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How to Write an Informative Speech (With Outline and Examples)

Speechwriting can seem like a difficult skill to master. Knowing how to get your point across in a set time limit while engaging an audience feels tricky. But it's not so hard when you've got the right structure with an outline example for an informative speech.

That's why I'll walk you through how to write an informative speech in this tutorial. Once you follow these steps, you'll be able to make a speech that'll leave any crowd more informed on any topic you choose.

Jump to content in this section:

Different Types of Informative Speeches

• Choose Your Topic
• Perform Research
• Define Your Thesis Statement
• Outline Your Speech
• Consider Your Audience
• Write a Draft
• Prepare Your Visual Aid (Optional)
• Rehearse and Rewrite

More Tips for Your Informative Speech

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Before you can even consider putting pen to paper (or more likely, fingers to keyboard), you must know not all informative speeches are the same. There are a many different types to be aware of. But we'll focus on definition, demonstration, explanatory, and descriptive informative speech styles.

Let's dive into what makes them unique:

• Definition . These speeches aim to define concepts or theories that audiences may not know. Use this type if you've got a new idea or concept your audience is unfamiliar with.
• Demonstration . This speech is all about process. Walk your audience through the steps on how to perform, create, or fix something. Make sure your steps are in order!
• Explanatory . An explanatory speech is about the state of a given topic. This could be the state of a business, country, or sports team. The goal is to show why the chosen topic is in the state that it finds itself.
• Descriptive . This type of speech is all about the details. You'll want to use it when you want to paint a vivid picture about your topic. These speeches tend to be filled with descriptions of physical characteristics, comparisons, and functions as a result.

As you can see, knowing that you want to inform your audience is just a small part of your speech. To make your speech as effective as possible, write with the right type of speech in mind.

1. Choose Your Topic

Before starting your informative speech outline example, you need to know what you're writing about. That's why it's important to pick the right topic. Now, I understand that in some situations where you've got no choice in what you speak about. But if you get to pick yourself, let me give you some pointers.

First, you want to pick something that you're passionate about. It's a lot easier to engage an audience when they can tell that you care about the topic you're speaking about. Think about the types of things you're drawn too and see if there's an opportunity to choose it as your speech topic.

Also ask yourself how much you know about the topic. Even if you're passionate about it, you might not have the facts and figures to draw upon to properly inform a crowd. Consider the time you have available to prepare your speech before you lock in your topic.

But arguably your most important consideration when choosing a topic is your audience. What will be interesting to them? Think about the demographics of who you'll be talking to as you select your topic. We'll talk later about how this will affect your writing.

2. Perform Research

It's hard to write an example of an outline for an informative speech if you're not informed yourself! That's why it's important to do some research. Providing verified sources is one of the best ways to strengthen what you've got to say.

The key word there is verified. Make sure your sources are trustworthy before including them in your speech. Look to reputable journalists, peer-reviewed papers, and accredited universities. Find out who are the leaders in the niche your topic is in and see what they've got to say on the subject.

3. Define Your Thesis Statement

If your speech is our solar system, your thesis statement is the sun everything orbits around. Don't start thinking about other attention getters for informative speeches without your thesis in place.

So, what's a thesis statement? It's a summary of the central point of your whole speech that's part of your introduction. This isn't a long summary either. Your thesis statement shouldn't be longer than a sentence. Sure that's short, but it's plenty opportunity to get the point of your speech across.

A strong thesis is important to have. It gives you a north star to write towards, so you never lose focus of your main point. A focused speech is a strong one that'll engage your audience. 

4.  Outline Your Speech

Now that you've defined your thesis, it's time to structure your speech. And the best way to do that is to create an example of an outline for your informative speech.

Keep in mind that the outline of your informative speech is an overview example. You're not going into full detail of your speech just yet, that'll come in your draft. What you want to do is create the flow you'd like your speech to take. These can be as simple as bullet points.

Start with your introduction, end with your conclusion, and place all the important beats in between. You can even add one or two sentences for each point of your speech. This is the basic structure you should have if you've never made an example of an outline for an informative speech.

5. Consider Your Audience

Playing to your audience is one of the biggest keys to giving a successful speech. As I mentioned earlier, understanding the demographic is important. After all, teenagers and adults have different viewpoints that must be considered.

But that's not the only consideration. Before you start your informative speech outline, think about how knowledgeable your crowd is. A general audience will require you to simplify so that everyone can understand. But if you're speaking to people with technical understanding in your subject, you can dive into the nitty-gritty of your topic.

This is made easier with a strong example of an outline for your informative speech in hand. And so is the next step, which is writing.

6. Write a Draft

It's now time to write your informative speech draft. This is where you bring your topic, research, and audience knowledge to life. So have fun with it! You're the one providing the information, so write with confidence.

As you write, keep your outline example for an informative speech in mind, as well as these points:

Writing Your Introduction

Your introduction might be the most important part of your speech. As they say, you only get one chance at a first impression. So, make yours memorable.

You can do that by starting your informative speech with a line that'll hook your audience. This can be with an intriguing question or concept, an anecdote, or a quote. We've got an incredible tutorial that can give you more information on attention getters for informative speeches.

Once you've nailed your opener, it's time to introduce your thesis statement. As mentioned earlier, your thesis statement is a brief summary of the rest of your speech. Add a transition that allows you to flow into the first key point of your informative speech outline example.

Constructing the Body of Your Speech

Writing the body of your informative speech is a lot easier thanks to your outline. The perfect example is to say it's the GPS for the rest of your speech. How long that journey will be and what twists and turns it'll take all depend on your content.

Even if your body paragraphs have different focuses, there will be similarities in how you present their contents. You'll always want to start by introducing what the key point you're introducing will be. Then dive further into the point and present any facts or figures you found in your research. And, if you've structured your speech well, introduce a transition into the next key point.

Now, notice how I said there will be similarities, and not that your paragraphs will be identical. That's because an identical structure is easy to spot and not very interesting for your audience. Find ways to mix things up in your writing to make sure you're keeping audiences engaged. Take some time to watch some informative speech examples online. Notice that the best ones always find ways to inform without following a strict writing style.

Concluding in Style

All good things must come to an end, and that includes the stellar speech you're writing. So, when it's time to bring it all to a close, do so in a memorable way.

Your conclusion needs a few elements. One of them is a summary of all the topics you've discussed. It's like a brief recap of your key points. Also restate your thesis. Remember, the last time you brought up your thesis statement was in the introduction! It's a good idea to reinforce your main goal before you end. And make sure your end feels like an end. Even if you're informing your audience about ongoing efforts, your speech will need to have a sense of finality.

7. Prepare Your Visual Aid (Optional)

Unlike creating an outline example for your informative speech, this step isn't mandatory. but if you know you'll have a screen at your disposal, take advantage of it. One of the best attention getters for informative speeches is a visual presentation. It's especially helpful when your topic can be easily shown, but it's also helpful for abstract concepts.

A slide deck is easy to create if you use a template. You can find the one that best fits your topic from Envato Elements. The creative service has thousands of presentations with a great offer. But I'll tell you more about that later. For now, check out some of the PowerPoint and Keynote presentation templates you can use to share any visuals you've got for your audience:

8. Rehearse and Rewrite

You've come a long way from selecting your topic and creating the outline for your informative speech. You're just about ready to give your speech, but before you do you've got one last thing to do: practice.

There are a couple ways to practice. You can do it by yourself, with or without the help of a mirror. If you do go this route, make sure you force yourself to fully do your informative speech out loud. It's the best example of what you'll do in front of a crowd. If you've got a willing friend or family member, sit them down and rehearse with them. An outside perspective will give you the best feedback of what you can do to improve your delivery.

If you're speech has a time limit, make sure you time yourself with each run through. Doing this will help you see how close you are to your max allotment. You'll also be able to see whether you're rushing through your speech or speaking a bit too slowly.

Sometimes the words we write don't always translate when speaking out loud. Take this as an opportunity to rewrite when necessary. Make your speech more natural so it's easier for you to get the words out. You might also realize you left out key details you think your audience needs to know.

These steps are always going to be helpful when writing your speech. but I've got a few more tips to keep in mind if you want to take things to the next level:

• Inform, don't persuade . Once you've finished your informative speech outline example and prepare to write, don't forget its goal. You're here to share information. Avoid using words and phrases that may aim to convince. You don't want your audience to leave with the feeling that they've just heard a sales pitch.
• Make everything flow . For effective speeches, you'll hear a lot about storytelling. A story makes sure your audience stays engaged. You don't have to structure your speech like a fairytale. But think about how you'd like each key point and idea to connect with each other. Have this at the front of your mind when putting together your outline example for your informative speech.
• Personal touches are nice . If you had the freedom to pick your topic, you probably picked one that you care about. Don't be afraid to let that show in your speech! If you found a key point to be especially interesting, verbalize it. Audiences engage better with your information if they know you're engaged with it too.
• Interact with your audience . Look to interactivity if you're looking for easy ways to engage your audience. Now, you don't need to invite someone from the crowd to stand next to you while you talk. But you can ask them questions or open the floor so you can answer some yourself. Props, quizzes, or even asking for a show of hands are options at your disposal.
• Use key points for memorization . Remembering everything in your speech can be tricky. But there are some memorization tricks you can use. One of them is to focus memorizing the key points first. This helps you keep the flow of your informative speech in mind. Brenda Barron, an Envato Tuts+ instructor, has even more useful memorization tips that you can check out:

I mentioned earlier how you can get presentation templates from the Envato Elements platform. But that's not all you can get. Envato Elements has a great offer: for a low monthly fee, you get unlimited downloads of everything available on the creative site. You can access and download premium PowerPoint templates, fonts, and photos for no extra fees.

Explore Envato Elements

There are few services with an offer this useful. If you give speeches, are a student, or work as a creative professional, it's a no-brainer. Take advantage of this compelling offer by signing up for Envato Elements today.

You're Ready to Write Your Informative Speech

No matter the niche, you can trust that these steps apply to your speech. Download a template and get started.

We started off by picking a topic and performing research. We then defined a thesis and created an outline of your informative speech example. After thinking about your audience, we wrote a draft, rehearsed, and made our edits.

You've done the work in putting together a well-structured foundation. Now comes the fun part in giving your speech. Good luck!

333 Informative Speech Topics To Rock Your Presentation

A powerful presentation covers a compelling topic that sparks your interest and hooks the audience. Use this master list to find your next great speech idea.

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You have been assigned a speech, presentation, or essay, but you have no clue what to talk about. A powerful presentation begins with a compelling topic that sparks your interest and hooks the audience. But you also need to discuss something you feel excited to research and discuss. 

This guide contains 333 informative speech topics for your next presentation, plus pro tips for delivering the best presentation possible.

What Is An Informative Speech?

Informative speeches aim to teach or instruct the audience about a topic. They include objective information and fact-based research but can incorporate a unique perspective, compelling storytelling , or a powerful take-home message. Unlike a celebratory wedding toast or an inaugural speech , informative speeches are written specifically to educate.

The six key types of informative speeches are: 

• Definition speeches : This speech aims to explain a concept or theory. For example, a speech topic starting with “What is…?” is usually a definition-type informative speech. 
• Explanatory speeches : These speeches explain how something works. For example, an explanatory speech could explain how your brain processes information or how an electric car works. 
• Demonstrative speeches : These classic “how-to’s” show the audience how to perform a task and often include a visual presentation. For example, students could teach their classmates how to be more productive or cook a healthy meal.  
• Comparative speeches : When a speaker compares or contrasts two alternative things, they help the audience understand the similarities or differences between two topics. For example, a comparative speech may weigh the pros and cons of private versus public schools. 
• Descriptive speeches : This informative speech describes a person, place, or thing and explains why the subject is essential. For example, a student may teach their classmates about a historical figure, or an entrepreneur may give a descriptive speech about the specifics of their product idea.
• Persuasive informative speeches : Although persuasive speeches are often categorized separately, some informative speeches can cross over into persuasion by using evidence to convince the audience why a particular method or perspective is better than its alternatives. For example, a salesperson may give a presentation to convince clients to buy their services, or a mental health advocate may give a speech to persuade people to do yoga more regularly. 

How To Pick An Informative Speech Topic: The Five W’s

Whether you want to give a top-notch school speech assignment or a groundbreaking TED Talk , the best informative speeches have one thing in common: they deliver a purposeful message with a captivating delivery. You must understand the basic who, what, when, where, and why to pick the perfect topic. 

• Who: Before you start looking for topics, you should know who your audience is. A college speech class is a far different audience than a room of conference attendees. Consider what your audience is interested in, why they should care about your speech and their level of knowledge about the topic. If you talk about something too basic, they may be bored, but if you discuss something too technical, they may have difficulty understanding your speech. 
• What: Consider your passions and existing knowledge about a subject. The “what” of your speech is the meat of the presentation. Imagine a three-circle Venn diagram. The three circles are labeled: “things I am interested in,” “things my audience cares about,” and “things I can research.” The center point where these three circles overlap is the sweet spot for your speech topic. 
• When (Length): The length of your speech can drastically impact how in-depth you dive into the topic. A five-minute speech should cover a niche topic or a high-level concept. A thirty-minute to an hour-long presentation can teach about a more detailed topic. 
• Where: If you’re giving a speech in a meeting room at an office, your performance will likely be very different from speaking on stage in a large auditorium. Consider where you will be speaking and what kind of technology (projector, large screen, whiteboard, etc.) you will have available. The geographic location of your speech can also determine your selection of a local or regional topic relevant to the community. 
• Why: Most importantly, you should know the purpose of your speech. If your goal is to get a good grade, it may help you pay more attention to following the teacher’s rubric. If your goal is to convince the audience to make a lifestyle change or donate to an important cause, you should structure your speech with the core “why” in mind. 

The best speeches combine a simple message with charismatic delivery, an easily digestible structure, and something the audience can relate to. The essence of a great speech is that it arouses something in the audience, such as the motivation to take action or to see things in a new way.

List of Informative Speech Topics: 333 Ideas to Spark Your Creativity

In an informative speech, it is essential to have plenty of evidence or data to support your claims. But even the most well-researched presentation can feel hollow without the passion for delivering it authentically. 

As you explore ideas for your speech, you should naturally gravitate toward intriguing and exciting topics. Giving a speech about something you think your teacher or colleagues will like (rather than what you’re truly interested in) could ultimately be inauthentic or boring. Take note of what makes your heart beat a little faster and follow that curiosity . 

Easy Informative Speech Topics

If you’re in a pinch, choose a speech topic that doesn’t require extensive explanations to get the point across. It may be a good idea to avoid anything controversial or technical. Instead, choose a straightforward demonstrative or descriptive topic with a wide range of online information.

• How to improve your communication skills
• The most memorable speeches in history
• Why you should buy an electric car 
• The most popular cars of the year
• How to read body language  
• Top habits of successful people
• The most famous actors in history
• The benefits of time in nature
• Lesser known presidents
• Most popular breeds of dogs
• The worst natural disasters in the world 
• How to eat healthier  
• Harmful impacts of technology
• How to survive without electricity 
• The richest people in the world 
• The top companies in the world
• Child geniuses and prodigies
• How does sugar influence the body?
• The history of Disneyland
• How to break bad habits
• Top beauty products for younger skin
• How to do your homework faster 
• How to be more productive  
• High school students should do these 5 things before graduating
• Why high school students should take a gap year before college
• The best healthy snacks 
• Why you should go vegan
• How to be more confident  
• How to start a business
• Fashion through the decades 

Pro Tip : Start your speech with an attention-grabbing hook that draws the audience in to listen. Try not to start by mentioning a technical difficulty (“Is this microphone working?”) or saying a lackluster nicety (“Thanks for having me.”).

Instead, try starting with:

• A story: “I’m here for a reason. And It’s an interesting story….”
• A big idea: “The single most important thing I want to share with you today is….”
• A quirky one-liner or interesting fact: “You might have always thought….”

Here is a guide on How to Start a Speech: Best and Worst Speech Openers . 

You can also watch our video to learn the best (and worst) speech openers:

Informative Speech Topics for College

If public speaking isn’t scary enough, college speech classes can be brutal. You want to impress your professor without thoroughly embarrassing yourself in front of your peers. These topics are scholarly without being boring. 

• How you can reduce your carbon footprint
• Different forms of learning
• The truth about microplastics and possible alternatives
• How to ace a college test 
• Why schools shouldn’t give homework 
• America’s fastest-growing cities
• The differences between female and male communication
• The best marketing tactics
• The importance of education for a country’s economy 
• Ethical questions of artificial intelligence
• Unique ways to stop global climate change
• How to live to be 100
• Benefits of E-learning
• History of education in America
• How to eradicate poverty
• The real picture of foster care in America
• How to decide on a college major
• Pros and cons of the current education system
• Economics of urban versus rural development
• The history of agriculture 
• How ancient Egyptians built the pyramids
• How to prevent the top 5 leading causes of death in America
• Understanding industrial hemp
• Pros and cons of remote work
• How college students can become millionaires by age 50 with monthly investing
• How to start an organic garden
• Private vs. public school
• The importance of discipline
• The most useful websites for college students
• Where does public university funding come from

Fun Informative Speech Topics

Most people don’t realize that playful topics like video games and reality TV can still be informative. These less serious subjects have the potential to become great speeches that invoke laughter, excitement, or new perspectives. 

• Can procrastination be good for you?
• Myth or reality? We only use 10% of our brains
• The funniest commercials of all time
• Bizzare sports you didn’t know existed 
• How snake venom attacks the body
• What will humans look like in the future? 
• Weirdest medical facts
• The strangest phobias 
• Secrets to a great relationship
• The fastest cars in the world 
• What causes hiccups
• Evidence of life on Mars 
• The world history of tattoos 
• Why college students love fast food 
• The evolution of video games 
• How cryptocurrency can change finance 
• Where do stereotypes come from?
• The most bizarre conspiracy theories 
• The most influential musicians of our time
• Top craziest amusement park rides in the world
• The most fun things to do when you’re bored
• History of tattoo art
• The seven wonders of the world
• How to survive an annoying roommate
• The truth about reality shows
• How to create a bucket list
• The secrets behind the best TV shows 
• Weirdest foods taste surprisingly delicious
• How to talk to people you don’t like 

Interesting Informative Speech Topics

The most viral TED Talks combine a compelling or unique idea with exceptional nonverbal delivery. These interesting topics are sure to get your audience thinking.

• The neuroscience of attraction
• Mind-blowing facts about volcanoes
• The psychology of selling things 
• Why you should turn your lawn into a garden
• Proof that aliens are real/fake 
• How to start a business for under $100
• The history of America from a minority perspective 
• How technology affects our brains
• What would happen to the economy if everyone grew their own food?
• The science and ethics of genetic modification 
• How the electric car originated 
• Elon Musk’s rise to success 
• What is neuro-linguistic programming (NLP)?
• How deaf people talk with emotion 
• Why smiles are contagious 

Informative Speech Topics About Science

From biology to chemistry to genetics, science encompasses many subjects. Where modern technology meets cutting-edge discoveries, these topics are for inquisitive researchers who want to dig into the data. 

• How your brain works
• History of space exploration
• How solar panels work
• The evolution of plants
• Fascinating origins of plant medicines
• How DNA evidence is used
• How galaxies are formed 
• How science is influenced by corporations 
• Why dinosaurs really went extinct
• The oldest fossils ever found 
• How does the human brain work?
• The effects of music on the brain  
• The life of Albert Einstein
• How earthquakes can be predicted
• The craziest scientists in history
• What is CRISPR?
• Potential cures for cancer 
• What is epigenetics?

Pro Tip : Google Scholar and PubMed are two excellent resources for peer-reviewed scientific literature. Accredited institutions conduct these studies and have undergone the rigor of the scientific method. They even include easy copy-and-paste citations if you need to turn in a bibliography with your speech.

Informative Speech Topics about Animals 

From cuddly pets to the alien-like mystery creatures of the deep ocean, animals are universally fascinating. 

• How to train a dog
• The most dangerous animals in the ocean
• How elephants use plants to medicate themselves 
• The science behind the fastest animals in the world
• Can depression be treated with emotional support animals?
• Comparing reptiles versus mammals
• The strongest animal in the world
• Top 10 strangest animals on Earth
• Comparing human and primate brains
• Animals that have their own languages
• Ethical questions with animal testing
• What causes animals to become extinct? 
• How to adopt a cat
• Pros and cons of the pet adoption system
• Is it kind to keep a monkey as a pet?

Informative Speech Topics Sports

Fitness, sports medicine, and professional sports teams are just scraping the surface regarding this subject. You can talk about the inspiring life of your favorite player or game history. The speech topics are perfect for anyone who loves to sweat and cheer.

