Home Blog Presentation Ideas Writing Catchy Presentation Titles: Proven Techniques You Should Know
Writing Catchy Presentation Titles: Proven Techniques You Should Know
It’s easy to overlook or give less attention to presentation titles, especially if you have limited time to assemble your material. You may rather prioritize other aspects, such as gathering information, creating slides, or rehearsing the delivery. Yet, hastily choosing the headline for your presentation is a blunder you wouldn’t want to commit.
First impressions – last, and that also applies when presenting. Engaging presentations begin with engaging titles and opening slides. If your title is sloppy, your audience will think your presentation is your best. This article will discuss what makes a good presentation title and how you can create it.
Table of Contents
The Anatomy of a Good Presentation Title
Presentation titles styles, tips for creating catchy presentation title, frequently asked questions on presentation titles.
A good presentation headline or title serves two purposes: practical and creative.
The practical purpose of a presentation title is to provide a clear and concise description of the content. It helps set the expectations of your audience, allowing them to anticipate what they will learn or gain from the presentation.
On the other hand, the creative aspect is one thing that charms your audience. An intriguing or thought-provoking title can pique the audience’s curiosity and motivate them to attend the presentation through and through. It generates interest and makes them eager to learn more.
As the presenter, you should strive to find a title that strikes the right balance between informative and engaging. It must go beyond mere description, as a descriptive title may fail to stand out or engage your audience. On the flip side, an overly clever title may sacrifice clarity and fail to encapsulate the content of your presentation accurately.
If you need a quick method to create a presentation, check out our AI presentation maker . A tool in which you add the topic, curate the outline, select a design, and let AI do the work for you.
1. Surprise
Using startling statements or unexpected facts can effectively capture the audience’s attention. When something unexpected is presented, it naturally piques curiosity and leaves a lasting impression.
So, if you come across a fact, statistic, or quote about a topic that truly surprised you, work on it and make it your headline. Chances are, such information will likewise come as a surprise to your audience. Of course, you must ensure that the surprise element is relevant and contributes to the overall message you aim to deliver.
Example: Neil Patel, an online marketing expert, delivered a compelling piece titled “90% Of Startups Fail: What You Need To Know About The 10%”. The title contains an element of surprise, which suggests that most startup companies don’t survive. Within the article, Patel presented advice for startups to avert failure.
2. Intrigue
Ever wonder why you can’t seem to resist Buzzfeed headlines? That’s right; they are often intriguing and clickbaity. This technique also works on presentation titles.
Intrigue headlines capture attention and generate interest in presentations. They can create curiosity, engage the audience, and make your presentation stand out.
When crafting an intriguing headline, you may use thought-provoking questions or vague statements that spark the audience’s interest and, at the same time, clearly convey the topic of your presentation.
Example: Susan Colantuono’s Ted Talk, entitled “The career advice you probably didn’t get,” exhibits intrigue. The title immediately piques curiosity by suggesting that the presentation will provide unconventional or lesser-known career advice that the audience may not have received. This creates a sense of anticipation and motivates individuals to attend the presentation to discover what unique insights or perspectives will be shared.
3. Benefit or Value
Presentation titles that make clear claims about something’s worth may be more engaging than just stating it. When your audience knows exactly what’s in the presentation, they will likely lean in and listen.
The idea is to communicate right off the headline the main advantage the audience will gain from engaging with the content. You don’t have to include the entire proposition, but you may convey the essence of the value proposition to generate interest among the audience.
Example: Lawrence Ong’s “Break The Cycle: How To Gain Financial Freedom” clearly states the benefits of attending the presentation in the headline. It positions itself as a source of knowledge for building wealth and suggests that listening to the talk will equip the audience with the lessons they need to achieve their desired financial independence.
4. Wordplay
Using wordplay in presentation titles can be a clever way to add flair to your presentation title. Playing with words can evoke emotions like humor and curiosity, which engages the audience from the start. It stands out from more specific titles, making people pause and take notice.
There are several types of word plays that you can incorporate into your presentation title, like puns, double-meaning words, metaphors , and rhymes. The idea is to strike the right balance so that the playfulness doesn’t overshadow the clarity and relevance of the title. The wordplay should align with the topic and purpose of your presentation while adding a touch of creativity.
Example: Steve Jobs’s keynote speech 2001 introducing the original iPod with the title “1000 songs in your pocket” is an excellent example of wordplay used in a presentation headline.
