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Grocery Store Business Plan Template

Written by Dave Lavinsky

Business Plan Outline

  • Grocery Store Business Plan Home
  • 1. Executive Summary
  • 2. Company Overview
  • 3. Industry Analysis
  • 4. Customer Analysis
  • 5. Competitive Analysis
  • 6. Marketing Plan
  • 7. Operations Plan
  • 8. Management Team
  • 9. Financial Plan

Start Your Grocery Store Plan Here

You’ve come to the right place to create your grocery store business plan.

We have helped over 10,000 entrepreneurs and business owners create business plans and many have used them to start or grow their grocery stores.

Business Plan Sample for a Grocery Store

Below are links to each section of your grocery store business plan template:

Next Section: Executive Summary >

Grocery Store Business Plan FAQs

What is a grocery business plan.

A grocery business plan is a plan to start and/or grow your grocery business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can  easily complete your grocery business plan using our Grocery Business Plan Template here .

What Are the Main Types of Grocery Businesses?

A grocery store can either be small scale or large scale. Small format groceries are usually small, family-run stores like a neighborhood store, convenience store, or health food store. Large scale groceries, on the other hand, are supermarkets that offer a wider variety of products and goods sold.

What Are the Main Sources of Revenues and Expenses for a Grocery Business?

The primary source of revenue for grocery stores is its food, beverage and alcohol sales.

The key expenses for grocery businesses are wages, rent or mortgage, cost of products sold, and utilities. Among the other expenses are insurance, equipment maintenance, and marketing. 

How Do You Get Funding for Your Grocery Business Plan?

Grocery stores are typically funded through small business loans, personal savings, credit card financing and angel investors. Inventory financing is also common for part of their funding needs.

What are the Steps To Start a Grocery Store?

Starting a grocery store business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.

1. Develop A Grocery Store Business Plan - The first step in starting a business is to create a detailed grocery store business plan that outlines all aspects of the venture. This should include market research on the grocery store industry, potential target market size, as well as information about the services or products you will offer, pricing strategies and a detailed financial forecast.  

2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your grocery store . This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your grocery store business is in compliance with local laws.

3. Register Your Grocery Store Business - Once you have chosen a legal structure, the next step is to register your business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws. 

4. Identify Financing Options - It’s likely that you’ll need some capital to cover your startup costs and launch  your grocery store , so take some time to identify what financing options are available such as a business loan from a bank, investor funding, grants, or crowdfunding platforms. 

5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations. 

6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events. 

7. Acquire Necessary Grocery Store Equipment & Supplies - In order to start your business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation. 

8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your store . Marketing strategies includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising. 

Learn more about how to start a successful grocery store business:

  • How to Open a Grocery Store Business

Where Can I Get a Grocery Store Business Plan PDF?

You can download our free grocery store business plan template PDF here . This is a sample grocery store business plan template you can use in PDF format.

StartupBiz Global

Starting a Supermarket Business Plan (PDF)

supermarket business plan

Starting a supermarket business can be an incredibly rewarding venture, both financially and personally. A supermarket is a typically large store that sells a broad range of groceries and household goods. It is also commonplace for the range to span to medications, clothing, and other fast-moving consumer goods (FMCG). In the world of retail, supermarkets stand out as a beacon of profitability and stability, offering entrepreneurs a chance to tap into the evergreen demand for daily necessities. Unlike many other retail sectors that might fluctuate with trends and seasons, the supermarket business consistently attracts a wide range of customers, all looking for a convenient and comprehensive shopping experience. This sector is not only lucrative but also resilient, able to withstand economic shifts more robustly than many other industries.

The allure of the supermarket business lies in its impressive profits. With careful planning, strategic purchasing, and effective management, a supermarket can offer a diverse range of products while maintaining healthy margins. From fresh produce to household goods, supermarkets cater to every aspect of daily living, providing a one-stop solution for consumers. This variety not only increases the potential customer base but also enhances the opportunity for cross-selling and upselling, further boosting profitability. Moreover, the rise of private-label products has given supermarket owners a new avenue to increase margins, offering quality goods at competitive prices. High demand is another cornerstone of the supermarket business’s appeal. In today’s fast-paced world, consumers value convenience and variety more than ever. Supermarkets meet these needs by offering a vast array of products under one roof, saving customers time and effort. This convenience, coupled with the essential nature of many supermarket products, creates a steady stream of customers, ensuring a consistent demand. The global supermarket industry is currently valued at over US$3 trillion. By 2030, it is projected to be worth roughly US$15 trillion. It is no doubt a huge industry and has limitless business opportunities. This article will outline how to start a supermarket business, and the supermarket business plan – PDF, Word and Excel.

Market Research

Importance of market research.

You better not take this lightly because if you do you’ll pay dearly later when you start realising low customer inflows to your supermarket business. One of the foremost things to look at is competitors with respect to products they offer and their general appeal to the market. You market research must also focus on figuring out how you’ll make your entry into the market. During the market research processes closely study how established supermarket players market their businesses. Also take time to study their approaches and frameworks in pricing their products. The beauty of this is that you can do it clandestinely without your prospective competitors knowing what you’re up to. The crux of your market research is to figure out how you’ll brand and package your product portfolio in a way that distinguishes you from them. Supermarkets are generally plenty and customers are spoilt for choice thus the competition is fierce. So be thorough and diligent in conducting your market research.

Ecommerce – A Trend Worth Factoring In

There have been some noteworthy shifts in the supermarket business over the years you must consider. For instance, there has been a significant rise in ecommerce. This means you need to do a research into the demographic of online shoppers. Look into how that shift affects the traditional brick and mortar supermarket business approach. Probably you would have to find a way to blend both. These are some of the things your supermarket market research must seek to establish.

Conducting The Market Research

There are a number of options you can use in conducting market research for your supermarket business. It is wise to use more than one so as to have more comprehensive findings. The best market research methods you can use are surveys, observations, and interviews. Surveys enable you to get to know people’s opinions, attitudes, and pain points, amongst others. Observations are best for getting to appreciate people’s general customer experiences. Interviews are for engaging strategic interviewees e.g. consumers, current players, or business experts.

There are still many opportunities for small and medium-sized firms to specialise in the supermarket business. The reasons are mainly to do with the fact that the larger chains have lost the personality that was once associated with shopping. They are in effect a conveyor belt of consumer goods. Some people prefer a much more intimate relationship with their grocery store and that is why supermarkets remain one of the most popular business ideas for the budding entrepreneur. Read on for more information and the grocery store business plan.

Make sure you have a comprehensive supermarket business plan

The failure to plan is the beginning of business failure. The supermarket business plan must be clear and succinct enough to give your potential partners, clients and investors an overview of what your objectives are. At the same time, it must be detailed enough to explain the nuances of the business that you propose. Your grocery store business plan should have financial statements which show that your supermarket business is viable and profitable.

Location of the Supermarket Business

It goes without saying that a poorly located supermarket is the death of the business. Private cars have made it fashionable for people to get out of town in order to do their shopping. However, that is not an option that is suitable for everyone since there are still consumers who hanker for the personal touch. It is best to position your supermarket business as if it were a local community center. That means building relationships with the public within that target market. It also means ensuring that your customer care never falls below their exacting standards.

Some of the common broad categories of places where supermarkets can be setup are malls, shopping centres, central business district (CBD), residential areas and standalone places. Each category comes with its own set of advantages or disadvantages so it’s up to you. If you get your location right, then there is no reason why you cannot enjoy the significant revenue streams that a supermarket business is capable of bringing. People are now used to shopping at all hours. In particular, you should take note of the resilience of the basic household shopping basket which has remained dominant even during the worst phases of the recession. The supermarket business plan should cater for the costs of purchasing or leasing the premises at your chosen location.

Premises for the Grocery Store Business

The supermarket must be setup at a location connected to a strategic road network for easy accessibility. There must be ample space for vehicle parking and there must be a semblance of security. The supermarket itself must be sufficiently spacious for customers to move around freely inside.

On another note, it’s important to have backrooms or warehouses (for administration and keeping of stock or inventory) that are accessible from the back so as to not disrupt customers. Not all customers have vehicles and might want to buy bulky items. With respect to that it would be expedient to locate the supermarket close to mass transportation. The costs of leasing the premises should be included in the grocery store business plan.

Supermarket Business Model

A business model is the description of the means and methods a business adopts to earn its revenue. In other words, it is a description of how a business makes money. In order to be successful in your supermarket business you must understand the supermarket business model. A supermarket sources its products from suppliers. These suppliers are often manufacturers or wholesalers. The supermarket then places a mark-up on those products to come up with the retail prices. This sounds simple but there are delicate balances to be struck in all this.

A Delicate Balancing Act

When customers go to supermarkets they are usually looking to get stuff at the cheapest prices possible. No wonder they tend to do price comparisons. After all, there are usually many supermarkets to consider. This means supermarkets are generally under pressure to offer low prices. This is to both push volumes and to outdo their competitors.

On the other hand you have to factor in the many operating costs which tend to surge a lot. These are things such as human resources, transport and logistics, ICTs, and several others. The selling prices you set must cater for all these many elements. You also have to factor in things like inflation or mercurial exchange rates where applicable. That is why it may seem simple but a lot goes into streamlining the supermarket business model.

The Importance Of Economies Of Scale

Economies of scale refer to the characteristics of a production process in which an increase in the scale of a business causes a decrease in the long term average cost of each unit. Increase in capacity and a reduction in costs is basically what brings about economies of scale. The reason is because the costs get distributed or spread out due to an increase in goods. Thus the goal is to expand the size or scale of your supermarket over time. It is characteristic to see big supermarkets charging less than smaller supermarkets. Yet they will still be making profit. Plus they will be pushing more volumes than the smaller supermarkets due to lower prices. This is an important angle to the supermarket business model.

Product selection criteria

The product range is quite broad and diverse making room for you to choose what to offer in your supermarket. However, remember that the supermarkets domain is characterised by fierce competition. You wouldn’t want a scenario where customers actually get in-store but leave empty-handed because they wouldn’t have found what they want. Therefore it’s in the best interest of both you and customers to have a comprehensive range of products.

Products to include are basic food and non-food grocery items, household appliances and consumables, cooked food takeaways, bakery items , fresh produce, dairy products, clothing items, toys, beauty products, toiletries, school supplies, beverages and so on. It’s wise to constantly study customer behaviours and buying patterns in order to note any areas where you’re falling short of customer expectations. Explore ways to source stock at low prices so as to competitively price your products. The supermarket business plan should cater for the costs of purchasing the supermarket products.

Supermarket business

Inventory Management

Inventory management is a cornerstone of success for any supermarket business. It involves the meticulous control and oversight of your stock levels, striking a delicate balance between having the right products available for customers and preventing excess inventory that can tie up valuable capital. To excel in this aspect, begin with demand forecasting, using historical sales data, market trends, and seasonal patterns to predict customer needs accurately. This practice ensures that your supermarket stocks products in quantities that align with customer demand, reducing the risk of overstocking or running out of essential items. Having a software-based system is essential, with an integrated and centralized structure being the optimal choice. This system should incorporate an electronic point of sale (EPOS) system that seamlessly connects to inventory management software, allowing for real-time updates of inventory levels. This integration ensures that you can efficiently and accurately monitor your stock levels at any given moment, providing you with the ability to make informed decisions about restocking, ordering, and managing inventory with precision.

Regular inventory audits, coupled with strong supplier relationships and technology adoption, enhance the efficiency of your inventory management efforts. Leveraging inventory management software and systems to automate processes reduces the risk of human error and streamlines inventory tracking. Implementing inventory costing methods like First-In, First-Out (FIFO) or Last-In, First-Out (LIFO) is vital, especially for perishable goods. Seasonal inventory planning allows for adjustments to accommodate fluctuations in demand, while evaluating vendor performance and tracking key performance indicators (KPIs) like inventory turnover rate and stockout rate provides valuable insights into the overall effectiveness of your inventory management strategy.

Competitive Analysis

When running a supermarket business you will contend with fierce competition. There will be both direct and indirect competitors; you must seek them out and study them. In principle, do a comprehensive analysis of each, especially the direct competitors. Check out their product offerings and overall business operations. Figure out what they are doing right and where they are missing it. Emulate and perfect the former and capitalize on the latter. There will always be something that you can take note of on every competitor.

Staff And Management for Supermarket Business

Giving you specific numbers might not be possible since human resource needs will depend largely on the size of your supermarket. However, there are key areas that’ll need to have people employed for them specifically. Some of the job posts needed are cashiers/till operators , security guards, general hands, customer attendants, amongst others. The employees you’ll need are a mixture of formally qualified and non-qualified personnel. On the management side some key service areas will be financial management, HR, operations, marketing and sales. In hiring employees be careful to ensure you hire people who are passionate about serving people whilst having a diligent work ethic. The grocery store business plan should cater for salaries and wages costs for your staff.

Budgeting and Financial Planning

Effective budgeting and financial planning are crucial components of launching and sustaining a successful supermarket business. Careful financial management ensures that you can meet your operational expenses, adapt to market changes, and achieve your long-term business goals.

Start-Up Costs & Operating Expenses

Before opening your supermarket, you’ll need to determine your initial start-up costs. This includes expenses like securing a location, store design and construction, purchasing equipment and shelving, obtaining permits and licenses, inventory acquisition, and hiring and training staff. A comprehensive understanding of these costs is essential for securing financing and ensuring you have the necessary capital to launch your business. Operating expenses are the ongoing costs required to run your supermarket. They include employee salaries, rent or mortgage payments, utilities, insurance, marketing, inventory purchases, and maintenance. Creating a detailed budget that accounts for these expenses on a monthly or yearly basis is essential for maintaining financial stability.

Revenue Projections & Cash Flow Management

Your revenue projections are based on your market research and pricing strategies. Estimate your sales based on factors such as customer volume, average transaction value, and seasonal variations. Realistic revenue projections are essential for tracking your progress and determining whether your supermarket is on track to meet its financial goals. Effective cash flow management is vital to ensure that your supermarket always has enough liquidity to cover expenses, especially during slower sales periods. Monitor your cash flow regularly and plan for contingencies to avoid potential cash shortages that could disrupt your operations.

Monitoring and Adjusting

Regularly monitor your budget and financial performance to ensure that you are staying on track. If you find that your actual expenses or revenues deviate significantly from your projections, be prepared to make adjustments to your budget and financial plan. Flexibility is key to adapting to changing market conditions and maintaining a healthy financial position. Market conditions can change, and unexpected challenges can arise. It’s crucial to have contingency plans in place to address potential financial setbacks, such as a sudden drop in sales, increased competition, or unexpected repair costs. A well-thought-out contingency plan can help safeguard the financial stability of your supermarket business.

Marketing Plan

There is no end to the strategies you can employ to market your supermarket business. Broadly, there are 3 core areas you must do something in namely, digital, offline, and in-store. Set up active social media accounts and make them highly interactive. Have an active website as well for your supermarket. Do not neglect putting up physical promotional material such as banners, billboards, or posters. Have such around your target market area and around your supermarket. Build in psychological hacks in-store. Place ads wherever you can e.g. radio, television, or podcasts. One of the cardinal marketing drivers in the supermarket business is encouraging word of mouth and referrals. This is achievable via alluring strategies such as customer loyalty programmes, promotions, competitions, and sponsoring worthy causes.

Watch the wastage and sabotage

It is impossible to operate a supermarket business single-handedly. You need a significant staff of tellers, cleaners, stackers, accountants, marketers and supervisors. That variety of personnel might mean that a lot of wastage occurs during the production or marketing process. There are far too many stories of supermarkets that would have been successful had it not been for a pilfering worker or infiltration. That means from time to time you need auditors who do not just consider what is involved in the marketing process or even the money but also the activities of workers. You will need to install an appropriate security system and update it on a regular basis. The security is not only for the merchandise that you are selling but also the workers that are in the store.

supermarket

Growth and development

Supermarkets are rarely static. You will find new products and new clients. The key is not to take on any product or service that you are not fully prepared for. There are plenty of incentives to earn the loyalty of your customer. For example, store cards and bonus points will encourage consumers to come to your supermarket business. On the other end of the spectrum are the small shops in small towns where the use of cash is preferred to anything fancy like credit cards. Be sure to develop partnerships with particular brands who may want to sell their products on your shelves. The profit share schemes that they propose could significantly improve the supermarket’s bottom line. Your supermarket business plan financials should show the projected growth of the business as the years progress.

Keys To Profitability

Achieving and sustaining profitability in your supermarket business hinges on a combination of strategic decisions and effective management practices. Firstly, efficient inventory management is paramount. It involves finding the right balance between stocking products to meet customer demand and avoiding overstocking that ties up capital. Coupled with this is the implementation of pricing strategies that maximize profit margins while remaining competitive in your market. Regularly reviewing and adjusting your pricing based on market trends, competition, and customer preferences is essential for success. Additionally, the careful selection of products and merchandise, tailored to the preferences and needs of your target customers, is crucial. Highlighting high-margin items and promoting them through effective merchandising techniques can boost sales. Providing an exceptional customer experience through friendly and knowledgeable staff, an organized store layout, and efficient checkout processes is essential for customer satisfaction, ultimately leading to increased loyalty and repeat business.

Cost control measures, including vigilant monitoring of operating expenses and negotiation with suppliers for favorable terms, play a significant role in profitability. Effective marketing and promotional activities, both online and offline, are essential for attracting and retaining customers, with loyalty programs and incentives encouraging repeat business. Strong supplier relationships can lead to better pricing, credit terms, and access to exclusive products, while data analytics provide insights into customer behavior and inventory turnover, enabling data-driven decision-making. Moreover, financial monitoring through regular financial statements and reports is vital, as it helps identify areas for improvement. Remaining adaptable and open to innovation in the ever-evolving retail landscape is key, as is investing in employee training and productivity to enhance efficiency and customer service.

Pre-Written Supermarket Business Plan (PDF, Word And Excel): Comprehensive Version, Short Funding/Bank Loan Version and Automated Financial Statements

For an in-depth analysis of the supermarket business, we encourage you to purchase our well-researched and comprehensive supermarket business plan. We introduced the business plans after discovering that many were venturing into the grocery store business without enough knowledge and understanding of how to run the business, lack of understanding of the financial side of the business, lack of understanding of : the industry, the risks involved , costs and profitability of the business; which often leads to disastrous losses.

The StartupBiz Global grocery shop business plan will make it easier for you to launch and run your grocery store business successfully, fully knowing what you are going into, and what’s needed to succeed in the business. It will be easier to plan and budget as you will be aware of all the costs involved in setting up and running the supermarket business.

Uses of the Grocery Store Business Plan (PDF, Word And Excel)

The supermarket business plan can be used for many purposes including:

  • Raising capital from investors/friends/relatives
  • Applying for a bank loan
  • Start-up guide to launch your supermarket business
  • As a supermarket business proposal
  • Assessing profitability of the supermarket business
  • Finding a business partner
  • Assessing the initial start-up costs so that you know how much to save
  • Manual for current business owners to help in business and strategy formulation

Contents of the Supermarket Business Plan (PDF, Word And Excel)

The supermarket business plan include, but not limited to:

  • Marketing Strategy
  • Financial Statements (monthly cash flow projections, income statements, cash flow statements, balance sheets, break even analysis, payback period analysis, start-up costs, financial graphs, revenue and expenses, Bank Loan Amortization)
  • Industry Analysis
  • Market Analysis
  • Risk Analysis
  • SWOT & PEST Analysis
  • Operational Requirements
  • Operational Strategy
  • Why some people in the supermarket business fail, so that you can avoid their mistakes
  • Ways to raise capital to start your grocery store business

The supermarket business plan package consists of 4 files

  • Supermarket Business Plan – PDF file (Comprehensive Version – 79 Pages)
  • Supermarket Business Plan – Editable Word File (Comprehensive Version – 79 Pages)
  • Supermarket Business Plan Funding/Bank Loan Version- Editable Word File (Short version for applying for a loan/funding – 44 pages)
  • Supermarket Business Plan Automated Financial Statements – (Editable Excel File)

The business plan can be used in any country and can be easily edited. The financial statements are automated. This implies that you can change eg the percentage markup, salaries etc, and all the other financial statements will automatically adjust to reflect the change. 

Click below to download the Contents Page of the Supermarket Business Plan (PDF)

Supermarket Business Plan PDF

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Testimonial 3

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Testimonial 1

StartupBiz Global provided a very professional and comprehensive business plan which I used for my business. The business plan was easy to edit, and I was able to get the funding which I wanted. I highly recommend their business plans.

Get the Supermarket Business Plan (PDF, Word And Excel)

Click Buy Now  below to purchase using Paypal, Credit Card, or Debit Card. After you have purchased, you will immediately see the download link for the business plan package on the screen. You will also immediately get an email with the business plan download link. The Pre-written business plan package (PDF, Word, and Excel) costs $30 only!

grocery store business plan

If you want to purchase multiple business plans at once then click here: Business Plans Store.

The business plan package is a zipped compressed file containing the PDF, Word and Excel documents. To open the package after downloading it, just right click, and select Extract All. If you have any problems in downloading and opening the files, email us on [email protected] and we will assist you.

We wish you the best in your supermarket business! Check out our collection of business plans  , and more business ideas .

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Grocery Store Business Plan Template

Grocery store business plan.

If you want to start a grocery store or supermarket business expand your current one, you need a business plan.

Over the past 20+ years, we have helped over 8,000 entrepreneurs and business owners create business plans to start and grow their grocery stores and supermarkets.

Below are links to each section of your grocery store business plan template:

Next Section: Executive Summary >

Grocery Store Business Plan FAQs

What is the easiest way to complete my grocery store business plan.

