More From Forbes
10 keys to writing a speech.
- Share to Facebook
- Share to Twitter
- Share to Linkedin
“This is my time.”
That attitude will kill a speech every time.
You’ve probably sat through some lousy speeches. Despite the speakers’ renown, you eventually tuned them out over their self-indulgent tangents and pointless details. You understood something these speakers apparently didn’t: This was your time. They were just guests. And your attention was strictly voluntary.
Of course, you’ll probably deliver that speech someday. And you’ll believe your speech will be different. You’ll think, “I have so many important points to make.” And you’ll presume that your presence and ingenuity will dazzle the audience. Let me give you a reality check: Your audience will remember more about who sat with them than anything you say. Even if your best lines would’ve made Churchill envious, some listeners will still fiddle with their smart phones.
In writing a speech, you have two objectives: Making a good impression and leaving your audience with two or three takeaways. The rest is just entertainment. How can you make those crucial points? Consider these strategies:
1) Be Memorable: Sounds easy in theory. Of course, it takes discipline and imagination to pull it off. Many times, an audience may only remember a single line. For example, John F. Kennedy is best known for this declaration in his 1961 inaugural address: “And so, my fellow Americans, ask not what your country can do for you; ask what can do for your country.” Technically, the line itself uses contrast to grab attention. More important, it encapsulated the main point of Kennedy’s speech: We must sublimate ourselves and serve to achieve the greater good. So follow Kennedy’s example: Condense your theme into a 15-20 word epigram and build everything around it top-to-bottom.
There are other rhetorical devices that leave an impression. For example, Ronald Reagan referred to America as “a shining city on the hill” in speeches. The image evoked religious heritage, freedom, and promise. And listeners associated those sentiments with Reagan’s message. Conversely, speakers can defy their audience’s expectations to get notice. In the movie Say Anything , the valedictorian undercut the canned optimism of high school graduation speeches with two words: “Go back.” In doing so, she left her audience speechless…for a moment, at least.
Metaphors…Analogies…Surprise…Axioms. They all work. You just need to build up to them…and place them in the best spot (preferably near the end).
2) Have a Structure: Think back on a terrible speech. What caused you to lose interest? Chances are, the speaker veered off a logical path. Years ago, our CEO spoke at our national meeting. He started, promisingly enough, by outlining the roots of the 2008 financial collapse. Halfway through those bullet points, he jumped to emerging markets in Vietnam and Brazil. Then, he drifted off to 19th century economic theory. By the time he closed, our CEO had made two points: He needed ADD medication – and a professional speechwriter!
Audiences expect two things from a speaker: A path and a destination. They want to know where you’re going and why. So set the expectation near your opening on what you’ll be covering. As you write and revise, focus on structuring and simplifying. Remove anything that’s extraneous, contradictory, or confusing. Remember: If it doesn’t help you get your core message across, drop it.
3) Don’t Waste the Opening: Too often, speakers squander the time when their audience is most receptive: The opening. Sure, speakers have people to thank. Some probably need time to get comfortable on stage. In the meantime, the audience silently suffers.
When you write, come out swinging. Share a shocking fact or statistic. Tell a humorous anecdote related to your big idea. Open with a question – and have your audience raise their hands. Get your listeners engaged early. And keep the preliminaries short. You’re already losing audience members every minute you talk. Capitalize on the goodwill and momentum you’ll enjoy in your earliest moments on stage.
4) Strike the Right Tone: Who is my audience? Why are they here? And what do they want? Those are questions you must answer before you even touch the keyboard. Writing a speech involves meeting the expectations of others, whether it’s to inform, motivate, entertain, or even challenge. To do this, you must adopt the right tone.
Look at your message. Does it fit with the spirit of the event? Will it draw out the best in people? Here’s a bit of advice: If you’re speaking in a professional setting, focus on being upbeat and uplifting. There’s less risk. Poet Maya Angelou once noted, “I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” Even if your audience forgets everything you said, consider your speech a success if they leave with a smile and a greater sense of hope and purpose. That’s a message in itself. And it’s one they’ll share.
5) Humanize Yourself: You and your message are one-and-the-same. If your audience doesn’t buy into you, they’ll resist your message too. It’s that simple. No doubt, your body language and delivery will leave the biggest impression. Still, there are ways you can use words to connect.
Crack a one liner about your butterflies; everyone can relate to being nervous about public speaking. Share a story about yourself, provided it relates to (or transitions to) your points. Throw in references to your family, to reflect you’re trustworthy. And write like you’re having a casual conversation with a friend. You’re not preaching or selling. You’re just being you. On stage, you can be you at your best .
6) Repeat Yourself: We’ve all been there. When someone is speaking, we’ll drift off to a Caribbean beach or the Autobahn. Or, we’ll find ourselves lost and flustered when we can’t grasp a concept. Once you’ve fallen behind, it’s nearly impossible to pay attention. What’s the point?
In writing a speech, repetition is the key to leaving an impression. Hammer home key words, phrases, and themes. Always be looking for places to tie back and reinforce earlier points. And repeat critical points as if they were a musical refrain.
As a teenager, my coach continuously reminded us that “nothing good happens after midnight.” He’d lecture us on the dangers of partying, fighting, peer pressure, and quitting. After a while, my teammates and I just rolled our eyes. Eventually, we encountered those temptations. When I’d consider giving in, coach would growl “Schmitty” disapprovingly in my head. Despite my resistance, coach had found a way to get me to college unscathed. He simply repeated his message over-and-over until it stuck.
Some audience members may get annoyed when you repeat yourself. But don’t worry how they feel today. Concern yourself with this question: What will they remember six months from now?
7) Use Transitions: Sometimes, audiences won’t recognize what’s important. That’s why you use transitional phrases to signal intent. For example, take a rhetorical question like “What does this mean” – and follow it with a pause. Silence gets attention – and this tactic creates anticipation (along with awakening those who’ve drifted off). Similarly, a phrase like “So here’s the lesson” also captures an audience’s interest. It alerts them that something important is about to be shared. Even if they weren’t paying attention before, they can tune in now and catch up.
8) Include Theatrics: During his workshops, Dr. Stephen Covey would fill a glass bowl nearly full with sand. From there, he’d ask a volunteer to place rocks into the bowl. In the exercise, rocks represented essentials like family, job, worship, and exercise, while the bowl signified the volunteer’s time and energy. It never failed: The volunteer couldn’t fit every rock in the bowl. The sand – which embodied day-to-day activities like transporting children, shopping, or reading – took up too much space. Something had to be cut. Usually, it was something essential.
Covey would then encourage his volunteer to consider another option: Start with placing a rock in the bowl, adding some sand, and then alternating rocks and sand until the bowl was full. Like magic, there was suddenly enough space for both, as the sand gradually filled any gaps between the rocks. The message: Maintain balance. Never lose sight of the essentials as you tend to the day-to-day (and vice versa).
Of course, Covey could’ve made his point verbally and moved on. Instead, he illustrated it with household items in a way his audience wouldn’t soon forget. If you have a smaller audience (or a video screen), consider incorporating visuals. Keep the props, storyline, and lesson simple. When you’re done, leave everything out to symbolize your point to your audience. Whatever you do, don’t play it safe. If you do, your speech will be forgotten in no time.
9) End Strong: In 2004, I attended a Direct Marketing Association (DMA) conference. I don’t recall much about our keynote speaker, except that he was tall and southern. I can’t even remember what his address was about. But I’ll never forget the story he used to close his speech.
The speaker was a friend of Jerry Richardson, owner of the NFL’s Carolina Panthers. A few years earlier, the Panthers had drafted a fiery wide receiver named Steve Smith. While Smith excelled on the field, he was a nightmare in the locker room. Eventually, Smith was arrested for assaulting a teammate during film study.
Already reeling from bad publicity from other player incidents, Richardson was pressured to cut Smith. But he chose a different path. Richardson vowed to spend more time with Smith. He decided that Smith would be better served with guidance and caring than further punishment. Eventually, Richardson’s patience paid off. Smith became the Panthers’ all-time leading receiver – and scored a touchdown in their only Super Bowl appearance. In fact, Smith still plays for the Panthers to this day.