The wordplay in this example contrasts the figure “1000”, a substantial quantity, and the phrase “in your pocket,” representing portable space. By combining these elements, the presentation title effectively communicated the storage capacity and convenience of the device playfully and memorably.
1. Keep It Short
A strong presentation title conveys the main topic using a few words. Short statements are more likely to impact the audience immediately, and their brevity makes them easily understood and remembered, leaving a lasting impression.
How short is short? The ideal length for headlines on PowerPoint slides is 6-14 words, and this range helps ensure that the title of your presentation carries the message you want to get across without wordiness.
2. Use Concrete Language
Using concrete language in your presentation title is an effective way to make it more compelling. Concrete language has persuasive power as it clarifies your presentation title and makes it relatable to the audience.
Some powerful words you can inject into your headlines are adjectives, action words, and actual figures. So, instead of “Optimizing Business Processes,” you can say “Cut Costs by 20%: Streamlining Operational Efficiency”.
3. Use Technology or AI
Crafting a catchy presentation headline is hard enough – all the more when you have to fit it into little words. If you find yourself stuck in this task, there are available technologies that can help you generate title ideas for your presentations.
SEMRUSH, in particular, has an AI title generator that suggests headlines for content based on your prompts. You may also use ChatGPT for your presentations in a similar way.
However, we only suggest using these tools to speed up your brainstorming process, as repurposing those presentations into blog posts implies the risk of a site penalty for AI-generated content by Google. Reviewing and refining the generated headline to ensure it aligns with your specific presentation and captures the essence of your message is important.
4. Use Proven Formulas
Another way to speed up the process of generating title ideas presentation is to use proven formulas. Like your typical math equation, these formulas provide a framework to adapt to your specific presentation and audience. You can use them as a starting point to experiment with different combinations of words to create a headline that captures the gist of your piece,
Here are some presentation title formulas you can use:
- How to [Desirable Outcome] in [Specific Time Frame]
- Discover the [Number One] Secret to [Desirable Outcome]
- The [Adjective] Way to [Desirable Outcome]: [Unique Approach/Method]
- Are You [blank]?
- Unlocking the Secrets of [Topic]: [Key Insight/Strategy]”
Q1: What is the purpose of a catchy title in a presentation?
A: The purpose of a catchy title in a presentation is to grab the audience’s attention and, at the same time, communicate the main idea or focus of the talk.
Q2: How do I create a catchy title for my presentation?
A: Creating a catchy title involves balancing creativity, clarity, and relevance. Finding the right balance between description and creativity allows you to create a catchy title that generates interest without sacrificing clarity.
Q3: What are some tips for making a title stand out?
A: To make a title stand out, clearly describe the content while engaging the audience’s curiosity. Additionally, use concrete language and keep it short.
Q4: Can a title be too long for a presentation?
A: Yes. Keep presentation titles concise and to the point, as longer titles can be harder to read, remember, and fit on slides effectively.
Q5: How does a title affect the overall success of a presentation?
A: The title serves as a hook that entices people to attend the presentation and creates a positive first impression. It may be the first and last chance to convince your audience to lend their ears.
Q6: Are there any specific formats for presentation titles?
A: No, there is no specific format for presentation titles, but there are approaches that can make it more effective. You can use descriptive words, wordplay, figures, or surprising facts.
There are infinite ways to make your presentation title catchy, and this article presented some of the proven techniques that work. In creating an attention-grabbing title, ensure your main message is not overshadowed or lost. Keep it relevant, concise, and clear!
Once your compelling headline is ready, designing your opening slide will be next.
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Presentation Skills, Presentation Tips Filed under Presentation Ideas
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How to Title a PowerPoint Presentation: For the Perfect First Impression
Author: Ayan Ahmad Fareedi
writer at MagicSlides
Published 5 September 2024
Discover key techniques to title your PowerPoint effectively, engaging your audience from the very first slide.
Understanding the Importance of a Good Title
- First Impressions Count: Your title is the first thing your audience will see. A strong title makes a good impression and piques interest.
- Sets the Tone: The title gives clues about the tone of your presentation, whether it's formal, humorous, informative, or persuasive.
- Guides Expectations: A well-chosen title helps set the audience's expectations about the content and the depth of the presentation.
Techniques for Crafting an Effective Title
1. keep it concise and direct, 2. use action words, 3. include keywords, 4. target your audience, 5. promise a benefit, 6. ask a question, 7. use numbers, 8. add a subtitle, examples of effective titles.