Growthink's Ultimate Grocery Store Business Plan Template allows you to quickly and easily complete business plan for your grocery business.

Where Can I Download a Grocery Store Business Plan PDF?

You can download our business plan PDF template for grocery stores here . This is a business plan template you can use in PDF format.

What Is a Grocery Store Business Plan?

A business plan provides a snapshot of your grocery store as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategy for reaching them. It also includes market research about the grocery store industry to support your plans.

Why Do You Need a Business Plan?

If you’re looking to start a grocery store or grow your existing grocery store you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your grocery store in order to improve your chances of success. Your grocery store business plan is a living document that should be updated annually as your business grows and changes.

What Are the Sources of Funding for a Grocery Store?

Grocery Stores are usually funded through small business loans, personal savings, credit card financing and/or angel investors.

GROCERY STORE BUSINESS PLAN OUTLINE

  • Grocery Store Business Plan Home
  • 1. Executive Summary
  • 2. Company Overview
  • 3. Industry Analysis
  • 4. Customer Analysis
  • 5. Competitive Analysis
  • 6. Marketing Plan
  • 7. Operations Plan
  • 8. Management Team
  • 9. Financial Plan
  • 10. Appendix
  • Grocery Store Business Plan Summary

Other Helpful Business Plan Articles & Templates

Use This Simple Business Plan Template

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  • Nepal Economy

Business Setup Guides

The Complete & Full Guide on Starting a Business in Nepal

by Khatapana Team

Dec 2, 2023 - 25 min read

The Complete & Full Guide on Starting a Business in Nepal

Last Updated : 04 December 2023

Nestled between the economic powerhouses of China and India, Nepal offers a unique blend of opportunities for entrepreneurs and investors. With its rich cultural heritage, diverse geography, and strategic location, this landlocked nation is more than just a picturesque tourist destination. It's a burgeoning hub for business innovation and growth.

In recent years, Nepal has seen significant economic development, driven by sectors such as tourism, agriculture, technology, and services. The country's economic resilience, coupled with its potential for expansion, makes it an attractive destination for business endeavors. Moreover, the Nepalese government, recognizing the importance of economic diversification, has introduced various incentives to encourage business investment and entrepreneurship.

small grocery store business plan pdf in nepal

This comprehensive guide is designed to navigate the vibrant yet complex landscape of starting and running a business in Nepal. Whether you're a local entrepreneur or a foreign investor, our guide covers everything you need to know about the legal, financial, and operational aspects of setting up a business in this dynamic country. From understanding the legal framework and business incorporation processes to navigating financial management and market dynamics, we'll provide you with the insights and tools necessary for a successful business venture in Nepal.

So, if you're considering embarking on a business journey in Nepal, this guide is your starting point. We'll delve into the nuances of the Nepalese market, offering practical advice, up-to-date information, and expert insights to help you establish and grow your business.

A. Why Nepal?

small grocery store business plan pdf in nepal

A Hub for Economic Growth and Opportunity

Dynamic Economy: Nepal's economy is characterized by its diversity and potential for growth. Key sectors like tourism, agriculture, technology, and services are the bedrock of the economy, each offering unique opportunities for new businesses. Despite challenges, Nepal's GDP has shown steady growth, reflecting its underlying economic resilience and potential.

Strategic Location: Situated between China and India, two of the world’s fastest-growing economies, Nepal offers strategic advantages for businesses looking to tap into vast regional markets. This geographical advantage is complemented by Nepal’s access to a variety of trade routes and its potential as a commercial bridge between its giant neighbors.

Government Incentives for Businesses: The Nepalese government has implemented a range of policies to foster a conducive environment for business and investment. These include tax incentives, subsidies, and support programs designed to encourage entrepreneurship and attract foreign investment. Efforts are also being made to streamline bureaucratic processes and make doing business in Nepal easier and more transparent.

Success Stories: Nepal's business landscape features inspiring success stories of both local and international companies. From startups that have grown to become major players to multinational corporations that have successfully penetrated the Nepalese market, these stories showcase the potential for business success in Nepal. They also highlight the country's receptivity to innovative business ideas and models.

Access to Emerging Markets: As an emerging market itself, Nepal offers unique access to other similar markets in South Asia. Businesses in Nepal can leverage this positioning to test, adapt, and scale solutions that cater to emerging market dynamics.

Cultural Richness and Workforce: Nepal is known for its rich cultural heritage, which can be a unique selling point for businesses in areas like tourism, arts, and crafts. Additionally, the country offers a young, enthusiastic, and increasingly skilled workforce, beneficial for businesses looking for talented and trainable employees.

In Summary: Nepal, with its strategic location, growing economy, and supportive government policies, presents an attractive landscape for entrepreneurs and investors. The country's diverse economy, cultural richness, and demographic advantages offer a unique platform for businesses to grow and thrive.

B. Legal Framework in Nepal

small grocery store business plan pdf in nepal

Navigating the Business Legal Landscape

Understanding Nepal's Legal System: Nepal's legal system, influenced by both traditional practices and modern laws, governs business operations in the country. Familiarizing yourself with this system is crucial for ensuring compliance and avoiding legal pitfalls.

Business Registration and Regulation: All businesses in Nepal must register with the Department of Industry or the Office of Company Registrar, depending on the business structure. This process involves submitting necessary documents and adhering to specific regulations, such as obtaining a Permanent Account Number (PAN) for tax purposes.

Sector-Specific Regulations: Depending on your business sector, additional regulations may apply. For example, businesses in tourism, manufacturing, or export-import must comply with sector-specific laws and may require additional licenses.

Intellectual Property Rights: Nepal's legal system provides protection for intellectual property rights, which is vital for businesses in innovation and creative sectors. Understanding IP laws helps in safeguarding your brand and products.

Employment Laws: It's important to be aware of Nepal's labor laws, including regulations on wages, working hours, employee benefits, and termination procedures. Compliance with these laws ensures fair and legal treatment of employees.

Contract Enforcement and Dispute Resolution: Nepal's legal framework provides mechanisms for contract enforcement and dispute resolution. Familiarizing yourself with these processes is important for handling business disputes effectively.

Legal Assistance: Considering the complexity of legal compliance, seeking legal assistance is advisable. Legal professionals can provide invaluable guidance on navigating Nepal's legal landscape, ensuring that your business remains compliant with all relevant laws and regulations.

Recent Reforms: The Government of Nepal has been actively working on legal reforms to simplify business operations and attract foreign investment. Staying updated on these reforms can provide businesses with new opportunities and ease of operation.

In Summary: Understanding and complying with the legal framework in Nepal is fundamental for any business operation. From registration to ongoing compliance, businesses must navigate various legal requirements, which can be efficiently managed with the right knowledge and professional assistance.

C. Types of Business Entities in Nepal

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Choosing the Right Structure for Your Business

Overview of Business Structures: In Nepal, entrepreneurs can choose from several types of business entities, each with its own legal, tax, and operational implications. The choice of entity impacts your liability, tax obligations, and the ability to raise capital.

1. Sole Proprietorship:

A business owned and operated by a single individual. It's the simplest form of business entity.

  • Advantages: Easy to set up and manage, fewer compliance requirements.
  • Disadvantages: Unlimited personal liability, which means personal assets can be at risk in case of business debts or legal issues.

2. Partnership:

A business owned by two or more individuals who share profits and liabilities.

  • Advantages: Shared responsibility and resources, relatively simple to establish.
  • Disadvantages: Like sole proprietorships, partners have unlimited personal liability.

3. Private Limited Company:

A business entity with its own legal identity, separate from its owners (shareholders) and managers (directors).

  • Advantages: Limited liability for shareholders, more opportunities to raise capital, enhanced credibility.
  • Disadvantages: More complex setup and compliance requirements, higher operational costs.

4. Public Limited Company:

Similar to a private limited company but with the ability to raise capital by offering shares to the public.

  • Advantages: Access to capital markets, limited liability.
  • Disadvantages: Significant regulatory requirements, greater public scrutiny.

5. Cooperative:

An organization owned and operated by a group of individuals for their mutual benefit.

  • Advantages: Democratic control, profits are distributed among members.
  • Disadvantages: May require more effort to manage, potential for conflicts among members.

6. Profit Not Distributing Company (PNDC):

Suitable for social impact businesses and non-governmental initiatives.

  • Advantages: Can take up commercial activity and generate profit, can operate for the public good, may be eligible for certain tax exemptions and grants.
  • Disadvantages: Strict compliance and reporting requirements, cannot distribute the profit to its members.

7. Non-Governmental Organization (NGO):

  • Description: An organization operating independently from any government, typically for social, environmental, or community objectives.
  • Advantages: Can operate for the public good, may be eligible for certain tax exemptions and grants.
  • Disadvantages: Strict compliance and reporting requirements, reliant on donations and grants for funding.

Choosing the Right Entity: Selecting the right business structure is a crucial decision that depends on factors like the nature of the business, the level of acceptable risk, and the future growth plans. It’s often advisable to consult with legal and financial experts to make an informed choice.

Registration Process: Each business entity has a different registration process, involving specific documents and legal requirements. Familiarity with these processes is key to a smooth business setup.

In Summary: The choice of business entity has a long-term impact on the way you operate in Nepal. Understanding the pros and cons of each entity type is crucial for making a decision that aligns with your business goals and strategies.

D. The Incorporation Process in Nepal

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Step-by-Step Guide to Business Registration in Nepal

Establishing a business in Nepal involves navigating a series of critical steps, from ideation to legal compliance. Understanding and efficiently managing this process is fundamental for a successful business launch. This step-by-step guide provides a roadmap for entrepreneurs to navigate the business registration process in Nepal. While the registration process varies depending on the structure of business entity and the promoter, we discuss the gener 

1. Choosing a Business Name

The journey begins with selecting a unique name for your business. This name, depending upon the business structure must be approved by the Office of Company Registrar or the Department of Industry or the local ward office in Nepal. Your chosen business name should be distinctive, avoiding any resemblance to existing companies or implying government affiliation. The uniqueness of the name is crucial to avoid legal complexities and establish a distinct brand identity. However, without registration of trademark, the approval or registration of business in the proposed name does not ensure legal protection and the authorities may require the change of name if it infringes the intellectual property rights of a registered trademark owner.

2. Preparing Documentation

Key Documents: The next step is to gather all necessary documents, including a comprehensive business plan, identification documents of the business owners, and the constitutional documents like memorandum and articles of incorporation in case of company, partnership deed in case of partnership firms etc.

Legal Compliance: Thereafter, it should be ensured that all documents align with Nepalese business laws and regulations to avoid any legal hurdles during the registration process.

3. Business/Company Registration

Filing Application: Submit the application for business registration to the concerned government authority. For example: in case of registration of sole proprietorship, the local ward office or municipality is the initial registering authority, while in case of a company (private limited, public limited and profit not distributing companies), the application for company registration along with the required documentation should be submitted to the Office of Company Registrar . Registering some forms of companies will also need prior approval e.g. to register companies with foreign investment, one will require the foreign investment approval from the Department of Industry or the Investment Board of Nepal or in case of a company providing payment related services (payment service providers and payment system operators), a letter of intent from the Nepal Rastra Bank is mandatory. 

Fees and Timeline: The promoters are also required to pay the stipulated registration fees. The processing time varies, so it’s essential to have a realistic timeline for this phase. Applications for company registrations can be filed online. 

4. Local Authority Registration

While sole proprietorship and partnership firms are registered at the local ward office or municipality where the business is proposed to be situated, the companies after completing the registration process at the Office of Company Registrar are required to register at the local ward office or municipality as per the location of their registered office. While applying for registration, the company is also required to furnish a lease agreement and will be required to pay rental tax in addition to the registration fee and other local charges.  

5. Obtaining a Permanent Account Number (PAN)

Application: The next step after completing the business registration process at the ward office is to apply for a PAN from the Inland Revenue Department , a critical step for tax compliance in Nepal. The application may be submitted online but one of the promoters is required to be physically present at the concerned tax office for completing the biometric registration of the contact person.

Importance: The PAN is mandatory for all businesses in Nepal, serving as a key identifier for tax purposes. Depending on the nature of business or the amount of turnover, registration for Value Added Tax (VAT) may also be required. However, there is no separate VAT registration number and the PAN serves as the single tax registration number in Nepal. 

6. Industry Registration/Business Registration at Department of Commerce

Businesses in Nepal are broadly classified into two categories: industry & commerce (trading). Industry includes all types of manufacturing and service based businesses and also includes various value addition related businesses while commerce includes all the other type of businesses typically involving the trading of goods. 

Company or business carrying out industry related activities are required to register their industry with the concerned authority i.e. Department of Industry or Provincial Department of Small & Cottage Industry depending on the size of the industry. However, companies with foreign investment are required to obtain industry registration from the Department of Industry irrespective of the size and capacity of the industry. 

Similarly, business or company carrying out trading related activities are required to obtain firm registration from the Department of Commerce, Supplies & Consumer Protection .  

7. Opening a Corporate Bank Account

Requirements: With your business/company officially registered and ready to operate after completing the above mandatory registration, the next step is to open a corporate bank account, presenting your registration documents, PAN, and other pertinent information.

Selection: Choose a bank that aligns with your business needs, offering relevant services and support.

8. Additional Business Licenses, Permits & Registration

Sector-Specific Requirements: Depending on your business sector, additional licenses or permits may be required. This is particularly relevant for sectors like manufacturing, import-export, or tourism. Businesses may also be required to obtain an export import code (generally known as the EXIM Code) from the Department of Customs . In addition, registering the intellectual properties including trademark, design, patents etc. is also extremely important as registration is a pre-requisite for legal protection of intellectual property rights in Nepal. And since Nepal follows a "first to file" system of registration and protection, applying for registration as early as possible is highly recommended especially in case of foreign IPs licensed or used in Nepal. 

Local Regulations: Stay informed about and adhere to any additional local government regulations applicable to your business.

9. Compliance with Labor Laws

Employee Registration: Once the business starts hiring employees, compliance with Nepal's labor laws, including employer and employee registration with the Social Security Fund , issuing labor contracts/employment contracts, and establishing payroll systems is mandatory.

10. Regular Compliance and Reporting

Ongoing Requirements: Maintain awareness of ongoing compliance and reporting obligations, such as annual filings, tax submissions, and record-keeping.

In Summary: The process of registering a business in Nepal is multi-faceted, demanding careful attention to each step. From selecting a business structure to ongoing compliances, each phase plays a vital role in establishing a legally sound and successful enterprise. Entrepreneurs should approach this process with diligence and foresight to lay a strong foundation for their business endeavors in Nepal.

E. Understanding Nepalese Market and Industry

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Exploring Market Opportunities and Industry Trends

Market Overview:

  • Economic Landscape: Nepal's economy is characterized by a mix of agriculture, services, and industry. Understanding the contributions of these sectors can help identify market gaps and opportunities.
  • Consumer Behavior: Nepal's consumer market is diverse, with varying preferences across different regions and demographics. Grasping these nuances is key to targeting your products or services effectively.

Industry Analysis:

  • Key Sectors: Focus on major industries such as tourism, agriculture, information technology, and manufacturing. Analyze current trends, growth potential, and challenges in each sector.
  • Emerging Industries: Look into emerging sectors in Nepal, such as renewable energy, digital services, and creative industries, which present new business opportunities.

Market Entry Strategies:

  • Local Partnerships: Collaborating with local businesses can provide valuable insights and facilitate easier market entry.
  • Adapting to Local Needs: Tailoring your products or services to meet local tastes and preferences can be crucial for success.

Competitive Landscape:

  • Understanding Competition: Analyze the existing competition in your chosen industry. Identify both direct and indirect competitors and understand their strengths and weaknesses.
  • Differentiation Strategies: Develop strategies to differentiate your business from competitors, whether through unique value propositions, pricing strategies, or innovative solutions.

Regulatory Environment:

  • Compliance with Regulations: Ensure you understand and comply with industry-specific regulations and standards.
  • Staying Informed: Keep abreast of any changes in regulations that could impact your business operations.

Challenges and Solutions:

  • Identifying Challenges: Be aware of common challenges faced by businesses in Nepal, such as bureaucratic hurdles, infrastructural limitations, and market volatility.
  • Developing Solutions: Strategize on overcoming these challenges, potentially through innovative approaches, technology adoption, or strategic alliances.

In Summary: Understanding the Nepalese market and industry is crucial for any business endeavor in the country. A thorough analysis of market dynamics, consumer behavior, industry trends, and regulatory environment will equip entrepreneurs with the knowledge to make informed decisions and develop effective strategies for market entry and growth.

F. Financial Aspects of Doing Business in Nepal

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Navigating the Economic Terrain of Financial Management, Banking, and Taxation in Nepal

Nepal's growing economy offers a multitude of opportunities for businesses, both local and international. However, navigating the financial landscape requires a deep understanding of banking, taxation, and fiscal management within the country. This guide delves into the financial facets of conducting business in Nepal, providing essential knowledge for entrepreneurs to thrive in this emerging market.

Banking in Nepal: Establishing a Financial Foundation

Setting Up Business Accounts: The first step to establishing a business presence in Nepal involves opening a corporate bank account. Essential documents typically include company registration certificates, identification papers for company directors, and proof of address. The process can vary between banks, but generally, it requires in-person verification and a detailed review of business documentation.

Banking Services: Nepalese banks offer a range of services tailored to businesses, including current accounts, loans, credit facilities, and support for international transactions. Understanding the local banking norms and services can significantly impact your business's financial operations and international dealings.

Taxation System: Compliance and Obligations

Understanding Tax Obligations: Businesses in Nepal must navigate a multi-layered tax system, which includes income tax, Value Added Tax (VAT), excise duties, and customs tariffs. Staying informed about the tax obligations relevant to your business sector is imperative for legal and financial compliance.

Tax Registration and Compliance: Obtaining a Permanent Account Number (PAN) is a critical step for tax registration. Regular tax filings, adhering to VAT requirements, and maintaining meticulous records are all part of tax compliance in Nepal. The Inland Revenue Department oversees these processes, and compliance ensures business operations remain uninterrupted by legal hurdles.

Financial Planning and Management: Strategies for Stability and Growth

Budgeting and Cash Flow Management: Effective budgeting and cash flow management are the cornerstones of a stable financial plan. They allow businesses to forecast and plan for future expenditures, ensuring operational liquidity and financial health.

Financial Reporting: Maintaining transparent financial records and periodic reporting is not only a legal requirement but also best practice. Accurate financial reports aid in strategic decision-making and can provide investors and stakeholders with confidence in the business.

Access to Capital: Fueling Business Growth

Funding Options: Nepalese businesses can access various funding options, such as bank loans, venture capital, and government grants. Understanding the criteria and application processes for these options is crucial for securing necessary capital.

Raising Capital: For businesses looking to raise capital, creating robust business plans and delivering compelling pitches to potential investors are vital steps. A thorough understanding of investor expectations and market conditions can increase the chances of successful capital acquisition.

Dealing with Financial Challenges: Mitigating Risks and Overcoming Hurdles

Managing Risks: Financial risk management in Nepal involves identifying potential currency fluctuations, payment defaults, and market volatility. Implementing risk mitigation strategies is essential for safeguarding your business's financial future.

Overcoming Common Financial Hurdles: Challenges such as credit management, liquidity assurance, and compliance with financial regulations are common in Nepal. Developing strategic solutions to these challenges is paramount for sustained business operations.

In Summary: Effective financial management forms the backbone of successful business operations in Nepal. By comprehensively understanding the banking system, adhering to taxation laws, and implementing solid financial planning and management practices, businesses can ensure their longevity and prosperity in Nepal's promising economy.

G. Employment Laws and Practices in Nepal

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Understanding the Workforce Dynamics and Legal Requirements

In the rapidly evolving business landscape of Nepal, understanding the legal framework governing employment is as crucial as grasping the subtleties of its rich cultural tapestry. This article provides an in-depth look at Nepal's employment laws and practices, offering businesses valuable insights into legally compliant and culturally sensitive workforce management.

Overview of Employment Laws

Labor Legislation: Nepal’s employment relationships are primarily governed by the Labor Act, which outlines the legal framework for working conditions, employee rights, and employer responsibilities. Key provisions include regulations on working hours, overtime compensation, health and safety standards, and employee benefits.

Employee Rights and Employer Obligations: Employees in Nepal are entitled to a set of fundamental rights, such as a regulated workweek, a minimum wage, and prescribed leave entitlements. Employers are obligated to adhere to these standards and ensure fair treatment of employees, including timely payment of wages and adherence to occupational health and safety norms.

Hiring Process

Recruitment Guidelines: The hiring process in Nepal requires compliance with non-discrimination laws and employment quotas for certain groups. Best practices include transparent job postings, merit-based selection, and legal vetting of employment procedures. Employers are encouraged to tap into Nepal's diverse talent pool through various channels, including online job portals, recruitment agencies, and local networks.

Employment Contracts: Drafting a comprehensive employment contract is a legal necessity. Contracts should clearly define terms of employment, job roles, compensation details, and conditions for termination. They must align with legal standards to avoid future disputes and ensure mutual understanding between employer and employee.

Cultural Considerations in the Workplace

Workplace Culture: Nepal's workplace culture is often characterized by respect for hierarchy, indirect communication styles, and a strong sense of community. Understanding these cultural aspects is vital for fostering a harmonious work environment and ensuring effective management practices.

Diversity and Inclusion: Embracing diversity and promoting inclusion is not just a legal mandate but also a business imperative in Nepal. Strategies for creating an inclusive workplace include cultural sensitivity training, equitable employment practices, and accommodation of cultural traditions and holidays.

