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35 Powerful Presentation Phrases in English for Engaging Your Audience

Your palms are sweating. 

For a moment, your mind goes blank. 

All eyes are on you.

That moment right before you start presenting – as you take in your audience – is usually the scariest. The nervousness lessens with practice, but even the most frequent public speakers still get butterflies in their stomach sometimes. Whether you’re facing an entire room of people or looking at everyone through your laptop screen, giving a presentation can still be intimidating – or exciting, once you move beyond the fear. 

There’s an extra layer of challenge too if you have to speak in your non-native language. For a more professional-sounding and engaging presentation, we’ve compiled some of the most useful English presentation phrases below.

We’ll also explore what else you can do to make even more of an impact on your audience. With the right intonation, body language, and gestures, you’ll really be able to catch their attention and emphasize your points. 

If this sounds interesting to you, you should check out the Creativa business meeting mastery course . There’s an entire video episode about giving a stunning presentation. You’ll learn about how to structure your ideas, deliver a report, and conclude a discussion. It covers not only fluent native phrases but also body language demonstrations that you can apply to your work right away. 

On top of this, the course has plenty of other engaging, high-quality video episodes that help you present your best self in English. Curious about it? You can access a free video here . 

Delivering a Powerful Presentation 

To lay the groundwork for your presentation in English, here’s what you’ll have to do first:

Consider the audience  

You’re probably always going to need slides, but every presentation will be different – and the audience that you’ll be presenting to won’t always find the same points interesting. Because of this, you’ll have to tailor your message to them. What style of presentation would be a good fit? For example, some audiences would want to see a lot of number-crunching, while others might be looking for more personal storytelling .

Prepare a structure 

Structure is key in presentations. People have short attention spans, and they can be forgetful. At the end of the day, your goal is for them to remember at least the main points in your presentation. What message do you want to convey? Since you might be discussing a lot of information, you can make it more digestible by ensuring that there’s a logical progression and then ending with a summary. 

Whatever your topic is, it’ll benefit from having a well-defined structure to guide your audience from start to finish. For a cheat sheet on this, scroll down here to download a free PDF worksheet with exercises about structuring your presentation so you can be clear and convincing. This way, you can have a presentation that’s strong in all sections – beginning, middle, and end. 

Key Business Phrases

Once you’ve decided on the style and message of your presentation, you can take it up a notch by including certain English presentation phrases all throughout. Let’s break it down from start to finish: 

Introduction

This is when you’ll be warming up your audience before you proceed to your main points. 

Greeting the audience

If you’re presenting to people who aren’t too familiar with you, you can quickly introduce yourself and mention your role or company. 

  • Good morning, everyone. I’m glad to be able to present to all of you. 
  • Hello, everyone! It’s nice to see all of you today. I’m [name], the [position] from [company].

Describing your topic

After greeting the audience, you’ll be explaining to them what your presentation is all about. To set their expectations, you might show them an outline of the talk and mention if there’ll be any activities such as breakout discussions.

  • I’ll be talking about…
  • I’ll be talking about our financial metrics over the past year.
  • The topic of this presentation will be…
  • The topic of this presentation will be major trends in the logistics industry.
  • I’ll be discussing first the [first topic], next [second topic], and finally [third topic].
  • I’ll be discussing first the project’s ideation process, next our initial trial, and finally, presenting our results.

Addressing questions and technical concerns

People might be wondering if they can ask questions during your presentation, so you can clarify this at the start. If you’re providing handouts or presenting online, it’s useful to ask people to alert you about any technical concerns. 

  • Please feel free to ask any questions during the talk.
  • For questions, there will be a Q&A section at the end.
  • Can all of you see and hear me properly? Please let me know if you have any technical difficulties during the presentation.  

The body will make up the bulk of your presentation. Ideally, you would go through each of your points logically while letting your audience know when you’re moving on to the next section. 

The longer your presentation, the more important it is to use sequencing phrases. These act as cues that let your audience know where you are in the presentation. You can think of these as similar to detour signals that make the audience much more likely to get your meaning. 

  • First, let’s discuss the…
  • First, let’s discuss the initial spark for this idea.
  • Moving into [the next item / point] …
  • Moving into item 4, we can see that this is a major pain point for our target market.
  • This leads us to the next…
  • This leads us to the next section, where we’ll be looking at the facts and figures.

Linking is closely related to sequencing. Similar to writing, you can have a smoother presentation by connecting your ideas rather than suddenly jumping from one point to another. You can also refer back to points that you’ve mentioned before to make your presentation more cohesive. 

  • In connection to what I said earlier…
  • In connection to what I said earlier about growing our online presence, we can now look into potential social media campaigns.
  • What this means is…
  • What this means is that most of our growth is coming from a certain sector. Let’s analyze the data for this in the next section.
  • This ties in with…
  • This ties in with our survey findings about user reactions. I’ll go into detail about changes we’ve made to the app as a result.

Giving examples

To fully convey your point, you can bring up specific examples and case studies. These are much more memorable as well as engaging because you can tell these in the form of a story.

  • For example…
  • For example, costs were reduced significantly when we switched to the following materials.
  • To demonstrate this point…
  • To demonstrate this point, I’ll be showing you a video of a business that used this problem-solving method.
  • Here’s an example of…
  • Here’s an example of a seasonal product that our customers loved.

Showing visuals 

Visuals naturally attract people’s attention. If you’re using slides for your presentation, take the opportunity to include images, diagrams, infographics, or even charts. 

  • As you can see from this…
  • As you can see from this photo, we’ve redesigned our office space.
  • Here’s a diagram / picture / chart that shows…
  • Here’s a diagram that shows a high percentage of people are comfortable with online shopping.
  • If you look at this…
  • If you look at this infographic, you can see that the new color palette comes off as fun and casual.

Citing data

Citing data from research makes your presentation more persuasive. When you’re talking about results that you’ve achieved, try to bring up actual numbers – this can go a long way towards impressing your audience. 

  • According to this study…
  • According to this study from [journal], 65% of eCommerce companies are looking for more efficient payment methods.
  • Based on our research…
  • Based on our research, the most enthusiastic buyers of wellness products in this city are in the 20 to 30 age range.
  • Looking at the data…
  • Looking at the data, you’ll notice that there’s been an 18% spike in sales since we migrated our platform.

Restating an idea

Sometimes you’ll want to restate an idea so it’s easier to understand. This also serves to emphasize it. Because of the repetition, people are more likely to remember it compared to if you’d only mentioned it once. 

  • In other words…
  • In other words, partnering up with this client can make our operations more efficient and seamless.
  • Another way of saying this is…
  • Another way of saying this is that there might actually be more demand than supply by next year.
  • What I mean is…
  • What I mean is we’re already more than halfway to our business objective.

Handling technical issues

When you’re presenting on video call, all kinds of glitches can happen. Someone might have connection issues, you might have to figure out an app feature you’ve never used before, or background noises might keep interrupting your call. The phrases below can be very handy in these kinds of situations.

  • If you can’t hear me, can you type in the chat, please?
  • Could everyone mute their mic? There’s a lot of background noise.
  • Sorry. The call dropped. I’m back through.

Concluding the Presentation 

By this time, the hardest part is already over! Still, you’ll have to wrap up your presentation nicely by going over the key takeaways during the conclusion. Your audience might also have questions that they’ll want you to address.

Summarizing the presentation

Out of everything that you’ve discussed, what would you like people to get out of it? A short summary towards the end serves to highlight your main ideas. 

  • To wrap up…
  • To wrap up, I’d like to point out three major takeaways.
  • As a summary…
  • As a summary of this report update, I would say we have seen a positive uptick in our workflow and productivity.
  • All in all…
  • All in all, we believe we’ve seen good results for this stage of our progress.

Thanking the audience

Similar to your greeting at the start, it’s common to address your audience again towards the end by thanking them for their time. 

  • Thank you for listening!
  • Thank you to everyone for being here. 
  • I’d like to thank you all for coming here.

Addressing questions

If you’re open to questions from your audience, you can have a short question-and-answer session after your presentation. 

  • Do you have any questions or clarifications?
  • Feel free to ask me about any of the points I made during the presentation.
  • Let me know if you have any questions. 

Practice is Crucial

When you’re all set with the content of your presentation, the next step is to practice your delivery. Regardless of how well you know the topic of your presentation, practicing it at least once will help you be more confident. You’ll discover potential issues that you can fix too before you go live. 

Do a run-through

The most basic way to practice is to do a run-through of your entire presentation . Set a timer on your phone, open up your slides, then start talking – all while imagining that you’re already presenting to your audience. Since you’re acting as if it’s in real-time, this means avoiding any pauses where you have to look up information. 

A run-through can pinpoint any weaknesses in your presentation, and you’ll notice any parts where you might be uncomfortable talking. You’ll also be able to see how much time you’ve spent so you can pace yourself accordingly.  

Record yourself

A more intensive version of the run-through basic would be to record yourself presenting. You can either record your voice or take a full video of yourself. People often notice that they use filler words a lot such as “um” or “uh.” You’ll also be able to check your pronunciation and whether you sound confident and natural all throughout.

Since body language can make or break your delivery, watching a video of yourself presenting is an incredibly effective way to improve your performance. Do your facial expressions match what you’re saying? Are you maintaining good posture throughout and making efforts to connect with the audience?   

When you combine a confident, approachable body language with the right business vocabulary, your ideas shine through better than ever. You can get a play-by-play of how exactly to do this with the Creativa business meeting mastery course . It features video sections that are all about making powerful transitions and expressing your points clearly during presentations. You’ll learn about specific native English phrases and gestures so you can move fluidly from one idea to the next. 

Together with the other episodes, the course dives deep into how you can be a strong communicator during professional meetings. For a preview, check out this free episode .  

Presenting on Video Call

Technical issues happen often enough in face-to-face presentations, but they’re even more frequent during video calls. To avoid any awkward delays when you’re presenting, get comfortable with the platform that you’ll be using. 

If it’s a face-to-face presentation, double-check your slides and make sure any images or videos are showing properly. For video calls, try doing a test call on the app or even call up a friend to practice. You can also get familiar with the app’s basic features, such as screen-sharing or inviting people to breakout rooms. 

But sometimes, even when you’ve practiced your presentation perfectly on video call, the unexpected can still happen. Scroll down here to download a free worksheet that we made precisely for dealing with technical issues in presentations. You’ll get an extensive list of English phrases to use for all sorts of video call glitches, along with practical tips for handling them in the moment. With enough preparation, you’ll be able to roll with surprises and conquer even video call presentations. 

Let’s explore some of the most common glitches (and how you can deal with them gracefully!):

Situation 1: You’re having a hard time hearing other people because of their laggy connection. 

For a presentation to work, everyone needs to have a decent internet connection. If someone’s connection drops, they won’t be able to see or hear you properly, and you won’t understand what they’re trying to say, either. In this case, let them know right away that you can’t hear them. You can also ask them to talk to you over chat instead. 

Example Phrases:

  • [Name], you’re cutting in and out. Would you mind reconnecting?
  • Audio problems – can you type it on chat instead?

Situation 2: You get disconnected from the call. 

In the case that it’s your connection that’s faulty, you might have to disconnect then reconnect your call. This can be awkward because it interrupts the flow of your presentation. Alerting your audience using certain English phrases can reassure them while getting you back on track with what you were saying.

  • Sorry, guys, dropped call. But I’m back.
  • Connection problems, everyone. Gonna log out and back in. 

Situation 3: People are having a hard time figuring out how to turn on their audio or video.

Another reason why you’d want to be really familiar with the video platform is you might have to coach people when they experience glitches. It’s almost expected that a few people might accidentally forget to turn on their mic while speaking. Alternatively, they might have issues with turning on their camera.

  • I can’t see you, [name]. [Give instructions on how to turn on their video.]
  • I can’t see you, Fatima. Look for the camera icon and make sure there’s no red line through it.
  • Typing in chat: “Make sure your mic’s unmuted.” [Clarify how they’ll know if they’re unmuted.]
  • Typing in chat: “ Make sure your mic’s unmuted. There should be no red lines through it.

The best presentations excel in all three areas: content, structure, and delivery. 

Including some of the key English phrases above will upgrade your performance. Aside from setting a professional tone, these English presentation phrases set the pace for your audience so they’re aware of where you are in the discussion. Your message will sound clearer, and your audience will be able to follow your ideas better.

The basic rules for presentations are the same, whether you’re on a video call or stepping in front of a stage. With the tips above, you’re all set to prepare an amazing presentation in English.

Impactfulenglish.com

52 Phrases for Better Flowing English Presentations

/ Steven Hobson / Business English , English Presentations , Vocabulary

English Presentations - Impactful English

Do you give English presentations at work, but feel that you could communicate your message in a more objective, fluid way?

Maybe you have an English presentation coming up and want to make sure that your speech is clear and structured so that your audience doesn’t lose concentration and stays with you all the way to the end.

A technique that can help you achieve objective, clear, and structured English presentations, is to use linking phrases that join the separate parts of your presentation together.

English presentations normally consist of an introduction, the main body, individual parts of the main body, and the ending or conclusion.

To help maintain your audience’s attention, you need to signal when you are going from one part to another.

In this article, I teach you 52 phrases that do exactly this – linking the different parts together, and therefore, making your presentation flow better. You’ll find that these phrases will act as ‘signposts’ for the audience when you finish one part and start another.

presentation structure and key phrases

52 Phrases to Improve the Flow of Your English Presentations

The introduction.

All good presentations start with a strong introduction.

There are a number of different ways you can begin your English presentation. Here’s a simple, but effective introduction structure which works for most types of business presentations:

Introduce – Introduce yourself and greet your audience. Introduce the presentation topic – Explain the reasons for listening. Outline – Describe the main parts of the presentation. Question policy – Make it clear to your audience when they can ask questions: during or at the end?

Here are some phrases which you can use to structure the introduction in this way:

1. Good morning/afternoon (everyone) (ladies and gentlemen). 2. It’s a pleasure to welcome (the President) here. 3. I’m … (the Director of …)

Introduce the presentation topic

4. By the end of the talk/presentation/session, you’ll know how to… / …you will have learned about… / 5. I plan to say a few words about… 6. I’m going to talk about… 7. The subject of my talk is…

8. My talk will be in (three parts). 9. In the first part… 10. Then in the second part… 11. Finally, I’ll go on to talk about…

Question Policy

12. Please interrupt if you have any questions. 13. After my talk, there will be time for a discussion and any questions.

Mini-course: fluency and confidence

 Main Body

Now that you have finished the introduction, we now need to transition to the main body, and its individual parts in a smooth way.

There are three parts of the main body of a presentation where linking phrases can be used:

Beginning the Main Body Ending Parts within the Main Body Beginning a New Part

Here are some phrases which you can use for these parts:

Beginning the Main Body

14. Now let’s move to / turn to the first part of my talk which is about… 15. So, first… 16. To begin with…

Ending Parts within the Main Body

17. That completes/concludes… 18. That’s all (I want to say for now) on… 19. Ok, I’ve explained how…

Beginning a New Part

20. Let’s move to (the next part which is)… 21. So now we come to the next point, which is… 22. Now I want to describe… 23. Let’s turn to the next issue… 24. I’d now like to change direction and talk about…

Listing and Sequencing

If you need to talk about goals, challenges, and strategies in your English presentation, listing phrases can help link these together and improve the flow of your speech. If you have to explain processes, sequencing phrases are helpful:

25. There are three things to consider. First… Second… Third… 26. There are two kinds of… The first is… The second is… 27. We can see four advantages and two disadvantages. First, advantages… 28. One is… Another is… A third advantage is… Finally…

29. There are (four) different stages to the process. 30. First / then / next / after that / then (x) / after x there’s y. 31. There are two steps involved. The first step is… The second step is… 32. There are four stages to the project. 33. At the beginning, later, then, finally… 34. I’ll describe the development of the idea. First the background, then the present situation, and then the prospect for the future.