If the speaker intended to remind me how powerful that personal attention and forgiveness could be, he succeeded in spades. Fact is, your close is what your audience will remember. So recap your biggest takeaway. Tie everything together. Share a success story. Make a call to action. Don’t hold anything back. Your ending is what audience will ultimately talk about when they head out the door.
10) Keep it Short: What is the worst sin of public speaking? It’s trying to do too much! Your audience’s attention will naturally wane after a few minutes. They have other places to be – and don’t want to be held hostage. And the longer you stay on stage, the more likely you are to stray and make mistakes. So make your points and sit down. Never forget: This is their time, not yours.
- Editorial Standards
- Forbes Accolades
Speechwriting 101: Writing an Effective Speech
Whether you are a communications pro or a human resources executive, the time will come when you will need to write a speech for yourself or someone else. when that time comes, your career may depend on your success..
J. Lyman MacInnis, a corporate coach, Toronto Star columnist, accounting executive and author of “ The Elements of Great Public Speaking ,” has seen careers stalled – even damaged – by a failure to communicate messages effectively before groups of people. On the flip side, solid speechwriting skills can help launch and sustain a successful career. What you need are forethought and methodical preparation.
Know Your Audience
Learn as much as possible about the audience and the event. This will help you target the insights, experience or knowledge you have that this group wants or needs:
- Why has the audience been brought together?
- What do the members of the audience have in common?
- How big an audience will it be?
- What do they know, and what do they need to know?
- Do they expect discussion about a specific subject and, if so, what?
- What is the audience’s attitude and knowledge about the subject of your talk?
- What is their attitude toward you as the speaker?
- Why are they interested in your topic?
Choose Your Core Message
If the core message is on target, you can do other things wrong. But if the message is wrong, it doesn’t matter what you put around it. To write the most effective speech, you should have significant knowledge about your topic, sincerely care about it and be eager to talk about it. Focus on a message that is relevant to the target audience, and remember: an audience wants opinion. If you offer too little substance, your audience will label you a lightweight. If you offer too many ideas, you make it difficult for them to know what’s important to you.
Research and Organize
Research until you drop. This is where you pick up the information, connect the ideas and arrive at the insights that make your talk fresh. You’ll have an easier time if you gather far more information than you need. Arrange your research and notes into general categories and leave space between them. Then go back and rearrange. Fit related pieces together like a puzzle.
Develop Structure to Deliver Your Message
First, consider whether your goal is to inform, persuade, motivate or entertain. Then outline your speech and fill in the details:
- Introduction – The early minutes of a talk are important to establish your credibility and likeability. Personal anecdotes often work well to get things started. This is also where you’ll outline your main points.
- Body – Get to the issues you’re there to address, limiting them to five points at most. Then bolster those few points with illustrations, evidence and anecdotes. Be passionate: your conviction can be as persuasive as the appeal of your ideas.
- Conclusion – Wrap up with feeling as well as fact. End with something upbeat that will inspire your listeners.
You want to leave the audience exhilarated, not drained. In our fast-paced age, 20-25 minutes is about as long as anyone will listen attentively to a speech. As you write and edit your speech, the general rule is to allow about 90 seconds for every double-spaced page of copy.
Spice it Up
Once you have the basic structure of your speech, it’s time to add variety and interest. Giving an audience exactly what it expects is like passing out sleeping pills. Remember that a speech is more like conversation than formal writing. Its phrasing is loose – but without the extremes of slang, the incomplete thoughts, the interruptions that flavor everyday speech.
- Give it rhythm. A good speech has pacing.
- Vary the sentence structure. Use short sentences. Use occasional long ones to keep the audience alert. Fragments are fine if used sparingly and for emphasis.
- Use the active voice and avoid passive sentences. Active forms of speech make your sentences more powerful.
- Repeat key words and points. Besides helping your audience remember something, repetition builds greater awareness of central points or the main theme.
- Ask rhetorical questions in a way that attracts your listeners’ attention.
- Personal experiences and anecdotes help bolster your points and help you connect with the audience.
- Use quotes. Good quotes work on several levels, forcing the audience to think. Make sure quotes are clearly attributed and said by someone your audience will probably recognize.
Be sure to use all of these devices sparingly in your speeches. If overused, the speech becomes exaggerated. Used with care, they will work well to move the speech along and help you deliver your message in an interesting, compelling way.
More News & Resources
Inside Elections Slide Deck - September 2024
September 24, 2024
Inside Elections Slide Deck - July 2024
July 15, 2024
Pinkham Addresses Public Affairs Leaders in Australia
July 1, 2024
Election Impact: Who’s to Blame for the Aging Presidential Options?
June 18, 2024
Takeaways from First-Year Hogans Fellows
May 15, 2024
Foundation for Public Affairs Announces 2024 Class of Hogans Fellows
April 24, 2024
Volunteer of the Year Was Integral to New Fellowship
November 16, 2023
Is the Fight for the Senate Over?
Benchmarking Reports Reveal Public Affairs’ Growing Status
New Council Chair Embraces Challenge of Changing Profession
October 25, 2023
Laura Brigandi Manager of Digital and Advocacy Practice 202.787.5976 | [email protected]
Featured Event
Str i de: a social impact summit.
Is your organization prepared to adapt its social impact initiatives based on who is elected, from the President all the way down-ballot? Navigate post-election shifts at STR I DE this November.
Washington, D.C. | November 21
Previous Post Hiring Effectively With an Executive Recruiter
Next post guidance on social media policies for external audiences.
Public Affairs Council 2121 K St. N.W., Suite 900 Washington, DC 20037 (+1) 202.787.5950 [email protected]
European Office
Public Affairs Council Square Ambiorix 7 1000 Brussels [email protected]
Contact Who We Are
Stay Connected
LinkedIn X (Twitter) Instagram Facebook Mailing List
Read our Privacy Notice | Terms of Use | COPYRIGHT 2024 PUBLIC AFFAIRS COUNCIL
- Browse All Content
- Upcoming Events
- On-Demand Recordings
- Team Training with ‘Membership Plus+’
- Earn Your Certificate
- Sponsorship Opportunities
- Content Search
- Connect with Our Experts
- PAC & Political Engagement
- Grassroots & Digital Advocacy
- Communications
- Social Impact
- Government Relations
- Public Affairs Management
- Browse Research
- Legal Guidance
- Election Insights
- Benchmarking, Consulting & Training
- Where to Start
- Latest News
- Impact Monthly Newsletter
- Member Spotlight
- Membership Directory
- Recognition
- Public Affairs Glossary
What this handout is about
This handout will help you create an effective speech by establishing the purpose of your speech and making it easily understandable. It will also help you to analyze your audience and keep the audience interested.
What’s different about a speech?
Writing for public speaking isn’t so different from other types of writing. You want to engage your audience’s attention, convey your ideas in a logical manner and use reliable evidence to support your point. But the conditions for public speaking favor some writing qualities over others. When you write a speech, your audience is made up of listeners. They have only one chance to comprehend the information as you read it, so your speech must be well-organized and easily understood. In addition, the content of the speech and your delivery must fit the audience.
What’s your purpose?
People have gathered to hear you speak on a specific issue, and they expect to get something out of it immediately. And you, the speaker, hope to have an immediate effect on your audience. The purpose of your speech is to get the response you want. Most speeches invite audiences to react in one of three ways: feeling, thinking, or acting. For example, eulogies encourage emotional response from the audience; college lectures stimulate listeners to think about a topic from a different perspective; protest speeches in the Pit recommend actions the audience can take.
As you establish your purpose, ask yourself these questions:
- What do you want the audience to learn or do?
- If you are making an argument, why do you want them to agree with you?
- If they already agree with you, why are you giving the speech?
- How can your audience benefit from what you have to say?
Audience analysis
If your purpose is to get a certain response from your audience, you must consider who they are (or who you’re pretending they are). If you can identify ways to connect with your listeners, you can make your speech interesting and useful.
