affiliate marketing case study in india

Affiliate Marketing Case Studies: 15 Examples for Success

How would you like to read the best affiliate marketing case studies ever published?

More importantly, how would you like to copy the top practices in affiliate marketing that are based on real-world examples and not just theory to earn money online?

Below, you’ll find a list of the top 15 affiliate marketing case studies along with the results and key findings from each example. By studying these affiliate marketing case study examples and applying the lessons learned on your own website, you can hopefully achieve similar results to increase your commissions as an affiliate marketer.

Table of Contents

Affiliate Marketing Case Studies

Going from zero to $10k in monthly revenue – contentellect affiliate marketing case study.

Follow the steps Contentellect is taking to grow an affiliate marketing website from $0 to $10k a month in under 24 months. Includes a breakdown of the monthly costs, income, and traffic.

Helping Choose Wheels Grow 124% – Intergrowth Affiliate Marketing Case Study

This website had been hit with a Google penalty and traffic was down 80%. See how Intergrowth helped the site recover and grow 124% in 6 months. Bounce rate improved by 15% and average session duration increased by 40%all the while goal conversions increased by 526%.

Zero to $20k/month In a Year – Side Hustle Nation Affiliate Marketing Case Study

In this case study, you’ll learn how the owners of Finvsfin.com scaled their affiliate marketing website from $0 to $20,0000 per month in one year. Includes strategies on keyword research, how to structure content, ways to attract backlinks, optimization tactics to grow their traffic, and more.

How I Made $16,433 With One Product – BloggersPassion Affiliate Marketing Case Study

This case study explains how the site owner made $16,433 from a single affiliate product. The information and steps revealed in this guide can be applied to any affiliate marketing niche.

Amazon Niche Site Project 4: Own The Yard – Niche Pursuits Affiliate Marketing Case Study

If you haven’t seen this Amazon affiliate marketing case study yet, then you should set aside some time to dive into it. Spencer Haws from Niche Pursuits documented the entire journey of building an affiliate site called “Own The Yard” that covered topics like yard games, animals, yard tools, gardening, and backyard gear. Check it out to get the entire timeline of the site build and major milestone achievements.

Amazon Site Earns $2,000/month with 100 Articles – Fat Stacks Blog Affiliate Marketing Case Study

Here’s another Amazon affiliate marketing case study worth reading in depth. Dom Wells from Human Proof Designs posted this case study on Fat Stacks Blog with a detailed focus on content types, content timelines, link types, and link timelines to help other affiliate marketers improve their sites to make more money.

How We Sold An 18-Month-Old Site For Mid 6 Figures – Authority Hackers Affiliate Marketing Case Study

Authority Hackers has a popular blog, podcast, and course on affiliate marketing. Many affiliate marketers consider AH to be the best in the business for teaching aspiring entrepreneurs how to create profitable affiliate sites from scratch. In this case study, you’ll learn everything AH did to grow and sell a niche website for 6 figures in 18 months. It’s literally an entire blueprint from concept to final sale.

Amazon Site 10Beasts Grows from $0 to $4500+ In 4 Months – NichePie Affiliate Marketing Case Study

In this case study, you’ll learn how NichePie took the famous website affiliate marketing website 10Beasts.com to $4,500 in monthly earnings in just 4 months. The site then went on to make $40,000 by month 8 and kept growing. Luqman Khan, the owner, eventually sold the affiliate site for over half-a-million dollars. Inside this case study, you’ll get important insights into the keyword research process, site structure, content structure, SEO, and link building. The article also includes lots of screenshots to help you follow along with the journey.

Zero to 21K Visitors and $2000/month In 9 Months – Web Asset Builders Affiliate Marketing Case Study

This case study covers the journey of a client who bought a Done-For-You Amazon affiliate website from Web Asset Builders, and how the site went from zero traffic to reaching 21,000 visitors and $2000 per month in 9 months.

Project Cashflow: How to Build a Niche Site from Day One – Diggity Marketing Affiliate Marketing Case Study

This affiliate marketing case study was published by one of the most respected affiliate marketers in the industry: Matt Diggity. In this first installment of the Project Cashflow case study, you’ll learn about Matt’s approach to choosing a niche, the pros and cons of buying an existing website, finding the right site to purchase, basic affiliate site valuation and negotiation, and more. You can then follow along with the journey as he publishes new blog posts each month with site updates.

How I Took An Affiliate Marketing Website from $0 to $95,134.05 Using SEO – Stupid Simple SEO Case Study

Mike, a six-figure blogger takes you through the entire process of how he created a brand new affiliate marketing website and grew it to $95,134.05 with over 1,000,000 unique pageviews in just its second year. The site pretty much runs on auto-pilot now with no posting to social media, no emails to a mailing list, and the income is 95% passive.

Flipping an Affiliate Website for $136K In 16 Months – Empire Flippers Case Study

Empire Flippers, a curated marketplace for buying and selling established and profitable online businesses, has many affiliate marketing case studies on its blog. However, this case study in particular is quite valuable for you to read because it explains how one client bought a site for $52,256 and flipped it for $136,773. You’ll learn evaluation metrics this seller looked for when buying a website to flip as well as the growth plan he put into place to scale this site to such high profitability.

How I Got 2 Conversions In 48 Hours – H-Educate Affiliate Marketing Case Study

While the title of this affiliate marketing case study may not sound too impressive, the fact is can help a lot of new affiliate marketers get quick results from their websites. Inside, Hasan Aboul Hassan explains the process for how to make more conversions instantly after publishing a new blog post. Hassan is also a master at Quora SEO and Quora link building , so you may want to check out those articles as well and look for his profile on Quora to follow his strategies for getting more referral traffic from that online platform.

How We Generated an Extra $15,048 In Monthly Revenue In 34 Days – Convertica Affiliate Marketing Case Study

Convertica is a done-for-you conversion rate optimization (CRO) specialist that helps you to maximize revenue from every visitor that lands on your website. And there’s really no other service provider like this in the industry for affiliate marketers. In this case study, you’ll learn the exact CRO techniques Convertica used to increase one of its client’s monthly income by over $15,048. There are also more affiliate marketing case studies on the site’s blog. So make sure to check them out for even more CRO strategies.

$3000 Per Month Using AI and Blogger – Adsterra Affiliate Marketing Case Study

In this case study, you’ll learn how Saif Khan used AI tools like ChatGPT and Midjourney along with a Blogger blog and videos to earn $3,000 per month. Saif explains all aspects of the case study so you can use it for inspiration.

What Is an Affiliate Marketing Case Study?

An affiliate marketing case study is an in-depth study of affiliate marketing in a real-world context. It can focus on one affiliate tactic or a group of affiliate strategies to find out what works in affiliate marketing to improve conversions and traffic.

Are Case Studies Good for Affiliate Marketing?

Case studies are good for affiliate marketing because you can learn about how to do affiliate marketing in an effective way. Instead of just studying the theory of affiliate marketing, you can learn from real examples that applied specific methods to achieve success.

Affiliate Marketing Case Study Examples Summary

I hope you enjoyed this list of the best affiliate marketing case studies that are based on real-world results and not just theory.

As you discovered, the affiliate marketing case study examples above demonstrated many different ways to improve conversions, gain more website traffic, and earn more money as an affiliate marketer. By studying the key findings from these examples, and applying the methods learned to your own site, you can hopefully achieve the same positive outcomes.

New affiliate marketing success case studies are being published every month and I’ll continue to update this list as they become available. So keep checking back to read the current sources of information on affiliate marketing.

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[Case Study]- 3 Real life examples of winning Affiliate Websites

Table of Contents

Affiliate marketing is an effective way to monetize your website traffic because it allows you to present your visitors with offers that they are likely to be interested in. And, it has been a long-standing monetization strategy on the web.

Affiliate simply means generating revenue from traffic . Being an affiliate in the internet marketing business can be difficult. However, keeping on motivated is an important part of moving your business forward.

[pullquote align=”normal”]“You don’t find customers for your products. You find products for your customers.”- Seth Godin [/pullquote]

That was the new strategy affiliate marketers had to hold and implement to continue to succeed.

In this case study, we’ll show how Affiliate marketing is a viable business model .

Affiliate Success Stories

Here are examples of successful websites monetized with other affiliate programs .

#1 The Wire Cutter

The Wire Cutter is one of the Internet’s favorite review sites for electronics, gadgets and consumer goods.

Today, The WireCutter focuses on doing dedicated testing and research to create in-depth and useful product buying guides to help readers pick the best products in a wide range of categories.

Since its birth in 2011, the Wire Cutter has grown into one of the top 6,000 sites online. The affiliate website was reported to be acquired for over $30,000,000 in cash by The New York Times in October 2016.