- Direct and Concise: “Future of Renewable Energy”
- Action-Oriented: “Transform Your Marketing Strategy with Data Analytics”
- Keyword-Focused: “SEO Fundamentals: Boosting Your Website’s Visibility”
- Audience-Specific: “For New Moms: Managing Time with a Newborn”
- Benefit-Oriented: “Learn 3 Essential Skills to Enhance Your Project Management”
- Question-Based: “How Can Digital Tools Elevate Your Business?”
- Numbered: “7 Habits of Highly Effective Leaders”
- With Subtitle: “Silent Killers of Productivity: Identifying and Overcoming Workplace Distractions”
Crafting Your Title Slide
- Keep it Clean: Use minimal text and avoid clutter.
- Focus on Typography: Ensure your title is the focal point. Use large, readable fonts.
- Incorporate Branding: Include your logo or brand colors to make the slide visually cohesive with your organization's identity.
- Add a Relevant Image: If appropriate, use a background image that complements your title and theme without overpowering the text.
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Blog > 10 creative Ideas for your Title- and End-Slides in Presentations
10 creative Ideas for your Title- and End-Slides in Presentations
11.13.19 • #powerpointtips #presentation.
Of all the slides in a PowerPoint presentation, the ones that are without a doubt the most important ones are the first and the last one. It makes perfect sense – the title slide sets the general tone. Make it boring and you’ll loose your audience’s attention within the first few minutes. If you’re making it exciting and innovative on the other hand, you’re taking a big step towards giving an amazing presentation and having an engaged audience. It is very similar with the final slide. It will be the one that people are going to remember most, the one that is supposed to make people leave the room thinking ‘Wow! What a great presentation!’ A bad ending could even mess up what would otherwise be a good performance overall (just think of a good TV show with a bad ending…).
The most common mistakes for title and final slides
If you asked 100 people what belongs on your PowerPoint’s title slide, the majority would answer ‘The title, maybe a subtitle, the presenter’s name and company, the date’. That kind of title slide is alright, but you usually say all of these things in the beginning of a presentation anyway. Also, it is very likely that most of your attendees know these things – they usually signed up for it after all. So what’s the point in listing all of that information on your title slide, when you could also use it for making a stunning first impression? Not only the title slide is commonly designed in an uncreative and conventional way. Too often, you can see PowerPoint presentations ending with the ‘Any Questions?’ or even worse – the ‘Thank you for your attention’ slide. ‘Thank you for your attention’ is a set phrase that has been said so many times it can’t possibly be delivered in an authentic way anymore. Therefore, it’s better to think of something else for your grand final. Finding an unconventional ending that suits your presentation style makes you seem much more charismatic and authentic than using an empty phrase.
1. An inspiring quote
An inspiring quote on your slide is a perfect way to both start and finish your presentation. Well, it does not have to be inspiring. It could be any quote that is somehow connected to your presented topic. Just have fun looking through books and the internet to find interesting quotes that you want your audience to hear. Good pages to look at for inspiration are goodreads and brainyquotes.com .
2. A blank slide
This might seem strange to some people, but a blank slide can be really powerful if you want to have your audience’s full attention. You can use the advantage of blank slides by incorporating them at the beginning, in the end or even in between your regular slides. You can either use a blank slide of your regular template (so there will still be some design elements on it) or go all in and make the slide completely black (or white).
3. A call to action
If the goal of your presentation is to really make your audience act in some kind of way, there is no better way to start – or better yet end your presentation than with a call to action. This can be literally anything from little trivial things like “Drink enough water during the presentation so your brain stays intact!” – which will lighten up the mood – to more serious calls like “Help reducing waste by recycling whenever possible!”.
4. A question
Usually, it is the audience that asks questions after a presentation. However, you can also turn that around and ask your attendees instead. However, it’s important to ask a question that can be answered easily and individually – the best questions involve previous experiences and personal opinions (asking about facts or questions that are hard to understand can often lead to silence and no one wanting to answer).
5. An interactive poll
Nothing engages the audience like a live poll. Conduct one right at the beginning to get everybody envolved, and/or wait until the end to get your audience’s opinion on something. Icebreaker polls are the perfect way to start, as they lighten the mood. You can easily create polls for free with interactive software tools such as SlideLizard .