After you have presented the main body of your English presentation, you will want to end it smoothly.

Here are typical sections transitioning from the main body to the ending of the presentation, and then inviting the audience to ask questions:

Ending the Main Body Beginning the Summary and/or Conclusion Concluding An Ending Phrase Inviting Questions and/or Introducing Discussion Thanking the Audience

Ending the Main Body

35. Okay, that ends (the third part of) my talk. 36. That’s all I want to say for now on (the 2017 results).

Beginning the Summary and/or Conclusion

37. To sum up… 38. Ok, in brief, there are several advantages and disadvantages. 39. To conclude… 40. I’d like to end by emphasizing the main points. 41. I’d like to end with a summary of the main points.

42. I think we have seen that we should… 43. In my opinion, we should… 44. I recommend/suggest that we… 45. There are three reasons why I recommend this. First, … / Second, … / Finally,…

An Ending Phrase

46. Well, I’ve covered the points that I needed to present today. 47. That sums up (my description of the new model). 48. That concludes my talk for today.

Inviting Questions and/or Introducing Discussion

49. Now we have (half an hour) for questions and discussion. 50. So, now I’d be very interested to hear your comments.

Thanking the Audience

51. I’d like to thank you for listening to my presentation. 52. Thank you for listening / your attention. / Many thanks for coming.

Linking phrases are like the skeleton which holds your presentation together.

Not only do they improve the flow and help guide the audience, but by memorizing them they can also help you remember the general structure of your presentation, giving you increased confidence.

To help you memorize, I recommend saying the linking phrases on their own from the beginning to the end of your presentation while you practice.

I also suggest memorizing the introduction word for word. By doing this, you will get off to a great start, which will settle your nerves and transmit a positive first impression.

presentation structure and key phrases

Author: Steven Hobson

Steven is a business English coach, a certified life coach, writer, and entrepreneur. He helps international professionals build confidence and improve fluency speaking English in a business environment.

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How to Structure your Presentation, with Examples

August 3, 2018 - Dom Barnard

For many people the thought of delivering a presentation is a daunting task and brings about a  great deal of nerves . However, if you take some time to understand how effective presentations are structured and then apply this structure to your own presentation, you’ll appear much more confident and relaxed.

Here is our complete guide for structuring your presentation, with examples at the end of the article to demonstrate these points.

Why is structuring a presentation so important?

If you’ve ever sat through a great presentation, you’ll have left feeling either inspired or informed on a given topic. This isn’t because the speaker was the most knowledgeable or motivating person in the world. Instead, it’s because they know how to structure presentations – they have crafted their message in a logical and simple way that has allowed the audience can keep up with them and take away key messages.

Research has supported this, with studies showing that audiences retain structured information  40% more accurately  than unstructured information.

In fact, not only is structuring a presentation important for the benefit of the audience’s understanding, it’s also important for you as the speaker. A good structure helps you remain calm, stay on topic, and avoid any awkward silences.

What will affect your presentation structure?

Generally speaking, there is a natural flow that any decent presentation will follow which we will go into shortly. However, you should be aware that all presentation structures will be different in their own unique way and this will be due to a number of factors, including:

  • Whether you need to deliver any demonstrations
  • How  knowledgeable the audience  already is on the given subject
  • How much interaction you want from the audience
  • Any time constraints there are for your talk
  • What setting you are in
  • Your ability to use any kinds of visual assistance

Before choosing the presentation’s structure answer these questions first:

  • What is your presentation’s aim?
  • Who are the audience?
  • What are the main points your audience should remember afterwards?

When reading the points below, think critically about what things may cause your presentation structure to be slightly different. You can add in certain elements and add more focus to certain moments if that works better for your speech.

Good presentation structure is important for a presentation

What is the typical presentation structure?

This is the usual flow of a presentation, which covers all the vital sections and is a good starting point for yours. It allows your audience to easily follow along and sets out a solid structure you can add your content to.

1. Greet the audience and introduce yourself

Before you start delivering your talk, introduce yourself to the audience and clarify who you are and your relevant expertise. This does not need to be long or incredibly detailed, but will help build an immediate relationship between you and the audience. It gives you the chance to briefly clarify your expertise and why you are worth listening to. This will help establish your ethos so the audience will trust you more and think you’re credible.

Read our tips on  How to Start a Presentation Effectively

2. Introduction

In the introduction you need to explain the subject and purpose of your presentation whilst gaining the audience’s interest and confidence. It’s sometimes helpful to think of your introduction as funnel-shaped to help filter down your topic:

  • Introduce your general topic
  • Explain your topic area
  • State the issues/challenges in this area you will be exploring
  • State your presentation’s purpose – this is the basis of your presentation so ensure that you provide a statement explaining how the topic will be treated, for example, “I will argue that…” or maybe you will “compare”, “analyse”, “evaluate”, “describe” etc.
  • Provide a statement of what you’re hoping the outcome of the presentation will be, for example, “I’m hoping this will be provide you with…”
  • Show a preview of the organisation of your presentation

In this section also explain:

  • The length of the talk.
  • Signal whether you want audience interaction – some presenters prefer the audience to ask questions throughout whereas others allocate a specific section for this.
  • If it applies, inform the audience whether to take notes or whether you will be providing handouts.

The way you structure your introduction can depend on the amount of time you have been given to present: a  sales pitch  may consist of a quick presentation so you may begin with your conclusion and then provide the evidence. Conversely, a speaker presenting their idea for change in the world would be better suited to start with the evidence and then conclude what this means for the audience.

Keep in mind that the main aim of the introduction is to grab the audience’s attention and connect with them.

3. The main body of your talk

The main body of your talk needs to meet the promises you made in the introduction. Depending on the nature of your presentation, clearly segment the different topics you will be discussing, and then work your way through them one at a time – it’s important for everything to be organised logically for the audience to fully understand. There are many different ways to organise your main points, such as, by priority, theme, chronologically etc.

  • Main points should be addressed one by one with supporting evidence and examples.
  • Before moving on to the next point you should provide a mini-summary.
  • Links should be clearly stated between ideas and you must make it clear when you’re moving onto the next point.
  • Allow time for people to take relevant notes and stick to the topics you have prepared beforehand rather than straying too far off topic.

When planning your presentation write a list of main points you want to make and ask yourself “What I am telling the audience? What should they understand from this?” refining your answers this way will help you produce clear messages.

4. Conclusion

In presentations the conclusion is frequently underdeveloped and lacks purpose which is a shame as it’s the best place to reinforce your messages. Typically, your presentation has a specific goal – that could be to convert a number of the audience members into customers, lead to a certain number of enquiries to make people knowledgeable on specific key points, or to motivate them towards a shared goal.

Regardless of what that goal is, be sure to summarise your main points and their implications. This clarifies the overall purpose of your talk and reinforces your reason for being there.

Follow these steps:

  • Signal that it’s nearly the end of your presentation, for example, “As we wrap up/as we wind down the talk…”
  • Restate the topic and purpose of your presentation – “In this speech I wanted to compare…”
  • Summarise the main points, including their implications and conclusions
  • Indicate what is next/a call to action/a thought-provoking takeaway
  • Move on to the last section

5. Thank the audience and invite questions

Conclude your talk by thanking the audience for their time and invite them to  ask any questions  they may have. As mentioned earlier, personal circumstances will affect the structure of your presentation.

Many presenters prefer to make the Q&A session the key part of their talk and try to speed through the main body of the presentation. This is totally fine, but it is still best to focus on delivering some sort of initial presentation to set the tone and topics for discussion in the Q&A.

Questions being asked after a presentation

Other common presentation structures

The above was a description of a basic presentation, here are some more specific presentation layouts:

Demonstration

Use the demonstration structure when you have something useful to show. This is usually used when you want to show how a product works. Steve Jobs frequently used this technique in his presentations.

  • Explain why the product is valuable.
  • Describe why the product is necessary.
  • Explain what problems it can solve for the audience.
  • Demonstrate the product  to support what you’ve been saying.
  • Make suggestions of other things it can do to make the audience curious.

Problem-solution

This structure is particularly useful in persuading the audience.

  • Briefly frame the issue.
  • Go into the issue in detail showing why it ‘s such a problem. Use logos and pathos for this – the logical and emotional appeals.
  • Provide the solution and explain why this would also help the audience.
  • Call to action – something you want the audience to do which is straightforward and pertinent to the solution.

Storytelling

As well as incorporating  stories in your presentation , you can organise your whole presentation as a story. There are lots of different type of story structures you can use – a popular choice is the monomyth – the hero’s journey. In a monomyth, a hero goes on a difficult journey or takes on a challenge – they move from the familiar into the unknown. After facing obstacles and ultimately succeeding the hero returns home, transformed and with newfound wisdom.

Storytelling for Business Success  webinar , where well-know storyteller Javier Bernad shares strategies for crafting compelling narratives.

Another popular choice for using a story to structure your presentation is in media ras (in the middle of thing). In this type of story you launch right into the action by providing a snippet/teaser of what’s happening and then you start explaining the events that led to that event. This is engaging because you’re starting your story at the most exciting part which will make the audience curious – they’ll want to know how you got there.

  • Great storytelling: Examples from Alibaba Founder, Jack Ma

Remaining method

The remaining method structure is good for situations where you’re presenting your perspective on a controversial topic which has split people’s opinions.

  • Go into the issue in detail showing why it’s such a problem – use logos and pathos.
  • Rebut your opponents’ solutions  – explain why their solutions could be useful because the audience will see this as fair and will therefore think you’re trustworthy, and then explain why you think these solutions are not valid.
  • After you’ve presented all the alternatives provide your solution, the remaining solution. This is very persuasive because it looks like the winning idea, especially with the audience believing that you’re fair and trustworthy.

Transitions

When delivering presentations it’s important for your words and ideas to flow so your audience can understand how everything links together and why it’s all relevant. This can be done  using speech transitions  which are words and phrases that allow you to smoothly move from one point to another so that your speech flows and your presentation is unified.

Transitions can be one word, a phrase or a full sentence – there are many different forms, here are some examples:

Moving from the introduction to the first point

Signify to the audience that you will now begin discussing the first main point:

  • Now that you’re aware of the overview, let’s begin with…
  • First, let’s begin with…
  • I will first cover…
  • My first point covers…
  • To get started, let’s look at…

Shifting between similar points

Move from one point to a similar one:

  • In the same way…
  • Likewise…
  • Equally…
  • This is similar to…
  • Similarly…

Internal summaries

Internal summarising consists of summarising before moving on to the next point. You must inform the audience:

  • What part of the presentation you covered – “In the first part of this speech we’ve covered…”
  • What the key points were – “Precisely how…”
  • How this links in with the overall presentation – “So that’s the context…”
  • What you’re moving on to – “Now I’d like to move on to the second part of presentation which looks at…”

Physical movement

You can move your body and your standing location when you transition to another point. The audience find it easier to follow your presentation and movement will increase their interest.

A common technique for incorporating movement into your presentation is to:

  • Start your introduction by standing in the centre of the stage.
  • For your first point you stand on the left side of the stage.
  • You discuss your second point from the centre again.
  • You stand on the right side of the stage for your third point.
  • The conclusion occurs in the centre.

Key slides for your presentation

Slides are a useful tool for most presentations: they can greatly assist in the delivery of your message and help the audience follow along with what you are saying. Key slides include:

  • An intro slide outlining your ideas
  • A  summary slide  with core points to remember
  • High quality image slides to supplement what you are saying

There are some presenters who choose not to use slides at all, though this is more of a rarity. Slides can be a powerful tool if used properly, but the problem is that many fail to do just that. Here are some golden rules to follow when using slides in a presentation:

  • Don’t over fill them  – your slides are there to assist your speech, rather than be the focal point. They should have as little information as possible, to avoid distracting people from your talk.
  • A picture says a thousand words  – instead of filling a slide with text, instead, focus on one or two images or diagrams to help support and explain the point you are discussing at that time.
  • Make them readable  – depending on the size of your audience, some may not be able to see small text or images, so make everything large enough to fill the space.
  • Don’t rush through slides  – give the audience enough time to digest each slide.

Guy Kawasaki, an entrepreneur and author, suggests that slideshows should follow a  10-20-30 rule :

  • There should be a maximum of 10 slides – people rarely remember more than one concept afterwards so there’s no point overwhelming them with unnecessary information.
  • The presentation should last no longer than 20 minutes as this will leave time for questions and discussion.
  • The font size should be a minimum of 30pt because the audience reads faster than you talk so less information on the slides means that there is less chance of the audience being distracted.

Here are some additional resources for slide design:

  • 7 design tips for effective, beautiful PowerPoint presentations
  • 11 design tips for beautiful presentations
  • 10 tips on how to make slides that communicate your idea

Group Presentations

Group presentations are structured in the same way as presentations with one speaker but usually require more rehearsal and practices.  Clean transitioning between speakers  is very important in producing a presentation that flows well. One way of doing this consists of:

  • Briefly recap on what you covered in your section: “So that was a brief introduction on what health anxiety is and how it can affect somebody”
  • Introduce the next speaker in the team and explain what they will discuss: “Now Elnaz will talk about the prevalence of health anxiety.”
  • Then end by looking at the next speaker, gesturing towards them and saying their name: “Elnaz”.
  • The next speaker should acknowledge this with a quick: “Thank you Joe.”

From this example you can see how the different sections of the presentations link which makes it easier for the audience to follow and remain engaged.

Example of great presentation structure and delivery

Having examples of great presentations will help inspire your own structures, here are a few such examples, each unique and inspiring in their own way.

How Google Works – by Eric Schmidt

This presentation by ex-Google CEO  Eric Schmidt  demonstrates some of the most important lessons he and his team have learnt with regards to working with some of the most talented individuals they hired. The simplistic yet cohesive style of all of the slides is something to be appreciated. They are relatively straightforward, yet add power and clarity to the narrative of the presentation.

Start with why – by Simon Sinek

Since being released in 2009, this presentation has been viewed almost four million times all around the world. The message itself is very powerful, however, it’s not an idea that hasn’t been heard before. What makes this presentation so powerful is the simple message he is getting across, and the straightforward and understandable manner in which he delivers it. Also note that he doesn’t use any slides, just a whiteboard where he creates a simple diagram of his opinion.

The Wisdom of a Third Grade Dropout – by Rick Rigsby

Here’s an example of a presentation given by a relatively unknown individual looking to inspire the next generation of graduates. Rick’s presentation is unique in many ways compared to the two above. Notably, he uses no visual prompts and includes a great deal of humour.

However, what is similar is the structure he uses. He first introduces his message that the wisest man he knew was a third-grade dropout. He then proceeds to deliver his main body of argument, and in the end, concludes with his message. This powerful speech keeps the viewer engaged throughout, through a mixture of heart-warming sentiment, powerful life advice and engaging humour.

As you can see from the examples above, and as it has been expressed throughout, a great presentation structure means analysing the core message of your presentation. Decide on a key message you want to impart the audience with, and then craft an engaging way of delivering it.

By preparing a solid structure, and  practising your talk  beforehand, you can walk into the presentation with confidence and deliver a meaningful message to an interested audience.

It’s important for a presentation to be well-structured so it can have the most impact on your audience. An unstructured presentation can be difficult to follow and even frustrating to listen to. The heart of your speech are your main points supported by evidence and your transitions should assist the movement between points and clarify how everything is linked.

