive a clear outline of the risks faced, along with strategies to mitigate them.

Business Plan Users and Target Audience

The coffee business plan is ideal for people who plan to start or expand a company and want to bring their ideas into reality. The coffee business model provides real market data, clear and comprehensive analysis, and sound strategies. It will help make your coffee business more profitable, attract funding, establish new goals, mitigate expected risks, aim at higher growth, and uncover more opportunities. The coffee business plan is tailored for an audience, which could include the following stakeholders:

• Bank managers;
• Investment managers;
• Shareholders;
• Financial professionals;
• Angel investors and venture capitalists;
• Franchisors;
• Business partners;
• M&A managers;
• Family and friends.

This document is also suitable for people who want to gain a comprehensive understanding of your current operations, including internal and external users such as:

• C-suite executives;
• Industry strategists;
• Marketing professionals;
• Business development professionals;
• Management consultants;
• Product developers;
• Product marketers and strategists;
• Product managers;
• Project managers;

Business Plan - Anticipate Revisions

A step-by-step business plan is crucial when starting a new business. It is an effective tool for measuring success, aligning goals, and taking advantage of new opportunities. You should consider revising your coffee business plan in the following cases:

• Before employing growth strategies or launching new products;
• When implementing a new organizational structure;
• To address changes to the industry or legislation;
• When new market trends emerge;
• When raising capital;
• When preparing to sell your business;
• At regular intervals (e.g., annually).

Deliverables

• Detailed and personalized coffee business plan in PDF format;
• Excel-based, editable financial model covering several possible scenarios that can serve as a benchmark to check and track your business performance;
• Compelling investor pitch deck PPT presentation;
• Business model canvas, a 1-page overview of your business model.

TABLE OF CONTENTS

INTRODUCTION

BUSINESS PLAN METHODOLOGY

BUSINESS DESCRIPTION

• Company Overview
• Contact Details
• Short Company History and Business Operations
• Goals, Vision, Mission, and Values
• Product Portfolio, Characteristics, and Unique Selling Proposition
• Feasibility Study Conclusions and Recommendations

EXECUTIVE SUMMARY

• Business Model Canvas

MARKET RESEARCH

• Characteristics and Analysis of the Market within the Cocoa Industry in Ethiopia in 2019-2023
• Volume, Value, and Dynamics of the Market
• Structure of the Market by Origin
• Structure of the Market by Product Types
• Trends and Insights on the Market
• Five Forces Analysis
• Drivers and Challenges that Will Affect the Future Development of the Market
• Characteristics and Analysis of the Production in Ethiopia in 2019-2023
• Volume, Value, and Dynamics of the Domestic Production
• Structure of the Domestic Production by Product Types
• Characteristics and Analysis of the Prices in Ethiopia in 2019-2023
• Value Chain Analysis and Structure of Price Formation
• Characteristics of the Producer Prices by Product Types
• Characteristics of the Retail Prices by Product Types
• Overview and Analysis of the Imports to Ethiopia in 2019-2023
• Volume, Value, and Dynamics of the
• Structure of the Imports by Product Types
• Main Countries Exporting to Ethiopia
• Average Import Prices by Product Types
• Overview and Analysis of the Exports from Ethiopia in 2019-2023
• Volume, Value, and Dynamics of the Exports
• Structure of the Exports by Product Types
• Main Countries Importing from Ethiopia
• Average Export Prices by Product Types
• Characteristics of the Consumption in Ethiopia in 2019-2023
• Volume, Value, and Dynamics of Consumption
• Volume, Value, and Dynamics of the Per Capita Consumption
• Balance between Supply and Demand in the Market
• Forecast for Development of the Market within the Cocoa Industry in Ethiopia in 2024F-2029F in Three Possible Scenarios (Base, Optimistic, and Pessimistic)

CONSUMER BEHAVIOR SURVEY AND CUSTOMER INSIGHTS

• Background Information and Survey Details
• Analysis of Customer Demographics
• Survey Results and Analysis
• Overview of Preferences and Consumer Behavior Insights