6. A funny picture, meme, or quote
I’m pretty sure that every student nowadays has that teacher that just tries a little too hard to be cool by throwing in a meme on literally every single slide. That may be a bit too much. But just a little comedy at the beginning or in the end can make you seem very charismatic and entertaining and catch the attention of your listeners. Open (or close) with a joke, a funny picture or a quote – whichever you feel comfortable with. It is usually best if it has something to do with the topic you’re presenting.
7. An interesting fact
Catch the audience’s attention by putting an interesting fact concerning the topic on one of your slides – ideally at the beginning, but maybe also in the end (to keep up the audience’s interest even after the presentation is done).
8. The title, but with a twist
If you feel like you need to put the presentations name/topic on the front slide, but still want that little creative twist, just change the title slightly. According to what I’m proposing, rather dull presentation titles like e.g. “Marine Biology – An Introduction to Organisms in the sea” can be transformed to “Marine Biology – Diving Deep” (or something less cheesy if you prefer). Make it either funny or over-the-top spectacular and catch the audience’s attention!
9. A bold statement, opinion, or piece of information
This is probably the best way to capture your audience from the beginning on. Start with a radical, crazy opinion or statement and then get your attendees hooked by telling them that during the presentation, they will learn why you’re right. It could be anything, really, as long as it goes well with your presented topic – from the statement “Everybody has the time to read 5 books a month” to “Going to college is a waste of time” or “The human species is not the most intelligent on earth” – Take whatever crazy, unpopular theory or opinion you have, throw it out there and (very important!) explain why you’re right. You’ll have your audience’s attention for sure and might even change some of their opinions about certain things.
10. No title and end slide at all
Yes, that’s a possibility as well. If you absolutely can’t think of any creative or otherwise good way to start and end your presentation – even after reading the tips mentioned above – then simply don’t. That’s right - no title and end slide at all. You can pull that of by simply introducing yourself in the beginning, then getting right into the topic (which makes a good impression, long introductions are usually rather tedious) and when you’re at your last slide just saying a simple ‘Goodbye, thank you and feel free to ask questions’.
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About the author.
Pia Lehner-Mittermaier
Pia works in Marketing as a graphic designer and writer at SlideLizard. She uses her vivid imagination and creativity to produce good content.
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9 Ways to Write a Catchy Presentation Title
What’s the first thing the audience sees about your presentation before you begin the speech? The title!
Before starting your presentation, you must grab your audience's attention from the first moment. With a bland title, your audience will likely lose interest before you start.
One of the best ways to engage your audience from the beginning is by using a catchy title.
After all, it is the first thing your audience will see before the presentation commences. The title informs your audience about what your presentation entails; hence, it must be appealing. It must ensure that your listeners find the presentation interesting.
So, if you want your presentation title to stand out, here are some tips on how to write a catchy presentation title.
9 Tips for Writing a Catchy Presentation Title
Utilize the tricks below to create the perfect presentation title according to your audience.
1. Provide Relevant Information
People typically seek to gain answers to their questions from presentations. One way they can confirm if a presentation holds information relevant to their question is with the title.
"How-to" titles usually do the trick if you want to attract your viewers and let them know that you can solve their problems.
You usually do not need to create lengthy titles to explain your content, and a simple yet informative title would suffice. Your title should inform your listeners what they stand to gain and make them curious about what your presentation entails.
Examples of this include:
- How to engage an audience and keep their attention
- How to create a presentation worth listening to
2. Tell a Story
People love to hear stories . However, you do not need to limit your storytelling to the actual presentation. You can also include the power of a story in your title.
The story you tell does not necessarily need to be your own but should be relevant to your presentation and resonate with your audience.
This format works best if you plan on presenting a case study. Remember that this format demands that you create a story that tells viewers how someone or something got from one point to another.
For example, 'How A got to B." Ensure to use adjectives to showcase the transformation from point A to point B truly.
Example titles include:
- How a low-income household started earning significantly
- How a charitable organization created opportunities for uneducated children
3. Make Use of Numbers
Adding numbers to your presentation title can attract even those well-versed in the topic you plan on discussing.
For instance, "three tips on how to teach kindergartners" sounds better than "how to teach kindergarteners."
Even the best kindergarten teachers would be intrigued and want to find out what these three tips are.
The number you decide to use depends on your presentation. However, it is best to keep the number at a minimum. Typically, it would be best to aim for three, but you can go as high as five.
Using fewer points allows you to go into detail on each point explicitly. This way, you can fully explain each concept to allow your viewers to grasp each.