Managing Employee Relations

Employee Engagement: Engaged employees are more productive and contribute positively to the business. Employers can foster engagement through recognition programs, opportunities for professional growth, and a supportive work environment that values employee contributions.

Handling Disputes: Workplace disputes can be mitigated through clear communication, formal grievance mechanisms, and adherence to the due process as outlined by law. It is advisable to resolve disputes internally when possible, resorting to legal proceedings only when necessary.

Compliance with Employment Regulations

Regulatory Compliance: Compliance with employment regulations is essential. This includes registering employees with the social security fund, contributing to their insurance and pension as mandated, and ensuring a safe work environment in line with occupational health standards.

Staying Informed: The legal landscape is subject to change, and staying informed about updates to employment laws is critical. Regular legal audits and consultations can help businesses remain compliant with evolving regulations.

Training and Development

Employee Development: Investing in the training and development of employees not only enhances their skills but also drives business innovation and competitiveness. It reflects an employer's commitment to their workforce and can significantly improve job satisfaction and retention rates.

Skill Enhancement Programs: Nepal offers various training and skill enhancement programs, some supported by the government or development agencies, aimed at upskilling employees and preparing them for the demands of a modernizing economy.

In Summary: A thorough understanding of employment laws and practices is essential for the success of any business in Nepal. Compliance with legal requirements and sensitivity to cultural nuances are not mutually exclusive but rather complementary facets of effective human resource management. By respecting and adhering to both, businesses can ensure their operations in Nepal are both legally sound and culturally attuned, paving the way for a prosperous and sustainable future.

H. Foreign Investment and Compliance in Nepal

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A Guide to Doing Business in Nepal for International Entrepreneurs, Investors and Companies

Nepal, with its strategic location and emerging market, presents an attractive opportunity for foreign investors. However, navigating the landscape of foreign investment in Nepal requires a thorough understanding of its policies, legal framework, and cultural dynamics. This article offers a comprehensive guide for international entrepreneurs looking to invest in Nepal.

Foreign Investment Policies

Overview of Policies: Nepal's foreign investment policies are designed to welcome investment in various sectors while safeguarding national interests. The policies delineate sectors open to foreign investment and outline any restrictions or limitations, aiming to strike a balance between economic development and national priorities. The recent introduction of the automatic route for foreign investment approval and removal of any minimum investment requirement in the information technology sector have been seen as extremely positive reforms by the private sector and foreign investors. However, the minimum investment requirement of Rs. 20 Million (~150K USD) per investor reduced from earlier Rs. 50 Million (~375K USD) is still perceived as restrictive. 

Benefits for Foreign Investors: The government of Nepal offers several incentives to attract foreign investment, including tax breaks, facilitative procedures for repatriation of profits, and the establishment of special economic zones. These incentives are crafted to make Nepal an appealing destination for international capital.

Compliance and Legal Requirements

Legal Framework: The legal framework governing foreign investment in Nepal involves a series of approvals and registrations, primarily managed by the Department of Industry and the Investment Board Nepal. This framework sets the legal basis for foreign investment activities in the country.

Regulatory Compliance: Compliance with local laws, including labor laws, environmental regulations, and industry-specific requirements, is non-negotiable. Foreign investors must adhere to these regulations to ensure smooth operations and avoid legal complications.

Setting Up a Foreign-Owned Business

Company Registration: Registering a foreign-owned company in Nepal involves a series of steps, starting with obtaining foreign investment approval, securing a business name to obtaining necessary permits. Documentation requirements typically include business plans, project report, financial proofs, and identification documents.

Local Presence: Establishing a local office, hiring local staff, or having a local partner is crucial. These elements help in understanding the market better and facilitate smoother business operations. However, partnering with local entities in terms of ownership and investments are not mandatory and in most of the industries, 100% foreign shareholding is allowed. 

Repatriation of Funds

Guidelines and Limitations: The legal framework in Nepal allows for the repatriation of profits, dividends, and capital investment. However, there are specific procedural requirements and tax implications that must be adhered to, ensuring compliance with foreign exchange regulations.

Cultural and Market Considerations

Understanding Local Market: Adapting to the Nepalese market requires insights into local consumer behavior and business practices. A nuanced understanding of the market dynamics can significantly impact the success of the investment.

Building Local Relationships: Forging strong relationships with local partners, authorities, and customers is crucial. These relationships can provide valuable market insights, facilitate business operations, and assist in navigating the local business environment.

Risk Management

Identifying Risks: Investing in Nepal involves potential risks, including political, economic, and legal uncertainties. Identifying these risks is the first step in creating a robust investment strategy.

Mitigation Strategies: Risk mitigation strategies might include conducting thorough market research, seeking legal consultation, and developing contingency plans. A well-thought-out approach to risk management can safeguard investments and ensure business continuity.

In Summary: For foreign investors and entrepreneurs, understanding and navigating the foreign investment landscape in Nepal is crucial. Familiarizing oneself with the investment policies, legal requirements, and cultural nuances is key to establishing and operating a successful foreign-owned business in Nepal. With proper compliance and strategic planning, the opportunities in Nepal can be fully harnessed for mutual growth and success.

I. Real Estate and Infrastructure in Nepal

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Securing Business Premises and Leveraging Infrastructure

For businesses venturing into Nepal, understanding the dynamics of real estate and the state of infrastructure is crucial. These factors significantly impact operational efficiency and growth potential. This article provides a detailed guide on navigating the real estate market and leveraging the infrastructure landscape for business success in Nepal.

Real Estate for Business

Finding the Right Location: Selecting the ideal location for your business in Nepal involves considering factors such as target market demographics, accessibility, and cost implications. Whether in bustling city centers or quieter rural areas, the location can significantly influence customer reach and operational efficiency. And there may be some kind of business that are now allowed within a metropolitan city or a environmentally sensitive area. 

Leasing vs. Buying: Deciding whether to lease or buy business premises is a critical decision. Leasing offers flexibility and less upfront financial commitment, whereas buying can be a long-term investment offering stability. Both options come with their own set of legal and financial considerations, including contracts, property rights, and tax implications.

Navigating Real Estate Transactions: Understanding the nuances of the Nepalese real estate market is key. This includes knowledge of local property laws, tax obligations, and customary practices in property transactions. Seeking local real estate expertise can facilitate smoother dealings and prevent legal complications.

Infrastructure Overview

State of Infrastructure: Nepal's infrastructure, encompassing transportation networks, telecommunications, and utility services like power and water, varies significantly across regions. Urban areas generally offer more developed infrastructure compared to rural regions, impacting business logistics and operations.

Impact on Business Operations: The state of infrastructure directly affects various aspects of business operations. Challenges in transportation can influence supply chain management, while telecommunications and utility services can impact daily operations and employee productivity.

Urban vs. Rural Considerations

Business in Urban Areas: Urban centers like Kathmandu offer a higher customer density, presenting greater market opportunities. However, businesses may also face increased competition, higher operational costs, and regulatory challenges.

Opportunities in Rural Areas: Rural areas in Nepal offer untapped market potential, particularly in sectors like agriculture, tourism, and local manufacturing. Businesses venturing into these areas can benefit from lower competition and operational costs, though they may face infrastructural limitations.

Development Projects and Future Plans

Government Initiatives: Nepal's government has initiated various infrastructure development projects, including road expansions, energy projects, and digital infrastructure improvements. These initiatives aim to enhance overall economic growth and create a more business-friendly environment. In addition, there are also location based infrastructures where certain districts in Nepal are specified as least developed, undeveloped and less developed districts and businesses operating from these districts enjoy up to 90% tax exemption for initial 10 years of commercial operation.  

Future Outlook: The future infrastructure development in Nepal is poised to open new avenues for business growth. Understanding upcoming projects and plans can help businesses align their strategies with these developments.

Legal and Regulatory Compliance

Construction and Zoning Laws: Compliance with construction codes, zoning laws, and environmental regulations is essential when setting up business premises. This includes understanding the legal requirements for construction, renovation, and building modifications.

Permits and Approvals: Obtaining necessary permits and approvals is a vital step in establishing business premises. This process can vary based on location and the nature of the business, necessitating thorough research and compliance.

In Summary: Securing the right business premises and understanding Nepal's infrastructure landscape are pivotal for business success. Whether operating in an urban or rural setting, awareness of the local real estate market, infrastructure capabilities, and regulatory environment is essential. These elements influence operational efficiency, cost management, and overall business growth in Nepal.

J. Challenges and Risks in Doing Business in Nepal

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Identifying and Overcoming Business Hurdles

Nepal, with its diverse economic landscape and rich cultural heritage, presents unique opportunities for businesses. However, it's imperative to recognize and prepare for the inherent challenges and risks. This article explores the various hurdles faced by businesses in Nepal and provides strategies to effectively overcome them.

Market Challenges

Bureaucratic Hurdles: Navigating Nepal's bureaucratic processes can often be time-consuming and complex. Businesses may encounter delays and red tape in areas like licensing, registration, and compliance. Strategies to manage these hurdles include seeking local expertise, understanding procedural timelines, and maintaining consistent follow-up with relevant authorities.

Economic Volatility: Businesses in Nepal must be prepared to handle economic fluctuations. This includes adapting to changes in currency exchange rates, inflation, and shifts in market demand. Diversifying financial assets, keeping abreast of economic trends, and flexible business planning are key to managing these challenges.

Operational Challenges

Infrastructure Limitations: The intermittent power supply, transportation issues, and technological limitations can impact business operations. Implementing backup systems, exploring alternative energy sources, and investing in technological upgrades can mitigate these limitations.

Supply Chain Management: Managing an efficient supply chain amidst logistical challenges requires strategic planning, establishing strong relationships with local suppliers, and exploring alternative supply chain models to adapt to local market conditions.

Political and Regulatory Risks

Political Stability: Political stability plays a crucial role in shaping the business environment in Nepal. Businesses need to stay informed about the political landscape, which can impact policies, investment climate, and market dynamics.

Regulatory Changes: Keeping up-to-date with regulatory changes is vital. Establishing a protocol for monitoring legal updates and adapting business operations accordingly can help businesses remain compliant and avoid potential legal issues.

Cultural and Communication Barriers

Cultural Nuances: Understanding and respecting cultural differences in business practices, negotiation styles, and consumer preferences is critical for success in Nepal. Adopting a culturally sensitive approach can enhance business relations and market penetration.

Language Barriers: Overcoming language barriers involves hiring local staff or consultants proficient in local languages and customs. This facilitates effective communication and deeper understanding of the Nepalese market.

Financial Risks

Access to Finance: Securing finance, credit facilities, and investment in Nepal can be challenging. Exploring various funding options, maintaining a strong credit history, and building relationships with financial institutions are strategies to overcome these hurdles.

Financial Management: Robust financial management is essential to mitigate risks related to cash flow, credit, and investment decisions. This includes maintaining accurate financial records, implementing effective budgeting, and conducting regular financial audits.

Risk Mitigation Strategies

Planning and Research: Conducting thorough market research and developing contingency plans are crucial for anticipating and mitigating risks. This includes understanding market trends, customer behaviors, and potential business impacts.

Diversification: Diversifying products, services, and markets can reduce dependency on a single revenue stream or supply chain. This approach spreads risk and can lead to more stable business growth.

Building Strong Relationships: Developing strong relationships with local partners, government bodies, and other stakeholders is key to navigating the challenges in Nepal more effectively. These relationships can provide support, insights, and assistance in overcoming business obstacles.

In Summary: While Nepal offers a landscape rich with opportunities, businesses must be aware and prepared for the challenges and risks. Understanding these challenges, coupled with effective planning and strategic decision-making, is crucial for navigating uncertainties and building a resilient and successful business in Nepal. Khatapana, as your local business partner, can help you mitigate and minimize these risks in a proactive manner. 

K. Resources and Support for Businesses in Nepal

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Leveraging Assistance and Networking Opportunities

In the entrepreneurial landscape of Nepal, businesses can tap into a rich vein of resources and support systems. From government initiatives to private sector partnerships, numerous avenues are available to bolster business growth. This guide delves into the myriad of assistance available to businesses in Nepal, ensuring entrepreneurs have the knowledge to leverage these opportunities effectively.

Government Support and Incentives

Business Development Services: The Nepalese government offers a suite of services designed to nurture business development. This includes comprehensive training programs aimed at skill enhancement, financial assistance for startups and established businesses alike, and consultancy services to aid in strategic planning and operational efficiency.

Incentive Programs: A variety of tax incentives, grants, and subsidies are on offer, geared towards stimulating business growth and enticing foreign investment. These programs are crafted to ease the financial burden on businesses and encourage economic diversification and innovation.

Private Sector Support

Business Associations and Chambers of Commerce: Joining a business association or chamber of commerce can open doors to invaluable networking opportunities, resources for business growth, and advocacy on policy issues. These organizations serve as a collective voice for the business community, offering support and guidance for navigating the commercial landscape.

Consultancy and Advisory Services: Private firms provide consultancy and advisory services that can be crucial for business planning, financial management, and market strategy development. Leveraging these services can offer competitive advantages and assist in making informed business decisions. Our sister concern Nepal Invests in one such platform that aims to become a window for foreign investors and companies. 

Networking and Collaboration

Industry Events and Conferences: Nepal hosts a variety of industry events, trade shows, and conferences that are hotbeds for networking and business development opportunities. Participation in these events can lead to partnerships, customer leads, and insights into emerging industry trends.

Collaborative Platforms: The use of collaborative platforms and co-working spaces facilitates networking, resource sharing, and community engagement. These spaces provide a conducive environment for collaboration and innovation.

Educational and Training Resources

Workshops and Training Programs: Workshops, seminars, and training programs are readily available, focusing on enhancing business skills in management, marketing, finance, and more. These educational resources are designed to empower entrepreneurs with the knowledge to drive their businesses forward.

Online Resources: A multitude of online platforms, websites, and forums offer valuable business insights, market trends, and educational content. These resources are essential for staying informed and competitive in the digital age.

Technology and Innovation Support

Tech Hubs and Incubators: Tech hubs, incubators, and accelerators play a pivotal role in supporting startups and innovation-driven businesses. These entities provide mentorship, funding, and resources to help technology-oriented businesses start and scale.

Digital Transformation Assistance: Resources to aid in digital transformation are available, assisting businesses in leveraging technology to improve efficiency, reach new markets, and innovate their offerings.

Legal and Regulatory Assistance

Legal Advisory Services: Access to legal advisory services is crucial for ensuring compliance with company law and other legal aspects of running a business. Legal advisors provide guidance on navigating Nepal’s legal system, offering support for contracts, disputes, and regulatory matters. For example, one of our partner, Startup Law Advisor , provides all kind of legal guidance, assistance and solutions for startups and entrepreneurs in Nepal. 

Regulatory Guidance: Staying abreast of regulatory changes and compliance requirements is critical. Resources such as government bulletins, legal updates, and compliance checklists are invaluable for businesses to maintain adherence to laws and regulations.

In Summary: The resources and support available for businesses in Nepal are extensive and varied, encompassing both government and private sector offerings. By utilizing these resources, businesses can gain significant advantages in knowledge, networking, financial assistance, and operational support, all contributing to a thriving business environment in Nepal. Our Super Business App showcases all kinds of business assistance and networking opportunities. 

L. Embarking on a Business Journey in Nepal

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Reflecting on the Journey: As we reach the conclusion of our comprehensive guide to starting a business in Nepal, it's important to reflect on the journey ahead. Nepal, with its unique strategic position, diverse economic sectors, and evolving market, presents a landscape filled with opportunities for growth and innovation.

Key Takeaways:

  • Understanding the Landscape: The success of your business in Nepal hinges on understanding the local market dynamics, legal framework, financial aspects, and cultural nuances.
  • Navigating Challenges: While Nepal offers ample opportunities, it also poses unique challenges. Effective planning, adaptability, and strategic thinking are crucial for navigating these challenges.
  • Leveraging Resources: Utilize the various resources and support systems available in Nepal, both from the government and private sectors, to aid in your business development.

Final Thoughts: Starting a business in Nepal is not just about tapping into a new market; it's about being part of a vibrant and diverse economic ecosystem. It's a journey that requires patience, perseverance, and a deep understanding of the local environment.

For those ready to embark on this exciting entrepreneurial journey, remember that every challenge presents an opportunity to learn and grow. The Nepalese market, with its rich culture and emerging economy, offers a canvas for entrepreneurs to create impactful and successful businesses.

In Summary: Nepal stands as a promising destination for entrepreneurs and investors. With the right approach, resources, and understanding, your business can thrive in this dynamic environment. Embrace the journey with enthusiasm and determination, and be a part of Nepal's growing economic story. 

M. Take Your Business Vision to New Heights with Khatapana

Embark on your entrepreneurial journey in nepal with confidence.

Are you ready to turn your business dreams into reality in the heart of Nepal? Khatapana is here to guide you every step of the way. As a comprehensive platform offering a suite of services for entrepreneurs and investors, we're dedicated to simplifying your business journey in this dynamic land.

Why Choose Khatapana?

  • Expertise in Local Market: With deep insights into Nepal’s business landscape, we provide tailored advice to navigate the market effectively.
  • Comprehensive Legal and Financial Services: From company registration to tax compliance, our range of services ensures your business is set up for success and remains compliant.
  • Innovative Technology Solutions: Leverage our cutting-edge digital tools for efficient business management and growth.
  • Personalized Support: Our team of experts offers personalized support, understanding your unique business needs and offering solutions that make a difference.

Our Offerings:

  • Business Incorporation and Setup: Simplify your company formation process with our expert guidance and streamlined procedures.
  • Taxation and Accounting Services: Stay ahead of your financial obligations with our comprehensive taxation and accounting solutions.
  • Legal Compliance and Advisory: Navigate the legal landscape of Nepal with ease, thanks to our expert legal advisory and compliance services.
  • Market Research and Strategy Development: Unlock the potential of the Nepalese market with our in-depth research and strategic planning support.
  • Networking and Local Insights: Connect with key local players and gain valuable market insights to drive your business forward.

Take the Next Step  

Don't let the complexities of starting and running a business in Nepal hold you back. Khatapana is your partner in this journey, equipped to help you overcome challenges and seize opportunities. Whether you're a seasoned entrepreneur or a budding business owner, our holistic approach and customized services are designed to pave your path to success.

Join the Community of Successful Entrepreneurs: Embrace the opportunity to be part of Nepal’s vibrant business community. Visit our service page to learn more about our services and how we can help transform your business vision into a thriving reality.

Contact Us Today  

Ready to start your business journey in Nepal? Download our Super Business App and reach out to us through our in-app chat consultation option. You may also contact us at [email protected] for a consultation and discover how we can assist in elevating your business aspirations.

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Grocery Business Plan

small grocery store business plan pdf in nepal

Free Business Plan Template

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  • Fill in the blanks – Outline
  • Financial Tables

How to Write a Grocery Store Business Plan?

Writing a grocery store business plan is a crucial step toward the success of your business. Here are the key steps to consider when writing a business plan

1. Executive Summary

An executive summary is the first section of the business plan intended to provide an overview of the whole business plan. Generally, it is written after the entire business plan is ready. Here are some components to add to your summary:

Start with a brief introduction:

Market opportunity:, mention your products and services:, management team:, financial highlights:, call to action:.

Ensure you keep your executive summary concise and clear, use simple language, and avoid jargon.

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small grocery store business plan pdf in nepal

2. Business Overview

Depending on what details of your business are important, you’ll need different elements in your business overview. Still, there are some foundational elements like business name, legal structure, location, history, and mission statement that every business overview should include:

About the business:

Provide all the basic information about your business in this section like:

  • The name of the grocery store and the concept behind it: like are you opening a supermarket, small grocery store, mini grocery store, convenience store, or something else?
  • Company structure of your supermarket whether it is a sole proprietorship, LLC, partnership firm, or others.
  • Location of your supermarket and the reason why you selected that place.

Mission statement:

Business history:, future goals:.

This section should provide an in-depth understanding of your grocery store business. Also, the business overview section should be engaging and precise.

3. Market Analysis

Market analysis provides a clear understanding of the market in which your small grocery store business will run along with the target market, competitors, and growth opportunities. Your market analysis should contain the following essential components:

Target market:

Market size and growth potential:, competitive analysis:, market trends:, regulatory environment:.

Some additional tips for writing the market analysis section of your business plan:

  • Use a variety of sources to gather data, including industry reports, market research studies, and surveys.
  • Be specific and provide detailed information wherever possible.
  • Include charts and graphs to help illustrate your key points.
  • Keep your target audience in mind while writing the business plan

4. Products And Services

The product and services section of a grocery store business plan should describe the specific services and products that will be offered to customers. To write this section should include the following:

List the product:

  • Create a list of the services that your grocery store will offer: fresh produce, meat, poultry products, dairy products, turkey, cookies, chocolates, bread, grain, beverages, frozen food, and others.

Emphasize safety and quality:

Overall, a business plan’s product and services section should be detailed, informative, and customer-focused. By providing a clear and compelling description of your offerings, you can help potential investors and readers understand the value of your business.

5. Sales And Marketing Strategies

Writing the sales and marketing strategies section means a list of strategies you will use to attract and retain your clients. Here are some key elements to include in your sales & marketing plan:

Develop your unique selling proposition (USP):

Determine your pricing strategy:, marketing strategies:, sales strategies:, customer retention:.

Overall, the sales and marketing strategies section of your business plan should outline your plans to attract and retain customers and generate revenue. Be specific, realistic, and data-driven in your approach, and be prepared to adjust your strategies based on feedback and results.

6. Operations Plan

When writing the operations plan section, it’s important to consider the various aspects of your business processes and procedures involved in operating a business. Here are the components to include in an operations plan:

Hiring plan:

Operational process:, technology and equipment:.