Founder: Brian Lam ( @blam ), a former Editorial Director at Gizmodo
Niche: Consumer product reviews
Goal: To help people find the best product in every user category
Key Challenge: To design innovative tests and select the best product possible, without being influenced by commercial interests.

Content Strategies

The Wirecutter’s success is clear once you read any one of their reviews. They do fun tests with products that are so good; they have a very high chance of successful in each space.
For example, their review of best wirless earbud headphones under $50 is on such another level that all content makers should use The Wirecutter as the premier example of what a product review piece should be.
Never seen a product review, or any blog post for that matter, with over 750 comments.
It looks like they start by reading reviews on Amazon and other major online marketplaces to narrow down the best products of a category and then they actually buy them to run their own tests to come to their own conclusion.
As seen in another example of the Best Home Bluetooth Speaker , this allows them to create much better, in-depth content than all of their competitors. And it works.
It has over 11.4k referring domains and is just about leading Google for every “best product” search terms in the gadgets and electronic space.
They have expanded by starting a sister site, The Sweethome , that is also doing just as well for home-focused products.

How they make money?

The Wire Cutter explains its monetization model on its “How to Support Us” page, which builds trust with their audience through transparency. They mostly make money from Amazon’s Associate program but also use affiliate programs from various other retailers and Skimlinks .

Some different tactics they use to monetize include:

“Best of” product pages for each category and each recommendation comes with an associated Amazon link.
They use quite a lot of in-content affiliate links to the recommended products throughout the article.
They also include a callout of their best pick at the end of the review

Key Takeaways

The Wire Cutter does just one thing: in-depth reviews builds trust with your audience and significantly helps improve conversions.
It uses a simple page with a list of best items in each category.
Quality > Quantity: The Wire Cutter’s tests are so innovative and extensive that manufacturers sometimes ask it for advice on how to improve their products. It also writes only 6-12 posts a month.
In fact testing products gives the ability to create much better content than most other niche sites allowing better opportunities for getting links, traffic, and conversions.

#2 Snapsort

Snapsort offers an online platform that allows its users to find and compare cameras by its features.

The site uses a data-driven method to produce their review and comparison content. Most of their pages are less than 1000 words but they still rank very high for their targeted keywords.

What they do basically is collecting specs and features of digital cameras on the market and then uses that data to generate side-by-side comparison pages like Canon vs. Nikon

This is different to the common approach of creating in-depth and long-form content that most people follow.

Founder: Alexander Black , Christopher Reid
Niche: Digital Camera Comparison and Reviews
Goal: To help people find the best digital camera by comparing with other products.
Key Challenge: To stand out in a niche and add credibility and trust for the user.

They publish reviews of various digital cameras and navigating the site is easy to find what you’re looking for.
Using their “popular recommendations” section sorted by category makes it easy for people to find a camera based on their needs and the ultimate goal of a camera.
It likes to use the camera’s features as the main review standards. for example the Nikon D750 review
They compare these features to other cameras in its class in order to give a more accurate rating, which is a great way to rate technology.
Their camera vs. camera pages also attracts a ton of search traffic by ranking highly for thousands of keywords like “ Nikon D750 vs. NikonD800 “.
To attract international traffic, they provide the ability to translate the site into a total of 6 different languages.
Also, you can change the prices that displayed to 11 different currencies and the affiliate links change to the selected country.

Customers have the choice to buy the products through affiliate links to Amazon, B&H Photo-Video, and/or Adorama. They automatically change the affiliate links based on the selected country as well for more optimization.

Here are some tactics they use:

Affiliate links to three different online dealers giving the user the choice where to buy
Automatically switch links based on selected country (11 available)
They also accept advertising requests in various forms to extra affiliate income
Translating your site into multiple languages can boost income over time
Using custom graphics or designs builds branding and credibility
Finding a good way to rate and compare products can help make the user make a better choice and therefore buy
You don’t always need to create long-form written content in order to rank high in Google. What’s more important is the ability to help the users with exactly what they want.

#3 Smart Passive Income

Pat Flynn from The Smart Passive Income Blog, where he conducts income experiments and shares the results.

Now, Pat has multiple income streams from advertising, sponsorship and his own products, a large percentage of his income in the start and over the years is through promoting other people’s products.

Founder: Pat Flynn
Niche: Blogging, passive income, and online business
Goal: He reveals all of his online business and blogging strategies, income sources and killer marketing tips and tricks so you can be ahead of the curve with your online business or blog.
Key Challenge : To show you what’s possible when you truly become a specialist in your market.

He has been updating his blog pretty often with fresh content every week sharing his progress and lessons learned while building his own online business.
One of his first major successes was the Niche Site Duel he did with a few other bloggers in 2010. The content of the Niche Site Duel was so good it attracted tons of new traffic for him and helped solidify his place in the blogging world.
Around the same time, Pat started the Smart Passive Income Podcast . He has discovered the podcast is now the number one driver of new subscribers to his brand.
Pat’s mantra is to “be everywhere” and has used this idea to grow his audience very speedily.
He also has a YouTube channel he updates weekly and self-published multiple books.

Pat publishes all the sources of his income in complete monthly income reports.

In March 2017, Pat made $258,737.45 with a profit of $212,117.09. In specific, Pat makes most of his money as an affiliate recommending marketing products with Bluehost being the most profitable.

He also launched 2 new courses in March which contributed more than $150,000 to his total revenue.

Here are some tactics he uses:

He publishes product reviews and does affiliate promotions to his email list.
The income reports, which are some of his most popular posts, contain affiliate links
He also creates in-depth video tutorials teaching specific online marketing strategies while representing the tools that he uses on-screen.
He has a dedicated resource page in the main navigation for his top affiliate products
Now he is aiming more on making new software products for his audience as an additional income stream
Being the #1 expert in a niche can be really profitable when you earn your audience’s trust
Putting out content in multiple channels increases your chance of success
Leverage relationships with other bloggers and authority sites to build your audience
Diversify your monetization strategy for constant income and growth
Don’t be afraid to put yourself front and center, be relevant, and give a good reason why your audience should follow you

There are successful affiliates out there, but these examples are crushing it. If you want to be the next eight-figure affiliate superstar, look at their business models.

Here are a couple of takeaways to get you started:

Huge affiliate marketing success stories take time. These sites weren’t built overnight or ripped from a spy tool .
You go to work with proven brands or become one.
You can’t just write great content. You have to be a great marketer to make it work.

How Krispy Kreme received more than 100 requests for a box of doughnut in a single day through social media

Case study: how micromax created a niche for itself and became number #2 smartphone vendor in india.

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APAC Spotlight: Affiliate Marketing in India

In this edition of our APAC market spotlight series, we share everything there is to know about launching your affiliate program in India.

Overview of India

India is a country that occupies the greater part of South Asia and is the seventh-largest country in the world by total area. It is also the second-most populous country globally, after China, with about one-sixth of the world’s total population.

Social media usage is high in India , with 400 million active users as of January 2020. There are 260 million Facebook users, 80 million Instagram users, 22.95 million on Snapchat and 11.45 million on Twitter.

Traditionally, Indians prefer to shop in neighborhood brick and mortar stores. However, the COVID-19 pandemic has accelerated the growth of e-commerce across India, with a sharp rise in the number of first-time e-commerce users .

India’s e-commerce market is expected to grow to $200 billion by 2026. This growth has been triggered by an increase in internet and smartphone penetration. As of August 2020, the number of internet connections in India significantly increased to 760 million, driven by “ Digital India “, a Government initiative focused on transforming India into a digitally empowered society and knowledge economy.

Affiliate Marketing in India

Affiliate marketing is still in its growth phase across India, with 15% of total online sales driven via the affiliate channel. Established businesses, e-commerce start-ups and online betting platforms are some sectors that have seen accelerated growth in the affiliate channel.

The low risk pay-on-performance affiliate model, a growing number of e-commerce users and an increase in affiliate marketing service providers are factors contributing to the growing popularity of affiliate marketing across India.

Coupon affiliates are considered the most popular affiliate type , given the fact that Indians like to save money. Popular coupon affiliates include CupoNation, CouponsDunia and CashKaro.

Adapting Your Affiliate Program to Market Nuances in India

Business etiquette in india.

When approaching potential partners in India, it’s essential to adapt your communication style to local business etiquette and cultural nuances.

Indians place importance on formal titles. When greeting counterparts, it’s good to greet the most senior person first and address them by their given title (e.g., Doctor or Professor). Although some Indians may use namaste – a common greeting involving pressing your palms together with fingers pointing upwards and accompanied by a slight bow – as a greeting, a simple handshake is also acceptable.
Indians tend to value their personal space and are generally not prone to making much physical contact. However, it is not uncommon for Indian men to engage in friendly back-patting. This is a sign of friendship and a positive signal for your working relationship.
Avoid showing the soles of your feet or your shoes, or pointing your feet towards anyone, as this is considered highly disrespectful and insulting in India.

