presentation opening sample

This opening statement is powerful because rather than lead with his “credentials” or “accolades,” as the audience most likely expects, he defies that expectation.

He creates a sense of intrigue that instantly piques the audience's curiosity and compels them to pay closer attention.

Infuse humor.

In Tom Thum's TedTalk titled Beatbox Brilliance , he sets a lighthearted tone by stepping on stage wearing oversized sunglasses and declaring, “My name is Tom, and I've come here today to come clean about what I do for money.”

As you might expect, this humorous approach not only elicits laughter but also surprises the audience, who are intrigued and pleasantly surprised at the tone he sets for the presentation.

Ask a question.

Graham Shaw's presentation titled “ Why people believe they can’t draw - and how to prove they can ” begins with, “Hi, I've got a question for you - how many people here would say they can draw?”

Seeing as this is a relatively lighthearted question that’s simple to answer, the audience responds immediately.

Now, what makes this a powerful opening technique is that Graham then goes on to say:

“When people say they can’t draw, I think it's more to do with beliefs rather than talent and ability. When you say you can’t draw, that’s just an illusion, and today I’d like to prove that to you.”

By immediately challenging a widely held belief among the audience and promising to debunk it during the presentation, he employs a powerful technique that keeps the audience fully engaged.

This approach makes the audience feel “invested” in the outcome of the presentation and curious as to whether he can back up his claim.

2. Tell your audience why they should be listening to you.

Getting your audience’s attention is just one part of the equation. Once you have it, you must also explain why they should “keep” listening to you. Here are some ways to do this:

Highlight relevant personal experience.

In Phil Waknell’s opening section, he talks about how he’s spent the last ten years helping conference speakers, business leaders, and entrepreneurs prepare and deliver powerful presentations .

This immediately signals to the audience that he’s someone worth listening to and positions him as a credible source of insights based on the wealth of experience he has gathered.

Highlight your expertise.

During the opening section of Dr. Lara Boyd’s presentation titled “ After watching this, your brain will not be the same ,” she says, “I’m Dr. Lara Boyd, and I’m a brain researcher here at the University of British Columbia.”

Sharing her credentials as a brain researcher is crucial to gaining her audience's trust — especially considering the technicality of her topic.

But even while creating presentations outside fields like brain research, sharing qualifications and credentials in your opening section can be a powerful technique.

This helps you position yourself as a credible authority and reinforcing your audience's confidence in your ability to deliver valuable information.

Tell your audience what’s in it for them.

In Mel Robbins’ opening section for her presentation titled “ How to stop screwing yourself over ,” she ends her introduction by saying:

“I’m here for you. I’m going to tell you everything I know in less than 18 minutes about how to get what you want.”

Although she started the section by highlighting her experiences and expertise, she went further by explicitly stating the benefits her audience can expect from her presentation.

Doing this is a great way to create a compelling reason for your audience to invest their time and attention and emphasize the value of the presentation you’re about to deliver.

3. Introduce your topic.

If your topic is relatively simple to grasp or your audience is particularly knowledgeable, introducing your topic can be as easy as “Today, I’m going to be talking to you about how we’ve built a six-figure software company in 6 months.”

However, if your topic is more complex or unfamiliar to the audience, you must do a bit more heavy lifting in your opening section.

For example, Sam Bern’s “ My philosophy for a happy life ” presentation discusses how he lives a happy life despite having Progeria disease.

However, because this condition might be unfamiliar to some audience members, he takes some time in his opening section to talk about the illness before delving into the meat of his presentation.

Similarly, if you’re presenting on a complex topic or to an audience that isn’t knowledgeable, it’s essential to consider this when crafting your opening section.

4. Leverage storytelling.

Stories can create immersive experiences that captivate the audience and convey a core message.

For example, in the opening section of Sam Bern's presentation, he tells a story about his struggles while trying to achieve his goal of becoming a drummer in his school marching band, despite living with Progeria disease.

This sets the tone for his entire presentation by conveying an inspiring message of fighting against and succeeding despite the odds.

Another great example is the opening section of Josh Kaufman’s presentation, titled “ The First 20 Hours — how to learn anything ,” where he tells a story about his experience as a time-strapped first-time parent.

This story enhances the presentation as Josh eventually shares that this experience triggered his interest in studying how to become an efficient learner.

Finally, Amy Morins’s presentation “ The Secret of Becoming Mentally Strong ” is another excellent example of leveraging storytelling.

Amy starts her presentation with a thought-provoking story about observing a Facebook friend's seemingly perfect life.

She then highlights how such comparisons can lead to negative thought patterns and emphasizes the importance of cultivating mental resilience.

This relatable story not only resonates with her audience but also sets the stage for her message on building inner strength.

All these presentations are great examples that highlight how incorporating story-telling in your openings can be a powerful tool for creating memorable and impactful presentations.

Your presentation slides play a crucial role in determining the impact and effectiveness of your presentation.

In this section, you’ll find examples of 8 powerful opening slides across various use cases that not just support but enhance the presentation openings:

1. “ Blackboard is Getting an Upgrade ”

Although these are very different methods of injecting humor at the start of a presentation, they show how infusing humor can be a powerful tool for adding a touch of personality and creating a more enjoyable presentation for the audience.

4. Keep it short and sweet.

While it's important not to rush through the start of your presentation, keeping your opening concise is equally important. But remember, concise does not mean sacrificing substance; it simply means delivering information efficiently.

Essentially, you want an opening section that allows you to create a solid initial impression without losing the audience's interest.

So, how long should this opening secretion be?

Most successful presentation openings are under three minutes, and many are shorter, often clocking in at under one minute.

5. Embrace authenticity.

Contrary to popular belief, there isn't a specific personality that makes someone a better presenter. In fact, the most impactful presentations have been delivered by individuals with diverse characters.

Take, for instance, the contrasting styles of Tom Thum’s irreverent humor and animated mannerisms and Sam Bern, who adopts a relaxed and conversational approach. Despite their differences, both speakers have garnered millions of views for their talks.

So, rather than emulating or mimicking their presentations, the key takeaway is to embrace authenticity.

Allow your personality to shine through, lean on your strengths, and be human in your delivery.

Mastering the Art of Captivating Presentations

Starting a presentation is a skill that is as much an art as it is a science. Thankfully, it is also a skill that can be learned and honed.

By implementing the strategies in this guide and refining them through experience, you’ll become a master at delivering impactful presentations that command attention and leave a lasting impression.

All from the moment you step onto the stage.

Don't forget to share this post!

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Starting a presentation in english: methods and examples.

• By Jake Pool

If you’re going to make it in the professional world, most likely you’ll have to give a presentation in English at some point. No reason to get nervous!

Most of the work involved lies in the introduction. You may or may not need an English presentation PPT file, your topic, audience, or time limit may vary, but a strong opening is a must no matter what! Everything that follows can build from the opening outline you present to your audience.

Let’s look at some guidelines for starting a presentation in English. If you can master this part, you’ll never have to worry about the rest!

Opening in a Presentation in English

While it’s important to have your entire presentation organized and outlined, planning and organization are especially important in the introduction. This is what will guide you through a clear and concise beginning. Let’s look at how to start a presentation with well-organized thoughts .

Introduction Outline

• Introduce yourself and welcome everyone.
• State the purpose of your presentation
• Give a short overview of the presentation

As we say, it’s as easy as 1-2-3. (No need for a more detailed English presentation script!) Let’s examine the first step.

1. Introduce Yourself & Welcome Everyone

The self-introduction is your opportunity to make a good first impression. Be sure to open with a warm welcome and use language that is familiar and natural. Based on your audience, there are a few different expressions you can use to start your presentation.

If you’re presenting to coworkers who may already know you:

• Hello, [name] here. I would like to thank you all for your time. As you may know, I [describe what you do/your job title] I look forward to discussing [topic] today.
• Good morning/afternoon/evening everyone. Thank you for being here. For those who don’t know me, my name is [name], and for those who know me, hello again.

If you’re presenting to people you’ve never met:

• Hello everyone, it’s nice to meet you all. My name is [name] and I am the [job/title].
• Hello. Welcome to [event]. My name is [name] and I am the [job/title]. I’m glad you’re all here.

There are certainly more ways to make an introduction. However, it’s generally best to follow this format:

• Start with a polite welcome and state your name.
• Follow with your job title and/or the reason you’re qualified to speak on the topic being discussed.

2. State the Purpose of Your Presentation

Now that your audience knows who you are and your qualifications, you can state the purpose of your presentation. This is where you clarify to your audience what you’ll be talking about.

So, ask yourself, “ What do I want my audience to get from this presentation? ”

• Do you want your audience to be informed?
• Do you need something from your audience?
• Do you want them to purchase a product?
• Do you want them to do something for the community or your company?

With your goal in mind, you can create the next couple of lines of your presentation. Below are some examples of how to start.

• Let me share with you…
• I’d like to introduce you to [product or service]
• Today I want to discuss…
• I want to breakdown for you [topic]
• Let’s discuss…
• Today I will present the results of my research on [topic]
• By the end of this presentation, you’ll understand [topic]
• My goal is to explain…
• As you know, we’ll be talking about…

When talking about the purpose of your presentation, stick to your goals. You purpose statement should be only one to three sentences. That way, you can give your audience a clear sense of purpose that sets them up for the rest of the presentation.

3. A Short Overview of the Presentation

The final step in starting your presentation is to give a short outline of what you’ll be presenting. People like a map of what to expect from a presentation.

It helps them organize their thoughts and gives a sense of order. Also, it lets the audience know why they’re listening to you. This is what you’ll use to grab their attention, and help them stay focused throughout the presentation.

Here are some examples of how you can outline your presentation:

• Today, I’m going to cover… Then we’ll talk about… Lastly, I’ll close on…
• We’re going to be covering some key information you need to know, including…
• My aim with this presentation is to get you to… To do that we’ll be talking about…
• I’ve divided my presentation into [number] sections… [List the sections]
• Over the next [length of your presentation] I’m going to discuss…

That’s it! It’s as simple as 1-2-3. If you have a fear of public speaking or are not confident about presenting to a group of people, follow these three steps. It’s a simple structure that can get you off to a good start. With that in mind, there are other ways to bring your introduction to the next level too! Read on for bonus tips on how to really engage your audience, beyond the basics.

For a Strong Presentation in English, Engage your Audience

Presentations aren’t everyone’s strongest ability, and that’s OK. If you’re newer to presenting in English, the steps above are the basics to getting started. Once you’re more comfortable with presenting, though, you can go a step further with some extra tricks that can really wow your audience.

Mastering the skill of engaging an audience will take experience. Fortunately, there are many famous speakers out there you can model for capturing attention. Also, there are some common techniques that English-speakers use to gain an audience’s attention.

*How and when you use these techniques in your introduction is at your discretion, as long as you cover the 3 steps of the introduction outline that we discussed earlier.*

Do or say something shocking.

The purpose of shocking your audience is to immediately engage them. You can make a loud noise and somehow relate the noise to your presentation. Or, you can say, “ Did you know that… ” and follow with a shocking story or statistic. Either way, the objective is to create surprise to draw their attention.

Tell a story

Telling a story related to your presentation is a great way to get the audience listening to you.

You can start by saying, “ On my way to [location] the other day… ” or “ On my way here, I was reminded of… ” and then follow with a story. A good story can make your presentation memorable.

Ask your audience to take part

Sometimes a good introduction that captures attention will involve asking for help from the audience. You can ask the audience to play a quick game or solve a puzzle that’s related to your presentation. Also, you could engage the audience with a group exercise. This is a great way to get people involved in your presentation.

There are many more ways to engage the audience, so get creative and see what you can think up! Here are some resources that will help you get started.

Also, if you want to get better at public speaking (and help your English speaking too!), a great organization to know about is the Toastmasters . The organization is dedicated to helping you be a better speaker, and there are many local groups in America. They offer free lessons and events to help you master your English speaking, and also offer additional help to paying members.

The Takeaway

A presentation in English? No problem, as long as your introduction sets you up for success . Admittedly, this can be easier said than done. Native speakers and non-native speakers alike sometimes struggle with getting a good start on their English presentation. But the advice above can help you get the confidence you need to lay a good foundation for your next speech !

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How to Organize Your Introduction for a Presentation [+ FREE Presentation Checklist]

May 1, 2018 | Business Professional English , Free Resource , Public Speaking & Presentations

This lesson on how to organize your introduction for a presentation in English has been updated since its original posting in 2016 and a video has been added.

Getting ready to present in English? Here’s how to make sure your introduction for a presentation in English is successful.

But first… When you think about a presentation, I know you’re thinking about something like a TED video or a presentation at a conference. You’re thinking about a speech, with PowerPoint slides and a big audience.

But did you know we use the same skills when we share new information or ideas with our work colleagues? Or when we tell stories to our friends and family? The situation or speaking task may be different but we still use the same skills.

When presenting information or telling stories, we need to:

• Capture a listener’s attention
• Share information, ideas, or opinions
• Give the important details
• Make your information memorable
• Get your audience (family, friends, colleagues or strangers) to agree, to take action, to change their mind, etc.

So today you’re going to learn how to take the first big step in your English presentation: how to start with a great introduction.

The introduction is the most important part of your presentation. It is the first impression you’ll make on your audience. It’s your first opportunity to get their attention. You want them to trust you and listen to you right away.

However, that first moment when you start to speak is often the hardest. Knowing how to best prepare and knowing what to say will help you feel confident and ready to say that first word and start your presentation in English.

Be sure to include these 5 things in your inroduction.

Lesson by Annemarie

How to Organize Your Introduction for a Presentation in English and Key Phrases to Use

Organize Your Introduction Correctly

Okay, first let’s focus on what you need to include in your English introduction. Think of this as your formula for a good introduction. Using this general outline for your introduction will help you prepare. It will also help your audience know who you are, why you’re an expert, and what to expect from your presentation.

Use this general outline for your next presentation:

• Welcome your audience and introduce yourself
• Capture their attention
• Identify your number one goal or topic of presentation
• Give a quick outline of your presentation
• Provide instructions for how to ask questions (if appropriate for your situation)

Use Common Language to Make Your Introduction Easy to Understand

Great, now you have the general outline of an introduction for a speech or presentation in English. So let’s focus on some of the key expressions you can use for each step. This will help you think about what to say and how to say it so you can sound confident and prepared in your English presentation.

“The introduction is the most important part of your presentation. It is the first impression you’ll make on your audience. It’s your first opportunity to get their attention. You want them to trust you and listen to you right away.”

Welcome Your Audience & Introduction

It is polite to start with a warm welcome and to introduce yourself. Everyone in the audience will want to know who you are. Your introduction should include your name and job position or the reason you are an expert on your topic. The more the audience trusts you, the more they listen.

• Welcome to [name of company or event]. My name is [name] and I am the [job title or background information].
• Thank you for coming today. I’m [name] and I’m looking forward to talking with you today about [your topic].
• Good morning/afternoon ladies and gentlemen. I’d like to quickly introduce myself. I am [name] from [company or position]. (formal)
• On behalf of [name of company], I’d like to welcome you today. For those of you who don’t already know me, my name is [name] and I am [job title or background]. (formal)
• Hi everyone. I’m [name and background]. I’m glad to be here with you today. Now let’s get started. (informal)

Capture Their Attention

For more information about how to best capture your audience’s attention and why, please see the next session below. However, here are a few good phrases to get you started.

• Did you know that [insert an interesting fact or shocking statement]?
• Have you ever heard that [insert interesting fact or shocking statement]?
• Before I start, I’d like to share a quick story about [tell your story]…
• I remember [tell your story, experience or memory]…
• When I started preparing for this talk, I was reminded of [tell your story, share your quote or experience]…

Identify Your Goal or Topic of Presentation

At this stage, you want to be clear with your audience about your primary topic or goal. Do you want your audience to take action after your talk? Is it a topic everyone is curious about (or should be curious about)? This should be just one or two sentences and it should be very clear.

• This morning I’d like to present our new [product or service].
• Today I’d like to discuss…
• Today I’d like to share with you…
• What I want to share with you is…
• My goal today is to help you understand…
• During my talk this morning/afternoon, I’ll provide you with some background on [main topic] and why it is important to you.
• I will present my findings on…
• By the end of my presentation, I’d like for you to know…
• I aim to prove to you / change your mind about…
• I’d like to take this opportunity to talk about…
• As you know, this morning/afternoon I’ll be discussing…

Outline Your Presentation

You may have heard this about presentations in English before:

First, tell me what you’re going to tell me. Then tell me. And finally, tell me what you told me.

It sounds crazy and weird, but it’s true. This is how we structure presentations in English. So today we’re focusing on the “First, tell me what you’re going to tell me” for your introduction. This means you should outline the key points or highlights of your topic.

This prepares your listens and helps to get their attention. It will also help them follow your presentation and stay focused. Here are some great phrases to help you do that.

• First, I’m going to present… Then I’ll share with you… Finally, I’ll ask you to…
• The next thing I’ll share with you is…
• In the next section, I’ll show you…
• Today I will be covering these 3 (or 5) key points…
• In this presentation, we will discuss/evaluate…
• By the end of this presentation, you’ll be able to…
• My talk this morning is divided into [number] main sections… First, second, third… Finally…

On Asking Questions

You want to be sure to let you audience know when and how it is appropriate for them to ask you questions. For example, is the presentation informal and is it okay for someone to interrupt you with a question? Or do you prefer for everyone to wait until the end of the presentation to ask questions?

• If you have any questions, please don’t hesitate to interrupt me. I’m happy to answer any questions as we go along.
• Feel free to ask any questions, however, I do ask that you wait until the end of the presentation to ask.
• There will be plenty of time for questions at the end.
• Are there any questions at this point? If not, we’ll keep going.
• I would be happy to answer any questions you may have now.

Capture Your Audience’s Attention

Do you feel unsure about how to capture the attention of your audience? Don’t worry! Here are some common examples used in English-speaking culture for doing it perfectly!

Two of the most famous speakers in the English-speaking world are Steve Jobs and Oprah Winfrey. While Steve Jobs is no longer living, people still love to watch his speeches and presentations online. Oprah is so famous that no matter what she does, people are excited to see her and listen to her.

BUT, if you listen to a speech by Steve Jobs or Oprah Winfrey,  they still  work  to get your attention!

The don’t start with a list of numbers or data. They don’t begin with a common fact or with the title of the presentation. No – they do much more.

From the moment they start their speech, they want you to listen. And they find interesting ways to get your attention. In his most famous speeches, Steve Jobs often started with a personal story. And Oprah often starts with an inspiring quote, a motivational part of a poem, or a personal story.

These are all great ways to help your audience to listen to you immediately – whether your presentation is 3 minutes or 20 minutes.

Here’s how you can do it.

Like Steve Jobs or Oprah Winfrey, start with a:

• Personal story or experience
• Motivational quote or line from a poem or book
• Joke (be careful with this – make sure it translates easily to everyone in the audience!)
• Shocking, bold statement (Think of Steve Jobs’ quote: “ Stay hungry. Stay Foolish .”)
• Rhetorical question ( =a question that you don’t want an answer to; the focus is to make someone think)

And finally, consider audience participation. Ask a question and get your audience to respond by raising hands.

Get the complete Presentations in English Series:

Part 1: How to Prepare for Your Presentation in English

Part 2: How to Start with a Great Introduction in Your Presentation

Part 3:  How to Organize Your Presentation in English

Part 4:  How to End Your Presentation Powerfully

As I mentioned in the video, I have two question for you today:

• What is the best introduction you’ve ever heard? Have you watched a TED Talk or a presentation on YouTube with a great introduction? Tell me about it. What do you think was great about the introduction?
• What frightens you the most about preparing your introduction in a presentation? Share your concerns with me so I can help you overcome any challenges you have.

Be sure to share in the comments below to get feedback from me and to learn from others in the Confident English Community.

Have a great week! ~ Annemarie

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Thank you, Annemarie. thanks for the generosity of sharing useful and systemative information and content.

This is really a very informative message thank you.. And it’s help me a lot

hi thank you for this It was helpful. You used simple english that i understood well.

How to start with a great presentation on composition

Thankyou for the information . It was much helpful . I will definitely use this information in my presentation 🤗

Hi, I am Thang Sok Do you have a Sample presentation?