By including these key elements in your operations plan section, you can create a comprehensive plan that outlines how you will run your grocery store business.

7. Management Team

The management team section provides an overview of the individuals responsible for running the grocery store. This section should provide a detailed description of the experience and qualifications of each manager, as well as their responsibilities and roles.

Key managers:

Organizational structure:, compensation plan:, board of advisors:.

Describe the key personnel of your company and highlight why your business has the fittest team.

8. Financial Plan

When writing the financial plan section of a business plan, it’s important to provide a comprehensive overview of your financial projections for the first few years of your business.

Profit & loss statement:

Cash flow statement:, balance sheet:, break-even point:, financing needs:.

Remember to be realistic with your financial projections, and to provide supporting evidence for all of your estimates.

9. Appendix

When writing the appendix section, you should include any additional information that supports the main content of your plan. This may include financial statements, market research data, legal documents, and other relevant information.

  • Include a table of contents for the appendix section to make it easy for readers to find specific information.
  • Include financial statements such as income statements, balance sheets, and cash flow statements. These should be up-to-date and show your financial projections for at least the first three years of your business.
  • Provide market research data, such as statistics on the size of the grocery industry, consumer demographics, and trends in the industry.
  • Include any legal documents such as permits, licenses, and contracts.
  • Provide any additional documentation related to your business plans, such as marketing materials, product brochures, and operational procedures.
  • Use clear headings and labels for each section of the appendix so that readers can easily find the information they need.

Remember, the appendix section of your grocery store business should only include relevant and important information that supports the main content of your plan.

The Quickest Way to turn a Business Idea into a Business Plan

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This grocery store business plan sample will provide an idea for writing a successful plan, including all the essential components of your business.

After this, if you are still confused about how to write an investment-ready business plan to impress your audience, then download our grocery store business plan pdf .

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Frequently asked questions, why do you need a grocery store business plan.

A business plan is an essential tool for anyone looking to start or run a successful supermarket. It helps to get clarity in your business, secures funding, and identifies potential challenges while starting and growing your grocery store.

Overall, a well-written plan can help you make informed decisions, which can contribute to the long-term success of your store.

How to get funding for your grocery store business?

There are several ways to get funding for your grocery store, but one of the most efficient and speedy funding options is self-funding. Other options for funding are

  • Bank loan – You may apply for a loan in government or private banks.
  • Small Business Administration (SBA) loan – SBA loans and schemes are available at affordable interest rates, so check the eligibility criteria before applying it.
  • Crowdfunding – The process of supporting a project or business by getting a lot of people to invest in your store, usually online.
  • Angel investors – Getting funds from angel investors is one of the most sought options for startups.
  • Venture capital – Venture capitalists will invest in your business in exchange for a percentage of shares, so this funding option is also viable.

Apart from all these options, there are small business grants available, check for the same in your location and you can apply for it.

Where to find business plan writers for your grocery store business?

There are many business plan writers available, but no one knows your business and idea better than you, so we recommend you write your grocery store business plan and outline your vision as you have in your mind.

What is the easiest way to write your grocery store business plan?

A lot of research is necessary for writing a business plan, but you can write your plan most efficiently with the help of any grocery store business plan example and edit it as per your need. You can also quickly finish your plan in just a few hours or less with the help of our business plan software.

About the Author

small grocery store business plan pdf in nepal

Upmetrics Team

Upmetrics is the #1 business planning software that helps entrepreneurs and business owners create investment-ready business plans using AI. We regularly share business planning insights on our blog. Check out the Upmetrics blog for such interesting reads. Read more

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Supermarket Business Plan

MAR.17, 2023

small grocery store business plan pdf in nepal

1. Supermarket Business Plan Template and Sample

This business plan to open a supermarket will help you create a comprehensive business plan for your supermarket. This plan will help you outline your marketing strategy, financial projections, operations, and personnel plans.

Your marketing strategy should include a detailed description of your target market and the methods you plan to use to reach and retain customers. Your financial projections should include a detailed breakdown of your projected expenses, net income, and cash flow. Your operations plan should outline your strategies for stocking the store, implementing customer service and loyalty programs, and managing the store’s day-to-day operations.

The plan can be used as a Farmers Market Business Plan or for any other business.

2. Executive Summary

Business overview.

Bella Supermarket is a full-service grocery store that offers a variety of fresh and organic products to the local community. The grocery supermarket store will provide a wide selection of grocery items, fresh produce, dairy, frozen items, and specialty items. Bella Supermarket will also offer an online ordering and delivery service for customers who prefer to shop from the comfort of their homes.

The store will feature a full-service deli and bakery and a prepared foods section with a variety of ready-to-eat meals like a Wholesaling Business Plan . Bella Supermarket will also feature a section dedicated to natural and organic products to meet the growing demand for healthier food options.

Bella Supermarket will be located in a highly visible location with ample parking and easy access from the highway. The store will be open seven days a week and offer competitive prices to attract customers. Bella Supermarket will also offer a loyalty program to reward frequent shoppers.

Bella Supermarket will focus on providing excellent customer service and a friendly shopping environment. The store will be staffed with knowledgeable employees who can help customers find their desired products. The store will also have an in-house nutritionist who can provide advice and guidance on healthy eating.

Bella Supermarket is committed to giving back to the community and will actively participate in local events and organizations. The store will also make an effort to source local products whenever possible.

Introducing Bella Supermarket, a full-service grocery store specializing in fresh, healthy, and affordable food products. Our selection of products includes

  • Dairy products
  • Frozen foods
  • Fruits and vegetables
  • Snacks and beverages
  • Household and health care items
  • Organic and natural foods
  • Prepared meals
  • Bakery products
  • Non-food items (cleaning supplies, pet supplies, etc.)

Customer Focus

Our main customer focus is the families in our local area who are looking for an alternative to traditional grocery stores. In the Retail Discount Store Business , we will provide fresh, organic, and locally sourced produce, ethically sourced meats, and a wide selection of specialty items that cater to our target customer base. We will also provide a welcoming and comfortable shopping experience, with friendly customer service and knowledgeable staff, to ensure that customers have a pleasant and enjoyable shopping experience.

Management Team

Our management team consists of experienced professionals in the retail supermarket industry with expertise in marketing, finance, operations, and customer service. Our team is committed to delivering a superior customer experience and will ensure that our store is well-stocked, clean, and inviting. Our team will also work closely with local farmers and suppliers to ensure that our store has the freshest and highest quality produce, meats, and specialty items available.

Success Factors

We will be successful if we can build a loyal customer base by providing an exceptional shopping experience, offering quality products at competitive prices, and providing excellent customer service. Similar to the Old Style Corner Store Business Plan , we will also need to ensure that we stay up to date with industry trends and changes and remain competitive within the local market. Additionally, we will need to build strong relationships with our neighborhood supermarkets, local farmers, and suppliers to ensure that our store has the best selection of fresh and organic produce and meats, as well as specialty items.

small grocery store business plan pdf in nepal

Financial Highlights

The financial highlights of this supermarket’s business plan provide an overview of the expected financial performance of this supermarket. The plan projects a net income of $1.1 million for the first year, with a projected growth rate of 10% for the following years. The plan also projects a gross margin of 30% and a net profit margin of 5%. Additionally, the plan estimates total operating expenses of $750,000 for the first year.

  • Net Income: $1.1 million (first year) with a 10% growth rate for subsequent years
  • Gross Margin: 30%
  • Net Profit Margin: 5%
  • Operating Expenses: $750,000 (first year)

Supermarket Business Plan - Proforma Financial Projections

3. Company Overview

Who is bella supermarket.

Bella Supermarket is a family-owned and operated grocery store in the Texas area. Our goal is to provide the local community with a convenient and affordable shopping experience. We are committed to providing quality products and excellent customer service.

Our store will provide a variety of products, including fresh produce, meat and poultry, dairy, frozen foods, canned goods, health and beauty products, and other grocery items. We also plan to offer a variety of specialty items, such as organic and natural foods, gourmet cheeses, and international items. We will also offer a wide selection of prepared foods, such as sandwiches, salads, and prepared meals.

At Bella Supermarket, we are dedicated to providing a pleasant shopping experience. Our friendly and knowledgeable staff will be available to assist customers with their shopping needs. We will also offer delivery services for those customers who are unable to shop in person.

We will strive to offer competitive pricing on all of our products. We will also work closely with local farmers and producers to ensure that our customers are receiving the freshest and highest-quality products available.

At Bella Supermarket, we value our customers and will strive to provide a pleasant shopping experience. We look forward to serving the Texas community and participating actively in the local economy.

Bella Supermarket History

Bella Supermarket has been a family-owned and operated business since its inception in 1989. The founders, Jack and Maria Bello, opened the original store in San Antonio, Texas. Since then, Bella Supermarket has expanded to over twenty stores throughout Texas.

The mission of Bella Supermarket is to provide a convenient and affordable shopping experience with excellent customer service. Bella Supermarket has invested in modern technology, such as self-checkout kiosks, online ordering, and digital payment systems to achieve this. They also offer weekly specials and discounts to help shoppers save money.

Bella Supermarket strives to be an active community member, reaching out to local schools and charities. They host weekly events such as kids’ cooking classes and nutrition seminars to educate customers about healthy eating habits.

Bella Supermarket has also taken steps towards environmental sustainability by reducing its plastic bag usage and utilizing energy-efficient lighting systems. In addition, the company works with local farmers and businesses to provide fresh and organic produce.

Bella Supermarket is a great place to shop for value-conscious shoppers who want quality groceries at a great price. Their commitment to customer service and environmental sustainability makes them an ideal business partner for any community. With its state-of-the-art technology, extensive selection, and commitment to quality, Bella Supermarket should be the go-to choice for any grocery needs.

4. Industry Analysis

Supermarkets are an integral part of the retail industry in the United States. Supermarkets offer customers a wide selection of grocery and other products, including fresh produce, dairy, frozen foods, health and beauty products, household items, and more. The supermarket industry has seen steady growth over the past five years and is projected to grow at a rate of 3.5% per year over the next five years. This growth is driven primarily by an increase in the number of households, as well as an increase in disposable income.

Texas is the second-largest state in the US, with a population of 29.7 million. Dallas, Houston, and San Antonio are the three largest cities in the state. Dallas has the highest concentration of supermarkets in the state, with over 5,000 locations. Houston and San Antonio have over 3,000 and 2,000 supermarkets, respectively. The majority of supermarkets in Texas are independently owned and operated, though a few are part of large chains.

The supermarket industry is highly competitive, with large chains such as Kroger, Walmart, Safeway, and more vying for shoppers’ business. To remain competitive, supermarkets must offer various products at competitive prices. The industry is also highly regulated, with food safety standards, zoning regulations, and other restrictions that must be followed to remain in business.

The supermarket industry is highly fragmented, with large chains such as Kroger, Walmart, and Safeway accounting for the majority of the market share. Smaller regional chains, as well as independently owned and operated supermarkets, make up the rest of the market. The industry is highly competitive, and supermarkets must offer various products, competitive prices, and excellent customer service to remain competitive.

5. Customer Analysis

Demographic profile of target market.

To effectively market and develop a successful business plan for a supermarket in Texas, it is important to understand the customer base. Texas has an estimated population of 29.7 million people and is the second-largest state in the US. The state has an extremely diverse population, with a mix of rural and urban areas and many immigrants from Mexico and other countries.

The state is divided into four major regions: East Texas, Central Texas, North Texas, and South Texas. Each region has different characteristics, such as economic, political, and cultural. Understanding the different regions and their differences can help create a better business plan and marketing strategy.

The majority of the population in Texas is made up of White non-Hispanic individuals at 44%, followed closely by Hispanic individuals at 39%. African-Americans and Asian Americans make up around 14% and 3% of the population, respectively. The population’s median age is 33.7, with the largest age group being 25 to 34-year-olds, who make up 22% of the population. The median household income is $58,000, and the poverty rate is 16%.

Customer Segmentation

To effectively target the right customer base for a supermarket in Texas, it is important to segment the customer base into different demographic groups. The segments could include:

Young Families – This segment includes families with children under the age of 18. These families are typically looking for affordable, fresh food options and convenience.

Millennials – This segment includes individuals between the ages of 18 and 34. They are looking for convenience and healthy food options and are more price-conscious.

Seniors – This segment includes individuals over the age of 65. They are typically looking for convenience, fresh food options, and value.

6. Competitive Analysis

The supermarket business is a highly competitive industry, with numerous large operators vying for market share. This business plan section examines the current competitive landscape and identifies the strengths and weaknesses of both direct and indirect competitors.

Direct and Indirect Competitors

Direct Competitors

Supermarkets in the local area are direct competitors in the supermarket business. Walmart, Kroger, Safeway, Target, and other regional grocery store chains fall into this category. In addition to grocery items, prepared foods, household items, and other convenience items, these competitors offer similar products and services. These competitors also offer competitive pricing and may also offer discounts and other promotions to attract customers.

  • Well-established relationships with suppliers, allowing them to offer competitive prices.
  • Brand recognition and loyalty among customers.
  • Expertise in the industry and a wide selection of products.

Weaknesses:

  • High overhead costs associated with operating multiple stores.
  • Limited marketing budgets, leading to inadequate customer awareness.
  • Lack of flexibility in responding to changes in the market.

Indirect Competitors

The indirect competitors in the supermarket business are non-traditional grocery stores. These include convenience, discount, drug, and online grocery stores. These competitors offer similar products and services but may not offer the same level of convenience, selection, and pricing as a traditional supermarket. These competitors may also offer additional services such as pharmacy, banking, and other services. Additionally, these competitors may offer discounts and other promotions, such as loyalty programs and discounts for frequent shoppers.

  • Lower overhead costs associated with limited store locations.
  • Ability to offer competitive prices due to lower overhead costs.
  • Innovation and flexibility in responding to changing market trends.
  • Limited brand recognition and customer loyalty.
  • Lack of expertise in certain areas of the business.
  • Inadequate marketing budgets, leading to limited customer awareness.

Competitive Advantage

Supermarkets have several competitive advantages over their competitors. Supermarkets offer a wide selection of items and competitive pricing. They also offer convenience to their customers, as they are often located close to the customer’s home. Supermarkets also have the ability to offer loyalty programs and special promotions to their customers. Additionally, supermarkets often have well-trained staff to help customers find the necessary items. Finally, supermarkets can often provide customers with a more personalized shopping experience.

7. Marketing Plan

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The marketing plan for starting the supermarket business will focus on targeting customers in our local area. We will use traditional and digital marketing methods to reach our target market.

Traditional marketing methods will include print and broadcast advertising, direct mail campaigns, and promotional events. Our print and broadcast campaigns will focus on highlighting the unique features and benefits of our supermarket, such as our wide selection of fresh produce, organic and gluten-free options, and competitive prices. Our direct mail campaigns will target local households and offer special discounts and promotions. Finally, we will host promotional events at local parks and other public spaces to attract new customers and help build brand awareness.

Our digital marketing plan will use social media platforms, our website, and search engine optimization (SEO) to reach our target audience. Our social supermarket campaigns will highlight our products and services while engaging our followers with interesting content related to food and nutrition. Our online supermarket business plan’s website will feature our products, services, and promotions and allow customers to order online. Finally, our SEO efforts will optimize our website for local search terms, such as “supermarket near me,” to ensure we are visible in local search results.

Our direct competitors will be other local supermarkets offering similar products and services. These competitors will likely have similar price points, promotions, and customer service.

Our indirect competitors will be other retailers that offer some of the same products and services as our supermarket, such as convenience stores, health food stores, and online grocery delivery services. These competitors may offer some of the same products as us at lower prices or may offer convenience and other services we cannot.

Promotions Strategy

The business will utilize various promotional tactics to create awareness and draw customers to the store. The primary tactics will include:

  • Social media: The business will use social media platforms like Facebook, Twitter, Instagram, and YouTube to reach potential customers. The business can create brand awareness by posting engaging and informative content about the business, products, and services.
  • Email marketing: The business will create an email database of customers and send them weekly emails to inform them of new products, promotions, and offers.
  • Advertising: The business will advertise in local newspapers and radio stations to create awareness and draw customers to the store.
  • Promotional events: The business will host promotional events such as cooking demonstrations and tastings to draw customers to the store.
  • Loyalty program: The business will implement a loyalty program to reward customers for their loyalty and encourage repeat purchases.

Our pricing strategy will focus on providing competitive prices that reflect the quality of our products and services. We will also focus on providing value to our customers by offering discounts and other promotions. We will monitor our competitors’ prices to ensure our prices remain competitive.

8. Operations Plan

Operation functions.

  • Store Management: This will include the day-to-day operations of the store, such as stocking shelves, managing customer service, and overseeing cash register transactions.
  • Inventory Management: This will involve managing orders, tracking stock levels, and replenishing items as needed.
  • Financial Management: This will include creating and managing budgets, tracking expenses, and creating financial reports.
  • Marketing: This will involve creating and executing marketing plans, developing promotional campaigns, and analyzing customer data.
  • Human Resources: This will involve recruiting, hiring, and training new staff; managing employee payroll; and ensuring compliance with labor laws.

5/15/202X – Develop Business Plan

5/22/202X – Research Potential Locations

6/1/202X – Secure Financing

6/8/202X – Hire Staff

6/15/202X Order Supplies

6/22/202X – Set Up Shop

7/1/202X – Promote Business

7/8/202X – Launch Grand Opening

7/15/202X – Monitor Performance

7/22/202X – Adjust Strategies

9. Management Team

The chief executive officer (CEO) will lead the business strategy, create the vision, and oversee the day-to-day operations. The CEO will be responsible for making sure that the business meets its objectives and meets customer satisfaction.

Company Staff

Company staff should include a team of experienced and knowledgeable personnel in order to ensure that the business runs smoothly and efficiently. This team should include

  • Manager/Operations
  • Assistant manager
  • Store clerks
  • Receptionist
  • Security Personnel

10. Financial Plan

We are seeking funding of $2 million to cover the costs of setting up and running our supermarket business. This funding will cover the supermarket’s startup and operational costs.

Key Revenue & Costs

Key Revenue

The main source of revenue for the mini supermarket business plan is sales of grocery items and other related products, such as prepared foods, beverages, and other convenience items. Sales of prepared foods and beverages are expected to account for approximately 40% of total revenue, while grocery items will make up the remaining 60%.

The key costs associated with the Supermarket Business Plan include the following:

  • Personnel costs (including wages, benefits, and taxes): 25%
  • Rent, utilities, and other overhead costs: Approximately 10%
  • Cost of goods (including food, beverages, and other products): 50%
  • Marketing and advertising costs: 5%
  • Miscellaneous costs (including insurance, maintenance, and licensing fees): 10%

Funding Requirements and Use of Funds

Funding Requirements

  • Working capital – $200,000
  • Expansion capital – $3 million
  • Total Funding Requirements – $3.2 million

Use of Funds

  • Construction – $1.5 million
  • Equipment and Supplies – $700,000
  • Inventory – $500,000
  • Pre-opening Expenses – $200,000
  • Working Capital – $200,000

Key Assumptions

These assumptions are essential for obtaining the company loan and estimating income and costs for the financials.

The supermarket will generate $1,200,000 in annual revenue.

The supermarket will have an average gross margin of 25%.

The supermarket will have an average markup of 25%.

The supermarket will employ 15 full-time employees.

The supermarket will have a start-up cost of $500,000.

The supermarket will have a monthly income of $100,000.

The supermarket will have an average inventory turnover of 8.

The supermarket will offer a variety of products and services.

The supermarket will have a customer base of 500 people.

The supermarket will have an average customer satisfaction rating of 8/10.

Financial Projections

All tables in PDF

  • What is a supermarket business plan? A supermarket business plan is a document that outlines the strategy and goals of a supermarket business. It includes the goals and objectives, market analysis, marketing strategies, financial projections, organizational structure, and other important details. The plan should be comprehensive and provide an overall picture of the business, its operations, and its potential for success.
  • What are the main types of supermarkets? Supermarkets are an important part of modern life, providing convenience and variety for shoppers. Several types of supermarkets are available today, each offering different services and products. The most common type of supermarket is the traditional grocery store, which offers many food items, including fresh produce and packaged goods. These stores also often have a selection of household and personal care items and health and beauty products. Another popular type of supermarket is the discount store, which offers various products at discounted prices. These stores typically have a smaller selection than traditional grocery stores but can be a great option for shoppers looking for bargains. Organic supermarkets are also growing in popularity, offering a selection of organic and natural foods. These stores often provide product information and have knowledgeable staff to help customers make informed decisions.
  • What are the main sources of revenues and expenses for a supermarket? The main sources of revenue for a supermarket include the sales of food, beverages, and other merchandise, as well as services such as deli counters and bakery items. Expenses for a supermarket include the costs of purchasing inventory, labor, rent, utilities, marketing, and other overhead. Additionally, supermarkets must account for the costs of managing their supply chain, such as shipping and warehousing products.
  • How do you get funding for your supermarket business plan? There are several ways to secure funding for a supermarket business plan. One of the most common methods is to seek out investors who are willing to provide capital. This can include both individuals and companies. It is important to clearly outline the potential return on investment for potential investors to attract their interest. Additionally, obtaining funding through loans from banks or other financial institutions may be possible. It is important to have a well-crafted business plan that demonstrates a viable path to profitability. Finally, government grants may be available in some cases, and they should be explored as a potential funding source.

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How to write a business plan for a grocery store?

grocery store business plan

Creating a business plan for a grocery store is an essential process for any entrepreneur. It serves as a roadmap that outlines the necessary steps to be taken to start or grow the business, the resources required, and the anticipated financial outcomes. It should be crafted with method and confidence.