Research suggests that the audience remember the first and last things you say so your introduction and conclusion are vital for reinforcing your points. Essentially, ensure you spend the time structuring your presentation and addressing all of the sections.

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25 English Presentation Phrases to Impress Your Audience

Does giving a presentation make you feel a little nervous?

Well, you’re not alone.

According to Forbes , giving a presentation makes 80% of us feel nervous !

The good news is that feeling nervous might be a good thing. This feeling pushes us to prepare ourselves better, and as long as you’re well prepared, you’ll do just fine.

So then, let’s take a look at how we can prepare ourselves to give amazing presentations in English. Today, we’re going to focus on the business English phrases you can count on (depend on) to make your presentation go more smoothly from start to finish.

But first, here are some tips to use when preparing for your presentation.

Download: This blog post is available as a convenient and portable PDF that you can take anywhere. Click here to get a copy. (Download)

Greeting Your Audience

You’re now standing in front of your audience. Before you begin your presentation, start by greeting your audience, welcoming them to the event and introducing yourself.

1. Good morning/afternoon/evening, everyone.

2. welcome to [name of event]..

Sample sentence: Welcome to our 3rd Annual Sales Leadership Conference.

3. First, let me introduce myself. I am [name] from [company].

Beginning your presentation.

After you have given an introduction, you are ready to begin speaking about your topic. Use these phrases to get started.

4. Let me start by giving you some background information.

Use this phrase to give your audience a brief overview of the topic you’ll be discussing. This is a good way to give them an idea of what’s going on and to bring them up to date.

5. As you’re aware, …

If you’re bringing up a topic that your audience already knows about or is aware of, then you can use this phrase to introduce this known topic.

Sample sentence: As you’re aware , the CEO of DHL Express has often said that globalization is here to stay.

Transitioning to the Next Topic

Before you move on to your next point, be sure to make it clear to your audience that you’re now starting a new topic. Let them know exactly what that new topic will be. The two phrases below are very similar in meaning, and they can both be used for transitions.

6. Let’s move on to…

Sample sentence: Let’s move on to our second sales strategy.

7. Turning our attention now to…

Sample sentence: Turning our attention now to the results of our 2016 customer survey.

Providing More Details

Use these phrases to tell your audience that you’ll be giving them a more detailed explanation of the topic. Both the words ‘expand’ and ‘elaborate’ mean to explain more fully.

8. I’d like to expand on…

Sample sentence: Now I’d like to expand on my point about increasing our market share.

9. Let me elaborate further.

Linking to another topic.

When making reference to a point you made earlier, or to remind your audience about something you said before, use these phrases to that link.

10. As I said at the beginning, …

This phrase lets you remind your audience about a point you made earlier. It can also be used to emphasize a point or theme.

Sample sentence: As I said in the beginning , we’ll see an increase in profit if we follow these five steps.

11. This relates to what I was saying earlier…

This phrase will help you make connections between ideas in your presentation. It shows that two different ideas are connected.

Sample sentence: This relates to what I was saying earlier about increasing production to meet the year-end demand.

12. This ties in with…

Sample sentence: This ties in with the way we’ve been doing business for the past 20 years.

Emphasizing a Point

Use these phrases to draw attention to an important point that you want your audience to note.

13. The significance of this is…

The word “significance'” is similar in meaning to “importance.”

Sample sentence: The significance of this is , if we complete this project on schedule, we’ll have more people available to work on the next project.

14. This is important because…

Sample sentence: This is important because any marketing effort we put in now will help to boost demand for our products in the long run.

15. We have to remember that …

Sample sentence: We have to remember that people are our most important resource.

Making Reference to Information

Very often, you may need to support your discussion points by drawing attention and making reference to information and data from studies, reports and other sources.

16. Based on our findings, …

Sample sentence: Based on our findings, 74% of our market is made up of teenagers who find our clothing line stylish and upbeat.

17. According to our study, …

Sample sentence: According to our study, 63% of working people in this city go directly to the gym after work.

18. Our data shows …

Sample sentence: Our data shows that more than 23% of men in this town who used to drive to work now prefer to save money and the environment by cycling instead.

Explaining Visuals

To present a clearer picture of your point, you may show your data, information or examples in the form of visuals such as charts, tables and graphs.

19. I’d like to illustrate this point by showing you…

The word “illustrate” means “show,” usually with examples, data or visuals.

Sample sentence: I’d like to illustrate this point by showing you a chart of the number of people in each age group who prefer to shop online.

20. This chart shows a breakdown of …

A “breakdown” refers to the detailed parts or figures that make up the total picture. A breakdown is often used in a presentation to show all the smaller parts behind something bigger.

Sample sentence: This chart shows a breakdown of the ingredients we use in our gluten-free products.

Restating Your Point

Sometimes in order to emphasize your point, you have to state it in a way that’s easier for your audience to understand and remember. This often involves rephrasing, simplifying or clarifying your point.

21. In other words, …

Use this phrase to rephrase or reword your point in another way.

Sample sentence: In other words , we need to change our current design to make it more attractive to older children.

22. To put it simply, …

Use this phrase to simplify points that are complex or difficult to understand.

Sample sentence: To put it simply , we’ll need you to work harder at making this launch a success.

23. What I mean to say is …

Use this phrase to explain your point in a way that’s easier for your audience to understand.

Sample sentence: What I mean to say is that we need to change the way we market our products.

Concluding Your Presentation

This is the very end of the presentation. You have said everything you need to say, and now you need to finish it nicely. You may also have some time for questions. If there is time for questions, invite your audience to ask any questions they have.

24. In conclusion, let me sum up my main points.

As part of your closing statement, “sum up” (summarize, state briefly) your speech by mentioning the main points of your speech.

25. Thank you for your attention. Now I am happy to answer any questions you might have.

End your presentation by thanking your audience and offering to answer their questions.

The Top 3 Tips for Preparing Your Business Presentation in English

1. have a plan.

Always have a plan. Spend some time thinking about not only what you’re going to say but how you’re going to say it.

If English isn’t your native language, it’s very important that you think about what language you’re going to be using. Think about all the vocabulary, phrases and grammar that will make your message clear and easy to understand.

What are the big ideas you want to explain for your presentation? Which words will express these ideas best? I recommend:

  • Have a clear goal in mind to help you stay on track and be logical. Whenever you feel lost during the presentation, just remember this clear, main goal. An example of a goal could be to convince potential clients to work with you. Whenever you don’t know what to say next, remember to focus on the advantages you want to present and on examples of what you did in the past to deserve their trust. Encourage them to ask you questions related to this goal.
  • Research content. If you know your facts, you already have the core of your presentation prepared. Write these facts down on topic cards, give out handouts (papers) with important information or include them on your PowerPoint slides.
  • Prepare the delivery. Rehearse giving the presentation several times. Some people like recording themselves, others prefer practicing in front of a mirror or having friends listen to them while presenting. Choose the method that works best for you.
  • Decide whether you are going to read or speak freely. Reading can sound unnatural, but you can use certain tricks to avoid this. You can underline important sentences which you can memorize, so that from time to time you can stop reading, say your memorized lines and look at the audience. In this way, reading can be made more natural. Make sure you slow down so that the audience can follow you.

Speaking freely is much better if you can remember everything you want to say, because you will seem more knowledgeable, prepared and confident. However, this can be more stressful.

2. Use Visuals

Using some visuals can make your presentation more entertaining, easier to understand and can get your points across more convincingly. My advice:

  • Decide whether you need a PowerPoint presentation or not. Do you have graphs, results or other things like this to show? Then yes, you need one. Are you just telling a story? Then you probably do not.
  • Do not fill your slides with too much information. Use a maximum of seven short lines of text—even seven can be too many. Highlight key words so the audience can see the main ideas right away. Use bullet points rather than full sentences.
  • If you are presenting graphs or charts , give the audience time to read them.  Do not show a huge table of data if they audience will not have time to read and understand it. Make sure you try reading each slide while timing yourself to see how long it takes, so you do not jump to the next slide too early during your presentation.

3. Structure Your Presentation Well

It is a common mistake to give an unclear and unorganized presentation. This happens when the presenter just starts speaking without a clear goal in mind. They might suddenly realize their allotted speaking time has ended, or that the audience is bored because they are not following what is being said. Here’s what you should do instead:

  • Decide on three main points (or less) that you want to make. Audiences can’t usually focus on more than three points.
  • Tell them from the beginning what points you will be making. Audiences like to know what to expect. Tell them the main goals of your presentation directly in the introduction.
  • Presenting main points: firstly, secondly, last but not least
  • Making additions: moreover, furthermore, in addition, besides, what’s more
  • Making purposes clear: in order to, so as to
  • Presenting reasons and causes: on account of, due to, since, seeing that
  • Presenting consequences: consequently, as a result, therefore
  • Expressing contrast: in spite of, despite, although, even though, however, nevertheless, in contrast, on the contrary

So with this, you’ve mastered the 25 most commonly used phrases used in presentations and my three favorite tips.

Once you learn them, I think you’ll find them very useful to you in any presentation.

Become familiar with them and I promise you’ll feel much less nervous in your next presentation.

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presentation structure and key phrases

Home Blog Business Presentation Structure Guidelines for Effective Communication

Presentation Structure Guidelines for Effective Communication

Cover for Presentation Structure guide by SlideModel

In the business world, a presentation is so much more than just a bunch of slides or points—it’s a golden opportunity. It can sway decisions, propel change, or bring people together. How you structure your presentation is absolutely critical in getting your ideas across clearly and compellingly. 

When you’ve got a structured presentation just right, it’s like you’re taking your audience by the hand and guiding them through your thoughts, making sure they pick up all the important bits along the way. Moreover, it speaks of your degree of professionalism and how much knowledge you bear on the topic in question. 

Therefore, nailing your presentation structure isn’t just helpful; it’s downright necessary to get the results you’re after. Whether you’re pitching a new concept to the investors, sharing the latest findings with your team, or taking the stage at a conference, how you lay out your content becomes the language you use to interact with your audience. Get to know all that’s required to create a powerful presentation structure that will guarantee success in business meetings, academic dissertations, or motivational talks .

Table of Contents

What is a Presentation Structure

Introduction, techniques to structure your presentation, common mistakes to avoid when designing a presentation structure, final words.

Let’s compare a presentation structure to a business plan . Just as a business plan is essential for guiding a company’s strategy and ensuring all aspects of the business are aligned toward common goals, a presentation structure is crucial for organizing the content and delivery of your talk. 

The presentation structure lays out a clear and logical sequence of information, akin to the sections of a business plan that outline the company’s mission , market analysis , and financial projections. This clear sequence ensures that your audience can easily follow and understand your message, maximizing the impact your speech can deliver and influencing your target audience. 

Key Elements of a Presentation Structure

The easiest way to study a presentation structure is to subdivide it into sections. Basically, every presentation has a structure that follows this formula: Introduction > Body > Conclusion.

The introduction is the first section of the presentation and sets the tone for the rest of the presentation. It should be attention-grabbing and make the audience want to listen to the rest of the presentation.

When defining how to start a presentation , these are the best tips we recommend you implement.

Start with a Hook

Kick off your introduction with a strong hook that grabs your audience’s attention. This could be an intriguing fact, a thought-provoking question, or a compelling story related to your topic. A captivating opening will make your audience want to listen and engage with your presentation.

Clearly State Your Topic

Be clear and concise when stating your topic. Your audience should immediately understand what your presentation is about and what they can expect to learn. A clear statement of your topic sets the stage and provides a roadmap for the rest of your presentation.

Establish Credibility

Take a moment to establish your credibility by briefly sharing your qualifications or experience related to the topic. This helps to build trust and rapport with your audience, and it shows that you are knowledgeable and well-prepared.

Engage Your Audience

Make your audience part of the presentation by engaging them from the start. Ask a question, encourage participation, or invite them to think about how the topic relates to their own experiences. Engagement helps to create a connection between you and your audience. Using a surprise factor is an alternative if you feel the topic you’re about to present may not fully resonate with the target audience.

Preview Main Points

End your introduction by briefly previewing the main points you will cover in your presentation. This provides a clear structure for your audience to follow and helps them understand what to expect in the body of your presentation. An agenda slide is the perfect tool for this purpose.

Agenda Slide in a Presentation Structure introduction

The body is the main part of the presentation and provides the content and information that the audience came to hear. It should feature the main points and details supporting your presentation’s objective. Depending on your topic, this could include data, arguments, case studies, examples, or demonstrations. Each main point should be clear and distinct, with evidence or examples substantiating it. The content should be tailored to your audience’s level of knowledge and interest.

Different presentations call for various structures. For example, a Product Presentation ’s structure should start by dividing the content into clear sections or headings. For instance, if presenting a new software tool, sections could include its features, benefits, and user feedback.

Product Presentation slide structure

On the other hand, a Persuasive Presentation begins with stating the current situation or problem, followed by proposed solutions, evidence supporting those solutions, and the benefits of adopting your proposition.

Sales Pitch presentation structure

Workshop or Training Presentations begin with an overview of what will be taught, followed by step-by-step instructions, examples, demonstrations, and summaries or quizzes after each major section.

Training Presentation slide structure

One essential aspect is to plan the multimedia elements to include in your presentation, including audio, images, and video, depending on the presentation style you aim to deliver. Through our expertise, we want to share some tips on how to plan this kind of content:

  • Using relevant content: Each image should be related to its accompanying content. Avoid using images just for decoration. If using videos, dedicate an entire slide to them rather than sticking them to a corner of your slide. Plan a powerful hook to connect your thoughts with these visual aids.
  • Quality: Ensure all images are of high resolution and can be clearly viewed, even from a distance. Avoid pixelated or distorted images.
  • Simplicity: Infographics and diagrams should be easy to understand. If presenting data, use simple charts or graphs instead of complex tables. Limit the amount of text on each slide to ensure clarity. This rule of simplicity also applies to written content and the structure of your speech. Use the Feynman Technique as a time-saver approach to simplify content to reach any knowledgeable audience.
  • Consistency: A common cause of presentation failures is to distract the audience with an unprofessional look. Maintain a consistent style and color scheme for all images to give your presentation a polished and professional feel.

Along the path of creating these media elements, you can rethink your strategy for disclosing content. In general lines, you should present your points in a logical order, often from the most to least important or in a chronological sequence. This helps the audience follow along and build understanding step by step. Well-known practices like the storytelling technique follow this approach to maximize audience engagement. 

Transition smoothly between points. Phrases like “moving on,” “in addition,” or “on the other hand” can guide your audience through your narrative. Break up long sections of spoken content with anecdotes, questions, or short videos. Such an approach adds variety and keeps the audience engaged.

A well-structured conclusion is the linchpin that holds your presentation together, reinforcing your main points and leaving a lasting impression on your audience. It is your final opportunity to communicate your message and encourage audience engagement. So, before you consider how to end a presentation , here are some powerful tips to ensure you conclude your presentation with impact.

End with a Strong Statement or Quote

This technique is commonly used in motivational presentations, where the speaker leaves the audience with a slide containing a quote related to the topic of the presentation, something that evokes inner reflection about the topic discussed. 

Motivational slide presentation structure

Conclude your presentation with a strong, memorable statement or a powerful quote that ties back to your main message. This adds weight to your argument and leaves a lasting impression on your audience. If you aim to surprise your audience, silence can also be a strong statement if your presentation has to raise awareness about a problem.

Incorporate a Call-to-Action

Clearly communicate to your audience what you want them to do next. Whether it’s to adopt a new perspective, take specific action, or continue the conversation outside of the presentation, a clear call to action drives engagement and encourages your audience to act upon your message.

Ask Thought-Provoking Questions

Pose thought-provoking questions that stimulate reflection and discussion. This opens the door for audience participation and engagement and allows you to interact with the audience in a Q&A session, or reach after your presentation concluded to network.