Communication

Hindi is the most spoken language out of the 22 official languages in India. English speakers are estimated to be about 10% of the population with only 0.019% of the population speaking English as their first language.

Local language support is essential when managing your affiliate program and communication with affiliates. All content and promotions should also be localized. We would recommend having a native speaker who understands the market managing your affiliate program.

Local Holidays and Observances in India

To gain brand awareness , create affiliate marketing campaigns that focus on market-specific e-commerce dates and events. Some events to keep in mind for e-commerce in India include:

Valentine’s Day (February 14th): Couples exchange gifts
Diwali (November 4th): One of the major festivals celebrated in India
Black Friday (November 26th): A key online shopping festival
Cyber Monday (November 29th): A key online shopping festival
Christmas Day (December 25th): Consumers exchange gifts with friends and family

You can find out more about global holidays and observances to promote via your affiliate program in our global guide .

As affiliate marketing grows in popularity across APAC, India offers an excellent opportunity for brands. Any brand looking to expand their affiliate program to India should focus on localizing strategies to be set up for success.

If you are interested in learning about other countries across the APAC region, you can find out more in our APAC affiliate marketing handbook.

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5 Success Stories from Affiliate Marketers

There’s a lot of skepticism in the affiliate marketing community about how many people are actually successful out there. I can certainly appreciate why that is, too. Anyone would be skeptical if they looked around and noticed the only people making money in affiliate marketing were the people selling tools to help newbie affiliate marketers get into the game.

Combine this with the fact that so many people are stingy with their information and techniques for fear of having their niche stolen and their profits undercut, and you can see why it happens.

Sometimes, you need a good refresher about how successful actual people can be. People who post about their success, people who try to help others become successful, people who don’t care about their niche being undercut because they know they’re the best at what they do. I’ve tracked down case studies from five of these successful marketers , and that’s what I’m bringing to you today.

Don’t feel like you’re being played just because you haven’t gotten a foothold yet. Affiliate marketing takes time, to establish yourself, to build an audience, to create content, and all the rest.

Darren Rowse of ProBlogger.net

Darren is one of the most prominent affiliate marketers around, precisely because he’s always open with his history, his techniques, and his success. This post is from 2013, so he’s had three more years to rack up his success, but even then it was impressive. In 2013, it was the 10 th year he had been working affiliate marketing with Amazon , and he had racked up nearly half a million dollars.

Now, $42,000 a year isn’t all that impressive, all things considered. That’s not quite the whole story, though. His earnings only really started to shoot up in 2008 or so. It’s more accurate to say that he started out making a pittance, and that in recent years he has hovered around $80,000 per year. That’s a respectable haul, and all from running a handful of websites, one of which is geared specifically towards helping bloggers reach their own success with affiliate marketing.

What’s impressive is that Darren isn’t even one of the top tier Amazon Affiliates. His experience is actually rather typical of the people who put a lot of time and effort into getting serious with affiliate marketing. There are, no doubt, much more successful affiliates.

The meat of Darren’s post is about why he chose to use Amazon for his affiliate marketing, despite all of the perfectly valid criticisms out there. Amazon commissions are small, sure, and a lot of Amazon products are cheap, so success often relies on big ticket niches – which are packed – or volume, which takes a long time to build. However, he points out:

Amazon is a highly trusted brand, much more than many other affiliate sellers.
One referral link works for everything a user buys in that session, whether or not you referred them to that product. If you send someone a referral for a $2 book, and they decide to buy a $900 TV, you get the commission on the TV.
Amazon is perhaps the easiest affiliate network of all to get started using. They provide a ton of tools, easy embeds in a half a dozen different ways, and even referral tagged shortlinks.
Amazon sells, well, everything. There’s very little that Amazon doesn’t sell, and often those categories are just MLM schemes anyways.

You can read the rest of his post above for a bunch of tips on becoming an Amazon affiliate success. Some of the tips are pretty common, like “get more traffic,” but that doesn’t change how valuable Darren’s site is as a whole. You can also listen to a more recent post about his success – showing he topped the $500K threshold – with this podcast post .

David McSweeny of Top5SEO.co.uk

David is a UK marketer and SEO expert who has been working in the industry for 15 years. He shares his methods and tips for how to create and grow a marketing site, based on his own experiences. The blog he uses for a case study went from freshly created to making just under $4,000 a month, in the span of six months. That’s remarkably fast, and stands as a testament to David’s skill as an affiliate marketer.

The meat of the post is his month by month playbook and recounting of how his site grew. The first month was all about creating and setting up the site, as well as how he chose a product and how he decided to monetize it. This highlights the sheer amount of work he put into research and content to fill his site. He dug deep into reviews for his chosen product and he wrote deep reviews stretching into the 2,500-word range. Month 1, he had just over 800 visitors and made $115.

Month 2, he made a blog to accompany his site, and he talks about how he created content, how he linked things together, and how he worked on link building. Through content and links, he boosted up to 2,200 visitors and $391 in sales. Month 3, he further expanded the blog, and his traffic continued to rise, as did his profits.

All of this shows how much work goes into running a site. His total time breakdown for the first four months reaches 234 hours of effort, creating content, researching products, building the site, and earning links. Combining this with the holiday season, his affiliate site shot up, where it has stayed since.

David’s study is a case where white hat effort can grow a site very quickly, but it does rely a little on timing, as well as a lot of research in picking the right niche. His post doesn’t go too deep into it, but you can find more about picking a niche in a post we wrote a few days ago. There’s also a ton of information on it out there on other sites, like David’s, Darren’s, and others.

This Is Why I’m Broke

The website named in the subheading there is little more than an odd product aggregator, with a focus towards interesting, often expensive, amusing stuff. I’ve seen everything from drones to pajamas, and let me tell you; it’s always tempting. Looking at their front page right now, I see things like color changing showerheads, the Playboy Mansion that recently went up for sale, a magic wand TV remote, and a dolphin-shaped speedboat. Needless to say, the selection of products on the site runs the entire spectrum of price ranges.

The site has grown immensely popular as one of the first of its kind, though its design has been mimicked endlessly in the years since it reached success. It’s estimated that, as of the time of the post I linked above, it was making an estimated $20,000 per month from Amazon affiliate sales alone , along with more from, eBay partner sales and referrals to a whole host of other sites, like ThinkGeek and Wicked Lasers.

The post I linked isn’t a direct post from the owner of the site. It’s a case study performed from the outside , so you have a better idea of how objective it is. The founder of TIWIB struggled with failed ventures before he hit upon the formula he used for the site, taking existing product affiliate pages and adding infinite scrolling, better images, and careful product selection.

The case study goes on to tell you what you can learn from the site, and how you might be able to mimic its success with a drilled down niche version of the same concept. Niche affiliate sites are typically less lucrative but easier to start than broad category sites like TIWIB, and that’s okay.

TIWIB receives millions of visitors every year and is still a very lucrative site, so you can learn a lot from watching how it works and mimicking its success.

Chris Guthrie on UpFuel

This post is very much like Darren’s post in the first section. So why do I include it? It proves to you that Darren is not a random outlier, he is – as he says – in the middle of the road. Chris’s websites combined to earn him over $45,000 annually, and would be making him more if he hadn’t sold one of his best sites for six figures.

Chris only really uses his success as a framing device for the post itself, which goes into great detail about how to get started with affiliate marketing. You can visit the post for the tips in full, but I’ll summarize them here.

Pick a good niche. This has been hammered into any affiliate marketer time and again, so it should be nothing new to you. A good niche is the foundation of all good affiliate marketing. Don’t try to be too broad; you can always expand later.
Use content links rather than Amazon boxes or sidebars or tables. Content links are much more commonly clicked. Just make sure you’re not trying to trick or mislead people into clicking links to Amazon that they thought went somewhere else. This includes cloaks and redirects; don’t use them.
Make your product images into clickable affiliate links. A lot of people click images, so having them lead to the product page is valuable. I – and many other people – hate clicking an image link just to be brought to the image itself rather than something relevant.
Link to Amazon quite frequently , but don’t overdo it so much that you earn a penalty from Google. Chris recommends 5-10 links per post, but his posts are quite lengthy. Keep track of what you’re doing and slowly push boundaries to find what threshold works best.
Write review articles that come across as genuine ; they are some of the highest converting content you can produce. You can pay people to write the reviews for you, so long as they’re well written.
Make sure to cover the holidays and take advantage of the sales you find in your niche. Aggregate sales posts are insanely highly converting. A “Best Black Friday Deals on [Product]” post is incredibly valuable, and I’m sure you can see why.
Gradually expand your niche and sell more and more products , both to increase variety and increase volume. If you start off by selling faucets, you can expand into more plumbing products, more bathroom fixtures, other kinds of valves, or all of them. Just don’t try to take on more than you can handle.
Focus on small, cheap products early in the month and expensive products later in the month , so the cheap products boost your variable commission rates. Amazon’s commissions are a monthly performance test, starting at 4% and rising up to 8%. You’d rather get 8% on big purchases, so push those more when your commissions have grown.
Make evergreen content as much as possible. Product comparison tables and recurring deals posts are both great for this. Make sure to keep them up to date and, most importantly, make sure people know they’re up to date. Update them monthly if possible, and always update the most recently edited date.
Publish retrospective monthly bestseller lists and analysis to accompany it. If nothing else other affiliate marketers love to see what is and isn’t working, but if you’re doing everything right, they shouldn’t be able to undercut and supplant you.
Ignore the Amazon AStore functionality completely; it’s not very useful.