This guide is designed to provide you with the tools and knowledge necessary for creating a grocery store business plan, covering why it is so important both when starting up and running an established business, what should be included in your plan, how it should be structured, what tools should be used to save time and avoid errors, and other helpful tips.

We have a lot to cover, so let's get to it!

In this guide:

Why write a business plan for a grocery store?

  • What information is needed to create a business plan for a grocery store?
  • What goes in the financial forecast for a grocery store?
  • What goes in the written part of a grocery store business plan?
  • What tool can I use to write my grocery store business plan?

Being clear on the scope and goals of the document will make it easier to understand its structure and content. So before diving into the actual content of the plan, let's have a quick look at the main reasons why you would want to write a grocery store business plan in the first place.

To have a clear roadmap to grow the business

Small businesses rarely experience a constant and predictable environment. Economic cycles go up and down, while the business landscape is mutating constantly with new regulations, technologies, competitors, and consumer behaviours emerging when we least expect it.

In this dynamic context, it's essential to have a clear roadmap for your grocery store. Otherwise, you are navigating in the dark which is dangerous given that - as a business owner - your capital is at risk.

That's why crafting a well-thought-out business plan is crucial to ensure the long-term success and sustainability of your venture.

To create an effective business plan, you'll need to take a step-by-step approach. First, you'll have to assess your current position (if you're already in business), and then identify where you'd like your grocery store to be in the next three to five years.

Once you have a clear destination for your grocery store, you'll focus on three key areas:

  • Resources: you'll determine the human, equipment, and capital resources needed to reach your goals successfully.
  • Speed: you'll establish the optimal pace at which your business needs to grow if it is to meet its objectives within the desired timeframe.
  • Risks: you'll identify and address potential risks you might encounter along the way.

By going through this process regularly, you'll be able to make informed decisions about resource allocation, paving the way for the long-term success of your business.

To anticipate future cash flows

Regularly comparing your actual financial performance to the projections in the financial forecast of your grocery store's business plan gives you the ability to monitor your business's financial health and make necessary adjustments as needed.

This practice allows you to detect potential financial issues, such as unexpected cash shortfalls before they escalate into major problems. Giving you time to find additional financing or put in place corrective measures.

Additionally, it helps you identify growth opportunities, like excess cash flow that could be allocated to launch new products and services or expand into new markets.

Staying on track with these regular comparisons enables you to make well-informed decisions about the amount of financing your business might require, or the excess cash flow you can expect to generate from your main business activities.

To secure financing

A detailed business plan becomes a crucial tool when seeking financing from banks or investors for your grocery store.

Investing and lending to small businesses are very risky activities given how fragile they are. Therefore, financiers have to take extra precautions before putting their capital at risk.

At a minimum, financiers will want to ensure that you have a clear roadmap and a solid understanding of your future cash flows (like we just explained above). But they will also want to ensure that your business plan fits the risk/reward profile they seek.

This will off-course vary from bank to bank and investor to investor, but as a rule of thumb. Banks will want to see a conservative financial management style (low risk), and they will use the information in your business plan to assess your borrowing capacity — the level of debt they think your business can comfortably handle — and your ability to repay the loan. This evaluation will determine whether they'll provide credit to your grocery store and the terms of the agreement.

Whereas investors will carefully analyze your business plan to gauge the potential return on their investment. Their focus lies on evidence indicating your grocery store's potential for high growth, profitability, and consistent cash flow generation over time.

Now that you recognize the importance of creating a business plan for your grocery store, let's explore what information is required to create a compelling plan.

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Information needed to create a business plan for a grocery store

Drafting a grocery store business plan requires research so that you can project sales, investments and cost accurately in your financial forecast, and convince the reader that there is a viable commercial opportunity to be seized.

Below, we'll focus on three critical pieces of information you should gather before starting to write your plan.

Carrying out market research for a grocery store

As you consider writing your business plan for a grocery store, conducting market research becomes a vital step to ensure accurate and realistic financial projections.

Market research provides valuable insights into your target customer base, competitors, pricing strategies, and other key factors that can significantly impact the commercial success of your business.

Through this research, you may uncover trends that could influence your grocery store.

Your market research may reveal that customers may be more likely to purchase organic or eco-friendly products, or that they might be looking for more convenience-focused items such as pre-prepared meals or ready-to-go snacks.

Such market trends play a significant role in forecasting revenue, as they offer valuable data about potential customers' spending habits and preferences.

By incorporating these findings into your financial projections, you can present investors with more accurate information, helping them make informed decisions about investing in your grocery store.

Developing the marketing plan for a grocery store

Before delving into your grocery store business plan, it's imperative to budget for sales and marketing expenses.

To achieve this, a comprehensive sales and marketing plan is essential. This plan should provide an accurate projection of the necessary actions to acquire and retain customers.

Additionally, it will outline the required workforce to carry out these initiatives and the corresponding budget for promotions, advertising, and other marketing endeavours.

By budgeting accordingly, you can ensure that the right resources are allocated to these vital activities, aligning them with the sales and growth objectives outlined in your business plan.

The staffing and capital expenditure requirements of a grocery store

Whether you are starting or expanding a grocery store, it is important to have a clear plan for recruitment and capital expenditures (investment in equipment and real estate) in order to ensure the success of the business.

Both the recruitment and investment plans need to be coherent with the timing and level of growth planned in your forecast, and require appropriate funding.

A grocery store might incur staffing costs such as wages for grocery store employees, payroll taxes, and worker's compensation insurance. In addition, the grocery store might incur equipment costs such as refrigerators, freezers, shelves, and checkout counters.

In order to create a realistic financial forecast, you will also need to consider the other operating expenses associated with running the business on a day-to-day basis (insurance, bookkeeping, etc.). 

Once you have all the necessary information to create a business plan for your grocery store, it is time to start creating your financial forecast.

What goes into your grocery store's financial forecast?

The objective of the financial forecast of your grocery store's business plan is to show the growth, profitability, funding requirements, and cash generation potential of your business over the next 3 to 5 years.

The four key outputs of a financial forecast for a grocery store are:

  • The profit and loss (P&L) statement ,
  • The projected balance sheet ,
  • The cash flow forecast ,
  • And the sources and uses table .

Let's look at each of these in a bit more detail.

The projected P&L statement

Your grocery store forecasted P&L statement enables the reader of your business plan to get an idea of how much revenue and profits your business is expected to make in the near future.

forecasted profit and loss statement in a grocery store business plan

Ideally, your reader will want to see:

  • Growth above the inflation level
  • Expanding profit margins
  • Positive net profit throughout the plan

Expectations for an established grocery store will of course be different than for a startup. Existing businesses which have reached their cruising altitude might have slower growth and higher margins than ventures just being started.

The projected balance sheet of your grocery store

The balance sheet for a grocery store is a financial document that provides a snapshot of your business’s financial health at a given point in time.

It shows three main components: assets, liabilities and equity:

  • Assets: are resources owned by the business, such as cash, equipment, and accounts receivable (money owed by clients).
  • Liabilities: are debts owed to creditors and other entities, such as accounts payable (money owed to suppliers) and loans.
  • Equity: includes the sums invested by the shareholders or business owners and the cumulative profits and losses of the business to date (called retained earnings). It is a proxy for the value of the owner's stake in the business.

example of projected balance sheet in a grocery store business plan

Examining the balance sheet is important for lenders, investors, or other stakeholders who are interested in assessing your grocery store's liquidity and solvency:

  • Liquidity: assesses whether or not your business has sufficient cash and short-term assets to honour its liabilities due over the next 12 months. It is a short-term focus.
  • Solvency: assesses whether or not your business has the capacity to repay its debt over the medium-term.

Looking at the balance sheet can also provide insights into your grocery store's investment and financing policies.

In particular, stakeholders can compare the value of equity to the value of the outstanding financial debt to assess how the business is funded and what level of financial risk has been taken by the owners (financial debt is riskier because it has to be repaid, while equity doesn't need to be repaid).

The cash flow forecast

A projected cash flow statement for a grocery store is used to show how much cash the business is generating or consuming.

cash flow forecast in a grocery store business plan example

The cash flow forecast is usually organized by nature to show three key metrics:

  • The operating cash flow: do the core business activities generate or consume cash?
  • The investing cash flow: how much is the business investing in long-term assets (this is usually compared to the level of fixed assets on the balance sheet to assess whether the business is regularly maintaining and renewing its equipment)?
  • The financing cash flow: is the business raising new financing or repaying financiers (debt repayment, dividends)?

As we discussed earlier, cash is king and keeping an eye on future cash flows an imperative for running a successful business. Therefore, you can expect the reader of your grocery store business plan to pay close attention to your cash flow forecast.

Also, note that it is customary to provide both yearly and monthly cash flow forecasts in a business plan - so that the reader can analyze seasonal variation and ensure the grocery store is appropriately funded.

The initial financing plan

The initial financing plan - also called a sources and uses table - is an important tool when starting a grocery store.

It shows where the money needed to set up the business will come from (sources) and how it will be allocated (uses).

initial financing plan in a grocery store business plan

Having this table helps understand what costs are involved in setting up the grocery store, how the risks are distributed between the shareholders and the lenders, and what will be the starting cash position (which needs to be sufficient to sustain operations until the business breaks even).

Now that the financial forecast of a grocery store business plan is understood, let's focus on what goes into the written part of the plan.

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The written part of a grocery store business plan

The written part of a grocery store business plan is composed of 7 main sections:

  • The executive summary
  • The presentation of the company
  • The products and services
  • The market analysis
  • The strategy
  • The operations
  • The financial plan

Throughout these sections, you will seek to provide the reader with the details and context needed for them to form a view on whether or not your business plan is achievable and your forecast a realistic possibility.

Let's go through the content of each section in more detail!

1. The executive summary

The first section of your grocery store's business plan is the executive summary which provides, as its name suggests, an enticing summary of your plan which should hook the reader and make them want to know more about your business.

When writing the executive summary, it is important to provide an overview of the business, the market, the key financials, and what you are asking from the reader.

Start with a brief introduction of the business, its name, concept, location, how long it has been in operation, and what makes it unique. Mention any services or products you plan to offer and who you sell to.

Then you should follow with an overview of the addressable market for your grocery store, current trends, and potential growth opportunities.

You should then include a summary of your key financial figures such as projected revenues, profits, and cash flows.

Finally, you should detail any funding requirements in the ask section.

2. The presentation of the company

As you build your grocery store business plan, the second section deserves attention as it delves into the structure and ownership, location, and management team of your company.

In the structure and ownership part, you'll provide valuable insights into the legal structure of the business, the identities of the owners, and their respective investments and ownership stakes. This level of transparency is vital, particularly if you're seeking financing, as it clarifies which legal entity will receive the funds and who holds the reins of the business.

Moving to the location part, you'll offer a comprehensive view of the company's premises and articulate why this specific location is strategic for the business, emphasizing factors like catchment area, accessibility, and nearby amenities.

When describing the location of your grocery store to a third party financier, you could emphasize that it is located in a densely populated area with a large customer base that may have a need for a convenient grocery store. You could also point out that it is close to other businesses, providing additional foot traffic and potential customers. Additionally, you may note that the area has ample parking, making it easier for customers to access the store. You might also highlight any public transportation options that are nearby, making it easier for customers to get to the store.

Lastly, you should introduce your esteemed management team. Provide a thorough explanation of each member's role, background, and extensive experience.

It's equally important to highlight any past successes the management team has achieved and underscore the duration they've been working together. This information will instil trust in potential lenders or investors, showcasing the strength and expertise of your leadership team and their ability to deliver the business plan.

3. The products and services section

The products and services section of your business plan should include a detailed description of what your company offers, who are the target customers, and what distribution channels are part of your go-to-market. 

For example, your grocery store might offer fresh produce, grocery delivery, and ready-made meals for customers who want convenience, quality, and variety. Fresh produce would let customers purchase all of their fruits and vegetables in one easy spot. Grocery delivery provides customers with an easy way to shop without having to leave their homes. Ready-made meals give customers the option to purchase pre-made meals that are quick and simple to prepare. These options would make it easier for customers to get the food they need without having to worry about long lines or waiting for their orders.

Grocery store business plan: products and services section

4. The market analysis

When outlining your market analysis in the grocery store business plan, it's essential to include comprehensive details about customers' demographics and segmentation, target market, competition, barriers to entry, and relevant regulations.

The primary aim of this section is to give the reader an understanding of the market size and appeal while demonstrating your expertise in the industry.

To begin, delve into the demographics and segmentation subsection, providing an overview of the addressable market for your grocery store, key marketplace trends, and introducing various customer segments and their preferences in terms of purchasing habits and budgets.

Next, shift your focus to the target market subsection, where you can zoom in on the specific customer segments your grocery store targets. Explain how your products and services are tailored to meet the unique needs of these customers.

For example, your target market might include busy professionals. They often don't have the time or energy to cook, so they shop for pre-made meals or ready-to-cook ingredients. They tend to be willing to pay a premium for convenience.

In the competition subsection, introduce your main competitors and explain what sets your grocery store apart from them.

Finally, round off your market analysis by providing an overview of the main regulations that apply to your grocery store.

5. The strategy section

When you write the strategy section of your grocery store business plan, remember to cover key elements such as your competitive edge, pricing strategy, sales & marketing plan, milestones, and risks and mitigants.

In the competitive edge subsection, elaborate on what makes your company stand out from competitors. This becomes especially important if you're a startup, aiming to carve a place for yourself amidst established players in the marketplace.

The pricing strategy subsection should demonstrate how you plan to maintain profitability while offering competitive prices to attract customers.

Outline your sales & marketing plan, detailing how you'll reach out to new customers and retain existing ones through loyalty programs or special offers.

For the milestones subsection, outline your company's achievements to date and your main objectives for the future, complete with specific dates to set clear expectations for progress.

Lastly, the risks and mitigants subsection should address the main risks that could affect your plan's execution. Explain the measures you've put in place to minimize these risks, assuring potential investors or lenders.

Your grocery store faces numerous risks. One risk could be the possibility of theft. Your store could be targeted by shoplifters, who might steal items from your shelves. Another risk could be shipping delays. Your store may order large quantities of food and supplies, but they could be delayed due to weather, traffic, or other unexpected events. Both of these risks could cause financial losses for your store, as well as negatively impacting the customer experience.

6. The operations section

In your business plan, it's also essential to provide a detailed overview of the operations of your grocery store.

Start by covering your team, highlighting key roles and your recruitment plan to support the expected growth. Outline the qualifications and experience required for each role and your intended recruitment methods, whether through job boards, referrals, or headhunters.

Next, clearly state your grocery store's operating hours, allowing the reader to assess staffing levels adequately. Additionally, mention any plans for varying opening times during peak seasons and how you'll handle customer queries outside normal operating hours.

Then, shift your focus to the key assets and intellectual property (IP) necessary for your business. If you rely on licenses, trademarks, physical structures like equipment or property, or lease agreements, make sure to include them in this section.

You may have a range of key assets and intellectual property that your grocery store could have. For example, you might have a unique brand logo or mascot that your customers recognize and associate with your store. Additionally, your store could have exclusive recipes, such as for sauces or other products, which could give you an edge in the market.

Lastly, include a list of suppliers you plan to work with, detailing their services and main commercial terms, such as price, payment terms, and contract duration. Investors are interested in understanding why you've chosen specific suppliers, which may be due to higher-quality products or established relationships from previous ventures.

7. The presentation of the financial plan

The financial plan section is where we will include the financial forecast we talked about earlier in this guide.

Now that you have a clear idea of the content of a grocery store business plan, let's look at some of the tools you can use to create yours.

What tool should I use to write my grocery store's business plan?

In this section, we will be reviewing the two main options for writing a grocery store business plan efficiently:

  • Using specialized software,
  • Outsourcing the drafting to the business plan writer.

Using an online business plan software for your grocery store's business plan

Using online business planning software is the most efficient and modern way to create a grocery store business plan.

There are several advantages to using specialized software:

  • You can easily create your financial forecast by letting the software take care of the financial calculations for you without errors
  • You are guided through the writing process by detailed instructions and examples for each part of the plan
  • You can access a library of dozens of complete business plan samples and templates for inspiration
  • You get a professional business plan, formatted and ready to be sent to your bank or investors
  • You can easily track your actual financial performance against your financial forecast
  • You can create scenarios to stress test your forecast's main assumptions
  • You can easily update your forecast as time goes by to maintain visibility on future cash flows
  • You have a friendly support team on standby to assist you when you are stuck

If you're interested in using this type of solution, you can try The Business Plan Shop for free by signing up here .

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The Business Plan Shop does the maths for you. Simply enter your revenues, costs and investments. Click save and our online tool builds a three-way forecast for you instantly.

Screenshot from The Business Plan Shop's Financial Forecasting Software

Hiring a business plan writer to write your grocery store's business plan

Outsourcing your grocery store business plan to a business plan writer can also be a viable option.

Business plan writers are skilled in creating error-free business plans and accurate financial forecasts. Moreover, hiring a consultant can save you valuable time, allowing you to focus on day-to-day business operations.

However, it's essential to be aware that hiring business plan writers will be expensive, as you're not only paying for their time but also the software they use and their profit margin.

Based on experience, you should budget at least £1.5k ($2.0k) excluding tax for a comprehensive business plan, and more if you require changes after initial discussions with lenders or investors.

Also, exercise caution when seeking investment. Investors prefer their funds to be directed towards business growth rather than spent on consulting fees. Therefore, the amount you spend on business plan writing services and other consulting services should be insignificant compared to the amount raised.

Keep in mind that one drawback is that you usually don't own the business plan itself; you only receive the output, while the actual document is saved in the consultant's business planning software. This can make it challenging to update the document without retaining the consultant's services.

For these reasons, carefully consider outsourcing your grocery store business plan to a business plan writer, weighing the advantages and disadvantages of seeking outside assistance.

Why not create your grocery store's business plan using Word or Excel?

I must advise against using Microsoft Excel and Word (or their Google, Apple, or open-source equivalents) to write your grocery store business plan. Let me explain why.

Firstly, creating an accurate and error-free financial forecast on Excel (or any spreadsheet) is highly technical and requires a strong grasp of accounting principles and financial modelling skills. It is, therefore, unlikely that anyone will fully trust your numbers unless you have both a degree in finance and accounting and significant financial modelling experience, like us at The Business Plan Shop.

Secondly, relying on spreadsheets is inefficient. While it may have been the only option in the past, technology has advanced significantly, and software can now perform these tasks much faster and with greater accuracy. With the rise of AI, software can even help us detect mistakes in forecasts and analyze the numbers for better decision-making.

And with the rise of AI, software is also becoming smarter at helping us detect mistakes in our forecasts and helping us analyse the numbers to make better decisions.

Moreover, software makes it easier to compare actuals versus forecasts and maintain up-to-date forecasts to keep visibility on future cash flows, as we discussed earlier in this guide. This task is cumbersome when using spreadsheets.

Now, let's talk about the written part of your grocery store business plan. While it may be less error-prone, using software can bring tremendous gains in productivity. Word processors, for example, lack instructions and examples for each part of your business plan. They also won't automatically update your numbers when changes occur in your forecast, and they don't handle formatting for you.

Overall, while Word or Excel may seem viable for some entrepreneurs to create a business plan, it's by far becoming an antiquated way of doing things.

  • Using business plan software is a modern and cost-effective way of writing and maintaining business plans.
  • A business plan is not a one-shot exercise as maintaining it current is the only way to keep visibility on your future cash flows.
  • A business plan has 2 main parts: a financial forecast outlining the funding requirements of your grocery store and the expected growth, profits and cash flows for the next 3 to 5 years; and a written part which gives the reader the information needed to decide if they believe the forecast is achievable.

We hope that this in-depth guide met your expectations and that you now have a clear understanding of how to write your grocery store business plan. Do not hesitate to contact our friendly team if you have questions additional questions we haven't addressed here.

Also on The Business Plan Shop

  • How to write a business plan to secure a bank loan?
  • Key steps to write a business plan?
  • Top mistakes to avoid in your business plan

Do you know entrepreneurs interested in starting or growing a grocery store? Share this article with them!

Guillaume Le Brouster

Founder & CEO at The Business Plan Shop Ltd

Guillaume Le Brouster is a seasoned entrepreneur and financier.

Guillaume has been an entrepreneur for more than a decade and has first-hand experience of starting, running, and growing a successful business.

Prior to being a business owner, Guillaume worked in investment banking and private equity, where he spent most of his time creating complex financial forecasts, writing business plans, and analysing financial statements to make financing and investment decisions.

Guillaume holds a Master's Degree in Finance from ESCP Business School and a Bachelor of Science in Business & Management from Paris Dauphine University.

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Free Small Grocery Store Business Plan PDF; How to Start a Small Grocery Store

Starting a Grocery Store Business

How to Start a Grocery Store Business - Small Grocery Store Business Plan PDF

Are you considering starting a Grocery Store Business and are in need of a Grocery Store Business Plan? if yes, you'll find this free book to be extremely helpful.

This is a practical guide that will walk you step by step through all the essentials of starting your business. The book is packed with guides, worksheets and checklists. These strategies are absolutely crucial to your business' success yet are simple and easy to apply.

Don’t Start a New Grocery Store Business Unless You Watch This Video First!

Checklist for Starting a Business: Essential Ingredients for Success

If you are thinking about going into business, it is imperative that you watch this video first! it will take you by the hand and walk you through each and every phase of starting a business. It features all the essential aspects you must consider BEFORE you start a business. This will allow you to predict problems before they happen and keep you from losing your shirt on dog business ideas. Ignore it at your own peril!