This was helpful but can you please tell me how to start a presentation in college because this is for work in a company. My presentation is on laboratory skills and all that

Its informative

Thank you for this video! I’ve learned quite a lot and will want to use all these knowledge in presenting my thesis proposal in 2 months. About your question no. 2, I’d just like to share that the mere fact of presenting in front of many respected professionals makes me already nervous and shaky even if i have studied everything about my presentation. What do you think should i do to deal with my concern?

Could you give me advise, how to start learning English for beginner.How to prepare presentation on any topic and how to make interesting..

Thank u so much for valuable advice. Definitely I will used this in my presentation!!

Thank you very much for these kind of useful advice. I hope my first presentation will be exciting for the audience.Your video is helping me again thanks a lot 😊

hi, i’m B.COM student and I have to prepare presentation about identifying business opportunities. How to start and an attractive attention to my audience.. Please Help me…

very nise and educative piece of information thank you nancy nairobi kenya

i am starting a video speech shooting in night about a famouse person how do i start my speech with a good intro.

Hi again how do you do a introduction goodbye

Hi i do not know what you are talking about

Hi Kate, I’m sorry to hear you’re not sure about the content. I recommend reviewing the video carefully if you haven’t already. Is there something specific you have a question about?

thanks a lot for guiding in such an easier way.

Your write-up on introduction helped a lot, thank you Annemarie. I work for cross-geography team and greetings get lengthy as timezones are different e.g. “Good evening to those joining from US office and good morning to colleagues from India office”. I replaced that with “Thank you everyone for joining”. Is it okay?

Hi Amit, I’m so glad it was helpful. As for your greeting, both of your options are perfectly appropriate and friendly.

How to introduce group members in online presentation?

Great question! I’d love to use that for a future Confident English lesson.

its amazing. i can’t explain in wording. this material helping me a lot. i am so happy after use this website . its make easy for me preparing my presentation more interesting. i am thankful too u.

thanks! i use your materials to teach my students(clinets) how to prepare a presentation. is it ok to use them on my materials?

Hi! I am a student from the USP from Tuvaluan and i take CEE45 so our assessment 2 is to prepared a group presentation and we presented in school. so need your help for how to start an attractive introduction to my teacher and my fellow students, they already kwow me.

Thank you.. very helpful

Very useful

It was very use Gul for or presentations

Hi. I am a 1st year BIT student and I have to prepare a presentation on 3D Printing. how to start an attractive introduction to my teachers, when they already know about me? Can you please help me out? Thank you.

I just took 1st place for my paper that I presented at an international students conference. I used a lot of your techniques to improve my speech and I have no words to say how grateful I am to you. Keep up the good work!

😲WOW!! That’s awesome, Andrew. 🙌Congratulations on your presentation. What a wonderful response to your hard work. I’d love to know what you presentation was about. And thank you for sharing your new here. I’m thrilled to know that my techniques were helpful to you.

The title of the presentation was “Handling burnout: A study regarding the the influence of job stressors over military and civilian personel”. I can sent you my paper through email if you would like to see it.

Hi Andrew, what a fascinating topic. And it’s interesting because I just had a newspaper reporter interview me about burnout as a small business owner. Must be a hot topic. 🙂 And sure, I’d love to see it.

🔥❤ too goodd

Hello Annemarie, Thank you so much for one of the best content on the English presentation, I’ve seen. I have a question: Is it impolite or informal to start the presentation without a greeting? I’m asking this question because I’ve seen a lot of TEDTalks and in only a few of them, they greet the audience and in most of it, they quickly go to the “CAPTURING the ATTENTION” with numbers and pictures. I would be so thankful if you could answer this question as soon as possible, my presentation is so close. Best regards, Helia

Hi Helia, What a great question. It has definitely become more common to skip the greeting and go straight to capturing the attention of the audience and you’re right that we often see this in TED talks. I would say it’s best to know your audience and what might be expected. For example, at more formal, traditional conferences or lecture, it might be more appropriate to start with a welcome. I prefer to welcome/thank my audience quickly at the start when I give presentations. A welcome can be very brief, just one sentence, and then you can quickly go into …  Read more »

Hi Annemarie I would like to thank you for giving such types of presentation skills but I have a question can you give me some idea about vote of thinks.

I’m glad the lessons are helpful to you. Could you clarify what you mean by ‘vote of thinks?’ I’m not sure I understand that.

Please can you give me some idea about vote of thanks

Could you clarify what you’re asking for, Bello?

Thanks a lot

Glad it was helpful!

it is agood i learn alot from this english class

Hello.i would like to thank you for giving these beautiful tips to start a presentation.This article helped me a lot.

That’s great, Radha. Glad to hear it.

Thanks for your article. It’s simply for interpersonal skill development.

You’re welcome, Mithun. Glad to know it was helpful.

Hi Annemarie . Thank you so much for giving such helpful guildelines it’s really gonna help me

I’m glad it’s helpful, Swetha! 🙂

thank you for help me

You’re very welcome!

Hi Anne Marie, i ‘m from Catalonia and i came across with your site only by chance and i think it’gonna be so helpful for me to pass the next test for c1 level. Several weeks ago i did some rehersals with my presentation and i was so nervous and terrified about what was expected from me.

Some tips in your youtube channel are so cool !!! Thank you.

Hi Tom, I’m thrilled you’ve found this site in your preparations for your English exam and am glad to know it’s helpful! Best of luck as you continue to prepare.

Hi Annemarie Thanks it’s so useful to develop presentation skill. Fatima

You’re very welcome, Fatima! I’m glad it was helpful.

Awesome, especially this simple and clear motto: “First, tell me what you’re going to tell me. Then tell me. And finally, tell me what you told me.” This three sentences exactly explain the content you need to create a memorable presentation.

Hi Dzmitry,

Yes, I’ve always loved that simple motto on how to do a presentation. 🙂 It’s so easy to remember and tells you exactly what to do.

hello I need to introduce myself to language center. i am going to learn Danish Language and i want to introduce myself to them and i am little bit nervous because my grammar is not good at that level.so will you please guide me how to introduce myself to them with an example. i did go through your examples but that is for professionals and i am just a student (Graduate). I don’t have any experience . Please guide me how to do it.

I was in a confused state about starting a conversation and proceeding in it but when I read the guidelines you mentioned above I became confident. thank you for your innumerable ………….

Thank you so much…… it’s an excellent topic, and it helped me a lot

I’m so glad this was helpful to you! Thank you for sharing.

hi annemarie i have a few questions about a speech i have to make a englishi speech of what i want to become can you help me?

Hi Rebecca,

Thank you for the question. I have several lessons on the topic of presentations in English . However, for personal assistance with English or presentations, I only do that through my one-on-one classes .

thank you so much…… it’s really helpful for me….

You’re very welcome, Shalini.

Thanks its really nice to develop the presentation skills

Awesome. I’m glad it was helpful to you, Mohammed.

I have to give a demo on one of your programs next week. I would like you to check my self introduction – Good afternoon everyone and thank you for all of your presence. Before we get into the session I would like to quickly introduce myself. My name is Dinesh . I am working as a Pharmaceutical sale and promotion of the brands for Arrient Healthcare. I am in this filed for the past ten years. Before becoming trainer I worked as a medical representatives for different pharma company . I am highly interested in learning from people and …  Read more »

Please ignore my previous comment. Yea the demo was a success. So hereafter I will say”I have been in this field for the past four years. Actually I worked for different consultancies so I didn’t include an article there.

I have to give a demo on one of your programs next week. I would like you to check my self introduction – Good afternoon everyone and thank you for all of your presence. Before we get into the session I would like to quickly introduce myself. My name is Monica. I am working as a Soft Skill Trainer at Synergy School of Business Skills. I am in this filed for the past four years. Before becoming trainer I worked as a Recruiter for different job consultancy. I am highly interested in learning from people and I think teaching/training is …  Read more »

Thank you for sharing your example! One note: “I am in this field for the past four years.” –> Don’t forget, when we’re talking about something that started in the past and continues to now, we use the present perfect. How might you change this sentence to fix the grammar?

Also, we want to add an article to, “… I worked as a recruiter for [a] different job consultancy.”

I wish you much success in your demo this week! Best, Annemarie

Yea the demo was a success! So hereafter I will say”I have been for the past four years. Actually I worked for different consultancies.

I like it but I think capturing their attention is the most difficult part in preparing a presentation. From my little experience, I used to talk about something out of the scope of the presentation in order to grasp their attention. For example, I had a presentation about medical terminology and its parts (suffix, prefix —). So I provided example which is Ultra Violet then I talked about the ultraviolet in the sun and Vitamin D deficiency. They liked the talk because it is very important to them and by this topic I captured their attention more and more.

Hello Fadia, I’m sorry I’m so late in responding to your comment! I agree with you: capturing attention is very challenging to do. It requires understanding your audience, knowing what is important to them, and how to connect with them. In English-speaking culture, we often connect by telling a story or showing we understand a problem the audience has. I think you’re exactly right to talk about something that is maybe “off topic” or out of the scope of the presentation, as you said, to get their attention first. It sounds like you did a great job in your experience!! …  Read more »

hi there it was great going through your enlightening presentation skills however i would be even more delighted if you put some quotes for various PPT’s which will give us an instant ideas during the adhoc PPT like myself…just a suggestion.

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How to Start a Presentation | 13 Golden Openers to Wow Audience in 2024

Lawrence Haywood • 02 Nov 2023 • 13 min read

Did you know this? Knowing how to start a presentation is knowing how to present .

No matter how brief, the first moments of your presentation are a huge deal. They have a massive impact not only on what follows but also on whether or not your audience follows along with you.

Sure, it’s tricky, it’s nerve-wracking, and it’s crucial to nail down. But , with these 13 ways to start a presentation and appealing presentation starting words, you can captivate any audience from your very first sentence.

Table of Contents

• Ask a Question
• Introduce as a Person
• Tell a Story
• Give a Fact
• Be Super Visual
• Use a Quote
• Make ’em Laugh
• Share expectations
• Poll your audience
• Live polls live thoughts
• Two Truths and A Lie
• Flying challenges
• Super competitive Quiz Games

Frequently Asked Questions

More tips with ahaslides.

• How to write a presentation
• Presentation Description

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1. Ask a Question

So, how to start a speech presentation? Let me ask you this : how many times have you opened a presentation with a question?

Furthermore, have you ever wondered why an immediate question might be a great way to start a presentation?

Well, let me answer that one. Questions are interactive , and interactive presentation is what audiences bored to death of one-way monologues crave the most.

Robert Kennedy III , the international keynote speaker, lists four types of questions to use right at the beginning of your presentation:

While these questions might be engaging, they’re not really questions, are they? You don’t ask them in the hope that your audience will stand up, one-by-one, and actually answer them.

There’s only one thing better than a rhetorical question like this: a question that your audience truly answers , live, right in the moment.

There’s a free tool for that…

AhaSlides lets you start your presentation with a question slide, then gather actual answers and opinions from your audience (via their phones) in real-time. These questions can be word clouds , multiple-choice questions, rating scales, live quizzes , and more.

Not only does opening in this way get your audience immediately paying attention in starting a presentation, it also covers some of the other tips mentioned in this article. Including …

• Getting factual – Your audience’s responses are the facts.
• Making it visual – Their responses are presented in a graph, scale or word cloud.
• Being super relatable – The audience is fully involved in your presentation, both from the outside and the inside.

Create an Active Audience.

Click below to make a fully interactive presentation for free on AhaSlides.

Kich off the right way

2. Introduce Yourself as a Person, not a Presenter

How to start a presentation about yourself? What things to include in an about me presentation? Some great, all-encompassing advice on how to introduce yourself in a presentation comes from Conor Neill , serial entrepreneur and president of Vistage Spain.

He likens starting a presentation to meeting someone new at a bar. He’s not talking about quaffing 5 pints beforehand to establish Dutch courage; more like introducing yourself in a way that feels friendly, natural and most of all, personal .

• Introduce team member
• How to introduce yourself

Imagine this : You’re in a bar where someone piqued your interest. After a few furtive glances, you build up the courage and approach them with this:

Hi, I’m Gary, I’ve been an economic biologist for 40 years and I want to talk to you about the microeconomics of ants . – Your introduction slide about yourself ! And you’re going home alone tonight.

No matter how attractive your topic is, no one wants to hear the far-too-commonly-used ‘ name, title, topic’ procession, as it offers nothing personal to latch onto.

Imagine this : You’re in the same bar a week later, and someone else has piqued your interest. Let’s try this again, you think, and tonight you go with this:

Oh hey, I’m Gary, I think we know someone in common… – You , establishing a connection .

This time, you’ve decided to treat your listener as a friend to be made rather than as a passive audience. You’ve introduced yourself in a personal way that has made a connection and has opened the door to intrigue.

When it comes to introduction ideas for presentation, we recommend checking out the full ‘How to start a presentation’ speech by Conor Neill below. Sure, it’s from 2012, and he makes some dust-coated references to Blackberries, but his advice is timeless and incredibly helpful. It’s a fun watch; he’s entertaining, and he knows what he’s talking about. 

3. Tell a Story – How to Start a Speech Off

How to start an introduction for a presentation? If you did watch the full video above, you’d know that Conor Neill’s absolute favourite tip for starting a presentation is this: telling a story .

Think about how this magical sentence makes you feel:

Once upon a time…

For pretty much every child that hears these 4 words, this is an instant attention grabber . Even as a man in his 30s, this opener still makes me wonder what might follow.

Just on the off-chance that the audience for your presentation isn’t a room of 4-year-olds, don’t worry – there are grown-up versions of ‘once upon a time’ .

And they all involve people. Just like these:

• “The other day, I met someone who completely changed my thinking…”
• “There’s a person at my company who once told me….”
• “I’ll never forget this customer we had 2 years ago…”

Remember this 👉 Good stories are about people ; they’re not about things. They’re not about products or companies or revenue; they’re about the lives, the achievements, the struggles and the sacrifices of the people behind the things.

Aside from conjuring an immediate surge of interest by humanising your topic, there are several other benefits to starting a presentation with a story:

• Stories make YOU more relatable – Just like in tip #2 , stories can make you, the presenter, seem more personal. Your experiences with others speak far louder to audiences than stale introductions of your topic.
• They give you a central theme – Though stories are a great way to start a presentation, they also help to keep the entire thing cohesive. Calling back to your initial story at later points in your presentation not only helps to solidify your information in the real world but it also keeps the audience engaged through the narrative.
• They’re jargon busters – Ever heard a children’s story that starts with ‘ once upon a time, Prince Charming drilled down on the actionability principle inherent in agile methodology ‘? A good, natural story has inherent simplicity that any audience can understand.

💡 Going virtual with your presentation? Check out seven tips on how to make it seamless !

4. Get Factual

There are more stars in the universe than there are grains of sand on earth.

Did your mind just explode with questions, thoughts and theories? That’s how to start a presentation, as the best way for the powerpoint Presentation Introduction!

Using a fact as an opener to a presentation is an instant attention grabber.

Naturally, the more shocking the fact is, the more your audience is drawn to it. While it’s tempting to go for pure shock factor, facts need to have some mutual connection with the topic of your presentation. They need to offer an easy segue into the body of your material.

Here’s an example I recently used at an online event ran from Singapore 👇 “In the U.S alone, around 1 billion trees’ worth of paper are thrown away yearly.”

The speech I was giving was about our software, AhaSlides, which provides ways to make presentations and quizzes interactive without using stacks of paper.

Though that’s not the biggest selling point of AhaSlides, it was super easy for me to connect that shocking statistic and what our software offers. From there, segueing into the bulk of the topic was a breeze.

A quote gives the audience something tangible , memorable and understandable to chew on, all while you proceed into a presentation that will likely be a series of more abstract ideas.

5. Make it Visual – How to Introduce a Topic in a Presentation

There’s a reason I chose the GIF above: it’s a mix between a fact and an engaging visual .

While facts grab attention through words, visuals achieve the same thing by appealing to a different part of the brain. A more easily stimulated part of the brain.

Facts and visuals usually go hand-in-hand regarding how to start a presentation. Check out these facts about visuals:

• Using images endears you to the 65% of people who are visual learners. ( Lucidpress )
• Image-based content gets 94% more views than text-based content ( QuickSprout )
• Presentations with visuals are 43% more persuasive ( Venngage )

It’s the last stat here that has the most significant implications for you.

Think about this 👇 I could spend all day telling you, through voice and text, about the impact of plastic on our oceans. You may not listen, but the chances are that you will be more convinced by a single image:

That’s because images, art in particular, are way better at connecting to your emotions than I am. And connecting to emotions, whether through introductions, stories, facts, quotes or images, gives a presentation its persuasive power .

On a more practical level, visuals also help make potentially complex data super clear. While it’s not a great idea to start a presentation with a graph that risks overwhelming the audience with data, visual presentation material like this can certainly be your best friend later on.

6. Use a Solitary Quote – How to Start off a Presentation Speech

Like a fact, a single quote might be the best way to start a presentation as it can add a vast deal of credibility to your point.

Unlike a fact, however, it’s the source of the quote that often carries a lot of the gravitas.

The thing is, literally anything anyone says can be considered a quote. Stick some quotation marks around it and…

…you’ve got yourself a quote. Lawrence Haywood – 2021

Starting a presentation with a quote is pretty great. What you want is a quote that starts a presentation with a bang. To do that, it has to check these boxes:

• Thought-provoking : Something that gets the audience’s brains working the second they hear it.
• Punchy : Something 1 or 2 sentences long and short sentences.
• Self-explanatory : Something that requires no further input from you to aid understanding.
• Relevant : Something that helps you segue into your topic.

For mega-engagement, I’ve found it’s sometimes a good idea to go with a controversial quote .

I’m not talking about something completely heinous that gets you thrown out of the conference, just something that doesn’t encourage a unilateral ‘nod and move on’ response from your audience. The best opening words for presentations might come from controversial opinions.

Check this example 👇 “When I was young, I thought that money was the most important thing in life. Now that I am old, I know that it is” – Oscar Wilde.

This certainly isn’t a quote that elicits total agreement. Its controversial nature offers immediate attention, a great talking point and even a way to encourage audience participation via a ‘how much do you agree?’ question ( like in tip #1 ).

7. Make it Humorous – How to make a Boring Presentation Funny?

One more thing a quote can offer you is the chance to get people laughing .

How many times have you, yourself, been an unwilling audience member in your 7th presentation of the day, needing some reason to smile as the presenter plunges you head-first into the 42 problems of stopgap solution bring ?

Humour takes your presentation one step closer to a show and one step further from a funeral procession.

Aside from being a great stimulator, a bit of comedy can also give you these benefits:

• To melt the tension – For you, primarily. Kicking off your presentation with a laugh or even a chuckle can do wonders for your confidence.
• To form a bond with the audience – The very nature of humour is that it’s personal. It’s not business. It’s not data. It’s human, and it’s endearing.
• To make it memorable – Laughter has been proven to increase short-term memory. If you want your audience to remember your key takeaways: make ’em laugh.

Not a comedian? Not a problem. Check out these tips on how to start a presentation with humour 👇

• Use a funny quote – You don’t have to be funny if you quote someone who is.
• Don’t crowbar it – If you’re finding it difficult to think of a funny way to start your presentation, just leave it. Forced humour is the absolute worst.
• Flip the script – I mentioned in tip #1 to keep introductions away from the over-flogged ‘name, title, topic’ formula, but the ‘name, title, pun’ formula can funnily break the mould. Check out below what I mean…

My name is (name) , I am a (title) and (pun) .

And here it is in action:

My name is Chris, I’m an astronomer and lately my whole career has been looking up. You, getting off on the right foot

8. Share expectations – Best Way to Open a Speech

People have different expectations and background knowledge when they attend your presentations. Knowing their objectives can provide a value that you can use to adjust your presenting style. Adapting to people’s needs and meeting the expectations of everyone can result in a successful presentation for all involved.

You can do this by holding a small Q&A session on  AhaSlides . When you start your presentation, invite attendees to post the questions they are most curious about. You can use the Q and A slide pictured below.

Some questions that I am happy to be asked:

9. Poll your audience – Different Way to Present a Presentation

This is another easy way to boost the excitement levels and creativity of everyone in the room! As the host, split the audience into pairs or trios, give them a topic and then ask teams to make a list of possible responses. Then have each team submit their answers as fast as possible to a Word Cloud or Open-Ended question panel on  AhaSlides . The results will show up live in your slide show!