It also shows them that you know what you are talking about. Remember, it is best to present your topic more deeply than to discuss numerous concepts widely.
4. Keep Your Audience Wanting More
Another way to grab your viewers' attention is to pique their interest. Provoke their curiosity, and you can keep them hooked until the end of your presentation.
This format works best when you want to reveal a new research study. After all, people attend seminars, workshops, and conferences to learn about the latest discoveries in their fields. An example of this is:
- New research shows that the most optimal method to teach kindergarteners
This title suggests there is a new trick that kindergarten teachers can use in their classrooms to improve the teaching and learning experience. If you were a kindergarten teacher, wouldn't you be intrigued to find out what this presentation is all about?
Alternatively, you can use this format even if you do not have recent research results to reveal. All you need to do is evoke curiosity. Here is an example:
- The best strategy to teach a classroom full of kindergarteners
This title does not discuss any research information, but it would still make the viewer wonder what the "best strategy is.
5. Use Questions in the Title
You can use questions in your headline to attract listeners.
However, ensure that the questions are related to something they care about. Otherwise, you risk losing your audience's interest. The trick is to relate your question to the benefit of listening to your presentation. Examples of this include:
- Do you want to know the five things you are doing wrong as a blogger?
- Are you ready to start exercising? Start the right way
The question in your header does not always need to be a question. You can simply hint or imply it. An example of this is:
- That's right! Skincare products produce better results than you expect
6. Command Your Audience
Sometimes, the best way to grab and keep your viewer's attention is to be direct. As a professional, you should tell them the action to make or to act a certain way. Tell your viewers what these actions can lead to.
This format's point is to ask your audience "why," so this curiosity would make them want to hear what you have to say. Some examples titles include:
- Stop wasting time on things that do not matter
- Throw that negativity away and embrace positive change
7. Imply Privileged Information
We all love secrets and want to feel like we are in on something private. This is why creating titles that imply that you are providing information that only a few people know can draw attention to your presentation. Examples include:
- Secrets of teaching kindergartners
- Teaching techniques that only pros know
8. Offer Easy Solutions
You can attract people when you tell them they can easily learn to do something or do it in a short amount of time.
In your title, ensure not to mention the process because it would seem like a lot of work. Instead, focus on the viewer's motivation. Talk about the result of listening to your presentation. For example, you can use:
- Learn to stop procrastinating right now
- Best way to cook chicken in less than 30 minutes
People get excited when they know they can learn something new that would instantly show significant improvements in their lives.
9. Create a Cause for Concern
This title format is a powerful technique to make people come to your presentation. This is because the title makes them wonder if they are making mistakes.
Hence, they would be interested to know if they are truly making mistakes and how they can fix or learn from them. For example:
- Common mistakes kindergarten teachers make
- Currents flaw in biology teaching techniques
The titles do not have to be general, and you can base the title on your experience. In some cases, these titles work best because it makes you more relatable, and the audience would be more receptive to what you have to say. Here is an example:
- Three mistakes I made while teaching kindergarteners and how you can learn from them
Conclusion: Writing an Interesting Speech Title
After creating informative and thought-provoking content for their presentation, some people find it hard to title their work properly. However, writing a catchy presentation title is quite easy.
The best presentation titles do not have to be complex, but they should not be simple either. All you need to do is ensure that the title is catchy.
You want to be able to grab your viewers' attention and hold it till the end of your presentation . Hopefully, you can now do so using one of the tips in this article.
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Catchy Presentation Titles Are the Start of a Great Presentation
Catchy presentation titles are important when you begin to design a great presentation . Your audience will determine whether your presentation is worthy of their time almost instantly. In most cases, they make that determination based entirely on the title of the speech . In this session, I’m going to show you a quick and easy way to come up with a great title for your presentation. If you do this well, it will actually make your audience want to pay attention to your speech. I always say in class, “If you start with a great title, the presentation almost writes itself.”
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A Catchy Presentation Title is Important for Audience Satisfaction
Think about the last time you went to a conference that has multiple breakout sessions going at the same time. If you are like most people, you first scanned the list of titles. Almost instantly, you eliminated a few based solely on the topic or title. The titles that you looked at created an impression of the speech. Once you narrowed down your choices, only then do you move on to the description, etc. In that instant where you were scanning the titles, though, you probably had this inner monologue going. “Hhhmmmm… Nope. Not worth my time. Nope. Sounds boring. Nope. That one is unrelated to anything of interest to me. Aaahhh… That one might be okay.”