Here’s a Valuable Free Gift for You This is a high quality, full blown business plan template complete with detailed instructions and all related spreadsheets. You can download it to your PC and easily prepare a professional business plan for your business. Click Here! To get your free business plan template

The Single Most Important Ingredient for Business Success

The first and most important thing you need to acquire in order to succeed in a small business is... knowledge.

Sounds exaggerated? Listen to this...

According to research conducted by Dun & Bradstreet, 90% of all small business failures can be traced to poor management resulting from lack of knowledge.

This is backed up by my own personal observations. In my 31 years as a business coach and consultant to small businesses, I've seen practically dozens of small business owners go under and lose their businesses -- not because they weren't talented or smart enough -- but because they were trying to re-invent the wheel rather than rely on proven, tested methods that work.

Conclusion: if you are really serious about succeeding in a business... If you want to avoid the common traps and mistakes... it is absolutely imperative that you acquire the right knowledge.

"Why Invent Mediocrity, When You Can Copy Genius?"

That's an excellent quote I picked up from a fellow business owner a few years back. What this means is that you should see what is working and try to duplicate it. Why go through all the trouble of inventing something new, that you don't even know will ever work, when you can easily learn from and duplicate something that has been a proven success?

[ Note: One of the BIGGEST mistakes almost all new businesses make is that they WASTE tons of valuable time, energy and money on trying to create something "new", that has never been tested or proven... only to find out later that it was a total loss. Don't make the same mistake! ]

Hi! My name is Meir. I'm the founder and president of BizMove.com, a successful Internet based information business. I'm also the author of numerous books, mostly in the area of small business management.

I've been involved in small business for the past 31 years of my life, as a business coach, manager of a Grocery Store firm, a seminar leader and as the owner of five successful businesses.

During my career as a business coach and consultant I've helped dozens of business owners start their businesses, market, expand, get out of troubles, sell their businesses and do practically every other small business activity you can think of. You see, I have been there .... done it ... and bought the Small Business t-shirt! -- This free book contains techniques and strategies I've learned during my 31 year small business career.

Here's what you'll discover in the 'How to Start a Grocery Store Business' book:

Success Tip: Setting Goals

Good management is the key to success and good management starts with setting goals. Set goals for yourself for the accomplishment of the many tasks necessary in starting and managing your business successfully. Be specific. Write down the goals in measurable terms of performance. Break major goals down into sub-goals, showing what you expect to achieve in the next two to three months, the next six months, the next year, and the next five years. Beside each goal and sub-goal place a specific date showing when it is to be achieved.

Plan the action you must take to attain the goals. While the effort required to reach each sub-goal should be great enough to challenge you, it should not be so great or unreasonable as to discourage you. Do not plan to reach too many goals all at one time.

Establish priorities. Plan in advance how to measure results so you can know exactly how well you are doing. This is what is meant by "measurable" goals. If you can’t keep score as you go along you are likely to lose motivation. Re-work your plan of action to allow for obstacles which may stand in your way. Try to foresee obstacles and plan ways to avert or minimize them.

Click here! to download your Grocery Store Business book for free (PDF version)

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Here's a Sample 'Executive Summary' for a Grocery Store Business plan :

COMPANY NAME is a small town supermarket located in Mountainair, New Mexico. 

COMPANY NAME Owner:  INSERT NAME INSERT ADDRESS Phone:  Email: 

Being a sole community provider, the market offers grocery products to the local community and surrounding area of approximately 4,000 citizens.  Often referenced as a pillar of the community, the community's viability is dependent upon the success of their local market.  Without a successful pillar, such as the market, the community would falter and gradually deteriorate.  It has been frequently referenced that a healthy community is dependent upon the success of its businesses.

The market is seeking grant funding to assist with greater development efforts and to provide opportunities for further growth.  The building was erected in the 1920's and has received limited upgrades to support the need for energy efficient building infrastructure and equipment.  This funding will provide the necessary first steps for improving and expanding the services and enhancing the markets continued success in the community. 

Prior to March 1, 2007, annual sales of the market topped $500,000 with net incomes of approximately $15,000.  With only minor enhancements to the market and the addition of product, annual sales have topped $1.1 million and net income has grown to over $60,000 annually.  The community has responded positively to minor changes to the market and continues to praise the owners for "saving their community." 

COMPANY NAME is anticipating the receipt of funding in the amount of $600,000 in the 3rd or 4th quarter of 2010 to finance the upgrades and additions to the market.

1.1 Objectives

  • Expand building to increase product selection and services.
  • Replace existing equipment in facility to provide an energy efficient environment.   
  • Introduce deli/coffee shop by creating commercial kitchen, involving local patrons to prepare local favorites.
  • Restore building’s historical charm by providing necessary building upgrades.
  • Boost image and awareness by establishing baseline customer satisfaction of 100% .

1.2 Mission

COMPANY NAME is committed to satisfying customers by providing a broad selection of high quality and competitively priced products as well as exceptional customer service.  The focus of COMPANY NAME is to create an environment that is warm, friendly, and clean.  We are committed to our employees by treating them with respect, fairness and integrity and exposing them to an atmosphere that fosters teamwork and professional development. 

The suppliers of COMPANY NAME are also partners in the success of the company and we expect the same in return.  It is our responsibility to be active stewards in our communities and to promote local involvement. 

1.3 Keys to Success

  The keys to success for COMPANY NAME are:

  • Quality products and friendly service.
  • Maintaining existing loyal customer base.
  • Creating a positive relationship within the community.

2.0 Company Summary

The building that is currently home to COMPANY NAME was originally the local community bakery  The building was constructed in the 1920's and then transformed into the general mercantile store in the 1950's and continued as such until the 1980's.  Because of distributor requirements to order certain quantities, the store dropped non-food items and continued to sell only food items, health/beauty, and household goods.  COMPANY NAME, originated on March 1, 2007.  The business partners structured the business into two corporations; COMPANY NAME is the grocery business and INSERT NAME purchased owns the building the COMPANY NAME leases for the business.  The lease is self renewing and is $1,710.00 monthly.  The building is approximately 7,000 sq. ft. of which approximately 5,500 sq. ft. is actual product display and the remainder is warehouse/storage.  Adjacent to the building is the store parking lot.  The grocery store provides a broad range of store brand and national products of general grocery items.  Because of the diverse population, the store also contains several gourmet and natural/organic products and produce. The owners of COMPANY NAME have partnered with local produce and meat farms to make local products available to the community.   All meat is cut locally and is sold fresh daily.  Several customers travel for miles to purchase the bologna and Longhorn Colby cheese as well as other meats and cheeses.  The customers have confirmed their loyalty to our market by stating, that they will not purchase meat form any other market.   

  2.1 Company Ownership

COMPANY NAME is a limited liability corporation owned and operated by INSERT NAME(s) each with a 50% share of ownership

2.2 Company History

COMPANY NAME was purchased by the current owners INSERT NAME(s) in March 2007.  The annual sales were approximately $500K with a net income of approximately $15K.  After installing new shelving, increasing product selection, and including bi-weekly sales, COMPANY NAME has more than doubled annual sales and has shown a net income of approximately $60K for the past two years. 

Table: Past Performance

3.0 Products and Services

COMPANY NAME is a small community grocery store that offers store brand and national brand products.  We offer a meat department where fresh cuts are available daily and there are no pre-package meats for sale.  The store offers home delivery for local residents that are unable to travel to the store for grocery items.  Because of the diversity of the community, gourmet specialty items and natural/organic food products are available.  Supporting "local" is a firm belief of the owners and therefore; have partnered with local farmers for produce and natural/grass fed beef and buffalo.  COMPANY NAME also serves its customers by special ordering items that are not available within the store or that cannot be found at a competitor location.  COMPANY NAME list of services and customer conveniences include:

  • ATM services
  • Purified water treatment machine
  • The only automated lottery machine in the community
  • Central pick up location for United Parcel Services 
  • Copying and faxing machines

Once funds are received, the kitchen will be upgraded to a commercial facility.   The upgraded kitchen will allow for single serve prepared foods to be sold.  The residents of the community prepare dishes that everyone enjoys, so the owners of COMPANY NAME will request residents to prepare local favorites, such as breakfast burritos, green/red chili, tamales, pasole, etc. and sell in the market to the community.  A future endeavor of COMPANY NAME will be to construct a casual dining area indoors as well as a patio seating area for coffee/breakfast pastries, deli sandwiches and soup.  The owners are also interested in providing money grams, becoming a full service shipment center, partnering with local artists within the community to display mosaics on exterior store wall, and partnering with local groups to host a farmer's market in the parking lot during the peak growing season.

How to Make a Sales Pitch

1. Name of the company or product.

2. Name of the buyer.

3. Primary benefit that the buyer receives IF they buy the product.

4. Instructions on how to get that benefit (say yes).

5. Ask for the order.

6. Be/sound positive and excited about your product; have confidence in them.

7. Inform buyer where this product will better position them in the world.

8. Identify and fill at least one hole or need of the buyer.

9. Authenticity (be honest, clean-spoken and REAL vs just salesy)

10. Treat the buyer as if they ARE going to buy vs waiting for them to say yes.

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Grocery Store Business Plan Sample

This grocery store business plan will review how to start a grocery store business. Opening a grocery store can be fun and fulfilling if you have properly identified the appropriate grocery store business model to implement. Whether you plan to open a small grocery store, a mini supermarket, or a full-scale supermarket, a solid grocery business plan is essential to ensure your success. In this article, we will provide you with an overview of the key components of a grocery store business plan and guide you through the process of creating one.

If you’re considering starting a grocery store business, having a well-thought-out grocery store business plan is crucial to its success. A business plan serves as a roadmap for your business, outlining your objectives, strategies, financial projections, and potential obstacles. Here are some essential steps to consider when creating your grocery store business plan:

Before opening a grocery store, you need to decide on your business model. Will you be starting or opening a small grocery store, a supermarket, or a general store? Each model has different considerations, such as the size of the store, the types of products sold, and the target market.

Knowing your target audience is crucial in creating a successful grocery store business plan. Consider factors such as age, income level, and shopping habits when identifying your target audience. Understanding their needs and preferences will help you select the right products, set appropriate pricing, and design the store layout.

Market research is critical in understanding the demand for your grocery store setup in the area you plan to open. It will help you identify the competition, assess their strengths and weaknesses, and determine the unique selling points of your store.

Your marketing strategy should focus on attracting customers to your grocery store. Determine the best ways to reach your target audience, such as social media, print advertising, or flyers. Plan promotions, such as discounts or loyalty programs, to incentivize repeat business.

Starting or owning a small grocery store requires significant financial investment. Know how much to open or start a grocery store. Plan your finances carefully by identifying startup costs, fixed and variable expenses, and projected revenue. Determine how much you’ll need to finance the business and where you’ll obtain the necessary capital.

The operational plan outlines how your grocery store will function on a day-to-day basis. It includes the store’s hours, staffing requirements, inventory management, and customer service policies.

The store layout is critical in attracting and retaining customers. Consider the flow of the store, the sections and placement of products, and the overall aesthetic of the store. A well-designed layout can help customers find what they’re looking for and increase sales. 

Starting a grocery store requires compliance with numerous legal requirements, including obtaining the necessary permits and licenses, registering for taxes, and complying with safety regulations. Ensure that you understand and comply with all legal requirements.

If you’re considering opening a supermarket, mini grocery, or retail store, the steps outlined above are also applicable. However, there are some additional considerations specific to these types of businesses.

When opening a supermarket, you’ll need to consider factors such as the size of the store, the number of employees required, and the range of products offered. You may also want to offer additional services such as a pharmacy, bakery, or deli to attract customers.

Mini groceries are typically smaller than supermarkets and may specialize in certain types of products such as organic or gourmet foods. When opening a mini grocery, it’s important to carefully consider the product selection, pricing, and target market.

Retail stores can sell a wide range of products, including clothing, electronics, or home goods. When creating a retail store business plan, you’ll need to consider factors such as inventory management, staffing requirements, and marketing strategies. Regardless of the type of business you plan to open, a comprehensive entrepreneurship business plan is essential. It should include market research, financial projections, marketing strategies, and operational plans. A well-crafted business plan can help attract investors and secure financing.

In summary, opening a grocery store, supermarket, mini grocery, or retail store requires careful planning and consideration of various factors. By creating a comprehensive business plan and following the steps outlined above, you can increase the likelihood of success and achieve your entrepreneurial goals.

1.0 Executive Summary

“Jolly Groceries Ltd. ” operating as “Jolly Groceries” (The Company), was incorporated on January 5, 2021, in the state of New York by Neil Stallen and Tim Wilson. Jolly Groceries is a specialty grocery store founded to meet a strong neighbourhood need for quality, Middle Eastern grocery options in the Brooklyn and Downtown New York area. 

The Brooklyn area of Downtown New York currently lacks any good grocers or reliable shops to get fresh or specialty products from the Middle East. Mr. Stallen and Mr. Wilson currently operate another grocery store on the other side of town (Macky Market, 837 Bidwell Street, New York) and regularly talk to downtown residents about their need for a specialty ethnic grocery store in their communities. Aside from offering hard-to-find grocery products in Jolly Groceries, their pricing will be more competitive with 0.5% less mark-up on most international products in the store. 

Mr. Stallen (15 years of grocery experience) and Mr. Wilson (with 10 years) will be co-owners of the store with 51% and 49% share respectively. Their combined experience and leadership will contribute to the success and rapid growth of the Company.  Jolly Groceries’ target customers include Turkish, Iranian, and Arabic immigrants who now live in Downtown New York. They crave the nostalgic tastes of their home country that they can’t find anywhere else locally.  

Jolly Groceries is currently seeking a $250,000 loan under the SBA Loan Program to help with launch activities and essential capital and equipment purchases. The shop plans to open in June 2022.  The Company seeks to contribute to a world where everyone has access to their favourite foods from their home country or region, no matter where in the world they live. These foods from home will be affordable and easy to find or sourced through Jolly Groceries.

2.0 Business Overview

Jolly Groceries is a new specialty ethnic grocery store opening in June 2022 in the trendy Downtown New York neighbourhood of Brooklyn. The store will carry local and international foods from the Middle East and open seven days a week from 9 am to 10 pm to serve the local community and local Middle Eastern Immigrants.

The Company will be a partnership between Mr. Neil Stallen (owning 51%) and his business partner Mr. Tim Wilson (owning 49%). Mr. Stallen currently owns another grocery store (Aria Market) in New York, where Mr. Wilson is the manager. The two partners have a combined 25 years of experience in the grocery industry. 

The store is for the whole community, but the main draw will be for the specialty Middle Eastern products that Aria Market doesn’t have room to stock. It will be physically larger than their Bidwell location, with over 7,000 sq ft of retail space plus 3,900 sq ft of back office, food prep, and inventory storage in the back. 

Jolly Groceries will fill a local need for a local grocery store for residents and tourists alike.  During the summer months, as the tourist population in New York increases, the market expects to see increased demand for their products, which will lead to a growth in sales.  

The Company plans to become a local hub for the local Middle Eastern community. As such, the Company will: 

  • never compromise on freshness
  • always provide friendly customer service
  • Focus on sourcing the best diet-specific foods (including keto and gluten-free products) options for their customers. 

2.1 Industry Overview

The grocery industry is not expected to become obsolete anytime soon. Consumers are looking to get all their everyday grocery staples and specialty items from one place. With the COVID-19 pandemic, many restaurants were shut down, so customers turned to more fresh food and produce, so grocery stores saw a dramatic increase in success and profitability. 

Now, as we’re coming to the end of the restrictions put in place by the pandemic and restaurants are beginning to reopen, the industry is expecting a temporary drop throughout the rest of 2021 as people buy fewer groceries and eat out more. All economic indicators and predictions show this drop to last no more than one to two years before average growth returns for the industry. 

Jolly Groceries keeps a close eye on how consumers’ grocery buying habits are evolving. Consumers are becoming more health-conscious and are looking for healthier produce, organic products, and gluten- or GMO-free groceries. This is a need that Jolly Groceries can cater to. 

2.2 Mission & Vision Statement

Jolly Groceries’ mission is to create a world where everyone has access to their favourite foods from their home country or region, no matter where in the world they live. 

Jolly Groceries’ vision is to become a hub for the Downtown New York community to get fresh local produce and specialty grocery items from the Middle East without travelling far or paying a premium. 

2.3 Goals and Objectives

In terms of business growth, the Company has set the following revenue goals:

  • Earning $200,000 per month by the end of year one
  • +15% growth during year two
  • +25% growth during year three

Jolly Groceries also hopes to become a hub for Middle Eastern immigrants in the neighbourhood. 

2.4 Core Values

Jolly Groceries staff and managers will make all business decisions and day-to-day operations with the Company’s four core values in mind:

  • Customer-focused : Jolly Groceries’ priority is satisfying its loyal customers.
  • Quality : The Company provides quality, fresh produce and offers personalized, quality service that you expect from your neighbourhood grocer. 
  • Compassion : In today’s world, a little kindness can have a considerable impact.
  • Goal-oriented: Jolly Groceries believes that goals are an effective growth strategy in business and personal lives.

2.5 Key Success Factors

The success of Jolly Groceries is dependent on the following key external drivers : 

  • Per Capita disposable income : As the economy begins to bounce back after the COVID-19 Global Pandemic, the unemployment rate will decrease. This will create a situation where families have increased disposable income to spend on specialty and imported groceries. 
  • Consumer Price Index for Food : Food and grocery costs skyrocketed in 2020 during the pandemic. Low oil prices and the depressed value of the American dollar played prominent roles. This index is expected to rise 2.3-3.3% annually for the next five years, parallel to the rise in costs of consumer products in general. 
  • External Competition for Supermarkets and grocery stores : With online grocers (like Amazon) and the increasing number of brick-and-mortar grocery stores, there is often intense competition in this sector. Retailers who offer specialized or niched products (ethnic-focus, vegan, gluten-free) will stand out from the competition. 
  • Population trends : Population has a direct correlation to the success of grocery stores. As of the last available American census data from 2016, New York’s population was estimated at 633,000 people. About 42% are immigrants , and 6.2% are from West Central Asia and the Middle East.  
  • Proximity to key markets : A critical success factor for grocers is opening shops in key neighbourhoods and heavily populated areas . Clear exterior signage and access to parking can provide additional access to food traffic. 

Internal factors that will be pivotal to the success of Jolly Groceries include:

  • Maintaining an unwavering commitment to customer satisfaction
  • Always providing low-price/high-quality products
  • Hiring the right staff to help make the Company a success. 
  • Maintaining good relationships with suppliers and distributors.

2.6 Staffing

Many staff are required to keep the store operational. In their experience operating Aria Market on Bidwell Street in New York, they found most of their qualified applicants through in-store signage. For Jolly Groceries, staff will be recruited the same way.  

A few key staff member positions for the store include:

  • Cashiers : Applicants must demonstrate an ability to work in a fast-paced environment and keep their cool in the presence of customers. Proven success in providing excellent customer service will be critical, and they must have a collaborative spirit to become a great team player. 
  • Cashier and Produce Supervisors : We require store supervisors to have at least three years of experience in a grocery store. This experience means that they understand the inner workings of a grocery store and likely also have valuable leadership skills, which is another requirement for any applicant in this position. 
  • Prep Room and Produce Workers : Applicants for this position require a proven ability to work in a fast-paced environment. They must work well with others and can lift up to 50lbs. 

Staff will be paid between $15.65 and $18 per hour in the first year, $16.25 – $19 per hour in year two, and $17 – $20.50 per hour in year three of operation.

2.7 Management Team

Mr. Stallen started his experience in the grocery industry as a convenience store manager for two years. He went on to be the owner of Aria Market for 15 years. He has experience in all aspects of grocery store operations. 

Mr. Wilson will be the store manager as he has extensive experience as the store manager for Aria Market. He will be paid $60,000 per year in year one, $72,000 in year two, and $78,000 in year three. 

Mr. Tim Wilson

I am an efficient and experienced retail sales manager capable of assessing customer needs, managing a team and preparing staff schedules. I am a fast learner who is good at multitasking, prioritizing tasks and ensuring all targets are met or exceeded. 

Academic Qualifications

  • B.Sc. in Industrial Engineering| University of Isfahan, Iran | 2009-2013.
  • Leadership Preparation Diploma with CO-OP|ISS Language & Career College of BC| 2019.

Work Experience

Retail sales manager | Iran | 2010-2016

  • I managed a successful sales territory that showed consistent sales growth of 20% per year.
  • I was responsible for managing a team of staff in the place.
  • I was responsible for creating employee timesheets and handling requests for time off.
  • I was interviewing new staff and determining their suitability.

Store Manager | Aria Market, New York, US | 2018-2020

  • I liaised with customers and suppliers daily.
  • I am responsible for ordering stock and stock control.
  • We are maintaining the high standards of the place.

3.0 Products & Services

To be competitive in the market, Jolly Groceries will reduce its product mark-up. Competitors typically mark-up grocery products 2x, but the Company will only mark up 1.5%.

It is expected that meat and produce will make up the majority of revenue, at 40% and 25% respectively. General grocery sales will contribute 20% of the total business revenue. Overall sales for the first few months are expected to be slower as Jolly Groceries becomes known in the community. Within six months, the Company plans to double its average monthly revenue to coincide with the busy winter and holiday months. 

3.1 Products

Jolly Groceries will mix local and international (mainly Middle Eastern) produce and grocery products. This includes departments for Halal meat, general grocery, nuts, deli, and bakery.