MARKETING AND SALES STRATEGY

• Overall Marketing and Sales Strategy
• Segmentation, Targeting, and Positioning
• Marketing Tactics and Communication Channels
• Sales Channels
• Pricing Strategy
• Analysis and Evaluation of the Obtainable Market Indicators
• Penetration Rate
• Serviceable Market
• Realistically Obtainable Market

COMPETITIVE ANALYSIS AND STRATEGIC COMPARISON

• Profiles of the Main Competitors on the Local Market
• Competitive Landscape on the Local Market and Market Shares of Competitors
• Product Offering of Competitor X
• Product Characteristics and Unique Selling Proposition
• Product Pricing
• Product Strengths and Weaknesses
• Product Offering of Competitor Y
• Product Offering of Competitor Z
• ... (similar analysis process for the top five competitors)
• Strategic Comparison of Product Offering with Competing Products

SUPPLY CHAIN MANAGEMENT

• Overall Strategy and Available Facilities
• Raw Materials Procurement
• Current Suppliers/Partners
• Possible Future Suppliers/Partners
• Production Process Design
• Inventory Management
• Operational Implications
• Planned Changes to Current Operations

ORGANIZATIONAL STRUCTURE AND STAFFING

• Organizational Structure
• Staffing - Key Personnel and Roles

FINANCIAL ANALYSIS

• Characteristics of the Local Economy
• Key Financial Assumptions
• Investment Needed (Amount, Projected Uses)
• Projected Set-Up and Operational Costs
• Projected Revenue
• Analysis of the Effectiveness of the Investment
• Discount Rate
• Return on Equity
• Value of Capital
• Annual Cash Flows
• Cash Flow from Operating Activities
• Cash Flow from Investing Activities
• Cash Flow from Financing Activities
• Project Performance Indicators
• Net Present Value (NPV)
• Internal Rate of Return (IRR)
• Profitability Ratio
• Payback Period (PBP)

RISK MANAGEMENT AND MITIGATION STRATEGIES

• Technical Risks
• Operational Risks
• Market Risks
• Financial Risks
• Regulatory and Legal Risks

SWOT ANALYSIS

ACTION PLAN

Technical data

Country Reports

• Feasibility Study: Coffee Industry in Ethiopia
• Commercial Due Diligence: Coffee Industry in Ethiopia
• M&A Due Diligence: Coffee Industry in Ethiopia
• Market Entry Strategy: Coffee Industry in Ethiopia

Hundreds of organizations around the world have used our research to create effective strategies.

• Technology and Consumer Electronics Leader “I would personally like to thank you for the great work you have done. You have been very professional and helpful throughout the whole process and not only were able to cater to all our needs and answer all our questions, but also were able to keep up our work pace, which is something we see very rarely” Product Manager at the client company
• Large Oil and Gas Producer “WMStrategy did a great job and helped us immensely, I cannot recommend them enough!” Business Strategist at the client company
• Leading Oil and Petrochemical Producer “We are really satisfied with your work and really impressed by your professionalism during our project!” Director at the client company
• Leading FMCG Direct Seller in Central and Eastern Europe “Great analysis – very professional and detailed. It helped us better understand the markets, their dynamics and the competition and benchmark our results against the market leaders in each country. Would definitely contact WMStrategy first again when we have similar projects.” Product Manager at the client company
• Regional Office of Global Consumer Research and Consulting Leader “We have been working with market research companies from all over Europe, but our work with WMStrategy surpassed all our expectations. They delivered on everything they promised in a professional and timely manner and were answering questions on this project more than 3 months after it officially finished. We have contacted them for more than ten projects after that and we continue to do so because we believe we have found a strong partner in them.” Account Manager at the client company
• Entrepreneur in Nigeria “Let me start by thanking you for a job very well done and detailed. We appreciate your professionalism and are very appreciative and impressed with your work!” Entrepreneur and Investor
• Leading FMCG Conglomerate in Asia “Your reports are amazing, they have been really helpful to us. We will definitely work with you again” Product Manager at the client company
• Leading Commercial Furniture Supplier in Asia “Your team is amazing – you are always able to answer all our questions, even the hardest ones. Your expert understanding of the markets and your general business thinking has helped us a lot in evaluating and expanding our business and horizons.” Market Research Director at the client company

Free PDF Business Plan Templates and Samples

By Joe Weller | September 9, 2020

• Share on Facebook
• Share on LinkedIn

Link copied

We’ve gathered the most useful collection of business plan PDF templates and samples, including options for organizations of any size and type.