• How sports teach kids discipline 
• The importance of physical activity for stress relief
• Why companies should promote workplace fitness programs  
• Top-paying careers in sports 
• How people with disabilities can still play sports
• Football culture in the American south 
• The importance of sports for children’s socialization
• The role of sports and masculinity in young boys 
• Gambling problems in sports
• What makes a great sports coach? 
• The best football players of all time 
• How yoga can complement workouts
• How to prevent sports injuries 
• The best physical therapy for college athletes
• The life of Michael Jordan
• Game-changing athletes in history 
• Lebron James’ secret to success  
• How Jackie Robinson transformed baseball 
• The best nutrition for athletes, based on science
• Top vegan athletes in the world 
• Why cheerleading is/isn’t a real sport
• Controversial moments in the Olympics 
• Modern controversies about transgender athletes 
• The most extreme sports in the world
• How hockey changed my life
• Pros and cons of CrossFit
• Why swimming is one of the healthiest workouts
• How adult hobby sports can improve socialization
• Daily exercise improves mental health 
• The best at-home workouts
• Top marketing strategies used by the Super Bowl
• How the Olympics promotes international peace 
• Should pro athletes have salary caps?
• How college athletes go pro
• Top female athletes in the world
• Interesting sports from around the world
• Why height is not the most important factor in basketball
• Why soccer is the most popular international sport
• Why women’s soccer gets less media coverage than men’s
• The best solo sports for introverts 
• How handicapped people can still play sports 
• The most inspirational handicapped athletes 

Bonus Tip: Level Up Your Speech With Stage Presence

Did you know that public speaking is actually a skill? Many people struggle with stage anxiety because they feel they ‘missed the memo’ on public speaking or they are lacking because they do not have a natural stage presence. Not true!

Stage presence and public speaking are skills you need to be taught—very few people have them naturally. 

Watch our video to learn 7 steps to overcome stage fright and beat performance anxiety:

Here are all the aspects of public speaking you can master.

• How to make a first impression with an audience
• How to have stage presence
• Powerful body language
• How to speak with a commanding voice
• What to do with your hands while speaking

For every speaking skill you add to your toolbox, the less speaking anxiety you will feel.

If you want help really diving into your presentation skills, be sure to sign-up for our course…

Master Your People Skills

• Create a Memorable Presence
• Communicate with Confidence
• Achieve Your Goals

Have a question about the presentation or People School? Email Science of People support .

Cultural Informative Speech Topics

Learning about different cultures can drastically expand your viewpoint of the world. These speech ideas cover everything from language to ancient history to pop culture. 

• How to learn about local culture while traveling
• The importance of workplace culture
• How to build a positive corporate culture 
• How social media connects and promotes culture 
• The oldest cultures in the world 
• Modern versus traditional gender roles 
• How women have transformed corporate leadership 
• The dangers of hustle culture
• How social media culture impacts self-esteem
• How to learn from watching movies
• The rise of podcasts and their role in modern culture 
• The role of social media in business 
• How immigrants maintain cultural traditions in their new countries
• Ancient archeological artifacts you’ve never heard of
• Native American spiritual traditions
• Holy herbs and plants across global cultures
• How to make an African tribal basket
• The portrayal of black culture in the media
• Culture of Scandinavia
• Burial rituals in ancient Mesopotamia 
• History and meaning of the Om symbol
• The history of Buddhism
• How to show respect in Japanese culture
• The cultural history of African Americans 
• Chinese traditional foods 
• Top 10 foreign dishes you have to try before you die
• The most important spiritual symbols in the world
• Generational differences in Mexican culture
• The symbolism of marigolds in Mexican traditions
• What is Dia De Los Muertos?  

Want to radically improve your presentation skills? Watch our video for 10 presentation ideas:

Informative Speech Topics About History

They say, “history repeats itself.” Consider giving a unique or lesser-known perspective about historical events for a thought-provoking speech. Use museum artifacts and first-hand accounts to guide your points. 

• The Civil Rights Movement
• The oldest civilizations in the world
• Nelson Mandela’s historical impact
• The truth about colonization and Thanksgiving 
• How the Industrial Revolution impacted the environment 
• The real story of the Titanic 
• The craziest criminals in history  
• What caused the Great Depression? 
• What schools get wrong about black history 
• Religion during the age of the Aztecs
• Archeological evidence of aliens
• Ancient history of dogs and wolves 
• What caused the Salem witch trials?
• The American Revolution
• The role of Christianity in slavery
• Human rights violations throughout history
• How life changed for Native Americans after colonization 
• The role of urbanization on the changing American landscape
• The cowboy era: myths and truths 
• The American Constitution
• The most influential people in world history
• Forming of the United Nations
• What caused World War I?
• Financial panics and recessions throughout history
• The Prohibition era 
• What led to consumerism in society? 
• The Vietnam War
• The California Gold Rush
• The true story of Pocahontas
• Little-known facts about Mexican history

Informative Speech Topics About Music

Music is the soundtrack to our lives. Beyond mere entertainment, its impact dives into the roots of culture, identity, and brain function. Here are some exciting ways to incorporate your love of music into an informative speech. 

• How music can help mental health 
• Why you should learn an instrument
• How listening to music improves your productivity
• Genres of music 
• Links between classical music and IQ
• Why do people bond over music 
• Rarest instruments in the world
• The easiest instruments to play
• Best country musicians of all time
• How hip hop music has shaped culture in America
• Evolution of rap and hip hop 
• The origins of rock n’ roll in southern blues music
• The history of opera
• The best electronic dance music
• The impact of reggae music
• How punk rock got its start 
• How folk music shaped Appalachia 
• Country music hall of fame
• Must-see musical landmarks around the world
• Importance of gospel music
• The ethics of sampling other artist’s music
• How music shapes subculture 
• Has social media made record companies obsolete?
• The importance of musical education in public schools
• Music as a form of protest
• How sad music helps you overcome heartbreaks
• Why music shapes generations
• How dancing can change your mindset
• From the phonograph to iPhone: History of music machines

Health Informative Speech Topics

The ever-changing landscape of health offers a wealth of resources. Leave an impact on your audience by inspiring them to improve their eating habits or approach healthy living in a new way. Be sure to find the right sources for these speeches to make sure you are citing correct health science.

• How to extend your lifespan 
• Links between diet and mental illnesses 
• How to cook healthy food on a budget 
• Why a daily walk outside can transform your health
• History of herbal medicine 
• Let food be thy medicine: From Hippocrates to modern day food pyramid
• Why you should do yoga for 15 minutes a day
• Benefits and drawbacks of a vegetarian diet
• The healthiest fruits in the world 
• What is really in processed food?
• Is weight lifting or cardio better for burning fat?
• How agriculture affects our health
• The gut microbiome
• The dangers of pesticides in our food system
• How soil health impacts human health 
• Who controls the food system? 
• The science behind keto diets
• The dangers of low-fat diets
• Top 5 best foods for brain function
• The daily habits of the healthiest people in the world
• Differences in definitions of health
• European versus American food ingredients 
• The role of fats in brain function 
• How to fix a headache
• The benefits of magnesium
• The best supplements, according to science 
• The main signs of a stroke
• The chronic disease epidemic in America 
• How to lose weight the healthy way
• Why you should avoid eating seed oils
• Why you should stop eating gluten 
• How to prevent arthritis
• The real causes of diabetes
• Is meat actually bad for you? Pros and cons
• How to stop the mental health epidemic 
• How dental health impacts your digestion
• Amazing benefits of black seed oil
• The Harvard Longevity Project: Why happy people live longer
• Ancient health remedies from around the world
• Why you should eat fermented foods
• Causes of cancer and how to prevent it
• Why people should donate their organs
• Effects of radiation
• The healthiest cultures in the world 
• Why obesity is a modern problem
• How to have stronger bones
• Healthcare access for minorities
• Why fast food restaurants are addictive
• Pros and cons of salt
• How to overcome stress
• The dangers of e-cigarettes
• People need to drink more water
• The insurance and healthcare system in America
• How friendships improve your health
• Why couples should exercise together
• Benefits of dark chocolate
• Dangerous food additives you’ve never heard of
• Easy ways to improve your nutrition
• How to reverse hair loss
• Secrets to have healthy hair
• Benefits and drawbacks of stem cell research 
• Why you should stop drinking soda
• How to reduce asthma attacks
• Health benefits of ginger
• Why you should drink tea

Key Takeaways: Find Inspiration for a Speech

Any informative topic can be used to craft a speech, but a showstopping presentation requires thinking outside the box and approaching your speech from a unique point of view. Before you settle on a topic for your next speech, be sure that your speech idea is:

• Authentically interesting : Discussing something that doesn’t spark your interest is no use. Choose a topic or idea that you actually care about for an authentic and passionate delivery. 
• Relevant to your audience : If you don’t know your audience, you might as well be speaking to a wall. Professional presenters understand the general knowledge level of their audience and what information will be valuable or interesting to them. 
• Easy to research : Obscure topics can be alluring and challenging to research. Choose a topic that has plenty of information available in books or online. Be sure to use reputable sources and cite them when necessary.
• The proper length : The depth and detail of your speech ultimately depend on the length of time you have to talk. Pick a subject that you can thoroughly describe in the allotted time frame.  

Once you narrow down a few of your favorite topic ideas, start brainstorming how you want your speech to impact the audience. Use these 10 Presentation Ideas That Will Radically Improve Your Presentation Skills , such as:

• Why you should save the best for first and last
• How to design epic presentation slides
• Why you shouldn’t over-rehearse
• How to own the stage 

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• Informative Speech Outline

43 Informative Speech Outline Templates & Examples

Are you looking for ways to make your informative speech interesting? There are multiple ways through which you can make it sound interesting to your audience. If you are a student, you may have to write such kind of speeches every now and then. Besides students, business owners also have to come up with such kind of speeches for their audience.

Table of Contents

• 1 Informative Speech Outline Examples
• 2 What is an Informative Speech?
• 3.1 Definitional Speech
• 3.2 Descriptive Speech
• 3.3 Explanatory Speech
• 3.4 Demonstration Speech
• 4 Informative Speech Outline Templates
• 5.1 Eye Contact
• 5.2 Tone of Your Voice
• 5.3 Expressive Hand and Body Gestures
• 6 Informative Speech Samples
• 7 Tips for Your Informative Speech from a Professional

You can use multiple ways to enhance your informative speeches. In order to know more about informative speeches, its types, and how you can make it sound interesting, read through this article

Informative Speech Outline Examples

What is an Informative Speech?

An informative speech is a type of speech mostly based on facts and figure. The facts are presented in front of the audience to teach them about a specific topic. It is necessary for an informative speech to have reliable sources to support claims. At times, presenters think to add some life to their speeches by putting in visual aids, images or appealing photographs. This is done to ensure that the audience remains engaged and not get overwhelmed with just facts and figures. As the name implies, an informative speech likely focuses on the general information covering history, evolution and other necessary information in order to teach the audience about a specific topic. For instance, if you are giving an informative speech about baking bread, you can explain the history of bread, its evolution and how to bake it efficiently. Sometimes, people often think that informative essays and informative speeches are one as the same thing, but it is not so. Unlike informative essays , the presentation is the key element for informative speeches.

Furthermore, while giving an informative speech, your tone can vary. You can fluctuate your tone, raising your voice or talking normally. But most importantly, you should include credible sources to support your ideas and claims. The audience can become more knowledgeable on the subject. The speaker of the informative speech should be well-versed about the entire subject and able to answer the detailed questions that are asked. The speaker should do thorough research on the topic and should be able to defend their side.

Normally, there are four types of topics for informative speeches: concepts, objects, events, and processes. Like other types of speeches, an informative speech also has an introduction, body, and conclusion. So, make sure you do include all the parts in order to make the right kind of informative speech outline. If you are not sure about the informative speech outline, you can download the informative speech outline template. We have several different kinds of informative speech outline examples for you. Simply download any of them and edit it with your speech.

Additionally, informative speech is unlike the persuasive speech as it just highlights the facts and figures in order to draw upon conclusions. On the contrary, persuasive speech has certain opinions and conclusions in the speech besides the sourceable facts. An informative speech has limitless options. From fictitious to non-fictitious topics, informative speeches can be given on any kind of topic. But just make sure that you have enough knowledge about it. All in all, the main goal of the informative speech is to provide enlightenment about the specific topic the audience does not know about.

Types of Informative Speeches

Now that you have understood what actually informative speech is, you should also understand that there are different types of speeches. Check out the four types below.

Definitional Speech

In the definitional speeches, the speaker explains the meaning of theories, concepts, issues and philosophies that the audience may not know about. In such types of speeches, the speakers may begin by providing a history of the topic and background to the subject. Let’s continue the similar example which we mentioned above of baking bread.

Considering this example under this form of speech, the speaker would elucidate about what a bread actually is, the history of the bread, how it changed from time and what are the parts of a bread called. The speaker will give shape to such kinds of things throughout the speech.

Descriptive Speech

The purpose of a descriptive speech is to provide vivid and detailed information of a person, place, animal, or thing. Also, it is supported by a word picture. This kind of informative speech is different from the definitional speeches because it helps in determining the characteristics, functions, features and the key points of the topic.

For instance, if you are providing a speech on the famous Statue of Liberty in the United States, you should let the audience know all about its nuts and bolts. You should know what kind of material is used in order to make it, how it was made, what is its historical significance, why is it located on that spot etc. There are many things that you need to answer in these kinds of descriptive speeches.

Explanatory Speech

An explanatory speech is also known as a briefing. Explanatory speech is somehow like descriptive speech as both of them share the function of clarifying the topic. But these kinds of speeches mostly focus on reports of historical and current events, transformations, customs, inventions, outcomes, policies, and options.

Additionally, these speeches focus on the explanations more, considering how and why aspect most importantly. On the contrary, descriptive speeches do not go in too many details while the explanatory speeches go into depth.

Demonstration Speech

Demonstration speech type is also one of the informative speech types that help listeners determine how to accomplish or perform things on their own. This type of speech is based on demonstration. When speakers have to give this type of speech, they focus on the processes having a series of steps which has specific beginning and ending. These types of speeches are normally given to the audience who do not have any know-how about the product. For instance, if a representative is giving speech to the audience in public about a product, they would use demonstration speech approach.

Also, there are certain products that include set of tools and associated features. It can be quite challenging to write the demonstration speeches as they may include several objects, steps, features, related events or relationships. If you want to prepare this speech, you should first remember to keep safety of the audience in your mind. You should make sure that the tools or elements you are using do not hurt the audience.

For instance, if you want to give a demonstration speech using fire, make sure that you do it carefully. There have been many cases in history when demonstration speeches have gone wrong. So, you must ensure to keep the safety of the audience in your mind. Besides, if you want to write a demonstration speech, we have a template available for that too. Simply download it and edit the outline with respect to your needs.

Informative Speech Outline Templates

Checklist for Your Informative Speech

According to a research, when you give speech to the audience, words are the least important part while communicating. As per the study, when you do face-to-face conversation with others, you need to focus on your actions. Here are some elements that you need to take care of. Find the checklist for your informative speech below.

Eye Contact

Your audience will get bored if you just read through the text on the presentation. This would not help the audience in understanding the speech you are giving to them. A good speech is the one which is supported by proper eye contact and is accompanied with good presentation skills. Also, according to a study, effective communication is based on trust.

Your audience will trust you if you make an eye contact with them. You should see into the eyes of the audience in order to evaluate if they are interested and grasping the idea or not. The cooperation increases when we watch the audience. When you would make an eye contact, it would increase trustworthiness and also encourage future cooperation.

Tone of Your Voice

In addition to making an eye contact, the tone of your voice is equally important when it comes to giving a speech. Your audience will not be interested if you give the speech in a monotonous tone. Also, informative speeches may also get dull due to the facts and figures in it. Along with the tone of your voice, the facial expressions also matter.

According to experts, if the tome remains the same, neural dissonance takes place inside the brain causing confusion in the person. In order to express joy, your voice should become increasingly melodic and when you want to portray sadness, you can shift your tone to monotonic. There is a lot of variability in both, the speed and tone.

Expressive Hand and Body Gestures

Hand and body gestures also play a very important role. Your audience would get really very bored if you stand straight in one position and do not use your hand and body gestures. The gestures are really very important as they help in the comprehending the language. Audience’s brain would want both, your sound as well as your body movements in order to accurately perceive what is meant.

According to a research, if our gestures and words are dissimilar, it will likely create a confusing state for the listener’s brain. So, you need to ensure that you use your hand and body gestures during your speech but make sure that you do it at the right time. We would suggest you to practice speaking in front of the mirror and use your hands in order to describe the words that you are going to speak in front of the audience.

Informative Speech Samples

Tips for Your Informative Speech from a Professional

If you want to write an effective informative speech, then you should be following the tips below by the professional.

• You should be providing information in every minute of your speech. There should not be any filler texts or information. An informative speech is made for the core reason to make every minute worth for the audience. Keep in mind that you are not trying to impress them; you are just trying to provide them information during your speech.
• In addition to providing information to the audience, you should also give examples of real world situations so that your audience can relate to the information on practical basis. You are just there to help your audience learn information.
• Make sure that you make an eye contact with your audience in order to help them trust you. Remember that your goal is to educate the audience and make them believe in what you say.
• You should be quite sincere and credible about the speech you are giving to your audience. You should not put the information that you think is not reliable.
• At the end of the information speech, you should be ready to ask questions. Or let your audience know that you would ask them in the end so that they stay prepared by the end of the session.

Informative speech outline is readily available on our main website. If you are looking for informative speech outline template of any type, you can download it from our main website and use for your effective informative speech. We hope our templates help you in giving the best speech.

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Informative Speech Outline

Informative speeches are a cornerstone of effective communication, whether in educational settings, professional environments, or public forums. Unlike persuasive speeches that aim to sway opinions or encourage actions, informative speeches traditionally focus on delivering clear, factual, and useful information to an audience. Informative speeches have been thought of as a way to enlighten the listener by breaking down complex topics into understandable segments, enriching their knowledge or understanding of a subject without necessarily aiming to alter their stance.

So what’s wrong with this picture?

A lot. Many people overlook the significant opportunity informative speeches provide to not only inform, but to persuade. Traditionally viewed as vehicles for delivering facts and data, informative speeches actually possess a big opportunity to subtly influence and move audiences. Even when the immediate goal isn’t to elicit a direct action, such as a purchase or commitment, a good informative speech should be strategically designed to shape the audience’s perceptions or future decisions.

The structure of an informative speech is crucial to its success. This is where the concept of an organized speech outline comes into play. An outline serves as a blueprint for the speech, organizing the content logically and coherently. It helps speakers ensure that they cover all necessary points while also maintaining a smooth flow of information. Outlines prevent the common pitfalls of disorganized speech, such as digressing from the topic or overwhelming the audience with too much information at once. Additionally, a well-structured outline can aid in keeping the speaker focused and calm, as they have a clear roadmap to follow during the delivery.

What is an Informative Speech?

A traditional informative speech is designed to educate the audience on a specific topic. It aims to provide clear, factual, and detailed information that enhances the listener’s understanding or knowledge. These speeches are foundational in academic lectures, technical conferences, and quarterly business meetings.

Informative speeches are traditionally characterized by the delivery of unbiased, non-persuasive content, aimed at providing a comprehensive overview of facts, data, and figures related to a specific topic. Key characteristics of informative speeches include clarity, accuracy, and relevance, which assist the speaker in communicating complex information in an accessible format.

Unlike a descriptive speech, which focuses primarily on painting a vivid picture of a particular subject or scene, informative speeches provide a broader spectrum of information. Similarly, a demonstration speech, which typically shows the audience how to perform a task or process, differs from informative speeches that may use visual aids like charts, diagrams, or slides to enhance understanding and retention but do not necessarily include a procedural demonstration. These distinctions help in tailoring the content to meet the specific educational goals of each type of speech.

Traditional Distinction Between Informative & Persuasive Speeches

While both informative and persuasive speeches aim to hold the audience’s attention, their core intentions diverge significantly. Persuasive speeches are designed to influence the audience’s beliefs or actions, encouraging them to adopt a new perspective or engage in a specific behavior. In contrast, informative speeches are neutral; they do not seek to persuade but rather to inform. The speaker of an informative speech will carefully avoid personal bias or persuasive language, focusing instead on delivering straightforward and factual content.

This traditional distinction, however, is short-sighted. It underestimates the subtle power of informative speeches to also shape attitudes and future behaviors. While the primary aim of informative speeches is to educate, this does not preclude them from being crafted in a manner that also persuasively frames information. By integrating persuasive elements, speakers can enhance engagement and retention, and subtly nudge the audience to think about the topic in a way that the speaker would prefer.