The Company is planning to stock popular, reliable brands of Middle Eastern grocery items, including: 1&1, San Remo, Sadaf, Krinos, Badr, Golestan 

To offer customers the best possible prices, Jolly Groceries will purchase from several reputable wholesale suppliers, including: Krinos Food, San Remo Rods, M&H, Baloot Bakery, Saman Bakery, Van Whole Produce, Fresh direct

To ensure a good mix of local and imported products, we will also offer locally grown produce, including Ambrosia apples, tomatoes, berries, and beets.

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4.0 Operations

The grocery store will open in June 2022 in the trendy Downtown New York community of Brooklyn.

Business Address : 120 Tanker Street, New York, BC

The owners choose this location due to its proximity to a main transportation route in and out of the downtown core. Its corner location includes large windows to entice and attract people from anywhere in the intersection. 

The purchase of this location includes over 10,700 sq ft:

  • 7,000 sq ft of retail space
  • 800 sq ft office space
  • 1,200 sq ft prep room
  • 2,700 sq ft storage room

4.1 Equipment

In addition to spending $350,000 on renovations to the existing space, Jolly Groceries plans to make the following purchases: 

  • Walk-in cooler and freezer: $18,000
  • Lightning: $14,000
  • Security cameras: $6,000
  • Security alarm system: $7,500
  • Shelving: $80,000
  • Prep room equipment (scales, sealer, label printer, computer): $7,000 
  • Cashier station (software license, computer, scale, printer): $16,000 
  • Freezer (purchase and installation): $32,000
  • Fridge (purchase and installation):  $90,000

4.2 Inventory

The Jolly Groceries location includes 7,000 sq ft of retail space for inventory and a 2,700 sq ft storage space. The stock kept on-site will change seasonally and will be purchased based on demand. 

Initially, the Company will use $180,000 from the SBA Loan Program to purchase inventory for opening. 

4.3 Health & Safety Guidelines

As a grocery store, all employees and Company will always follow WorkSafe NY guidelines, local laws and bylaws, as well as any particular recommendations and regulations by Public Health. This includes:

  • Federal Government food safety laws
  • New York Provincial food safety laws
  • Local municipal legislation

5.0 Market Analysis

The need to buy groceries isn’t going away anytime soon. However, how and where consumers get their produce and groceries is changing. During the global COVID-19 Pandemic, grocery spend increased by 12% as expected. However, the industry is preparing for a -7% dip in 2021 as the economy reopens and many consumers start eating in restaurants again. This drop will be short-lived until 2023 when the market shifts back to a growth phase.

IBISWorld predicts that supermarkets and grocery stores will begin increasing their stock of ethnic foods over the coming years as the immigrant population in US grows:

“In addition to organic foods, IBISWorld expects supermarkets and grocery stores to increase their stock of ethnic foods. US is culturally and ethnically diverse, with a large immigrant population from Europe and Asia. As immigration is expected to be the primary reason for overall American population growth, demand for ethnic foods in US is expected to increase over the next five years. Consequently, industry participants that devote more retail space to ethnic food products are anticipated to outperform their competitors over the coming years.” IBISWorld

Supermarkets & Grocery Stores in US (NAICS Report 44511CA)

Industry profits are expected to remain relatively stable over the next five years. A key driver for future earnings in this market is the projected increase in consumer’s disposable income. In addition, Americans are becoming more health-conscious. There is increasing demand for specialty produce and products to cater to niche foods, high-end foods, organic items, gluten-free, and non-GMO foods. These products often come with a higher sticker cost, so as disposable income increases, so will spending on these items. 

5.1 Competition

small grocery store business plan pdf in nepal

IGA Food Stores https://www.igastoresbc.com/  

small grocery store business plan pdf in nepal

Nesters Market https://www.nestersmarket.com/  

small grocery store business plan pdf in nepal

Choices Markets https://www.choicesmarkets.com/  

5.2 Competitive Advantage

One of Jolly Groceries’s most significant advantages is that its prices are lower than most of the Company’s competitors. Competitors mark up most products by 2x, whereas Jolly Groceries will only be 1.5x. This extra 0.5 % savings can be passed on to customers. 

Other key differentiators include:

  • Always fresh produce : If it’s not fresh or expires before it’s purchased, it will be taken out of the store’s retail area. 
  • Unique Middle East Products : The Company plans to sell specialty Middle East grocery products that you can’t find anywhere in Downtown New York. 
  • Focus on Quality : The Company will provide high-quality fresh produce and provide quality customer service as the neighbourhood grocer. 

5.3 Risk Analysis

Risk: In a business that provides fresh produce and groceries, rodent control is paramount. Rodents on the premises could mean being shut down by Public Health and could cause health issues. 

To mitigate this risk, rodent traps will be installed in inconspicuous areas of the shop, and fresh produce will be covered overnight.

Risk: The summer months and November through December are commonly busy times for grocery stores. Jolly Groceries expects to see higher revenue during these months. In the lower revenue months, the Company could experience cash flow irregularities. 

To mitigate this risk, extra profits from the busier months will be saved to cover costs during the slower months if necessary. 

Risk : Retail stores are at risk of being hit by vandals and thieves. Stolen goods and damage to the property can be expensive and tarnish the reputation of the business. It can also put the safety of staff and customers at risk. 

To mitigate this risk, Jolly Groceries is installing state-of-the-art security cameras and alarm systems in the shop. These measures are likely to deter or eliminate any thefts or break-ins. 

Risk : Improperly managed stores risk stock building up faster than it can be sold. Excess stock not only creates a mess in storerooms but can also expire more quickly than it can be sold, leading to un-saleable merchandise and a loss of profits. 

To mitigate this, the Company is using the expertise of both partners who understand the buying cycles of grocery products to reliably predict when to reorder products to minimize overstocking and storage complications, especially when it comes to fresh groceries and produce. 

6.0 Sales & Marketing Plan

The Brooklyn area of Downtown New York, where the shop will be situated, has a growing Iranian population. People and families from throughout the Middle East (including Turkish, Iranian, and Arabic) also live in the nearby neighbourhoods of Olympic Village and Chinatown. The store’s primary target customer will live within 20 km from the store, but those from outlying communities who come into the city for work may also stop by for groceries on their way to or from work. 

As much as they love their new home in the US, they have a deep love of the food and grocery products from their home countries. And, when they have relatives visiting from back home, they want to show them that New York has some of their favourite foods.

Some of the foods they find challenging to buy in New York include some authentic dried fruits, dates, spices, herbs, teas, and fresh vegetables. Now that the pandemic is nearly over, their disposable income is increasing, and they can afford to get these specialties from the grocery store again. 

Family is a key value for Jolly Groceries’ target customers. They enjoy eating great food with their friends and family. They may also want to introduce Middle Eastern specialty meals and foods to their American friends. 

The customers living in Brooklyn are also craving more local choices for fresh produce, regardless of their ethnicity. The store will cater to that need in the local neighbourhood. 

6.1 Key Channels

While a large portion of Jolly Groceries’ customers will be walk-ins who pass by on the street from the local neighbourhood, the Company will also be engaging in several marketing tactics to attract customers and keep them up-to-date about the business. 

Social media will be a primary channel, and Jolly Groceries will start with a Facebook Business Page and an Instagram account. The primary goal of these channels is to build up a sense of community by sharing valuable information about the store and community. Mr. Wilson will manage these accounts.

Jolly Groceries will also create a Google listing, so the Company appears on Google Maps. The Company will run Google Ad campaigns to target more specific and localized demographics. 

Print flyers and ads will be created and distributed through US Post to local residences in Jolly Groceries’s target neighbourhoods. 

6.2 SWOT Analysis

Have questions looking to get started, 7.0 financial plan, 7.1 income statement .

small grocery store business plan pdf in nepal

7.2 Cash Flow Statement

small grocery store business plan pdf in nepal

7.3 Balance Sheet

small grocery store business plan pdf in nepal

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How the pandemic forced scores of small grocers in Nepal to give up the business

Nabin Dhungana

Suman Gaudel of Naradevi, Kathmandu, shut his four-year-old grocery named Suman Cold Store in April after the second wave of Covid-19 started in Nepal. He then returned to his ancestral home in Tanahun just a day before the lockdown (prohibitory order) began in the Kathmandu valley.

Gaudel expresses, “I was already in debt due to the first wave of the pandemic and resultant lockdown. And, this time, I had to shut my shop forever and return home and do farming due to the fear of increasing debt”

He is just one representative. According to the Nepal Retailers Association, the number of people leaving retail businesses during the pandemic is around 1,800.

Struggle of scores

Gaudel further explains, “During the first wave of the Covid-19 pandemic, I could not even pay the rent from the overall business. I even had a hard time managing sufficient meals for my family. Therefore, I ended up taking out a loan.”

small grocery store business plan pdf in nepal

Even in the ‘normal times’, when Gaudel used to run his shop for around 15 hours a day, he used to hardly manage all his and his family’s expenses. “I had to pay Rs 15,000 a month in rent for the shop and Rs 7,000 for my flat. However, I could not even make Rs 20,000 monthly from the shop. Therefore, I was forced to leave Kathmandu. Once everything gets normal, I will look for a job but will never return to the grocery business again.”

Ganga Sigdel of Kirtipur also has a similar story. She also quit the business as she could not make a living from her shop. Making their condition worse, her husband, who has been living abroad for four months, was also not paid by his employers. On the advice of her family, she returned to her home in Rasuwa during the prohibitory order with all her belongings and even enrolled her daughter in a school there itself.

Similarly, Deepak Rupakheti (name changed), who runs a retail grocery shop in Naya Baneshwar, shut his store last September. He was booked by the Department of Commerce during market monitoring for selling sugar at a higher price (Rs 4 more than the set price for a kilogram). 

“I had to pay a hefty fine for the mistake made in the wholesaler’s bill, and my year-round earnings went in one fell swoop.” This was not the only reason for Rupakheti to shut his shop; he further complains that his sales were hampered due to the opening of a new supermarket nearby.

As per Dhruva Adhikari, a central executive member of the Nepal Retailers Association, hudnreds of people who used to run retail groceries including food and vegetable shops have left the business. 

“After the first lockdown, the number of our members has dropped from 4,000 to 2,200.”

The association’s general secretary Amul Kaji Tuladhar also reports retailers have been displaced due to the slowdown in business. He further adds that retailers became the victims of the pandemic, government policy and a decline in consumer spending.

Why were retailers displaced?

According to Tuladhar, the government adopted different policies in the operation of supermarkets and small groceries during the first lockdown in 2020, thus supermarkets and department stores earned well and retail shops went onto the verge of shutdown.

“Even during the lockdown, the government took a discriminatory policy against us. There was a lot of competition when the grocery store was given a fixed time to open,”  states Tuladhar.

According to Adhikari, consumer spending has fallen as the source of income has shrunk due to the pandemic, therefore, sales or transactions have been reduced by up to 20 per cent. This is also because many people have left Kathmandu to their permanent addresses. 

small grocery store business plan pdf in nepal

He further adds that some of the shops were closed forever as there was no sufficient sale, and they could not transport new items from the wholesalers.

 “Even in market monitoring, there is also discrimination between supermarkets and retailers,” adds Adhikari.

 What kind of businesses were displaced?

According to the association, retailers with small investment and shops where consumers from far and wide usually come to shop have been affected more by the prohibitory orders and lockdowns. “Similarly, a lot of information has come to our notice that the homeowners who have been running retail businesses on their own house have left this business.”

According to the Food Grocery Trading Association Nepal President Devendra Bhakta Shrestha, retailers have gone missing after borrowing large quantities of goods from wholesalers. “It has been seen that there is a crisis in the business,”  views Shrestha.

The local governments where such businesses are registered have shown indifference about this plight of the retailers. The Kathmandu metropolitan city (KMC) has stated that there is no integrated information on how many businesses have been registered and how many have been displaced.

Basanta Acharya, the KMC information officer, says that there is no integrated information on the number of retail businesses registered at the ward office. Even the Revenue and Tax Department of the KMC does not have the details of such businesses.

 Shiva Raj Adhikari, chief of the department, says that such details could not be confirmed as small entrepreneurs were not forced to come under the tax net.

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Nabin Dhungana is a business correspondent at Onlinekhabar.

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  • 33 profit-making small business ideas in Nepal (low cost)

Admin, April 19, 2020

Small Business Ideas in Nepal

Are you looking for some small business ideas that you can start with your little savings? Are you fed up with working under others and thinking of becoming your own boss? Want to work on your wish and into fields that you have been thinking about for a long time? if all the answer is YES then you have come to the right place.

What are small businesses?

Small businesses are privately owned corporations, partnerships, or sole proprietorship having fewer employees and/or less revenue than regular-sized businesses or corporations. The employee size in small businesses can be different from countries to countries but a company having fewer than 15 employees can be regarded as a small business in the context of Nepal.

Starting your own business has lots of ups and downs. It can use your most precious resources, time, and energy. The reward you get from your own business is far greater than getting more money from working for others. The most important thing that you need for business is the idea. After having a good idea, plan it properly and then go into execution. The business started without proper planning can create a lot of trouble in your future and those troubles can teach you very hard lessons.

We have contacted various business ventures to get ideas in creating this awesome list. We have taken into account the things that are needed to start and operate business smoothly, challenges if there’s any. Also, we make sure to list many small business ideas as possible. Another important part is to consider the capital, our small business list has the capital requirement of under Rs. 1 lakh to 10 lakhs maximum.

#Scenario 1

Let us first start with business ideas that can be set up even from home especially if you have a good knowledge of Information Technology and you already have a laptop (or a desktop computer), good internet connection and the most important thing, the habit of research (learning, writing and improving).

A short form of ‘weblog’, Blog is a piece of writing mostly serving a particular purpose. If you have any business, you can write blogs on those that include why your products are good, its benefits, how to operate it safely, etc.

If you don’t have any business, then blogging can be your way of income. Don’t be surprised! there are lots of people who have a regular income source from blogging. If you have any knowledge of a particular subject matter, you can start your blog right away.

Your blog can earn money from affiliate marketing, local advertisement, and Google Adsense. All you have to do is to write good and engaging content regularly.

Social Media Influencer

Facebook , Instagram , and YouTube are the three most popular social media platforms right now. If you can create good content that gets your followers very much engaged in it then congratulations, you are a social media influencer. This is the most happening job right now and many people are becoming celebrities from the social media platform.

You can sell your products by being social media influencer (or simply put a content creator), can sell your advertisers products, get good ads revenue from Google Adsense if your content is on YouTube.

All you have to do is to know your followers’ liking, make content based on that and promote it wherever you can and see your business growing.

Content writing

If your love is to write beautiful articles, blogs, stories, or even essay then content writing can be a perfect business idea for you. Content writers are in increasing demands nowadays especially when most of the businesses are moving online. Business owners need to deliver their products towards consumers and your content writing skills come handy in raising curiosity in consumers’ minds.

Write some good content on a particular field to be it on science and technology, travel, foods, or even on DIY (do it yourself). Just keep writing.

You can get paid for your work on a contract basis and there is always to start your blogging too.

Digital media manager

Most of the business have their online presence and many are trying to get online. These business wants to get new customers from a popular social media platform like Facebook, Instagram, and YouTube.

If you are an avid social media user and constantly updating yourself on the latest trends then you are perfectly suitable for a Digital Media Manager. You can approach clients to handle their social media accounts to enhance clients’ social media presence. Regular updates, marketing, and planning to maintain social media pages, handling clients and many more things come under the role of the digital media manager.

Search Engine Optimization (SEO) is the process of enhancing the visibility of a company in Search Engine Result Pages (SERPs) organically. In simple terms, SEO Expert makes sure the client’s website is being shown on the first page of Search Engine Result Page (SERPs) when people search about similar topics to that of the client’s business. It can be Website, Youtube content, Apps or Blogs.

Online courses

Sites like Skillshare , Coursera allows people to upload thier courses and earn a substantial amount of money. If you are good at something be it cooking, handicrafts, sports, guitar, dance , musics, programming, academic courses, economics, or even in communication. Design your courses and upload on skill sharing sites.

If you want to grow your community then social media sites like YouTube and Facebook are also good. On YouTube, there are lots and lots of tutorial courses available and there are good gaming community-related channels too.

Graphics design and printing

If you know design, colors, typography and can make visually pleasing design by using softwares like Adobe Photoshop , Adobe Illustrator , Adobe Indesign and many similar ones then you can be freelancer graphics designer. All you have to do is get a work, make it and send your work to printing house near you. Find out good printing house and you are all set. There are lots of graphics designing work centered around the Bagbazaar area in Kathmandu.

Website design and development

Website design and development field is also a popular field that can be started with small investment and has a good career if you want to do it as a freelancer. You need some design ideas and programming knowledge to work as website designer and developer . There is huge demand for website business as many companies are going online to have an online presence. You will surely get some of the works. You can also apply for the work in online websites like Upwork and Freelancer .

App design and development

Similar to website design and development, Application or simply app design and development is also becoming the happening industry in Nepal. Companies need apps to get more closer to their audiences and customers as apps tend to have a more personal touch than the website. You can work as a freelancing app developer, make your app and put in on the Playstore or Appstore and make money from it through advertisements or subscription fees. You can also find work on online platforms like Upwork and Freelancer.

System design and development

System design and development is a branch of the IT field where people develop a system to solve a particular purpose. In the system design and development field, you should have a keen interest in finding a solution to a problem or solving a task more simple than that is being currently done. Besides problem-solving, you should have some programming skills and marketing skills too. Some systems popular in Nepal are the Attendance system, Project tracking system, Financial Technology (FinTech), etc.

Video Editor

The job of the video editor is very demanding and if you can give a very good output then there is a lot of money to make. With the rise of content creating a business, people are achieving celebrity-like status through YouTube and Vimeo like platform. They need one good video editor to make their content awesome. If you are very good at video editor jobs, then you can also create your channel and upload video editing tutorials, teach new techniques and collaborate with other content creators.

#Scenario 2

If you know a particular subject matter of an academic field or creative field.

Tuition and Coaching

There is a huge demand for tuition and coaching places in Nepal especially when the major board examinations are near. SEE (Secondary Education Examination) or formerly known as SLC ( School Leaving Certificate) is the most prestigious examination in student life. +2, bachelor and masters exam is also tough so there is a need for tuition and coaching classes all year round.

There is a huge demand for instructors in Nepal. Most parents in Nepal encourage their kids to have a hobby or be good at something besides study. Many schools and colleges have extra curriculum activities in their syllabus. The most common types are dance class, singing class, art and painting class, computer class and many more. Schools and colleges also have one sport instructor mainly martial arts like Karate, Taekwondo, and Wushu in Nepal. Many cricket and football learning centers are also available in the country.

Tailoring & Knitting

If you know the sewing and knitting skills, you can have a tailoring or knitting business. If you don’t know the skills but you think it is a business that you want to do. Don’t worry! there are lots of sewing classes available in the country and as for knitting, you can always find someone to teach you. These two businesses can be done from home with minimal cost to start and operate.

Photographer

If you are passionate about photography and take photography as a serious thing then there are a lot more things to achieve in the photography business. You can be freelancing photographer and shoot events, marriages, corporate businesses, and hotels. Apart from events, if you love traveling you can be a travel photographer or a landscape photographer or even an urban photographer. You can choose your region from countless categories available. You can sell that photography to corporate houses, newspapers, and magazines or even sell online. Shutter stock is a very popular platform to sell stock images online. Make sure to create a very good profile in the social media of your choice. However, Instagram is a highly recommended platform to showcase photography.

Nepal is a popular tourist destination. Tourism is one of the leading revenue-generating industries in Nepal. With the influx of tourists increases year after year, the demand for travel and tour guides have also gone up. You should be certified to become a travel and tour guide in Nepal. To get the upper hand in travel and tour guide work, you should have expertise in at least one language other than English. You can become a city guide, trekking guide or a travel guide.

If you think marketing your products, meeting customers, making products are not your thing then there is another option. You can become an investor. Your choice of investment can be dividend-yielding stocks, peer-to-peer lending, interests, and stock exchange (share market)

#Scenario 3

You have an operating knowledge of vehicle especially two-wheelers and possess one.

Pathao/Tootle rider

If you possess a good knowledge of Kathmandu city and you are willing to travel from one place to another then you can become a rider for the ride-sharing platforms like Tootle and Pathao . You can earn a substantial amount from helping people to commute from one place to another. Tootle and Pathao claim their riders are earning a substantial amount of money from the amount of work they get from their platforms.

Same like riders from a ride-sharing platform, you can be a part of the delivery team that delivers goods from one place to another. You will be delivering goods instead of commuters. You can be a delivery guy for online e-commerce companies like Daraz or Sastodeal, food delivery platforms like Foodmandu or Bhojdeals, or any other company selling a similar business. You have to go and talk to them and find out what their requirements and policies are.

#Scenario 4

If you don’t want your business to be confined inside the home and want to open a shop or store. Having a shop or store allows you to have a physical presence and customers tend to trust more on you and your work. If you are currently working as a freelancer or from home, opening a shop or store may be your next step in expanding your business.

Grocery shop

The most common small business in Nepal is the grocery shop. In every corner of town or city, you will surely find a grocery shop in Nepal. A grocery shop is a shop that primarily sells food either fresh or preserved. It does not require any previous skills to open a grocery shop – all you need is good behavior towards customers. You can start small by only selling instant noodles, biscuits, cigarettes and confectionery items like sweets and chocolates. Gradually, you can add water jars, dairy, and even vegetables in your shop. You just need to find a good place and can set-up a grocery shop. Scaling is the major benefit of the Grocery business.