On this page, you’ll find free PDF templates for a simple business plan , small business plan , startup business plan , and more.

Simple Business Plan PDF Templates

These simple business plan PDF templates are ready to use and customizable to fit the needs of any organization.

Simple Business Plan Template PDF

This template contains a traditional business plan layout to help you map out each aspect, from a company overview to sales projections and a marketing strategy. This template includes a table of contents, as well as space for financing details that startups looking for funding may need to provide. 

Download Simple Business Plan Template - PDF

Lean Business Plan Template PDF

This scannable business plan template allows you to easily identify the most important elements of your plan. Use this template to outline key details pertaining to your business and industry, product or service offerings, target customer segments (and channels to reach them), and to identify sources of revenue. There is also space to include key performance metrics and a timeline of activities. 

Download Lean Business Plan Template - PDF

Simple 30-60-90 Day Business Plan Template PDF

This template is designed to help you develop and implement a 90-day business plan by breaking it down into manageable chunks of time. Use the space provided to detail your main goals and deliverables for each timeframe, and then add the steps necessary to achieve your objectives. Assign task ownership and enter deadlines to ensure your plan stays on track every step of the way.

Download Simple 30-60-90 Day Business Plan Template

PDF | Smartsheet

One-Page Business Plan PDF Templates

The following single page business plan templates are designed to help you download your key ideas on paper, and can be used to create a pitch document to gain buy-in from partners, investors, and stakeholders.

One-Page Business Plan Template PDF

Use this one-page template to summarize each aspect of your business concept in a clear and concise manner. Define the who, what, why, and how of your idea, and use the space at the bottom to create a SWOT analysis (strengths, weaknesses, opportunities, and threats) for your business. 

Download One-Page Business Plan Template

If you’re looking for a specific type of analysis, check out our collection of SWOT templates .

One-Page Lean Business Plan PDF

This one-page business plan template employs the Lean management concept, and encourages you to focus on the key assumptions of your business idea. A Lean plan is not stagnant, so update it as goals and objectives change — the visual timeline at the bottom is ideal for detailing milestones. 

Download One-Page Lean Business Plan Template - PDF

One-Page 30-60-90 Day Business Plan Template

Use this business plan template to identify main goals and outline the necessary activities to achieve those goals in 30, 60, and 90-day increments. Easily customize this template to fit your needs while you track the status of each task and goal to keep your business plan on target. 

Download One-Page 30-60-90 Day Business Plan Template

For additional single page plans, including an example of a one-page business plan , visit " One-Page Business Plan Templates with a Quick How-To Guide ."

Small Business Plan PDF Templates

These business plan templates are useful for small businesses that want to map out a way to meet organizational objectives, including how to structure, operate, and expand their business.

Simple Small Business Plan Template PDF

A small business can use this template to outline each critical component of a business plan. There is space to provide details about product or service offerings, target audience, customer reach strategy, competitive advantage, and more. Plus, there is space at the bottom of the document to include a SWOT analysis. Once complete, you can use the template as a basis to build out a more elaborate plan. 

Download Simple Small Business Plan Template

Fill-In-the-Blank Small Business Plan Template PDF

This fill-in-the-blank template walks you through each section of a business plan. Build upon the fill-in-the-blank content provided in each section to add information about your company, business idea, market analysis, implementation plan, timeline of milestones, and much more.

Download Fill-In-the-Blank Small Business Plan Template - PDF

One-Page Small Business Plan Template PDF

Use this one-page template to create a scannable business plan that highlights the most essential parts of your organization’s strategy. Provide your business overview and management team details at the top, and then outline the target market, market size, competitive offerings, key objectives and success metrics, financial plan, and more.

Download One-Page Business Plan for Small Business - PDF

Startup Business Plan PDF Templates

Startups can use these business plan templates to check the feasibility of their idea, and articulate their vision to potential investors.

Startup Business Plan Template

Use this business plan template to organize and prepare each essential component of your startup plan. Outline key details relevant to your concept and organization, including your mission and vision statement, product or services offered, pricing structure, marketing strategy, financial plan, and more.