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What is the Most Important Part of an Informative Speech?

Now that you understand your informative speech is an opportunity to do more than educate, we’ll break down how to create an impactful informative speech.

The most crucial aspect of any informative speech is its objective.  In any speech, persuasive or informative, Suasive refers to this as “Point B.” This objective is the guiding star of the presentation, like a thesis statement.  Understanding and clearly defining this objective is paramount to creating an effective informative speech that not only conveys information but also keeps the audience engaged.

Importance of Having a Clear Objective (Point B) for the Speech

The objective of an informative speech—Point B—answers the fundamental question: What do I want my audience to know, or do, or feel after listening to my speech? This clear endpoint is essential because it helps structure the entire presentation around a central goal. It ensures that every piece of information presented moves the audience closer to a comprehensive understanding of the topic. Without a clear objective, a speech can easily become a collection of disjointed facts that fail to provide value or enhance understanding.

Having a defined objective also aids in selecting content. It helps the speaker decide what to include and, crucially, what to omit. This focus prevents the common pitfall of overwhelming the audience with too much information, which can lead to confusion or disinterest.

Why Create an Outline for an Informative Speech?

Creating an outline for an informative speech is crucial in organizing and delivering content effectively. This framework not only structures the speech but also ensures that the speaker communicates the essential information in a logical and engaging manner.

The Role of an Outline in Organizing and Focusing Your Speech Content

An outline acts as a roadmap for both the preparation and delivery phases of an informative speech. It guides the structure of the speech, ensuring that all included information is relevant and contributes directly to the overarching goal of the presentation. By organizing the speech around a clear objective, this informative speech outline template helps maintain focus and prevents deviation from the main topic.

How Outlines Prevent Information Overload

The challenge of overloading the audience with information, leading to confusion and disengagement, is a significant concern in informative speeches. An outline addresses this issue by breaking down the speech into manageable segments, allowing the speaker to introduce complex information gradually and coherently. This structured approach helps maintain audience engagement by providing clear transitions and logical progression between topics.

Additionally, incorporating elements that resonate with the audience’s interests and needs within the outline can turn a potentially dry presentation into a compelling narrative. Even in an informative speech, subtle persuasive elements can make the information more impactful, ensuring that the audience not only understands but also values the presented information.

An outline helps speakers effectively pace their presentation, highlight key points, and adapt their delivery based on audience feedback, enhancing both understanding and engagement.

What are the Steps in Writing an Informative Speech?

Writing an informative speech involves a systematic process to ensure clarity and effectiveness in delivering the intended message. This process includes developing a detailed outline that organizes the content of the speech so it is logical and compelling.

Step-by-Step Guide to Developing an Outline

1. Brainstorm

This involves generating a wide range of ideas, one point at a time, and then distilling these into main points that are directly relevant to the objective. The brainstorming process is crucial to explore diverse aspects and ensure that no critical information is overlooked. You need not use a complete sentence format when brainstorming, just one or two keywords is best.

After brainstorming, create individual clusters by selecting 2-6 main points. These become the centers of individual clusters. Next, add sub-points around each cluster like spokes in a wheel.  Clustering simplifies complex data into more manageable chunks, making it easier to tell your story with crystal-clear clarity.

3. Organize the Flow

Arrange the main points in a logical sequence so the story is easy for you to tell, and easy for the audience to understand. This transforms your speech from information to a story with a beginning, middle, and end.

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Flow Structures to Shape Your Story

To enhance the effectiveness of an informative speech, different flow structures can be used depending on the nature of the content and the desired impact on the audience. Here are a few examples:

1. Problem-Solution

This structure is effective for topics that involve addressing specific issues or challenges. The speech outlines a problem and then discusses possible solutions, making it highly engaging and practical for the audience.

2. Chronological

For topics that involve historical events, processes, or narratives that unfold over time, a chronological structure is appropriate. It helps the audience easily follow the progression of events or steps in a process.

3. Form-Function

This structure is useful for explaining the evolution of a concept. It starts with the original idea (form) and then describes its multiple applications (function) for the growth of an enterprise.

By carefully selecting and applying a flow structure, you can tailor your presentation to your topic and audience, enhancing both the delivery and comprehension of your speech. Each structure provides a unique way to arrange information, ensuring that the audience remains engaged and can easily follow your story.

What are the Three Parts of a Conclusion in an Outline for an Informative Speech?

A well-crafted conclusion is crucial for reinforcing the main message and leaving a lasting impression on the audience. In an informative speech, the conclusion serves as the final opportunity to emphasize your objective and ensure the audience takes away the intended message. The conclusion typically consists of three key parts: the Bookend Gambit, the Recap, and Point B.

1. Bookend Gambit

This element serves as the initial part of the conclusion, designed to recapture the audience’s attention and prepare them for the final message. It often mirrors the creativity of the opening Gambit in style and content, providing message continuity and consistency.

After the Bookend Gambit, the Recap summarizes the main points of the speech. This is crucial for reinforcing the information delivered, especially the core concepts that support the objective. By succinctly reviewing each main point, the speaker helps solidify audience understanding and retention.

The last part of the conclusion is where the speaker reiterates the main message or objective, emphasizing what they want the audience to remember or act upon. This statement should be short, compelling, and memorable, leaving no doubt about the importance of the content.

How to tell your story so the audience feels it’s their story.

End with a Strong, Memorable Conclusion

The conclusion is your last chance to impact your audience, making it one of the most important parts of the speech. A strong, memorable conclusion ensures that the main message is understood and remembered. It reinforces the purpose of the speech and can significantly influence how the audience feels about the topic discussed. A well-executed conclusion not only enhances understanding but also elevates the overall effectiveness of the speech, ensuring that the audience leaves with a clear sense of the speech’s significance and relevance.

In crafting a conclusion, it is beneficial to think about the desired impact on the audience. Whether the goal is to inspire, inform, or call to action, the conclusion should succinctly encapsulate the essence of the speech while also motivating the audience to reflect on the importance of the topic. This approach ensures that the speech doesn’t only convey just what you want them to know, but also leaves a lasting impression that extends beyond the presentation itself.

Throughout this article, we’ve explored the key components and strategies required to craft effective informative speeches. From clearly stating your goal for the audience, to utilizing a complete sentence outline for precise structuring, every step is crucial in delivering an engaging and informative presentation.

Summary of Key Points

Importance of a Clear Objective / Point B

We emphasized the significance of communicating early the informative goal as the guiding force for the entire speech. Point B ensures that every part of the speech is aligned and focused on the main goal and is critical for both persuasive and informative speeches.

Outline Creation

The process of crafting a solid informative speech outline, from brainstorming, to clustering ideas into a coherent speaking outline, to ensuring flow was explored.

Speech Conclusion

The three essential parts of the conclusion—the Bookend Gambit, Recap, and Point B—were highlighted to show how a powerful conclusion can encapsulate the entire speech and reinforce the main message.

We encourage all speakers, whether in public speaking scenarios, boardrooms, or classrooms to employ these outlined strategies to enhance the impact of their informative speeches. Starting with a well-defined Point B, utilizing an effective outline, and crafting a memorable conclusion are foundational elements that ensure your speeches are not only informative but also make the impact you deserve.

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15 Informative Speech Examples to Inspire Your Next Talk

• The Speaker Lab
• May 13, 2024

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A good informative speech is one of the most effective tools in a speaker’s arsenal. But with so many potential topics out there, it can be tough to know where to start. That’s why we’ve compiled 15 informative speech examples to help you find your perfect subject. Whether you’re unearthing secrets from history for your listeners or delving into future technologies, informative speeches can prove to be the recipe for the perfect talk.

But crafting an effective informative speech is about more than just picking a topic. You have to research topics, put your thoughts in order, and speak up clearly and confidently. In this post, we’ll explore strategies for each step of the process, so you can create a speech that informs, engages, and makes a lasting impact on your listeners. Let’s get started.

15 Informative Speech Examples

If you’re looking for some inspiration for your next informative speech, look no further. Below are 15 examples of informative speech topics that are sure to engage and educate your audience.

• The history and evolution of social media platforms
• The benefits and drawbacks of renewable energy sources
• The impact of sleep deprivation on mental and physical health
• The role of emotional intelligence in personal and professional success
• The science behind climate change and its potential consequences
• The importance of financial literacy for young adults
• The influence of artificial intelligence on various industries
• The benefits of regular exercise and a balanced diet
• The history and cultural significance of a specific art form or genre
• The impact of technology on interpersonal communication
• The psychology behind procrastination and effective strategies to overcome it
• The role of diversity and inclusion in fostering innovation and creativity
• The importance of mental health awareness and resources for students
• The future of space exploration and its potential benefits for humanity
• The impact of globalization on local economies and cultures

These topics cover a wide range of subjects, from technology and science to psychology and culture. By choosing one of these informative speech examples, you’ll have plenty of material to work with to create an engaging and educational presentation.

Remember, the key to a successful informative speech is to choose a topic that you’re passionate about and that will resonate with your audience. Do your research, organize your thoughts, and practice your delivery to ensure that your message comes across loud and clear.

What Is an Informative Speech?

If you’ve ever been to a conference or seminar, chances are you’ve heard an informative speech. But what exactly is an informative speech? Simply put, it’s a type of speech designed to educate the audience on a particular topic. The goal is to provide interesting and useful information, ensuring the audience walks away with new knowledge or insights. Unlike persuasive speeches that aim to convince the audience of a viewpoint, informative speeches focus on explaining a subject clearly and objectively.

Types of Informative Speeches

Informative speeches come in various forms, each with its own purpose. The most common types are definition, explanation, description, and demonstration speeches. Depending on the objective, an informative speech can take on different structures and styles.

For example, a definition speech aims to explain a concept or term, while a demonstration speech shows the audience how to perform a task or process. An explanatory speech, on the other hand, provides a detailed account of a complex subject, breaking it down into digestible parts.

Purpose of Informative Speeches

At its core, the purpose of an informative speech is to share knowledge with the audience. These speeches are characterized by their fact-based, non-persuasive nature. The focus is on delivering information in an engaging and accessible way.

A well-crafted informative speech not only educates but also sparks curiosity and encourages further learning. By dedicating yourself to providing valuable information and appealing to your audience’s interests, you can succeed as an informative speaker.

Strategies for Selecting an Informative Speech Topic

Choosing the right topic is crucial for an effective informative speech. You want a subject that is not only interesting to you but also relevant and engaging for your audience. Consider their knowledge level, background, and expectations when selecting your topic.

One strategy is to focus on a subject you’re passionate about or have expertise in. This allows you to speak with authority and enthusiasm, making your speech more compelling. Another approach is to address current events or trending topics that are on people’s minds.

When brainstorming potential topics, consider your speech’s purpose and the type of informative speech you want to deliver. Is your goal to define a concept, explain a process, describe an event, or demonstrate a skill? Answering these questions will help guide your topic selection.

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How to Write an Informative Speech

Now that you’ve selected your topic, it’s time to start writing your informative speech. The key to a successful speech is thorough preparation and a clear, organized structure. Let’s break down the steps involved in crafting an engaging and informative presentation.

Researching Your Topic

Before you start writing, it’s essential to conduct thorough research on your topic. Gather facts, statistics, examples, and other supporting information for your informative speech. These things will help you explain and clarify the subject matter to your audience.

As you research, use reliable sources such as academic journals, reputable websites, and expert opinions to ensure the accuracy and credibility of your information. Take notes and organize your findings in a way that makes sense for your speech’s structure.

Structuring Your Speech

A typical informative speech structure includes three main parts, namely, an introduction, body, and conclusion. The introduction should grab the audience’s attention, establish your credibility , and preview the main points you’ll cover.

The body of your speech is where you’ll present your main points and supporting evidence. Use clear transitions between each point to maintain a logical flow. The conclusion should summarize your key takeaways and leave a lasting impression on your audience.

Outlining Your Speech

Creating an outline is a crucial step in organizing your thoughts and ensuring a coherent flow of information. Start by listing your main points and then add subpoints and supporting details for each section.

A well-structured outline will serve as a roadmap for your speech, keeping you on track and helping you stay focused on your key messages. It also makes the writing process more efficient and less overwhelming.

Writing Your Draft

With your outline in hand, it’s time to start writing your draft. Focus on presenting information clearly and concisely, using simple language and avoiding jargon. Provide examples and analogies throughout your informative speech in order to illustrate complex ideas and make them more relatable to your audience.

As you write, keep your audience in mind and tailor your language and examples to their level of understanding. Use transitions to link your ideas and maintain a smooth flow throughout the speech.

Editing and Revising

Once you’ve completed your draft, take the time to edit and revise your speech. First, check for clarity, accuracy, and logical organization. Then, eliminate unnecessary details, repetition, and filler words.

Read your speech aloud to identify any awkward phrasing or unclear passages. Lastly, seek feedback from others and be open to making changes based on their suggestions. Remember, the goal is to create a polished and effective informative speech.

Delivering an Informative Speech

You’ve written a fantastic informative speech, but now comes the real challenge: delivering it effectively. The way you present your speech can make all the difference in engaging your audience and ensuring they retain the information you’re sharing.

Practicing Your Speech

Practice makes perfect, and this couldn’t be more true when it comes to public speaking . Rehearse your speech multiple times to build confidence and familiarity with the content. Practice in front of a mirror, family members, or friends to get comfortable with your delivery.

As you practice, focus on your pacing, intonation, and body language. Aim for a conversational tone and maintain eye contact with your audience. The more you practice, the more natural and engaging your delivery will become.

Using Visual Aids

Visual aids such as slides, charts, or props can enhance your informative speech by making complex information more accessible and engaging. When utilized in your informative speech, they can help illustrate key points, provide visual examples, and break up the monotony of a purely verbal presentation.

Of course, it’s important to ensure your visuals are clear, relevant, and easy to understand. Otherwise, they may end up obscuring your points instead of clarifying them. In light of this, avoid cluttering your slides with too much text or overwhelming your audience with too many visuals. Use them strategically to support your message, not distract from it.

Engaging Your Audience

Engaging your audience is crucial for a successful informative speech. Use rhetorical questions, anecdotes, or interactive elements to keep them involved and attentive. Encourage participation, if appropriate, and maintain a conversational tone to create a connection with your listeners.

Pay attention to your audience’s reactions and adapt your delivery accordingly. If you sense confusion or disinterest, try rephrasing your points or providing additional examples to clarify your message. Remember, your goal is to educate and inspire your audience, so keep them at the forefront of your mind throughout your speech.

Handling Nerves

It’s normal to feel nervous before and during a speech, but there are strategies to help you manage those nerves . Take deep breaths, visualize success, and focus on your message rather than your anxiety. Remember, your audience wants you to succeed, and a little nervousness can actually enhance your performance by showing enthusiasm and authenticity.

If you find yourself getting overwhelmed, take a moment to pause, collect your thoughts, and regain your composure. Smile, make eye contact, and remind yourself that you’ve prepared thoroughly and have valuable information to share.

Common Mistakes to Avoid

To deliver an effective informative speech, it’s important to be aware of common pitfalls and mistakes. One of the biggest errors is overloading your audience with too much information. Remember, less is often more when it comes to public speaking.

Another mistake is failing to organize your content logically or using complex jargon without explanation. Make sure your speech has a clear structure and that you’re explaining any technical terms or concepts in a way that your audience can understand.

Finally, don’t neglect the importance of practice and preparation. Winging it or relying too heavily on notes can lead to a disjointed and unengaging speech. Take the time to rehearse, refine your delivery, and internalize your key points.

By avoiding these common mistakes and focusing on the strategies we’ve discussed, you’ll be well on your way to delivering an informative speech that educates, engages, and inspires your audience.

Tips for Delivering a Compelling Informative Speech

Once you’ve chosen your topic and done your research, it’s time to focus on delivering a compelling speech. Here are a few tips to keep in mind:

• Start with a strong attention-grabbing opening that draws your audience in and sets the tone for your speech.
• Use clear, concise language and avoid jargon or technical terms that your audience may not understand.
• Incorporate storytelling, examples, and anecdotes to make your points more relatable and memorable.
• Use visual aids , such as slides or props, to enhance your message and keep your audience engaged.
• Practice your delivery and timing to ensure that you stay within your allotted time and maintain a natural, conversational tone.

By following these tips and choosing a topic that you’re passionate about, you’ll be well on your way to delivering an informative speech that educates and inspires your audience.

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20 Bonus Topics for Informative Speeches

In case the informative speech examples above didn’t pique your interest, we have several more for you to consider. Ranging from topics like science and technology to history and education, these 20 topics are perfect for your next presentation.

• The history and development of virtual reality technology
• The benefits and challenges of remote work
• The science behind the formation of hurricanes and tornadoes
• The impact of social media on political campaigns and elections
• The importance of sustainable fashion and its environmental benefits
• The role of emotional support animals in mental health treatment
• The history and cultural significance of a specific cuisine or dish
• The impact of plastic pollution on marine ecosystems
• The benefits and risks of gene editing technology
• The psychology behind conspiracy theories and their spread online
• The importance of digital privacy and data security in the modern age
• The role of music therapy in healthcare and wellness
• The impact of deforestation on biodiversity and climate change
• The history and evolution of a specific sport or athletic event
• The benefits and challenges of alternative education models
• The science behind the human immune system and how vaccines work
• The impact of mass incarceration on communities and families
• The role of storytelling in preserving cultural heritage and traditions
• The importance of financial planning for retirement and old age
• The impact of urban agriculture on food security and community development

Choosing a Topic That Resonates With Your Audience

When selecting a topic for your informative speech, it’s important to consider your audience and what will resonate with them. Think about their interests, backgrounds, and knowledge levels, and choose a topic that will be both informative and engaging.

For example, if you’re speaking to a group of high school students, you may want to choose a topic that relates to their experiences or concerns, such as the impact of social media on mental health or the importance of financial literacy for young adults. If you’re speaking to a group of business professionals, you may want to focus on topics related to industry trends, leadership strategies, or emerging technologies.

By choosing a topic that resonates with your audience, you’ll be more likely to capture their attention and keep them engaged throughout your speech. And remember, even if you’re not an expert on the topic, you can still deliver an informative and engaging speech by doing your research and presenting the information in a clear and accessible way.

FAQs on Informative Speech Examples

What is an example of informative speech.

An example includes breaking down the impacts of climate change, detailing causes, effects, and potential solutions.

What are the 3 types of informative speeches?

The three main types are explanatory (breaks down complex topics), descriptive (paints a picture with words), and demonstrative (shows how to do something).

What are the 5 useful topics of an informative speech?

Top picks include technology advances, mental health awareness, environmental conservation efforts, cultural diversity appreciation, and breakthroughs in medical research.

What is an effective informative speech?

An effective one delivers clear info on a specific topic that educates listeners without overwhelming them. It’s well-researched and engaging.

Informative speech examples are everywhere, if you know where to look. From TED Talks to classroom lectures, there’s no shortage of inspiration for your next presentation. All you have to do is find a topic that lights your fire while engaging your audience.

Remember, a great informative speech is all about clarity, organization, and engagement. By following the tips and examples we’ve covered, you’ll be well on your way to delivering an informative speech that educates, enlightens, and leaves a lasting impression. So go ahead, pick your topic, and start crafting your own informative speech today!

• Last Updated: May 9, 2024

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Informative Speech Outline – Template & Examples

Jim Peterson has over 20 years experience on speech writing. He wrote over 300 free speech topic ideas and how-to guides for any kind of public speaking and speech writing assignments at My Speech Class.

Informative speeches are used in our day-to-day lives without even noticing it, we use these speeches whenever we inform someone about a topic they didn’t have much knowledge on, whenever we give someone instructions on how to do something that they haven’t done before, whenever we tell someone about another person. Informative speaking is fairly new to the world of public speaking. Ancient philosophers like Aristotle, Cicero and, Quintilian envisioned public speaking as rhetoric, which is inherently persuasive.

In this article:

What is an Informative Speech?

Here are some ways to prepare for your speech, 1. develop support for your thesis, 2. write your introduction and conclusion, 3. deliver the speech, example of an informative speech outline.

An informative speech is designed to inform the audience about a certain topic of discussion and to provide more information. It is usually used to educate an audience on a particular topic of interest. The main goal of an informative speech is to provide enlightenment concerning a topic the audience knows nothing about. The main types of informative speeches are descriptive, explanatory, demonstrative, and definition speeches. The topics that are covered in an informative speech should help the audience understand the subject of interest better and help them remember what they learned later. The goal of an informative speech isn’t to persuade or sway the audience to the speaker’s point of view but instead to educate. The details need to be laid out to the audience so that they can make an educated decision or learn more about the subject that they are interested in.