As you think of ways to appeal to your audience, ask yourself:
- What do they have in common? Age? Interests? Ethnicity? Gender?
- Do they know as much about your topic as you, or will you be introducing them to new ideas?
- Why are these people listening to you? What are they looking for?
- What level of detail will be effective for them?
- What tone will be most effective in conveying your message?
- What might offend or alienate them?
For more help, see our handout on audience .
Creating an effective introduction
Get their attention, otherwise known as “the hook”.
Think about how you can relate to these listeners and get them to relate to you or your topic. Appealing to your audience on a personal level captures their attention and concern, increasing the chances of a successful speech. Speakers often begin with anecdotes to hook their audience’s attention. Other methods include presenting shocking statistics, asking direct questions of the audience, or enlisting audience participation.
Establish context and/or motive
Explain why your topic is important. Consider your purpose and how you came to speak to this audience. You may also want to connect the material to related or larger issues as well, especially those that may be important to your audience.
Get to the point
Tell your listeners your thesis right away and explain how you will support it. Don’t spend as much time developing your introductory paragraph and leading up to the thesis statement as you would in a research paper for a course. Moving from the intro into the body of the speech quickly will help keep your audience interested. You may be tempted to create suspense by keeping the audience guessing about your thesis until the end, then springing the implications of your discussion on them. But if you do so, they will most likely become bored or confused.
For more help, see our handout on introductions .
Making your speech easy to understand
Repeat crucial points and buzzwords.
Especially in longer speeches, it’s a good idea to keep reminding your audience of the main points you’ve made. For example, you could link an earlier main point or key term as you transition into or wrap up a new point. You could also address the relationship between earlier points and new points through discussion within a body paragraph. Using buzzwords or key terms throughout your paper is also a good idea. If your thesis says you’re going to expose unethical behavior of medical insurance companies, make sure the use of “ethics” recurs instead of switching to “immoral” or simply “wrong.” Repetition of key terms makes it easier for your audience to take in and connect information.
Incorporate previews and summaries into the speech
For example:
“I’m here today to talk to you about three issues that threaten our educational system: First, … Second, … Third,”
“I’ve talked to you today about such and such.”
These kinds of verbal cues permit the people in the audience to put together the pieces of your speech without thinking too hard, so they can spend more time paying attention to its content.
Use especially strong transitions
This will help your listeners see how new information relates to what they’ve heard so far. If you set up a counterargument in one paragraph so you can demolish it in the next, begin the demolition by saying something like,
“But this argument makes no sense when you consider that . . . .”
If you’re providing additional information to support your main point, you could say,
“Another fact that supports my main point is . . . .”
Helping your audience listen
Rely on shorter, simpler sentence structures.
Don’t get too complicated when you’re asking an audience to remember everything you say. Avoid using too many subordinate clauses, and place subjects and verbs close together.
Too complicated:
The product, which was invented in 1908 by Orville Z. McGillicuddy in Des Moines, Iowa, and which was on store shelves approximately one year later, still sells well.
Easier to understand:
Orville Z. McGillicuddy invented the product in 1908 and introduced it into stores shortly afterward. Almost a century later, the product still sells well.
Limit pronoun use
Listeners may have a hard time remembering or figuring out what “it,” “they,” or “this” refers to. Be specific by using a key noun instead of unclear pronouns.
Pronoun problem:
The U.S. government has failed to protect us from the scourge of so-called reality television, which exploits sex, violence, and petty conflict, and calls it human nature. This cannot continue.
Why the last sentence is unclear: “This” what? The government’s failure? Reality TV? Human nature?
More specific:
The U.S. government has failed to protect us from the scourge of so-called reality television, which exploits sex, violence, and petty conflict, and calls it human nature. This failure cannot continue.
Keeping audience interest
Incorporate the rhetorical strategies of ethos, pathos, and logos.
When arguing a point, using ethos, pathos, and logos can help convince your audience to believe you and make your argument stronger. Ethos refers to an appeal to your audience by establishing your authenticity and trustworthiness as a speaker. If you employ pathos, you appeal to your audience’s emotions. Using logos includes the support of hard facts, statistics, and logical argumentation. The most effective speeches usually present a combination these rhetorical strategies.
Use statistics and quotations sparingly
Include only the most striking factual material to support your perspective, things that would likely stick in the listeners’ minds long after you’ve finished speaking. Otherwise, you run the risk of overwhelming your listeners with too much information.
Watch your tone
Be careful not to talk over the heads of your audience. On the other hand, don’t be condescending either. And as for grabbing their attention, yelling, cursing, using inappropriate humor, or brandishing a potentially offensive prop (say, autopsy photos) will only make the audience tune you out.
Creating an effective conclusion
Restate your main points, but don’t repeat them.
“I asked earlier why we should care about the rain forest. Now I hope it’s clear that . . .” “Remember how Mrs. Smith couldn’t afford her prescriptions? Under our plan, . . .”
Call to action
Speeches often close with an appeal to the audience to take action based on their new knowledge or understanding. If you do this, be sure the action you recommend is specific and realistic. For example, although your audience may not be able to affect foreign policy directly, they can vote or work for candidates whose foreign policy views they support. Relating the purpose of your speech to their lives not only creates a connection with your audience, but also reiterates the importance of your topic to them in particular or “the bigger picture.”
Practicing for effective presentation
Once you’ve completed a draft, read your speech to a friend or in front of a mirror. When you’ve finished reading, ask the following questions:
- Which pieces of information are clearest?
- Where did I connect with the audience?
- Where might listeners lose the thread of my argument or description?
- Where might listeners become bored?
- Where did I have trouble speaking clearly and/or emphatically?
- Did I stay within my time limit?
Other resources
- Toastmasters International is a nonprofit group that provides communication and leadership training.
- Allyn & Bacon Publishing’s Essence of Public Speaking Series is an extensive treatment of speech writing and delivery, including books on using humor, motivating your audience, word choice and presentation.
Works consulted
We consulted these works while writing this handout. This is not a comprehensive list of resources on the handout’s topic, and we encourage you to do your own research to find additional publications. Please do not use this list as a model for the format of your own reference list, as it may not match the citation style you are using. For guidance on formatting citations, please see the UNC Libraries citation tutorial . We revise these tips periodically and welcome feedback.
Boone, Louis E., David L. Kurtz, and Judy R. Block. 1997. Contemporary Business Communication . Upper Saddle River, NJ: Prentice Hall.
Ehrlich, Henry. 1994. Writing Effective Speeches . New York: Marlowe.
Lamb, Sandra E. 1998. How to Write It: A Complete Guide to Everything You’ll Ever Write . Berkeley: Ten Speed Press.
You may reproduce it for non-commercial use if you use the entire handout and attribute the source: The Writing Center, University of North Carolina at Chapel Hill
Make a Gift
- Games, topic printables & more
- The 4 main speech types
- Example speeches
- Commemorative
- Declamation
- Demonstration
- Informative
- Introduction
- Student Council
- Speech topics
- Poems to read aloud
- How to write a speech
- Using props/visual aids
- Acute anxiety help
- Breathing exercises
- Letting go - free e-course
- Using self-hypnosis
- Delivery overview
- 4 modes of delivery
- How to make cue cards
- How to read a speech
- 9 vocal aspects
- Vocal variety
- Diction/articulation
- Pronunciation
- Speaking rate
- How to use pauses
- Eye contact
- Body language
- Voice image
- Voice health
- Public speaking activities and games
- Blogging Aloud
- About me/contact
How to write a good speech in 7 steps
By: Susan Dugdale
- an easily followed format for writing a great speech
Did you know writing a speech doesn't have be an anxious, nail biting experience?
Unsure? Don't be.
You may have lived with the idea you were never good with words for a long time. Or perhaps giving speeches at school brought you out in cold sweats.
However learning how to write a speech is relatively straight forward when you learn to write out loud.
And that's the journey I am offering to take you on: step by step.
To learn quickly, go slow
Take all the time you need. This speech writing format has 7 steps, each building on the next.