The topic of the game does not need to be the topic of the presentation. It can be about anything fun but provokes a lighthearted debate and energises everyone.

Some suggested topics are:

• Three ways to name a group of animals (Eg: a cupboard of pandas, etc.)
• Best characters in the TV show Riverdale
• Five alternative ways to use a pen

Get free templates to wow your audience with a great introduction in your next presentation. Sign up for free and take what you want from the template library!

10. Live polls, Live thoughts

If you’re worried that the above games have too much “typing”, then an icebreaker with a live poll will capture everyone’s attention but take much less effort. The questions can be funny and silly, industry-related, and debate-prompting, and are designed to get your audience networking.

Another idea is to start with easy-going, essential questions and move on to trickier ones. In this way, you lead the audience toward the topic of your presentation and thereafter, you can build up your presentation based on these questions.

Don’t forget to organise the game on an online platform like  AhaSlides . By doing this, responses can be displayed live on the screen; everyone can see how many people think like them!

11. Two Truths and A Lie – Another Way of ‘Get to know Me Presentation’

This is a classic icebreaker game with a straightforward rule. You have to share three facts, only two of which are true, and the audience must guess which one is the lie. The statements can be about you or the audience; however, if attendees have never met before, you should give out prompts about yourself.

Collect as many sets of statements as possible, then create an online multiple-choice poll for each one. On D-Day, present them and let everyone vote on the lie. Tip: Remember to hide the correct answer till the end!

You can get ideas for this game  here .

Or, check out the ‘real’ Get to Know me Games

12. Flying challenges

Icebreakers mostly center around you – the presenter – handing out questions and requests to the audience, so why not mix it up and have them take turns challenging each other? This game is a physical task that gets people moving. It’s a beautiful way to rock the whole room and get people interacting.

Give out paper and pens to the audience and ask them to think of challenges for the others before crumpling them into balls. Then, count down from three and throw them into the air! Ask people to grab the one nearest them and invite them to read the challenges.

Everyone loves winning, so you can’t imagine how challenging this can be! The audience will be even more motivated if you put up a prize for the most exciting questions!

13. Super competitive Quiz Games

Nothing can beat games at hyping people up. Knowing this, you should have your audience jump straight into a fun quiz at the beginning of your presentation. Wait and see how energised and hyped up they become!

The best thing: This is not limited only to entertaining or easy-going presentations, but also more “serious” formal and scientific ones. With several topic-focused questions, attendees can get a clearer insight into what ideas you are about to bring them while becoming more familiar with you.

If you are successful, the preconception that a presentation must be painstakingly nerve-wracking disappears almost immediately. All that is left is pure excitement and a crowd eager for more information.

Need more interactive presentation ideas ? AhaSlides got you covered!

Starting of a presentation isn't easy, as you still have a question. We've got answers.

Why is it Important to Start a Presentation Effectively?

Unique ways to start a presentation, three keys to a successful presentation, starting lines of presentation, when a quotation is used in a presentation you should…, bonus download free presentation template.

Begin with total engagement. Grab the free template above, adjust it for your topic, and get your audience involved live.

Make it interactive

Lawrence Haywood

Former ESL teacher and quiz master converted to the wild slide. Now a content creator, traveller, musician and big time slider preaching the good word of interactivity.

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Presentation Opening: 10 Ways to Start a Speech to Engage Your Audience

When you’re giving a speech, it goes without saying that you want your audience to be attentive and engaged.

You’ve probably spent a lot of time crafting what you have to say. And, you want participants to listen and really understand your message.

As you can appreciate, your opening few lines can make or break your presentation. You’ll either have people sitting quietly and paying attention or already beginning to zone out.

So, what’s the key to starting a speech well? The good new is that there are quite a number of great ways to begin.

Your aim is to create interest and set the tone for the rest of your presentation.

Some openers might fit better with certain types of speeches . For example, if you’re seeking to inspire your audience, a motivational quote might be the best method to use.

Having said that, many of these tips can be applied to a variety of different kinds of speeches. Read on for some great advice!

10 Engaging Ways to Start a Speech

Kick off with a quote.

Quoting someone is a great way to start off.

A quote can be motivational, thought-provoking, humorous or lead to some other reaction entirely.

People love quotes. They’re short succent capsules of ways of looking at the world, often infused with considerable wisdom.

If you can quote a well-known person , this will suggest that your speech has real credibility. Your audience will want to know how the quote supports what you have to say.

Look for something that best introduces your speech topic . Then, expand on the idea behind the quote and show its relevance to the information you’re presenting to the audience, reflecting back on the message in the quote along the way.

Another take on this is to recite a short poem. A few rhyming lines, or a haiku, can pique your audience’s curiosity.

Either way, those listening to you will be very attuned to what comes next!

Tell a tale

How many times have your ears perked up when you overhear a fragment of conversation in a coffee shop or restaurant?

Telling and retelling personal stories is a powerful way that humans relate to one another. We gauge our own experience by that of others, and offer comfort or congratulations, as appropriate.

Starting your speech with a tale comes in a few flavours. Here they are:

• Inspire with an anecdote – Beginning your talk with a moving narrative can offer hope, and establish an instant connection so that people are eager to hear more.
• Tell your story – Revealing personal information that provides the context for your presentation is a great method. It can encourage a bond with those participating.
• Testify about your success – Tell your listeners what you’ve done that has made a real impact in your life, or helped you succeed in some way.

Each of these approaches can be very effective in drawing participants in. They’ll want to know how the story unfolds, and ponder its relevance to them.

What’s more, participants may be reciting your tale to others and, with each repeating of the story, they’ll remember your speech for years to come.

Quiz them with a question

When people come to hear your talk, they’ll be preparing to listen – not respond.

So, when you begin by asking a question you’ve turned the tables on them, so to speak. This unexpected move gets their immediate attention.

Participants don’t want to be left behind, so they’ll be compelled to listen up to find out how to respond. Here are a several ways you can do this:

• Ask a simple question – Connect with people right away by asking for their experience with a show of hands, such as “How many people here today are retired?”.
• Use a provocative query – Stir emotion with a question designed to make your listeners think, like “Would you be surprised to know that more than half of people report feeling lonely most of the time?”.
• Try a rhetorical question – Asking a question that you’re not expecting anyone to answer is a novel method to get your point across with irony, or some theatrical effect. The question may have an obvious answer, like “Is winter cold?” or a challenging one, such as “What’s the meaning of life?”.

For added emphasis, you can follow up any of these types of questions with a second one. Your audience will be captivated and want to know how your talk expands on these questions.

Spark their imagination

Take your listeners on a journey with you by asking them to visualize being in a situation. This is all the more powerful if you request that they close their eyes for a few minutes .

Begin by asking them to take a few breaths and clear their minds. Then, describe the circumstance you want them to place themselves in.

For instance, if you’re speaking about the importance of environmental sustainability you could have them see a beautiful beach in their mind’s eye with clear water and abundant sea creatures.

Taking this example further, you can then offer a big idea.

Encourage listeners to think about a huge related goal or the ability to have personal influence. A possible question is: “What if you could save every endangered species in the ocean?”.

One impactful way to have them use their imagination is with fairy tale language . Words like “Long ago and far away, there lived . . .” or “Once upon a time . . .” can put participants in the mood to dream about another reality.

The reason this works is that it’s both entertaining and inspiring. People will perceive that they’re in for a unique speech that’s worth their investment of time.

You might also like: How to Tell a Tall Tale Speech

State your claim

Make a powerful statement of some sort. Better yet, repeat your assertion for effect and pause to let your audience digest what you’ve said.

You could be exposing a problem . For instance, if you’re giving a talk on mental health you might open with a statement about how stigma around mental illness can lead to suicide.

Alternatively, you can declare your opinion . This approach is particularly effective if you’re able to back your opinion up with your expertise.

For instance, if your topic and professional background relate to global warming you might say “As a climate scientist . . .”

Busting a myth is another way to go. Intrigue your audience by giving them factual information that runs counter to what they assume about a given topic.

You can also make a claim about your speech itself.

Tell observers up front how they’ll benefit from your talk. Are they going to be moved to tears? Will they be entertained, or better informed?

Support your claim with a fascinating fact, or statistic, can leave your listeners wanting to learn more.

Beginning your speech this way will let your listeners know immediately that you feel strongly about your topic, and they’ll be eager to hear why.

Demand an action

This idea is somewhat similar to asking a question. It’s an ‘out of the blue’ way to request that listeners pay attention.

Your demand might be as easy as having people introduce themselves to the person sitting next to them, or as difficult as requesting them to make a commitment to stop using disposable plastics.

People may feel a little uncomfortable with what you’re asking, or they might be ready to jump to action.

Whatever their initial response, you’ll certainly have you audience thinking about what you’re saying and trying to anticipate what comes next!

Start with silence

Here’s a simple yet impactful way to begin your talk.

Starting off with silence might seem counterintuitive. After all, you’re anxious to have people hear your speech.

Rather than rushing in, it can be quite effective to not talk right away. Standing confidently on the stage without uttering a word has the impact of quietening the audience.

In simple terms, it lets them know that your speech is about to begin and their attention is needed.

Sure, people may shift in their seats and exchange a few quiet comments. But, give it time and slowly all eyes will be on you.

Strive for about 10 to 15 seconds so it isn’t interpreted as nervousness.

We talk about this in our impromptu speaking guide as well.

Perform your personality

Try opening by revealing your personality a little.

This lets others see you as a real person, like them, and not just a talking head. Therefore, they’ll be more ready to give you their ear.

Here are a couple of things to experiment with:

• Be animated – This involves using large gestures or lively facial expressions. Some speakers even have a ‘go to’ dance move as they wind up to launch their presentation.
• Use a sound effect – Ringing a bell or employing another type of noisemaker is another choice to get people’s attention.
• Be funny – You could tell a joke or relate something humorous about yourself. This also includes wearing comical clothes, hats or other items such as a clown nose.
• Modulate your voice - Grab people’s attention immediately by speaking very loudly, exaggerating your voice in some manner or slowing your speech down dramatically.

Make it visual

Using a visual aid is a tried-and-true method that you can apply at the beginning of your talk.

It’s well-known that people will connect more to an idea when it’s paired with something tangible that they can see. Basically, using more of our senses reinforces the information we’re receiving.

If your subject is about wellness, for example, you could hold a gift-wrapped box and explain that improving one’s well-being is like giving ourselves a gift.

Here’s another way to use visuals − demonstrate an action .

Maybe you want to speak about winning a golf tournament and all the work that went into preparing for it. Showing off your beautiful golf swing to introduce your speech might help get participants on board.

Take further advantage of visual aids and demonstrations by referring back to them as you proceed with your talk.

Travel in time

Position your presentation with a reference to time and place. Following are a few possibilities:

• Reflect on the past – Ask the audience to remember how things used to be. Be sure to pick a product or an activity that the majority of them will have experienced, or can relate to.
• Predict the future – Say what you think the coming year will bring, or forecast a time when a new invention or change will affect society.
• Relate the historical context – It could be that your speech is being given on stage in a heritage building, or close to the site of a significant historical event. On the other hand, the history you want to mention may not be location-based but have other relevance to your talk.

This method creates interest. People will begin to relive a memory, or travel with you to an imagined point in time.

A Few Other Thoughts on Beginning a Speech

To make a spectacular splash with your introductory comments, take the time to ensure that you’ve committed them to memory. That includes practicing how you’ll use any props or visual aids.

Don’t forget to pause for effect after your opening. If you’ve had the impact that you’re looking for and people are laughing uncontrollably or so quiet that you can hear a pin drop, take a few breaths before you continue.

Try not to let their reaction take you off course.

A final tip is to make sure to write an amazing speech title . When you’re introduced, the presentation title alone can ignite interest.

Develop a compelling or unorthodox title that you can build on with the opening few lines of your talk.

With so many approaches to choose from, you’re bound to find one that’s a good fit with how you want to engage your audience .

Experiment with a few of these ideas, and see what works best for you!

Related: 12 Ways to End a Speech with a Bang!

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How To Start a Presentation : Make A Strong First Impression

Presenting well requires preparation, and the first step is mastering the art of the opening statement. You may pique your audience’s curiosity by crafting a captivating introduction to your presentation. Your presentation’s introduction should help the audience grasp the central idea. Speaking in front of a new group is also a chance to identify yourself as a speaker.

Presenting information to others, whether a small group or a huge audience, is an everyday occurrence in the modern workplace. Sales pitches, presentations of new marketing data, and analyses of research findings are just a few examples of the kinds of presentations that various professionals may expect. Knowing the topic of your presentation, you should craft an exciting start to pique your audience’s interest right away. In this article, we’ll discuss how to Start a Presentation.

Steps To Start A Presentation

Introduction.

Presenters should know how to give an intro in a presentation since it sets the stage for the rest of their talk and gives the audience background information. If you want to make an excellent first impression, consider the following:

Start the presentation with a hook. Starting a presentation with a statement, question, or fact will pique your audience’s interest and make them want to hear more. Think about what you want to accomplish. Explain to the audience why you are giving this talk, what you intend to accomplish, and what they will learn.

Establish your authority by highlighting relevant skills, experience, or education that lend credence to your presentation. Provide a high-level summary of the main topics you intend to address. In doing so, you’ll ensure that your presentation’s structure and content make sense to the target audience.

Take the listeners in, get them involved, and get their thoughts across by asking them questions or getting their input. Your introduction needs to be short and sweet. Stay under 5 minutes if you don’t want people to tune out.

Remember that the introduction is your audience’s first interaction with you, so make it count.

Grab The Audience’s Attention

It is essential to hook the audience in the first few minutes of a presentation so that they will be interested in what you have to say. Some suggestions on how to make yourself more interesting:

• Share Attention-Grabbing Information: Beginning your presentation with attention-grabbing information is one approach to grabbing your audience’s attention.
• Build A Rapport With The Audience: Building rapport with the audience before diving into the slides you had prepared can be accomplished by sharing a short, meaningful tale. You have between thirty seconds and one minute to share your experience, which might be funny, idealistic, or thought-provoking. Adding a touch of sincerity to your story can also help. One way to add authenticity to your presentation is to share a personal story related to the topic. Participate in sharing that with your audience.
• Ask Questions to Generate Curiosity: Invite the listeners by posing questions or requesting comments. The response to these questions can serve as a barometer for the audience’s level of interest and participation.

Keep in mind that you want to establish rapport with your listeners and pique their interest in what you say by writing an engaging beginning. Make an effort to stand out by introducing oneself uniquely and interestingly.

Let The Audience In On Your Presentation

Make it clear to your listeners why the information you deliver is crucial. You should use numbers or statistics to drive home the significance of what you’re saying. In addition, you may choose to explain how they may benefit personally or professionally from attending this presentation.

If you don’t have a compelling anecdote to give, a thought-provoking fact regarding the importance of your presentation could do the trick. If you go through this strategy, ensure your body language and voice reflect that confidence when you make your announcement.

Don’t slouch, and don’t put your hands in your pockets. Consider how you would break the news to your coworkers or peers if you presented this message to them. You want them to believe what you’re saying and find it fascinating.

The Main Body Of The Presentation

The main body of a presentation is the most critical part, where you deliver the core message and supporting evidence to your audience. Here are some tips on how to present it effectively using visual aids, useful pieces of evidence, and key points:

• Use Clear and concise visual aids: Visual aids like slides, charts, graphs, and powerpoint graphics can help you present your ideas more effectively. Ensure that your visual aids are clear, easy to understand, and relevant to your message.
• Provide supporting evidence: Use credible sources, data, and statistics to support your key points. With this approach, you can build trust and credibility with your audience.
• Highlight key points: Identify the essential points in your presentation and emphasize them using visual aids and other techniques. Use headings, bullet points, and bold text to make key points stand out.
• Use storytelling techniques: People are naturally drawn to stories, and storytelling techniques can help make your presentation more engaging and memorable.
• Practice and rehearse: Make sure you have practiced your presentation thoroughly and are comfortable with the flow and pacing of the content. This will help you to present confidently and smoothly.
• Interact with your audience: Ask questions and encourage feedback. This will help keep them engaged and allow you to clarify any misunderstandings or confusion.

Remember, the goal of the presentation’s main body is to communicate your message and support it with evidence effectively. Using visual aids, helpful evidence, and critical points, you can ensure that your presentation is engaging, effective, and memorable.

Compelling Conclusion

A firm conclusion can leave a lasting impression on your audience and summarize the critical points of your presentation. Here are some tips on how to conclude a presentation effectively:

• Summarize key points: Briefly review the main points of your presentation to reinforce the key messages you delivered.
• End with a call to action: Encourage your audience to take action, such as asking questions, providing feedback, or making a decision.
• Provide a memorable closing statement: Conclude your presentation with a memorable statement that ties together your key points and leaves a lasting impression on your audience.
• End on a high note: Close your presentation positively, leaving your audience feeling energized and motivated.

Remember, the conclusion is a critical part of your presentation and can help to summarize your key points and leave a lasting impression on your audience. By following these tips, you can ensure that your conclusion is compelling and memorable.

Have A Q & A Session

A Q&A (Questions and Answers) section in your presentation can be a great way to encourage audience engagement and address any questions or concerns they may have. To conduct a thriving Q&A section in your presentation, follow these tips:

• Make preparations in advance: Set aside some time for the Q&A and think about the questions people might ask.
• Use Properly : The Q&A section should be timed appropriately. If there are too many questions, prioritize the most important and relevant ones.
• Listen actively: Make sure to listen carefully to each question and provide a clear and concise answer. If you don’t know the answer to a question, admit it and offer to follow up after the presentation.
• Encourage interaction: Ask follow-up questions and allow for discussion. This helps build a sense of community and keep the audience engaged.

If you stick to these rules, the Q&A section of your article will be well-structured, fascinating, and helpful to your readers. You can check out the vast library of questions slides to use in your presentations.

Closing the Presentation

Closing your presentation can be a simple and effective way to wrap up the content you have delivered and make a lasting impression on your audience. Here’s how you can do it:

• Final Thoughts or Reflections: Summarize the main points of your presentation, and give your audience a clear takeaway of what you want them to remember. If appropriate, add a personal touch and share your experiences, thoughts, or reflections on the topic.
• Thank the Audience: Acknowledge the audience for their time and attention. Express gratitude for their participation and interest in your presentation. Thank you for taking the time to listen to my presentation. Your attention and engagement have been greatly appreciated.
• Provide Contact Information: Give your contact information, such as your email address, phone number, or LinkedIn profile, in case the audience has any further questions or wants to get in touch with you. It’s possible to say: “Feel free to contact me at any time if you have any other inquiries or would like to continue discussing this matter. Please contact me at [put your info here].”

By following these steps, you can leave a lasting impression on your audience and build a connection with them that goes beyond the content of your presentation. You can find a collection of creative thank you slides for your presentations.

Knowing how to start with a presentation is important to grab the audience’s attention and set the tone for the rest of the presentation. By following the steps mentioned above, you can grasp how to start with your presentation confidently and engagingly, grabbing your audience’s attention and setting the stage for a successful presentation.

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How to Open and Close a Presentation in 8 Memorable Ways

What makes an exceptional presentation? Obviously, it needs to provide plenty of data to support the presenter’s primary objective. But, believe it or not, the heart of a presentation— the gist, the meat, the essence of it— isn’t what makes audiences sit up and take notice.

It doesn’t matter how flashy or informative a presentation (even one designed with a PowerPoint alternative ) might be. It’s a strong opening and closing that will make an audience care. Without these key elements— and slides to represent each— all the research and preparation put into a presentation are for naught. An effective presentation will start out strong and end on a powerful note.

Attracting audience members’ attention from the beginning of your presentation is vital if there’s any hope of getting them to care about what you have to say. Once they’ve tuned you out, it’s all over. Therefore, make a bold statement, intrigue them and stimulate their curiosity of what will come next.

According to Darlene Price , president of Well Said Inc., and author of, “Well Said! Presentations and Conversations That Get Results,” when we speak, we only have about 60 seconds to capture an audience's attention, establish our credibility, familiarize the audience to our topic and motivate it to listen.

“You need to put the art in the start — the most important part of the work,” Price told Business Insider.