One of the real, closely-held, public speaking secrets is that every audience member has this inner monologue . This inner monologue occurs before every single meeting and every single presentation that we attend. In most cases, just as when we looked at the breakout session list, the answer we receive is, “Nope. This seems like a waste of my time.”
Examples of Presentation Titles that Make People Yawn
Here are a few titles that tell the audience that your presentation will be a snoozefest.
- Quarterly Financial Report
- Software Update
- Project Report
- Goals for 20__ [Fill in Your Own Year]
- Why We Need to Make Changes in Our Internal Processes
It is our job as the presentation designer (or deliverer) to make people want to pay attention to us. If you start with a great title, you are more likely to accomplish this task.
Presentation Title Generator
Follow this step-by-step approach, and your audience will want to hear you speak.
Create a One-Sentence Statement of What Your Topic is About.
- We Exceeded Our Corporate Goals and Increased Profit Last Quarter.
- The New Software Update Closed a Few Security Risks for Our Customers.
- The ABC Building Project is Behind Schedule.
- This Year, We Will Increase Revenue by $200,000 by Focusing on Repeat Business.
- Department Heads Need to Communicate Team Activities Better.
Just by forcing yourself to make your title into a complete sentence, you will narrow the topic down dramatically. If you look at the difference between the first list and the second, the second is more interesting already.
Identify Why the Audience Would Care About this Topic?
- Your Quarterly Bonus Has Increased.
- Your Customers are Less Likely to Experience a Data Breach.
- If We Adjust Our Plan, We Can Get Back on Schedule without Incurring Overruns.
- Your Commissions Will Also Increase.
- You Can Reduce Your Overall Department Costs.
Although we like to think that department heads care deeply about company revenue and profit, in reality, most of us are pretty self-centered. However, the department heads care very deeply about their bonuses. Outside of the tech folks, no one really cares about website security. However, if a company has a data breach, the entire company will have new challenges to deal with.
Combine the Sentence in Step #1 With the Benefit in Step #2.
Now that you have the two pieces, just put them together. When you do, you will create a series of catchy presentation titles .
- We Exceeded Our Corporate Goals and Increased Profit Last Quarter, So Your Quarterly Bonus Has Also Increased.
- Your Customers are Less Likely to Experience a Data Breach Because We Closed a Few Security Risks in the Recent Update.
- If We Adjust the Project Plan on the ABC Building, We Can Get Back on Schedule without Incurring Overruns.
- This Year, We Will Increase Revenue by $200,000 (And Commissions by $25,000) by Focusing on Repeat Business.
- If We as Department Heads Can Communicate Our Team’s Activities Better, We Should Be Able to Reduce Department Cost Significantly.
Maybe these presentation titles aren’t perfect, but you have to admit, they are dramatically better, now.
Compare the Two Titles
Originally, we had, “Quarterly Financial Report.” We ended up with, We Exceeded Our Corporate Goals and Increased Profit Last Quarter, So Your Quarterly Bonus Has Also Increased.” Which would you rather sit through?
Guess what? Your audience thinks the same way. So, if you want to catch the attention of your audience right away, realize that catchy presentation titles can help.
By the way, once you have a great title, the post called How to Design a Presentation Quickly is a good second step. In addition, we have a free Online Speech Creator that walks you through the entire process step-by-step. Also, make sure to visit our 101 public speaking tips blog post.
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The PowerPoint Title Slide: 6 Tips on how to Find the Right PowerPoint Title!
Many of you might be aware: finding a matching title for your slides can be a challenge. The title says a lot about your presentation and is the first crucial aspect of whether your audience will pay attention to you or not.
In this article, we will show you how to find a good title for your presentation.
Why is a good PowerPoint title important?
Many presentations start with an unexciting title like “Company Presentation”, “Strategy Meeting XY” or similar. These are descriptive but empty words without added value for your target group and your potential clientele.
Your goal should be to capture your audience’s attention with your title . Based on a title or a headline, the audience decides within seconds whether they are interested or not.
If you bore your audience with a little thought-out PowerPoint title from the start, the chances for a sale of your product/your service look rather bad. This is the only way you have a chance to sell your product/service.
What should a good PowerPoint title do?
Devote as much time to maturing an appropriate title as you do to the rest of the presentation creation. Keep the following aspects in mind when developing your PowerPoint title:
A good title should:
- Make it quick and easy to understand what the presentation is about
- Make the audience curious about the presentation topic
- Contain the core message of your presentation
- Communicate the benefits to your audience
6 tips on how to find the right PowerPoint title
Below we have listed some tips and tricks for you on how to develop an effective title for your purposes.