Walk, rather than run, your way through all of them. Don't be tempted to rush. Familiarize yourself with the ideas. Try them out.
I know there are well-advertised short cuts and promises of 'write a speech in 5 minutes'. However in reality they only truly work for somebody who already has the basic foundations of speech writing in place.
The foundation of good speech writing
These steps are the backbone of sound speech preparation. Learn and follow them well at the outset and yes, given more experience and practice you could probably flick something together quickly. Like any skill, the more it's used, the easier it gets.
In the meantime...
Step 1: Begin with a speech overview or outline
Are you in a hurry? Without time to read a whole page? Grab ... The Quick How to Write a Speech Checklist And come back to get the details later.
- WHO you are writing your speech for (your target audience)
- WHY you are preparing this speech. What's the main purpose of your speech? Is it to inform or tell your audience about something? To teach them a new skill or demonstrate something? To persuade or to entertain? (See 4 types of speeches: informative, demonstrative, persuasive and special occasion or entertaining for more.) What do you want them to think, feel or do as a result of listening the speech?
- WHAT your speech is going to be about (its topic) - You'll want to have thought through your main points and have ranked them in order of importance. And have sorted the supporting research you need to make those points effectively.
- HOW much time you have for your speech eg. 3 minutes, 5 minutes... The amount of time you've been allocated dictates how much content you need. If you're unsure check this page: how many words per minute in a speech: a quick reference guide . You'll find estimates of the number of words required for 1 - 10 minute speeches by slow, medium and fast talkers.
Use an outline
The best way to make sure you deliver an effective speech is to start by carefully completing a speech outline covering the essentials: WHO, WHY, WHAT and HOW.
Beginning to write without thinking your speech through is a bit like heading off on a journey not knowing why you're traveling or where you're going to end up. You can find yourself lost in a deep, dark, murky muddle of ideas very quickly!
Pulling together a speech overview or outline is a much safer option. It's the map you'll follow to get where you want to go.
Get a blank speech outline template to complete
Click the link to find out a whole lot more about preparing a speech outline . ☺ You'll also find a free printable blank speech outline template. I recommend using it!
Understanding speech construction
Before you begin to write, using your completed outline as a guide, let's briefly look at what you're aiming to prepare.
- an opening or introduction
- the body where the bulk of the information is given
- and an ending (or summary).
Imagine your speech as a sandwich
If you think of a speech as a sandwich you'll get the idea.
The opening and ending are the slices of bread holding the filling (the major points or the body of your speech) together.
You can build yourself a simple sandwich with one filling (one big idea) or you could go gourmet and add up to three or, even five. The choice is yours.
But whatever you choose to serve, as a good cook, you need to consider who is going to eat it! And that's your audience.
So let's find out who they are before we do anything else.
Step 2: Know who you are talking to
Understanding your audience.
Did you know a good speech is never written from the speaker's point of view? ( If you need to know more about why check out this page on building rapport .)
Begin with the most important idea/point on your outline.
Consider HOW you can explain (show, tell) that to your audience in the most effective way for them to easily understand it.
Writing from the audience's point of view
To help you write from an audience point of view, it's a good idea to identify either a real person or the type of person who is most likely to be listening to you.
Make sure you select someone who represents the "majority" of the people who will be in your audience. That is they are neither struggling to comprehend you at the bottom of your scale or light-years ahead at the top.
Now imagine they are sitting next to you eagerly waiting to hear what you're going to say. Give them a name, for example, Joe, to help make them real.
Ask yourself
- How do I need to tailor my information to meet Joe's needs? For example, do you tell personal stories to illustrate your main points? Absolutely! Yes. This is a very powerful technique. (Click storytelling in speeches to find out more.)
- What type or level of language is right for Joe as well as my topic? For example, if I use jargon (activity, industry or profession specific vocabulary) will it be understood?
Step 3: Writing as you speak
Writing oral language.
Write down what you want to say about your first main point as if you were talking directly to Joe.
If it helps, say it all out loud before you write it down and/or record it.
Use the information below as a guide
(Click to download The Characteristics of Spoken Language as a pdf.)
You do not have to write absolutely everything you're going to say down * but you do need to write down, or outline, the sequence of ideas to ensure they are logical and easily followed.
Remember too, to explain or illustrate your point with examples from your research.
( * Tip: If this is your first speech the safety net of having everything written down could be just what you need. It's easier to recover from a patch of jitters when you have a word by word manuscript than if you have either none, or a bare outline. Your call!)
Step 4: Checking tone and language
The focus of this step is re-working what you've done in Step 2 and 3.
You identified who you were talking to (Step 2) and in Step 3, wrote up your first main point. Is it right? Have you made yourself clear? Check it.
How well you complete this step depends on how well you understand the needs of the people who are going to listen to your speech.
Please do not assume because you know what you're talking about the person (Joe) you've chosen to represent your audience will too. Joe is not a mind-reader!
How to check what you've prepared
- Check the "tone" of your language . Is it right for the occasion, subject matter and your audience?
- Check the length of your sentences. You need short sentences. If they're too long or complicated you risk losing your listeners.
Check for jargon too. These are industry, activity or group exclusive words.
For instance take the phrase: authentic learning . This comes from teaching and refers to connecting lessons to the daily life of students. Authentic learning is learning that is relevant and meaningful for students. If you're not a teacher you may not understand the phrase.
The use of any vocabulary requiring insider knowledge needs to be thought through from the audience perspective. Jargon can close people out.
- Read what you've written out loud. If it flows naturally, in a logical manner, continue the process with your next main idea. If it doesn't, rework.
We use whole sentences and part ones, and we mix them up with asides or appeals e.g. "Did you get that? Of course you did. Right...Let's move it along. I was saying ..."
Click for more about the differences between spoken and written language .
And now repeat the process
Repeat this process for the remainder of your main ideas.
Because you've done the first one carefully, the rest should follow fairly easily.
Step 5: Use transitions
Providing links or transitions between main ideas.
Between each of your main ideas you need to provide a bridge or pathway for your audience. The clearer the pathway or bridge, the easier it is for them to make the transition from one idea to the next.
If your speech contains more than three main ideas and each is building on the last, then consider using a "catch-up" or summary as part of your transitions.
Is your speech being evaluated? Find out exactly what aspects you're being assessed on using this standard speech evaluation form
Link/transition examples
A link can be as simple as:
"We've explored one scenario for the ending of Block Buster 111, but let's consider another. This time..."
What follows this transition is the introduction of Main Idea Two.
Here's a summarizing link/transition example:
"We've ended Blockbuster 111 four ways so far. In the first, everybody died. In the second, everybody died BUT their ghosts remained to haunt the area. In the third, one villain died. His partner reformed and after a fight-out with the hero, they both strode off into the sunset, friends forever. In the fourth, the hero dies in a major battle but is reborn sometime in the future.
And now what about one more? What if nobody died? The fifth possibility..."
Go back through your main ideas checking the links. Remember Joe as you go. Try each transition or link out loud and really listen to yourself. Is it obvious? Easily followed?
Keep them if they are clear and concise.
For more about transitions (with examples) see Andrew Dlugan's excellent article, Speech Transitions: Magical words and Phrases .
Step 6: The end of your speech
The ideal ending is highly memorable . You want it to live on in the minds of your listeners long after your speech is finished. Often it combines a call to action with a summary of major points.
Example speech endings
Example 1: The desired outcome of a speech persuading people to vote for you in an upcoming election is that they get out there on voting day and do so. You can help that outcome along by calling them to register their support by signing a prepared pledge statement as they leave.
"We're agreed we want change. You can help us give it to you by signing this pledge statement as you leave. Be part of the change you want to see!
Example 2: The desired outcome is increased sales figures. The call to action is made urgent with the introduction of time specific incentives.
"You have three weeks from the time you leave this hall to make that dream family holiday in New Zealand yours. Can you do it? Will you do it? The kids will love it. Your wife will love it. Do it now!"
How to figure out the right call to action
A clue for working out what the most appropriate call to action might be, is to go back to your original purpose for giving the speech.
- Was it to motivate or inspire?