Thought-Provoking Question slide structure

Additional Resources and Contact Info

Offer resources such as articles, websites, or books for those interested in exploring your topic further. This not only adds value to your presentation but also encourages the audience to engage with the content beyond the presentation itself.

Consider the way you leave a communication channel open with your audience. This can be in the format of a deliverable, writing down your contact data in the “Thank You” slide , or simply via speech to inform where they can know more about you and your work.

We already discussed the basic Introduction-Body-Conclusion framework for a presentation, but there are alternative approaches that can help you structure your talk.

Problem-Solution Framework

The Problem-Solution Framework is a compelling method to structure presentations, particularly when aiming to persuade or inform an audience about addressing specific challenges. The framework operates on a simple yet impactful premise: initially, highlight a problem or challenge that needs addressing and subsequently propose a viable solution or set of solutions.

Problem-Solution Presentation Structure

Starting with the problem establishes a context, engages the audience by highlighting pain points or challenges they may recognize, and creates a desire for resolution. It sets the stage for the solution to be perceived as necessary and valuable.

The solution phase offers that much-needed resolution. By presenting a clear, actionable solution or set of recommendations, the presenter provides a pathway to overcome the identified challenge. This structure is not only logical but also highly persuasive, as it appeals to the audience’s desire for resolution and improvement. In essence, the Problem-Solution Framework is both a guide for content organization and a psychological tool for persuasion.

Chronological Structure

The Chronological Structure is an intuitive and organized approach to presenting information based on a sequence of events or a progression in time. Whether recounting historical events, outlining the stages of a project, or narrating a personal story, this structure follows a clear beginning, middle, and end sequence. By presenting details in the order they occurred, the audience can easily follow the narrative, making connections between events and understanding causality.

Chronological model presentation structure

This structure is especially effective when the timeline of events is crucial to the narrative or when showcasing developments, evolutions, or growth over time. It provides clarity and eliminates confusion that might arise from a non-linear presentation. Moreover, by anchoring information on a timeline, the Chronological Structure aids memory retention, as the audience can mentally “map out” the journey of events. In sum, this method offers clarity and a compelling narrative arc, ensuring audience engagement from start to finish.

Comparative Structure

The Comparative Structure is a strategic approach to presentations that hinges on juxtaposing two or more elements, ideas, or solutions side by side. By examining similarities and differences, this method illuminates unique qualities, advantages, or drawbacks inherent in each element. Often employed in business scenarios like product comparisons, market analysis, or debates, the comparative structure helps audiences critically analyze options and make informed decisions.

Presenters utilizing this structure typically start by introducing the elements for comparison. They then delve into detailed analysis, often using criteria or metrics to maintain objective evaluations. Visual aids like Venn diagrams or comparison charts can enhance clarity and visual appeal.

Comparison chart presentation structure

The strength of the Comparative Structure lies in its ability to foster critical thinking. By directly contrasting items, audiences are engaged, encouraged to weigh pros and cons, and ultimately arrive at a deeper understanding or more nuanced perspective on the subject matter.

Matrix Structure

The Matrix Structure offers an approach to organizing presentations by segmenting information into distinct categories or sections, akin to a grid or matrix. Instead of a linear flow, topics are grouped by themes, criteria, or any relevant classification, allowing for simultaneous exploration of multiple facets of a subject. Think of it as viewing a topic through various lenses concurrently.

For instance, in a business setting, a product might be examined in terms of design, functionality, market positioning, and customer feedback. Each of these constitutes a segment in the matrix.

Visually, the matrix can be represented using tables, grids, or quadrant charts, making the content easily digestible and engaging. A key advantage of this structure is its flexibility; presenters can delve deep into one segment or provide a broader overview of all areas, depending on the audience’s needs. Ultimately, the Matrix Structure ensures a comprehensive and multifaceted examination of a topic, providing depth and breadth in analysis.

Modular Structure

The final model we will study is the Modular Structure. It takes content and packs it into modules, which can be arranged at any other the presenter requires them to be. Each module addresses a specific topic or idea and is designed to be self-contained, ensuring clarity even if presented independently or in a different order. This adaptability makes the modular approach especially valuable in dynamic settings, such as workshops or conferences, where audience feedback or time constraints might necessitate adjustments on the fly.

For example, in a corporate training session, different modules could cover distinct skills or topics. Based on the attendees’ prior knowledge or the session’s time limit, the presenter can prioritize, omit, or rearrange modules without compromising the integrity of each segment.

By adopting the Modular Structure, presenters gain flexibility without sacrificing depth. This approach fosters a responsive presentation style, allowing speakers to tailor content in real-time, ensuring maximum relevance and engagement for their audience.

Even well-seasoned presenters can fall prey to these common mistakes in terms of presentation structure. Let’s learn how to prevent them.

Overloading with Information

It’s tempting to include every bit of knowledge you have on a topic. Still, information overload can quickly disengage an audience. Prioritize key points and leave out extraneous details. As famous architect, Mies van der Rohe famously coined, “Less is More.”

Weak Transitions

Jumping abruptly from one point to another can disrupt the flow and confuse listeners. Ensure smooth transitions between sections, signaling shifts in topics or ideas to keep the narrative cohesive.

Dull Design

While content is king, visual appeal matters. Relying solely on walls of text or bland slides can lose your audience’s interest. Incorporate engaging visuals, charts, and multimedia elements to enhance your message and retain attention.

Ignoring the Call to Action

Concluding your presentation without guiding the audience on the next steps or what’s expected of them can be a missed opportunity. Whether it’s seeking feedback, prompting a discussion, or encouraging an action, always have a clear call to action.

Good communication is all about making your point clear, especially in presentations. We’ve talked about how the right structure can keep your audience hooked. But there’s more to it. Think about your presentation. Is it telling your story the way you want? Is it reaching your audience? Take a step back and really look at how you’re laying it out. Don’t just go with the flow – choose your format wisely. Remember, every presentation tells a story, and how you set it up matters a lot.

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presentation structure and key phrases

presentation structure and key phrases

Elevate Your Presentations: Mastering English Presentation Words and Phrases

Presentation words

The art of delivering a compelling presentation lies in the finesse of your language skills. It’s about crafting resonating sentences, choosing captivating words, and initiating a dialogue that piques curiosity. One must know how to maneuver through this landscape, from setting the scene with a powerful introduction to concluding with a thought-provoking statement. That’s where this guide comes in. It will give you key presentation sentences, phrases, and words to help elevate your communication skills.

Presentation Starting Phrases

In the realm of presentations, first impressions matter tremendously. Your opening words set the stage for the rest of your discourse, establishing the tone and drawing in your audience. The right choice of phrases can create a compelling introduction that commands attention and sparks interest. Here, we will explore a selection of presentation-starting words and phrases to help you set a strong foundation:

  • I’d like to start by…
  • Today, I’m here to discuss…
  • Let’s begin with a look at…
  • Good morning/afternoon/evening, my name is…
  • It’s a pleasure to be here today to talk about…
  • Let’s dive straight into…
  • I would like to kick off with…
  • Firstly, let’s consider…
  • Have you ever wondered about…
  • Thank you for joining me as we explore…
  • Today’s focus will be on…
  • Let’s set the stage by discussing…
  • The topic at hand today is…
  • To start, let’s examine…
  • I want to begin by highlighting…

Crafting an engaging opening with the presentation starting words, is akin to opening the first page of a riveting novel. These phrases serve as a doorway, inviting your audience into the fascinating narrative you are about to share.

Setting the Scene: Key Presentation Phrases

Now that you have your audience’s attention, the next crucial step is to set the scene. It involves using key phrases to keep your audience engaged, clarify, and effectively communicate your main points. A well-set scene guides the audience through your presentation, helping them understand your narrative and easily follow your arguments. Let’s look at some essential phrases that can help you accomplish it:

  • Moving on to the next point, we see...
  • Delving deeper into this topic, we find...
  • An important aspect to consider is...
  • It leads us to the question of...
  • Another critical point to remember is...
  • To illustrate this point, let me share...
  • On the other hand, we also have...
  • Furthermore, it’s critical to note that...
  • Let’s take a moment to examine...
  • As an example, let’s look at...
  • The evidence suggests that...
  • Contrary to popular belief...
  • It’s also worth noting that...
  • Digging into this further, we discover...
  • Expanding on this idea, we can see...
  • Turning our attention to...
  • The data indicate that...
  • To clarify, let’s consider...
  • To highlight this, let’s review...
  • Putting this into perspective, we can infer...

These phrases help establish your narrative, maintain audience interest, and structure your arguments. They serve as signposts, guiding your audience through the presentation and facilitating understanding and engagement.

Transitioning Gracefully: Phrases for Presentation Flow

Transitioning between points or sections in your presentation is like steering a ship through water. Smooth navigation keeps your audience aboard, maintaining their interest and comprehension. Seamless transitions contribute to a coherent and compelling narrative, preventing abrupt jumps or confusing shifts in your discourse. The following phrases are powerful tools that can ensure your transitions are smooth and effective:

  • Moving forward, let’s consider...
  • With that said, let’s turn our attention to...
  • Now that we’ve discussed X, let’s explore Y...
  • Building upon this idea, we can see that...
  • Transitioning to our next point, we find...
  • Shifting gears, let’s examine...
  • Let’s now pivot to discussing...
  • Following this line of thought...
  • Linking back to our earlier point...
  • Let’s segue into our next topic...
  • It brings us neatly to our next point...
  • To bridge this with our next topic...
  • In the same vein, let’s look at...
  • Drawing a parallel to our previous point...
  • Expanding the scope of our discussion, let’s move to...
  • Having established that, we can now consider...
  • Correlating this with our next point...
  • Let’s transition now to a related idea...
  • With this in mind, let’s proceed to...
  • Steering our discussion in a new direction, let’s delve into...

These phrases connect threads, linking your ideas and ensuring your presentation flows smoothly. They give your audience cues, signaling that you’re moving from one idea or point to the next, making your discourse easy to follow.

Concluding Your Presentation in English

The conclusion is your final opportunity to leave a lasting impression on your audience. It’s a chance to wrap up your arguments, restate your main points, and leave your audience with a clear and compelling message to ponder. Here are some phrases that can assist you in crafting a memorable conclusion:

  • To sum up our discussion today...
  • In conclusion, we can say that...
  • Wrapping up, the key takeaways from our talk are...
  • As we come to an end, let’s revisit the main points...
  • Bringing our discussion to a close, we find...
  • In the light of our discussion, we can infer...
  • To synthesize the main points of our discourse...
  • To recap the primary themes of our presentation...
  • As we conclude, let’s reflect on...
  • Drawing our discussion to a close, the principal conclusions are...
  • As our dialogue comes to an end, the core insights are...
  • In wrapping up, it’s essential to remember...
  • Summarizing our journey today, we can say...
  • As we bring this presentation to a close, let’s remember...
  • Coming to an end, our central message is...

These phrases help you consolidate your arguments, summarize your main points, and end on a high note. A well-structured conclusion ensures your audience understands your presentation, its key messages, and its implications.

Polished Presentation Vocabulary

Apart from structured sentences and transitional phrases, the vocabulary you use can add a touch of sophistication. An expanded lexicon enriches your language and enhances your ability to express complex ideas with clarity and precision. Let’s explore a list of presentation words that can add depth and dimension:

  • Elucidate  -   make something clear, explain.
  • Pivotal  -   of crucial importance in relation to the development or success of something else.
  • Insights  -   an accurate and deep understanding.
  • Nuanced  -   characterized by subtle distinctions or variations.
  • Leverage  -   use something to maximum advantage.
  • Perspective  -   a particular attitude toward or way of regarding something.
  • Synthesize  -   combine   into a coherent whole.
  • Salient  -   most noticeable or important.
  • Correlation  -   a mutual relationship or connection between two or more things.
  • Framework  -   a basic structure underlying a system or concept.
  • Paradigm  - a typical example or pattern of something.
  • Repercussions  -   an unintended consequence of an event or action.
  • Contemplate  -   look thoughtfully for a long time.
  • Manifestation - an event, action, or object that embodies something.
  • Escalate  -   increase rapidly.
  • Inherent  -   existing in something as a permanent, essential, or characteristic attribute.
  • Validate  -   check or prove the validity or accuracy of.
  • Consolidate  -   make something physically more solid.
  • Compelling  -   evoking interest, attention, or admiration in a powerfully irresistible way.
  • Delineate  -   describe or portray something precisely.

These words add a layer of sophistication to your presentation, conveying your thoughts and ideas more precisely. They expand your expressive capacity and lend an authoritative and professional tone to your speech. By integrating these words into your presentation, you can deliver your message with clarity and depth, engaging your audience more effectively.

The Corporate Edge: Navigating the Nuances of Business English Presentations

In the corporate world, effective communication is the linchpin of success. It’s an art that lies at the heart of all business interactions, from high-stakes meetings to persuasive pitches. And when it comes to delivering such a presentation, the task becomes even more critical. The business English presentation phrases you use, how you present your points, and the overall language command play a significant role in conveying your message effectively.

Presenting in a business setting often involves explaining complex ideas, discussing financial matters, and persuading potential clients or stakeholders. Here, the language must be precise, the tone - professional, and the content - structured. Unlike informal or academic ones, business presentations carry a certain degree of formality and specific jargon that sets them apart. However,  business English idioms and expressions can help soften the formality, adding a touch of personality to your language. 

Navigating the labyrinth of  business English also involves acknowledging the importance of research and planning. A well-researched presentation reflects your dedication, expertise, and credibility. It shows you respect your audience’s time and are prepared to deliver value. It’s not just about memorizing facts and figures; it’s about understanding your topic thoroughly and answering queries convincingly.

Another characteristic of business presentations lies in their persuasive nature. Often, they are geared toward persuading clients, investors, or team members toward a particular course of action. Consequently, using persuasive techniques such as presenting benefits, sharing testimonials, or demonstrating success stories becomes prevalent. You’re not just providing information; you’re trying to influence decisions and drive action.

An essential but often overlooked aspect of business presentations is the importance of a strong opening and closing. The opening is your chance to grab the audience’s attention and make them invested in your talk, so knowing how to start a business presentation is essential. Conversely, the closing is your final shot at reinforcing your message and making a lasting impression.

Finally, business presentations often involve handling criticism or skepticism, especially when proposing new ideas or challenging existing norms. Here, your ability to accept feedback gracefully, address concerns effectively, and maintain your composure can significantly impact the outcome.

Learn Vocabulary for Presentations with Promova

Looking to expand your vocabulary for presentations and  improve your language skills online ? Promova is here to help! Our platform offers various resources and courses to help learners of all levels master new words and expressions quickly, effectively, and confidently.

With personalized lessons from  certified tutors , you can get one-on-one instruction that caters to your specific needs and learning style. Additionally, our app allows you to access interactive exercises, quizzes, and vocabulary lists anytime and anywhere for easy practice on the go. Whether you are a beginner or an advanced learner looking to fine-tune your language skills – we have got you covered.

Don’t let language barriers hold you back any longer – start your learning journey with Promova today and take the first step toward achieving your goals! Try it out now with a free lesson and see how easy and effective our approach is.

As we conclude, it’s clear that effective presentations in English rely on various linguistic elements. A strong beginning, transitions, and a powerful conclusion, all while using precise vocabulary, are critical. The ability to craft compelling sentences and phrases, set the scene effectively, and transition smoothly between ideas are essential for a successful presentation. And the correct vocabulary can add depth and dimension to your discourse while conveying professionalism.

What role does body language play in presentations?