It is important for the speaker to think about how they will present the information to the audience.  

Informative Speech Preparation

When you are preparing your informative speech, your preparation is the key to a successful speech. Being able to carry your information across to the audience without any misunderstanding or misinterpretation is very important.

1. Choose Your Topic

Pick a topic where you will explain something, help people understand a certain subject, demonstrate how to use something.

2. Make a Thesis Statement

Think about what point you are trying to get across, What is the topic that you want to educate your audience on? “I will explain…” “I will demonstrate how to…” “I will present these findings…”

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3. Create Points That Support Your Thesis

Take a moment to think about what would support your thesis and take a moment to write the points down on a sheet of paper. Then, take a moment to elaborate on those points and support them. 

Typical Organization for an Informative Speech:

How to Speech: 4 Key steps to doing what you are talking about.

Example: Step One: Clean the chicken of any unwanted feathers and giblets. Step Two: Spice the chicken and add stuffings. Step Three: Set oven to 425 degrees Fahrenheit. Step Four: Place chicken in the oven and cook for an hour. 

History/ What Happened Speech: Points listing from the beginning to the latest events that you want to discuss in your speech.

Example: First, Harry met Sally. Second, Harry took Sally out to the roadhouse. Third, Harry and Sally started their courtship. Fourth, Harry and Sally moved in together and adopted a dog named Paco.

What is it Speech: Two to Four main points that discuss the key elements of your subject.

Example: First, there must be four wheels. Second, the car’s engine must be functioning. Third, the doors must be functional. Fourth, in order to get to your destination, the car’s steering has to be functional.

Explain it Speech: Two to Four main points that go through the key elements of the topic to explain it.

Example: Firstly, the car drives by the engine that powers it to move forward. Secondly, by the wheels that rotate in a forward or backward motion. Thirdly, the car’s engine is powered by gas which gives it the ability to function and essentially move the car.

Write down support for your points. Take some time to research your topic thoroughly. It is good to gather statistics, expert opinions, facts, and much more to make your speech unique and effective. 

There are three main types of support you should use to strengthen your speech: 

Interest supports.

Interest supports are used to increase the audience’s interest in the topic you are presenting.

• Personal experiences
• Interaction (e.g., Questions to the audience)

Evidence Supports

Evidence increases solid factual support in your speech. Examples of evidence supported are statistics, expert opinions, direct quotations. Studies, surveys, and facts.

Multimedia Aids

Multimedia aids such as posters with pictures and writing, DVDs, music or recordings on a stereo player, videotapes, and PowerPoint presentations.

Write your introduction. Provide a quick attention getter, state your thesis, elaborate on why it is important to you and your audience. It is expected that you preview your main points in the introduction by listing all your main points of discussion in your introduction.

Write your conclusion. Tie the speech together, build to a higher point and give it a sense of conclusion.

Practice your speech until you feel confident. Present your material as effectively as possible.

Informative Speech Outline

Creating an outline for an informative speech will help you organize your ideas and information to share with your audience in an effective manner. A well-planned outline will ensure that all the important information is included in your speech and ensure that you don’t wander off-topic.

Topic: This will be the title of your speech.

Purpose: To inform the audience about the topic.

Thesis: A theme statement that clearly describes the topic and points made in the presentation.

• Introduction
• Attention-grabbing opening statement
• Reason to listen to the speech
• Thesis statement
• Preview of points to be covered
• First main point
• First subpoint
• Supporting detail
• Second subpoint
• Second main point
• Third main point
• Restatement of main points
• Restatement of thesis
• Concluding remarks

When developing an outline, follow these rules to ensure a successful speech:

• Include one idea for every point, subpoint, or supporting detail.
• If there is one point, there must be a second point. If there is one supporting point, there should be a second supporting point. 
• Be consistent. If you are using full sentences to describe points and subpoints, use full sentences throughout the outline. Ensure that the verb tense is consistent throughout your outline as well.

Informative Speech Outline Examples

Topic: Adoption

Purpose: To inform people about adoption

Thesis: Adoption is the act of transferring parental rights and duties to someone other than the adopted person’s biological parents. The number of children adopted each year by American families is an estimate only.

• What do Edgar Allan Poe, John Lennon, Steve Jobs, and Eleanor Roosevelt all have in common? They were all adopted. Adoption is the act of transferring parental rights and duties to someone other than the adopted person’s biological parents. The adoption process is lengthy, expensive, and varies from country to country and even state to state. Not only does adoption vary from state to state, but sometimes the adoption process even varies within regions of a state.
• Many children get adopted every year. No one knows how adoption works.
• Adoption is a life-changing event, not just for the children involved but also for every single family made whole through adoption.
• Adoption processes vary from place to place. Types of adoption. Benefits and detriments to adoption. Many children who are adopted have experienced neglect and abuse.
• Adoption processes vary from place to place.
• The adoption process varies from state to state.
• It is more expensive in certain states than in others.
• The amount of paperwork throughout the process also depends on the state legislature.
• The adoption process varies within a state.
• In certain states, the adoption process is different from one region to the next.
• The process is different depending on the child protection laws set in each region inside a state.
• Types of adoption
• There are different types of adoption.
• There is step-parent or other family member adoption
• There is also adoption across state lines
• The more traditional adoption types are commonly known.
• There is private adoption which is most commonly found throughout the U.S.
• Adoption through foster care is a good thing to try for first-time adopters.
• The adoption process is expensive.
• There are a lot of upfront expenses.
• You are subjected to adoption agency fees to help you find a suitable match for your family.
• You also have to pay to adopt the child you want to adopt.
• There are a lot of big expenses in terms of the child too.
• Readying a living space to suit a child’s wants and needs can be expensive.
• Many new expenses come to light like healthcare, school, etc.
• Adoption processes vary from state to state. There are many different types of adoption. Adoption can be expensive, so you have to ensure that you are financially capable of caring for another human being.
• Adoption is the act of transferring parental rights and duties to someone other than the adopted person’s biological parents. The number of children adopted each year by American families is an estimate only.
• Adoption is an absolutely life-changing adventure, but everyone needs to be more educated before walking into a demanding process. There will be many emotions, expenses, and frustration, but it truly is worth it in the end.

Topic: Snakebites and how they’re treated

Purpose: To inform the audience of the dangers of snakes and how to respond to being bitten by a snake.

Thesis: Snakebites are dangerous and could ultimately lead to loss of life if not acted upon correctly.

• Imagine that you and your friend are walking in the woods, one sunny day in the fall when leaves cover the ground. Suddenly, your friend accidentally steps on a snake and gets bitten.
• Your friend’s chance of survival depends on your knowledge of acting promptly and taking proper measures in this situation.
• Today I will inform you about three common poisonous snakes seen in our country and explain to you the effects of a snake bite.
• Three poisonous snakes. Effects of the snake’s venom. How to administer first aid in the event of a snake bite.
• Three poisonous snakes
• There are two types of Rattlesnakes.
• William Pinkston: Responsible for more deaths in this country.
• Western diamondback: found from Texas to Eastern California.
• Copperhead and Cottonmouth
• Before striking, it opens its mouth wide to reveal its white inside.
• That’s how it got its name.
• The effects of snake venom on the human body
• Hepatotoxic
• Destroys blood vessels and red blood cells.
• Deadly and fatal to the victim.
• It affects the optic nerves in the eyes, causing blindness.
• It affects the nerves controlling the respiratory muscles, causing suffocation and eventually leading to death if left untreated.
• How to administer first aid in the event of a snake bite.
• Immobilize the bitten area slightly lower than the heart.
• Apply a flat constricting band 2-4 inches above the bite.
• With a sterile scalpel or knife, make one incision that connects the fang marks.
• Squeeze venom gently from the incision with your fingers for 30 minutes.
• Get the victim to the hospital as soon as possible.
• Snake bites are dangerous and could ultimately lead to loss of life if not acted upon correctly.
• Snake bites are dangerous and could ultimately lead to loss of life if they are not cared for properly, and the victim doesn’t get the necessary treatment in time.

Informative speeches have one main goal: to inform the audience of a specific topic of interest. For you to have an effective and successful informative speech, it is important to do your research and draw up an informative speech outline. The speech outline ensures that you do not wander off topic or get carried away with one point. 

If, on the other hand, you have to prepare persuasive speech, we have a guide on outlining and preparing for it the right way right here .

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Business-related topics for an informative speech.

An informative speech is meant to deliver a specific message to an audience. A speech is made up of three main parts: the introduction, body and conclusion.

If you are asked to give an informative speech on a business-related topic, you must first consider your audience. Learn what company they work for, and what market the company serves. Find out whether you are giving the speech to the entire company or a specific niche within the company. Finally, determine what topic your speech will cover. Rather than speaking on several topics, focus on one that applies to your audience and that you have knowledge about.

Merriam-Webster's Online Dictionary defines marketing as "the process or technique of promoting, selling and distributing a product or service." Particularly if you are in a customer-driven industry, the topic of marketing is an important one for you and your colleagues. An informative speech on marketing could include the basic statistics on your company, as well as an overview of your company's history and present function. To delve deeper, the speech could then include statistics of your direct competitors. As marketing is usually directly tied to public relations and advertising, a look at all past and present PR and advertising campaigns would be useful. Finally, inform your listeners what the competitors are doing in terms of their marketing plans. An informative speech on marketing will enable your colleagues to look at both the company's and their personal procedures on how to sell the best possible product.

• Business Ethics

Merriam-Webster's Online Dictionary defines ethics as "the discipline dealing with what is good and bad and with moral duty and obligation." A company has a responsibility to the community and society in which it exists, making business ethics a popular topic. An informative speech on business ethics could include an overview of what ethics means. The speech could then move on to explore some public examples of business ethics. For instance, you could look at the 2009 and 2010 recalls of Toyota products. The company ultimately accepted full responsibility for the problems in their cars.

Ask for audience participation in this speech. Audience members can provide examples of public examples of business ethics that have recently been in the news. Explore any recent instances in your company in which an ethics crisis might have ensued. How were things handled? How could things have been handled differently?

Time Management

Time management is a major concern to professionals in the workplace. In an informative speech on time management, instruct listeners on how to manage their time better via to-do lists, weekly/monthly planners and other time-saving tools. For example, you could tell your listeners how to set aside a specific time to go through email as opposed to checking email every time a new message comes in. This speech provides another opportunity for audience participation. Ask audience members to describe their personal time management techniques, as well as an example of a time when they procrastinated and found that there were consequences.

Related Articles

Business related speech topics →.

Marketing Duties & Responsibilities →

Business Meeting Ethics →

The Basic Objectives of a Speech Introduction →

Speech Topics on Crime →

Business Communication Protocol →

• Ethics Resource Center
• American Marketing Association
• Dartmouth: Managing Your Time
• 30 Informative Business Speech Topics

Nicole Devlin began her professional writing career in 2002 and currently serves as news editor for a daily newspaper, building on her previous experience as a features and government reporter. Devlin also has a background in public relations and marketing. She graduated with a bachelor's degree in communications in 2007, with a focus in broadcast journalism.

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How to Write an Informative Speech

Last Updated: August 20, 2024 References

This article was co-authored by Lynn Kirkham . Lynn Kirkham is a Professional Public Speaker and Founder of Yes You Can Speak, a San Francisco Bay Area-based public speaking educational business empowering thousands of professionals to take command of whatever stage they've been given - from job interviews, boardroom talks to TEDx and large conference platforms. Lynn was chosen as the official TEDx Berkeley speaker coach for the last four years and has worked with executives at Google, Facebook, Intuit, Genentech, Intel, VMware, and others. There are 13 references cited in this article, which can be found at the bottom of the page. This article has been viewed 1,399,083 times.

An informative speech tells an audience about a process, event, or concept. Whether you’re explaining how to grow a garden or describing a historical event, writing an informative speech is pretty straightforward. Knowing the topic inside and out is key, so start by conducting thorough research. Organize your speech logically so your audience can easily follow, and keep your language clear. Since speeches are recited out loud, be sure to set aside time after writing to perfect your delivery.

Researching the Topic

• Suppose your prompt instructs you to inform the audience about a hobby or activity. Make a list of your clubs, sports, and other activities, and choose the one that interests you most. Then zoom in on one particular aspect or process to focus on in your speech.
• For instance, if you like tennis, you can’t discuss every aspect of the sport in a single speech. Instead, you could focus on a specific technique, like serving the ball.

• For example, if your speech is about a historical event, find primary sources, like letters or newspaper articles published at the time of the event. Additionally, include secondary sources, such as scholarly articles written by experts on the event.
• If you’re informing the audience about a medical condition, find information in medical encyclopedias, scientific journals, and government health websites.

Tip: Organize your sources in a works cited page. Even if the assignment doesn’t require a works cited page, it’ll help you keep track of your sources. [3] X Trustworthy Source Purdue Online Writing Lab Trusted resource for writing and citation guidelines Go to source

• For instance, if your speech is on growing plants from seeds, explain the process step-by-step to a friend or relative. Ask them if any parts in your explanation seemed muddy or vague.
• Break down the material into simple terms, especially if you’re addressing a non-expert audience. Think about how you’d describe the topic to a grandparent or younger sibling. If you can’t avoid using jargon, be sure to define technical words in clear, simple terms.

• For example, if your speech is on the poet Charles Baudelaire, a strong thesis would be, “I am here to explain how city life and exotic travel shaped the key poetic themes of Charles Baudelaire’s work.”
• While the goal of an informative speech isn't to make a defensible claim, your thesis still needs to be specific. For instance, “I’m going to talk about carburetors” is vague. “My purpose today is to explain how to take apart a variable choke carburetor” is more specific.

• For instance, a speech meant to persuade an audience to support a political stance would most likely include examples of pathos, or persuasive devices that appeal to the audience's emotions.
• On the other hand, an informative speech on how to grow pitcher plants would present clear, objective steps. It wouldn't try to argue that growing pitcher plants is great or persuade listeners to grow pitcher plants.

Drafting Your Speech

• Delivering memorized remarks instead of reading verbatim is more engaging. A section of a speaking outline would look like this: III. YMCA’s Focus on Healthy Living  A. Commitment to overall health: both body and mind  B. Programs that support commitment   1. Annual Kid’s Day   2. Fitness facilities   3. Classes and group activities

• For example, you could begin with, “Have you ever wondered how a figure skater could possibly jump, twist, and land on the thin blade of an ice skate? From proper technique to the physical forces at play, I’ll explain how world-class skaters achieve jaw-dropping jumps and spins.”
• Once you've established your purpose, preview your speech: “After describing the basic technical aspects of jumping, I’ll discuss the physics behind jumps and spins. Finally, I’ll explain the 6 types of jumps and clarify why some are more difficult than others.”
• Some people prefer to write the speech's body before the introduction. For others, writing the intro first helps them figure out how to organize the rest of the speech.

• For instance, if your speech is about the causes of World War I, start by discussing nationalism in the years prior to the war. Next, describe the assassination of Archduke Ferdinand, then explain how alliances pulled the major players into open warfare.
• Transition smoothly between ideas so your audience can follow your speech. For example, write, “Now that we’ve covered how nationalism set the stage for international conflict, we can examine the event that directly led to the outbreak of World War I: the assassination of Archduke Franz Ferdinand. [11] X Research source

• For instance, your conclusion could point out, “Examining the factors that set the stage for World War I shows how intense nationalism fueled the conflict. A century after the Great War, the struggle between nationalism and globalism continues to define international politics in the twenty-first century.”

• Typically, speeches aren’t read verbatim. Instead, you’ll memorize the speech and use a bare bones outline to stay on track.

Avoid information overload: When you compose your speech, read out loud as you write. Focus on keeping your sentence structures simple and clear. Your audience will have a hard time following along if your language is too complicated. [14] X Trustworthy Source University of North Carolina Writing Center UNC's on-campus and online instructional service that provides assistance to students, faculty, and others during the writing process Go to source

Perfecting Your Delivery

• While it’s generally okay to use slightly different phrasing, try to stick to your complete outline as best you can. If you veer off too much or insert too many additional words, you could end up exceeding your time limit.
• Keep in mind your speaking outline will help you stay focused. As for quotes and statistics, feel free to write them on your notecards for quick reference.

Memorization tip: Break up the speech into smaller parts, and memorize it section by section. Memorize 1 sentence then, when you feel confident, add the next. Continue practicing with gradually longer passages until you know the speech like the back of your hand.

• Instead of slouching, stand up tall with your shoulders back. In addition to projecting confidence, good posture will help you breathe deeply to support your voice.

• Have them point out any spots that dragged or seemed disorganized. Ask if your tone was engaging, if you used body language effectively, and if your volume, pitch, and pacing need any tweaks.

• If you keep exceeding the time limit, review your complete sentence outline. Cut any fluff and simplify complicated phrases. If your speech isn’t long enough, look for areas that could use more detail or consider adding another section to the body.
• Just make sure any content you add is relevant. For instance, if your speech on nationalism and World War I is 2 minutes too short, you could add a section about how nationalism manifested in specific countries, including Britain, Germany, Austria-Hungary, and Serbia.

Sample Informative Speeches

Expert Q&A

• You're probably much better at informative speeches than you think! If you have ever told your parents about your day at school or explained to a friend how to make chicken noodle soup, you already have experience giving an informative speech! Thanks Helpful 0 Not Helpful 0
• If you get nervous, try to relax, take deep breaths, and visualize calming scenery. Remember, there’s nothing to worry about. Just set yourself up for success by knowing the material and practicing. Thanks Helpful 0 Not Helpful 0
• When composing your speech, take your audience into consideration, and tailor your speech to the people you’re addressing. Thanks Helpful 0 Not Helpful 0

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• ↑ https://courses.lumenlearning.com/suny-realworldcomm/chapter/11-1-informative-speeches/
• ↑ https://2012books.lardbucket.org/books/a-primer-on-communication-studies/s11-01-informative-speeches.html
• ↑ https://owl.purdue.edu/owl/research_and_citation/mla_style/mla_formatting_and_style_guide/mla_works_cited_page_basic_format.html
• ↑ https://open.lib.umn.edu/communication/chapter/11-1-informative-speeches/
• ↑ https://www.comm.pitt.edu/informative-speaking
• ↑ https://rasmussen.libanswers.com/faq/337550
• ↑ Lynn Kirkham. Public Speaking Coach. Expert Interview. 20 November 2019.
• ↑ https://www.hamilton.edu/academics/centers/oralcommunication/guides/how-to-outline-a-speech
• ↑ https://wac.colostate.edu/resources/writing/guides/informative-speaking/
• ↑ https://www.comm.pitt.edu/structuring-speech
• ↑ https://writingcenter.unc.edu/tips-and-tools/speeches/
• ↑ https://www.speechanddebate.org/wp-content/uploads/High-School-Competition-Events-Guide.pdf
• ↑ https://open.lib.umn.edu/communication/chapter/10-4-physical-delivery/

About This Article

To write an informative speech, start with an introduction that will grab your audience's attention and give them an idea of where the rest of your speech is headed. Next, choose 3 important points that you want to make to form the body of your speech. Then, organize the points in a logical order and write content to address each point. Finally, write a conclusion that summarizes the main points and ends with a message that you want your audience to take away from it. For tips on researching topics for an informative speech, keep reading! Did this summary help you? Yes No

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Informative Speech

Informative Speech Writing - A Complete Guide

12 min read

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Understanding Different Types of Informative Speeches with Examples

Ever been asked to create an informative speech that's both interesting and clear? High school and college students usually get to write these kinds of speeches every now and then. 

It's not just about sharing facts and figures; it's about making the topic come alive. The struggle lies in transforming complex subjects into narratives that resonate with your audience.

Don't worry, we're here to help!

• 1. What is an Informative Speech?
• 2. How to Write an Informative Speech?
• 3. Types of Informative Speech
• 4. Informative Speech Examples
• 5. Informative Speech Topics
• 6. Do's and Don'ts of Informative Speech Writing

What is an Informative Speech?

An informative speech is a type of speech writing that is delivered to inform the audience about a particular topic. 

It's your guide to delivering knowledge and insights to an audience. But what exactly is it? Well, think of it as a talk designed to educate, inform, and enlighten. The primary goal is to provide your listeners with valuable information about a specific topic, unlike persuasive speech which intends to persuade the audience.

Why Is an Informative Speech Written?