At the same time, the end of a presentation is the best chance to leave a lasting impression on an audience. Don’t just describe your final point and then let your presentation trail off, leaving audiences to guess when you’re done. A powerful presentation ending will include calls to action, visions of the future and words to live by.

Do you have plenty of content and professionally-designed slides for your presentation, but need some help opening and closing with a bang? Check out these eight memorable ways to open and close a presentation. 

1. Start with a, “Thank you,” instead of ending with one.

Instead of ending your presentation with a thank you, try starting with one. By welcoming your audience and thanking it for attending your presentation, for giving you the opportunity to speak or make a pitch to it, you start the whole thing off with a positive first impression. 

This step of public speaking not only shows your sincerity, but it also establishes a sense of respect, trust and community with your audience. Plus, by showing your appreciation in the beginning, you leave yourself room to end with a strong call to action.

2. Hook your audience with a bold statement.

Get your audience on board with listening by making a bold statement to hook its attention. A confident assertion signals confidence and peaks the audience’s interest, but don’t make a statement that is just crazy or serves no other purpose than providing shock value. 

Whatever the statement, the rest of your presentation has to back it up. Examples of strong hooks include short, yet surprising or motivational stories, thought-provoking analogies or metaphors, shocking statistics related to the presentation topic or even unique yet inspiring quotes by well-known figures from the past or present.

3. Transition between presentation points.

It’s easy for audience members to lose focus in between stages of even the most titillating presentations. Using strong linking and transitional phrases help bring them back around. These statements are the glue that holds a presentation together. 

Strategic transitions will help an audience move from one idea to the next. To bridge the gap between a hook and the rest of the presentation, try asking, for example, open-ended and rhetorical questions that push the audience to ponder about what is coming next. 

Make eye contact with your audience members and make sure they are still engaged with the information you’re presenting. Carefully-chosen transitions are powerful ways to not only introduce the next segment, but also pull in an audience’s attention all over again.

4. Tell a personal story.

Telling a brief, personal story early in a presentation is an effective way to connect with an audience . When people hear the speaker tell his or her own story, they tend to pay attention. 

Plus, telling a 60- to 90-second narrative shows the audience you’re invested in the topic and opens an opportunity to show you’re passionate about the information you’re presenting. If you don’t have any personal experience with the topic, you can substitute a historic story, a fable or an anecdote, instead. 

Be sure to follow a story arc, including a main character, a challenge or obstacle relating to the presentation topic, a tale of how that challenge was overcome and what lessons were learned by the protagonist that can also be applied to the audience.

5. Show the audience how it benefits.

Why should the audience care? You’ve grabbed its attention with a hook, and you’ve transitioned to a personal story to which it can relate. Now you want to engage audience members with how the advice or plan presented will benefit them, their business, their loved ones or their financial stability. 

Don’t assume the audience already knows. This is also an optimal opportunity to show the audience, not simply stop with telling it. Using a sense of optimism, paint a vivid picture of the future benefits with descriptive and emotional words. Once the audience envisions the positive outcome, it will start to believe in the possibility.  

6. Summarize key takeaways.

After you’ve presented the primary content, it’s important to summarize the presentation’s key takeaways before transitioning to a strong end. Let the audience know you’re starting to wrap things up, and make sure it’s on board with what it should take away from the presentation, using simple, straightforward language. 

Often, savvy presenters will break down their content to three takeaways and summarize those, but others will round off their message by referencing back to the opening hook. Doing so not only summarizes the presentation, but also completes the circle of the topic, connecting back to the start. 

If a question was posed in the opening, it can be answered in the takeaway. It can also be a prime opportunity to explain the moral of a story told earlier in the presentation.

7. End with an ask.

Any effective presentation will feature a call-to-action toward the end. What was your purpose for giving the presentation, and what do you want the audience to do after receiving your message? 

Again, don’t assume the audience automatically knows the desired next step, and don’t use overly flowery language that leaves any room for imagination. Be clear and concise. The clearer and more specific the call-to-action, the more people will take the advice. 

8. Finish with a clincher.

Many speakers will end their presentations with the call to action. But we also like to finish everything off with a clincher— one last story, compelling statistic or inspirational quote that serves as the cherry on top of an ice cream presentation. 

Don’t take this opportunity to summarize the previous content; another rehashing will just bore both the speaker and the audience. Instead, end the presentation with humor or inspiration. Find a relative and memorable yet unique quotation or story from master storytellers like Mark Twain or Steve Jobs, presenters who often left audiences with ideas to ponder long after they parted company. 

Including a statement so profound that it later turns into a soundbite or a meme can extend the presentation’s life far beyond its scheduled time frame. The clincher is also an effective ending slide to a visual presentation.

What elements do you most use when developing effective presentation openings and closings?

Samantha Pratt Lile

Samantha is an independent journalist, editor, blogger and content manager. Examples of her published work can be found at sites including the Huffington Post, Thrive Global, and Buzzfeed.

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46 Powerful Opening Lines for a Class Presentation

Hrideep barot.

• Public Speaking

Class presentations can be extremely stressful. The way you open your presentation will determine the way the rest of your presentation goes and how it is accepted by the audience. To make things easier for you, here is a list of powerful opening lines for a Class Presentation.

Before we get into the opening lines, here are some pointers to ensure your presentation has a good structure that will keep the audience engaged.

How to structure a good presentation

State the relevance and purpose to the audience, identify a core message, divide your presentation into three parts, use a simple and clear structure, use engaging and relevant slides, practice and rehearse your delivery, q & a session.

Determine the purpose of your presentation. What do you want your audience to learn or take away from it? Consider the knowledge level, interests, and expectations of your audience. This will help you tailor your content appropriately. Explain why the information is important or relevant to your audience

Identify a single central message that you would like to communicate to your audience. Then build your presentation around that core message. Select a clear and focused topic that aligns with the objectives of the assignment or class.

A presentation can be divided into three parts: an introduction detailing the purpose and structure of the talk; a body covering the main points; and a conclusion summarizing and highlighting the significance of your talk.

A good presentation structure means analyzing the core message of your presentation. Decide on a key message you want to impart to the audience, and then craft an engaging way of delivering it.

Design engaging and suitable slides that support your message and help your audience understand your presentation. Use rhetorical questions, anecdotes, or interactive elements to keep the audience engaged. Incorporate relevant visuals or multimedia to illustrate critical points. Ensure they are clear and legible, and add value to your presentation.

Practice your presentation beforehand to ensure that you can deliver it confidently and effectively.

Invite questions from the audience. Be prepared to respond thoughtfully.

Cite your sources if applicable. This adds credibility to your presentation. In fact, provide any recommended readings or resources for further exploration.

You can divide your presentation in the following manner-

Introduction:.

• Hook : Start with an attention-grabbing statement, question, or anecdote related to your topic.
• Presentation Statement : Clearly state the main purpose or argument of your presentation.
• Preview : Provide an overview of what you’ll be covering in the presentation.
• Each main point should be a separate section or slide.
• Present one key idea per slide or section.
• Provide evidence, examples, and supporting details for each point.
• Use visuals like images, graphs, or charts to enhance understanding.

Conclusion:

• Summary : Summarize the main points.
• Restate Thesis : Remind the audience of your main argument.
• Closing Statement : Provide a clear and impactful closing statement.

Structuring a class presentation effectively involves careful planning and organization. By following these steps, you can create a well-structured class presentation that effectively delivers your message and engages your audience.

Here are some additional tips for structuring your class presentation:

• Keep it simple: Don’t try to cram too much information into your presentation. Focus on the most important points you want to communicate.
• Use a variety of presentation techniques : This could include storytelling, humor, and interactive activities.
• Be clear and concise : Avoid using jargon and technical language that your audience may not understand.
• End powerfully: Leave your audience with a memorable thought or call to action.

By following these tips, you can create a class presentation that is informative, engaging, and memorable.

A powerful opening sets the tone for your class presentation and grabs your audience’s attention. Moving ahead to the main part of the article, here is a list of things you can incorporate to make your opening lines for a class presentation rather memorable.

Opening Lines for a class presentation

Ask a rhetorical question, use a startling statistic or fact, quote someone, make a provocative statement, interactive opening, visual description, make historical reference.

This is a great way to grab the audience’s attention and get them thinking about your topic. For example: “Have you ever wondered how the internet works?” or “What are the ethical implications of artificial intelligence?”

1. “Have you ever wondered why [topic] affects each and every one of us?”

2. “What if I told you that [startling fact or statistic]?”

Stories are a great way to connect with your audience and make your presentation more memorable. For example, you could tell a story about a personal experience related to your topic, or a story that illustrates a key point you want to make.

3. “Let me take you back to [a specific moment in time related to your topic].”

4. “I’d like to share a personal story that illustrates the importance of [topic].

This is a great way to grab the audience’s attention and make them want to learn more. For example: “Did you know that 90% of all data has been created in the past two years?” or “One in three people will experience depression at some point in their lives.”

5. “Did you know that [shocking statistic]?”

6. “It might surprise you to learn that [eye-opening fact].”

This is a great way to add credibility to your presentation. For example: “According to Albert Einstein, ‘Imagination is more important than knowledge.'” or “A recent study by Harvard University found that people who meditate regularly are more likely to be happy and successful.”

7. “As [famous figure] once said, ‘ [relevant quote].'”

8. “As Neil Armstrong once said, “That’s one small step for a man, a giant leap for mankind.” I believe space exploration is essential for the development of mankind.”

This is a great way to get the audience’s attention and make them think about your topic in a new way. For example: “The future of work is remote.” or “Artificial intelligence will revolutionize every industry.”

9. “Today, I’m here to challenge how we think about [topic].”

10. “Let’s consider a perspective on [topic] that might be different from what you’ve heard before.”

Other than these, there are certainly other ways of opening your presentation such as:

This is a great way to engage the audience from the beginning of the presentation. This will help keep the audience hooked and trigger their thought process too.

11. “I’d like to begin with a quick exercise. Raise your hand if [question-related to your topic].”

A visual description will help the audience to draw things from their imagination and will keep them engrossed in what you have to say after.

12. “Close your eyes for a moment and imagine [vivid scene related to your topic].”

Humor can never go wrong if you know the audience you are dealing with. A good laugh will always make your presentation go a lot smoother and easier.

13. “They say that [humorous twist on your topic]. But today, we’ll uncover the real story.”

Pick up a historical fact or reference that is quite common or that you can prove happened. This helps engage your audience and they would want to know how is that reference relevant in the context of your topic.

14. “In [specific time period], [relevant historical event] changed the course of [topic].”

Stating something and immediately countering your own statement will confuse the audience into listening to you more keenly. Which is why it serves the purpose of having your audience’s attention.

15. “While most people think [common misconception], the reality is quite different.”

Remember to choose an opening that aligns with your topic and style, and be sure to transition smoothly from your opening into the main content of your presentation. Additionally, practice your opening to ensure you deliver it confidently and engagingly.

Now, let’s look at some examples of opening lines for specific topics of class presentation

Opening lines for specific topics of a class presentation

Climate change, globalization and its effects, mental health awareness, artificial intelligence, gender equality, entrepreneurship, space exploration, cybersecurity, diversity and inclusion, the benefits of reading, the dangers of smoking.

• The challenges of poverty

The importance of recycling

16. “The world is on fire. Or at least it feels that way. The Amazon rainforest is burning, the Arctic is melting, and the Great Barrier Reef is dying. But we can still make a difference.”

17. “Imagine a world where our coastal cities are submerged, and our weather patterns become increasingly erratic.”

18. “In the next few minutes, we’ll confront a reality that demands our immediate attention: the accelerating crisis of climate change.”

19. “Today, our actions in one corner of the globe can have ripple effects thousands of miles away. The world truly is a web of interconnectedness.”

20. “As we discuss globalization, let’s remember that it’s not just about economics. It’s about cultures converging, traditions evolving, and societies adapting.”

21. “We all have mental health. Just like we have physical health. But why is it that we’re so afraid to talk about it? Why is it that we treat mental illness as a taboo topic?”

22. “Close your eyes and think about a time when you or someone you know faced a mental health challenge. It’s more common than you might think.”

23. “Mental health is just as important as physical health, but it is often overlooked.”

24. “One in five adults in the United States experiences mental illness each year.”

25. “Mental health problems can impact anyone, regardless of age, race, or socioeconomic status.”

26. “Imagine a world where machines can think and learn like humans. A world where robots can do our jobs, and self-driving cars can take us anywhere we want to go. This is the world of artificial intelligence.”

27. “From self-driving cars to virtual personal assistants, the rise of artificial intelligence is reshaping the way we live and work.”

28. “Today, we stand on the precipice of an era where machines can not only think but learn and adapt.”

29. “It’s time to talk about gender equality. It’s time to talk about the fact that women still earn less than men, that they are underrepresented in leadership positions, and that they face discrimination and harassment on a daily basis.”

30. “What do Steve Jobs, Mark Zuckerberg, and Elon Musk have in common? They’re all entrepreneurs who started with nothing and built billion-dollar companies. But what does it take to be a successful entrepreneur?”

31. “The cosmos, with its vastness and mysteries, has beckoned explorers and dreamers for centuries. Today, we’re on the cusp of new frontiers.”

32. “As we look up at the night sky, it’s important to remember that each star represents a potential world, waiting to be discovered.”

33. “In an era where our lives are increasingly intertwined with technology, the battleground for our security has shifted to the digital realm.”

34. “Picture this: a breach in cybersecurity can lead to consequences as real and impactful as a physical break-in.”

35. “Diversity isn’t just about ticking boxes on a checklist. It’s about recognizing the richness that comes from embracing different perspectives and experiences.”

36. “In this room, we each bring a unique story and perspective. Together, we have the power to shape a more inclusive world.”

37. “Diversity and inclusion lead to innovation and creativity.”

38. “Reading can improve your vocabulary, grammar, and writing skills.”

39. “Reading can help you to learn about different cultures and perspectives.”

40. “Smoking is the leading preventable cause of death in the United States.”

41. “Smoking causes cancer, heart disease, stroke, and other serious health problems.”

42. “Secondhand smoke is just as dangerous as smoking itself.”

 The challenges of poverty

43. “Poverty is a complex problem that affects millions of people around the world.”

44. “Poverty can lead to hunger, homelessness, and lack of access to education and healthcare.”

45. “We all have a role to play in fighting poverty.”

46. “Did you know that it takes 700 years for a plastic bag to decompose?”

These opening lines can be used as inspiration to create your own powerful opening line for your class presentation. Make sure it sets the tone for the rest of your presentation.

These opening lines are designed to capture attention and provide a strong foundation for your presentation on these specific topics. Remember to follow through with compelling content and a strong conclusion to leave a lasting impression on your audience.

List of other resources for you

As a college student, presentations carry a lot of weight, so How to Give a Presentation in Class as a College Student

As talked about, organizing your presentation is essential, hence Presentation Structures: Everything You Need To Organize Your Talk

Sometimes, you can have a lot of content and not know what to remove, 14 Techniques To Ensure Audience Engagement Through Long Presentations

Doing things at the last minute is not okay, unless and until you know how to get it done effectively. Help! I Have A Presentation Tomorrow & I Am Not Prepared

Sometimes you would not have someone around to practice your presentation, and for that Have A Presentation Coming Up. Here’s How You Can Practice It By Yourself

I hope this is helpful. When choosing an opening line for your presentation, be sure to consider your audience and what you want to achieve with your presentation. You can always try to get in touch with a professional to get advice on your presentation structure and how you present it. For this, check out our personalized coaching services !

Enroll in our transformative 1:1 Coaching Program

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How to Start a Speech: Tips and Examples for a Captivating Opening

By Status.net Editorial Team on December 12, 2023 — 11 minutes to read

When preparing a speech, knowing your audience is key. To tailor your message, consider their interests, demographics, and needs.

Choosing the Right Opening Line

Finding the perfect opening line for your speech is crucial in grabbing your audience’s attention. A strong opening line sets the stage for the points you want to make and helps you establish a connection with your listeners. Here are a few tips and examples to help you choose the right opening line.

1. Start with a question

Engage your audience from the very beginning by asking them a thought-provoking question related to your topic. This approach encourages them to think, and it can create a sense of anticipation about what’s coming next.

• “Have you ever wondered how much time we spend on our phones every day?”

2. Share a personal story

A relatable personal story can create an emotional connection with your audience. Make sure your story is short, relevant to your speech, and ends with a clear point.

• “When I was a child, my grandmother used to tell me that every kind deed we do plants a seed of goodness in the world. It was this philosophy that inspired me to start volunteering.”

3. Use a quote or a statistic

Incorporate a powerful quote or an intriguing statistic at the outset of your speech to engage your audience and provide context for your topic.

• “As the great Maya Angelou once said, ‘People will forget what you said, people will forget what you did, but people will never forget how you made them feel.'”

4. Make them laugh

Injecting a little humor into your opening line puts everyone at ease and makes your speech more memorable. Just make sure your joke is relevant and doesn’t offend your audience.

• “They say an apple a day keeps the doctor away, but if the doctor is cute, forget the fruit!”

5. Paint a mental picture

Draw your audience in by describing a vivid scene or painting an illustration in their minds. This creates an immersive experience that makes it easier for your audience to follow your speech.

• “Picture this: you’re walking down the beach, and you look out on the horizon. The sun is setting, and the sky is a breathtaking canvas of reds, oranges, and pinks.”

Using a Personal Story

Sharing a personal story can be a highly effective way to engage your audience from the very beginning of your speech. When you open your talk with a powerful, relatable story, it helps create an emotional connection with your listeners, making them more invested in what you have to say.

Think about an experience from your life that is relevant to the topic of your speech. Your story doesn’t have to be grand or dramatic, but it should be clear and vivid. Include enough detail to paint a picture in your audience’s minds, but keep it concise and on point.

The key to successfully using a personal story is to make it relatable. Choose a situation that your audience can empathize with or easily understand. For instance, if you’re giving a speech about overcoming adversity, you could talk about a time where you faced a seemingly insurmountable challenge and overcame it.

Make sure to connect your story to the main point or theme of your speech. After sharing your experience, explain how it relates to the topic at hand, and let your audience see the relevance to their own lives. This will make your speech more impactful and show your listeners why your personal story holds meaning.

Making a Shocking Statement

Starting your speech with a shocking statement can instantly grab your audience’s attention. This technique works especially well when your speech topic relates to a hot-button issue or a controversial subject. Just make sure that the statement is relevant and true, as false claims may damage your credibility.

For example, “Believe it or not, 90% of startups fail during their first five years in the market.” This statement might surprise your listeners and make them more receptive to your ideas on how to avoid pitfalls and foster a successful business.

So next time you’re crafting a speech, consider opening with a powerful shocking statement. It could be just the thing to get your audience sitting up and paying full attention. (Try to keep your shocking statement relevant to your speech topic and factual to enhance your credibility.)

Using Humor

Humor can be an excellent way to break the ice and grab your audience’s attention. Opening your speech with a funny story or a joke can make a memorable first impression. Just be sure to keep it relevant to your topic and audience.

A good joke can set a light-hearted tone, lead into the importance of effective time management, and get your audience engaged from the start.

When using humor in your speech, here are a few tips to keep in mind:

• Be relatable: Choose a story or joke that your audience can easily relate to. It will be more engaging and connect your listeners to your message.
• Keep it appropriate: Make sure the humor fits the occasion and audience. Stay away from controversial topics and avoid offending any particular group.
• Practice your delivery: Timing and delivery are essential when telling a joke. Practice saying it out loud and adjust your pacing and tone of voice to ensure your audience gets the joke.
• Go with the flow: If your joke flops or doesn’t get the reaction you were hoping for, don’t panic or apologize. Simply move on to the next part of your speech smoothly, and don’t let it shake your confidence.
• Don’t overdo it: While humor can be useful in capturing your audience’s attention, remember that you’re not a stand-up comedian. Use it sparingly and focus on getting your message across clearly and effectively.

Incorporating a Quote

When you want to start your speech with a powerful quote, ensure that the quote is relevant to your topic. Choose a quote from a credible source, such as a famous historical figure, a well-known author, or a respected expert in your field. This will not only grab your audience’s attention but also establish your speech’s credibility.

For example, if you’re giving a speech about resilience, you might use this quote by Nelson Mandela: “The greatest glory in living lies not in never falling, but in rising every time we fall.”