Body language can significantly impact how your message is perceived. Effective use of gestures, eye contact, and facial expressions can amplify your points, show enthusiasm, and engage the audience. Conversely, negative body language can detract from your message.

How important is it to know your audience before a presentation?

Knowing your audience is crucial. It informs the level of detail you need to include, the words and phrases you use, the examples you choose, and even the humor you might incorporate. Tailoring your presentation to your audience’s knowledge and interests can significantly enhance its effectiveness.

What if I make a mistake during my presentation?

Everyone makes mistakes. If you stumble during your presentation, take a moment, compose yourself, and move on. Don’t let a minor error disrupt your flow. Remember, the audience is there to listen to your ideas, not critique your performance.

Are there some resources with more phrases for presentations?

Indeed, many resources are available if you’re seeking to delve deeper into the world of presentation phrases.  The Cambridge Dictionary and  Merriam-Webster Dictionary offer many valuable collocations, from simple expressions to sophisticated vocabulary.

presentation structure and key phrases

8 Ways to Structure Your Presentation | Top Tips

March 15, 2023

What does a good presentation structure look like? Do you know what you want to say, and the order you want to say it in?

The structure of your presentation is important.  a good presentation structure will help you give your presentation with impact, and make it easier for your audience. , with a well-structured presentation you’ll find it easier to plan, easier to deliver and easier to get results with your presentation..

As a presenter, you need to engage your audience, and convey your messages clearly and persuasively. To achieve this, you need to structure your presentation to hold the attention of your audience, build their interest and then convince them of the value of your message.

Based on our 15+ years’ experience coaching senior executives, these top tips will help you structure your presentation for impact.

How to structure your presentation for impact

1. start strong.

The opening of your presentation is critical. The role of your presentation start is to grab your audience’s attention and make them want to listen. You also want to connect with your audience to get them receptive to what you are going to say. Some ways to start a presentation include: Use a compelling story, a surprising statistic or a thought-provoking question. This will give you an emotional connection with your audience and get them invested in your message from the outset.

2. Establish Context

Once you have grabbed attention, you need to give your audience some context. Explain why your message is important, and what problem you are trying to solve. This will help your audience understand the relevance of your message and why they should care.  And of course, state your main messages clearly.

Contact us for a free consultation on your coaching needs

3. Make Your Case

Next step in your presentation structure is to make your case. This is where you present your argument and provide evidence to support your position. Be clear and concise, and use examples, stories and data to support claims . Make sure that your argument is logical and persuasive, and that it addresses the needs and concerns of your audience.  A really good presentation structure will break this main part of your presentation into three parts.

4. Address Objections

Are you expecting some push back from your presentation?  If so, now is the time to address those objections. If you address objections head-on, you demonstrate your credibility and build trust.

5. Recap Your Key Points

As you near the end of your presentation, it’s important to summarise your key points . This will help reinforce your message and remind your audience of what is most important. Be concise, be clear, and don’t introduce new information at this stage.

6. End Strong

People will remember what you say last. You can end with a call to action, a memorable quote, or a powerful story to reinforce your message . This will help to leave a lasting impression on your audience and ensure that they remember your message long after your presentation has ended.  One commonly used technique is to loop round to an idea you introduced at the start of your talk.

7. A quick test for your presentation structure

First, rearrange your presentation.  Change the order of your slides and/or your presentation notes. Do the headings still make sense? If your answer is yes, then you don’t have a strong presentation structure because your content lacks a narrative thrust .

Your audience needs to see that your thinking makes sense, as well as your conclusions. To demonstrate this, you need to lead your audience from the start to end of your argument. It’s like guiding them on a journey.  A journey has a start, a middle and an end. This will make your presentation structure feel both natural and logical.

Presentation structure tip: Introduce a narrative

One of the best ways to take people on a journey through your presentation is by using three small, common words. These words are ones we’ve known since childhood. They featured in the first stories we heard and influenced our understanding of narrative. Listen to anyone tell someone else a story – on a bus, in a bar, on the street – and you’ll hear them. Yet we often drop them from our presentations, perhaps forgetting that the best way to take our audience on a journey is through a simple narrative.

The three short words that strengthen your presentation are:

1. presentation structure tip: so.

So is the word that moves us on to the next point: “That happened, so the result was this” or “we can seen that this is true, so the conclusion is…”. Note : “Therefore” does the same job, but is more than twice as long: don’t use long words when a short one will do!

2. Presentation structure tip: But

But is the word that challenges your audience’s preconceptions. It marks the beginning of a surprising, contrary point:

“You would assume that this is true, but you would be wrong”.

By surprising your audience you grab their attention.

3. Presentation structure tip: Then

Then takes us to the next stage in your story. It focuses on a particular moment, makes it real and helps the audience to visualise it: “Then we realised what we had to do”.

If you following these tips, you can structure a presentation that is engaging, persuasive and memorable. Remember, the key is to capture your audience’s attention, provide context, make your case, address objections, recap your key points and end strong. With these elements in place, you can deliver a presentation that truly resonates with your audience and achieves your goals.

Improve your presentation structure

Now, have a look at your presentation and ask yourself whether each slide is a so , but or then slide. where does each fit into your narrative if your presentation is full of interesting information that doesn’t progress the audience through your thinking, then put it in an appendix instead., struggling with presentation structure.

We can help. We’ll advise and coach on all aspects of your talk or speech, from your presentation structure and message right through to your delivery. We’ll ensure you communicate clearly, confidently and with impact.

Call Louise on 020 7018 0922 or email [email protected] to find out more.

Transform your presentation skills with tailored coaching.

Benjamin Ball Associates  Presentation skills coaching team

We can help you present brilliantly. Thousands of people have benefitted from our tailored in-house coaching and advice – and we can help you too .

“I honestly thought it was the most valuable 3 hours I’ve spent with anyone in a long time.” Mick May, CEO, Blue Sky

For 15+ years we’ve been the trusted choice of leading businesses and executives throughout the UK, Europe and the Middle East to improve presentation skills and presentations through coaching, training and expert advice.

Unlock your full potential and take your presentations to the next level with Benjamin Ball Associates.

Speak to Louise on +44 20 7018 0922 or email [email protected] to find out more and discuss transforming your speeches, pitches and presentations.

Or read another article..., how to sell your business: 9 success secrets.

Get the best value when you sell your company Embarking on the journey…

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Contact us for a chat about how we can help you with your presenting.

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engVid - Free English Video Lessons

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Adam's English lessons

How to give a strong presentation: tips & key phrases

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Test your understanding of this English lesson

137 comments.

Hi every body ….. I’m new here plz anyone help me to understand the process of learning here…. i want to improve my English skills….. so plz guide me…. i shall be very thankful to you for this kindness…

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sir you just tell us about the title of your lecture ,but where is your lecture… guide me

Thank you teacher, it was a very interesting lesson!

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thanx mr Benjamin

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Thank you for this useful lesson and for your helpful explanation.

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Dear teachers,

Please let me know if the following sentence is grammatically correct. “Some people are that stupid I’m starting to wonder how they made so far.” I’ve been having hard times figuring it out for myself. Thank you in advance.

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Thanks Benjamin. I did just 6/10, but I’ll still trying

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Hi, how are you ? my name is Lucas, I´m from Brazil too I want to practice English with you If you want too, answer this comment please my email is [email protected] Até mais…

See you around….

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I really appreciate what you do, and If you don’t mind I’d like to ask you to explain the passive voice with questions coz It’s a little confused me. just with questions not all.

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In practice, do pattern drills, exercise 7 on “How to make a strong presentation” 1. Begin with / by (start off) Benjamin’s video fitly begins with an elegant flair. 2. Base on Most Benjamin’s video is based on teaching the non-English speaking student. 3. Come up with I’d like you to come up with those Benjamin’s video to improving English day by day. 4. Deal with I’ll deal with the future, my English to be as well as native English speaker. 5. Move on Well , let us move on to the next item . 6. Refer to All of the audience could referred to the transcript of Benjamin’s video. 7. To conclude My conclusion: keep learning English, let’s love and go for it.

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You did a great JOB. :)

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Thank you so much!

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Very helpful lesson. Thanks Benjamin.

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All of teachers here are good!

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Thanks Benjamin, useful lesson !

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Clear and loud, got it.

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thank you Ben. look for your next lessons

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I got 10/10. thanks a lot!! As always, you always and will be my favorite teacher! :)

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Thank you, Benjamin your lesson is useful.But difficult to remember then use for speaking.

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Hi Benjamin, thank you for this great lesson. I did 8 right. I learn more and more every day! Thank EngVid, thanks all teachers!

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Thank you very much Mr Ben! I really love the way you teach. You´re so unpredictable that make lessons much more interesting!!

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Tks Benjamin!

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Thanks Teacher Benjamin for these tips.

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thanks for this Useful lesson !

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Positive lesson and nice tie!

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Thank you Mr Benjamin!

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Thanks Benjamin, great lesson!

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Thanks. I did the quiz very well and got 10 out of 10.

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Thank you teacher for this lesson, it’s a good for my job

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Great class! Good tips! Thanks Benjamin! Love your acent by the way!!… ;)

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so good lesson thankyou

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Thank you, Benjamin. This is a very useful lesson. I got 100.

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Hi Benjamin! “deal with” is a little bit confusing phrase. An eng-eng dictionary says “(Commerce) to do business with” that means “cooperate with” for me. As I understand from your lesson the phrase is something like ” to act in return or in answer”, that is for me a bit different from “to do business with”. I may be mistaken. Hope for your answer. Thanks for your informative lesson!

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You’re right, nanajie. To deal with someone – to buy goods or services from someone, or to sell them to someone – e. g. We have dealt with the company for years. But in general, to deal with means to face something, or manage, they are closely related.

thank you for good lessons! ;)

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i’d like to start by thanking Benjamin for interesting lessons here.very helpful,i got 10 out of 10.

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Thanks for the class and I really appreciate at all these topics.

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Hi dears Thanks for your efforts , i have a suggestion if you accept , you make me very happy. what is the best method for transelation from English to other language ? thanks

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The best method is to become an interpreter. Regards.

Thanks Ms Ronni and Emma

Thank you for the lesson.

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Thank you :)

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Thanks, Benjamin, for this lesson!

It’s really useful to guide presentations.

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I really liked this lesson, Mr. Benjamin,let me tell you,you have great teaching skills. Your name is really cool by the way refer to a American hundred bill. (:

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Wow! This is a very great platform to learn for the people like me, thank you …..

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succesful ::::)))))

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Good lesson! Thanks teacher.

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Good lesson! SirI’am new students pz help to me learn English thank you

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You are really an amazing teacher!!! I love your lessons!

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Thank you. Excellent lesson

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Thank you, Benjamin

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Dear Benjamin i’m really appreciate your job, thank you so much. I adore British accent and your lessons.

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Thanks Benjamin! I love the way you speak. You speak clearly so I can understand it well. :D

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Thanks Benjamin ^-^

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Good one…

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thank you Benjamin. it was a nice lesson

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thank you very much!

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I would like to begin by thanking you for teaching us. Your accent is excellent. But I have to deal with my speaking problem. If anybody help me to improve my english please find me on skype: [email protected]

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Thank you Benjamin for your nice teaching.

1. Begin with / by (start off) When I was young, there was no problems to just start off an exercise without any stretching. However, I always got injured without stretching now.

2. Base on I want to base myself on Netherland for my first job.

3. Come up with The most important thing in scientific paper is to come up with a novel idea.

4. Deal with I’m now having a hard time to deal with my girlfriend’s obsession to me.

5. Move on I’m gonna move on English grammar study after finishing this.

6. Refer to My diagnosis of the ailment is referred to the book “blablabla”.

7. To conclude I conclude this practice by expressing thank to Benjamin.

If any people who find an error or better expression, I always welcome to hear your advice.

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Thank you Mr. Benjamin.

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It’s very usefull video! Thank you Benjamin.

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This is very a helpful lesson. I’ve got 8/10 points in quiz so i think i will watch the video once again to make sure I remember all things :)

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Thank you !

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thanky Mr. Benjamin.

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Thanks for these great points.

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thank you for these informations. I think it will help many people (include me) in presentation cases. Bravo :)

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Information is uncountable noun, so you do not need to add “s” behind information.

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i got 9 out of ten, its difficult if you don’t analyze the sentence..

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Nice and every good presentation, thank you Mr. Benjamin

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I’d like to conclude this lesson by saying that it was just awesome and very important to me! Thank you!

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Thank you, I will use this words in my next presentation.

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I am interested in learning english well, I understand that english is not my native language

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Thank you for your lesson, Benjamin. It’s really helpful.

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I’d like to thank everybody here about these lessons, I hope to be successful.

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Thanks ….

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100%!!! Thanks for this lesson

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Hi All… Nice to joint in here due to I’m just. Please kindly support me to more good english lesson.

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very useful lesson. Thank you so much.

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Hi, I really enjoy my first lesson here. It is very great topic since my job is giving presentation to my team.

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I really enjoyed this lesson. Good job, Benjamin. Thanks a lot.

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Thank you so much!!!!!

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Thank you teacher for this great lesson :) :)

I’d like to thank you for your effort, really enjoying to listen to you

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Thank you so much teacher

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Thanks, Excellent tips, when I have the opportunity I will put it on practice.

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hi i want to learn your lessons but i cant enter and

didnt open your shigt.please help me. this is my email.h. h.askari.f@gmail

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I’d like to learn more on Business English, Could you please let me know how can I find more materials in this regard?

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10/10 thta’s the good way to begin with

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Dear Ben I’ll start off by noticing that you’ll be the perfect protagonist in a thriller/horror film. All kidding aside your lesson was very useful. Thanks you very much Ben :D

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thank you so much,that was really helpful. btw i really like your accent

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Great Lesson!

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Thank you, Benjamin. I’m so happy that I’ve got 10 correct out of 10.

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What a good lesson. Thank U Benjamin!

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refer to this lesson i’d like to say thats gonna be really rewarding for me / thanks a lot

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Thanks alot really it’s uesful lesson God bless you

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Very good !!!

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useful lesson. Thanks alot. I get 9 out of 10. =)

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I got 100 point but actually, I’m confused about “refer to” which is not related about “page” and “to conclude” exactly. Could you give us more examples ? Thanks in advance …

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Excellent lesson!

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You helped me a lot this video is really very useful!

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Hello, i’m a new user. I’m very happy of this video, thank you Benjamin ;-)

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thanks Benjamin Excellent lesson!

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thanks Benjamin

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Thank you… It’s amazing lesson.

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I’ve got 100 percent!!! Thank you for the lesson!!!!

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Very good &grafic!

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Great! I got 10/10. Thanks a lot

what a nice tie benjamin.

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Benjamin, I have a mistake. You need second R in “I’ll be referring that to”

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good lessons, thank’s teacher.

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Good Teacher, thanks Ben!

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Thank you so much for the teaching.

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Benjamin was a very good lesson, with the information that you gave us I could improve my english and the presentatio of the result in the company that I work, the lesson add value to me. Many thanks

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thank u benj for fluent speaking and clear ,specially with sentence sample ,thanks again

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Sorry, it’s a be little hard to understand your lesson. I think he can improve his explanation because is not that all clear

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I appreciate for your lecture. I got 100 points from your quiz!

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THank you, Benjamin! 100% is unexpecting for me. Your lessons are very interesting. I always watch your lectures with pleasure. Best regards, Olga

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Don’t we double the consonant when putting refer at the ing form as well as the ed form ?

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Benjamin has very interesting lessons to learn.

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Very good lesson, and that’s ok in my test that was very difficult…

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It will help me a lot thank you

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Thank you Benjamin

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Thanks Sir..

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thanks teacher for this useful lesson!