‌Download Startup Business Plan Template

Sample 30-60-90 Day Business Plan for Startup

Startups can use this sample 30-60-90 day plan to establish main goals and deliverables spanning a 90-day period. Customize the sample goals, deliverables, and activities provided on this template according to the needs of your business. Then, assign task owners and set due dates to help ensure your 90-day plan stays on track.

‌Download Sample 30-60-90 Day Business Plan for Startup Template 

For additional resources to create your plan, visit “ Free Startup Business Plan Templates and Examples .”

Nonprofit Business Plan PDF Templates

Use these business plan PDF templates to outline your organization’s mission, your plan to make a positive impact in your community, and the steps you will take to achieve your nonprofit’s goals.

Nonprofit Business Plan Template PDF

Use this customizable PDF template to develop a plan that details your organization’s purpose, objectives, and strategy. This template features a table of contents, with room to include your nonprofit’s mission and vision, key team and board members, program offerings, a market and industry analysis, promotional plan, financial plan, and more. This template also contains a visual timeline to display historic and future milestones.

Download Nonprofit Business Plan Template - PDF

One-Page Business Plan for Nonprofit Organization PDF 

This one-page plan serves as a good starting point for established and startup nonprofit organizations to jot down their fundamental goals and objectives. This template contains all the essential aspects of a business plan in a concise and scannable format, including the organizational overview, purpose, promotional plan, key objectives and success metrics, fundraising goals, and more.

Download One-Page Business Plan for Nonprofit Organization Template - PDF

Fill-In-the-Blank Business Plan PDF Templates

Use these fill-in-the-blank templates as a foundation for creating a comprehensive roadmap that aligns your business strategy with your marketing, sales, and financial goals.

Simple Fill-In-the-Blank Business Plan PDF

The fill-in-the-blank template contains all the vital parts of a business plan, with sample content that you can customize to fit your needs. There is room to include an executive summary, business description, market analysis, marketing plan, operations plan, financial statements, and more. 

Download Simple Fill-In-the-Blank Business Plan Template - PDF

Lean Fill-In-the-Blank Business Plan PDF

This business plan is designed with a Lean approach that encourages you to clarify and communicate your business idea in a clear and concise manner. This single page fill-in-the-blank template includes space to provide details about your management team, the problem you're solving, the solution, target customers, cost structure, and revenue streams. Use the timeline at the bottom to produce a visual illustration of key milestones. 

Download Fill-In-the-Blank Lean Business Plan Template - PDF

For additional resources, take a look at " Free Fill-In-the-Blank Business Plan Templates ."

Sample Business Plan PDF Templates

These sample business plan PDF templates can help you to develop an organized, thorough, and professional business plan.

Business Plan Sample 

This business plan example demonstrates a plan for a fictional food truck company. The sample includes all of the elements in a traditional business plan, which makes it a useful starting point for developing a plan specific to your business needs.

Download Basic Business Plan Sample - PDF

Sample Business Plan Outline Template

Use this sample outline as a starting point for your business plan. Shorten or expand the outline depending on your organization’s needs, and use it to develop a table of contents for your finalized plan.

Download Sample Business Plan Outline Template - PDF

Sample Business Financial Plan Template

Use this sample template to develop the financial portion of your business plan. The template provides space to include a financial overview, key assumptions, financial indicators, and business ratios. Complete the break-even analysis and add your financial statements to help prove the viability of your organization’s business plan.

Download Business Financial Plan Template

PDF  | Smartsheet

For more free, downloadable templates for all aspects of your business, check out “ Free Business Templates for Organizations of All Sizes .”

Improve Business Planning with Real-Time Work Management in Smartsheet

Empower your people to go above and beyond with a flexible platform designed to match the needs of your team — and adapt as those needs change. 

The Smartsheet platform makes it easy to plan, capture, manage, and report on work from anywhere, helping your team be more effective and get more done. Report on key metrics and get real-time visibility into work as it happens with roll-up reports, dashboards, and automated workflows built to keep your team connected and informed. 

When teams have clarity into the work getting done, there’s no telling how much more they can accomplish in the same amount of time.  Try Smartsheet for free, today.

Discover why over 90% of Fortune 100 companies trust Smartsheet to get work done.