- Was it to persuade to a particular point of view?
- Was it to share specialist information?
- Was it to celebrate a person, a place, time or event?
Ask yourself what you want people to do as a result of having listened to your speech.
For more about ending speeches
Visit this page for more about how to end a speech effectively . You'll find two additional types of speech endings with examples.
Write and test
Write your ending and test it out loud. Try it out on a friend, or two. Is it good? Does it work?
Step 7: The introduction
Once you've got the filling (main ideas) the linking and the ending in place, it's time to focus on the introduction.
The introduction comes last as it's the most important part of your speech. This is the bit that either has people sitting up alert or slumped and waiting for you to end. It's the tone setter!
What makes a great speech opening?
Ideally you want an opening that makes listening to you the only thing the 'Joes' in the audience want to do.
You want them to forget they're hungry or that their chair is hard or that their bills need paying.
The way to do that is to capture their interest straight away. You do this with a "hook".
Hooks to catch your audience's attention
Hooks come in as many forms as there are speeches and audiences. Your task is work out what specific hook is needed to catch your audience.
Go back to the purpose. Why are you giving this speech?
Once you have your answer, consider your call to action. What do you want the audience to do, and, or take away, as a result of listening to you?
Next think about the imaginary or real person you wrote for when you were focusing on your main ideas.
Choosing the best hook
- Is it humor?
- Would shock tactics work?
- Is it a rhetorical question?
- Is it formality or informality?
- Is it an outline or overview of what you're going to cover, including the call to action?
- Or is it a mix of all these elements?
A hook example
Here's an example from a fictional political speech. The speaker is lobbying for votes. His audience are predominately workers whose future's are not secure.
"How's your imagination this morning? Good? (Pause for response from audience) Great, I'm glad. Because we're going to put it to work starting right now.
I want you to see your future. What does it look like? Are you happy? Is everything as you want it to be? No? Let's change that. We could do it. And we could do it today.
At the end of this speech you're going to be given the opportunity to change your world, for a better one ...
No, I'm not a magician. Or a simpleton with big ideas and precious little commonsense. I'm an ordinary man, just like you. And I have a plan to share!"
And then our speaker is off into his main points supported by examples. The end, which he has already foreshadowed in his opening, is the call to vote for him.
Prepare several hooks
Experiment with several openings until you've found the one that serves your audience, your subject matter and your purpose best.
For many more examples of speech openings go to: how to write a speech introduction . You'll find 12 of the very best ways to start a speech.
That completes the initial seven steps towards writing your speech. If you've followed them all the way through, congratulations, you now have the text of your speech!
Although you might have the words, you're still a couple of steps away from being ready to deliver them. Both of them are essential if you want the very best outcome possible. They are below. Please take them.
Step 8: Checking content and timing
This step pulls everything together.
Check once, check twice, check three times & then once more!
Go through your speech really carefully.
On the first read through check you've got your main points in their correct order with supporting material, plus an effective introduction and ending.
On the second read through check the linking passages or transitions making sure they are clear and easily followed.
On the third reading check your sentence structure, language use and tone.
Double, triple check the timing
Now go though once more.
This time read it aloud slowly and time yourself.
If it's too long for the time allowance you've been given make the necessary cuts.
Start by looking at your examples rather than the main ideas themselves. If you've used several examples to illustrate one principal idea, cut the least important out.
Also look to see if you've repeated yourself unnecessarily or, gone off track. If it's not relevant, cut it.
Repeat the process, condensing until your speech fits the required length, preferably coming in just under your time limit.
You can also find out how approximately long it will take you to say the words you have by using this very handy words to minutes converter . It's an excellent tool, one I frequently use. While it can't give you a precise time, it does provide a reasonable estimate.
Step 9: Rehearsing your speech
And NOW you are finished with writing the speech, and are ready for REHEARSAL .
Please don't be tempted to skip this step. It is not an extra thrown in for good measure. It's essential.
The "not-so-secret" secret of successful speeches combines good writing with practice, practice and then, practicing some more.
Go to how to practice public speaking and you'll find rehearsal techniques and suggestions to boost your speech delivery from ordinary to extraordinary.
The Quick How to Write a Speech Checklist
Before you begin writing you need:.
- Your speech OUTLINE with your main ideas ranked in the order you're going to present them. (If you haven't done one complete this 4 step sample speech outline . It will make the writing process much easier.)
- Your RESEARCH
- You also need to know WHO you're speaking to, the PURPOSE of the speech and HOW long you're speaking for
The basic format
- the body where you present your main ideas
Split your time allowance so that you spend approximately 70% on the body and 15% each on the introduction and ending.
How to write the speech
- Write your main ideas out incorporating your examples and research
- Link them together making sure each flows in a smooth, logical progression
- Write your ending, summarizing your main ideas briefly and end with a call for action
- Write your introduction considering the 'hook' you're going to use to get your audience listening
- An often quoted saying to explain the process is: Tell them what you're going to tell them (Introduction) Tell them (Body of your speech - the main ideas plus examples) Tell them what you told them (The ending)
TEST before presenting. Read aloud several times to check the flow of material, the suitability of language and the timing.
- Return to top
speaking out loud
Subscribe for FREE weekly alerts about what's new For more see speaking out loud
Top 10 popular pages
- Welcome speech
- Demonstration speech topics
- Impromptu speech topic cards
- Thank you quotes
- Impromptu public speaking topics
- Farewell speeches
- Phrases for welcome speeches
- Student council speeches
- Free sample eulogies
From fear to fun in 28 ways
A complete one stop resource to scuttle fear in the best of all possible ways - with laughter.
Useful pages
- Search this site
- About me & Contact
- Free e-course
- Privacy policy
©Copyright 2006-24 www.write-out-loud.com
Designed and built by Clickstream Designs
Speech Writing Format, Tips and Examples
Table of Contents
Speech Writing : Speech writing is a skill that can empower you to convey your thoughts, inspire others, and leave a lasting impact. Whether you’re preparing a speech for a school , a business meeting, or a special occasion, knowing how to craft an effective speech is invaluable. In this blog, we’ll explore what makes good speech writing, the structure of a speech, and the eight essential steps to ensure your speech resonates with your audience. Let’s dive into the world of successful speech writing Class 11 !
Fill Out the Form for Expert Academic Guidance!
Please indicate your interest Live Classes Books Test Series Self Learning
Verify OTP Code (required)
I agree to the terms and conditions and privacy policy .
Fill complete details
Target Exam ---
What is Good Speech Writing?
Good speech writing refers to the skillful art of starting a speech that effectively communicates a message, engages the audience, and leaves a lasting impact. Deliver an impactful and inspiring speech on success , unveiling the keys to achievement and empowerment that captivate your audience.” A well-written speech is characterized by several key elements:
Clarity: A good speech is clear and easy to understand. It conveys the message in a straightforward manner, avoiding unnecessary jargon or complexity.
Relevance: It is tailored to the audience’s needs and interests. A good speech addresses the concerns and expectations of the audience, making it relatable and engaging.
Structure: A well-structured speech has a clear beginning, middle, and end. It follows a logical flow, with each section building upon the previous one.
Engagement: Good speech writing captures the audience’s attention from the start and maintains it throughout the speech. It uses effective hooks, anecdotes, and rhetorical devices to engage the audience emotionally and intellectually.
Content: The content of a good speech is well-researched and supported by credible evidence, facts, examples, and anecdotes. It provides valuable information or conveys a persuasive argument.
Delivery: While speech writing focuses on the text, good delivery speech is essential for effective communication. A well-written speech is delivered with confidence, appropriate tone, and proper pacing.
Memorability: A good speech leaves a lasting impression on the audience. It may include memorable quotes, stories, or calls to action that resonate with listeners.
Purpose: The purpose of the speech is clearly defined, whether it’s to inform, persuade, inspire, entertain, or a combination of these objectives. The speech aligns with its intended purpose.
Connection: It establishes a connection with the audience by addressing their concerns, values, and emotions. A good speech can make the audience feel heard and understood.