#1: Think customer oriented
Remember that you are not developing the title for yourself, but for your audience. After all, you know what content will be conveyed, but your audience does not. The PowerPoint title must speak directly to your audience and also suit you , so that they become curious about the following presentation. This is how you manage to get attention.
Accordingly, you should know your target audience exactly and tailor the title appropriately.
#2: Use questions in your PowerPoint title
Why not use a question as a title instead of a statement? The question should obviously fit the topic of the presentation in terms of content, so that it remains relevant.
You can use the following questions – “What”, “Why”, “How” or “When” as a guide. Build these into the title as well.
By posing the question and not yet answering it, curiosity will automatically arise in the audience.
#3: Be precise
The title of your presentation must be relevant. To get to the heart of this relevance in the title, pick out the most important point of your presentation and build the title around this aspect.
#4: Short and to the point
Nobody wants to read long titles. As mentioned in #3, the point is to make a precise statement. However, this should not be explained in endless words in the title but broken down to a few words with a creative title.
Tips on the length of headlines can be found in the article “ The ideal length for Headlines “.
#5: Arouse curiosity
A poorly thought-out title will quickly bore your audience and is guaranteed not to lead to sales. Make the title as exciting as possible , include words that will pique the audience’s interest or spark curiosity.
Pay attention to the emotional level as well. If you manage to include emotional elements such as wit, surprise or inspiration in your titles, you are guaranteed to attract attention.
#6: Include extra elements
Depending on your target audience, it may be beneficial to add small icons to your PowerPoint title. This has a visually appealing effect and makes your content more interesting. In addition, images always generate emotions that automatically make people pay attention.
However, think carefully about whether it fits into your presentation. In important presentations to business executives, you should leave out icons.
Further information on the correct use of icons can be found in the article “ PowerPoint Icons “. Feel free to use icons from PresentationLoad!
Conclusion: Finding the right PowerPoint title
With the right title for your presentation, you can introduce a successful talk. C hoose it wisely and sell your presentation skillfully.
If you follow our tips, the title will manage to combine interest, attention and curiosity and help your audience to engage with your topic.
Do you have questions about the PowerPoint title? Feel free to contact us by mail at [email protected] . We are always happy to help!
You have found the ideal title and are now looking for visually supporting and professionally designed slide templates? Feel free to have a look around in our store. Here we have numerous slides prepared for you to download on a wide variety of (business) topics. Take a look today! ► To the store
Further articles that might also interest you:
- Action Titles in PowerPoint
- The Ideal Length for Headlines
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How to Name A Presentation
Slideshow presentation is a description of a series of slides or images on an electronic device or a projection screen. You can create a slideshow presentation using different software such as SlideShare, Microsoft PowerPoint, Apple Keynote, and more. These days, most business persons are presenting their business proposals to their colleagues using a PowerPoint presentation. In that case, you have to create catchy titles for presentation to attract your readers. Moreover, to make your presentation impressive and attractive, you can use the headline formulas and principles below.
Principles of an Attractive Headline
1. Address your specific Audience
The most important thing to consider when presenting the funny presentation titles is your audience. You have to make a presentation that is suitable for your audience so that they will appreciate your presentation.
2. Questions in the headline
If you are creating your headline, it is better that you put a question on it. To make it interesting, you have to tie the question to your main topic, so that readers will read it without any doubt for them.
3. Be clear about your main asset
When you are creating a headline, make sure you put the most important one on it. You have to make your headline direct to the point to convince the reader to read your article.
4. Keep it simple and short
To make good presentation titles you have to make your headline simple and short. Don’t try to be clever when creating a headline to avoid readers missing the main topic.
5. Create Curiosity
In order to make your headline attractive, you have to add some words wherein readers become curious on what the article is all about. With that, you can get the attention of your readers to read your article.
Effective Headline Formulas
1. Use an unique basis to demonstrate what the reader will get out of the article
In order for you to make an impressive and interesting headline, you have to add ideas, tricks, facts, and lessons on it. In that case, readers will read your article because of its uniqueness.
2. Use what, why, how, or when
To make the best title for presentation, you have to use the words, “what”, “why”, “how” or “when” into your headline. It is an advantage to attract your readers to read your presentation.