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THANKS, ALL THE BEST FOR YOU, EASY USEFUL LESSON

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Thanks Benjamin for useful lesson!

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Thank you, Benjamin.

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I’d like to begin my comment by thanking you Mr Benjamin for your useful lesson and the way that you gave us information based on making them easily to understand, i appreciate your effort to make kind of those lesson. really you gave me a courage to start making presentations in english language, especially in mathematics because i’m assistant professor of mathematics at university and i have to try make great presentation for my students. i conclude today’s comment by thanking again you Mr for all these tips and i wish all the best for all person who use this website to improve their English level.

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Thank you so much for this lesson ! I just love your clarity, your pace and your volume, like Gill says !

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thank you for this wonderful lesson

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1o/1o well done,Benjamin greetings from Kazakhstan 13 Dec2o21:)

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it’s great thank you

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9.4 – How to structure your presentation

Learning objectives.

  • organize your presentation into a clear, simple structure
  • use valid resources and avoid plagiarism

There are lots of ways to structure a presentation, but we like this one best. It’s clear, simple and fits most presentations. This structure has 10 parts:

  • Grabber/hook: A very brief and interesting statement or question that grabs the audience’s attention
  • Self-introduction including full name & credential: Who you are and why you’re qualified to present this content
  • Thesis: What you’re going to speak about
  • Overview of main points
  • Key point 1
  • Key point 2
  • Key point 3
  • Conclusion: Restate the thesis
  • Summary of main points: Restate the overview
  • Call to action: What you want the audience to do

In this part of your presentation, you’ll capture the audience’s attention, tell them who you are, and give them a preview of your presentation.

  • Grabber/hook   (Goes before or after the self-introduction) A very brief and interesting statement or question that grabs the audience’s attention. See Grabber Types below for more details.
  • Self-introduction  (Goes before or after the grabber ) Tell the audience your name and credentials. For example: I’m Minh and I’ve been a professional presenter for 10 years.
  • Thesis   The main point or argument of your presentation. Be brief and precise, not general or vague. For example: I’m going to show you how practicing your presentation 10 times will improve your grade by 20%.
  • Overview of main points  Briefly outline the main points that you’ll cover in your presentation. To help your audience, do list these in same order that you’ll deliver them later on. For example: First, we’ll talk about what makes presentations great, then I’ll share some data on how practice affects your confidence and performance, and finally we’ll look at how to practice.

In this part of your presentation, you’ll deliver the detailed information of your presentation.

  • Key point 1   A major point that supports your thesis and may have supporting sub-points
  • Key point 2   Another major point that supports your thesis and may have supporting sub-points
  • Key point 3   The final major point that supports your thesis and may have supporting sub-points

In this part you’ll remind the audience of what you told them, and tell them what to do next.

  • Summary of main points   (Can be merged with your conclusion) Clearly restate your three main points in the same order you delivered them. It’s the same as your overview but in past tense. First, I described what makes presentations great, then I shared data on how practice affects confidence and performance, and finally we looked at how to practice.
  • Conclusion   Restate your thesis in past tense. For example: I’m showed you that practicing your presentation 10 times will improve your grade by 20%.
  • Call to action   Give your audience clear, active and compelling direction, based on what you told them. For example: Practice your presentations ten times and start collecting those A-plusses!

Grabber types

Remember that the grabber’s job is grabbing the audience’s attention, so it must be surprising, fascinating or intriguing. It must also be related to your presentation’s topic. Here are some descriptions and examples:

  • An opinion or view that may be extreme, perhaps even shocking. “Gambling in all forms should be completely banned!”
  • A strong statistic is a fact from a reputable source. “More Canadians die each year as a result of a tobacco-related disease than due to traffic accidents in Canada and the US combined.”  Source:  The Canadian Lung Association [New tab]
  • A story is a great way to capture your audience’s imagination and get them to “project” themselves into your presentation. Powerful stories are often emotional. They could be about you or someone else, or may be allegorical. In 1964, I was a little girl sitting on the linoleum floor of my mother’s house in Milwaukee, watching Anne Bancroft present the Oscar for best actor at the 36th Academy Awards. She opened the envelope and said five words that literally made history: “The winner is Sidney Poitier.” Up to the stage came the most elegant man I had ever seen. I remember his tie was white, and of course his skin was black. I’d never seen a black man being celebrated like that. And I’ve tried many, many, many times to explain what a moment like that means to a little girl — a kid watching from the cheap seats, as my mom came through the door bone-tired from cleaning other people’s houses. … In 1982, Sidney received the Cecil B. DeMille Award right here at the Golden Globes, and it is not lost on me that at this moment there are some little girls watching as I become the first black woman to be given this same award! ~ Oprah Winfrey accepting the Cecil B. DeMille Award at the 2018 Golden Globe Awards
  • Rhetorical: you ask a question without expecting an answer. For example: Have you ever wondered how electricity works?
  • Closed-ended: you ask the audience to respond. For example: Raise your hand if you’ve ever wondered how electricity works.
  • Open-ended: where you don’t give options to the audience and they can answer freely. For example: What’s your favourite candy?
  • It’s important to consider that they audience might not respond exactly as you expect. So prepare responses for what you’ll do based on a variety of responses.
  • Similar to a story, an invitation to imagine something is powerful because it gets the audience to use their imaginations, and can transport them “into” your presentation. You could ask the audience to imagine something extremely positive, or could have them imagine something very negative.Example : “I want to invite you all to close your eyes and imagine that the term is over. You earned an A+ in 1500, Covid is over, and you’re on vacation on a lovely tropical beach. You can hear the soft ocean waves and feel the warm breeze as you sip an ice cold drink. You’re in paradise, and think to yourself… I don’t have a care in the world… everything is perfect.” 

A quote is something that a famous person said. The person should be credible / well known.

Example : “Life is what happens when you’re busy making other plans.”  John Lennon Example : “You miss 100 percent of the shots you never take .”  Wayne Gretzky

  • A proverb is a common saying. These can be somewhat cliché, and less than exciting because we’ve heard them a lot. To keep things interesting, you could consider introducing a foreign proverb to the audience:Example : “the first pancake is always ruined” (Russian proverb conveying that things might not be perfect at first, but will improve as you continue to practice. Used in a presentation designed to convey that you should never give up)
  • Alternatively, you could “twist” a common proverb and contradict it:Example : “I’m here to tell you that an apple a day doesn’t keep the doctor away!” (Used in a presentation on diabetes and being mindful of sugar intake)
  • A prop is a physical item that you can show to the audience. Make sure the item is large enough to be easily seen.Example : Wearing a jersey and showing a basketball for a presentation on Michael Jordan
  • In presentations that include slides or other media, you can briefly show or play video, audio or images. Make sure the media isn’t too long – remember the audience is here to see you speak.Example: A short drone video of beautiful Thai beaches for a presentation designed to convince people to visit Thailand
  • You can use humour or a joke as a grabber, but be careful that that everyone will get the joke and it won’t offend anyone.
  • Example : Playing a guitar and singing (for a presentation on the mental health benefits of music)
  • Example : Beatboxing (for a presentation on the basics of beatboxing)
  • Example : Describing a lovely scene, then making a shocking noise (at the start of a presentation on the Fukushima Daiichi nuclear disaster)

You can also mix and match grabbers. For example, you could show an image and ask the audience to guess what it is.

The length of your grabber is relative to your total presentation time. For a 2-minute presentation, it should be quite brief – maybe one sentence. For a 16-minute team presentation, a 45-60 second grabber would be appropriate.

Outline your presentation

The fastest way to create a successful presentation is to start with an outline.

Use an outline, not a script; this will allow you to be more natural and let you look at the audience or camera. Reading is a guaranteed way to make your presentation boring.

The easiest way to create your outline is to work in this order:

  • Determine your thesis and write this as a full sentence
  • Determine your 3 Main Points
  • Add key supporting points for each of your Main Points
  • Complete the other parts – introduction, grabber, call to action, etc.

Working in this order is fast because it’s easier to create the conclusion and grabber when you’ve already decided on the content. Also, after you have the main structure it’s easy to add details, examples and stories that make your presentation interesting and convincing.

Another benefit of outlining is that you can use the outline as your presentation notes.

Presentation Model – Test your Knowledge

Label each part of the presentation correctly.

  • Call to Action
  • Key Point 2
  • Key Point 1
  • Key Point 3
  • Introduction

Presentation part

  • Hello, my name is Sarah Green and I have been a barista for two years
  • There is a famous company that was founded in Seattle, has a mermaid for its logo, and has over 31,000 stores worldwide. Can you guess which company it is?*
  • I am here today to tell you why you should patronize Starbucks Coffee*
  • because of convenience, quality, & amazing food
  • Starbucks is Convenient~ many locations, mobile app, quick service*
  • Starbucks has Quality~ arabica beans, top ingredients, staff trained to make drinks and food properly*
  • Starbucks has amazing food~ grab and go, hot food, prepackaged meals*
  • Today I told you why you should patronize Starbucks*
  • because of its *convenience*, *quality*, and *amazing food*
  • So, what are you waiting for? Go to a Starbucks store today and order an amazing coffee!*

Check your Answer: [1]

Activity source: “ How to structure your presentation ” In Business Presentation Skills by Lucinda Atwood & Christian Westin licensed under CC BY-NC 4.0 .

Attribution & References

Except where otherwise noted, this chapter (text & H5P activities) is adapted from “ How to structure your presentation ” In Business Presentation Skills by Lucinda Atwood & Christian Westin licensed under CC BY-NC 4.0 . / Grabber types converted to HTML from H5P.

  • 1. j, 2. g, 3. c, 4. f, 5. e, 6. b, 7. h, 8. i, 9. d, 10. a ↵

Communication Essentials for College Copyright © 2022 by Jen Booth, Emily Cramer & Amanda Quibell, Georgian College is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License , except where otherwise noted.

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How to Make a “Good” Presentation “Great”

  • Guy Kawasaki

presentation structure and key phrases

Remember: Less is more.

A strong presentation is so much more than information pasted onto a series of slides with fancy backgrounds. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others. Here are some unique elements that make a presentation stand out.

  • Fonts: Sans Serif fonts such as Helvetica or Arial are preferred for their clean lines, which make them easy to digest at various sizes and distances. Limit the number of font styles to two: one for headings and another for body text, to avoid visual confusion or distractions.
  • Colors: Colors can evoke emotions and highlight critical points, but their overuse can lead to a cluttered and confusing presentation. A limited palette of two to three main colors, complemented by a simple background, can help you draw attention to key elements without overwhelming the audience.
  • Pictures: Pictures can communicate complex ideas quickly and memorably but choosing the right images is key. Images or pictures should be big (perhaps 20-25% of the page), bold, and have a clear purpose that complements the slide’s text.
  • Layout: Don’t overcrowd your slides with too much information. When in doubt, adhere to the principle of simplicity, and aim for a clean and uncluttered layout with plenty of white space around text and images. Think phrases and bullets, not sentences.

As an intern or early career professional, chances are that you’ll be tasked with making or giving a presentation in the near future. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others.

presentation structure and key phrases

  • Guy Kawasaki is the chief evangelist at Canva and was the former chief evangelist at Apple. Guy is the author of 16 books including Think Remarkable : 9 Paths to Transform Your Life and Make a Difference.

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The latest language learning tips, resources, and content from oxford university press., useful phrases for giving a presentation in english.

  • by Oxford University Press ELT
  • Posted on April 21, 2023 February 2, 2024

presentation structure and key phrases

Giving a presentation in English can be challenging, but with these helpful phrases, you can feel confident and ready to make a good presentation in English. 

Starting your presentation

So how to start a presentation in English? Begin by saying hello and welcoming everyone. You can also thank the audience for being there with you. 

The beginning of the presentation is one of the most important parts because you need to make sure your audience is interested from the start. 

You could tell a short story, give a fact, or simply tell the audience a little bit about yourself, e.g. ‘ Let me start by telling you a little bit about myself …’ 

Then, introduce what your presentation is about by giving an opening statement or an overview of your session. For example, ‘Today, I am going to talk to you about …’ or, ‘Today, we’ll be looking at/focusing on …’. 

You can also tell the audience, ‘ If you have any questions, please raise your hand and I’ll be happy to answer them’ … or ‘ We’ll have time at the end for questions.’

Presenting the topic

When you get into the main part of giving your presentation in English, remember that what you’re saying to your audience is new information. Speak slowly, organise your ideas, and make sure your pronunciation is clear. You can learn more about boosting your pronunciation here . 

Use expressions to order your ideas and introduce new ones. You can use words and phrases to sequence like, firstly/first of all, secondly, then, next, following this, and lastly/finally. 

If you want to introduce the opposite point of view, you can use language like however, on the other hand, contrary to this and then again. 

It’s a good idea to link what you are saying back to previous things you have said. This shows you have a well-organised presentation and also helps keep people engaged. For example, ‘as I said previously/at the beginning …’, ‘as you may remember’ and ‘this relates to what I said about ….’

Highlighting information during your talk 

When you are giving a presentation in English, you might want to highlight a particular piece of information or something that’s important. You can use phrases such as ‘Let’s focus on …’, ‘I want to highlight …’,   ‘Pay attention to …’, ‘Let’s look at …’, ‘I want to briefly address …’, or ‘Now, let’s discuss ….’ You can use these phrases after your sequencing words to help you with your structure. 

You can also highlight information by asking your audience their opinion of what you are saying or having them engage with the presentation in some way. For example, you could ask a question and have the audience raise their hands if they agree, or disagree, or if you want to find out how many of them have experience with the situation you’re discussing. Asking questions is a good way to make sure you still have the audience’s attention after you’ve been speaking for a while.

You can also highlight information on your visuals if you’re using them. Use bright, impactful pictures and colours, and don’t include too much writing on your slides.  

Finalising the talk 

At the end of the presentation, you should summarise your talk and remind the audience of the things you have discussed, and the new information you have given them. You can say things like ‘In summary, we have looked at …’, ‘I’d like to finish by …’, and ‘We’re coming to the end of the presentation. We’ve discussed …’. 

You can then ask the audience for any questions you haven’t already answered. 

What are your experiences of giving a presentation in English? Do you have any other tips to add? Share below!

Billie Jago is an ELT writer and teacher trainer, specialising in digital & assessments. She is the founder of the professional development podcast ELTcpd and co-founder of the digital ELT content agency, otterelt .

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Every year we help millions of people around the world to learn English. As a department of the University of Oxford, we further the University’s objective of excellence in education by publishing proven and tested language learning books, eBooks, learning materials, and educational technologies. View all posts by Oxford University Press ELT

before You start your presentation ,try please to mention the time duration . sometimes people should be informed so that we can take a coffe break or cigarettes break in order to make evry one happy with the topics

Here is the tip I would add according to my experience :

end your presentation on a positive note, for example with a funny sentence /image /meme / an inspirational quote, in short something that will make your talk pleasant to remember.

Valentina T.

You need to chill out and show calmness and confidence. You should rehearse your presentation on the stage some time before its previously stated time.

Clear, cogent & commanding. Thanks.

I think to get better respond to presentation you can do some mistakes in it and then explain it the end or in the next presentation. Because if anyone would like to learn something also should show involvement.

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presentation structure and key phrases

SkillPacks

A simple, engaging presentation structure that works every time

presentation structure

A simple, engaging presentation structure is like the air that your audience breaths: invisible, unnoticed and essential.

It will draw them into the content, and they will stay fully focused on what you have to say.

And if you don’t have a simple, engaging presentation structure your audience will suffer!

The benefits of this presentation structure

There are three key benefits, this presentation structure ensures that:

  • The audience connects with your central message and key points
  • You feel confident and in control
  • You can flex the duration of the presentation to different circumstances

More on this last point a little later. Use my presentation structure and you’ll see how you can adapt it to a 1-minute elevator pitch or a 1-hour deep dive into the topic.