Impact: Ultimately, good speech writing aims to have an impact. It may lead to changed perspectives, inspired actions, or a deeper understanding of the topic.
How to Start a Speech in English
The opening of a speech is the gateway to engaging an audience. Begin by captivating attention with a compelling question, a captivating story, or an intriguing fact. A well-chosen quote or a vivid scene can also stir curiosity and set the tone for what’s to come. The key lies in drawing listeners in, making them eager to journey through the words you’re about to share. An impactful start sets the stage for a memorable and engaging speech. Speech writing class 11: Where words become powerful tools and students learn to articulate their thoughts with confidence and eloquence.
Structure of a Good Speech Writing
The speech writing class 11 format plays a crucial role in organizing and delivering your message effectively. A well-structured speech typically consists of three main parts:
Introduction
Hook: Begin with a compelling opening that grabs your audience’s attention. This could be a question, a quote, a startling fact, or a personal anecdote related to your topic.
Purpose Statement: Clearly state the purpose of your speech. Let your audience know what you aim to achieve or convey.
Preview: Provide a brief overview of the main points or topics you will cover in your speech. This gives your audience a roadmap of what to expect.
Body: Main Points: Organize your speech into two or more main points or sections, each addressing a specific aspect of your topic. These main points should be related and support your overall message.
Supporting Material: Within each main point, include supporting evidence, examples, statistics, anecdotes, or arguments that reinforce your message.
Transitions: Use transitional phrases or sentences to smoothly move from one main point to the next. Transitions help maintain the flow of your speech.
Summary: Summarize the key points you’ve discussed in the body of your speech. Restate your purpose and message to reinforce them.
Closing Statement: End your speech with a strong closing statement or memorable quote that leaves a lasting impression on your audience.
Call to Action (if applicable): If your speech has a persuasive or actionable component, issue a call to action. Encourage your audience to take specific steps or consider your message seriously.
How to Write a Speech Writing?
Writing speech can be a rewarding experience, allowing you to communicate your thoughts, inspire, inform, or persuade an audience effectively. A well-written speech not only conveys your message effectively but also engages and resonates with your audience. To craft a compelling speech, start by understanding your audience and defining your purpose. Thorough research is essential to gather supporting evidence and examples. Organize your ideas into a coherent structure with a captivating opening, well-developed main points, and a powerful conclusion. Engage your audience emotionally and intellectually through relatable stories and effective communication techniques. Practice and rehearsal will help you deliver your speech confidently. Effective speech writing combines these elements to create a message that resonates and inspires your audience. Practice and preparation are key to delivering a successful speech.
We also offer a diverse array of English speech topics for students , fostering both skill development and engagement in public speaking.
8 Important Steps to Successful Speech Writing
Writing a speech is a skill that combines art and strategy. To write a successful speech that captivates your audience and effectively communicates your message, follow these eight key steps:
- Understand Your Audience: Start by understanding your audience’s interests, knowledge level, and expectations. Tailor your speech to resonate with their needs and preferences.
- Define Your Purpose: Clearly define the purpose of your speech. Are you informing, persuading, motivating, or entertaining? Knowing your objective will guide your content.
- Research Thoroughly: Gather reliable and relevant information, facts, statistics, anecdotes, and examples that support your message. Cite credible sources to enhance your speech’s credibility.
- Organize Your Ideas: Create a logical structure or outline for your speech. Identify the main points or sections and arrange them in a coherent order.
- Craft a Compelling Opening: Grab your audience’s attention from the beginning with a strong hook. This could be a question, a quote, a story, or a surprising fact. Clearly state your purpose.
- Develop Your Main Points: Elaborate on each main point or section of your speech with supporting evidence, examples, and transitions. Ensure a clear and smooth flow between points.
- Engage Your Audience: Use relatable stories, anecdotes, humor, rhetorical devices, and interactive elements to connect with your audience emotionally and intellectually. Encourage participation through questions or thought-provoking statements.
- Conclude with Impact: Summarize your key points in the conclusion. Reiterate your purpose and message. End with a memorable closing statement, a call to action, or a thought-provoking question.
By following these eight key steps, you can craft a successful speech that effectively conveys your message, engages your audience, and leaves a lasting impression. Remember to practice and rehearse your speech to ensure confident and impactful delivery.
Speech Writing Examples
Here are two speech writing Class 11 examples for different purposes:
Speech Writing Example 1: Motivational Speech (Theme: Resilience)
“Good morning, everyone. Today, I want to share a story of resilience and determination. Imagine facing seemingly insurmountable obstacles and finding the strength to overcome them. That’s what true determination is all about.
Think of the legendary figure Thomas Edison, who attempted over a thousand times before successfully inventing the light bulb. He once said, ‘I have not failed. I’ve just found 10,000 ways that won’t work.’ Edison’s unwavering commitment to his goal teaches us that setbacks are stepping stones to success.
In our own lives, we encounter challenges that test our resolve. It could be academic, personal, or professional challenges. But remember, it’s not the adversity itself but how we respond that defines us.
Resilience is the ability to bounce back from setbacks, to learn from failures, and to keep moving forward. It’s a quality we all possess, waiting to be awakened. The path to success may be filled with obstacles, but it’s the determination to overcome them that lights our way.
So, let’s embrace our inner resilience, face challenges head-on, and keep pushing forward. As Edison proved, with unwavering determination, even the darkest moments can lead to the brightest successes. Thank you.”
Speech Writing Example 2: Business Presentation (Theme: Company Progress)
“Ladies and gentlemen, esteemed colleagues, today, let’s dive into our company’s progress over the past year. Our growth has been steady, and I’ll present the data to support this claim.
In the fiscal year 2022-2023, our company achieved a remarkable 15% increase in revenue compared to the previous year. This growth can be attributed to our strategic expansion into new markets, our commitment to innovation, and the dedication of our talented team.
Our customer satisfaction rates also reached an all-time high, with an impressive 95% of our customers expressing their satisfaction with our products and services. This reflects our dedication to delivering value and excellence.
Furthermore, our sustainability initiatives have not only reduced our carbon footprint but have also gained recognition in the industry. We’ve implemented eco-friendly diwali , reduced waste, and made significant strides toward our goal of becoming a more environmentally responsible organization.
As we look ahead, we are excited about the opportunities that lie before us. Our commitment to innovation, customer satisfaction, and sustainability will continue to be the driving forces behind our success.
In conclusion, our progress over the past year reflects our dedication to excellence and our ability to adapt to changing times. We are poised for a future of continued growth and success. Thank you for your support and dedication to our company.
Successful speech writing involves careful planning, research, and effective communication techniques. By following the eight key steps outlined in this article, you can craft speeches that captivate your audience and deliver your message with impact and conviction.
Speech Writing Topics for Students and Children’s
Speech Writing FAQ’s
How do i write a speech.
To craft a speech, start by selecting a topic you're passionate about. Outline key points, create an engaging introduction, elaborate on the main ideas, and conclude with a strong ending. Ensure a logical flow and use anecdotes or examples to connect with your audience.
What is speech writing for class 11?
In class 11, speech writing aims to develop students' ability to structure and express ideas effectively. It often involves learning various speech formats, understanding audience engagement, and honing language skills.
What is speech writing in English
Speech writing in English refers to the process of composing a spoken presentation intended to be delivered to an audience. It involves structuring thoughts, organizing ideas, and crafting a coherent and engaging script that effectively communicates a message or viewpoint.
What is the format for speech writing?
The format for speech writing typically involves an introduction, body, and conclusion. It includes an attention-grabbing opening, a clear message in the body with supporting points, and a memorable closing.
What are the 7 steps to writing a speech?
The seven steps to writing a speech include: Understanding the audience. Defining the purpose of the speech. Structuring the speech with a clear beginning, middle, and end. Outlining key points or arguments. Adding supporting evidence or examples. Rehearsing the speech for clarity and flow. Making revisions for improvement if needed before delivering it.
Related content
Get access to free Mock Test and Master Class
Register to Get Free Mock Test and Study Material
Offer Ends in 5:00
Select your Course
Please select class.