Informative speeches are written to educate and inform an audience about a specific topic. Here are some key reasons why they are important:

• Clarifying Complex Ideas: They break down complex ideas into simpler, more understandable parts. This helps the audience grasp intricate subjects that they might not fully understand otherwise.
• Raising Awareness: Informative speeches can raise awareness about important issues, such as environmental conservation, public health, or social justice. By presenting facts and data, speakers can inform their audience about critical topics that may affect their lives.
• Educational Purposes: In educational settings, informative speeches are a key method for teachers and students to convey information. They help students develop their research, writing, and public speaking skills.
• Professional Development: In the workplace, informative speeches can be used to share updates, introduce new policies, or provide training. This helps keep everyone informed and on the same page.

In summary, informative speeches educate and engage audiences, making complex topics easy to understand.

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How to Write an Informative Speech?

Speech writing is often the most challenging part of preparing one. If you haven’t written an effective speech you can’t make an influence while presenting it. A successful speech keeps the audience engaged and interested in the information being presented.

Here's a step-by-step guide on how to write a winning informative speech:

Step 1: Choose a Topic 

Opt for a topic that's not just informative but also intriguing, something that'll captivate your audience. It's a decision that hinges on the five W's - Who, What, When, Where, and Why.  

Here's how you can navigate this selection process and create a compelling, fact-based speech:

1. Who - Consider Your Audience

Identify your audience's interests and preferences. Tailor your topic to resonate with them, whether they are students, professionals, or a general audience.

2. What - Define Your Purpose

What are you passionate about? What knowledge can you share? Your topic should align with your expertise and enthusiasm, ensuring you speak with authority and authenticity.

3. When - Consider Relevance

Choose a topic you are passionate about and knowledgeable in. Ensure it aligns with your expertise and enthusiasm.

4. Where - Location Matters

Think about the geographic or cultural relevance of your topic. Local, global, or universal themes can connect with your audience.

5. Why - Importance and Impact

Ensure your topic is significant. Aim to educate, inform, or inspire your audience, answering why your topic matters.

If you're in need of topic inspiration, explore our informative speech topics blog.

Step 2: Create an Informative Speech Outline

Start by creating a structured informative speech outline , which traditionally consists of an introduction, body, and conclusion. Here's how to structure an informative speech:

With this structure, your informative speech will be well-balanced, engaging, and easy for your audience to follow. It's the blueprint for your speech's success!

Step 3: Write the Introduction

Craft an introduction that hooks your audience from the get-go. Tell them what's in store for the speech, what they'll learn, and why it's important.

Tips for a compelling introduction:

• Begin with a thought-provoking hook statement to grab attention.
• Clearly state your speech's specific purpose, keeping it focused.
• Include a thesis statement that encapsulates the main idea and guides your speech's development.

Step 4: Craft a Strong Body

In the body section, add facts and figures to boost the credibility of your topic. Make sure to develop your main ideas with precision.

Tips for organizing the body:

• Define the key ideas related to your topic that warrant emphasis.
• Arrange your main points in a logical order for easy comprehension.
• Incorporate real-life examples to bolster your claims.
• Ensure seamless transitions to lead to the conclusion.

Step 5: Prepare the Conclusion

The conclusion is the heart of your speech, where you distill the essence of your message.

Tips for preparing the conclusion:

• Restate your thesis statement to remind the audience of your speech's main idea.
• Add anecdotes or quotes to make your speech memorable.
• Reinforce the key ideas you've conveyed.
• Elevate the emotional impact on your audience.

Step 6: Proofread and Edit

Once your writing is complete, the finishing touch is editing and proofreading. Read your speech aloud to assess its flow.

• Ensure you've used precise language and well-structured sentences.
• Correct any grammatical or typographical errors to polish your speech to perfection.

With this guide in hand, you're well on your way to crafting an informative speech that not only informs but also captivates and inspires your audience.

Types of Informative Speech

There are many ways to inform the audience about a particular topic. The informative speech is one of those several ways. This speech can be about an object, an event, a concept, or a process.

The table below has different types of informative speeches with descriptions: 

Informative Speech Examples

Now that you know the process of writing, check out these informative speech examples for students. These sample speeches give you a better understanding of how to organize your content properly.

Let’s take a look at these good informative speech examples:

For more samples visit our informative speech examples blog and explore a range of inspirational examples!

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Informative Speech Topics

Presenting information at a high level, backed by supporting material, is always a good idea for an informative speech. Here's a range of fact-based topics that will captivate your audience members and encourage them to listen attentively:

• The Power of Renewable Energy Sources: A Fact-Based Overview
• Exploring Artificial Intelligence: How It Shapes Our Future
• The Wonders of Space Exploration: Beyond Our World
• Climate Change: Uncovering the Facts and Solutions
• The Influence of Social Media on Society: A Deep Dive
• Mental Health Awareness: Shattering the Stigma
• The History of Cryptocurrency: From Bitcoin to Blockchain
• The Art of Effective Communication: Building Meaningful Connections
• Diversity and Inclusion in the Workplace: A Good Idea for Success
• The Impact of Global Warming on Marine Life: An Urgent Call to Action

Looking for more topic suggestions? Check out our blog on demonstration speech ideas to get your inspiration!

Do's and Don'ts of Informative Speech Writing

The dos and don'ts can help you create an informative speech that is engaging, informative, and well-received by your audience. Let’s take a look:

To Sum it Up!

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Don’t worry—you’ve come to the right place.

MyPerfectWords.com is a writing service you can trust for custom writing. Our writers are experts at crafting all types of informative speeches and delivering them on time. So, if you’re wondering, " Can I pay someone to do my essay ?" the answer is yes!

Contact us today and buy speech written by our professional writers. We’re here to help you make a great impression!

Frequently Asked Questions

How do i start off an informative speech.

Start an informative speech by grabbing the audience's attention with a surprising fact, quote, or question. Introduce your topic clearly, present a concise thesis statement, and briefly outline the main points you will cover. This approach engages the audience and sets clear expectations for your speech.

What should an informative speech include?

• Introduction: Capture the audience's attention, introduce the topic, and present a clear thesis statement.
• Body: Present well-organized main points with supporting evidence, examples, and data.
• Conclusion: Summarize the main points, restate the importance of the topic, and end with a memorable closing statement.

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50+ Informative Speech Topics to Engage Your Audience

We’ve all been there, staring at a blank page or empty presentation slide, trying to think of a good, informative speech topic that will engage our audience and stop them from staring numbly at their phones. Presentations and speeches can be a difficult task to tackle, especially if you lack a solid idea to get the ball rolling. But don’t worry, we’ve got you covered! Today, we’ll dive into 50+ fresh and creative ideas for informative speech topics to help you capture your audience’s attention and give them something to engage with. Keep reading and you won’t be stuck with a dull speech topic ever again!

Interesting Informative Speech Topics

When it comes to selecting an interesting informative speech topic , there is no shortage of ideas. Choosing a topic that is engaging for both your audience and yourself can make the difference between giving a successful speech or not. There are many topics that have the potential to captivate listeners from politics to health, to relationships, and even to entertainment . The most important thing when deciding on a topic is to pick one that resonates with the interests of your audience, as well as being informative. Interesting topics should be specific enough for the speaker to cover in depth. For example, discussing the history of the American constitution would be too broad for a single speech, whereas discussing the second amendment could provide enough information for a full speech. It is also important to consider controversial topics as these can often be very interesting and engaging for listeners. When debating either side of an argument, it is important to do research and be aware of both sides of the issue. This will ensure that you are properly informed before taking part in any online debates or conversations surrounding the issue at hand. Whether you decide to discuss issues relating to current events or those that focus on more personal interest topics, there is no lack of inspiring ideas out there to create an effective informative speech. No matter what you decide, your goal should be to create an informative, engaging atmosphere that encourages others to learn from and appreciate your message.

What are some good topics for an informative speech?

1. The History of Space Exploration: Discuss the timeline from the first satellite in space to present day space exploration missions and their significance. 2. Advances in Artificial Intelligence: Examine how knowledge processing tools such as machine learning and neural networks have changed society. 3. Plastic Pollution: Outline the types of plastic pollution, explain their effects on ocean life, and provide solutions for reducing plastic waste. 4. Eating Disorders: Explain types of eating disorders, such as anorexia and bulimia, their psychological impacts, and methods of treatment. 5. Alternative Energy Sources: Analyze the advantages and disadvantages of using renewable energy sources (e.g., solar power), future potential developments, and environmental issues associated with traditional methods of generating electricity. 6. Cancer Research: Explore modern cancer detection techniques, how genetics play a role in cancer development, and advances in research leading to new treatments or cures. 7. Food Waste Reduction: Describe current levels of food waste, its environmental costs, innovative strategies being employed to reduce waste production, and practical steps individuals can take to conserve resources. 8. Online Privacy: Investigate data security threats posed by technology companies or other entities and discuss strategies for protecting personal information online. 9. Climate Change: Review current scientific evidence demonstrating the accelerating rate of global climate change, discuss possible societal implications if warming trends continue unabated, and present potential solutions that would limit global temperature increases going forward.

10. The benefits and challenges of sustainable living 11. The history and significance of the world’s ancient wonders 12. The psychology of decision making and how to improve it 13. The evolution and impact of social media on our society 14. The importance of mental health and strategies for self-care 15. The benefits and potential risks of artificial intelligence 16. The role of technology in modern education 17. The history and significance of the Olympic games 18. The science behind climate change and solutions for a sustainable future 19. The benefits and drawbacks of globalization on culture and economy. 20. The art and science of lucid dreaming and how it can be used for personal growth and problem-solving.

Popular Informative Speech Topics

When it comes to giving an informative speech, the most important thing is to pick a topic that will capture your audience’s attention. Some of the more popular topics people are interested in include those related to current events, history, media and technology, health and nutrition, psychology and education. For example, a debate surrounding current events might focus on issues such as immigration policy or global warming. When speaking about historical topics, consider discussing famous leaders or pivotal moments throughout history. If you’re looking for trending topics that are related to media, you may want to cover topics like censorship or virtual reality . When picking out health-related topics, consider exploring areas like medical cannabis or the impact of stress on our bodies. As for psychology and education, you may consider diving deeper into the role of learning styles in education or analyze the effects of bullying on adolescents. No matter what type of informative speech topic you choose to present on, be sure to do thorough research beforehand so that you can present a well-rounded argument. This will help ensure that your audience is engaged throughout your entire presentation and leave feeling informed.

Examples of Popular Informative Speech Topics

21. The history and evolution of the internet and its impact on society 22. The causes and effects of global warming and climate change 23. The importance of a healthy lifestyle and fitness 24. The benefits and drawbacks of social media on communication and relationships 25. The impact of technology on modern business and entrepreneurship 26. The history and impact of the civil rights movement in the United States 27. The effects and potential solutions to the opioid epidemic in America 28. The importance of mental health and strategies for managing stress and anxiety 29. The science behind vaccinations and their importance in public health 30. The history and cultural significance of different types of music, such as jazz, rock, and hip-hop.

Here are 10 more:

31. The benefits and potential drawbacks of renewable energy sources 32. The impact of globalization on international trade and commerce 33. The science behind space exploration and the potential for human colonization of other planets 34. The history and significance of different forms of art, such as painting, sculpture, and photography 35. The effects of social inequality and strategies for promoting diversity and inclusion 36. The history and cultural significance of different types of food, such as sushi, pizza, and tacos 37. The importance of financial literacy and strategies for managing personal finances 38. The impact of technology on the entertainment industry, such as movies, television, and video games 39. The history and significance of different world religions, such as Christianity, Islam, and Hinduism 40. The impact of artificial intelligence on the future of work and the economy.

Reasons to Give an Informative Speech

Informative speeches are often challenging and rewarding to give, as they not only require that the speaker become knowledgable about the topic at hand, but also that they also have the ability to persuade and engage with their audience. Informative speeches are essential elements in both education and industry, helping to promote engagement with a structured presentation and specialized topic or topics. On the one hand, giving an informative speech is beneficial for both the speaker and the audience being addressed. It gives the speaker an opportunity to sharpen their public speaking skills through research and careful preparation of the information being shared. Similarly, the audience members gain knowledge into a specialty field or area of interest, learning more about what they already knew or studying something completely new. Exploring abstract concepts while uncovering hidden facts can also be an invigorating experience for both parties involved in a discussion on an informative topic. However, some may argue that giving an informative speech is burdensome for the speaker for various reasons. Researching for a subject matter can prove difficult when there is limited access to factual information available online or offline. Additionally, informatic speakers must take into account the attention span of their audiences which often means having to parse down large amounts of data quickly or risk having a struggling audience lost in information overload. Despite potential obstacles associated with preparing and delivering an informative speech, opportunities abound when it comes to discovering new conversations and stimulating dialogue among participants. As such, it’s important for speakers to capitalize on these chances by researching thoroughly and honing in on key cornerstones of each topic that bring out its beauty and complexity. With this in mind, we will now move on to exploring best practices for researching an informing speech in the next section.

10 More Unique Informative Speech Topics: 41. The science and psychology of addiction and recovery 42. The history and cultural significance of tattoos in different societies 43. The benefits and challenges of homeschooling versus traditional education 44. The history and significance of different forms of dance, such as ballet, salsa, and hip hop 45. The impact of mindfulness and meditation on mental health and well-being 46. The role of music therapy in improving physical and emotional health 47. The science behind sleep and the importance of a good night’s rest 48. The history and cultural significance of different types of martial arts, such as karate, judo, and kung fu 49. The benefits and drawbacks of remote work and how it’s changing the way we work 50. The science behind alternative medicine and its effectiveness in treating different health conditions.

How to Research for an Informative Speech

When researching for an informative speech, it is important to equip yourself with accurate and trusted sources in order to effectively convey trustworthy information to your audience. It’s important to seek out authoritative sources who possess the most up-to-date details and facts about the chosen topic in order to give an informed and enlightening talk. Resources such as journals, books, websites are all valid places. For example, researching scientific topics may require more reliable resources such as scholarly articles or medical journals instead of online blog posts. It is also recommended that speakers research both sides of an argument if possible before forming their opinion and presenting it on a matter. That way you are well versed in understanding points beyond your own perspective and can provide insight into those perspectives as well. After compiling sufficient data, the next step is organizing them into a coherent message that can be easily digested by your audience. This includes preparing visual aids such as PowerPoint slides or props to both help audiences retain information better but also make the presentation more engaging than solely speaking alone. Questions throughout the presentation can also prompt your audience to become interactive while giving yourself a chance to gauge how well they understand the material presented. Now that you are armed with data from credible sources along with potential organizational tools, you are now ready for the final step which is presenting an informative speech.

How to Present an Informative Speech

When delivering an informative speech, it’s important to provide the audience with an engaging and interactive experience. To do this, speakers should focus on effective structure , clear speaking, and relevant content. Structuring an Informative Speech: Beginning with a strong introduction is essential for getting the attention of the audience. A powerful opening can be done with a joke, story, or quote. It’s also important to end the introduction with a “hook” that entices the audience to want to continue listening. The body of the speech should contain facts, evidence, and statistics to back up the content. Finally, conclude with a memorable statement that reinforces the main idea and encourages thought in the audience. Delivering an Informative Speech: When giving an informative speech, confidence is key. Strive to appear self-assured so that you can persuade your audience into listening. It’s also important to keep a steady pace while addressing the points rather than racing through them quickly – doing so will ensure that the listeners fully comprehend all of your information. Also make sure to clearly articulate each word and pause when necessary in order for certain points to set in before continuing on with other details. Utilizing Relevant Content: When selecting material for your informative speech be sure to pick topics that are not too mundane or complicated…you don’t want this presentation turn into a snooze-fest session! Keep your message lighthearted but still intriguing by offering anecdotes and examples of how this issue has been brought up in life experiences or news stories outside of its primary context. Although using humor is great for captivating an audience make sure you avoid offending anyone since this will not reflect positively on your talk. Lastly, strive to select a subject area that can prompt interesting conversations between you and your attendees. In conclusion, when crafting and delivering an informative speech remember that organization and confident delivery are two key components to getting across your message effectively. Supporting facts and data should also be included within your talk as well as relevant material related to the topic at hand which will allow listeners easily connect with what you are saying and receive value from it.

Creative Ideas to Grab the Audience’s Attention

When giving an informative speech, it is important to grab the audience’s attention right away. This can be done through creative and unique ideas that make the speech more interesting. To start, it is important to create a powerful opening by calling out common myths or misconceptions in the industry that are relevant to your topic. Focusing on one compelling fact can also help introduce the subject and get the listener engaged with your talk. Additionally, you can use personal stories or anecdotes that relate to the topic being discussed in order to draw your audience in and give them further context. Humor is also a great way to engage with an audience. Using jokes or funny stories can lighten any tense conversations and keep listeners engaged throughout the duration of the speech. By making your narrative relatable, instead of focusing on complex ideas, it will help break down difficult concepts and make people relate more closely to your experience and thoughts pertaining to the topic. A simple idea such as this could develop into an interactive experience for all in attendance. Furthermore, using visuals aids like graphics, images and videos can help tell a story for harder-to-grasp topics . This helps break up long passages of text and creates lasting impressions among viewers so they remember the points being put forth more easily. Providing visual representations from different angles of a specific concept makes abstract matters easier to comprehend since they are able to retain those visuals better than long sentences of words alone. These creative ideas should be used strategically so as not to move too far away from the main focus of an informative speech; however, they can be effective tools in engaging an audience when used correctly.

Responses to Common Questions with Explanations

How can i make an informative speech interesting.

Making an informative speech interesting starts with thoroughly researching the topic and understanding what areas of the topic will be most engaging for your audience. Take time to practice delivering the content, paying attention to how you present and pace your speech – vary the speed and style for different points in your presentation. Use humor and storytelling to liven up your delivery and make it more relatable. Incorporate visuals , as well as sound effects or music, to emphasize key points of your speech. Lastly, if you show enthusiasm when you speak and are truly passionate about what you’re presenting, that energy and emotion will be picked up on by your audience and will likely make them more engaged with your speech.

What are the best strategies for research for an informative speech?

The best strategies for research for an informative speech are to start by gathering as much reliable and accurate information as possible. It is essential to have sufficient evidence and facts to back up your claims. Therefore, begin by reading the latest reports on the topic available in books , journals, and articles. Additionally, consider conducting interviews with experts or people who can provide insight into the topic. When you’re researching, make sure you take notes accurately and quickly and that your material is properly organized for easy reference when writing your speech. Also, ensure all sources are up-to-date, credible, and unbiased. To ensure accuracy, cross-check the facts from other sources such as articles from reputable news outlets or interviews with knowledgeable professionals. Finally, anticipate counterarguments and understand different points of view that may exist about the topic. This will ensure you are able to effectively address potential debates during your presentation.

How can I effectively structure an informative speech?

When structuring an informative speech, it is important to keep in mind the goal of providing detailed and accurate information. This begins by understanding your audience and then narrowing the focus of your speech. Here are some key tips to help you effectively structure your informative speech: 1. Create an outline – Start by writing down a few main points you want to get across in your speech. Be sure you know what information each point covers and how it supports your overall message. 2. Make an introduction – Introduce yourself and the topic of your speech, as well as any relevant background information that the audience needs to understand the topic better. 3. Present facts and evidence – Use facts and evidence to support the points you make in your speech. Be sure to cite any sources used for accuracy. 4. Speak clearly – Speak at a steady pace and with a clear, strong voice so that everyone can hear you and understand what you are saying. 5. Reiterate main points – Remind the audience of the main points at least once during the speech, so that they remember them when they think back on what they have heard later on. 6. End with a summary – Summarize the main points of your speech quickly before signing off, again so that everyone remembers them before they leave the room..

Are there any tips for selecting an informative speech topic?

Yes, there are many tips for selecting an informative speech topic. First, pick something that interests you. When the topic is something that you find fascinating or enjoyable to research, it will make it easier to stay motivated while preparing your speech . Second, think of a topic that is broad enough to explore in detail but narrow enough to cover in the allotted time. If your topic is too vague or too specific, you may have difficulty finding information and sticking within the given time limit. Third, aim for a current topic so your speech remains relevant and engaging to your audience. But be sure not to go over topics that are too technical or complex—remember to keep your language accessible. Finally, do some research into any existing material available on the subject so you can avoid repeating information that has already been covered. This will also give you an opportunity to look at the different ways the subject has already been explored and form your own unique angle for presentation.

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Informative speech examples

4 types of informative speeches: topics and outlines

By:  Susan Dugdale  | Last modified: 08-05-2023

The primary purpose of an informative speech is to share useful and interesting, factual, and accurate information with the audience on a particular topic (issue), or subject.

Find out more about how to do that effectively here. 