3. Add a topic element to your headline
Add some trending topic to your headline to make the readers be more interested. With that, they will read your article because of its trending topic.
4. Content element
Add some images, charts, and facts to your headline to make it more motivating to the readers to read it. In addition, you can add unique content to your headline so that readers will be inspired to read your article.
5. Use emotional elements into your headline
Another formula that can be used to create a catchy business presentation titles is to put an emotional element on it such as amusing, surprising and inspiring.
How to Make a Video Presentation
So if you’re asking about what program you can use to create a video presentation, here is LightMV . This program can be accessed from different web browsers, computer platforms, and mobile devices. It is consists of a clean and intuitive interface that enables you to create a video presentation with great ease. You can select over its extensive collections of video templates that you can use to create multiple video content. Its editing function lets you create an enjoyable yet understandable video presentation by adding different elements like images, videos, text, music clips, and effects. You can also share the rendered HD quality video directly to different social media platforms. Lastly, you can see the steps below to get started in making a video presentation.
- First, launch a web browser to visit the official website of LightMV to access its webpage.
- Second, choose your desired template on its webpage so that you can start editing and customizing the video.
- Third, click the “+” icon to add the media files you want to include in the video presentation. Next, click the “Pen-like” icon below the upload files to edit the images or videos.
- Fourth, to add text to the images and videos that you upload, click the “T” icon below the uploaded files. Then, click the “Change Music” button and hit “Add Music” button to insert music clip you want to use as a background of the video presentation.
- Lastly, click the “Produce” button below and wait for a few seconds until the video will be rendered. Once done, click the “Download” button to save the video on your computer.
As mentioned above, these are some of the formulas and principles for headlines that you can consider. As we all know, you can see several formulas and principles onto the internet. However, if you want to make your headlines very interesting you can use these formulas because these are the best and most useful ones.
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Jun 12, 2023 · The slide on the back is an example of abusing simplicity without explaining the topic of your presentation. “Optimizing Business Processes” can imply many things; instead, “Cut Processes by 20%: Streamlining Operational Efficiency” is a teaser for the actionable element of your presentation. 3. Use Technology or AI
Sep 5, 2024 · The title of your presentation not only sets the tone but also determines the initial engagement of your audience. It acts as the gateway to your content, and making it count is crucial. This blog post explores various strategies to help you title your PowerPoint presentation effectively, ensuring it captures attention and conveys the essence ...
Nov 13, 2019 · If you asked 100 people what belongs on your PowerPoint’s title slide, the majority would answer ‘The title, maybe a subtitle, the presenter’s name and company, the date’. That kind of title slide is alright, but you usually say all of these things in the beginning of a presentation anyway.
Aug 12, 2023 · However, you do not need to limit your storytelling to the actual presentation. You can also include the power of a story in your title. The story you tell does not necessarily need to be your own but should be relevant to your presentation and resonate with your audience. This format works best if you plan on presenting a case study.
Jan 18, 2020 · Second, catchy presentation titles will focus on what the audience wants from the presentation. If your title specifically tells the audience why they need to hear it, it is probably a good, catchy title for your presentation. It is our job as the presentation designer (or deliverer) to make people want to pay attention to us.
May 25, 2010 · This type of presentation title makes people want to to come to your presentation to check that they’re not making big mistakes. It’s a powerful strategy. For example: The common mistakes bioethics teachers make. The flaws in current bioethics teaching methodology. or take some ownership with this version:
The most important ingredient when marketing your presentation, your workshop, webinar, or any live event is giving it a catchy name.. Did you know you could spend days and days writing the best copy on the landing page, bullet points of who it's for, why they should come, but most people will just see the name of the event and make the decision to attend or not attend based on that name!
Many presentations start with an unexciting title like “Company Presentation”, “Strategy Meeting XY” or similar. These are descriptive but empty words without added value for your target group and your potential clientele. Your goal should be to capture your audience’s attention with your title. Based on a title or a headline, the ...
Mar 14, 2023 · Contrary to this, a poorly-written title can leave your audience confused or disinterested. Even though slide titles are simple, they are an effective addition to your presentations. However, they are often missed or ignored by the presenters, and eventually, their presentations fail to grab the attention of the audience.
May 6, 2019 · To make the best title for presentation, you have to use the words, “what”, “why”, “how” or “when” into your headline. It is an advantage to attract your readers to read your presentation. 3. Add a topic element to your headline. Add some trending topic to your headline to make the readers be more interested.