- College Essay
- Argumentative Essay
- Expository Essay
- Narrative Essay
- Descriptive Essay
- Scholarship Essay
- Admission Essay
- Reflective Essay
- Nursing Essay
- Economics Essay
Assignments
- Term Papers
- Research Papers
- Case Studies
- Dissertation
- Presentation
- Editing Help
- Cheap Essay Writing
- How to Order
Speech Writing
The 10 Key Steps for Perfect Speech Writing
16 min read
People also read
Understanding Speech Format - Simple Steps for Outlining
How to Start A Speech - 13 Interesting Ideas & Examples
20+ Outstanding Speech Examples for Your Help
Common Types of Speeches that Every Speechwriter Should Know
Good Impromptu Speech Topics for Students
Entertaining Speech Topics for Your Next Debate
Understanding Special Occasion Speech: Types, Steps, Examples and Tips
Introduction Speech- Tips & Examples
How to Write A Good Acceptance Speech?
Writing A Presentation Speech In English: Tips And Examples
Commemorative Speech - Writing Guide, Outline & Examples
Farewell Speech | Writing Tips & Examples
How to Write an Extemporaneous Speech? A Step-by-Step Guide
A Graduation Speech Writing Guide with Examples
Writing a good speech is tough. Many get stuck not knowing how to organize their thoughts, leading to boring speeches.
Our guide breaks it down step by step, so you can write speeches that really connect. Plus, we’ve added some topics, examples, and tips to inspire you and give you a kickstart.
So, let’s start with the basics!
- 1. What is Speech Writing?
- 2. Elements of Good Speech Writing
- 3. How to Write a Speech?
- 4. Speech Writing Format
- 5. Types Of Speech Writing
- 6. Speech Writing Topics
- 7. Speech Writing Examples
- 8. Speech Writing Tips
What is Speech Writing?
A speech is a verbal presentation given to an audience as a means to express ideas, share information, or persuade others. A speech can serve various purposes such as informing, persuading, entertaining, or inspiring the listeners.
Speech writing is the process of creating a clear and organized script for a spoken presentation. This involves planning the content, choosing the right tone, and structuring the speech so the message is communicated clearly to the audience.
Speech writers carefully choose words , phrases , and rhetorical devices to maximize the impact of the spoken words. They aim to engage, inform, persuade, or inspire the listeners. Good speech writing is a skill that requires careful planning, research, and attention to detail.
Elements of Good Speech Writing
Writing a great speech is all about getting a few things right. Let's break down what makes a speech really work:
- Clear and to the Point: Make sure your message is crystal clear and focused. Know what you want to say and stick to it.
- Know Your Audience: Understand who you're talking to. What do they care about? What do they already know? Customize your speech to fit their interests and level of understanding.
- Start Strong: Grab your audience's attention from the get-go. Use a catchy opening line or an interesting fact to hook them in right away.
- Keep it Organized: A good speech flows smoothly from one point to the next. Divide it into sections—beginning, middle, and end—and make sure each part connects logically to the next.
- Stay on Topic: Don't overload your speech with too much information. Stick to your main message and use examples that support it.
- End Strong: Finish your speech with a bang. Summarize your main points and leave your audience with something to think about or act on.
- Practice Makes Perfect: Rehearse your speech until you're confident. Pay attention to your pace, tone, and body language to make sure you're delivering your message effectively.
Now that you know what elements make a good speech, let’s look into the steps to write one.
How to Write a Speech?
Writing a good speech that engages your audience requires careful planning and execution.
Whether you're preparing a persuasive presentation or an informative talk the following ten steps will guide you from the initial concept to the final delivery:
Step 1: Define Your Purpose and Audience
Begin by identifying the main objective of your speech. Are you looking to inform, persuade, entertain, or inspire your audience? Understanding your purpose will shape the tone, content, and structure of your speech.
Know your audience's demographics, interests, and expectations. Consider factors such as age, education, beliefs, and cultural background. Tailor your speech to resonate with your specific audience.
Step 2: Choose a Topic
Select a topic that aligns with your purpose and audience's interest . Ensure your topic is not too broad or too narrow. You should be able to cover it effectively within your allotted time.
Step 3: Research and Gather Information
Thoroughly research your chosen topic . Utilize reputable sources such as books, articles, academic journals, and trusted websites.
Take detailed notes during your research to have a wealth of information and supporting evidence for your speech.
Step 4: Create a Strong Thesis or Central Message
Your thesis statement is the core message of your speech. It should be clear, concise, and specific. It encapsulates the key idea you want to convey to your audience. This statement will guide the content and structure of your speech.
Step 5: Develop an Outline
Divide your speech into three main sections: Introduction, Body, and Conclusion . Each section serves a distinct purpose.
Outline the main points you want to cover within the body of the speech. Organize them logically, and ensure each point supports your thesis.
Step 6: Write the Introduction
Craft a compelling introduction that captures your audience's attention . Use a hook, such as a relevant quote, story, or question, to pique their interest.
Provide context to help your audience understand the topic, and introduce your thesis statement to set the direction for your speech.
Step 7: Build the Body
In this section, expand on the main points outlined earlier. Each main point should be a clear and distinct idea.
Support your points with evidence, examples, and data. Use transitions to guide your audience smoothly from one point to the next, creating a coherent flow.
Step 8: Craft a Memorable Conclusion
Summarize the key points you've made in the body of your speech. Reiterate your thesis statement to reinforce your central message .
End with a compelling closing statement that leaves a lasting impression on your audience. This can be a call to action, a thought-provoking statement, or a memorable quote.
Step 9: Edit and Revise
Review your speech for clarity , grammar , and coherence . Check for any inconsistencies or unclear language and make the necessary changes.
Step 10: Practice and Rehearse
Practice your speech multiple times to become familiar with the content and the order of your points.
Work on your delivery skills , including tone, pace, and body language. Practicing in front of a mirror or recording yourself can help you identify areas for improvement.
Bonus Step: Get Feedback
If possible, conduct a practice run in front of a small audience. This can be friends, family, or classmates.
Listen to their feedback and address any concerns or suggestions. Incorporating feedback can significantly enhance your speech.
Speech Writing Format
Creating an impactful speech requires following a structured speech format to ensure that your message is conveyed clearly and engages your audience.
Here is a standard speech writing pattern to guide you through the process:
1. Introduction:
- Hook: Start the speech with a compelling hook, such as a question, quote, anecdote, or startling fact, to grab the audience's attention.
- Provide Context: Give your audience a brief overview of the topic and its relevance.
- Thesis Statement: Present your central message or thesis statement, which sets the direction for the speech.
- Main Points: Divide the body of your speech into two to five main points or sections, each supporting your thesis statement.
- Supporting Evidence: For each main point, provide supporting evidence, data, examples, or anecdotes to make your argument compelling.
- Transitions: Use clear transitions between points to maintain a smooth and coherent flow throughout the speech.
3. Conclusion:
- Summarize Key Points: Briefly recap the main points you've covered in the body of your speech.
- Restate Thesis: Rewrite your thesis statement to reinforce your central message.
- Closing Statement: End with a memorable closing statement that leaves a lasting impression, which can be a call to action, a thought-provoking idea, or a final quote.
To get started, you can check out this speech writing template:
Start with a hook to capture the audience’s attention. Briefly introduce the topic you will be discussing. State the main idea or purpose of your speech.
Topic Sentence Supporting Details Topic Sentence Supporting Details Topic Sentence Supporting Details Summarize the key points you have made. Reinforce the main idea or purpose of your speech. End with a memorable closing thought or call to action. |
Learn more about speech format in this insightful read to get a better understanding!
Types Of Speech Writing
There are many types of speeches , and they are combined into different categories. We will take a look at some basic types of speech writing:
Informative Speeches
Persuasive speeches, entertaining speeches, motivational speeches, special occasion speeches.
Now, let's explore each type in more detail:
An informative speech aims to educate or provide information to the audience. These speeches typically focus on facts, data, and explanations.
Examples: Informative speeches can cover a wide range of topics, such as scientific discoveries, historical events, technological advancements, or explanations of complex concepts.