Once you’ve found the perfect quote, integrate it smoothly into your speech’s introduction. You can briefly introduce the source of the quote, providing context for why their words are significant. For example:

Nelson Mandela, an inspirational leader known for his perseverance, once said: “The greatest glory in living lies not in never falling, but in rising every time we fall.”

When you’re incorporating a quote in your speech, practice your delivery to ensure it has the intended impact. Focus on your tone, pace, and pronunciation. By doing so, you can convey the quote’s meaning effectively and connect with your audience emotionally.

Lastly, connect the quote to your main points by briefly explaining how it relates to the subject matter of your speech. By creating a natural transition from the quote to your topic, you can maintain your audience’s interest and set the stage for a compelling speech.

In our resilience example, this could look like:

“This quote by Mandela beautifully illustrates the power of resilience. Today, I want to share with you some stories of remarkable individuals who, like Mandela, overcame obstacles and rose every time they fell. Through their experiences, we might learn how to cultivate our own resilience and make the most of life’s challenges.”

Starting with a Question

Opening your speech with a question can be a great way to engage your audience from the start. This strategy encourages your listeners to think and become active participants in your presentation. Your opening question should be related to your core message, sparking their curiosity, and setting the stage for the following content. Here are a few examples:

• For a motivational speech : “Have you ever wondered what you would do if you couldn’t fail?”
• For a business presentation : “What’s the biggest challenge your team faces daily, and how can we overcome it?”
• For an educational talk : “How does the way we use technology today impact the future of our society?”

When choosing the right starting question, consider your audience. You want to ask something that is relevant to their experiences and interests. The question should be interesting enough to draw their attention and resonate with their emotions. For instance, if you’re presenting to a group of entrepreneurs, gear your question towards entrepreneurship, and so on.

To boost your question’s impact, consider using rhetorical questions. These don’t require a verbal response, but get your audience thinking about their experiences or opinions. Here’s an example:

• For an environmental speech : “What kind of world do we want to leave for our children?”

After posing your question, take a moment to let it sink in, and gauge the audience’s reaction. You can also use a brief pause to give the listeners time to think about their answers before moving on with your speech.

Acknowledging the Occasion

When starting a speech, you can acknowledge the occasion that brought everyone together. This helps create a connection with your audience and sets the stage for the rest of your speech. Make sure to mention the event name, its purpose, and any relevant individuals or groups you would like to thank for organizing it. For example:

“Hello everyone, and welcome to the 10th annual Charity Gala Dinner. I’m truly grateful to the fundraising committee for inviting me to speak tonight.”

After addressing the event itself, include a brief personal touch to show your connection with the topic or the audience. This helps the audience relate to you and gain interest in what you have to say. Here’s an example:

“As a long-time supporter of this cause, I am honored to share my thoughts on how we can continue making a difference in our community.”

Next, give a brief overview of your speech so the audience knows what to expect. This sets the context and helps them follow your points. You could say something like:

“Tonight, I’ll be sharing my experiences volunteering at the local food bank and discussing the impact of your generous donations.”

Frequently Asked Questions

What are some effective opening lines for speeches.

A powerful opening line will grab your audience’s attention and set the stage for the rest of your speech. Some effective opening lines include:

• Start with a bold statement: “The world needs your creativity now more than ever.”
• Share a surprising fact: “Did you know that the average person spends (…) years of their life at work?”
• Pose a thought-provoking question: “What would you attempt to do if you knew you could not fail?”
• Tell a short, engaging story: “When I was 10 years old, I discovered my passion for baking in my grandmother’s kitchen.”

Can you provide examples of engaging introductions for speeches?

• Use humor: “As a kid, I believed that 7 pm bedtime was a form of torture. Now, as an adult, I find myself dreaming of 7 pm bedtime.”
• Share a personal experience: “On a trip to Italy, I found myself lost in the winding streets of a small village. It was there, amidst my confusion, that I stumbled upon the best gelato I’d ever tasted.”
• Use an analogy: “Starting a new business is like taking a journey into the unknown. There will be challenges to overcome, and you’ll need resilience, determination, and a strong compass.”

Which speech styles can make a powerful impact on the audience?

Different speech styles will resonate with different audiences. Some styles to consider include:

• Inspirational: Motivate your audience to take action or overcome challenges.
• Storytelling: Share personal experiences or anecdotes to illustrate your points and keep listeners engaged.
• Educational: Provide useful information and insights to help your audience learn or grow.
• Persuasive: Present a compelling argument to convince your audience to adopt a particular perspective or take specific action.

How do successful speakers establish a connection with their listeners?

Establishing a connection with your listeners is key to delivering an impactful speech. Some ways to connect with your audience include:

• Show empathy: Demonstrating understanding and concern for your audience’s feelings and experiences will generate a sense of trust and connection.
• Be relatable: Share personal stories or examples that allow your audience to see themselves in your experiences, thus making your speech more relatable.
• Keep it genuine: Avoid overrehearsing or coming across as scripted. Instead, strive for authenticity and flexibility in your delivery.
• Encourage participation: Engaging your audience through questions, activities, or conversation can help build rapport and make them feel more involved.

What are some techniques for maintaining a friendly and professional tone in speeches?

To maintain a friendly and professional tone in your speeches, consider these tips:

• Balance humor and seriousness: Use humor to lighten the mood and engage your audience, but make sure to also cover the serious points in your speech.
• Speak naturally: Use your everyday vocabulary and avoid jargon or overly formal language when possible.
• Show respect: Acknowledge differing opinions and experiences, and treat your audience with courtesy and fairness.
• Provide useful information: Offer valuable insights and solutions to your audience’s concerns, ensuring they leave your speech feeling more informed and empowered.
• Emotional Intelligence (EQ) in Leadership [Examples, Tips]
• Effective Nonverbal Communication in the Workplace (Examples)
• Empathy: Definition, Types, and Tips for Effective Practice
• How to Improve Key Communication Skills
• Examples of Empathy (and 38 Empathy Statements)
• What is Self Compassion? (Exercises, Methods, Examples)

How to Start a Presentation (+ Useful Phrases)

Table of Contents

Knowing how to start a presentation is a crucial skill in today’s professional landscape.

After all, many office workers are called on to prepare a presentation at some point during their careers.

And, of course, many people are looking to share their expertise through workshops and lectures.

With that in mind, we wanted to dedicate an article to learning about the best ways to deliver an impactful presentation opening.

So, whether you’re currently struggling to come up with introductory lines for a presentation, or you have a more passive interest in this subject — you’ve come to the right place.

In this article, we’ll:

• Share expert tips for preparing the best opening lines for any type of professional presentation ,
• Offer some valuable examples and specific phrases you can use, and even
• Analyze the way professional speakers approach their presentations.

But first, let’s talk about why having a good introduction is such a crucial part of any presentation.

Why does having a good introduction to a presentation matter?

If you’ve ever had to prepare an address, you probably understand the importance of having an impactful introduction to a presentation.

If the body of a speech contains most of the information you want to share with the audience and the conclusion allows you to invite the audience to take action — the introduction is how you get them to listen to you in the first place.

In other words, a presentation is a motivated sequence — a method of persuasion with 5 distinct steps:

• Attention — wherein the speaker introduces the problem the listeners are having in an interesting manner. In the format of a presentation, this step is the introduction .
• Need — the speaker explains how the problem affects the listeners and backs up their claims. This step corresponds with the body of a presentation , along with the following two.
• Satisfaction — the speaker offers a solution and shows how it will alleviate the concern they have previously identified.
• Visualization — the speaker describes precisely what will happen if the listeners choose to implement their solution. Sometimes, they also describe what will happen if their solution is not implemented. This concludes the body of the presentation.
• Action — the speaker directs the listeners with a call to action, explaining what they can do in response to their presentation. This step represents the conclusion of a presentation.

Even though this framework was developed in the 1930s, it’s still a useful tool for people who want to improve their presenting skills.

What do professional speakers have to say about the importance of opening a presentation effectively?

For more insight into the importance of starting a presentation with a bang, we turned to professional speakers and communication experts.

We put the question to Mark Beal , Assistant Professor of Professional Practice, Communication, at Rutgers University School of Communication and Information. Here’s what he had to say:

“It is critically important to engage your audience immediately at the start of a presentation in a high-energy manner, or you could lose them to their mobile phone or laptop and you may never get them back.”

Speaker, author, communication skills trainer, and editorial producer at CNN, Nadia Bilchik , added:

“The beginning of your presentation is your prime real estate. It’s when your audience decides if you are worth paying attention to or not.”

So, in addition to capturing the audience’s attention , your introduction also needs to establish your authority .

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Having said that, let’s talk about the specific steps you need to take before you begin presenting to make your presentation opening as memorable as it can be.

How to prepare the best opening for a presentation

Before we tell you how to start a presentation speech, let’s take a moment to consider the best preparation practices .

Naturally, preparing the introductory lines for your presentation should take place well before the speech itself.

Even so, many novice speakers are still unaware of the different factors that should influence and inform their decisions in this regard.

Luckily, we have managed to boil the results of our extensive research down to the following 3 tips:

• Take note of the way other people start their presentations ,
• Understand the goals of an introduction , and
• Know your audience .

Having said that, let’s see what each of those tips entails.

Tip #1: Watch other speakers’ openers

As Napoleon Hill, author of Think and Grow Rich , puts it:

“Experience has taught me that the next best thing to being truly great is to emulate the great, by feeling and action, as nearly as possible.”

With that in mind, the best thing you can do before drafting your speech is observe the way others have made theirs.

In this case, you’ll want to focus on the way professional speakers introduce themselves and the subjects of their presentations .

The goal of this exercise is to determine:

• What makes a good opening statement ,
• Which openers are generally effective with audiences, and
• What kinds of introductions you resonate with .

Somewhere in the middle of those categories is where you’ll find the opening lines of your presentation.

For their part, the experts we have contacted seem to agree with this tip.

Nadia Bilchik said:

“I have been speaking and training speaking skills for three decades and I still do a tremendous amount of research and customize each and every presentation. If I am speaking […] about the hybrid workplace, I will Google [the] latest statistics. I will also go onto YouTube to see what other speakers and thought leaders are saying about the subject.”

And Mark Beal mirrored her thoughts:

“I am consistently studying presentations in a quest to be a student who is always learning, evolving, transforming, and innovating my approach to presenting. I closely watch all types of presentations, from TEDx Talks to my former students who return to guest lecture in my university courses.”

Tip #2: Understand the goals of an introduction

According to the other authors of Communicating at Work , an introduction has 5 distinct objectives . It should:

• Capture the listener’s attention (or, as professional speakers might say, “hook” them),
• Give them a reason to listen (offer a solution to a personal or professional problem they have),
• Set the proper tone for the topic and setting (let the audience know whether they’re in for an informative, emotional, or humorous speech),
• Establish your qualifications (explain why the audience should listen to you , specifically), and
• Introduce your thesis and preview your presentation (so that the audience knows what to expect in advance).

With those goals in mind, Nadia Bilchik would even say that:

“It’s always best to have someone else introduce you and confirm your credibility.”

That puts the onus of explaining why you deserve to be there on the host of the meeting and allows you to skip that part of the introduction.

However, these 5 objectives are not a checklist you have to follow at all costs.

Depending on the circumstances surrounding your presentation, some of them will matter more than others.

Speaking of, there’s one last thing to keep in mind when crafting your presentation opening.

Tip #3: Know your audience

The audience you end up presenting to will affect everything from the way you organize your presentation to your style of delivery — and even the supporting materials you use.

Your presentation’s opening lines are no exception.

In other words, the content and style of your introduction will depend on the size of the group you’re speaking to and its demographic breakdown .

However, perhaps the most important audience attribute you’ll have to keep in mind is its willingness to listen and engage with your message .

In Business Communication: Process & Product , authors Mary Guffey and Dana Loewy have identified 4 types of audiences based on that factor:

• Friendly — an audience that likes you and cares about your topic,
• Neutral — an audience that is calm and considers itself objective,
• Uninterested — an audience full of people with short attention spans (who may or may not be there against their will), and
• Hostile — an emotional or defensive audience whose goal is to take charge or ridicule the speaker.

Luckily, Guffey and Loewy have also provided some guidance for dealing with each of those kinds of audiences.

How to start a presentation effectively (tips + examples)

It’s the day of your big presentation — time to go big or go home.

Which of the following tips would you incorporate in your presentation opening lines?

• Exude confidence.
• Drop the pleasantries.
• Prove your expertise.
• Begin with a realistic promise (explain what the audience stands to gain from your presentation).
• Go for the drama.
• Fall back on an insightful quote or a pop culture reference.
• Share an interesting statistic.
• Ask questions.
• Relieve tension with a joke or a humorous statement.
• Use visual tools (like images, videos, or props).

If you haven’t thought about which one of these would help you get your point across effectively — don’t worry.

We’re about to explain each of those tips and provide some illuminating examples and specific phrases you can use when starting a presentation.

Tip #1: Exude confidence

One thing you need to know about starting a presentation is that your work begins the moment you set foot on that stage .

Alternatively, it begins the moment someone passes you the (literal or figurative) mic — if we’re taking into account the presentations that take place on video conferencing platforms.

In any case, you’ll want the audience to see you as someone who knows what they’re talking about . That includes:

• Making eye contact ,
• Moving with intention (not fidgeting),
• Wearing professional attire (or at least appropriate attire for the occasion),
• Projecting your words , and
• Showing your confidence through nonverbal cues . 

One of the experts we spoke to, Reesa Woolf , PhD, keynote speaker, bestselling author, and executive speaking coach, would even advise you to rehearse your opener and closer to the point of being able to “deliver them with 100% eye contact.”

For what it’s worth, overpreparing also allows you to appear more confident when presenting , as you’ll be less worried about forgetting parts of your speech.

Then again, a moment of forgetfulness can also be turned into a tool for establishing a commanding presence.

Namely, staying still or being quiet for a moment can make the audience pay closer attention to you.

But, if that’s something you’d like to try, make sure the technique doesn’t clash with the type of audience you’re presenting to .

Tip #2: Drop the pleasantries

Have you ever heard a professional public speaker use one of these phrases?

• “It’s a pleasure to be here.”
• “I’m honored to be asked to speak about…”
• “Today, I’m going to talk about…”

The chances of a professional using these phrases are pretty slim — so why would you?

Well, there’s nothing wrong with following a traditional format to introduce yourself . 

However, you’ll have to admit that the sentences we have listed above don’t pack the same punch as some of the other presentation opening lines we have included in this article.

Keynote speaker, Forbes contributor, career change consultant, and host of the Career Relaunch® podcast, Joseph Liu , recommends avoiding greetings altogether .

“While I do say hello, rather than starting with drawn-out greetings, I recommend diving right into the presentation with a hook so your audience immediately switches on to the content you’re about to present.”

Speaker, bestselling author, and award-winning accountant, Tatiana Tsoir , notes:

“People’s attention span is 20 minutes max, which is why TEDx is capped at 18 min. Also, people generally remember the beginning and the end, so make sure those are strong [and] get to the point fast.”

So, instead of wasting time on small talk, use an opener that will get your audience’s attention as quickly as possible.

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Even though the examples we have listed would be considered a weak way to start a speech, some of them are ideal for starting a business meeting. If you want to know some other expressions that might come in handy in that kind of setting, check out this article:

• 120 Useful English phrases for business meetings

Tip #3: Prove your expertise

As we have established, starting a presentation with a traditional introduction may not be the best way to get the audience’s attention.

Still, you’ll have to establish your credibility at some point — so we might as well illustrate how to do so properly.

Of course, if you’re a teacher or an educator in broader terms, you probably won’t have to prove your expertise to your audience.

However, if you’re tasked with presenting in front of neutral or hostile audiences, you’ll want to establish your qualifications as soon as possible.

If you can’t get someone else to introduce you and establish your credibility before you start your presentation, we suggest hooking the audience first and then introducing yourself right before you head into the main part of the speech.

Phrases you can use to establish your credibility

We have come up with 3 imaginary presentation scenarios to help illustrate our points throughout this guide.

Here’s how our speakers might introduce themselves:

“Hello, everyone. For those of you who don’t know me, I’m Nick Mulder, the head of the security department. I’m here to talk to you about phishing.”

“My name is Joan Miller. As someone with over four decades of experience in marketing, I’m uniquely qualified to talk to you about how artificial intelligence is changing the future of the industry.”

“I’m Milo Green — you probably know me as being the founder of Green & Co. As someone who’s had a hand in running a successful business for over two decades, I’m here to explain how my company’s employee retention rate has never fallen below 85% in a single year.”

If these speakers started with a hook rather than an introduction, the sentences introducing the subject of their presentations would be excessive.

Tip #4: Begin with a realistic promise

So far, there’s been a lot of discussion about “hooks” in this article and not many specific examples of phrases that might hook an audience — let’s change that.

The first type of hook you might want to master, especially for professional presentations, is the “promise.”

One of the experts we have spoken to, Reesa Wolf, uses that very method:

“Begin with a brief statement about the benefits of listening to [your] message. You can give an example of a company or person like them that had the issue they have and how these ideas solved it, but it still must be brief.”

In other words, start by giving them a preview of the knowledge they’ll have by the time you finish your presentation.

This method of starting a presentation is a great way to:

• Show that you’re in tune with the listeners’ needs, concerns, and interests ,
• Offer a solution to a problem the audience might have , or
• Keep the audience interested throughout your presentation .

Ultimately, audiences are self-interested — they will listen to you if you explain what’s in it for them.

Usually, that will require you to point out a problem they are having or an opportunity they’re not taking advantage of.

Phrases you can use to offer a realistic promise

To put this tip in perspective, let’s hear from our imaginary presenters:

“By the end of my talk, you’ll be able to spot phishing emails and understand the steps you need to take when you do.”

“My presentation will alleviate any worries you might have about the ways the marketing sector will need to adapt to the AI revolution.”

“During this talk, you’ll learn how your company can improve its relationship with its employees and boost its retention rate.”

Tip #5: Go for the drama

One thing you should note as you are writing your presentation opening is that the first words you say will set the tone for the rest of your speech .

If offering a realistic promise to your audience suits your presentation subject — by all means, do so.

However, if you’d like to induce excitement and keep your audience’s mood elevated throughout your presentation, you might want to go for a more dramatic entrance instead.

Namely, you could start with:

• A fun fact,
• A startling statement, or
• An emotionally moving story.

Many speakers rely on these kinds of openers to establish the central theme of their presentation naturally .

After all, this method can make the speaker look more approachable and relatable , particularly if their opening line references other people (e.g. “the other day, I met someone/a coworker told me…” ).

One example of this technique comes from author, entrepreneur, and certified fraud examiner, Pamela Meyer, who famously started her TED Talk by pointing to an audience member and saying:

“Okay, now, I don’t want to alarm anybody in this room, but it’s just come to my attention that the person to your right is a liar. Also, the person to your left is a liar! Also, the person sitting in your very seat is a liar.”

The combination of starting her speech with such a shocking statement and pointing out a specific audience member makes Meyer’s TED Talk an iconic one in our books!

Phrases you can use for a dramatic opening

Now, let’s see how our imaginary speakers would apply this tip:

“1,270,883! What do you think that number signifies? If you guessed ‘the number of phishing attacks recorded in the third quarter of 2022’ — you’d be right! We have the Anti-Phishing Working Group to thank for that disturbing piece of trivia.”

“Artificial intelligence is coming for our jobs! At least, according to Chat GPT and Business Insider , people working in tech, media, law, and many other industries might want to look elsewhere for employment in the coming years.”

“When I first started my company, I did it with about 20 of my most trusted friends and advisers. I’m happy to report that all but two are still working for Green & Co. — and those two are only absent because they’ve started their own successful ventures! In any case, my wish to surround myself with high-quality people has manifested itself in the company’s high employee retention rates. Today, I’m going to tell you about how I created an environment that makes employees want to stick around.”

Tip #6: Fall back on a quote or a pop culture reference

When in doubt, you could always start the introduction to your presentation with a quote.

As long as you don’t overuse other peoples’ words in your speeches, quotations are a completely legitimate and convenient tool for introducing the topic you’ll be discussing.

Aside from being a tried and true method of getting people’s attention without having to string together a perfect sentence on your own, quoting a particularly impressive individual is a good way to “borrow” their authority .