What's on this page

The four different types of informative speeches, each with specific topic suggestions and an example informative speech outline: 

• description
• demonstration
• explanation

What is informative speech?

• The 7 key characteristics of an informative speech

We all speak to share information. We communicate knowledge of infinite variety all day, every day, in multiple settings.

Teachers in classrooms world-wide share information with their students.

Call centers problem solve for their callers.

News outlets (on and offline) issue reports on local, national and international events and issues, people of interest, weather, traffic flow around cities...

Health care professionals explain the treatment of addictive behaviors, the many impacts of long Covid, the development of new treatments...

Specialist research scientists share their findings with colleagues at conferences.

A pastry chef demonstrates how to make perfect classic croissants.

The range of informative public speaking is vast!  Some of us do it well. Some of us not so well - largely because we don't fully understand what's needed to present what we're sharing effectively. 

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The key characteristics of an informative speech

So, what are the key characteristics or essential elements, of this type of speech? There are seven.

1. Objectivity

The information you give is factual, neutral and objective. You make no attempt to persuade or push (advocate) a particular viewpoint.

Your personal opinions: feelings thoughts, or concerns about the topic you're presenting are not given. This is not a persuasive speech.

As an example,  here's an excerpt from a Statistics Department report on teenage births in New Zealand - the country I live in.

Although it's a potentially a firecracker subject: one arousing all sorts of emotional responses from outright condemnation of the girls and their babies to compassionate practical support, the article sticks to the facts. 

The headline reads: "Teenage births halved over last decade"

"The number of teenage women in New Zealand giving birth has more than halved over the last decade, Stats NZ said today.

There were 1,719 births registered to teenage women (those aged under 20 years) in 2022, accounting for around 1 in every 34 births that year. In 2012, there were 3,786 births registered to teenage mothers, accounting for around 1 in every 16 births that year."

For more see: Statistics Department NZ - Teenage births halved over last decade 

You present your information clearly and concisely, avoiding jargon or complex language that may confuse your audience.

The candidate gave a rousing stump speech , which included a couple of potentially inflammatory statements on known wedge issues .

If the audience is familiar with political jargon that sentence would be fine. If they're not, it would bewilder them. What is a 'stump speech' or a 'wedge issue' ?

Stump speech: a candidate's prepared speech or pitch that explains their core platform.

Wedge issue: a controversial political issue that divides members of opposing political parties or the same party.

For more see: political jargon examples

3. Relevance

The content shared in your speech should be relevant and valuable. It should meet your audience's needs or spark their curiosity.

If the audience members are vegetarians, they're highly unlikely to want to know anything about the varying cuts of beef and what they are used for.

However, the same audience might be very interested in finding out more about plant protein and readily available sources of it.  

4. Organizational pattern

The speech should have a logical sequential structure with a clear introduction, body, and conclusion.

If I am giving a demonstration speech on how to bake chocolate chip cookies, to be effective it needs to move through each of the necessary steps in the correct order.

Beginning with how to spoon the mixture on to the tray, or how to cool the cookies on a wire rack when you've taken them out of the oven, is confusing.   

5. Research and credibility

Informative speeches are based on thorough research and reliable sources to ensure accuracy and credibility. And sources need to be properly cited.

My friend told me, my mother says, or I saw it on Face Book is neither authoritative nor enough. ☺

Example: My speech is on literacy rates in USA. To be credible I need to quote and cite reputable sources.

• https://www.apmresearchlab.org/10x-adult-literacy
• https://www.thinkimpact.com/literacy-statistics/

6. Visual aids

Slides, charts, graphs, or props are frequently used to help the audience fully understand what they're being told.

For example, an informative speech on the rise and fall of a currency's daily exchange rate is made a great deal easier to follow and understand with graphs or charts illustrating the key points.

Or for a biographical speech, photos of the person being talked about will help hold the attention of your audience.  

7. Effective delivery

To be effective your speech needs to be delivered in a way that captures and hold the audience's attention. That means all aspects of it have been rehearsed or practiced. 

If you're demonstrating, you've gone through every step to ensure you have the flow of material right.

If you're using props (visual aids) of any sort you've made sure they work. Can they be seen easily? Do they clearly illustrate the point you're making?

Is your use of the stage (or your speaking space) good? Does your body language align with your material? Can your voice be heard? Are you speaking clearly? 

Pulling together a script and the props you're going to use is only part of the task of giving a speech. Working on and refining delivery completes it.

To give a successful speech each of these seven aspects needs to be fine-tuned: to hook your audience's interest, to match their knowledge level, your topic, your speech purpose and, fit within the time constraints you've been given.

Types of informative speeches

There are four types of informative speeches: definition, description, explanation and demonstration. A speech may use one, or a mix of them.

1. Informing through definition 

An informative speech based on definition clearly, and concisely, explains a concept * , theory, or philosophy. The principal purpose is to inform the audience, so they understand the main aspects of the particular subject being talked about.

* Definition of concept from the Cambridge dictionary - an  abstract principle or idea 

Examples of topics for definition or concept speeches

A good topic could be:

• What is global warming?
• What are organics?
• What are the core beliefs of Christianity?
• What is loyalty?
• What is mental health?
• What is modern art? 
• What is freedom?
• What is beauty?
• What is education?
• What are economics?
• What is popular culture?

These are very broad topic areas- each containing multiple subtopics, any of which could become the subject of a speech in its own right. 

Example outline for a definition or concept informative speech

Speech title:.

What is modern art?

- people who want an introductory overview of modern art to help them understand a little more about what they're looking at - to place artists and their work in context 

Specific purpose:

- to provide a broad outline/definition of modern art 

Modern art refers to a broad and diverse artistic movement that emerged in the late 19th and early 20th centuries and continued to develop throughout the 20th century. 

It is characterized by a radical departure from traditional artistic styles and conventions and encompasses a wide range of artistic styles, techniques, and media, reflecting the cultural, social, and technological changes of the time.

Key characteristics or main points include:

• Experimentation and innovation : Modern artists sought to break away from established norms and explore new ways of representing the world. They experimented with different materials, techniques, and subjects, challenging the boundaries of traditional art forms.
• Abstraction : Modern art often features abstract and non-representational elements, moving away from realistic depictions. Artists like Wassily Kandinsky and Piet Mondrian explored pure abstraction, using shapes, lines, and colors to convey emotions and ideas.
• Expression of the inner self : Many modern artists aimed to convey their inner emotions, thoughts, and experiences through their work. This led to the development of various movements like Expressionism (See work of Evard Munch) and Surrealism (See work of Salvador Dali). 
• Rejection of academic conventions : Artists sought to break free from the rigid rules of academic art and embrace more individualistic and avant-garde approaches. For example: Claude Monet, (1840 -1926) Pierre-Auguste Renoir, Édouard Manet
• Influence of industrialization and urbanization : The rapid changes brought about by industrialization and urbanization in the 19th and 20th centuries influenced modern art. Artists were inspired by the dynamics of the modern world and its impact, often negative, on human life. 
• Multiple art movements : Modern art encompasses a wide array of movements and styles, for example Cubism, Futurism, Dadaism, Abstract Expressionism, Pop Art... Each movement brought its own unique perspective on art and society.
• Focus on concept and process : Modern artists began to emphasize the underlying ideas and concepts behind their work, giving greater importance to the creative process itself. 

Modern art should not be confused with contemporary art. While modern art refers specifically to the artistic developments of the early to mid-20th century, contemporary art encompasses art created by artists living and working in the present day. The transition from modern art to contemporary art happened around the late 20th century- 1950s onward.

References:

• mymodernmet.com/abstract artists
• differencess.com/expressionism vs surrealism
• lorimcnee.com/artists who died without recognition
• industrial revolution the influence on art
• mymodernmet.com/important art movements
• theartstory.org/conceptual-art
• Image: The Scream, Edvard Munch  

2. Informing through description

Informing through description means creating detailed, vivid verbal pictures for your audience to make what you're talking about come to life in the minds of those listening which in turn, will make your subject matter memorable.

Examples of good informative speech topics that could be used for descriptive speeches

• How I celebrate Christmas
• My first day at school
• My home town
• A time I feared for my life
• A time when I felt contented and happy

My first car

• An object I find fascinating: lotus shoes, bustles, corsets, panniers (These are historical items of women's clothing.)
• Working from home: the joys, the hazards
• My dream home, job, or holiday
• An event I'll never forget
• The most valuable or interesting thing I own
• Martin Luther King, Benjamin Franklin, President Lincoln... a notable person from the past or present, including someone you may know: a family member, friend or yourself, or a public figure (an artist, singer, dancer, writer, entrepreneur, inventor...)

Example outline for a descriptive informative speech

- to take the audience with me back to the time when we bought our first car and have them appreciate that car's impact on our lives 

Central idea:

Our Austin A50 was a much-loved car

About the car:

- English, Austin A50, 1950ish model - curvy, solid, a matron of cars

Background to purchase:

• 1974 - we were 20 and 21 - young and broke
• The car cost $200 - a lot of money for me at that time. I raided my piggy bank to buy it.
• It was a trade up from the back of the motorbike - now I could sit side by side and talk, rather than sit behind and poke my husband, when I wanted to say important things like, 'Slow down', or 'I'm cold'. The romance of a motorbike is short-lived in winter. It diminishes in direct proportion to the mountain of clothes needing to be put on before going anywhere - coats, scarf, boots, helmet... And this particular winter was bitter: characterized by almost impenetrable grey fog and heavy frosts. It was so cold the insides of windows of the old house we lived in iced up.
• It was tri-colored - none of them dominating - bright orange on the bonnet, sky blue on the rear doors and the roof, and matt black on the front doors and the boot. (Bonus - no one would ever steal it - far too easily identified!)
• The chrome flying A proudly rode the bonnet.
• The boot, (trunk lid) was detachable. It came off - why I can't remember. But it needed to be opened to fill the tank, so it meant lifting it off at the petrol station and leaning it up against the boot while the tank filled, and then replacing it when done.
• There were bench seats upholstered in grey leather (dry and cracked) front and back with wide arm rests that folded down.
• The windows wound up and down manually and, in the rear, there were triangle shaped opening quarter-windows.
• The mouse-colored lining that had been on the doors and roof was worn, torn and in some patches completely missing. Dust poured in through the crevices when we drove on the metal roads that were common where we lived.
• It had a column gear change - 4 gears, a heater that didn't function, proper old-school semaphore trafficators indicators that flicked out from the top of the door pillars and blinked orange, a clutch that needed a strong push to get it down, an accelerator pedal that was slow to pick up and a top speed of around 50 mph. 

Impact/benefits:

We called her Prudence. We loved, and remember, her fondly because:

• I was taught to drive in her - an unforgettable experience. I won the bunny hopping record learning to coordinate releasing the clutch and pressing down on the accelerator. Additionally, on metal roads, I found you needed to slow before taking corners. Sliding on two wheels felt precarious. The bump back down to four was a relief.  
• We did not arrive places having to disrobe - take off layers of protective clobber.
• We could talk to each without shouting and NOW our road trips had a soundtrack - a large black portable battery driven tape player sat on the back parcel shelf blasting out a curious mix of Ry Cooder, Bach, Mozart's Flute Concerto, Janice Joplin... His choice. My choice. Bliss.
• My father-in-law suggested we park it down the street rather than directly outside his house when we visited. To him Prudence was one eccentricity too many! An embarrassment in front of the neighbors. ☺
• austinmemories.com/styled-33/styled-39/index.html
• wikipedia.org/Austin_Cambridge
• archive.org/1956-advertisement-for-austin-a-50

3. Informing through demonstration

Informing through demonstration means sharing verbal directions about how to do a specific task: fix, or make, something while also physically showing the steps, in a specific chronological order.

These are the classic 'show-n-tell', 'how to' or process speeches.

Examples of process speech topics:

• How to bake chocolate chip cookies
• How to use CPR (cardiopulmonary resuscitation) correctly
• How to prepare and plant a tub of vegetables or flowers
• How to read a topographic map
• How to make a tik-tok reel
• How to knit a hat

How to brainstorm material for a speech

For literally  100s more demonstration topic ideas

A demonstrative informative speech outline example

To demonstrate the brainstorming process and to provide practical strategies (helpful tips) for freeing and speeding up the generation of ideas

Main ideas:

Understanding brainstorming - explanation of what brainstorming is and its benefits

Preparing for brainstorming - the starting point - stating the problem or topic that needs brainstorming, working in a comfortable place free from distractions, encouraging open-mindedness and suspension of judgment.

Techniques for brainstorming : (Show and tell on either white board or with large sheets of paper that everyone can see) mind mapping, and free writing. Take topic ideas from audience to use.

Example : notes for maid of honor speech for sister

Benefits : Demonstrate how mind maps can help visually organize thoughts and connections, how free writing allows ideas to flow without stopping to judge them

Encourages quantity over quality - lots of ideas - more to choose from. May generate something you'd never have thought of otherwise.

Select, refine, develop (show and tell) 

For more see: brainstorm examples

4. Informing through explanation 

Informing through explanation is explaining or sharing how something works, came to be, or why something happened, for example historical events like the Civil War in the United States. The speech is made stronger through the use of visuals - images, charts of data and/or statistics.

Examples of explanatory informative speech topics

• How did the 1919 Treaty of Versailles contribute to the outbreak of World War Two?
• What led to The American Civil War (April 12, 1861 – May 26, 1865)?
• Why is there an increase in type two diabetes and problems associated with obesity in first world countries, for example, in UK and USA?
• How do lungs work?
• What causes heart disease?
• How electric vehicles work?   
• What caused the Salem witch trials?
• How does gravitation work?
• How are rainbows formed?
• Why do we pay taxes?
• What is cyberbullying? Why is it increasing?

Example explanatory informative speech outline

The Treaty of Versailles: how did it contribute to the outbreak of World War Two

- to explain how the Treaty of Versailles (1919) was a significant causal factor leading up World War two

Central ideas:

Historical context : World War One, 'the war to end all wars' ended in 1918. The Allied Powers: USA, UK, France, Italy and Japan, met in Paris at the Paris Peace Conference 1919 to work out the details and consequences of the Treaty of Versailles, which would impact the defeated Central Powers, principally Germany. 

These included:

• territorial boundary changes which stripped Germany of land in Europe, and established new nations - e.g. Poland and Czechoslovakia
• military restrictions - the disarmament of the German military, restrictions on weapons and technology, demilitarization of the Rhineland
• reparations - demands that they were unable to meet, plus being forced to accept a "war guilt" clause (Article 231) had an enormous impact, economically and psychologically. The country plunged into deep recession - albeit along with many other countries. (The Great Depression 1929-1939 which ended with the beginning of World War Two.)

The League of Nations - The League of Nations was an international diplomatic group developed after World War I as a way to solve disputes between countries before they erupted into open warfare. Despite being active in its set up, USA refused to join it - a stance that weakened its effectiveness.

Controversies within Germany: Public anger and resentment, plus political instability as result of reparations, territory loss and economic hardships

Controversies with Treaty partners: The Treaty's perceived fairness and effectiveness: Italy and Japan felt their settlements were inadequate compared to what had been taken by UK, USA and France.

The rise of 'isms'   Simmering discontent eventually emerged as the rise of Fascism in Italy, Nazism in Germany and Statism (a mix of nationalism, militarism and “state capitalism”) in Japan.

Expansionist Nationalism Spread of expansionist nationalism - a state's right to increase its borders because it is superior in all ways. Therefore, Hitler was 'right' to take back what had previously been regarded as German territory (Czechoslovakia and Austria), and to go after more, all the while goading the Allied Powers to act. When his armies went into Poland, Britain declared war against Germany - 21 years after the end of the last.

• history.com/treaty-of-versailles-world-war-ii-guilt-effects
• tinyurl.com/Treaty-of-Versailles
• Image:  tinyurl.com/signing-Treaty-of-Versailles

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126 Good Informative Speech Topics – 2024

June 23, 2024

What is an informative speech? You may be asking this question if you find yourself needing to give one for a class or extracurricular. Unlike a persuasive speech , which is designed to convince an audience of something, or a debate , which can be polemic by nature, an informative speech is meant to educate its listeners on a topic, elucidate an unclear idea, or simply help an audience delve more deeply into a subject. In other words, while informative speeches can persuade or argue, they don’t have to. In this article, we’ll highlight a few tips on how to choose good informative speech topics, and then provide a list of 126 informative speech ideas to get you brainstorming for your next big speech!

How to Choose Informative Speech Topics

Your choice of informative speech topic will depend greatly upon the task at hand: is this speech for a class? A passion project ? A campus rally? A professional development conference? Recruiting for a particular major, club, or community service organization? A high school speech competition? Once you know the purpose and parameters of your speech, it will be easier to select an informative speech topic that is an appropriate subject and size. Additionally, it’s important to consider your audience, expertise, scope, research, and tone before you delve into your writing.

Knowing your target audience is key to creating reciprocity, or the necessary give and take between speaker and listener that creates communication and understanding. Speakers who know their audiences are better able to shape their speeches to be well-received. [i] Imagine, for example, you’re giving an informative speech on “Jane Austen’s narrators.” You must ask yourself: are you giving your speech to a panel of scholars, to educated adult non-experts, or to grade school-aged children? If your audience will be comprised of literature professors, your speech should provide fairly advanced and in-depth knowledge and should be filled with the latest developments in professional literary criticism. If your audience is made up of grade school-aged children, you’ll want to start with the basics, like who was Jane Austen? And what, exactly, is a narrator?

As you give your informative speech, you’ll want to think about not only your audience’s level of expertise in your speech topic, but also your own (and it’s okay if you’re a novice in the subject!). [ii] An informative speech often includes or takes into consideration a synthesis of preexisting scholarship in a field or information around a topic. While you don’t need to apprise your audience of an entire body of research before you begin delivering your speech, you do want to have a working knowledge of the preexisting conversation around your informative speech topic. [iii] This will inform the level of research you’ll need to perform before you begin writing your speech.

In terms of selecting research sources, it’s good to remember the three P’s: peer-reviewed , published , and prestigious . A peer-reviewed source is one that has been evaluated by a group of experts in the field of the writer. It has undergone the most stringent editing and fact-checking and, when first published, is the most up-to-date information in a field. A published source is one that has also usually undergone some editing before publication – though you’ll want to be wary of self-published sources and online publications (these usually don’t receive the same kind of scrutiny as printed texts).

Finally, it’s certainly okay to use online sources, but you want to make sure they are coming from a prestigious or at least well-known source like a national newspaper or even an established commercial website. A good tip for assessing a source’s quality is to check: does this source cite any outside resources in a works cited or in footnotes?

You want to be sure that you are able to cover a topic thoroughly, given the time and resources allotted. For example, if you have five minutes to give an informative speech to your psychology 101 classmates, you could choose a general topic like, “Why was Sigmund Freud important to psychology?” If you have an hour to give an informative speech at a professional psychology conference, you might provide a detailed account of Sigmund Freud’s most important contributions to a particular branch of modern psychology and explain its current significance to the field, including recent developments in research and clinical practice.

Finally, something crucial to consider is the emotional register of your speech. Is the subject matter something serious like an illness or climate change? Or is it a politically charged topic like immigration or gun control? Is it light, like “how to make pizza dough” or “the invention of the roller coaster?” Or is it merely intriguing or educating like, “personality typing and psychology,” “owning a poodle,” or “Ben Franklin’s top five aphorisms?” Gauging the emotional involvement of your audience will help you choose an appropriate informative speech topic for the project at hand and will ultimately let you craft a more effective speech.

The 126 informative speech ideas below run the gamut from broad to very specific and can all serve as starting points as you brainstorm what you’d like to give a speech on. Good luck!

Health & Medicine Informative Speech Topics

1) Ideas on curbing the spread of future global pandemics.

2) What is the endocrine system?

3) What is a physician’s assistant?

4) The importance of blood donation.

5) Disparities in healthcare between different demographic groups.

6) How did Marie Curie contribute to the medical field?

7) What is the role of nurses in primary care settings?

8) What subspecialties are there in women’s health?

9) What recent developments have been made in knee replacement surgery techniques?

Good Informative Speech Topics/Informative Speech Ideas (Continued)

10) What is Traditional Chinese Medicine?

11) Telehealth and patient outcomes in recent years.

12) How to MRI machines work?

13) Comparing healthcare systems in different countries.

14) The five most important cancer research innovations in the past five years.

15) What is a plague?

16) How does social media affect mental health?

17) What is the World Health Organization?

18) What are the differences between a midwife and an obstetrician?

STEM Informative Speech Topics

19) What are some important differences between commercial and government-sponsored space flight programs?

20) How do rollercoasters work?