Food stall or restaurant

Momo and Chowmin are two most selling dishes in Kathmandu valley, the capital city of Nepal. Other than these two, sausages, fried potato, fried onions (Pakauda), Syabale, samosas, Puri Tarkari, Chatpatey, Paani puri, etc can be added to suit your business ventures. Food business can be started from low investment and you can gradually add spaces and items with your growing business. The main things to keep in mind are to have fresh food, a hygienic environment, and a friendly approach.

Electronics repairing

Everybody is using a mobile phone nowadays. More and more people are even switching to smartphones. You can imagine the possibility of having those phones damaging either by dropping or mishandling. Also, people love adding accessories on their smartphones and putting phone cover has become mandatory. So, if you give some time to learn a skill for phone repairing, you are becoming a technician. You can open a shop and start your business right away. Apart from phones, there is a demand for television repairing too.

If you want your freelancing IT career to a more formal one you can start an IT company. Your area of expertise can be any of the mentioned fields in this article. Your company can work on the web design and development field or app design and development field or system design and development field or combine any two or all of them. Nepal has a tremendous future in science and technology as this field is in the nascent phase and mostly focused on the capital city of Nepal, Kathmandu. You can always start small with few computers and there is always a scope of scaling up as you get more work.

Fruit and Juice shop

Most of Nepalese are Hindu and cow is their sacred animal. Nepalese are avid dairy product consumers. Most of the houses in village rare cow and buffalo for milk, butter, and ghee. The demand for milk and milk products will always be there in Nepal. With the increase in demand s for milk and other dairy products, farmers are gradually moving from traditional houses consume production to more serious business ventures of a cow farm. You can also join this community by opening a dairy shop. Start from small things like milk, paneer, ghee and ice cream. Wish you good luck!

Beauty parlor and make-up

Beauty and make-up have become a must-visit place for ladies residing in an urban area. Facilities provided by beauty parlor are facials, hair styling, make-up, threading and many more. The high-income time for these shops is in the wedding season. There is also the opportunity of doing freelancing work providing home service. There are lots of beauty and makeup training jobs available for those who want to learn the techniques.

Barber shop

Hair-cutting is an essential shop in any community. People want to loom neat and clean. A haircut is a sure way to have a change in their look and people have a haircut in a regular period. If you know to cut hair then you can open a haircutting salon. It takes very little capital to open a barbershop. If you think you can do this business but don’t know how to do it and looking for hair-cutting classes, there are plenty of institutes that teach the hair-cutting techniques.

Travel agency

If you want to take your travel and tour guide business as discussed in this article to the next level, opening a travel agency business can be your next step. Register your company and open a dedicated serving point – a travel agency.

#Scenario 5

If you are planning to open a small scale factory where there are machines and can employ a few people, then this list is perfect for you.

During religious ceremonies or daily worshipping, incense is required. Hindus and Buddhists use incense regularly. However, there is a distinction between the incense used by Hindus and Buddhists. While you start any incense production business you can start from a small investment. You can gradually start to make all versions of incense and start capturing your market.

Candles’ business was thriving up to a few years ago. Nepal was having a lot of hours load-shedding every day and it would be more in the days of winters. A city like Kathmandu was facing up to 22 hours of load-shedding per day in the month of winter. People had to buy candles to light up their room. Loadshedding has become a thing of the past now. The demand for candles has been significantly dropped so the business is nowhere near to what it used to be. But there is still some room in this business especially in the field of decorative candles for birthday like occasions. Fragrance filled candles also have market potential. Your new business can be a candle production house.

Momo and Chowmin are the two most consumed snacks of the working-class people of the city. Kathmandu alone has many momo and Chowmin serving restaurants serving more than a thousand plates of these snacks. Most of the noodles required to make Chowmin are made locally in small scale industries. If you are planning to start a small scale factory then noodles making business can be a very good start for you. All you need to do is to make a good quality product and do proper marketing.

Pickles are the spice-laden food consumed with meals. Nepalese love to eat pickles with lunch and dinner. It is consumed with snacks too. There is a huge demand for pickles made up of chilies, raw mango, cucumber, radish as well as mixed vegetables. The pickle production factory can be easily set up with a minimal cost. You should focus on pickle variety and ingredients needed to make that pickle and another focus area can be marketing. There are many pickle factories and small market share to occupy.

Apart from pickles, you can also make fruit jams and sauces. It can add variety to your products as well as increase your profit margin.

Plastic bag alternatives

The use of plastic bags is being reduced every year. The government is applying strict rules to discourage the use of plastic bags. Plastic bags have a huge environmental impact as it takes many years to be completely decomposed. There are many alternatives to plastic bags.

Your next or new small business venture can be a business that provides a plastic bag alternative in the Nepali market. These can be a paper bag (widely used in developed countries), jute bags (for buying groceries), cotton bags, etc. Research on the subject, list out as many alternatives as you can. Sort out from your list that you think has a good market and start your business. Good luck with your business and thank you for saving the environment.

Soap and/or detergent

Soaps and detergents are the main products used to wash clothes. Most of these are produced locally in small scale factories. You should know the chemicals needed to make one and then you can set up your factory. Start small and gradually expand your production capacity.

You can also try on product variety like organic soap, bathing soap, cloth-washing soap, dishwashing soap, facial soap or medical soap. Similar can be the case for detergents.

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50 Small Business Ideas for Beginners in Nepal

50 Small Business Ideas for Beginners in Nepal

In a small country like Nepal, small businesses could be beneficial for the localities to earn a good amount of passive income which can also be turned into their main income.

Nepal’s economy is mostly dependent on the agriculture industry as it employs about 60% of the workforce. Other than this, Nepal is known for its history, culture, and tourism. If worked upon, Nepal’s tourism industry could acquire immense success.

There are many opportunities available in different sectors in Nepal. This article consists of 50 ideas for small businesses that could profit a lot of people and the country itself.

Homestay Tourism

You could start homestay tourism if you come from a beautiful village and have a property with a nice view. Simply refurbish your home and add a few tourist-friendly amenities, and you’re ready to go. It will be extremely beneficial if you can get your village neighbors to do the same.

Apps to simplify agricultural transportation

Agriculture is an important source of economy for the people of Nepal. An app that works as a mediator between local grocery shops, food restaurants, and organic agricultural farms and helps in taking orders from the stores and restaurants and connecting them directly to the farm people and later executing the transportation of farm items at once to all the shops and restaurants can be considered as a doable idea to run a small business.

Online travel websites that are specific to Nepal

Travel is one of the popular industries in Nepal. A website that suggests good travel destinations, plans itinerary, customize your travel plans, book tickets, and hostels and hotels can be a good idea for starting a small business in Nepal.

Poultry farming

In Nepal, poultry farming is increasing. Poultry, as an industry, is expected to generate around 3.5 per cent of GDP, with approximately 65 billion rupees already invested, in Nepal. As a result of this growth, Nepal has risen to become self-sufficient in these poultry goods. As an ambitious poultry farmer, this implies that the majority of the support systems you’ll need are already in place.

Online Shopping

Be it a developing country or a developed country, online shopping will never lose its scope. Especially during the pandemic, people prefer to shop everything online, so an e-commerce website would be a good business to start. It would be even better if the online shopping business is a bit niched. For example, online shopping websites for buying items that are popular in Nepal only.

For Example: I also own an online store which delivers vegetable and fruits inside Kathmandu. And I am generating good amount of profit from that store too. Check Out the Store once , If you are interested or planning to start ecommerce store in Nepal.

Start-ups for innovative farming techniques

Farming is a booming industry in Nepal. If you are looking for starting a business, bringing in modern technology that works better and are easier to use than the traditional farming methods could be a lucrative idea.

Movers and Packers

Moving is difficult and chaotic, and many individuals prefer to work out the entire packing process with the help movers and packers agent. Starting a business of movers and packers can help a lot of customers easily move to different parts of the country with their luggage and packages in safe hands. If done efficiently, you will end up getting more customers and your business will be a success

Rent some land on the outskirts of Nepal or outside the valley, set up a few hives, and go! Beekeeping has also received support from several donor-funded business programs in Nepal.

Fast food centers and Tea/coffee shops

We all know how much Nepalese enjoy tea and coffee. Their days begin with a cup of tea or coffee. So, for a minimal investment, tea and coffee are some of the best and most successful companies. Make sure you choose the correct location for your shop before you launch it. Because the appropriate location is such an important aspect of any type of business. I recommend starting it in front of government organizations, school, colleges etc.

Meat shop and fresh house

Meat consumption has increased as Nepalese income has increased. The Kathmandu Valley alone is believed to devour 20 million rupees worth of meat per day. And it’s growing at a breakneck pace. I am confident that your business will expand consistently if you can maintain good hygiene and quality in your shop.

Bakery shops

People love cakes, bread and pastries. If you love baking cakes and muffins and want to turn your hobby into a skill that pays off, then opening a cute and cozy bakery is not a bad option.

Travel guides for tourists

Do you adore local history of Nepal’s small towns and cities? Become a tour guide if you haven’t already. The job of a tour guide will require you to do a lot of studies to do and gain expertise in it, but that’s half the pleasure. You can provide tours that focus on a particular aspect of your city’s history, and that will set you apart from the others and make the small business of a tour guide successful.

Crop Farming

Nepal is a landlocked country sandwiched between two of the world’s most populous countries, India and China, and home to the world’s highest peak, Mount Everest. The southern Himalayan range of Nepal is a gigantic plain of alluvial soil, which is known to be one of the most productive soils, having been covered with snow in the northern Himalayan range. This soil sets the path for the country’s excellent crop farming. Farmers could self-sufficiency and trade crops such as rice, wheat, millet, barley, coffee, and others.

Dairy Farming

Dairy farming is a type of agriculture that involves the production of milk for the sale of dairy products, either on a farm or at a dairy plant. Nepal has 7.2 million cattle and 5.4 million buffalos, according to government statistics.

Dairy farming has become a lucrative business option for persons who are active in agriculture because of the large number of dairy cows and buffalos in the country.

Fish farming

Protein items, such as cheese, eggs, and fish, account for a bigger portion of the average family’s food budget and are essential components of a healthy and well-balanced diet. Hence, fish farming is a good option to start a small business in Nepal.

Handicrafts (offline and online)

Making handcrafted novelties is a fun and unusual way to start a small business. There’s undoubtedly a market for whatever you manufacture, whether it’s jewelry, knitted comfort goods, or even personalized wigs. Use creative social media marketing to reach out to your audience, and use keywords that describe your products to optimize your website for search engines.

Are looking forward to owning a café filled with coffee aroma amidst mountains in cold weather and just sitting and observing people sipping their coffee that you made with a huge smile on their face? If that is the case, then a café business is the best option for you.

Mobile Vans for selling food items

With a mobile van that serves food, you can test out your ideas. It’s a terrific method to learn about your state’s food and restaurant licensing laws, see what people enjoy and don’t like, and establish a loyal following before opening or investing in a physical site.

Cloud kitchen

In the time of the pandemic, the concept of cloud kitchen is turning into a lucrative business and if you want to serve people with your delicious hand-cooked food, opening a cloud kitchen can earn you a good amount of money and blessings.

Rooftop farming

If you are a city dweller with a home in Kathmandu, on the other hand, you may start a rooftop garden of organic veggies and fruits. People are pursuing organic and healthier vegetables and fruits as concerns about pesticide use in commercially grown vegetables and fruits grow. Why not start rooftop farming and perhaps assist your neighbors in doing so as well?

Neighborhood composting and biogas

The notion of backyard composting is well-known in Nepalese cities, and many people practiced it until they became accustomed to city waste collection. Currently, the concept is proving difficult to sell because few individuals see a need to return to it. Composting, on the other hand, could be a viable commercial venture if done on a small scale. Then, as a preliminary phase, it can be mixed with anaerobic bio-digestion to produce biogas cooking fuel.

Basketry is the art of creating baskets out of vegetable fibers, twigs, grasses, osiers, bamboo, and rushes, or synthetic materials such as plastic or other synthetic materials. It is a beautiful craft of weaving interlaced structures and mainly containers. Basketry is widely practiced in Nepal, particularly in rural. There are probably some new ideas, materials, and techniques that could be used to improve it even more and make it a more “competitive” technique for city use.

Biogas electricity plants for villages

A reasonable alternative for permanent electricity supply for communities is a mix of biogas, biogas-based electricity generators, biogas storage facilities, and photovoltaics. In addition, when biogas is in short supply, syngas from biomass gasification will be used.

Delivery service

Lunch boxes aren’t the only thing you can deliver, by the way. Businesses that supply a variety of commodities or assist people and offices in relocating are also on the rise. You can start delivering goods from your own vehicle, and turn it into a company later.

Consignment Shop

Consider shopping consignment if you have a sense of style but don’t want to invest in a brand-new boutique’s inventory. It will enable you to design a wardrobe that reflects your aims and aesthetic without incurring the costs of running a boutique that sells fully new garments.

Graphic Designer

If you are tech-savvy and love to design, creating a graphic design website to showcase your skills and turning it into a freelance job will help you earn money out of it and like this, you can start a small business of yours with the skill of graphic designing. Also, many people in Nepal are not well aware of graphic designing and might end up needing your help and also get inspired by your work. So, graphic designing is a useful and lucrative small business you can look into.

Event Planner

If you love to host parties and arrange all the party stuff within hours and creatively put together all of it to turn your venue into an exhilarating party place, then event planning could be a really good option for you to start as a small business in Nepal.

You can learn and gain expertise in a single type of event, such as weddings or business meetings, or you can set yourself up as a jack of all trades event planner.

Travel Planner

The job of travel agents might be at risk in the time of digitization, but individuals with a craze for traditional travel arrangements are still in demand. Consider selling your services as a more modern approach to travel planning if you always organize the perfect vacations with beautiful hotels, the perfect location, and a bevvy of wonderful restaurants set up for every evening.

Blogger, Vlogger and Youtuber

If there’s a topic you’re passionate about, chances are there’s a large audience interested in it as well. A blog, vlog, or YouTube channel can be utilized to create an online community with monetizable involvement.

Read More: 15 ways to make money online in Nepal

Apart from these, there are a lot more small business ideas that you can execute to earn revenue out of your skills, in Nepal –

Plywood making, training centers for hiking and trekking, digital marketing agencies, online training classes for trending digital courses like coding, digital marketing, blogging, marketing, business development, entrepreneurship, etc., online apps that connect the app users with at-home services for plumbers, painters, electricians, barbers, beauticians, etc., food and grocery delivery apps, online and offline real estate business, schools that provide quality education, goat and sheep farming, homestays and hostel service providers for tourists, it companies, export/import services, mo-mo stalls, automobile services, institutions for national level entrance exams, bamboo furniture, second-hand bookshop, av company and photography services, selling organic food produce, electronic repair shop.

As discussed above, the list of ideas to start a small business in developing countries like Nepal is never-ending. All you need is dedication, planning and skills to build the idea into a successful business.

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small grocery store business plan pdf in nepal

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  1. Grocery Store Business Plan Template

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  2. Grocery Store Business Plan Template 10 Professional

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  5. Grocery Store Business Plan (+PDF) [2023 Ed]

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COMMENTS

  1. Grocery Store Business Plan (+PDF) [2024 Ed]

    The financial plan of this grocery store business plan is based on the start-up costs of $50,000. This includes the cost of rent, inventory, equipment, licenses, permits, and other miscellaneous costs. This start-up cost will be financed through a combination of personal funds, a bank loan, and an investor.

  2. Business Plan in Nepal

    Business Plan in Nepal - Free download as Word Doc (.doc / .docx), PDF File (.pdf), Text File (.txt) or read online for free. A typical business plan for Nepalese context.

  3. Sample Grocery Store Business Plan

    The U.S. Grocery Store industry is a robust market, with a valuation of over $700 billion and expected growth of 1-2% annually. This growth is fueled by population increases, higher disposable incomes, and shifting consumer preferences towards healthier and more convenient food options.

  4. Grocery Store Business Plan Template (2024)

    Starting a grocery store business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.. 1. Develop A Grocery Store Business Plan - The first step in starting a business is to create a detailed grocery store business plan that outlines all aspects of the venture.

  5. PDF Free-Version-of-Growthinks-Grocery-Store-Business-Plan-Template

    The following industry statistics bode well for [Company Name]. According to the recent report entitled, "Supermarkets & Grocery Stores in the U.S." by the National Grocers Association, the grocery store industry's annual revenue is approximately $658.1 billion, with an estimated gross profit of 1.6%.

  6. Starting a Supermarket Business Plan (PDF)

    The global supermarket industry is currently valued at over US$3 trillion. By 2030, it is projected to be worth roughly US$15 trillion. It is no doubt a huge industry and has limitless business opportunities. This article will outline how to start a supermarket business, and the supermarket business plan - PDF, Word and Excel.

  7. Grocery Store Business Plan

    Grocery Store Business Plan. If you want to start a grocery store or supermarket business expand your current one, you need a business plan. Over the past 20+ years, we have helped over 8,000 entrepreneurs and business owners create business plans to start and grow their grocery stores and supermarkets.

  8. Start a Business in Nepal: A Guide for New Entrepreneurs

    Managing day-to-day operations efficiently is vital for the long-term success of any business. Entrepreneurs starting a business in Nepal must navigate challenges such as bureaucratic processes, fluctuating market conditions, infrastructure limitations, and cultural nuances. It is important to maintain flexibility and adaptability while ...

  9. The Complete & Full Guide on Starting a Business in Nepal

    9. Compliance with Labor Laws. Employee Registration: Once the business starts hiring employees, compliance with Nepal's labor laws, including employer and employee registration with the Social Security Fund, issuing labor contracts/employment contracts, and establishing payroll systems is mandatory. 10.

  10. Grocery Business Plan Template (2024)

    Writing a grocery store business plan is a crucial step toward the success of your business. Here are the key steps to consider when writing a business plan. 1. Executive Summary. An executive summary is the first section of the business plan intended to provide an overview of the whole business plan. Generally, it is written after the entire ...

  11. PDF April 2021 Nepal

    High spend coupled with high concentration of population (21% of Nepal's population) makes it the biggest contributor to retail sales. Bagmati province accounts for almost 28% of overall retail sales in Nepal. Following Bagmati are Province 1 and Gandaki contributing 20% and 11% to the retail sales respectively.

  12. Supermarket Business Plan (+PDF) [2024 Edition]

    The key costs associated with the Supermarket Business Plan include the following: Personnel costs (including wages, benefits, and taxes): 25%. Rent, utilities, and other overhead costs: Approximately 10%. Cost of goods (including food, beverages, and other products): 50%. Marketing and advertising costs: 5%.

  13. How to write a business plan for a grocery store?

    A business plan has 2 main parts: a financial forecast outlining the funding requirements of your grocery store and the expected growth, profits and cash flows for the next 3 to 5 years; and a written part which gives the reader the information needed to decide if they believe the forecast is achievable.

  14. (PDF) Business Plan on PARIWARTAN NEPAL PRIVATE LIMITED

    Prasanna Poudel. Section Name: Nirvana. Examination Roll Number: 13220346. 25 Feb. 2015. Kathmandu, Nepal. Declaration. I, the undersigned declare that this business development plan entitled ...

  15. Free Small Grocery Store Business Plan PDF Download

    A complete grocery business plan template. This fill-in-the-blanks template includes every section of your business plan, including Executive Summary, Objectives, SWOT Analysis, Marketing Analysis and Strategy, Operations Plan, Financial Projections and more (a similar template is sold elsewhere for $69.95). All this and much much more.

  16. Grocery Store Business Plan

    Grocery store Business Plan - Free download as Word Doc (.doc / .docx), PDF File (.pdf), Text File (.txt) or read online for free.

  17. How to Prepare a Business Plan? in Nepali

    How to Prepare a Business Plan? in Nepali | व्यवसायिक याेजना कसरी तयार गर्ने | in Nepali How to prepare Business Plan?Preparation of ...

  18. Grocery Store Business Plan Sample

    The grocery store will open in June 2022 in the trendy Downtown New York community of Brooklyn. Business Address: 120 Tanker Street, New York, BC. The owners choose this location due to its proximity to a main transportation route in and out of the downtown core.

  19. PDF Online Shopping in Nepal: Preferences and Problems

    Business-to-Consumer (B2C) model of business in online companies. Some online companies have been performing the dual features of doing business, maintaining the physical existence of shop as well as an online portal for online shopping. Similarly, some of the online companies in Nepal have specialized in a specific product or service only.

  20. How the pandemic forced scores of small grocers in Nepal to give up the

    "Similarly, a lot of information has come to our notice that the homeowners who have been running retail businesses on their own house have left this business." According to the Food Grocery Trading Association Nepal President Devendra Bhakta Shrestha, retailers have gone missing after borrowing large quantities of goods from wholesalers.

  21. 33 profit-making small business ideas in Nepal (low cost)

    Grocery shop. The most common small business in Nepal is the grocery shop. In every corner of town or city, you will surely find a grocery shop in Nepal. A grocery shop is a shop that primarily sells food either fresh or preserved. It does not require any previous skills to open a grocery shop - all you need is good behavior towards customers.

  22. PDF SMALL SIZE BUSINESS IN NEPAL

    Sundhara which is a small business company in Nepal. The owner lives in Kathmandu, where he is running his small clothing store business successfully. The business is doing great although it is a small business and he is satisfied and happy. The customers of his clothing company are mainly women, and tourists visit his business place too.

  23. 50 Small Business Ideas for Beginners in Nepal

    Narayan Adhikari. Narayan is a freelance SEO expert in Nepal. With over 7 years of experience in the SEO industry, Narayan has helped thousands of companies to establish and promote their brand online by ranking their website higher on search results. Feel free to contact him directly on +977-9861137906 for SEO queries.