However, that can also be a double-edged sword , since it can also give you the individual’s notoriety. So, make sure you know whose words you’re echoing.

Of course, some people would advise you to avoid quotes altogether.

Assistant Professor of Rhetorical Communication at the State University of New York, Dr. Lee M. Pierce , cautions against starting your presentation “with quotes or long personal stories.”

Doing so might bore the audience.

Then again, Dr. Pierce also enjoys using pop culture references as openers, saying:

“By choosing a pop culture reference that most of your audience gets, you build instant rapport and have something you can use to ease them into your presentation material.”

So, perhaps there’s still a way to work a quote into your presentation, as long as it fits the mood you’re trying to establish.

If your presentation happens to be about team communication or collaboration, you may find the perfect quote to use in your introduction in one of these articles:

• 45+ Best team communication quotes  
• 80+ Best teamwork quotes that will inspire team collaboration

Phrases you can use when you’re opening with a quote

So, how would our three fictional speakers incorporate quotations in their opening lines? Let’s find out.

“According to Harper Reed, entrepreneur and Chief Technology Officer for Barack Obama’s re-election campaign, ‘Very smart people are often tricked by hackers, by phishing.’ So it’s not about being smart. It’s about being smarter than a hacker.’ And I’m here to help you get there.”

“Stephen Hawking once said that ‘Success in creating AI would be the biggest event in human history. Unfortunately,’ he said, ‘it might also be the last, unless we know how to avoid the risks.’ I’m here to alleviate your concerns about those risks.”

“When I was developing my management style, I often referred back to one particular quote by Max DePree, founder of Herman Miller. He said, ‘The first responsibility of a leader is to define reality. The last is to say thank you. In between, the leader is a servant.’ That sentiment clarified my function for me — even though I was the CEO of my company, I was primarily there to help my employees.”

If you want to make sure your audience understands what you’re talking about, you could also show the quote on the first slide of your presentation.

Tip #7: Share an interesting statistic

Using relevant, interesting statistics is another great way to introduce the topic of your presentation.

This tip could also be an excellent tool for establishing your qualifications, if you decide to share a statistic that proves the efficacy of the solution you’re presenting.

Just keep in mind that people tend to trust third-party sources more than a potentially unverifiable statistic coming from your organization’s internal research.

Phrases you can use to introduce your presentation with a statistic

Let’s see how our three presenters might incorporate this tip.

“According to APWG, the number of wire transfer Business Email Compromise (BEC) attacks increased by 59% in the third quarter of 2022.”

“Netflix took 3.5 years to reach a million users. Facebook took 10 months. ChatGPT, which has been dubbed the best AI chatbot ever released by New York Times, reached its first million users in only 5 days. By January 2023, over 100 million people had used the service.”

“According to the 2022 Workplace Learning Report from LinkedIn Learning, companies that enable their employees to advance internally retain employees for an average of 5.4 years. That’s nearly twice as long as companies that struggle to provide opportunities for internal mobility, where the average retention span is 2.9 years.”

And, if you wanted to go the extra mile, you could also represent the statistics you’re talking about with a visual element.

Tip #8: Ask questions

Once you start researching public speakers, you’ll find that many of them engage their audience by asking questions .

It goes back to the concept of “hooking” your audience. According to Joseph Liu:

“The best way to start a presentation is with a hook. For example, ask a question. Invite people to do something. Have your audience imagine a situation. Or, surprise them with an interesting fact.”

Indeed, most of the experts we have spoken to would confirm that questions are the best tool for increasing audience participation . As Nadia Bilchik would say:

“ I like to ask my audience a question. […] the key is to invite participation from the start. ”

With that in mind, there are 2 types of questions you can use, depending on the situation:

• Direct questions require answers from the audience. Speakers might ask for a show of hands or use a polling tool that allows people to stay anonymous while also showing the results for everyone to see.
• Rhetorical questions are about asking the audience to envision a scenario that allows you to introduce the topic of the presentation. These sometimes have a “What if” construction.

Either way, the questions should prompt the audience to start thinking about the subject of your lecture. 

Questions you might use to open a presentation

Our resident phishing expert might ask his audience one of the following questions:

“How do you protect your company from phishing attacks?”

“Let’s see a show of hands — how many of you know what phishing is?”

“Has anyone here fallen prey to a phishing attack?”

Joan Miller, the digital marketer we have envisioned, might ask:

“Who here is already using AI to conduct their business?”

“Will your company survive the AI revolution?”

“Would you rather incorporate AI into your marketing strategy or continue doing business as usual? Think carefully about this question — and use the link I’m about to send you to tell me your answers. By the end of my presentation, I’ll run this question by you again, and we’ll see how the results of the poll have changed.”

Lastly, our imaginary CEO might ask his audience:

“Does your company’s employee retention rate matter?”

“How are you making your company a desirable place to work?”

”Can anyone here tell me their company’s employee retention rate?”

Tip #9: Relieve tension with a humorous statement

If you sense that your audience isn’t in the mood to take in the kind of presentation you have prepared, you can prime them for it with humor.

Cracking a joke at the top of your presentation sets the scene for a lighthearted conversation and makes you appear confident (even if you’re not). Additionally, a well-placed joke can:

• Get the audience interested ,
• Make a point about the topic of your presentation , and
• Increase your likeability .

But, humor is an art form — and not everyone has the talent and skill to execute this tip effectively. If it doesn’t come naturally, there’s no need to force it.

When in doubt, take a page out of the comedian’s playbook and run your opening joke by a friend or, better yet, a more neutral acquaintance.

Of course, even if your joke works on them, you can’t always account for cultural or even professional differences that might prevent some people in the audience from getting it.

Jokes for opening a presentation

The 3 speakers we have imagined might use the following jokes to kick off their presentations:

“Can anyone tell me a hacker’s favorite season? Phishing season, of course! Unfortunately, in real life, phishing season is more of a year-round kind of thing.”

“Why are people so nice to AI? Because it’s self-conscious! Just kidding. For now… Actually, I have good news and bad news. The bad news is that AI does seem to be gaining traction, particularly in the marketing industry. But, the good news is that I’m here to tell you how to navigate that situation.”

“Did you know that staff retention is more likely to be improved by offering better working conditions than by chaining employees to their desks? Much to think about!”

Most of these examples would pair wonderfully with a visual element — which brings us to our final tip!

Tip #10: Use visual tools

Different speakers have different approaches when it comes to the visual aspects of their presentations.

Some rely on their speech to get most of the information across. Yet, others prefer to make their presentation slides a more integral part of their presentation.

We imagine Joseph Liu would sort himself into the latter group:

“I tend to keep my presentations as visual as possible, relying less on quotes and more on imagery.”

If you decide to let visuals do some of the heavy lifting for your presentation, there are several ways to incorporate them. Namely, you could:

• Use images in your presentation slides,
• Invite the audience to watch a video before the presentation,
• Hand out printed materials ,
• Show data charts , and
• Bring out a physical prop .

The type of visuals you end up using will depend on the type of presentation you’re giving.

Either way, you’ll want to become familiar with different elements of visual communication (such as colors, shapes, fonts, and layouts) if you want to make your presentation truly memorable.

Visual communication is one of 4 types of communication. If you’re curious about what the other 3 types of communication are and how we use them in our everyday lives, check out the following article:

• Types of communication

Examples of visual tools opening a presentation

Going back to our 3 speakers, let’s see how they might incorporate visual elements into their presentation introductions.

“According to APWG, these are the most targeted industries for phishing scams in the third quarter of 2022.”

“The following demonstration of AI’s capabilities might change some of your outlooks on the future of marketing. I have shared my computer screen with you all, so let’s take a moment to see where this tech is at right now through a demonstration of the existing software.”

“Before I start my presentation, let’s look at a video showcasing the importance of having a high employee retention rate.”

You could also combine this tip with the others on our list , by saying something like:

• “Can anyone tell me what’s wrong with this picture?” thus, combining a visual opener with a question, or
• “What do you think the number on the screen behind me signifies? If you guessed ‘the number of phishing attacks recorded in the third quarter of 2022’ — you must be psychic!” as a spin on an example we used to illustrate tip #5.

Putting the tips into practice

Having concluded our list of tips, we wanted to see how the experts we have spoken to have put them into practice.

So, let’s start with the way they conceptualize and write their presentation starting lines.

Step #1: Draft your speech

Every memorable presentation starts with a written copy of everything you want to say.

According to Tatiana Tsoir:

“Developing a speech is a craft. I generally work first on who the audience is , then my core message I want them to walk away with, then the outline of the speech : how and when I introduce the main idea, and how I make a case for it and reiterate it throughout.”

Ultimately, the best time to write your presentation introduction would be once you have a clear idea of everything you want to say in the body and conclusion of your speech.

Even so, sticking to this advice won’t make you a better speaker immediately.

Instead, our experts have stressed that the only way to get better at presenting is through practice and repetition .

Take it from Tatiana:

“With public impactful speaking you don’t rise to the occasion, you fall back on training and practice.”

Step #2: Get right to the point

As you are drafting your presentation introduction, keep in mind that the audience is already waiting for you to get to the point.

When in doubt, follow Reesa Woolf’s formula for starting a presentation:

“Open with the attention-catching statement/story/quotation. Once they look at you, say your name and the parts of your experience and credentials that THEY would be most impressed by, at most 3 things about you.”

After delivering your opener and introducing yourself, you’ll want to quickly transition into the main part of your presentation.

Step #3: Invite audience participation

As we have previously mentioned, many of the experts we have contacted stressed the importance of increasing audience engagement.

Knowing your audience is a big part of that equation, as Dr. Lee M. Pierce would testify:

“Presentations should take advantage of what makes them unique — having an audience. Engage them, [and] introduce yourself. Just don’t start with a question right away — that’s asking too much too soon.”

Then again, many of the experts we have spoken to have said that asking questions is a good way to invite audience participation.

For example, Nadia Bilchik would even engage her audiences on a more physical level:

“I like to ask my audience a thought-provoking question. This gets them from passive to active mode. I also always get my audience to stand up and do a breathing exercise.”

Nadia also provided us with an example of an audience interaction she might use in the introduction of her speaking engagements. For example, she might ask the audience:

“ How do you rate your ability to present information in a concise, clear, and confident manner? High, medium, or low?”

After receiving her answers by a show of hands or even an online poll, she connects the response to the topic of her presentation by stating:

“Wherever you are on the spectrum, in the next X minutes, I will share tips and techniques to ensure you have a greater impact every time you communicate to an audience of one or 100!”

That’s a textbook opener you can use to introduce the topics of your own presentation, too!

Step #4: Put it all together

Remember, nothing is stopping you from combining the tips we have mentioned throughout this guide to create a presentation introduction that is wholly unique to you.

If you’re unsure how to do that, let’s analyze a professional speaker’s technique.

Mark Beal told us about a presentation opening he’s created for his lectures:

“I start each of my Gen Z keynote presentations by physically walking off the stage and into the audience and asking a series of Gen Z trivia questions. 

For those who answer the questions directly, I reward them with a copy of my latest Gen Z book. By taking this proactive approach, I physically engage the audience immediately not from the podium but in their seats. 

My presentation instantly transforms from a one-way monologue into a two-way conversation and the audience begins to learn about my topic, Gen Z, in a fun and informative way.”

Can you connect the strategies Mark has used with the tips we have discussed? Let’s list them:

• Walking off the stage adds an element of drama and establishes a commanding presence,
• Asking questions engages the audience right off the bat,
• Rewarding the audience with a book promotes engagement throughout the presentation, and
• The books themselves are both an interesting prop and proof of Beal’s qualifications.

When you start researching famous speakers to prepare for your presentation, try dissecting the strategies they’re using.

Final thoughts: A checklist for starting a presentation effectively

Learning how to start a presentation is no easy feat.

After all, how would you go about checking your work if you don’t have an experienced presenter to help you?

Well, one way to check your introduction would be to perform a quick self-assessment based on the goals we have talked about in this article.

Namely, once you have finalized your presentation opening, answer the following questions . Does your introduction:

• Capture the audience’s attention?
• Give the audience reasons to listen?
• Set an appropriate tone?
• Establish your qualifications (if necessary)?
• Introduce your thesis and preview the content?

If your introduction doesn’t meet one of these ‘requirements,’ consider whether it can be improved.

And, remember, as Joseph Liu would say:

“The best way you can get better at public speaking is to keep doing it again and again. With more practice, you’ll get more comfortable and confident with it.”

So, don’t be discouraged if your presentation isn’t a home run. Instead, think of it as a learning opportunity for future speaking engagements.

✉️ Have you had a chance to use any of the tips we have shared in this article? How did that work out for you? Which ones would you like to use in the future?

Let us know at blogfeedback@pumble .com and we may include your answers in this or future posts. And, if you liked this blog post and found it useful, share it with someone who might benefit from it.

Secure, real-time communication for professionals.

Olga Milicevic is a communication researcher and author dedicated to making your professional life a bit easier. She believes that everyone should have the tools necessary to respond to their coworkers’ requests and communicate their own professional needs clearly and kindly.

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8 Presentation openers that grab your audience from the get-go

Andy Rodriguez Feb 1, 2022 1:57:11 PM

Your message is concrete. Your argument is watertight. But are you opening your presentation in the most engaging way? Here are 8 tried and tested techniques for opening your presentation with a bang.  

1. Amplification technique

Take something minor and demonstrate it's a serious problem. Take something farfetched and make it seem real. Take something alien and make it close to home. The surprise factor will have them hanging on to your every word.

Good for:  Grabbing your audience's attention, challenging expectations.

Example:  It's widely accepted that girls tend to do better than boys in school. Philip Zimbardo begins his talk with a series of startling facts – 'Boys are 30% more likely than girls to drop out of school [...] Girls outperform boys now at every level, from elementary school to graduate school' – turning this idea into a nationwide issue.  

The reverse of this is to take something seemingly scary or complicated and make it very simple.

We know that Malaria kills half a million people each year, and we've had a cure for it since the 1600s. Wait, what? Now speaker Sonia Shah has our full attention. 

2. Sensory technique

Stimulate your audience's imagination by describing a scene in vivid detail, or ask them to remember a particular memory and recall what they saw, smelled, heard and felt. You could even make them aware of their physical surroundings in some way.

Tying what you're saying up with physical memories will help your audience retain information for longer.

Good for:  Creating a lasting impression, making your ideas come alive.

Example: Amy Cuddy makes her audience 'do a little audit' of their bodies. She asks them 'how many of you are sort of making yourselves smaller? Maybe you're hunching, crossing your legs, maybe wrapping your ankles?' Activating the audience's sensory awareness (before revealing what those body habits mean) gives her talk greater resonance.

3. Personalization technique 

Even well-meaning people sometimes won't act until an issue affects them personally. Make the problem relevant to your audience by showing that it's relevant to (or is caused by) them or their community.

An effective twist on this is revealing an unimagined connection between our current actions and things happening in the future or in far-flung places.

Good for:  Making your audience care, making complex ideas simple.  

Example:  Emily Wapnick asks the audience 'Raise your hand if you've ever been asked the question "What do you want to be when you grow up?"', bringing cultural attitudes towards skills and work into the spotlight and revealing how it affects our perceptions of ourselves.

4. Puzzle technique

Opening with a puzzle piques your audience's curiosity from the get-go. It could be a problem, a riddle or the conundrum at the heart of your theory. It could be a real-world puzzle or a metaphor for the ideas in your talk.

Leave the puzzle open-ended but direct your audience to some place they can find the answer if you want them to continue engaging with your content after the talk. Or, promise to tell them the answer at the end so they listen throughout.

Good for:  Waking up your audience's brains, inspiring curiosity.

Example:  If someone gave you a candle, some thumbtacks and some matches, could you attach the candle to the wall so the wax doesn't drip onto the table? Dan Pink's candle puzzle challenges us and provides a springboard for discussion of what motivates us in the workplace.

5. Question technique

Your questions could probe the listener's personal memories, sense of identity, or general knowledge – whatever gets the cogs turning. Asking questions can be an effective way of prompting your audience to have an 'aha!' moment. 

Opening questions are usually rhetorical as you're asking the listener to self-analyse, but you might like to direct them somewhere that they can share their ideas or experiences with you. 

Good for: Helping the audience recognize a problem or come to some conclusion.

Example: Kelly McGonigal asks her audience to raise their hand if they've experienced different levels of stress over the past year. Almost the whole audience responds and demonstrates, very quickly and simply, how endemic a problem stress is.

6. Quotation technique

Quoting a famous person is an easy way to borrow a little of their power, especially if it's someone respected by your audience. If they're a more obscure choice, there's no harm in reminding your audience of that person's credentials.

Your audience may read personal things into your choice, so choose carefully. People are likely to have personal associations with famous quotes or speakers so be mindful of these too.

Good for:  Giving your talk respectability, summing up an argument or an idea. 

Example:  Elizabeth Nyamayaro's chosen quote – 'As Africans, we must uplift all the people of Africa' – serves as the heart and soul of her entire presentation. It expresses the principles at the heart of her work, and tells her audience something of her as a person. 

7. Story technique

Stories are perhaps the most effective tool for inspiring empathy and understanding in the listener. It's also a vastly underrated skill in the business world, even though it can engage your audience's mind in incredible ways .

Telling a personal story may make us feel vulnerable, but it's an opportunity to show confidence and character. Telling the story of someone you admire demonstrates your values. The story of a customer proves you listen and take pride in providing a good service.

Good for: Explaining ideas in an accessible way, synchronizing the audience's emotions with your own. 

Example:  Peter Attia begins his story 'I'll never forget that day back in the spring of 2006' – and now nor will we. His story is powerful not just because it's illustrative of the wider problem he's describing – but because he expresses genuine emotion as he tells it. 

8. Humor technique

Making a joke makes your audience feel warmer towards you and more receptive to your ideas. The best presentation jokes involve self-deprecating humor, so being able to laugh at yourself is a must. You could also exaggerate a story for effect. 

Your sense of humor tells your audience a lot about your values and can be a shortcut to building trust. It may also help them feel more comfortable about sharing their ideas and joining in if that's a part of your presentation. 

Good for:  Relaxing your audience, building rapport. 

Example: Shawn Anchor's perfect comic timing makes this opening anecdote side-splittingly funny. The humor makes it easier for us to open up to what he's trying to say, making the serious message of his talk all the more impactful.

You can find more about these and other useful techniques at changingminds.org . Which is your favorite?

Three levels of presentation openings – which should you use?

by Olivia Mitchell | 17 comments

I get frustrated at presentation advice which says you have to do something clever or dramatic at the beginning of a presentation to grab your audience’s attention. That’s for three reasons:

1. You don’t have to grab the audience’s attention at the start. You have their attention at the start. The challenge is to keep it. (I’ve written about this a lot – see these posts on this blog The Attention-Getting Myth and Attention-Getting The Evidence and also a discussion between myself and Rowan Manahan on his blog).

2. It’s hard to pull off a dramatic opening when you’re nervous. And most people are most nervous at the beginning of a presentation.

3. Being dramatic can lead you into a performance mode. It’s difficult to perform and make a connection with your audience at the same time.

So don’t get hung up on having a dramatic opening. My advice is to match your presentation opening  to your level of presentation competence and confidence. Here are my suggestions:

Level 1 – The Organized Opening

If you’re a beginner or very nervous, demonstrate that you’re prepared and organized. This will reassure your audience that your presentation is not going to be a waste of time. Here’s a formula you can use – answer the three questions your audience will have in their minds:

1. What’s the topic of your presentation? Give a one-sentence overview of what you’re talking about. 2. Why should your audience be interested? What’s in it for them? Give them a reason to listen. 3. Why are you talking about it? What are your qualifications or experience which give you the credibility to be talking about it.

People in your audience will sense that you’ve carefully planned your talk (which will give them a sense of relief that it’s not going to be a disorganised ramble), and they’ll be receptive to what you’re going to cover.

This type of opening is also appropriate for most business presentations you give internally.

Level 2 – The Story Opening

Once you’ve got the Organized Opening mastered, step up to the Story Opening.

Telling a story is, for most people, the easiest of the more advanced opening techniques. Opening with a story helps you to be conversational and establish rapport with your audience. Stories allow you to:

• subtly establish your credibility without bragging
• add humour with some funny lines – but if nobody laughs its not a disaster because it’s just part of the story
• gently raise controversial issues.