21) The relationship between AI and defense.

22) How are robots used in surgeries?

23) How do you solve a quadratic equation?

24) Why are information systems an important part of modern marketing?

25) What recent innovations have been made in the field of machine learning algorithms?

26) How has cloud computing changed in the past five years?

27) What is the role of engineers in mining and extraction?

28) What is a black hole?

29) What is internal combustion?

30) How self-driving cars work.

31) What are some differences between aeronautical and aerospace engineers?

32) What is Euclidian geometry?

33) How is probability be used in sport management?

34) Why are we running out of helium?

35) What is the relationship between cybersecurity and national politics?

36) The most important uses of 3D printing?

Arts & Humanities Informative Speech Topics

37) What are the most likely interpretations of Hamlet’s “To be or not to be?” speech ?

38) What was the Dadaism movement?

39) Why is the Mona Lisa so popular?

40) The differences between highbrow, lowbrow, and commercial cultural production.

41) What are the major tenets of postmodernism?

42) The influences of Alfred Hitchcock on modern cinema.

43) What is the difference between “performance” and “performativity?”

44) What are the differences between an early novel and a romance?

45) Recent developments in literature and ecocriticism.

46) What is the debate on the Elgin Marbles?

47) In what ways was fashion an important element of the Belle Epoch era?

48) The top five most influential texts in speculative fiction.

49) What is pop art?

50) Who was Andy Warhol?

51) What is The Iliad ?

52) Postcolonial studies as an academic field.

53) The history of the Louvre museum.

54) Jane Austen’s narrators and free indirect discourse.

Psychology and Sociology Informative Speech Topics

55) What is the Enneagram and how is it used in therapeutic settings?

56) How did Pierre Bourdieu define “fields?”

57) What is the Panopticon?

58) What is intersectionality?

59) The role of psychologists in school settings.

60) How is behavior psychology related to consumerism and marketing?

61) What is gentrification?

62) The role of the pharmaceutical industry in psychiatric treatment.

63) Who was Sigmund Freud and why is he important?

64) What is the difference between clinical and research psychology?

65) What is the relationship between social media and mental health?

66) What is neuropsychology?

67) What is an ethnographic study?

68) How did Habermas define the public sphere?

69) What is multiple personality disorder?

70) What is are the “gaze” and the “mirror stage,” according to Lacan?

71) Describe the prisoner’s dilemma.

72) What is Maslow’s hierarchy of needs?

Nature and Environment Informative Speech Topics

73) What are some pros and cons of wind farming?

74) Why are microbiomes important for health?

75) What is an axolotl?

76) Death Valley: the hottest place on Earth

77) What threats do spotted lanternflies pose?

78) What are the most significant climate change “points of no return?”

79) Water conservation strategies in the American West.

80) What is biodiversity?

81) How do dolphins communicate?

82) Why was Rachel Carson’s Silent Spring significant for the environmentalist movement?

83) How was the Santorini caldera created?

84) What are plate tectonics?

85) How and why tornadoes happen.

86) What is the El Niño phenomenon and why is it important?

87) Fungus and blue spruce disease in Northeast Ohio.

88) What measures are being taken to curb deforestation in the Amazon?

89) How is the Galapagos ecosystem preserved today?

90) Floridian ecosystems and the Red Tide.

Business, Marketing, Finance and Economy

91) The role of sports merchandising in U.S. women’s Olympic events.

92) Subprime mortgages and the housing market crash of 2008.

93) What are the eight best steps you can take to better your personal finances?

94) Which social media platforms are most lucrative for marketing to each current online generation?

95) What is inflation?

96) What is the relationship between politics and the unemployment rate?

97) What is market saturation?

98) How do we measure the GDP of emergent nations?

99) What developments to we expect to see in the industry competition between EVs and regular automobiles?

100) What is an index fund? What is a mutual fund?

101) Bond holdings late in retirement.

102) The role of social justice in branding.

103) How does search engine optimization work for marketing?

104) Is the influencer economy a bubble?

105) Describe the differences between a CFA and a CPA.

106) What developments have we seen in start-up economies in the past five years?

107) What is embezzlement?

108) What is the history of human resource departments?

History and Travel

109) The religious persuasions of each of Henry VIII’s wives .

110) How the aqueduct system worked in ancient Rome

111) What are the tallest buildings in the world?

112) What was the Black Death?

113) The Watergate Scandal.

114) In what ways was the printing press an important invention?

115) What is the Chernobyl site like today?

116) What was the relationship between Thomas Edison and Nikola Tesla?

117) Why was the Great Wall of China built?

118) Who were medieval anchorites?

119) The political significance of whistle-stop train tours.

120) What was the significance of the Second Boer War?

121) The Tennis Court Oath .

122) What are the Seven Wonders of the Ancient World?

123) Witch hunting in 1600s New England.

124) What was the Space Race?

125) Why are the bodies of Pompeiians preserved?

126) What is Machu Picchu?

Good Informative Speech Topics – Works Cited

[i] Lloyd-Hughes, Sarah. How to Be Brilliant at Public Speaking: Any Audience, Any Situation . Pearson Educated Limited, Edinburgh 2011.

[ii] Downs, Douglas and Elizabeth Wardle. “What Can a Novice Contribute? Undergraduate Researchers in First-Year Composition,” Undergraduate Research in English Studies (2010) pp. 173-90).

[iii] Graff, Gerard, and Cathy Birkenstein. They Say / I Say: The Moves That Matter in Academic Writing . W.W. Norton & Company, New York, 2006.

Informative Speech Ideas – Additional Reading

• 149 Capstone Project Ideas and Examples
• 100 Best Political Science Research Topics
• 64 Social Issues Topics 
• High School Success

Jamie Smith

For the past decade, Jamie has taught writing and English literature at several universities, including Boston College, the University of Pittsburgh, and Carnegie Mellon University. She earned a Ph.D. in English from Carnegie Mellon, where she currently teaches courses and conducts research on composition, public writing, and British literature.

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25 Topics for an Informative Speech

• 3-minute read
• 20th November 2023

Have you been asked to give an informative speech, or do you simply want to practice your public speaking skills ? If the answer to either question is yes, then the first thing you need to do is choose a topic for your speech. But with so many potential topics, how can you pick just one? In this post, we’ve narrowed down 25 topics for an informative speech to help you find the one that works best for you.

Choosing a Topic

Informative speeches aim to educate the audience on a particular subject or industry. Unlike persuasive speeches , informative ones are not meant to convince the listener to believe or act a certain way; they are meant to be purely descriptive and explanatory.

The best topics for informative speeches are engaging, interesting, valuable, and relevant to the target audience . Choose a topic about which you have a comprehensive understanding or one you intend to research substantially. After all, it’s easy to deliver an engaging presentation and educate your audience when you’re extremely knowledgeable about the topic! Next, let’s take a look at 25 interesting topics for an informative speech, organized by subject.

Science and Technology

●  The impact of artificial intelligence on society

●  Recent advancements in space exploration

●  Recent breakthroughs in medical research

●  The science behind climate change and its effects

●  The evolution of social media

●  What is 3D printing?

Health and Wellness

●  The effect of regular exercise on overall health

●  How sleep impacts brain functioning

●  Understanding stress and stress management techniques

●  How does sugar impact the body?

●  Key figures in the Civil Rights movement

●  Significant women in history

●  Sculpture of the Renaissance

●  A history of fashion in the Victorian era

●  An exploration of the Olympics from their beginning

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●  The history and impact of open-access education

●  An exploration of virtual learning over the past 25 years

●  How high schools differ around the world

●  A look back at education in 19th-century America and the way it compares to current methods

●  The history of homework

The Environment and Sustainability

●  How to reduce your carbon footprint

●  What is zero-waste living?

●  The significance of global water conservation

●  The impact of air pollution on public health

●  The impact of oil spills on the environment

Tips for Giving an Informative Speech

If you’re giving an informative speech, remember to:

●  Do your research! Gather information from credible, authoritative sources when composing your speech. Avoid sources that discuss strictly the opinion of the author and look for solid, factual evidence to support your topic.

●  Consider your audience. Do they have at least a baseline knowledge of the topic? The answer to this question will help determine how deep you should go in your explanations and what kind of language to use.

●  Organize your ideas . Before you begin writing, create a comprehensive outline that includes the introduction, main ideas, and conclusion.

●  Use anecdotes or examples to make your content more engaging and relevant to your audience.

●  Anticipate potential questions and jot down notes you can easily refer to.

Here’s one last essential speech writing tip: to ensure a smooth delivery and enhance your writing, have your speech professionally proofread and edited. Our editors can make sure your informative speech effectively conveys your message and engages your audience. Send in your free sample today to get started.

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70+ Informative Speech Topics for Students: Navigating the Digital World

• Post author By admin
• November 4, 2023

Find compelling and engaging informative speech topics for students. Explore a wide range of ideas to captivate your audience and ace your next presentation.

Let’s embark on a fun adventure into the world of informative speeches designed just for students like you. 

In this article, we won’t just talk about informative speeches; we’re going to handpick a bunch of topics that will make you the star of your next presentation.

These topics are like the secret sauce to keep your audience hooked. So, get ready to dive into “Informative Speech Topics for Students” and pick the one that lights your fire for your next speech.

Learning and speaking have never been this awesome!

Table of Contents

What is an Informative Speech?

Imagine an informative speech as your golden opportunity to share some mind-blowing knowledge with your audience.

It’s like being a detective of facts, diving deep into the sea of information to uncover hidden gems. Your mission? To make complex stuff seem as simple as a piece of cake.

Think of yourself as the tour guide of wisdom, leading your audience on a thrilling journey of discovery. You’re not just talking; you’re unveiling mysteries, explaining how things tick, and making the world’s wonders come to life.

From decoding the mysteries of the universe to revealing the secrets of a historical event, an informative speech is your chance to drop some knowledge bombs on your eager listeners.

It’s not about boring lectures; it’s about crafting an engaging, eye-opening narrative that leaves your audience saying, “Wow, I never knew that!”

In a nutshell, an informative speech is your magic wand to transform the mundane into the extraordinary. So, get ready to share your passion, ignite curiosity, and leave your audience inspired and wiser.

Why are Informative Speeches Important for Students?

Informative speeches? They’re like the student’s secret weapon, and here’s why they’re awesome:

Ninja Research Skills

Think of informative speeches as your secret ninja training. You’ll learn how to hunt down the best sources, gather juicy info, and weave it all into a storytelling masterpiece. These research skills aren’t just cool; they’ll help you conquer your academic battles.

Communication Magic

Informative speeches are your backstage pass to becoming a communication magician. You’ll take complex stuff and turn it into everyday talk, so it’s like explaining rocket science to a toddler without breaking a sweat.

Confidence Booster

Public speaking can make your heart race, but informative speeches are your safety net. They come with a clear plan and a purpose, turning you from a nervous newbie into a confident pro, ready to rock the stage.

Epic Knowledge Quest

Prepping for an informative speech is like going on an epic quest for knowledge. It’s not just about teaching others; you’ll discover amazing facts and grow wiser in the process.

So, informative speeches are your secret recipe to become a research ninja, a communication wizard, a confident star, and a knowledge-hungry explorer.

The next time you tackle one, remember you’re on your way to becoming a real-life superhero of communication and wisdom

Choosing the Right Topic

Picking the right topic for your informative speech is as crucial as choosing the perfect flavor for your ice cream – you want it to be a hit!

Let’s make this fun and engaging. Here’s how to uncover the gem of a topic that will make your audience crave your speech:

Passion First

Start with what sets your heart on fire. Think about it like talking animatedly about your favorite video game or the coolest hobby you have.

When you’re genuinely excited, your speech will be like sharing your best stories with friends.

Audience Connection

Consider your audience’s vibes. What would make their eyes sparkle with curiosity? Imagine their burning questions and pick a topic that fans those flames.

Relevance Rules

Think about whether your topic suits the occasion or the subject. If you’re chatting with your science class, discussing the latest fashion trends might not be the best idea.

Uniqueness Wows

Go for a topic that’s one-of-a-kind. It’s like unveiling a hidden treasure that your audience didn’t know existed. The ‘wow’ factor keeps them hooked.

Scope it Right

Make sure your topic isn’t a sprawling jungle or a tiny pebble. You don’t want to drown in information or run out of things to say. Think of it like packing just the right amount of snacks for a road trip.

Share Personal Stories

If you’ve got a personal connection or an interesting tale related to your topic, it’s like adding a splash of your favorite hot sauce to spice up the dish. Personal stories bring your speech to life.

Check Your Sources

Ensure there’s a treasure trove of credible research material for your topic. It’s like making sure you’ve got all the right ingredients for your culinary masterpiece.

Remember, your topic is the grand entrance to your speech party. Choose wisely, and your audience will be clamoring for more.

It’s like finding the perfect tune that makes everyone want to dance. So go ahead, choose a topic that’ll have your audience saying, “Tell me more!”

Informative Speech Topics for Students

Check out informative speech topics for students:-

Science and Technology

• The potential of 3D printing technology in various industries.
• Exploring the ethical implications of genetic engineering.
• The development and applications of nanotechnology.
• The impact of cybersecurity on personal privacy and data protection.
• How virtual reality is revolutionizing gaming and education.
• The future of self-driving cars and their impact on transportation.
• The role of drones in modern agriculture and environmental monitoring.
• The science behind cryptocurrency and blockchain technology.
• The possibilities of space exploration and colonization of other planets.
• The advancements in medical technology and their impact on healthcare.

History and Culture

• The history of the Olympic Games and their cultural significance.
• The impact of the Harlem Renaissance on African American culture.
• The cultural heritage of indigenous peoples and their contributions.
• The legacy of influential women throughout history.
• The history and influence of the Beatles on music and culture.
• The significance of the Mayan civilization in Mesoamerican history.
• The cultural symbolism of traditional Japanese tea ceremonies.
• The history of the internet and its evolution.
• The impact of the Civil Rights Movement on social change.
• The influence of the Renaissance period on art and culture.

Health and Wellness

• The importance of vaccination in preventing disease outbreaks.
• The effects of sugar and processed foods on overall health.
• Understanding the connection between physical and mental health.
• The role of telemedicine in improving healthcare access.
• The impact of social media on body image and self-esteem.
• The benefits of yoga for flexibility and mental well-being.
• The significance of organ donation and its life-saving impact.
• The influence of advertising on diet choices and body image.
• The challenges and solutions in addressing mental health stigma.
• The benefits of mindfulness meditation for stress reduction.

Education and Learning

• The impact of homeschooling on children’s education and social development.
• The rise of Massive Open Online Courses (MOOCs) and their accessibility.
• The importance of early childhood education and its long-term effects.
• Strategies for effective time management and productivity for students.
• The evolution of teaching methods in the digital age.
• The significance of fostering creativity and critical thinking in education.
• The challenges of student loan debt and possible solutions.
• The value of studying abroad for cultural exchange and personal growth.
• The role of extracurricular activities in holistic education.
• The benefits and drawbacks of standardized testing in schools.

Environment and Sustainability

• Sustainable fashion: Reducing the environmental footprint of clothing.
• The importance of biodiversity conservation in rainforests.
• The challenges and solutions in reducing food waste.
• The role of green energy sources in transitioning to a sustainable future.
• The impact of plastic pollution on marine life and oceans.
• The benefits of urban gardening and community agriculture.
• The potential of wind energy in renewable power generation.
• The significance of eco-friendly transportation options.
• The concept of a circular economy and its waste-reduction potential.
• The impact of climate change on marine ecosystems and coral reefs.

Entertainment and Pop Culture

• The rise of streaming services and their impact on traditional TV.
• The evolution of fashion trends in the 21st century.
• The influence of social media on celebrity culture.
• The world of esports: Professional gaming and its growth.
• The impact of fan conventions on pop culture.
• The rise of K-pop music and its global fanbase.
• The history and resurgence of vinyl records.
• The cultural significance of the gaming industry.
• The world of virtual influencers and AI-driven content creation.
• The cultural phenomenon of superhero movies and their influence.

Social Issues and Awareness

• The significance of gender-neutral language and its inclusion.
• Human rights and the fight against child labor.
• The challenges of refugee crises and global displacement.
• The importance of mental health awareness in schools.
• The impact of animal testing on ethical and scientific grounds.
• The significance of LGBTQ+ pride celebrations and their history.
• The role of community service in addressing social issues.
• The importance of cultural diversity and cultural sensitivity.
• The fight against human trafficking and its global implications.
• The impact of cyberbullying on mental health and youth.

These topics offer a diverse range of choices for students to explore in their informative speeches, catering to various interests and areas of study.

What topic is good for informative speech?

Choosing a good topic for an informative speech largely depends on your interests and the preferences of your audience. Here are a few factors to consider when selecting a topic:

Interest and Passion

Pick a subject that genuinely interests you or something you are passionate about. Your enthusiasm will shine through in your delivery and make the speech more engaging.

Consider the relevance of the topic to your audience. Choose something that they can connect with or find useful, entertaining, or educational.

Select a topic that offers a unique perspective or information that your audience may not be familiar with. This can pique their curiosity and make your speech memorable.

Clarity and Structure

Ensure that your topic is well-defined and can be structured logically. Your audience should be able to follow your speech easily.

Available Resources

Check if there are credible and accessible sources of information on your chosen topic. Having research materials readily available will make your preparation smoother.

Audience Expectations

Consider the expectations and interests of your audience. Are they looking for entertainment, education, or solutions to a problem? Tailor your topic to meet their expectations.

Personal Connection

If you have a personal story or experience related to the topic, it can add depth and authenticity to your speech.

What are 4 examples of informative speech?

Checj out the 4 examples of informative speech:-

1. Navigating Climate Change Impacts on Coastal Communities

This speech could delve into the challenges posed by rising sea levels and extreme weather events for coastal regions. It emphasizes the urgency of environmental preservation and strategies to combat climate change.

2. Guarding Your Online Identity: The World of Cybersecurity

This speech could enlighten the audience about online safety, the ever-present cyber threats , and practical steps to shield personal information and digital identity in the digital age.

3. Mastering the Art of Effective Communication: Unlocking Connection

This speech could journey through the fundamentals of communication, from the subtleties of non-verbal cues to the power of active listening. It offers practical tips to enhance interpersonal relationships.

4. Celebrating Legends: Unraveling the Lives and Legacies of Influential Figures

This speech could shine a spotlight on remarkable historical or contemporary figures, unraveling their contributions, societal impact, and the timeless lessons their lives teach us.

These modified topics retain their informative essence while adding a touch of engagement and intrigue to captivate the audience.

What are some unique topics?

Unique topics can make your informative speech stand out and captivate your audience. Here are some unique and intriguing informative speech topics:

• The Science of Laughter: How and Why Do We Laugh?
• The Art and History of Body Language: Decoding Non-Verbal Communication.
• The Surprising World of Ants: Insights into Their Complex Societies.
• Hidden Wonders of Underwater Caves: Exploring Earth’s Subterranean Beauty.
• The Influence of Color Psychology in Marketing and Branding.
• Unusual Careers: From Professional Whistlers to Food Stylists.
• The Curious World of Synesthesia: When Senses Merge.
• Cryptids and Mythical Creatures: Legends and Reality.
• The Art of Puzzles: From Crosswords to Escape Rooms.
• The Fascinating History of Timekeeping: From Sundials to Atomic Clocks.
• The Power of Dreams: Unraveling the Science and Mystery of Sleep.
• Exoplanets: The Search for Life Beyond Our Solar System.
• The Magic of Insect Mimicry: Creatures That Disguise Themselves.
• Sonic Boom: The Science and Impact of Supersonic Flight.
• The World of Competitive Eating: Beyond the Hot Dog Contest.
• The Surprising Origins and Evolution of the Fortune Cookie.
• The Beauty of Bioluminescence: Glow-in-the-Dark Creatures.
• Beyond Crop Circles: The Mystery of Pictograms and Agroglyphs.
• The Art and Craft of Extreme Pumpkin Carving.
• Bizarre Phobias: From Fear of Peanut Butter Sticking to the Roof of Your Mouth to Nomophobia.

These unique topics can spark curiosity and make your informative speech memorable for your audience. Choose one that resonates with your interests and the preferences of your listeners.

What is an informative speech for kids?