Once again, we see that Amazon can be a great, lucrative place to be. However, pretty much all affiliate marketing advice works with other affiliates as well. It doesn’t matter if you’re promoting web hosting, selling products on eBay, or selling digital services for some app company; it’s all the same information.

Hieu Nguyen’s Affiliate Sale

Hieu is a marketer from Vietnam, and while his case isn’t as impressive as the others on this list, it shows the viability of a different sort of affiliate marketing business model. Specifically, what he did was build an affiliate site and then sell it for a sizable profit.

We’ve already seen how much work it is to set up and establish an affiliate site. It’s also a lot of work to maintain, but many newbie affiliate marketers believe that it’s the startup that’s the hardest part. As a consequence, they look out for affiliate marketers selling their sites, and they buy. Oh, do they buy.

Hieu’s business model isn’t designed to set up 1-2 sites and push them until they’re powerhouses he can live off of indefinitely. Rather, he builds sites and makes them moderate successes, something like a proof of concept. The site he sold in this case study took nine months to reach a monthly income level of $1,600, at which point he sold it for about 10x that amount.

There are two things to take away from this success story. The first is that, if you enjoy building sites, doing the research, and establishing the start of a business, you can still make a profit without having to maintain the site. You can simply sell it for a good chunk of change, then start over and do it all again. The second takeaway is that if you’re on the other side of the coin – perfectly capable and willing to maintain and improve a site, but incapable or unwilling to build it from scratch – you can just buy a site and go from there.

The post is an interview with Hieu, and it goes over the strategies he uses to build and rank his sites. Be aware that he does use some gray and black hat strategies, so your results may vary if you’re trying to follow in his footsteps. The post is over a year old, so some of those techniques may be more heavily penalized now than they used to be.

So there you have it; five successful affiliate marketers and the techniques they used to achieve that success. By following their guides, you too can be one of the people on a list like this someday.

Written by James Parsons

James is a content marketing and SEO professional who enjoys the challenge of driving sales through blogging while creating awesome and useful content.

Join the Discussion

Thanks for mentioning me in the blog. I’m actually doing a bit better than that now from my websites but I also run some other companies as well. Currently have about 6 decent sized income streams that all add up pretty well. It’s been a lot of fun over the last several years trying new things 🙂

Yunus Hassim

Excellent post, I really enjoyed it. Keep it up!

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Flipkart Case Study: Marketing and Advertising Campaigns

Flipkart is an e-commerce Indian-based online marketplace, founded in 2007 by two friends Sachin Bansal and Binny Bansal . The fact is that Binny Bansal is a former employee of Amazon. Sachin had referred Binny to Amazon, which till then had been working in the company for more than a year.

When Flipkart was launched, it was initially aimed at selling books before expanding into other product categories such as consumer electronics, fashion, home essentials and groceries, and lifestyle products.

According to Redseer, in October 2023, Flipkart had a 64% market share of India’s e-commerce industry.

Flipkart, currently with a strength of 33,000 employees, has 295 million registered users and over 12 million daily visits. Flipkart’s technology has enabled it to deliver 8.5 million shipments per month – and that number is increasing year on year.

According to Crunchbase, The total funding amount to be received by Flipkart by 2023 is US$ 12.9 billion.

On This Page:

Flipkart: Warehousing & Shipments

Logistics is one of the most important aspects of any successful e-commerce platform. Flipkart ships more than 100000 items in a day which makes managing the logistics an overwhelming task for the company.

Also, the cost of delivery is paid by the company itself, making logistics a financially complicated issue. Hence in order to successfully manage the logistics. Flipkart uses its in-house logistics known as eKart‟ (EKL).

The e-commerce company created E-Cart as a personal brand in April 2009 to serve the B2C side of WS-Retail, Flipkart and currently reaches consumers in around 150 cities.

eKart currently provides services like Delivery Logistics, Reverse Logistics and cash on Delivery. It also provides customer support and technology integration for order tracking, customer notifications, and reporting.

Digital Marketing Strategies

Let’s look at how Flipkart used digital marketing to promote its products and services.

Flipkart mostly targets Indians who use the internet and don’t have time to visit offline shopping stores. Although its target audience is scattered across different market segments as consumers of all demographic backgrounds can find products of interest to them, 85% of its audience is between the age group of 16 to 55 years.

Search Engine Optimization

If we talk about organic traffic, Flipkart has achieved tremendous results through search engine optimization.

Flipkart is India’s largest online retailer and has worked hard to optimise its website for search engines. Flipkart appears in the top 5 results for every product search, and this is possible because Flipkart has invested heavily in SEO.

Social Media Marketing

Flipkart continues to win over the audience on social media, duly manned by celebrity influencers apart from its roster of brand ambassadors from time to time. They often run campaigns for specific sales, opportunities, and brands.

Flipkart gets 79.08% of website visits from Youtube.
From Facebook 7.71%.
3.99% of People prefer to share Flipkart products on WhatsApp with friends and relatives. which is a sign of brand management and trust in Flipkart.

Video Advertisement on YouTube

As the data mentioned above shows that Flipkart gets the most traffic from YouTube. So now have to look at and understand the Flipkart video advertising strategy.

Celebrities Marketing Campaign

Flipkart is known for its collaborations. It also makes particular investments in star power and celebrity marketing. Flipkart keeps on collaborating with various famous personalities year after year.

One of the memorable and recent collaborations was with Ranbir Kapoor and Alia Bhatt on “#IndiaKaFashionCapital”.

Television Ads

Flipkart and its subsidiaries – Myntra and PhonePe – have seen a significant increase in their television commercials since August, when they were acquired by US retail giant Walmart. The last time Flipkart launched a branding campaign with the tagline ‘Ab Har Vish Hogi Puri’ was when it spent massive marketing dollars to create brand awareness.

Affiliate Marketing

Affiliate marketing is commission-based marketing by which a person can earn rewards in the form of commission for marketing the products of another person or company.

Flipkart undertakes the responsibility of marketing its products to third parties known as affiliates and shares a portion of the profit on the sale of the products.

Affiliate programs of e-commerce portals like Flipkart and Amazon are some of the legitimate ways to earn money online in 2022. The Flipkart portal provides almost everything needed for a common man.

From beauty to baby care products to fashion to electronics and from beauty to baby care products, everything can be found on this online portal. All you need is good traffic to your website or blog.

Flipkart vs Amazon

The presence of two of the biggest brands in the Indian market has made the industry highly competitive. Since both have entered the private-label business to increase sales. Both introduced unique features and value-added services and expanded into specific areas to compete with their businesses.

Although Amazon is a world-recognized brand but in India, Flipkart is always 1 step ahead of Amazon.

SWOT Analysis: Flipkart

The supply chain
Strong brand value and brand awareness
Advertising and promotion
Strategy acquisition
late delivery
IT Infrastructure

Business Model of Flipkart

Flipkart, which has redefined shopping in India, operates on a B2C (business-to-consumer model). Flipkart started with a direct-to-consumer model selling books and some other products, before turning to a marketplace model that connects sellers and buyers and expands its catalogue.

Today, it sells everything from smartphones to clothes to furniture to refrigerators to FMCG accessories – and yes, books too.

Flipkart claims to have millions of sellers from across India who list their products in over 80 categories. The average consumer may not care about who the seller is and the relationship he has with Flipkart. Whereas the seller who hasn’t exactly reached out to the customer can now do so thanks to Flipkart’s platform. To facilitate this transaction and fulfil the order, Flipkart charges different percentages as the commission fees from the seller.

List of Flipkart Subsidiaries

Here is the list of 10 Flipkart subsidiaries with a short description and the date of acquiring these companies.