In fact, stories are such effective openings that there is no need to ever move onto anything else. You can keep using stories as your opening throughout your presenting career.

Don’t start planning your presentation by trying to think of a great story to start your presentation. That’s hard. Instead plan the rest of your presentation – which will (of course) include stories to back up your points. Then have a look at what you’ve prepared and see if there’s a story that could be used for your opening.

Level 3 – The Dramatic Opening

So you’re ready to experiment a little. There are a number of dramatic openings which are commonly recommended. Here’s my take on them:

1. Use a quote

A quote is just using someone’s else words rather than your own. They happen to have made the point you want to make in a particularly pity or evocative way. Although I think quotes can be useful at times in a presentation, I don’t think they make the best openings for three reasons:

• They’re often long and so you need to read it
• They use written language so can be difficult to grasp quickly
• They set you up to perform rather than connect.

2. Ask a question

This seems like a good idea. Steve Roesler says:

Opening with a question creates curiosity and jump-starts the thought process. Thinking causes  engagement with your topic–exactly what you and the audience are hoping for.

I think using your very first words to ask a question is risky. Your audience is not always ready to think. They want to check you out first. I believe in building rapport with the audience before you ask them to think (you maybe able to do this within 1-2 minutes). Click here for more on asking questions in your presentation . So use with care.

3. Refer to a shocking statistic

The best way I’ve seen this done was by a speaker from New Zealand’s Child Support Agency. She had a number of figures written up on the whiteboard and then told us what they represented. I can still remember the Number 11. It was the age of the youngest boy to be paying child support! This works.

4. Ask the audience to imagine themselves in a situation

For example, you might start a talk on “Building relationships at work” by asking “Remember back to your first day at this company. When no-one’s face was familiar…when you constantly had to ask where something was or who to talk to before you could get anything done…”

Bert Decker recently recounted on his blog how he doesn’t just get the audience to imagine a situation – he actually recreates it for them:

Usually I will start my presentation by doing the absolutely wrong thing – reading a speech. I walk out on stage with what looks like a written text, plop it on the lectern, grab on to the sides, look down and begin reading in a monotone. And here is a supposed speech expert who is immediately boring with monotone voice and no eye contact – bad! For only about 30 seconds though, as the energy plummets so quickly I then raise my voice, step out behind the lectern, look at people with good eye contact and rip up the speech. Usually I get a round of applause, as people are so relieved to get a speaker, not a reader.

So choose your dramatic opening with care. Ensure it enables you to connect with your audience as well as provide drama.

What’s your experience with using different types of openings for your presentation?

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17 Comments

Good information. I say that there are two other things that need to be established quickly in a presentation from the attendee’s perspective: WITFM (What’s In This For Me) and DIMTY (Do I Matter To You). The first 30 seconds of a presentation are critical and an audience will make quick judgments if the presenter is authentic and sincere. An audience’s trust level and attention will increase when the presenter shows authenticity and empathy towards them. I’m also a firm believer that if you don’t “Tell them what you’re going to tell them” by stating some type of learning objectives or agenda within the first three minutes, you’ll lose your audience’s attention. Some of the attendees want to know where the presentation is headed and if the content will meet their needs. I say that in today’s attention deficit economy, every presenter has an audience of one, even when there are 200 people, and must meet that one’s expectations or manage them. So with 200 attendees, there are 200 individuals, each with their own expectations.

I like Bert Decker’s opening as an attention retaining method. Similarly, if I saw Bert present different topics on different occasions, I would expect a different opening each time. If the same opening was repeated and I had seen him before, I would lose attention, as I would think the presentation is canned or a repeat of what I’d already seen.

I almost always start with a story. I love telling stories. I’m good at it. People like stories. It works for me.

A speaker I really liked years ago told me never to put my best material right up front, advice that went against much of what I’d been told. People, he said, aren’t paying full attention at first. They’re asking too many questions and adjusting to too many other issues — your appearance, your voice, the room set up, the volume, the rest of the audience, etc. You need, he said, to gain their attention — and I love all the ways you suggest for doing so — before you give them your best shot. Start with something that’s good, he said, but save your best for a bit later.

I agree that the audience can be a little distracted as they get used to you at the beginning of your presentation. So I recommend not saying anything absolutely critical in the first minute or two.

The beginning is very much where you have to answer the loudest questions in people’s minds.

I like the way you’ve ranked the beginnings in order of difficulty.

You *do* need some chutzpah to start with a dramatic opening – and if it’s not your style, it can fall flat.

One of the questions to answer is ‘Which of my problems are you about to solve?’. In the first few sentences, I’d say.

You’re also on the money with allowing people to get used to you in the first minute or two – depending (of course) on the group’s familiarity with you.

Nicely done!

I tend to open with a question. And when I read “this seems like a good idea” I was feeling confident until you followed up with “I think using your very first words to ask a question is risky.”

Well my experience for the most part has been positive. People don’t expect my question, they raise their hand (I say “raise your hand if you think ________), laugh for a moment and at that point I know that I’ve loosened up the crowd. So far, so good.

I feel weird opening up with a strict presentation of my business/company profile. Is that wrong? Would you advise opening up with that as opposed to closing?

Thanks Ricardo for adding your experience. Notice that I say that opening with a question is “risky” not that it shouldn’t be done. The risk is that some audiences who are conditioned to take a very passive role during a presentation will not respond. The riskiness also depends on the personality of the presenter – if you’re the type who can develop instant rapport – the risk will be less. So congrats that it works for you – and it may not work for everyone and for every audience.

I definitely don’t recommend opening with your business/company profile. People aren’t interested in this until they’ve decided that they might want to do business with you. As not everybody in your audience is likely to be interested in this, I would recommending putting this information in a handout.

Thank you for the quick response and the reinforcement! I never opened up with an extensive business/company profile because I didn’t want to come across as pushy. I guess I figured “I’m here to be helpful and if people see value in what I do, they’ll ask me for help afterwards” – and those are the kind of people I ultimately want to work with anyhow.

What I don’t have are handouts. I have my business cards and I direct people to website (portfolio and blog) and schedule appointments then and there. I’m often pretty good about follow up to which has worked well. BUT…maybe I should cook up a few hand-outs to compliment my presentation 🙂

Thanks Olivia!

When addressing a group of juniors at work, I always use the Steve Jobs Stamford Univ. Commencement Speech pattern. Here’s how he did it – Sentence 1 – “I am honored to be with you today at your commencement from one of the finest universities in the world.” (Praise the audience) Sentence 2 – “Truth be told, I never graduated from college and this is the closest I’ve ever gotten to a college graduation.” (Connecting with the audience) Sentence 3 – “Today I want to tell you three stories from my life. That’s it. No big deal. Just three stories.” (Set the agenda)

I call this the NOBO approach (NO-Brainer-Opening) and has worked everytime I address my staff members who are junior to me and esp. in sales meetings.

Hi Shankar That does sound like a great system for opening a presentation. Olivia

Hi Mam, I impressed after read your presentation opening.

Hi Olivia! Hi at at http://www.presenterimpossible.com I’m sharing tips and advice for all the people interested in delivering unconventional presentations and I agree with you about the opening! I just wrote “9 tips to get your audience’s attention in 10 seconds” maybe can be an additional help for your readers 🙂

I have had the opportunity to put across my thoughts to students, learned audiences & colleagues on topics ranging from supply chain mgt., project mgt., shipbuilding, ship repair, international trade logistics, etc. A sure shot winner opening statement has been an anecdote or short story or apt quotation—- believe me it works ! But, you have to a fair amount of research to find the correct opening gambit. Thanks & warm regards,

Using levels seems a GREAT idea! A similar approach would really help for other presentation issues, too (e.g. for graphic design of slides, which isn’t a strong suit for most presenters. So BEFORE people worry about the niceties of fonts etc — which some experts get hooked on — it would be good to start with the bigger picture (literally!) like Ellen Finkelstein does here: http://www.ellenfinkelstein.com/pptblog/a-quick-way-to-design-better-photo-slides-the-3-side-rule/ .)

Back on the subject of opening lines for stories, Patricia Fripp gives 5 useful examples in a video here: http://remotepossibilities.wordpress.com/2012/05/27/grab-attention-5-great-opening-lines-for-your-presentation-stories/ .

I think your “levels” idea has a lot of scope, Olivia. I’ll see if I can use it for openings, and maybe other areas too. Thanks!

I agree that attention-getting opener is very important in a speech. I do find telling a story, letting my audience imagine a situation or giving them a scenario, very effective as speech openers…thanks for the info.

Recently I joined Toastmasters, and I’ve been using it as a chance to try out different openings.

Two of the opening lines I’ve used so far were “Picture yourself in this scene,” and “You and I have the same goal.” Naturally, the first of those is asking the audience to imagine themselves in a situation. Not sure what category the 2nd one fits into, but the idea was to make the audience see me as being on their side, and to make them wonder what the shared goal was.

Whatever type of opening you choose, I think there’s a lot of benefit in using a strong opening *line* to launch right into your talk. After that – when you have the audience wanting more – you can briefly introduce yourself if needed.

Here are a couple of related resources you might like. The first is a short PDF by Patricia Fripp with almost 30 great opening lines in it: http://wp.me/p1PHR3-vT

The 2nd is a video by Carl Kwan where he suggests you start by telling the audience they’re wrong. To me, that’s superbly provocative – and brilliant! http://presentationexpressions.com/how-to-start-a-presentation-tell-the-audience-theyre-wrong-video

hi Olivia if the host told us suddenly cut the presentation due to some problem how can we manage that!1

Hi Mohsen I assume that you’re talking about a situation where the host says that you have less time to deliver your presentation. for example your presentation has been cut from 50 mins to 20 mins.

The most important thing is not to react by simply talking faster and trying to cram all your presentation into less time! That won’t work.

The best way to handle this is to plan your presentation in a modular way – that is in different parts, so that you can drop one part and the rest of the presentation still makes sense. The SpeakerMap system that I teach for planning a presentation makes this very easy. There’s a form to download the SpeakerMap just before the comments on this post.

Hope this helps Olivia

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• Life After PowerPoint! » Blog Archive » Where to Start a Speech - [...] I’ve blogged about ways to begin a speech here and Olivia Mitchell offers her insights here. [...]
• 10 Steps to Promote Learning in Your Conference Presentation « ALA Learning - [...] that is about to take place.  Olivia Mitchell, who blogs over at Speaking and Presenting, suggests three possible openings…
• Cum incepem o prezentare? (2) | pregateste-te.ro - [...] prezentate au fost completate si adaptate pornind de la articolul publicat pe http://www.speakingaboutpresenting.com/content/presentation-openings-levels/, cu acordul autorului Olivia Mitchell.  Comenteaza…

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10 presentation opening ideas to capture audience attention

Capturing your audience’s attention right at the beginning is vitally important any successful presentation.  According to new research , a powerful opening helps listeners stay engaged with the presentation throughout.

However, delivery and slide management is as important as the content you wish to share. In this post, we will be looking at some interesting, proven ways to engage your audience right from the get-go.

The what, how, and why

Many presenters often focus on the “what” and straight away jump to the “how” of their topic. However, it is important to focus on the “why” as well. Emphasize why there is a need to address the topic you are about to discuss.

Imagine you are giving a presentation on “The Benefits of Remote Work” and how to incorporate it using technology. Instead of just focusing on how you will go about working remotely, add some slides explaining why there is a need for remote work. This can add more context to your topic and help listeners understand the solution you offer more clearly.

Stimulate original thoughts

You can start your talk by asking your audience to imagine a scenario related to the core idea of your presentation. Viewing the topic from their perspective can help the audience relate a lot better to your narrative.

For instance, you can ask the audience to imagine eating their favorite continental food. This can be followed up with introducing a new app to deliver different international cuisine items at affordable prices. The imagination helps your listeners visualize the benefit they could enjoy by using the app.

Use a captivating visual

Using an engaging visual at the start can be a compelling way to start your slides. This can be a video, an intuitive chart, or even an infographic. It takes less time and cognitive effort for an average viewer to comprehend something visual than just plain text.

For instance, if you are going to present about climate change and its effects, a video about the impact it has on wildlife would strike a chord better than information given through text.

Intriguing start

Building intrigue at the start can be a powerful way to incorporate your ideas and get your participants thinking. With this approach, you can place a single word, number, or a statistic in the first slide of your presentation. This helps build curiosity among participants and stimulate a discussion too.

Using a powerful quote

While words might not always have the impact visual content does, there are some tried and tested lines that will probably work. For instance, adding a great quote relevant to the presentation topic can add credibility and context to the message you are trying to deliver.

For instance, the slide shown above can be used as an opening slide for an ad agency’s pitch. It is punchy, direct, and relates to the company being presented to.

Be a storyteller

Human beings, in general, are wired to pay attention to stories. Use a story that is related to your presentation and why you’re presenting that topic. If applicable, you can tell short, memorable anecdotes from your life experiences to capture the attention of the audience.

Ask a thought-provoking question

Questions can get the speaker and audience better acquainted with each other before the presentation. They are one of the most interactive ways to start a presentation.

Rhetorical questions are usually used to draw the attention of the audience and get them to form an opinion. Just be sure that the question sets them on course to agreeing with the core message of your presentation.

Involve your audience

You can get your audience involved by posing a question and asking for a show of hands. For instance, you can ask a question like “how many of you had breakfast this morning?” You can then bring up a statistical insight that “1 in 5 working professionals skip breakfast and start the day with an unhealthy habit. Our team is striving towards finding ways to bring this number down. This would be welcome news for those that did not put your hand up.”

Start with a bold headline

Use a surprising statistic or a shocking claim to capture the attention of your audience. This is similar to starting with a question—just ensure it directly relates to the topic discussed in the presentation and supports the message you will be delivering.

If you are planning to include statistics, make sure to include the source of the information. Citing a reputable source of information will help increase the credibility of your presentation. In this example above, the statistic about increasing electronic waste will make the audience take note and act on the message you are about to deliver about recycling e-waste.

Kick off with a joke

Humor is always an effective way to break the ice with your participants. A joke can be used to introduce the topic of your presentation. Adding humor generates positive feelings among your audience and helps hold their attention for the duration of your presentation.

Some great presenters, like Steve Jobs, did not start their presentations with a generic introduction slide or a list of numbers. These presenters do a lot more and get the attention of the audience using innovative methods, like some of them listed above. Try these different techniques to find out the one that works best for you and incorporate it in your next presentation.

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7 Real Examples of How to Open a Presentation With Impact

Feb 24, 2019 by maurice decastro in communication skills , presentation skills , presentation tips.

Do you know how to open a presentation with impact?

The most common advice you will hear about opening a presentation is to grab the audience’s attention right from the start.

Whilst that’s true, its not enough. At Mindful Presenter we often argue that you already have your audience’s attention, after all, they turned up to listen to you.

Every presenters first challenge is to not only capture their audience’s attention but their interest and curiosity too.

We have to work a little harder to open a presentation with impact

As you open a presentation, keep in mind that it’s highly likely that your audience will already have some idea of:

– Who you are

– What you do

– Why you are there

You’re unlikley to get their attention, interest and curiosity if the first thing you tell them is your name, position and company history.

Your audience can tell within the first 60 seconds whether or not they will need to discreetly pull their phones out of their pockets to check  for emails. Today’s discerning audience are information rich and time poor.

They don’t pay attention to boring things

When we open a presentation, our first task is to make our audience to feel that they are really glad they turned up.

Here are 7 ways to open a presentation with impact.

I have used each of these to good effect to open a presentation skills workshop. You may be able to take something from these and adapt an idea for your next appearance. 

1-  A lesson learned – we all have them to share 

‘My wife and I were invited to sit with our son at a special assembly on his very first day at school. After the Head teacher spoke for 5 minutes our son looked up at me with his hand on his forehead and whispered, “ Daddy this story is giving me a headache, what time does it finish?”

He was only 5 years old of course but that day we both learned a very important lesson. Regardless of age, it’s very easy for a speaker to disengage with an audience very quickly and even give them a headache.

Mindful presenters know how to capture and hold an audience’s attention, interest and curiosity right from the start.  

2 – A powerful quote – can inspire, illuminate and define your message

“In times of change, learners inherit the earth, while the learned find themselves beautifully equipped to deal with a world that no longer exists.”  Eric Hoffer

‘We live in a time of change right now and it’s the great speakers who are leading that change.’

Here’s another favourite:

“There are two types of speakers: Those who get nervous and those who are liars.”  Mark Twain

‘I think Mark Twain made an interesting point. The challenge for each of us is how we manage and use those nerves’

3 –  A thought interrupt – the human mind likes to wander

‘Research suggests that as human beings we each have between 50-80 thousand thoughts every day. Many of these are recycled, repetitive thoughts and that a great deal of them are negative.

As speakers, that presents a significant challenge for both us and our audience. The mindful presenter acknowledges and respects that general human conditioning.

You sat down this morning with a plethora of thoughts already in your mind. Some of you may think you’ve heard this all before and its possible that some of you don’t even want to be here.’

4 –  A question to ponder – Its hard not to listen when you’re asked a question

‘Cast your mind back to the last business presentation you attended.

– What do you remember?

– How did you feel when you returned to your desk or car?’

‘The world has changed considerably in the last two decades. Technology, education, transport, medicine,politics; everything has changed.

What if anything has changed in the way we present to each other in business?’

5 – Challenge the status quo – your audience are longing for something different

‘When it comes to good advice for giving a presentation, I’m willing to bet that at some point in the past some of you were told to, ‘just be yourself’.

It’s a nice thought but it’s not enough.

What they should have said was, ‘be your best self’. There really is a difference, let me explain…’

‘At Mindful Presenter we believe that after a typical business presentation most people in the audience will forget most of what they heard by the time they return to their desk or their car. At best they will feel indifferent; it has to stop.

It’s time to stop presenting and to start connecting.

Let me show you how.’

6 –  Share an experience – they really are the best way to learn

‘I first went to Disney World in Florida at the age of 20. That was 35 years ago. As my brother and I were queuing to ride Space Mountain, we noticed a family just in front of us where the father was carrying what looked like a small suitcase onto the ride. We’d been on the ride before so we both knew there was no way that he and that case would fit into the tiny seat. We couldn’t help but wonder why on earth he was carrying it with him.

As we looked much closer, we realised it wasn’t a suitcase at all; it was a mobile phone.

Now keep in mind that was 35 years ago, and there was nothing mobile or portable about those phones at all. This is my phone today, not only is it a fraction of the size but it holds my entire music collection and can help me to find my way around anywhere in the world.

The world has changed a great deal in the last 30 years. In your experience, what has really changed when it comes to presenting and public speaking?’

7 –  Surprise them – get them thinking about something they don’t think about

‘There are over 70 million private businesses registered across the world. Imagine this; every single day, it is likely that there is at least one presentation being made in each business. 

That mean’s that every day there are 70 million presentations being made all over the world.

The reality is, there are far more than 70 million businesses operating worldwide and you can be certain that there are a great many of presentations taking place in each of them.

The ability to speak with confidence, clarity and impact has to be one of the most important skills in the world today.’

‘Research suggests that the human mind is conditioned to wander 47% of the time. How often does your mind wander during the course of an average day?’

I’m mindful of the fact that my content in these openings may not appeal to you your audience. If that’s the case then please at lest consider the concept of opening a presentation with greater impact in your own way. As the old saying goes, ‘You only have one chance to make a first impression.’

When you open a presentation, consider the idea of:

– Sharing a lesson learned that is relevant and valuable to your audience

– A powerful or helpful quotation

– A thought interrupt – something which changes your audiences mental or emotional state

– Thought-provoking questions

– Challenging the status quo a litte

– Sharing an experience or story that is if relavance and value to your audience

– Surprising them

If you have experience of opening a presentation with impact that would be helpful to our readers, please do share it in comments.

If you would like to learn more about how to open a presentation with impact:

– Book yourself onto a powerful  public speaking course .

– Invest in some really good one to one  public speaking coaching .

– Get yourself some excellent  presentation training

Image: Courtesy of istockphoto.com 

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The 10 best presentation openers.

First impressions count. Adopt these techniques to keep your audience rapt from the get-go. Here are the ten best presentation openers.  