An informative speech for kids is like a fun adventure of learning! It’s all about sharing cool stuff with young minds in a way that makes them go, “Wow, that’s awesome!” So, here’s the deal:

• Kid-Friendly Talk: We talk like friends, not teachers. We use words, ideas, and stories that make sense to kids.
• Cool Visuals: We don’t just talk; we show! Pictures, drawings, and even some fancy props help kids see what we’re saying.
• Join the Fun: Learning is a blast when you’re in on it. We play games, ask questions, and maybe even do some magic tricks to keep things interesting.
• Short and Sweet: Long speeches? No way! We keep it quick, clear, and simple. No boredom allowed!
• Kid Topics: We talk about stuff that kids care about. Like superheroes, animals, space, and whatever makes their eyes light up.
• Awesome Stories: We share real-life stories that kids can relate to. It’s like telling them about their friends, but with a twist.

So, in our world, an informative speech for kids is an amazing journey of discovery, where learning is as fun as playing your favorite game!

As we come to the end, let’s wrap up our chat about informative speech topics for students on a high note. Think of these topics as hidden treasures, waiting for you to discover.

They’re not just words; they’re like invitations to embark on exciting journeys into the realms of science, history, culture, health, and the environment.

So, students, you have the power to pick topics that don’t just educate but also entertain and inspire your fellow learners.

Whether you’re diving into the mysteries of the universe, taking a trip back in time, or shedding light on environmental wonders, your informative speeches can be like a spark of curiosity in the classroom.

Remember, every topic is a chance to share your enthusiasm and knowledge, to ignite that curiosity, and to leave a mark on your audience.

Informative speech topics for students are like the keys to a treasure chest of learning and growth. So, embrace them and let your speeches be the guides on an exciting journey of understanding and exploration.

Frequently Asked Questions

What’s the ideal length for an informative speech.

The ideal length for an informative speech typically ranges from 5 to 7 minutes, but it can vary depending on the context and guidelines.

How can I make my informative speech more engaging?

Incorporate real-life examples, stories, and visuals. Engage with your audience through eye contact and a conversational tone.

Can I choose a humorous topic for an informative speech?

Absolutely! A touch of humor can make your speech more enjoyable, as long as it’s appropriate for the context.

What should I do if I get nervous before giving an informative speech?

Practice and preparation are key. Rehearse your speech multiple times, and remember that a bit of nervousness is normal and can even enhance your performance.

Where can I find credible sources for my informative speech research?

Utilize reputable websites, academic journals, libraries, and educational resources. Always cite your sources to maintain credibility.

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Recent Posts

35 Introduction to Persuasive Speaking

Learning objectives.

• Define and explain persuasion.
• Explain the three theories of persuasion discussed in the text: social judgment theory, cognitive dissonance theory, and the elaboration likelihood model.

People are bombarded by persuasive messages in today’s world, so thinking about how to create persuasive messages effectively is very important for modern public speakers. A century (or even half a century) ago, public speakers had to contend only with the words printed on paper for attracting and holding an audience’s attention. Today, public speakers must contend with laptops, netbooks, iPads, smartphones, billboards, television sets, and many other tools that can send a range of persuasive messages immediately to a target audience.

What Is Persuasion?

We made it to the part in the class that most students are excited about. The persuasive speech! There are similarities and important differences between the informative and persuasive speaking styles. This reading will highlight our purpose of persuasive speaking.

To begin though, we need to define persuasion. You are used to experiencing persuasion in many forms, and may have an easy time identifying examples of persuasion, but can you explain how persuasion works? Osborn and Osborn define  persuasion  this way: “the art of convincing others to give favorable attention to our point of view.” [1] There are two components that make this definition a useful one. First, it acknowledges the artfulness, or skill, required to persuade others. Persuasion does not normally just happen. Rather it is planned and executed in a thoughtful manner. Second, this definition delineates the end goal of persuasion—to convince others to think favorably of our point of view. Persuasion “encompasses a wide range of communication activities, including advertising, marketing, sales, political campaigns, and interpersonal relations.” [2]  Because of its widespread utility, persuasion is a pervasive part of our everyday lives.

Persuasive versus Informative Speaking

Informative (or informational) and persuasive speaking are related, but distinct, types of speeches. The difference between the two lies in the speaker’s end goal and what the speaker wants the audience to leave with.

Informative speeches are probably the most prevalent variety of speech. The goal is always to supply information and facts to the audience. This information can come in the form of statistics, facts, or other forms of evidence. Informational speeches do not tell people what to do with the information; their goal is for the audience to have and understand the information. Academic lectures are often informational speeches because the professor is attempting to present facts so the students can understand them.

Like informational speeches, persuasive speeches use information. However, persuasive speeches are designed for the audience to not only hear and understand the information but to use it to be convinced of a viewpoint. The end goal of a persuasive speech is not for the audience to have information, but rather for them to have a certain view or do something specific with the information provided. Persuasive speeches may use some of the same techniques as informational speeches but also will use persuasive strategies to convince and motivate the audience. A sales pitch is one example of a persuasive speech.

Goals of Persuasive Speaking

We typically use persuasive speaking to change or reinforce someone’s attitudes, values, beliefs, and/or behaviors.

Attitude: What do you like or dislike? Attitudes encompass our thoughts and emotions. For instance, if I think running is fun and I feel good when I do it, I am more likely to do it. Attitudes will uncover an individual’s general predisposition toward something as being good or bad, right or wrong, or negative or positive.

Beliefs: What convictions (or assumptions) do you hold? Beliefs are ideas we hold to be true. They may be positions that an individual holds as true or false without positive knowledge or proof. Beliefs can be spiritual, moral, political, or social, just to name a few. You may believe that lying is bad and therefore you refrain from it or feel bad when you do it. While beliefs may not be based on “proof,” they are typically deeply held and influence our attitudes and behaviors in powerful ways.

Value: What drives you? Values are an individual’s judgment of what is important in life. This may include the usefulness or with of something. You may value courage or respect or kindness. We can value a college education or technology or freedom. Values, as a general concept, are fairly ambiguous and tend to be very lofty ideas.

Behaviors: Behaviors, the ways in which someone acts, come in a wide range of forms. Speeches encouraging audiences to vote for a candidate, sign a petition opposing a tuition increase, or adopt a puppy are behavior-oriented persuasive speeches. 

Ultimately, our attitudes, beliefs, and values motivate us to engage in a range of behaviors. For example, if you value technology, you are more likely to seek out new technology or software on your own. On the contrary, if you do not value technology, you are less likely to seek out new technology or software unless someone, or some circumstance, requires you to.

Why Persuasion Matters

When you study and understand persuasion, you will be more successful at persuading others. Do you want to persuade your boss you deserve a raise? Do you want to convince your client to purchase a service? Do you want to change the social landscape of a community? If you want to be a persuasive public speaker, then you need to have a working understanding of how persuasion functions.

When people understand persuasion, they will be better consumers of information. We live in a society where numerous message sources are constantly fighting for our attention and many of those messages are purposeful false. Unfortunately, most people just let messages wash over them like a wave, making little effort to understand or analyze them. As a result, they are more likely to fall for half-truths, illogical arguments, and lies. When you start to understand persuasion, you will have the skill set to actually pick apart the messages being sent to you and see why some of them are good and others are simply not.

Psychology of Persuasion

Understanding how people are persuaded is very important to the discussion of public speaking. Thankfully, a number of researchers have created theories that help explain why people are persuaded. While there are numerous theories that help to explain persuasion, we are only going to examine three here: social judgment theory, cognitive dissonance theory, and the elaboration likelihood model.

Cognitive Dissonance Theory

Cognitive dissonance is an aversive motivational state that occurs when an individual entertains two or more contradictory attitudes, values, beliefs, or behaviors simultaneously. For example, maybe you know you should be working on your speech, but you really want to go to a movie with a friend. In this case, practicing your speech and going to the movie are two cognitions that are inconsistent with one another. These cognitions may cause anxiety or discomfort. The goal of persuasion is to induce enough dissonance in listeners that they will want to change their attitudes, values, beliefs, or behaviors.

Anxiety or discomfort caused by dissonance is typically resolved in one of three ways:

Change: The listener can change beliefs or behaviors to align with one another. The smoker may quit smoking or they may decide that smoking is not harmful and continue to smoke. Either way, they have relieves the anxiety of contradictory beliefs and behaviors.

Acquiring new information: If the listener acquires new information that confirms or contradicts a belief, the anxiety may be reduced. For instance, if the smoker reads a study that indicates that smoking is not harmful, they can continue to smoke and not feel disturbed by it.

Perception shift: Typically anxiety can be reduced by rationalizing our decisions. If the smoker decides that living in the moment and experiencing the pleasure of smoking is worth a potential far-off event, they may continue to smoke rationalizing that life is short and they should enjoy it.

When considering cognitive dissonance as a speaker, you must first create dissonance in your listeners. You want to make them uncomfortable with their beliefs or behaviors. Beware of making them too uncomfortable though. Listeners will tune you out if you make them too anxious. Once you have created dissonance, you can then offer new information to change perceptions and encourage behaviors changes in the direction you are seeking.

Elaboration Likelihood Model

When I was in graduate school, my computer got attacked with the Michelangelo virus. In short, when I turned on my computer on Michelangelo’s birthday, it wiped out everything on my computer. At least that’s what they told me at the computer repair store. I had spent a month of my life researching and writing my persuasion paper and it was gone in an instant. In a moment of what can best be described as a graduate school freak out, I went to the store to buy a new computer. I looked at the salesperson and said, “Quick, show me which computer to buy.” He pointed at one, I bought it, and went home and started writing.

Was I persuaded to buy a computer by the salesperson?  I bought one so clearly, I was persuaded, right?  Which persuasion technique did he use?  Could this even count as an act of persuasion? Sometimes, we just want to decide without putting too much thought into it. You could argue that I didn’t put any thought into it. I didn’t have time to research; I didn’t have the mental capacity to think about which computer was best for me. I trusted the decision to the person in the computer store–he was the one in the red shirt after all. He worked there so he must know about computers.

The next time I bought a computer, I wasn’t in such a stressful situation. I took my time and shopped around. I talked to multiple salespeople, and I read reviews.  I even made a spreadsheet of the features and the prices. I put a lot of thought into picking the right computer. Was I any more or less persuaded to buy? After all, in both cases, I bought a computer.

Petty and Cacioppo developed the Elaboration Likelihood Model as a way to explain how persuasion works in different scenarios–particularly, how sometimes we think a lot about our decisions and how sometimes we look for other ways to be persuaded. They said we go on different persuasion routes. When we are thinking (cognitive elaboration) about our decision, they would say, we are taking the central route. We take this thinking route when there is personal involvement and personal relevance.  When we are not thinking–because of the situation, our mood, our inability to understand, or the fact that it is not a big decision for us– they would say we are taking the peripheral route. The peripheral route can be thought of as deciding based on anything other than deep thought. In my case, my decision was made based on the authority of the person.

Which of the computers do you think I would likely suggest to a friend–the one bought fast because it was recommended or the one bought after much research? Which computer did I think was the best computer? If you guessed the one that I shopped around for, you would be right. That is the computer I would most likely believe was the best one and that is the one I would most likely recommend to a friend.  It makes sense. When we think about our decisions, persuasion is more long-lasting, we are more committed to the decision, and we are more likely to tell others.

What does any of this have to do with you writing a persuasion speech? Knowing that people are persuaded differently can help you design your persuasive arguments. Deciding whether you are going for thoughtful or peripheral persuasion is key.

I used to work for a non-profit and did a lot of fundraising speeches. If I wanted people to be persuaded to give money and have a long-term emotional and financial commitment to the organization, it made sense to persuade them via the central (thinking) route. That meant, I had to tell them what we did and give them facts and details about our organization. I had to build trust and I had to help them believe in the cause.

By contrast, my son was in marching band so there was always a fundraiser where we sold overpriced candy to our friends to support his upcoming trip. The persuasion I used was usually some version of, “My son is selling candy bars for his upcoming band trip, would you help support him.” There was not a lot of thinking when people were buying these candy bars. They were buying because they liked my son, they knew me, or because I bought cookies from their daughter for her fundraiser. This was peripheral persuasion one candy bar at a time.

Elaboration Likelihood Model–What’s the Big Idea?

• If you want your persuasion to be long-lasting, persuade them via the central route. Offer facts, data, and solid information
• If you want a quick persuasion where they don’t put much thought into it or if your audience is not very knowledgeable, tired, or unmotivated, persuade them by the peripheral route.

Social Judgment Theory

I have a colleague that travels around the country speaking on college campuses and at farmer’s markets telling people why they should not eat meat. He finds the eating of meat completely unethical.

I’ve noticed that when it comes to meat-eating, people have strong opinions on either side.  Think about it, would you eat a horse? dog? goat? rabbit? Some of you have grown up eating meat all your lives and consider it a tasty and healthy way to eat. For others of you, the very thought of eating any animal product seems cruel. Most reading this will fall somewhere in between. Look at the chart below and decide, which of the category best describes you.

As you looked at the list there were some categories you found acceptable, and some you did not. In all honesty, most of you did not think that I was going to suggest eating dogs and horses. When you saw that on the list, most of you didn’t think of those as tasty options. Social Judgement Theory proposed by Sherif, Sherif, and Nebergall suggests that on any topic from diet to abortion and gun control to movie choices, we have an idea of what we like and are willing to accept and what is out of the question. The researchers studied human judgment to understand when persuasive messages are likely to succeed, and it comes down to how we fit into the ranges and how closely that message is to what we already believe. Each of us has a favorite position on any given topic, they call that the anchor position. As you looked on the chart and picked the category that best describes you, you found your anchor position. On the list, you likely found several categories that you would be willing to accept and maybe several categories you reject entirely.

Let’s go back to a colleague of mine, remember, the one who speaks on campuses about veganism. When he looks at this chart, the only position he is willing to accept is to eat no animal products at all.  The researchers would say that he is ego-involved because he has a large group of ideas he rejects. How hard would it be to get him to try eating a dog? a goat? an egg? As you can imagine, if I suggest that he tries eating goat, he will think that position is too extreme and that as individuals we are far apart in what we believe. On the other hand, I might be able to nudge him up the continuum a little. Maybe, I could convince him to try honey. After all, no bees were harmed from making honey and it does not contain any meat. People with extreme views can be moved, but only in small increments. If I want the persuasion to work, I might be able to persuade him to try honey.

Now, think of a friend you might know who hunts, and fishes, and eats deer, rabbit, and squirrel. This friend of yours likes trying different types of jerky-like elk and moose. How hard would it be to convince him to try eating a dog? How about a goat? Since your friend has a large range of ideas he already accepts, adding one more animal to the list of things he eats might not be that hard. He would be much more likely to try a dog than would my vegan friend. It doesn’t matter how good we are at persuading as much as how close that persuasion is to what they already believe.

In any audience, you will have people all up and down the spectrum of beliefs. It is your responsibility to try to find out as much as you can about your audience before your speech, so you will know generally where they are. You will have more luck persuading people if you try to move them a little as opposed to move them a lot.  Every semester, a vegan group comes to the University of Arkansas campus and passes out flyers promoting a vegan lifestyle. I’ve noticed their messages have slowly changed from meat is murder and you should never eat meat because production is hard on the environment to a more palatable message to try eliminating meat one day a week.  Maybe these vegans learned about Social Judgement Theory or maybe they learned by trial and error that moving someone from one extreme to the next is an unlikely feat.

Alexander Edwards Coppock did his dissertation looking at small changes in political opinions, he found the following:

• When confronted with persuasive messages, individuals update their views in the direction of information. This means, if you give them good information, they are likely to be persuaded by it.
• People change their minds about political issues in small increments. Like mentioned before, they are more likely to move in small increments.
• Persuasion in the direction of information occurs regardless of background characteristics, initial beliefs, or ideological position. Translation, good information can be very persuasive regardless of what they believed before.
• These changes in political attitudes, in most cases, lasted at least 10 days. In other words, good facts help people to change their attitudes and that information can stick.

In summary, if you provide people information and attempt to persuade them in small increments regardless of their prior beliefs, they can change their political attitude and that change will stick.

Social Judgement Theory–What’s the Big Idea?

• People have preexisting beliefs on topics. Some people have many variations they are willing to accept, and other people are very set in their ways and will only tolerate a narrow set of beliefs.
• It is nearly impossible to get people to move from one extreme to the next. It is better to get them to move their position a little.
• If you try to move people with narrow views, they will likely reject your ideas and think you are too extreme.
• People who have a wide variance of beliefs are more open-minded to change as long as you don’t try to move them too far from their anchor position.

Michael Austin Believes We Should Encourage Open Discussion

Small acts of persuasion matter, because there is much less distance between people’s beliefs than we often suppose. We easily confuse the distance between people’s political positions with the intensity of their convictions about them. It is entirely possible for people to become sharply divided, even hostile, over relatively minor disagreements. Americans have fought epic political battles over things like baking wedding cakes and kneeling during the national anthem. And we once fought a shooting war over a whiskey tax of ten cents per gallon. The ferocity of these battles has nothing to do with the actual distance between different positions, which, when compared to the entire range of opinions possible in the world, is almost negligible.

None of this means that we can persuade our opponents easily. Persuading people to change their minds is excruciatingly difficult. It doesn’t always work, and it rarely works the way we think it will. But it does work, and the fact that it works makes it possible for us to have a democracy. ―  Michael Austin,  We Must Not Be Enemies: Restoring America’s Civic 

Is it personal?

The first reason people are motivated to take the central route or use high elaboration when listening to a persuasive message involves personal relevance and involvement. Personal relevance refers to whether the audience member feels that he or she is actually directly affected by the speech topic. For example, if someone is listening to a speech on why cigarette smoking is harmful, and that listener has never smoked cigarettes, he or she may think the speech topic simply isn’t relevant. Obviously, as a speaker, you should always think about how your topic is relevant to your listeners and make sure to drive this home throughout your speech. Personal involvement, on the other hand, asks whether the individual is actively engaged with the issue at hand: sends letters of support, gives speeches on the topic, has a bumper sticker, and so forth. If an audience member is an advocate who is constantly denouncing tobacco companies for the harm they do to society, then he or she would be highly involved (i.e., would engage in high elaboration) in a speech that attempts to persuade listeners that smoking is harmful.

Am I accountable?

The second condition under which people are likely to process information using the central route is when they feel that they will be held accountable for the information after the fact. With accountability, there is the perception that someone, or a group of people, will be watching to see if the receiver remembers the information later on. Think about what you do as a student when an instructor says “This will be on the test.” You immediately begin to centrally process the message.

Personal Responsibility

When people feel that they are going to be held responsible, without a clear external accounting, for the evaluation of a message or the outcome of a message, they are more likely to critically think through the message using the central route. For example, maybe you’re asked to evaluate fellow students in your public speaking class. Research has shown that if only one or two students are asked to evaluate any one speaker at a time, the quality of the evaluations for that speaker will be better than if everyone in the class is asked to evaluate every speaker. When people feel that their evaluation is important, they take more responsibility and therefore are more critical of the message delivered.

Incongruent Information

Some people are motivated to centrally process information when it does not adhere to their own ideas. Maybe you’re a highly progressive liberal, and one of your peers delivers a speech on the importance of the Tea Party movement in American politics. The information presented during the speech will most likely be in direct contrast to your personal ideology, which causes incongruence because the Tea Party ideology is opposed to a progressive liberal ideology. As such, you are more likely to pay attention to the speech, specifically looking for flaws in the speaker’s argument.

While there are many theories of persuasion that can shed light on why people are persuaded, these two give us a solid foundation to understand what we are up against as speakers. We must understand where our audience is, where we want them to be, and what will motivate them to get there.

Key Takeaways

• Persuasion is the use of verbal and nonverbal messages to get a person to behave in a manner or embrace a point of view related to values, attitudes, and beliefs that he or she would not have done otherwise. Studying persuasion is important today because it helps us become more persuasive individuals, become more observant of others’ persuasive attempts, and have a more complete understanding of the world around us.
• The Elaboration Likelihood Model assumes that people are persuaded via a thinking (central) or nonthinking (peripheral) route.
• Social judgment theory says that persuaders need to be aware of an audience’s latitudes of acceptance, noncommitment, and rejection in order to effectively persuade an audience. Second, cognitive dissonance theory reasons that people do not like holding to ideas in their heads that are contrary and will do what is necessary to get rid of the dissonance caused by the two contrary ideas. Lastly, the elaboration likelihood model posits that persuaders should attempt to get receivers to think about the arguments being made (going through the central route) rather than having receivers pay attention to nonargument related aspects of the speech.

Coppock, A. E. (2016). Positive, small, homogeneous, and durable: Political persuasion in response to information. [Doctoral Dissertation,  Columbian University]. Proquest  https://doi.org/10.7916/D8J966CS  Available https://academiccommons.columbia.edu/doi/10.7916/D8J966CS

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Public Speaking Copyright © by Dr. Layne Goodman; Amber Green, M.A.; and Various is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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