Myntra – It’s another ecommerce online store acquired by Flipkart in May 2014.
PhonePe – is an Indian digital payment and financial technology company that Flipkart acquired in April 2016.
Cleartrip – This is a travel booking search engine globally famous for its incredible service. Flipkart acquired 100 per cent of Cleartrip’s shareholding in April 2021.
Flipkart Health – This is an online pharmacy, also known as SastaSundar. Flipkart acquired SastaSundar in December 2021.
Ekart – is a logistics company that delivers 10 million orders per month. Flipkart acquired eKart in 2015.
Shopsy – Like Flipkart, shopsy is another ecommerce platform that Flipkart acquired in July 2021.
Flipkart Wholesale – This platform mainly focuses on B2B, in other words, WS retail. We have yet to learn the old name of this company, but Flipkart acquired it in 2012.
Jeeves-F1 – Jeeves & F1, both part of the Flipkart Group of companies, are among India’s most prominent third-party neutral service providers offering comprehensive lifecycle management for various categories, including Mobility Consumer Electronics, Home Appliances, Furniture, IT & IT Peripherals, AV & Enterprise Solutions.
Yaantra – is a single window stopover that caters to all smartphone queries, such as broken glass, water damage, software problem, power issue etc. with the best in the industry services. Flipkart Group acquired electronics ecommerce firm Yaantra in January 2022.
ANS Commerce – is India’s #1 full-stack e-commerce enabler helping brands sell online. Flipkart acquired ANS Commerce in June 2022 to strengthen its e-commerce system via technological innovation.

In Conclusion

However, the situation is not as dire as it may seem. Flipkart’s magical Bansal touch may have disappeared, but its collective expertise and experience to deal with the Indian audience live on. The quick solution to tackle COVID-19 and offering essential items to the cities by Flipkart is commendable. However, e-retailers should seek to gain their market share by winning the trust of their customers rather than money.

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Is Affiliate Marketing Worth It In 2024 [Real-Life Case Study!]

There are a lot of bloggers who often ask “Is affiliate marketing worth it?”. If you’re also one among them and looking for a hands-on guide, you’re in the right place. Here is the answer:

Yes, affiliate marketing can be worth it when done strategically. Success depends on factors such as personal product experience, traffic, email lists, and product relevance. It offers low startup costs and scalability but requires dedication and trust-building with your audience.

on reddit, users are also saying that affiliate marketing is 100% legitimate in 2024 and presents a significant opportunity to earn money

Before we begin the post, let’s first find out the popularity of the term “affiliate marketing” using Google Trends.

Have a look at the Google Trends for the past 5 years;

See that? The search term “affiliate marketing” is popular across the world with a search interest of over 90 (out of 100) .

If you look at the trends carefully, you’ll also notice that the popularity is growing consistently (not declining, it’s just growing rapidly).

The above data from Google Trends does not reveal the actual growth of affiliate marketing but we can certainly see that the affiliate marketing industry isn’t dying anytime soon.

So… in this post, we’ll discuss;

Why is affiliate marketing worth your time and money
Why is affiliate marketing NOT worth it
Facts and stats about affiliate marketing and much more

Are you curious to find them out? Let’s get started!

Table of Contents ☰

Why & When Is Affiliate Marketing Worth It?
Why & When Is Affiliate Marketing NOT Worth Your Time?
Interesting Affiliate Marketing Stats & Facts for 2024
Top 3 Common Mistakes Most Beginner Affiliate Marketers Make
FAQs | Is Affiliate Marketing Profitable?
Final Thoughts | Affiliate Marketing Is Good or Bad?

Is Affiliate Marketing Worth It & Safe In 2024?

Firstly, let’s talk about the advantages of affiliate marketing.

Here are some of the MAJOR reasons to consider affiliate marketing in 2024 and beyond.

Affiliate marketing benefits:

It’s an inexpensive setup as you just need a blog or website to start selling affiliate products.
You can make money even while sleeping and you can literally work from anywhere.
Most affiliate programs don’t put a cap on how much you can earn so the sky’s the limit to your affiliate commissions.
Affiliate marketing is a low-risk monetization model as there’s no setup or inventory involved to sell affiliate products .
There are literally thousands of products you can promote through various affiliate networks such as Amazon Associates, eBay, CJ.com, ClickBank, and more.
Affiliate marketing is a performance-based monetization source so your earnings depend on how well you perform.
No special skills or expertise are required to sell affiliate products. Most of the time, all you need is a website to get started.
No need to create products as you can spend time researching the RIGHT affiliate products that are relevant to your target audience.
Above all, affiliate marketing is totally free!

What can you say after looking at affiliate marketing benefits ? Is it worth it? You bet!

Let’s now discuss when affiliate marketing is totally worth it.

No need to create products

The best part about affiliate marketing is that you don’t need to invest in creating products. As an affiliate marketer, you promote other people’s products and generate a commission on every sale that you generate.

So yes, affiliate marketing is a great way to earn money online without having to create your own products. Also, there are many affiliate programs to choose from, and you can promote products in any niche.

You can use a wide range of affiliate networks to promote products including;

Amazon Associates
Impact and much more

You don’t need to provide affiliate commission or support

Affiliate marketing is a relatively low-cost way to generate money online. At most, you need a self-hosted website to start making money.

As an affiliate marketer, you don’t need to provide affiliate commissions or customer support.

Why? Because the companies that create products will do that for you and all the affiliates are paid based on their performance. Make sure that you are providing quality content that your readers will find valuable.

Work from anywhere

Do you want to be your own boss? Want to work from anywhere? It doesn’t matter whether you’re in India or Thailand, you can use affiliate marketing to make passive income online.

There are literally millions of people around the world selling affiliate products to make money. If you’re on the hunt for the best remote jobs to earn money , don’t miss out on affiliate marketing.

You’re helping others

With affiliate marketing, you’re NOT only making money but you’ll also be able to help others.

The key here is to understand your target audience’s needs. Then, promote the right products that solve their problems.

If you’re an affiliate who is struggling to sell a product, it’s important to help your audience by educating them about the products you promote. By providing quality content, promoting valuable products, and offering discounts, you can ensure that your affiliate marketing efforts are successful.

So far we discussed all the good things about affiliate marketing. Let’s now discuss some of the disadvantages associated with affiliate marketing.

Affiliate marketing drawbacks:

You have ZERO control over the affiliate programs as the product developers can stop their affiliate program at their will.
It takes time to start seeing decent results with affiliate marketing. Most beginners give up within a few months.
There’s a HUGE competition out there. Regardless of the profitable niche you select, you’ll have to compete with hundreds of websites to get first-page rankings on Google.

So when is affiliate marketing not worth your time and money? The following scenarios tell you exactly that.

When you look for overnight sales

Affiliate marketing makes you rich overnight, right? Wrong!

Honestly speaking, for most people, it takes a lot of years to generate a decent income with affiliate marketing.

The growth is slow but you’ll eventually see compounding growth if you consistently add value. That’s the beauty of affiliate marketing as it can help you generate sales even if you’re sleeping.

Don’t expect quick results. Be prepared to work hard for at least a year or two to succeed as an affiliate marketer.

When you consider it as easy

If anyone says that being an affiliate marketer will be easy and that you are going to earn thousands of dollars, don’t believe them.

Affiliate marketing is A LOT harder than most people think. You need to put in extra effort to get decent results.

In fact, most beginners who get started with affiliate marketing NEVER make even a single sale. That’s the harsh truth about affiliate marketing. You need to put in extra effort, time, and money to succeed as an affiliate.

There’s NO guarantee

One BIGGEST reason to avoid affiliate marketing is that there’s no guarantee of sales. Even if you work hard, it gets difficult to generate sales.

There are a ton of beginners who quit affiliate marketing just because they struggle to make even ONE affiliate sale.

Uncertainty is common in affiliate marketing.

A Real-Life Affiliate Marketing Case Study [$459,000+ Earnings!]

Looking for a real-world case study of affiliate marketing? This section is just for you.

Did you know that we generated over $459,000 just by selling ONE affiliate product?

Yes, that’s true.

We made over $459,000 from the world’s BIGGEST SEO software Semrush.

Semrush affiliate program is an excellent way to generate a HUGE commission and we’re one of the top affiliates for Semrush.

In case you want to try Semrush for free, use the following link.

Try Semrush 14 Days Free Trial

Have a look at our Semrush earning report;

See that? From over 22,000 signups and 750+ sales (including around 8500 rebills), we made that much money from Semrush.

We started promoting Semrush in 2016 and the first payment was ONLY $83.94!

Have a look;

So what can you learn from it?

As an affiliate, you’ll NOT generate thousands of dollars from day one. It takes time.

In fact, it took several years to generate over $430K in affiliate commissions from Semrush.