Some say it’s 15 seconds; others 30. A few generous souls will even allot up to 60 seconds. Whatever the case, this much is indisputable: you’ve got one minute max in which to capture your audience’s attention at the start of your presentation. After that, they’re gone. 

Physically they’re still occupying the same space, give or take a fidget, but mentally they’re reliving last night’s Netflix marathon, or pondering whether centaurs really have two rib cages. Miss that window of opportunity – those precious seconds in which all eyes really are on you – and you’ve lost your audience. 

The beginning of the story 

Way before you fire up PowerPoint, you’re crafting your narrative and what better way to start than at the beginning? We like you, you’re smart.  

Every presentation is a story. Or at least it should be. It needs to have a clear beginning, middle, and end. As this article is about the best presentation openers, we’ll focus on the beginning. To start your presentation off correctly, you need to be connecting with your audience by setting the scene. Make it clear you understand their industry, the current climate, and give them a sneak peek of what’s coming.  

But how do you connect with your audience in the beginning? Well, it depends on the story that you’re telling, but this article is going to take you through the ten best presentation openers according to Hype Presentations.

10 best presentation openers to start a presentation

1. the statistic .

You don’t want to be splurging all your most important data on your audience at the start – you’ll want to build a crescendo of messaging towards the big reveal later. But a surprising or impressive statistic to start your presentation can help to hook your audience’s attention.  

To avoid confused stares, it’s important you seat any statistic in the proper context. Don’t just deliver the number on its own, frame it in a way that demonstrates why it matters to them. 

For example, try something like ‘By the time I’ve finished this talk, X people will have been affected by [subject]’ as opposed to ‘[Subject] affects X people annually’. 

2. The questi o n  

Ah, starting off with a question: an oldie but goodie from the dusty depths of the public speaking toolkit. And there’s a reason it’s been around so long: it works. By addressing your audience directly, you increase engagement. 

There are a few ways you can go about opening your presentation with a question. You can use an entirely rhetorical one, to get your audience thinking about and reflecting on your topic. Or you can seek responses to turn your presentation into a two-way conversation. 

Starting a presentation with a question helps establish an element of interactivity, and while people might not want to be the first to speak out, you can pick individual audience members and ask them to elaborate after they’ve put their hands up. It’s less of a scary schoolteacher vibe. 

3. The opinion 

If you want to stand out with your presentation opener, be the black sheep in the flock. There’s currency in being a contrarian, and it’s about more than just shock value. Do you remember the film Dead Poet’s Society, where Robin Williams urges his students to rip out the opening page of their textbooks? That’s what you’ve got to do. 

‘As you all know, muscle growth is about progressive overload, clean eating, and smart supplementation.’ 

‘Well, I’m here to tell you that’s a big fat lie. Forget everything you’ve heard about strength training. If you wanna get swole, here’s what you should do…’ 

Your audience might not agree with you, but one thing they certainly can’t do is ignore you. Don’t be a contrarian for the sake of it, of course, but if you genuinely have an unconventional approach, don’t be afraid to put it out there from the start. 

4. The Value Proposition 

Another good way to start your presentation is to jump straight to addressing the audience’s selfish motives. They only care about their own needs and priorities, and the whole reason that they showed up to listen to you is because they want to derive value from your presentation. 

You can get them listening closely by acknowledging this fact and letting them know exactly what they’ll get out of it, if they just pay attention for a little longer. Try something like ‘By the end of this talk, you’ll know how to generate more sales through inbound marketing’. Obviously, don’t promise anything that you can’t deliver, as this risks damaging your credibility. 

5. The problem solver 

For your presentation to be successful, you need to show how you can solve a problem for your audience. So, why not open by describing it? 

Really dig into the pain points that the problem causes – amplify how bad the current situation is and why it needs to be solved. Once your audience recognises the breadth and depth of the problem, you’re in a prime position to solve it with the rest of your presentation. 

6. The reference 

Refer to something your audience will know about, and that is relevant to them. It might be a flashpoint in their industry, or something of wider cultural significance. This provides the opportunity to establish context and set out your points, connecting them to a bigger picture from the start of the presentation, as well as showing you understand their world. 

7. The quote 

We live in a world of aphorisms, maxims, and Pinterest-shared platitudes. If you’re planning your presentation opener to be a quote, better make it a banger. It doesn’t have to be famous – it just has to be memorable. Your audience has probably received a lifetime supply of canned MLK quotes and can recite Steve Jobs’ Stanford commencement address off by heart. If you’re planning to start with a cliche-free quote, you’re going to need to, um, think outside the box. Ahem. 

‘A good speech is like a pencil; it has to have a point.’ 

That’s good. Thanks Pinterest. To get your audience interacting with you from the outset, put a quote on your first slide and ask them who it’s from. Or reveal the first half of the quote and get them to guess how it ends. Instantly, they’re involved and have gone from being a passive to an active audience. 

8. The j o ke  

Be wary. A high-pressure sales environment might not be the best place to make jokes. Neither would a report to investors , detailing how you’ve lost all their money. However, in the right situation, starting your presentation with some humour could help you appear more relaxed, confident, relatable, and creative. 

If you do start your presentation with a joke, please don’t wait expectantly for the laugh. They might laugh, they might not. Either way, quickly move on and keep the presentation going. 

9. The secret 

‘Hi. My name is Mark and, at weekends, I like to wear my girlfriend’s lingerie.’ 

No, not that sort of secret. 

‘Hi. My name is Mark and I’d like to share a secret with you. When I started this job, my greatest fear was public speaking.’ 

Better. Now you’ve revealed a vulnerability, and your audience can empathise with you. If they possess even a sliver of humanity, they should be willing you on after such an admission. 

‘Then I learned to conquer my fear of public speaking. Now, the only things that scare me are the Tarantula Wolf Spider and 4% battery.’ 

We’ve left confessional territory behind now and delved into humour. But, in truth, you can steer your presentation any which way you like from this point. You’ve already piqued your audience’s curiosity. Now you have their attention. 

10. The picture 

Humans are hardwired to remember faces over names. Memory isn’t a spreadsheet – it’s a rich visual tapestry. Start your presentation with a strong image and it’ll do the hard work for you.  

A powerful image will evoke equally powerful emotions: awe; surprise; disgust. Okay, so you probably want to avoid grossing out your audience, but don’t be afraid to make them feel. Whether it’s a cute puppy dog or an iconic war photograph, a powerful picture will sear itself into their consciousness better than a dozen text-heavy slides ever could. 

The storytelling loop 

Forget about your interests and life experience, it’s all about your audience. How can you tailor your presentation opener to appeal to your audience? Think about their industry and interests. A room of coders will respond better to a joke about Linux than a room of event planners. A group of art students will find a Picasso anecdote more relatable than one about Socrates. 

Once you’ve settled upon one of these presentation openers, it’s a good idea to return to it when closing your presentation. This completes the storytelling loop and leaves your take-home message fixed firmly in mind. Conclude that confession. Finish that quote. Captivate that crowd. 

However you start your presentation, make it memorable. Make it explosive. Make it count. After that, the hard work’s done: you’ve got your audience’s attention and they’re keen to hear what else you’ve got to say. 

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How to Structure your Presentation, with Examples

August 3, 2018 - Dom Barnard

For many people the thought of delivering a presentation is a daunting task and brings about a  great deal of nerves . However, if you take some time to understand how effective presentations are structured and then apply this structure to your own presentation, you’ll appear much more confident and relaxed.

Here is our complete guide for structuring your presentation, with examples at the end of the article to demonstrate these points.

Why is structuring a presentation so important?

If you’ve ever sat through a great presentation, you’ll have left feeling either inspired or informed on a given topic. This isn’t because the speaker was the most knowledgeable or motivating person in the world. Instead, it’s because they know how to structure presentations – they have crafted their message in a logical and simple way that has allowed the audience can keep up with them and take away key messages.

Research has supported this, with studies showing that audiences retain structured information  40% more accurately  than unstructured information.

In fact, not only is structuring a presentation important for the benefit of the audience’s understanding, it’s also important for you as the speaker. A good structure helps you remain calm, stay on topic, and avoid any awkward silences.

What will affect your presentation structure?

Generally speaking, there is a natural flow that any decent presentation will follow which we will go into shortly. However, you should be aware that all presentation structures will be different in their own unique way and this will be due to a number of factors, including:

• Whether you need to deliver any demonstrations
• How  knowledgeable the audience  already is on the given subject
• How much interaction you want from the audience
• Any time constraints there are for your talk
• What setting you are in
• Your ability to use any kinds of visual assistance

Before choosing the presentation’s structure answer these questions first:

• What is your presentation’s aim?
• Who are the audience?
• What are the main points your audience should remember afterwards?

When reading the points below, think critically about what things may cause your presentation structure to be slightly different. You can add in certain elements and add more focus to certain moments if that works better for your speech.

What is the typical presentation structure?

This is the usual flow of a presentation, which covers all the vital sections and is a good starting point for yours. It allows your audience to easily follow along and sets out a solid structure you can add your content to.

1. Greet the audience and introduce yourself

Before you start delivering your talk, introduce yourself to the audience and clarify who you are and your relevant expertise. This does not need to be long or incredibly detailed, but will help build an immediate relationship between you and the audience. It gives you the chance to briefly clarify your expertise and why you are worth listening to. This will help establish your ethos so the audience will trust you more and think you’re credible.

Read our tips on  How to Start a Presentation Effectively

2. Introduction

In the introduction you need to explain the subject and purpose of your presentation whilst gaining the audience’s interest and confidence. It’s sometimes helpful to think of your introduction as funnel-shaped to help filter down your topic:

• Introduce your general topic
• Explain your topic area
• State the issues/challenges in this area you will be exploring
• State your presentation’s purpose – this is the basis of your presentation so ensure that you provide a statement explaining how the topic will be treated, for example, “I will argue that…” or maybe you will “compare”, “analyse”, “evaluate”, “describe” etc.
• Provide a statement of what you’re hoping the outcome of the presentation will be, for example, “I’m hoping this will be provide you with…”
• Show a preview of the organisation of your presentation

In this section also explain:

• The length of the talk.
• Signal whether you want audience interaction – some presenters prefer the audience to ask questions throughout whereas others allocate a specific section for this.
• If it applies, inform the audience whether to take notes or whether you will be providing handouts.

The way you structure your introduction can depend on the amount of time you have been given to present: a  sales pitch  may consist of a quick presentation so you may begin with your conclusion and then provide the evidence. Conversely, a speaker presenting their idea for change in the world would be better suited to start with the evidence and then conclude what this means for the audience.

Keep in mind that the main aim of the introduction is to grab the audience’s attention and connect with them.

3. The main body of your talk

The main body of your talk needs to meet the promises you made in the introduction. Depending on the nature of your presentation, clearly segment the different topics you will be discussing, and then work your way through them one at a time – it’s important for everything to be organised logically for the audience to fully understand. There are many different ways to organise your main points, such as, by priority, theme, chronologically etc.

• Main points should be addressed one by one with supporting evidence and examples.
• Before moving on to the next point you should provide a mini-summary.
• Links should be clearly stated between ideas and you must make it clear when you’re moving onto the next point.
• Allow time for people to take relevant notes and stick to the topics you have prepared beforehand rather than straying too far off topic.

When planning your presentation write a list of main points you want to make and ask yourself “What I am telling the audience? What should they understand from this?” refining your answers this way will help you produce clear messages.

4. Conclusion

In presentations the conclusion is frequently underdeveloped and lacks purpose which is a shame as it’s the best place to reinforce your messages. Typically, your presentation has a specific goal – that could be to convert a number of the audience members into customers, lead to a certain number of enquiries to make people knowledgeable on specific key points, or to motivate them towards a shared goal.

Regardless of what that goal is, be sure to summarise your main points and their implications. This clarifies the overall purpose of your talk and reinforces your reason for being there.

Follow these steps:

• Signal that it’s nearly the end of your presentation, for example, “As we wrap up/as we wind down the talk…”
• Restate the topic and purpose of your presentation – “In this speech I wanted to compare…”
• Summarise the main points, including their implications and conclusions
• Indicate what is next/a call to action/a thought-provoking takeaway
• Move on to the last section

5. Thank the audience and invite questions

Conclude your talk by thanking the audience for their time and invite them to  ask any questions  they may have. As mentioned earlier, personal circumstances will affect the structure of your presentation.

Many presenters prefer to make the Q&A session the key part of their talk and try to speed through the main body of the presentation. This is totally fine, but it is still best to focus on delivering some sort of initial presentation to set the tone and topics for discussion in the Q&A.

Other common presentation structures

The above was a description of a basic presentation, here are some more specific presentation layouts:

Demonstration

Use the demonstration structure when you have something useful to show. This is usually used when you want to show how a product works. Steve Jobs frequently used this technique in his presentations.

• Explain why the product is valuable.
• Describe why the product is necessary.
• Explain what problems it can solve for the audience.
• Demonstrate the product  to support what you’ve been saying.
• Make suggestions of other things it can do to make the audience curious.

Problem-solution

This structure is particularly useful in persuading the audience.

• Briefly frame the issue.
• Go into the issue in detail showing why it ‘s such a problem. Use logos and pathos for this – the logical and emotional appeals.
• Provide the solution and explain why this would also help the audience.
• Call to action – something you want the audience to do which is straightforward and pertinent to the solution.

Storytelling

As well as incorporating  stories in your presentation , you can organise your whole presentation as a story. There are lots of different type of story structures you can use – a popular choice is the monomyth – the hero’s journey. In a monomyth, a hero goes on a difficult journey or takes on a challenge – they move from the familiar into the unknown. After facing obstacles and ultimately succeeding the hero returns home, transformed and with newfound wisdom.

Storytelling for Business Success  webinar , where well-know storyteller Javier Bernad shares strategies for crafting compelling narratives.

Another popular choice for using a story to structure your presentation is in media ras (in the middle of thing). In this type of story you launch right into the action by providing a snippet/teaser of what’s happening and then you start explaining the events that led to that event. This is engaging because you’re starting your story at the most exciting part which will make the audience curious – they’ll want to know how you got there.

• Great storytelling: Examples from Alibaba Founder, Jack Ma

Remaining method

The remaining method structure is good for situations where you’re presenting your perspective on a controversial topic which has split people’s opinions.

• Go into the issue in detail showing why it’s such a problem – use logos and pathos.
• Rebut your opponents’ solutions  – explain why their solutions could be useful because the audience will see this as fair and will therefore think you’re trustworthy, and then explain why you think these solutions are not valid.
• After you’ve presented all the alternatives provide your solution, the remaining solution. This is very persuasive because it looks like the winning idea, especially with the audience believing that you’re fair and trustworthy.

Transitions

When delivering presentations it’s important for your words and ideas to flow so your audience can understand how everything links together and why it’s all relevant. This can be done  using speech transitions  which are words and phrases that allow you to smoothly move from one point to another so that your speech flows and your presentation is unified.

Transitions can be one word, a phrase or a full sentence – there are many different forms, here are some examples:

Moving from the introduction to the first point

Signify to the audience that you will now begin discussing the first main point:

• Now that you’re aware of the overview, let’s begin with…
• First, let’s begin with…
• I will first cover…
• My first point covers…
• To get started, let’s look at…

Shifting between similar points

Move from one point to a similar one:

• In the same way…
• Likewise…
• Equally…
• This is similar to…
• Similarly…

Internal summaries

Internal summarising consists of summarising before moving on to the next point. You must inform the audience:

• What part of the presentation you covered – “In the first part of this speech we’ve covered…”
• What the key points were – “Precisely how…”
• How this links in with the overall presentation – “So that’s the context…”
• What you’re moving on to – “Now I’d like to move on to the second part of presentation which looks at…”

Physical movement

You can move your body and your standing location when you transition to another point. The audience find it easier to follow your presentation and movement will increase their interest.

A common technique for incorporating movement into your presentation is to:

• Start your introduction by standing in the centre of the stage.
• For your first point you stand on the left side of the stage.
• You discuss your second point from the centre again.
• You stand on the right side of the stage for your third point.
• The conclusion occurs in the centre.

Key slides for your presentation

Slides are a useful tool for most presentations: they can greatly assist in the delivery of your message and help the audience follow along with what you are saying. Key slides include:

• An intro slide outlining your ideas
• A  summary slide  with core points to remember
• High quality image slides to supplement what you are saying

There are some presenters who choose not to use slides at all, though this is more of a rarity. Slides can be a powerful tool if used properly, but the problem is that many fail to do just that. Here are some golden rules to follow when using slides in a presentation:

• Don’t over fill them  – your slides are there to assist your speech, rather than be the focal point. They should have as little information as possible, to avoid distracting people from your talk.
• A picture says a thousand words  – instead of filling a slide with text, instead, focus on one or two images or diagrams to help support and explain the point you are discussing at that time.
• Make them readable  – depending on the size of your audience, some may not be able to see small text or images, so make everything large enough to fill the space.
• Don’t rush through slides  – give the audience enough time to digest each slide.

Guy Kawasaki, an entrepreneur and author, suggests that slideshows should follow a  10-20-30 rule :

• There should be a maximum of 10 slides – people rarely remember more than one concept afterwards so there’s no point overwhelming them with unnecessary information.
• The presentation should last no longer than 20 minutes as this will leave time for questions and discussion.
• The font size should be a minimum of 30pt because the audience reads faster than you talk so less information on the slides means that there is less chance of the audience being distracted.

Here are some additional resources for slide design:

• 7 design tips for effective, beautiful PowerPoint presentations
• 11 design tips for beautiful presentations
• 10 tips on how to make slides that communicate your idea

Group Presentations

Group presentations are structured in the same way as presentations with one speaker but usually require more rehearsal and practices.  Clean transitioning between speakers  is very important in producing a presentation that flows well. One way of doing this consists of:

• Briefly recap on what you covered in your section: “So that was a brief introduction on what health anxiety is and how it can affect somebody”
• Introduce the next speaker in the team and explain what they will discuss: “Now Elnaz will talk about the prevalence of health anxiety.”
• Then end by looking at the next speaker, gesturing towards them and saying their name: “Elnaz”.
• The next speaker should acknowledge this with a quick: “Thank you Joe.”

From this example you can see how the different sections of the presentations link which makes it easier for the audience to follow and remain engaged.

Example of great presentation structure and delivery

Having examples of great presentations will help inspire your own structures, here are a few such examples, each unique and inspiring in their own way.

How Google Works – by Eric Schmidt

This presentation by ex-Google CEO  Eric Schmidt  demonstrates some of the most important lessons he and his team have learnt with regards to working with some of the most talented individuals they hired. The simplistic yet cohesive style of all of the slides is something to be appreciated. They are relatively straightforward, yet add power and clarity to the narrative of the presentation.

Start with why – by Simon Sinek

Since being released in 2009, this presentation has been viewed almost four million times all around the world. The message itself is very powerful, however, it’s not an idea that hasn’t been heard before. What makes this presentation so powerful is the simple message he is getting across, and the straightforward and understandable manner in which he delivers it. Also note that he doesn’t use any slides, just a whiteboard where he creates a simple diagram of his opinion.

The Wisdom of a Third Grade Dropout – by Rick Rigsby

Here’s an example of a presentation given by a relatively unknown individual looking to inspire the next generation of graduates. Rick’s presentation is unique in many ways compared to the two above. Notably, he uses no visual prompts and includes a great deal of humour.

However, what is similar is the structure he uses. He first introduces his message that the wisest man he knew was a third-grade dropout. He then proceeds to deliver his main body of argument, and in the end, concludes with his message. This powerful speech keeps the viewer engaged throughout, through a mixture of heart-warming sentiment, powerful life advice and engaging humour.

As you can see from the examples above, and as it has been expressed throughout, a great presentation structure means analysing the core message of your presentation. Decide on a key message you want to impart the audience with, and then craft an engaging way of delivering it.

By preparing a solid structure, and  practising your talk  beforehand, you can walk into the presentation with confidence and deliver a meaningful message to an interested audience.

It’s important for a presentation to be well-structured so it can have the most impact on your audience. An unstructured presentation can be difficult to follow and even frustrating to listen to. The heart of your speech are your main points supported by evidence and your transitions should assist the movement between points and clarify how everything is linked.

Research suggests that the audience remember the first and last things you say so your introduction and conclusion are vital for reinforcing your points. Essentially, ensure you spend the time structuring your presentation and addressing all of the sections.