The ideal presentation structure

This presentation structure is deliberately simple (structure is not something that you should complicate!). At its highest level, it consists of the opening, content and closing.

Each of these three sections has a very specific purpose.

  • The opening : deliver your central message and 3 key points
  • The content : Dive into the detail of your 3 key points
  • The closing : Recap your central message, Q&A, call to action

presentation structure and key phrases

There’s more here on the benefits of this presentation structure from Inc’s 3 Tips from Aristotle article.

The opening

Let’s imagine for a moment that you’re proposing a 4-day working week for the whole company (with 5 days’ pay!), and your audience is the CEO and other C-level executives.

Open with your central message:

Good afternoon, I’m here to share with you how a 4-day working week can boost the profitability of the company. I realize that’s a big claim, let me tell you a little more about what I’ll be covering today.

Notice, you didn’t just mention the topic (4-day working week), you delivered your central message from the opening slide: that you can boost the productivity of the company. Motivate them to engage, ensure your central message is compelling to them , and deliver it right from the start.

Move to your agenda slide. This should be structured around 3 key points.

In this presentation I’ll be covering 3 points. How my proposal can: boost our productivity, reduce operating costs and increase revenues.

You’ve already hit your central message and key points. Then transition into the content.

Now, let me jump into the content, looking at our productivity first.

For added impact to your opening, explore how to use a presentation hook (to grab your audience!). 

The content

Structure your content around the three key points to your central message.

Take a look at this ethos3.com article on the rule of three , here’s an extract:

Steve Jobs was famous for using the Rule of Three in his presentations. In 2011, he described the iPad 2 as “ thinner, lighter, and faster ” than the first. These three adjectives were massively effective; they said everything the audience needed to know.

Three points is complete and perfectly formed. If you use two points, it looks like you’re missing something, four key points and your audience will start to forget. Five, six or seven key points, and your audience will be lost!

Avoid a laundry list of topics (it’s lazy and it doesn’t help your audience!), distill your message into three key points.

The elevator pitch

Earlier I mentioned how this structure will help you flex the presentation to any duration. If you’re in the elevator, and someone asks you about this presentation, just use your ‘opening’ it’s a summary of your complete presentation.

A 4-day working week is a great opportunity to increase profitability. Let me tell you how, there are just 3 key things to know: it will boost our productivity, reduce operating costs and increase revenues. Is this your floor? OK, see you later!

The deep dive

Or, if you have an hour, use this structure to give yourself the confidence to expound on the topic. Talk about each key point in some detail, tell stories, share data, ask for input.

And if you’re doing this deep dive, add in some additional structure, to help the audience navigate. Summarize at the end of each key point, and transition to the next key point.

Use this kind of language to summarize:

That has been a great discussion about the first point I wanted to cover, how my proposal will boost productivity. Let me just summarize…

And this kind of language to transition to the next key point.

Now, as I mentioned, the next big benefit is increased productivity. There are several perspectives on this, let me take the next 20 mins to walk you through and share my experience, feel free to jump in any time…

That’s the beauty of this structure, it gives you control.

The closing

Finally, the closing. Use it to reinforce your central message and key support points, open the presentation for more questions, and your call to action.

Before you open the presentation for more questions, make sure you take a look at these simple and powerful techniques for confident Q&As .

Finally, your call to action. You do have a call to action, right? What is it that you want your audience to do, as a result of your presentation?

There should always be an action. Never present as a ‘briefing’ or ‘for information’. If that’s the case, then send an email. Presentations are expensive. (Take a look at the cost of meetings .)

Presentations can only be justified if there is clear business value, and business value comes from taking action.

Presentation structure, in summary

A great presentation structure is like air. Your audience won’t notice it, because they’ll be fully engaged with your central message and key points.

Keep your presentation structure simple:

  • Open with a central message
  • Structure your content around 3 key points
  • Close with a call to action

Always have a call to action, that’s the business value.

Keep it simple, let your content shine!

Take the next step

Learn to become a great presenter with these effective presentation skills .

presentation structure and key phrases

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Blog > English Presentation Structure (Introduction, Closing) & useful Phrases

English Presentation Structure (Introduction, Closing) & useful Phrases

02.21.20   •  #powerpoint #presentation #english.

When giving a presentation in english, there are certain guidelines you should follow. Maybe you haven't got a lot of experience presenting - or you would simply like to refresh your already existing knowledge - we're here to teach you the basics about presenting and provide you with a free list of useful phrases and the basic structure you can in your presentation!

presentation structure and key phrases

1. Structure

The general structure of a presentation is the following:

  • Introduction

It is up to you to design these three parts. Using videos or everyday-examples can be a great way to introduce the audience to the topic. The important thing is that you capture the audience's attention from the beginning by making an interesting introduction. The main part is where you present your topic, ideally divided into sections. You can be creative with it - incorporate images, videos, stories or interactive polls . We generally recommend using different kinds of elements, as that makes the presentation more lively. Make sure your main part is well structured, so your audience can follow. In the conclusion, you should give a short summary of the points you made without adding any new information. You can also make an appeal to your audience in the end.

2. Useful Phrases

Here you'll find several phrases that you'll need in every presentation. Of course, you should adapt them and use them in a context that is suitable for your setting. The phrases are divided into subcategories so you can find what you're looking for more easily.

presentation structure and key phrases

Starting your Presentation

In your introduction, you should:

Welcome your audience

Good morning/afternoon/evening everyone!

Ladies and gentlemen, I welcome you to my presentation about...

Introduce yourself

I am ... (from company ...) and today I would like to introduce you to the topic of ...

My name is ... and I am going to talk about ... today.

Icebreakers (for audience engagement)

Icebreaker polls are an amazing way to engage your audience instantly. They function as a fun and playful element at the beginning, giving you the perfect start you need to give a successful presentation. Click here to read our detailed post about icebreaker polls!

Mention the presentation topic and the reason for giving the presentation

I am grateful to be here today and tell you you about...

I would like to take this opportunity to talk about ...

I am here today to talk to you about ...

The reason why I am here today to talk about ... is ...

The purpose of this presentation is to ...

My goal today is to ...

Hopefully, by the end of the presentation, you will all know more about ...

Give a short overview of the content

To make it as understandable as possible, I divided my presentation into ... parts. In the first part, I will concentrate on ..., the second part will be about ..., ...

First of all, I will give you a short introduction, then we will move on to ...

... and finally, I will give you some insights to ...

presentation structure and key phrases

Here are a few phrases that you could use during the whole presentation, but especially in the main part.

Engage your audience

In order to raise the audience's attention and improve their engagement, it is extremely important to make contact with them. A great way to do so is by adding interactive elements such as polls. If you would like to know more about this topic, read our article on How To Boost Audience Engagement . You can also use a software like SlideLizard , which allows you to conduct live polls, do Q&A sessions with your audience, share your resources and many more benefits that take your presentation to the next level.

Please raise your hand if you ...

Have you ever thought about ... ?

I would like to do a poll about ...

Please ask any questions as soon as they arrive.

On one hand, … on the other hand…

Comparing … with …, we can see that…

Clearly, … makes more sense than …

Whereas Option A is …, Option B is …

Making new points

Firstly,… Secondly,…

What also has to be mentioned is…

Next, I would like to bring up the topic of…

That being said, now we are going to take a look at…

Let's move on to the next topic.

On the next slide,…

The last thing I would like to mention is…

presentation structure and key phrases

We made a whole blog post about how to pose questions in your presentation: The Right Way to do a Question Slide .

Talking about images or videos

In this image you can clearly see that ...

We are now going to take a look at a picture/video of ...

I'm going to show you a video by ... about ... now.

I've prepared a video about ...

Talking about statistics and charts

I am now addressing this graph that refers to the results of study XY.

In the graph on this slide, you can see that ...

The average is at ...

This graph clearly shows that the majority ...

According to this graph, the focus should be on ...

What that study tells us for practice is that we should ...

Emphasizing

I would like to emphasize the importance of ...

Moreover, it has to be said that ...

I want to stress the importance of ...

We always have to remember that ...

This is of high significance because ...

That part is especially important because ...

When something goes wrong

I am sorry, but it seems like the projector isn't working.

Could someone please help me with ...?

Is anybody here who knows how to ...?

Could someone give me a hand with ...

I would like to apologize for ...

I apologize for the technical problems, we are going to continue in a minute.

I am sorry for the inconvenience.

End of Presentation

In the conclusion, you should...

Sum up the main points

In conclusion I can say that…

To sum up the main points,…

With all mentioned aspects taken into consideration, I can say that…

Make an appeal

So please, in the future, try to be conscious about...

Please take a moment to think about...

I would like to encourage you to...

Thank your audience and say goodbye

It was a pleasure being here today.

Thank you for listening and goodbye.

Thank you for being such a great, engaged audience. Goodbye.

Thank you so much for listening, see you next time.

What is the structure of a presentation?

Your presentations should always have an Introduction, a Main part and a Conclusion.

What is a good way to begin a presentation?

You can start by introducing yourself, giving an overview of your topic, telling a little story or showing the audience an introductory video or image.

What are good phrases to use in English presentations?

There are many phrases that will make your presentation a lot more professional. Our blog post gives you a detailed overview.

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 Academic Presentations

Academic presentations are an integral part of university study and assessment. Academic presentations may be presented individually or as a group activity but both require the key skills of planning and structuring key information. The key difference between an academic presentation and a general presentation is that it is usually quite formal and includes academic research to evidence the ideas presented. The presentation will include references to credible sources and demonstrate clearly your knowledge and familiarity of the topic.

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  • Structure / organisation
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Giving a good academic presentation

  • Think about the aim of your presentation and what you want to achieve.
  • Concentrate on your audience: who   they are and  what   they (want to) know.
  • Choose the topic that interests you: involvement and motivation are key to confidence.
  • Give your presentation a  clear   and  logical   organization so that everyone can follow.
  • Present information  visually : this adds interest to your talk and makes it easier to follow.
  • Practise giving your presentation until you are familiar with the key points; this way you may discover any potential problems and check the timing. Besides, practice will also make you feel more confident.

Basic outline / structure

  • Introduction: introduce the topic, some basic background, thesis (your stance or argument).
  • Outline: provide basic bullet points on the key parts of the presentation.
  • Main body: divide the main body into sections.
  • Evaluation: always include evaluation. This can be a separate section or part of the main body.
  • Conclusion: summarise key points, restate the thesis and make a recommendation / suggestion / prediction.
  • Reference list: create one slide with all your sources.
  • Questions : be prepared to answer questions.
  • Cope with nerves: breathe deeply; it calms you down and stops you from talking too quickly.
  • Control your voice: speak clearly and try to sound interesting by changing intonation and rhythm.
  • Watch your body language: try to give the impression that you are relaxed and confident.
  • Maintain eye contact with your audience: it keeps them interested in what you are saying. For this reason, you should not read.
  • Provide visual information, but do not give too many facts at a time. Give your audience enough time to take them in.
  • Keep attention by asking rhetorical questions.

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An Introduction to Academic Presentations

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A Basic PPT Presentation

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Presentation Introduction: Useful Phrases and Tips

  • By Garry Evans
  • Published November 7, 2023
  • Updated November 7, 2023
  • 7 mins read

Crafting an effective introduction for presentations is crucial to engage your audience and set the tone for your speech. A well-structured introduction can capture the audience’s attention, introduce the topic, and establish your credibility as a speaker. Here’s a comprehensive guide on how to start a presentation, along with more than 30 examples of introductory phrases categorized for various situations.

How to Start a Presentation:

**1. grab the audience’s attention:.

Use a surprising fact or statistic: “Did you know that over a million plastic bottles are sold every minute worldwide?” Begin with a relevant quote: “As Albert Einstein once said, ‘Imagination is more important than knowledge.'” Share a personal anecdote: “A few years ago, I found myself lost in the wilderness, miles away from civilization.”

**2. Pose a Rhetorical Question:

“Have you ever wondered what it takes to create a successful business from scratch?” “Do you know the impact of climate change on our future generations?” “Have you ever asked yourself what motivates us to achieve our goals?”

**3. State a Bold Statement or Hypothetical Scenario:

“Imagine a world where poverty is eradicated, and every child has access to quality education.” “In a society where technology reigns supreme, human connection remains the key to happiness and success.” “We stand on the verge of a groundbreaking scientific discovery that could revolutionize medicine.”

**4. Use a Story or Narrative:

Share a success story: “Let me tell you about John, who went from living in a homeless shelter to becoming a successful entrepreneur.” Narrate an inspiring journey: “In the early 1900s, a group of pioneers set out to conquer the world’s highest mountain, Mount Everest.”

**5. Refer to the Current Situation or Problem:

“In our fast-paced world, stress has become an epidemic that affects millions of lives.” “Today, we face an unprecedented challenge in combating climate change and preserving our planet for future generations.”

**6. Connect to the Audience’s Emotions:

“Think about the joy you feel when you make a child smile. Now, imagine spreading that joy to those who need it most.” “We all share a common fear – the fear of missed opportunities. Today, we’ll explore how to conquer that fear.”

Introductory Phrases for Presentations – Categorized:

To introduce the topic:.

“Today, I’ll be discussing…” “The focus of our presentation is…” “Our topic for today is…” “Let’s dive into the subject of…”

To Establish Credibility: 5. “As someone who has spent years in this field…”

“My extensive research in this area has revealed…” “Having worked on countless projects related to this topic…” “I am honored to share my expertise in…”

To Connect with the Audience: 9. “Just like many of you, I have experienced…”

“We all share a common interest in…” “I believe we can all relate to the idea that…”

To Set the Tone: 12. “Our goal today is to inform, inspire, and…”

“I invite you to join me on a journey of…” “By the end of this presentation, you’ll be equipped to…”

To Highlight the Importance: 15. “This topic is not just relevant; it’s critical to our…”

“Understanding this concept is key to addressing…” “The implications of this subject stretch far beyond…” “It is our responsibility to tackle this issue, and here’s how…”

To Signal Structure: 19. “We will explore this topic in three main parts:…”

“Our presentation is divided into five sections:…” “I’ve organized our discussion into the following segments:…”

To Generate Curiosity: 22. “I bet you’ve never thought about it this way…”

“In the next few minutes, you’ll discover a surprising twist on this idea…” “Stay tuned, as we unveil an unexpected connection between…”

Glossary: Credibility: The quality of being trusted and believed in, often established through expertise and experience. Anecdote: A short and engaging story or narrative that adds a personal touch to your presentation. Rhetorical Question: A question that doesn’t require an answer but is posed to provoke thought and engage the audience. Narrative: A story or account of events, often used to convey information or entertain. Emotions: Feelings or states of mind that can be used to connect with your audience on a personal level. Cliché: Overused phrases or expressions that can make your presentation less engaging. Relevance: The quality of being closely connected or appropriate to the topic at hand. In summary, a well-crafted introduction is a critical component of a successful presentation. It sets the stage for what your audience can expect, captures their interest, and establishes your credibility as a speaker. By using the right introductory phrases and techniques, you can create an engaging and memorable opening that piques your audience’s curiosity and prepares them for the rest of your presentation.

At English Al Fresco we can help you learn how to create an introduction for a presentation and how to start a presentation speech. It’s important to know which introductory phrases to use and how to use them. Find out more about our courses and how we can help you by sending us a quick message: https://speakenglishalfresco.com/contact-us/

Improving your English skills to start writing presentations is a valuable goal, and it’s definitely achievable with consistent effort and practice. Here are some steps to help non-native speakers enhance their English for presentation writing:

English Language Courses:

Consider enrolling in an English language course, either in person or online. Courses can provide structured lessons and opportunities for speaking, writing, and listening practice.