That being said, here are a few things we did to earn thousands of dollars from Semrush;

Firstly, we chose an amazing product that our audience love. In case you don’t know, Semrush is the most powerful SEO toolkit used by over 10 million people worldwide (it offers over 50 tools under one roof). So if you want to succeed as an affiliate, choose a product that’s used by the majority of your audience.
We created a TON of informative articles around Semrush. You’ll find all types of content around Semrush on our blog including reviews, coupons, comparisons, tutorials, and much more. Creating awareness about the products you promote helps.
We ALWAYS focused on search traffic. Almost all the traffic to our Semrush posts comes from search engines like Google. Search traffic converts the BEST!
We’re ranking for many highly commercial keywords around Semrush including its free trial , coupon, review, etc. Ultimately, ranking for commercial intent keywords helps you with a ton of sales.
We regularly update our top-performing posts around Semrush. We add lots of value, update the existing features, add new features, and tweak titles and meta descriptions which ultimately helps with more traffic, conversions and sales.
Choose a product that offers a HUGE commission. Semrush pays a $200 commission for every sale and $10 for every trial activation. When you’re promoting high-paying affiliate programs , it’s easier to make thousands of dollars every month.

So what are you still waiting for? If you are NOT promoting affiliate products yet, start a blog today, pick the right products and start making money.

Are you still NOT convinced to start your affiliate marketing journey and looking for some interesting stats and facts about affiliate marketing ? Then, this section is just for you where you’ll find interesting statistics.

1. The global affiliate marketing industry is worth over $17 billion , according to Kinsta.

What’s the takeaway? Affiliate marketing is a multi-billion dollar industry and there’s room for everyone who wants to make money selling affiliate products.

2. 81.2% of affiliate marketers earn more than $20,000 in a year.

Key takeaway? The majority of the bloggers who promote affiliate products earn a decent commission from affiliate marketing.

3. The fastest-growing product category for affiliate marketing is fashion, with 18% revenue.

Have a look at the top 20 affiliate categories.

Is Affiliate Marketing Worth It In 2024 [Real-Life Case Study!]

What’s the lesson? If you’re looking to promote high-paying and evergreen products, you may want to consider the fashion industry.

4. According to a survey done by Rakuten, 88% of consumers made a purchase recommended by an influencer.

What’s the takeaway? If you want to make a solid income from affiliate marketing, become a go-to source. Becoming an influencer in your industry can help you boost your affiliate sales .

5. 93% of customers read online reviews before buying a product.

What’s the lesson? If you want to promote an affiliate product effectively, make sure to show reviews of that product from real customers.

Are you new to affiliate marketing? Or do you want to start promoting affiliate products? Here are THREE common mistakes most beginners make. Try to avoid them if you want to boost your affiliate commissions.

1. Focusing ONLY on selling

One of the biggest mistakes most affiliate marketers make is they focus only on promoting and selling affiliate products.

What happens when you focus ONLY on selling? You’ll barely notice sales.

Instead, focus on helping. Focus on educating your audience about the products you promote.

Create in-depth and useful product reviews that solve your audience’s problems. Make sure to put an affiliate link disclosure so your audience knows that you’re recommending an affiliate product. That’s how you generate more affiliate sales.

2. Ignoring SEO

SEO is the reason why our blog generates over $13,000 per month, mostly selling affiliate products.

If you’re neglecting SEO, you’re missing a lot of sales on the table.

SEO is not rocket science. Here are a few things you can implement on your affiliate site to get more traffic from Google.

Find relevant keywords. Analyze your competitors. Use tools like Semrush to find long-tail and commercial keywords.
Build backlinks. You can use Quora, guest posts, blog commenting , free social bookmarking sites , etc to build relevant links to your site to rank well in Google.
Optimize your content for target keywords. Use plugins like Rank Math.
Always update your best-performing posts with new content, images, links, keywords, etc.

If you’re a beginner, you can read our SEO tutorial for beginners where you’ll find a ton of tips.

3. Unrealistic goals

Yes, affiliate marketing is an excellent way to generate thousands of dollars.

But it takes time to increase your affiliate income.

Most affiliate marketing beginners set unrealistic goals. They want to generate $1000/month from the day they start promoting affiliate products.

It’s NOT going to happen unless you already have a huge following or marketing experience.

Set realistic goals. Try getting your first affiliate sale. Then, aim for 5 sales, 10 sales, 25 sales, and so on.

Read: Most Common Affiliate Marketing Mistakes And How to Avoid Them Read: Is Affiliate Marketing Legitimate for Earning?

Here are a few interesting questions about affiliate marketing.

Affiliate marketing lets you promote other people’s products without having to create a product of your own. You generate a commission when others purchase those products through your link.

Absolutely, you can still earn from affiliate marketing in 2024 and beyond. The global affiliate marketing industry is on a growth trajectory, expected to reach about $39.8 billion by 2031, up from approximately $20 billion in 2022, according to Astute Analytica. However, remember that success in affiliate marketing requires hard work, ethics, and a good understanding of your audience. It’s not a quick way to get rich, but it can be a profitable online income source when done right.

The time it takes to earn income in affiliate marketing varies but typically ranges from a few months for those with an established online presence to six months or more for beginners. Success depends on your niche, strategy, content quality, and audience trust. Patience, consistent effort, and value delivery are crucial.

Yes, affiliate marketing works and helps you generate passive income online. But it takes time to make good commissions from ANY affiliate program. Having a blog or website really helps with affiliate sales.

Here are some of the affiliate products that offer recurring commissions ; – Kinsta (10% monthly recurring lifetime commissions) – ConvertKit (30% recurring commission) – Serpstat (30% recurring commission)

Affiliate marketing is totally safe. The good thing about affiliate marketing is that you don’t have to create products as you can promote others’ products. You earn a commission whenever someone purchases using your affiliate links. Most affiliate programs are free to join, so there’s no risk involved.

There are many affiliate programs that are totally free to join which include; – Semrush affiliate program – Bluehost – GeneratePress

More FREE Affiliate Marketing Resources:

How To Make Money With Affiliate Marketing As A Beginner
5 Major Reasons No One Buys Your Affiliate Products & How to Fix
How to Setup An Affiliate Marketing Website and Make Money
24 Quick Tips To Increase Affiliate Sales In 2024
Future of Affiliate Marketing: Is it growing rapidly or slowly dying?
5 Types of Affiliate Marketing Explained with Examples
Eye-Opening Affiliate Marketing Statistics With Facts & Trends

Affiliate marketing is a performance-based marketing channel that lets you earn a commission for promoting another company’s products.

The good news is affiliate marketing is growing strong. So let’s come back to the question: is affiliate marketing worth it or not? As you can see from the above case study and stats, it’s totally worth it.

So what are your thoughts on affiliate marketing? Do you think affiliate marketing is profitable? Have any questions? Let us know in the comments.

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HI, thank for sharing this blog with us about Affiliate Marketing ,please share about Facebook marketing ,you tube marketing etc i appreciate your hard working

Five Trends That Are Shaping Affiliate Marketing Opportunities in India

Here are the top five things to understand about the India market and supporting strategies to be successful in this continually growing market.

If you aren’t paying attention to the market in India, the time is now. In 2020 India reached 242 million digital shoppers and saw nearly 19% growth in new shoppers, making India the second-largest ecommerce market in the world. This powerhouse status opens the door for significant affiliate marketing opportunities and growth in India.

Understanding the local flavour and uniqueness of India’s e-commerce opportunity, however, is critical to success. CJ Affiliate has had a front-row seat on this growth from its Bangalore office, the home base for its publisher development team focused on publisher growth in the APAC markets. Based on our firsthand learnings, below are the top five things to understand about the market and supporting strategies to be successful in this continually growing market.

1. Indian shoppers prefer shopping “in app” and are fans of cross-border shopping

Massive government programs such as “Digital India” are transforming India’s cash-based economy to a paperless one, and the country’s digital population has evolved to be some of the world’s most engaged online buyers. When they shop, Indians prefer the experience and convenience of retailer branded apps — 94% of Indians prefer using apps over websites to make purchases online. This digital-forward culture has also embraced shopping from overseas retailers, primarily from brands in the US, China and Australia. Cross-border shopping by Indian shoppers is estimated to reach $2B USD in 2020.

Affiliate Strategies for Success: Connecting with Indian shoppers means reaching them on their mobile phones and converting them requires easy digital payments. Work closely with review or content sites to educate consumers about the value of your brand and ensure you have the necessary global payment methods and mobile capabilities to streamline checkout.