A persuasive speech aims to convince the audience to adopt a particular viewpoint or take a specific action. These speeches often employ persuasive techniques and emotional appeals.
Examples: Persuasive speeches can address issues like climate change, social justice, political candidates, or consumer choices, urging the audience to support a particular stance or take action.
Entertaining speeches are designed to amuse and entertain the audience. They often include humor, anecdotes, and storytelling.
Examples: Stand-up comedy routines, humorous storytelling, and funny anecdotes are examples of entertaining speeches.
Motivational speeches are meant to motivate and uplift the audience. They often incorporate personal stories, motivational quotes, and themes of resilience and hope.
Examples: Speeches by notable figures like Martin Luther King Jr.'s "I Have a Dream" address social change. Others like commencement speeches inspire graduates to embrace the future.
Special occasion speeches are delivered during specific events or celebrations. These speeches can include toasts, eulogies, wedding speeches, and more.
Examples: A eulogy at a funeral, a wedding toast, or a commencement address at a graduation ceremony are all examples of special occasion speeches.
Speech Writing Topics
The topic is the first and foremost thing that you need to write a speech. Here are some amazing speech-writing topic ideas to help you get started.
Persuasive Speech Topics
- The impact of climate change on our future
- Social media and mental health: is it time for regulation?
- The importance of vaccination in preventing disease outbreaks
- The ethics of artificial intelligence and privacy
- The benefits of renewable energy for a sustainable future
Find more persuasive speech topics in our extensive list.
Demonstration Speech Topics
- How to create a delicious and healthy smoothie bowl
- DIY home renovation: painting techniques and tips
- The art of crafting homemade natural soap
- Mastering Yoga: a guided sun salutation sequence
- Gardening for beginners: planting your first vegetable garden
Impromptu Speech Topics
- If I could travel anywhere in the world right now, I would go to...
- The most influential person in my life and why.
- What superpower I wish I had and how I'd use it.
- A book that changed my perspective on life.
- The best piece of advice I've ever received and how it impacted me.
For more inspiring topics check out our impromptu speech topics blog!
Entertaining Speech Topics
- The art of dad jokes: Making people laugh with cheesy humor.
- Embarrassing moments at family gatherings: A humorous take.
- Hilarious autocorrect fails in text messaging.
- The funny side of pets and their quirky behaviors.
- Epic food mishaps in the kitchen: Tales of culinary disasters.
Check out our blog for more entertaining speech topics !
Informative Speech Topics
- The science behind Covid-19 vaccines
- Exploring the history and impact of the internet
- The art of sustainable gardening and urban farming
- Understanding cryptocurrency and blockchain technology
- The wonders of space exploration: mars missions and beyond
Find more interesting topics for informative speeches to get inspired.
Motivational Speech Topics
- “I’m proud of you my son” someday, my dad will say this to me
- Positive thinking boosts your self-confidence.
- It is perfectly fine for a boy to cry.
- Same-sex couples should be allowed to adopt a child
- I will make my parents proud
Looking for more inspirational speech topics? Read our motivational speech topics blog to get inspired!
Speech Writing Examples
When it comes to learning the art of speech writing practical guidance is important. To show effective speech writing techniques and structure, here are some short speech writing examples for students.
These speech writing samples will help you understand how to craft compelling speeches that resonate with your audience.
|
Example#2
|
Here is another example of speech writing class 11:
|
For additional samples, read through our speech examples blog!
Speech Writing Tips
Follow these tips for writing a speech that not only informs but also inspires and persuades.
- Audience Analysis: Before you start, conduct a thorough audience analysis. Understand their interests, knowledge, and expectations.
- Engaging Speech: Craft an engaging speech that captures your audience's attention from the start. Use rhetorical questions or captivating anecdotes.
- Short Sentences: Keep your sentences concise and easy to follow. Short sentences are more impactful.
- Connect with the Audience: Make your audience feel involved. Use relatable examples and stories to establish a connection.
- Great Speech Structure: Organize your speech with a clear structure, including an introduction, body, and conclusion.
- Rhetorical Questions: Utilize rhetorical questions to stimulate thought and engagement.
- Memorable Sentence Structures: Create memorable sentence structures that stick in their memory and the audience remembers the key message.
- Public Speaking: Remember that public speaking requires practice, so rehearse your speech multiple times to boost confidence and delivery.
Moving towards the end , for effective communication, speech writing is a skill that can empower you to inform, persuade, and inspire your audience. This comprehensive guide has walked you through the essential steps, outlines, and examples to help you craft a compelling and memorable speech.
If you think you are good at speaking but not so good at writing and this thing bothers you a lot, then there is no harm in getting some help. We at MyPerfectWords.com can save you from embarrassment by helping you write an outstanding speech.
With our custom essay writing help, you'll buy speech that not only communicates your message effectively but also grabs your audience's attention.
So request ' just do my essay ' today and get solution to all your writing worries!
Frequently Asked Questions
What is a good sentence starter for a speech.
In speech writing starting lines play a crucial role. You can start your speech with the following:
- Thought provoking question: "Have you ever wondered what it takes to change the world?"
- A powerful quote: "As Nelson Mandela once said, 'It always seems impossible until it's done.'"
- A surprising fact: "Did you know that every minute, over 500 hours of video are uploaded to YouTube?"
- An engaging story: "Let me tell you about a young girl who defied all odds to achieve her dreams."
What are the 10 principles of speech writing?
- Clarity: Make sure your message is clear and easily understandable.
- Purpose: Define the main objective of your speech and stick to it.
- Audience Awareness: Understand your audience's demographics, interests, and expectations.
- Structure: Organize your speech into introduction, body, and conclusion.
- Content Relevance: Choose topics and information that are relevant and meaningful to your audience.
- Engagement: Use storytelling, humor, and rhetorical devices to keep your audience interested.
- Authenticity: Speak sincerely to establish trust and connection with your audience.
- Language: Use simple and concise language appropriate for your audience.
- Impact: Deliver a memorable message that leaves a lasting impression.
- Practice: Rehearse your speech multiple times for smooth delivery and confidence.
Write Essay Within 60 Seconds!
Dr. Barbara is a highly experienced writer and author who holds a Ph.D. degree in public health from an Ivy League school. She has worked in the medical field for many years, conducting extensive research on various health topics. Her writing has been featured in several top-tier publications.
Struggling With Your Paper?
Get a custom paper written at
With a FREE Turnitin report, and a 100% money-back guarantee
LIMITED TIME ONLY!
COMMENTS
These are the tenets that will guide you in your speech writing process (and pretty much anything else you want to write). Know the purpose: What are you trying to accomplish with your speech? Educate, inspire, entertain, argue a point?
Writing a speech involves meeting the expectations of others, whether it’s to inform, motivate, entertain, or even challenge. To do this, you must adopt the right tone. Look at your...
Learning how to write a speech can help you convey your message effectively, allowing you to impress and inform your audience. In this article, we explain what speech writing is, discuss how to write a speech, and offer tips to improve the writing process.
To write the most effective speech, you should have significant knowledge about your topic, sincerely care about it and be eager to talk about it. Focus on a message that is relevant to the target audience, and remember: an audience wants opinion.
This handout will help you create an effective speech by establishing the purpose of your speech and making it easily understandable. It will also help you to analyze your audience and keep the audience interested.
A step by step guide for writing a great speech. Learn how to engage your audience from start to finish. With examples and a printable speech outline.
To write a successful speech that captivates your audience and effectively communicates your message, follow these eight key steps: Understand Your Audience: Start by understanding your audience’s interests, knowledge level, and expectations. Tailor your speech to resonate with their needs and preferences.
Speech writing is the process of creating a clear and organized script for a spoken presentation. This involves planning the content, choosing the right tone, and structuring the speech so the message is communicated clearly to the audience.
Writing and delivering an effective speech could help to advance your career by developing and displaying strong communication, leadership and interpersonal skills. In this article, we explain steps and tips for how to write an effective speech that illustrates your subject and captures your audience’s attention.