Self-Study with Language Apps:

Language learning apps like Duolingo, Babbel, and Rosetta Stone offer interactive exercises and lessons to help improve your language skills at your own pace. Read Regularly:

Reading English-language books, newspapers, websites, and magazines can help you become more familiar with the language’s structure, vocabulary, and idiomatic expressions. Choose materials related to the topics you plan to present. Watch English Media:

Watching movies, TV shows, and YouTube channels in English can help you become accustomed to spoken English, improve your listening skills, and expose you to different accents. Practice Writing:

Start a journal in English to practice writing regularly. Describe your daily activities, thoughts, and experiences. This will help you gain confidence in expressing yourself in writing.

Vocabulary Building:

Learn new words and phrases daily. You can use flashcards or language learning apps to help build your vocabulary. Focus on words and phrases relevant to the topics you intend to present.

Study English grammar and sentence structure. Online resources, textbooks, and grammar checkers can be helpful. Practice constructing sentences and paragraphs correctly.

Engage in Conversations:

Speak with native speakers or fellow English learners. Engaging in conversations allows you to practice speaking, improve your pronunciation, and gain confidence. Use Language Learning Websites:

Websites like BBC Learning English, Duolingo, and Cambridge English offer resources, lessons, and exercises to improve your language skills.

Record Yourself:

Record your spoken English and presentations. Listen to the recordings to identify areas where you can improve your pronunciation and fluency.

Take Online Courses:

Platforms like Coursera and edX offer English language courses specifically designed for non-native speakers.

Find a Language Exchange Partner:

Connect with native English speakers who want to learn your language. Language exchange partners can help you practice speaking and receive valuable feedback.

Join English Writing Groups:

Join online writing groups or forums to share your writing and get feedback from native speakers. This can improve your writing skills and confidence.

Use Presentation Templates:

Utilise presentation templates and tools, like PowerPoint or Google Slides, which can help you structure your content effectively and visually enhance your presentations.

Practice, Practice, Practice:

Consistency is key. Set aside time each day to practice your English skills, whether through reading, writing, speaking, or listening.

Seek Professional Feedback:

Consider working with a language tutor or language coach who can provide personalized guidance and feedback on your language skills and presentations.

Prepare Speeches and Presentations:

As you become more comfortable with the language, start preparing speeches and presentations on topics that interest you. Practice delivering them to friends, family, or colleagues to receive feedback and improve your public speaking skills. Improving your English language skills for presentations is a gradual process that requires patience and persistence. With regular practice and a variety of learning methods, you can gain the confidence and proficiency needed to write and deliver effective presentations in English.

Join us at English Al Fresco on our 5-day courses for full immersion in British culture and let us help you improve your English in whatever way you need.

Get in touch!

Copyright 2023 – English Al Fresco Website

Useful English phrases for a presentation

presentation structure and key phrases

Presentations have the advantage that many standard phrases can be used at various points. Perhaps you wish to welcome the audience, introduce the speaker and the topic, outline the structure, offer a summary, or deal with questions. In all these situations, you can apply a number of useful expressions that will make your presentation a linguistic success.

At the beginning of each presentation, you should welcome your audience. Depending on who you are addressing, you should extend a more or less formal welcome.

Good morning/afternoon/evening, ladies and gentlemen/everyone.

On behalf of “Company X”, allow me to extend a warm welcome to you.

Hi, everyone. Welcome to “Name of the event”.

Introducing the speaker

The level of formality of your welcome address will also apply to how you introduce yourself. Customize it to match your audience.

Let me briefly introduce myself. My name is “John Miller” and I am delighted to be here today to talk to you about…

First, let me introduce myself. My name is “John Miller” and I am the “Position” of “Company X”.

I’m “John” from “Company Y” and today I’d like to talk to you about…

Introducing the topic

After the welcome address and the introduction of the speaker comes the presentation of the topic. Here are some useful introductory phrases.

Today I am here to talk to you about…

What I am going to talk about today is…

I would like to take this opportunity to talk to you about…

I am delighted to be here today to tell you about…

I want to make you a short presentation about…

I’d like to give you a brief breakdown of…

Explanation of goals

It is always recommended to present the goals of your presentation at the beginning. This will help the audience to understand your objectives.

The purpose of this presentation is…

My objective today is…

After presenting the topic and your objectives, give your listeners an overview of the presentation’s structure. Your audience will then know what to expect in detail.

My talk/presentation is divided into “x” parts.

I’ll start with…/First, I will talk about…/I’ll begin with…

…then I will look at…

and finally…

Starting point

After all this preparation, you can finally get started with the main part of the presentation. The following phrases will help you with that.

Let me start with some general information on…

Let me begin by explaining why/how…

I’d like to give you some background information about…

Before I start, does anyone know…

As you are all aware…

I think everybody has heard about…, but hardly anyone knows a lot about it.

End of a section

If you have completed a chapter or section of your presentation, inform your audience, so that they do not lose their train of thought.

That’s all I have to say about…

We’ve looked at…

So much for…

Interim conclusion

Drawing interim conclusions is of utmost importance in a presentation, particularly at the end of a chapter or section. Without interim conclusions, your audience will quickly forget everything you may have said earlier.

Let’s summarize briefly what we have looked at.

Here is a quick recap of the main points of this section.

I’d like to recap the main points.

Well, that’s about it for this part. We’ve covered…

Use one of the following phrases to move on from one chapter to the next.

I’d now like to move on to the next part…

This leads me to my next point, which is…

Turning our attention now to…

Let’s now turn to…

Frequently, you have to give examples in a presentation. The following phrases are useful in that respect.

For example,…

A good example of this is…

As an illustration,…

To give you an example,…

To illustrate this point…

In a presentation, you may often need to provide more details regarding a certain issue. These expressions will help you to do so.

I’d like to expand on this aspect/problem/point.

Let me elaborate further on…

If you want to link to another point in your presentation, the following phrases may come in handy.

As I said at the beginning,…

This relates to what I was saying earlier…

Let me go back to what I said earlier about…

This ties in with…

Reference to the starting point

In longer presentations, you run the risk that after a while the audience may forget your original topic and objective. Therefore, it makes sense to refer to the starting point from time to time.

I hope that you are a little clearer on how we can…

To return to the original question, we can…

Just to round the talk off, I want to go back to the beginning when I…

I hope that my presentation today will help with what I said at the beginning…

Reference to sources

In a presentation, you frequently have to refer to external sources, such as studies and surveys. Here are some useful phrases for marking these references.

Based on our findings,…

According to our study,…

Our data shows/indicates…

Graphs and images

Presentations are usually full of graphs and images. Use the following phrases to give your audience an understanding of your visuals.

Let me use a graphic to explain this.

I’d like to illustrate this point by showing you…

Let the pictures speak for themselves.

I think the graph perfectly shows how/that…

If you look at this table/bar chart/flow chart/line chart/graph, you can see that…

To ensure that your presentation does not sound monotonous, from time to time you should emphasize certain points. Here are some suggestions.

It should be emphasized that…

I would like to draw your attention to this point…

Another significant point is that…

The significance of this is…

This is important because…

We have to remember that…

At times it might happen that you expressed yourself unclearly and your audience did not understand your point. In such a case, you should paraphrase your argument using simpler language.

In other words,…

To put it more simply,…

What I mean to say is…

So, what I’m saying is….

To put it in another way….

Questions during the presentation

Questions are an integral part of a presentation. These phrases allow you to respond to questions during a presentation.

Does anyone have any questions or comments?

I am happy to answer your questions now.

Please feel free to interrupt me if you have questions.

If you have any questions, please don’t hesitate to ask.

Please stop me if you have any questions.

Do you have any questions before I move on?

If there are no further questions at this point, I’d like to…

Questions at the end of a presentation

To ensure that a presentation is not disrupted by questions, it is advisable to answer questions at the very end. Inform your audience about this by using these phrases.

There will be time for questions at the end of the presentation.

I’ll gladly answer any of your questions at the end.

I’d be grateful if you could ask your questions after the presentation.

After answering a question from the audience, check that the addressee has understood your answer and is satisfied with it.

Does this answer your question?

Did I make myself clear?

I hope this explains the situation for you.

Unknown answer

Occasionally, it may happen that you do not have an answer to a question. That is not necessarily a bad thing. Simply use one of the following phrases to address the fact.

That’s an interesting question. I don’t actually know off the top of my head, but I’ll try to get back to you later with an answer.

I’m afraid I’m unable to answer that at the moment. Perhaps, I can get back to you later.

Good question. I really don’t know! What do you think?

That’s a very good question. However, I don’t have any figures on that, so I can’t give you an accurate answer.

Unfortunately, I’m not the best person to answer that.

Summary and conclusion

At the end of the presentation, you should summarize the important facts once again.

I’d like to conclude by…

In conclusion, let me sum up my main points.

Weighing the pros and cons, I come to the conclusion that…

That brings me to the end of my presentation. Thank you for listening/your attention.

Thank you all for listening. It was a pleasure being here today.

Well, that’s it from me. Thanks very much.

That brings me to the end of my presentation. Thanks for your attention.

Handing over

If you are not the only speaker, you can hand over to somebody else by using one of these phrases.

Now I will pass you over to my colleague ‘Jerry’.

‘Jerry’, the floor is yours.

We hope that our article will help you in preparing and holding your next presentation. It goes without saying that our list is just a small extract from the huge world of expressions and phrases. As always, the Internet is an inexhaustible source of further information. Here are the links to two websites that we would recommend to you in this context.

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  1. Professional english Presentation Phrases & Structure

    The general structure of a presentation is the following: It is up to you to design these three parts. Using videos or everyday-examples can be a great way to introduce the audience to the topic. The important thing is that you capture the audience's attention from the beginning by making an interesting introduction.

  2. 150+ Essential Business Presentation Phrases (+ 8 Tips)

    If you need more specific vocabulary, like for a presentation to the board, your manager, or a client on their finances, check out our blog post on the most common English for accounting vocabulary. 4. Prepare some visual aids. These days, most people use a slide deck when presenting business ideas.

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    The best presentations excel in all three areas: content, structure, and delivery. Including some of the key English phrases above will upgrade your performance. Aside from setting a professional tone, these English presentation phrases set the pace for your audience so they're aware of where you are in the discussion.

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    Here are some phrases which you can use to structure the introduction in this way: Introduce. 1. Good morning/afternoon (everyone) (ladies and gentlemen). 2. It's a pleasure to welcome (the President) here. 3. I'm … (the Director of …) Introduce the presentation topic.

  5. How to Structure your Presentation, with Examples

    This clarifies the overall purpose of your talk and reinforces your reason for being there. Follow these steps: Signal that it's nearly the end of your presentation, for example, "As we wrap up/as we wind down the talk…". Restate the topic and purpose of your presentation - "In this speech I wanted to compare…". 5.

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    The audience also needs to see a clear and logical structure to follow you effortlessly. Useful linking expressions, when delivered well, provide effective 'bridges' guiding the audience from one point to the next. Here are 30 useful phrases for presentations in English for effective structure and linking.

  7. 25 English Presentation Phrases to Impress Your Audience

    Use these phrases to get started. 4. Let me start by giving you some background information. Use this phrase to give your audience a brief overview of the topic you'll be discussing. This is a good way to give them an idea of what's going on and to bring them up to date. 5.

  8. Presentation Structure Guidelines for Effective Communication

    Key Elements of a Presentation Structure. The easiest way to study a presentation structure is to subdivide it into sections. Basically, every presentation has a structure that follows this formula: Introduction > Body > Conclusion. ... Phrases like "moving on," "in addition," or "on the other hand" can guide your audience through ...

  9. Presentation in English: Unlock Effective Communication

    Setting the Scene: Key Presentation Phrases. Now that you have your audience's attention, the next crucial step is to set the scene. It involves using key phrases to keep your audience engaged, clarify, and effectively communicate your main points. ... Framework - a basic structure underlying a system or concept. Paradigm - a typical example ...

  10. Effective Presentation Structure

    We'll advise and coach on all aspects of your talk or speech, from your presentation structure and message right through to your delivery. We'll ensure you communicate clearly, confidently and with impact. Call Louise on 020 7018 0922 or email [email protected] to find out more.

  11. How To Structure Presentations

    Organize all the details you want to use in your presentation. After that, you can think about the key message you want to deliver. Also, knowing your audience can help you quickly engage with them. This way, you know the kind of presentation to deliver. Here are some of the purposes of presentations: For education.

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    Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired ...

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    Today I'm going to teach you key vocabulary and phrases to use in a presentation, speech, or sales pitch. I'll give you my tips for giving a good presentation, and show you how to structure your presentation using language that is intelligent and clear. You'll find it especially helpful if you are shy or nervous when it comes to public ...

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    Structure. There are lots of ways to structure a presentation, but we like this one best. It's clear, simple and fits most presentations. This structure has 10 parts: Grabber/hook: A very brief and interesting statement or question that grabs the audience's attention. Self-introduction including full name & credential: Who you are and why ...

  15. PDF KEY PHRASES FOR EFFECTIVE PRESENTATIONS

    The English phrases listed below are organised according to the following basic steps and will help you structure your presentation. Good morning, everyone. Hi! It's great to see so many familiar faces here today. Welcome to the audience Hello everyone, welcome to … Let me introduce myself. My name is … For those of you who don't know me,

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    Think phrases and bullets, not sentences. As an intern or early career professional, chances are that you'll be tasked with making or giving a presentation in the near future. Whether you're ...

  17. Useful phrases for giving a presentation in English

    You can use phrases such as 'Let's focus on …', 'I want to highlight …', 'Pay attention to …', 'Let's look at …', 'I want to briefly address …', or 'Now, let's discuss ….'. You can use these phrases after your sequencing words to help you with your structure. You can also highlight information by asking ...

  18. A simple, engaging presentation structure that works every time

    Your audience won't notice it, because they'll be fully engaged with your central message and key points. Keep your presentation structure simple: Open with a central message. Structure your content around 3 key points. Close with a call to action. Always have a call to action, that's the business value. Keep it simple, let your content ...

  19. 25 Powerful English Presentation Phrases to Impress Your Audience

    Coming outline to introduction, rendering and closures section: Learn how to create exceptional PowerPoint presentations for operate, colleges and school! Learn professional phrases and a good presentation structuring. 21. On other words, … Use this phrase to rephrase otherwise reword your point with another way.

  20. Professional english Presentation Phrases & Structure

    Maybe you haven't got a lot of experience presenting - or you would simply like to refresh your already existing knowledge - we're here to teach you the basics about presenting and provide you with a free list of useful phrases and the basic structure you can in your presentation! 1. Structure. The general structure of a presentation is the ...

  21. Presentation Skills

    Basic outline / structure. Introduction: introduce the topic, some basic background, thesis (your stance or argument). Outline: provide basic bullet points on the key parts of the presentation. Main body: divide the main body into sections. Evaluation: always include evaluation. This can be a separate section or part of the main body. Conclusion: summarise key points, restate the thesis and ...

  22. Presentation Introduction: Useful Phrases And Tips

    Cliché: Overused phrases or expressions that can make your presentation less engaging. Relevance: The quality of being closely connected or appropriate to the topic at hand. In summary, a well-crafted introduction is a critical component of a successful presentation.

  23. Useful English phrases for a presentation

    Here are some useful introductory phrases. Today I am here to talk to you about…. What I am going to talk about today is…. I would like to take this opportunity to talk to you about…. I am delighted to be here today to tell you about…. I want to make you a short presentation about…. I'd like to give you a brief breakdown of….