2. Retail events during the religious festival season are gaining traction with online shoppers

Autumn is the biggest online shopping season in India because retailers have grown the number of promotional events they host during the Fall religious festivals: Diwali, Dussehra, and Navratri. The Big Billion Sale usually held in October by the Walmart-owned Flipcart company is one of the biggest events, rivalling Amazon’s Prime Day in sales volume and shopper interest. The Big Billion Sale has become an important sales event for sellers of mobile phones and electronics and India’s price conscious shoppers approach the event with a keen interest in getting a great deal.

Affiliate Strategies for Success: Create customized offers for shopping events. Indian consumers are looking for special deals and savings during Holiday season and shopping events.

3. Content publishers are a fast-growing publisher model

Similar to what we’ve seen in the UK and US markets, large media sites in India have started to use affiliate offers to monetize their content. Reaching many millions of readers, the digital newspapers and television sites launching content monetization models are currently gaining momentum faster in India than any other market.

Affiliate Strategies for Success: For advertisers to fully take part in the vast reach into digital audiences of India’s content sites, they have to bring a deep commitment to working closely with the publisher. We’ve found content publishers in India are most inclined to work with advertisers who help them sell the partnership within their companies by collaborating on pitches and informational meetings. Advertisers should also be prepared to offer hybrid compensation models

4. Affiliate network compliance education and monitoring is key

Affiliates in India often have a different understanding of network compliance then western networks do. For example, it may be acceptable for a local advertiser from a network compliance perspective to promote offers through direct linking and iframes. For many global brands this isn’t business as usual and such practices have inevitably given some brands pause on launching in India.

Affiliate Strategies for Success: It is important to establish transparent and clear guidelines up front when working with local India-based affiliates. Introducing network compliance rules and practices have become a part of early (and ongoing) education and training that CJ Affiliate provides to both publishers and advertisers we work with in India.

5. Publisher scale, transparency, and trust are key—but local connections seal the deal

Forging scalable partnerships based on trust continues to be an essential ingredient to making affiliate marketing successful in India. But at the end of the day, the local connection seals the deal. This emphasizes the importance of having a local publisher’s development team available to take calls and meetings to build relationships and trust.

Affiliate Strategies for Success: What makes India unique is not only the digital market but also the size of affiliate partner opportunity. It is essential to create processes for recruitment and onboarding that can scale by delivering self-help tools for affiliates and giving them access to relevant offers. It is equally important to build the human connection and forge a partnership.

With 240 million potential consumers to reach, it is clear that now is a great time to start testing the affiliate waters in India. With these strategies, brands are sure to be off to a good start in this booming market.

Nele Sharp manages new global partner and publisher initiatives for CJ Affiliate. Prior to joining CJ Affiliate, she managed her own affiliate marketing consultant firm working with global and local clients worldwide. An industry veteran, Nele was an early employee of BeFree, one of the first successful affiliate marketing networks, and has been passionate about performance marketing and solving clients’ goals ever since.

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The Future of Affiliate Marketing in India 2024 (Trends & Scope)

Although the past years have been challenging for many of us, affiliate marketing has a promising future through 2023 . A global pandemic brought about significant changes to the way we live and work, along with the obvious challenges that came with it. As a result, more people are now working in the affiliate marketing sector.

Today, businesses of all sizes use the incredible advantages of affiliate marketing to expand their businesses. They are investing crores of rupees in affiliate marketing to promote their goods and services.

The moment is right to start using affiliate marketing because, if you do so now, you can easily become successful in your niche.

Before moving forward, let us first recall what Affiliate Marketing is….

Affiliate marketing is a type of online marketing where you help other merchants or businesses make more money and get more sales. To learn more about affiliate marketing, you can check our very helpful affiliate marketing guide .

Affiliate marketers are typically bloggers, web publishers, content marketers, businesses, or organizations that promote other brands, products, or services. You help their businesses in bringing in more revenue, and in exchange, they pay you a commission for each sale. Additionally, affiliates are compensated for generating leads for a business or driving traffic to the merchant’s website.

How has Affiliate Marketing Evolved in Recent Years?

On this page:

1. Virtual Shopping

2. native advertising, 3. influencer marketing, 4. ai and automation, 5. crypto and nft, 6. surviving without third-party cookies, income potential, why affiliate marketing has a promising future in india.

Affiliate marketing has been an ideal source of side income. You can get a passive income through affiliate marketing , which means you can make money while you sleep. Also, with affiliate marketing, you can work at your convenience and at your own will. As a freelancer, you are not required to abide by corporate policies. Additionally, you don’t need to worry about workplace relationships because all regulations, decisions regarding appropriate dress codes, and other minor details are made by you alone.

The demand for affiliate marketing has increased as the number of blogs, and bloggers has increased. One of the best methods to monetize a blog is through affiliate marketing , and the most successful publishers are selective about the products they promote. By doing this, they may establish their authenticity and build reader and follower trust.

Additionally, social media is becoming more significant and popular, giving affiliates more and more opportunities to promote products. Popular platforms for affiliate promotions include Instagram, Facebook, Twitter, and YouTube.

Over the past few years, mobile affiliate marketing has grown significantly. In 2019 , more than 63.4% of people accessed the internet via their phone. Brands and publishers are paying very close attention to mobile content and mobile ads as that number increases.

In the past, affiliates frequently needed to work with major international businesses to receive a good income; however, in the present, even Indian businesses offer excellent opportunities for affiliate marketing. Building their own affiliate networks has become simpler for Indian businesses thanks to the rapidly changing social media trends and near limitless internet access.

Small businesses in the country now have the chance to boost their visibility, promote their goods, and drive sales through affiliate marketing . Consumer response can assist in transforming a small company into a trustworthy brand via a reliable affiliate.

Analytics and tracking technology have made significant progress in recent years. Companies now find it much simpler to analyze the specifics of their affiliate marketing strategies .

Companies may now study statistics to see if their affiliate marketing plans are actually effective.

Affiliate Marketing Trends in India

Affiliate marketing is the method of earning a commission for each sale you bring in through a referral. Affiliate programs are made available to anyone who has a sizable audience by a lot of businesses in India, including Myntra, Flipkart, Ajio, and many more . You can easily find affiliate programs on affiliate marketing platforms.

This makes it easier to monetize your content, reach your target audience, and sell goods and services to them. You receive a commission when your audience uses your referral link or code to purchase the product.

One of the most popular methods of online product promotion right now in India is affiliate marketing. And here are some of the upcoming trends:

The trend of virtual shopping is going mainstream and is now growing in many different directions. In terms of affiliate marketing prospects, virtual reality and/or augmented reality environments like metaverse are new and essentially unexplored.

While many big retailers are leveraging this trend and concentrating more of their efforts on online shopping, affiliate marketers can greatly benefit from this as well. You can gain from this affiliate marketing trend whether you’re a well-established affiliate marketer with many partnerships or a new one just getting started.

You only need a method of reaching potential customers because there are so many online shoppers. Making new affiliate connections won’t put you at a loss because the majority of affiliate programs are free and low-risk. You only need to create your affiliate links and plan your strategy for encouraging website users to click and shop.

In native advertising, the ads match the look, feel, and function of the media format in which they are displayed. Native advertising is less expensive than other common forms of advertising. The average cost-per-click (CPC) for desktop ads is ₹49.68, whereas the average CPC for native ads that target mobile devices is ₹24.84.

These figures represent the averages. By optimizing your campaigns, you can reduce costs. The second advantage of native ad platforms is that you can offer more diverse ad designs and landing pages. Native advertising is manually reviewed by content review teams on every platform, which reduces the chance of random ad rejections.

Finally, native advertising integrates perfectly with affiliate marketing content. Listings, instructions, and product comparisons are the most often used affiliate content formats; consumers of publishers’ websites are used to seeing these types of content frequently in editorial material.

Customers and users look for genuine, niche-specific information that speaks to their needs in the abundance of content that is created and published every day. Consumption of authentic, non-promotional, and more humane content is also on the rise.

This change creates an opportunity for micro-influencers and nano-influencers who remain true to their values, are dedicated to a brand and cater to a niche but loyal following.

A nano influencer typically has 500-10,000 followers
A micro-influencer typically has 10,000 – 25,000 followers

Additionally, it diverts attention from mega-influencers who appeal to a somewhat wider audience.

This affiliate marketing trend could mean using artificial intelligence to place bids on popular keywords, tailor your PPC campaigns to different demographics, or engage website visitors in real-time chat.

AI is a game-changer for affiliate marketing since it can increase your sales while saving you a ton of time, effort, and resources. You can use AI technology to analyze data and update campaigns without taking up your valuable time. By letting AI handle the routine things, you’ll have more time to dedicate to developing innovative business growth ideas.

Since 2009, cryptocurrencies have been around. They have since multiplied, grown, and made themselves known. Investments in digital currencies and, more recently, NFTs are growing steadily. You can sign up for many cryptocurrency affiliate programs to create a new source of income. Numerous platforms exist for individuals to buy, sell, and exchange their digital currency as the crypto business expands. You can help reach a larger audience by promoting a particular cryptocurrency or platform.

Cookies and affiliate marketing have coexisted for a very long time. Particularly the third-party cookies, which were in charge of carrying out all the advertising and analysis for affiliate marketing.

Cookies are little text files that websites create when users visit them. Cookies have consistently supported affiliate marketing. To save user preferences, login and registration data, and the contents of shopping carts, these small files work with web browsers.

Third-party cookies are being phased out as a result of the most recent updates and laws. The use of the visitor’s personal data is something that websites are now required by law to disclose to them. Additionally, users must expressly consent to the use of non-essential cookies.

Although tracking without cookies is still possible, advertising tracking will surely be impacted. In the post-cookie era, you must now assess what data you already have, what data you need, and how to obtain it. And this is how you can accomplish that

Be honest and upfront with your website’s visitors about the data that is collected there.
Pay attention to first-party cookies. It would be ideal if you focused on first-party data strategies instead. You can use first-party cookies to determine a user’s actions on your website, the frequency of their visits, and other crucial details that will help you create and carry out effective marketing strategies.
Give something of value in exchange for the information. When users receive personalized offers and loyalty programs in return, they are more inclined to provide their data. To enhance your customers’ interactions with your company, you can offer loyalty members exclusive deals, discounts, redeemable points, and personalized promotions.

In India, using affiliate marketing as a second source of income is a viable option.

If done well, it may even replace the affiliate marketer’s regular job as the primary source of income, freeing them from the grind. It offers the greatest potential for making more money than any other online business or work.

With just affiliate marketing, thousands of people in India have earned money in lakhs or even crores. Now it’s your turn to do so.

Here are some statistics on affiliate marketers’ typical incomes. Potential earnings are significantly higher, according to affiliate marketing income statistics from Glassdoor .

Affiliate marketers make an average of ₹1,99,356 a year, with earnings ranging from ₹ 1,80,000 at the low end to ₹ 3,32,759 at the high end.

You can Earn up to Rs. 50,000 by sharing deals on top brands like Flipkart, Myntra, Ajio and Mamaearth . Click on this button below and start your affiliate marketing journey today.

Online sales can be significantly increased through affiliate marketing. About 15% to 20% of all online sales are currently driven by it.

According to a recent report from IAMAI (Internet and Mobile Association of India) , the affiliate marketing business in India will exceed ₹ 66168.07 million by 2025.

India has the third-largest startup ecosystem in the world, according to 2019 research by NASSCOM (The National Association of Software and Service Companies) .

In terms of the potential for affiliate marketing in India, the recent increase in online businesses has a lot to promise.

People are using the internet to purchase a variety of goods and services. Businesses are paying more attention than ever to affiliate marketing to draw in more customers and sell them their products.

The timing is right to start exploring affiliate marketing. Put your expertise and passion to work so you can earn more money.

The affiliate marketing industry is expanding globally, particularly in countries like India, because of increased online activity. One can easily find a new career path in affiliate marketing with the help of relevant affiliate marketing programs.

Last but not least, we would also like you to check our recent blog where we have listed down some of the low-competition niches for affiliate marketing . Do give it a read.

The most talked-about topic in India in the future will be affiliate marketing. It is a new profession that has already gained a lot of popularity and is anticipated to grow even more in the years to come. According to a recent report from IAMAI (Internet and Mobile Association of India), the affiliate marketing business in India will exceed $835 million by 2025.

Yes. In India, it is extremely profitable. simply because you have the choice to sign up for both international and Indian affiliate programs. It’s time to explore affiliate marketing and start earning money through it, especially if you have a website or blog that receives good traffic.

Absolutely. In fact, affiliate marketing has overtaken all other options as the most popular way to earn money online in 2023 . It is one of the most popular side businesses. The affiliate marketing industry is expanding quickly. More than ever, both established and emerging companies are making use of affiliate marketing. In the upcoming years, affiliate marketing will expand greatly if this trend holds. The commission would also significantly rise

The short answer is “No limit,” as there are no restrictions on affiliate marketing in India and no limits on how much one can make working as an affiliate there. Every month, you can make from thousands to lakhs of rupees. Everything depends on the tactics and methods you use and the products you’re trying to promote.

I’m not sure where you’re getting your info, but great topic. I needs to spend some time learning more or understanding more. Thanks for magnificent information I was looking for this info for my mission.

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Guide & Tips

How does affiliate marketing work , types of affiliate programs , 20 best affiliate platforms in 2024, 20 best affiliate programs in india.

Wondering how to monetize your blog for maximum returns? Partnering up with top companies via affiliate marketing is one of the most lucrative options today. So, how to start affiliate marketing, and from where? Explore the best platforms for affiliate marketing and get exclusive access to special deals for your audience; oversee and expand your business and marketing initiatives.

For beginners, it is crucial to understand how affiliate marketing works before they move on to discovering the best platform for affiliate marketing. An affiliate associates with a platform and gets a unique link for every product they choose to display on their blog/website. The clicks on this link can be tracked via cookies to check whether the person who clicked on the link makes a purchase. The affiliate earns a pre-decided commission if they do it within a specific time slot. The commission rates vary for every platform.

It would be best if you asked yourself some critical questions before signing up for the best affiliate programs in India in 2024:

You must consider the areas or platforms where your target audience is the major spender of their time and money.
The type of affiliate program is essential to ensure you learn the right nuisances of this field.
Thoroughly study the tastes and preferences of your target audience to know what is behind the curtain when they opt for a product or service.

Let’s take a look at the key types of affiliate programs in India:

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1. Coupon Platforms

People always appreciate a discount or even season sales for higher-priced products and services. So, partnering up with coupon platforms is a great way to benefit some of the best affiliate programs in India in 2024. This way, you can attract a newer type of audience, see if discounts and coupons help with sales, and lure your audience.

2. Review Websites and Apps

If your products and services are more on the review sites or your target audience always researches the reviews, then another essential type of affiliate program is review platforms. These can be just websites or apps that integrate content and, in a way, ask the audience to review products and services. You can always ask such review sites to partner up for an affiliate review about your product and service and observe if it brings you benefits.

3. Social Media Influencers

Social media influencer marketing can also help you market your products or services as an in-demand and competent type for top affiliate programs in India. It’s important to find influencers working in the same domain as your company. This way, they can help you reach the target audience through their followers. Start slow with social media influencer marketing to see if your products or services have traction, and then speed it up as per your needs!

4. Search Affiliates

Based on the idea of paid advertising, search affiliates will ask you to pay them to put you up in the searches of a platform. It’s similar to ads on social media, but with this type of affiliate marketing, you have credible people promoting you.

5. Email Marketing

Email marketing is a pretty subtle and innovative tool of marketing these days. Now, companies don’t directly sell their products and services via email but utilize their role as promotional avatars. When using emails for promotion, be careful with the frequency and content that should be crisp, eye-catching and moment-based.

1. Amazon Associates

It is the best affiliate marketing platform for beginners as you need not worry about reaching a certain amount of sales volume for earning a higher commission. It has a flat-rate commission structure.

Signing Amount: None

Cookie Duration: 24 hours

Minimum Payment Threshold: INR 2500

Rates of Amazon Associates for Different Product Categories

Why Should You Choose Amazon Associates?

There is no application charge or signing amount.
It pays a commission on anything new that someone you refer to purchases (even if they do not purchase the exact product you linked to).
There is a wide range of product types/niches to choose from as it includes everything sold on Amazon's website.
Average commission rate : 1% to 10%

Awin was formerly known as Affiliate Window. It boasts of over 13,000 advertisers and is the best platform for affiliate marketing. An affiliate marketer will have to apply to advertising merchants within the network to generate links.

Signing Amount: INR 380 approx. (only refunded if you’re approved)

Cookie Duration: Variable (decided by the advertisers)

Minimum Payout: INR 1500 approx.

Awin Dashboard

Why Should You Choose Awin?

It offers marketing of various physical and digital products for almost every niche.
The advertisers decide the average commission rate and the cookie duration. So, there is a lot of scope for earning generously.

3. Flipkart Affiliate

It is amongst the largest and the best platform for affiliate marketing in India. The platform provides insights into the performance of referral links with real-time reports. This free affiliate program offers several affiliate tools such as widgets, banners, and APIs for displaying Flipkart products on your site/app.

Signing Amount: None

Cookie Duration: 24-hour

Minimum Payment Threshold: INR 25,000

Rates of Flipkart Affiliate for Different Product Categories

Why Should You Choose Flipkart Affiliate?

Flipkart Affiliate offers a choice from all of the products available on the Flipkart website.
The average commission ranges from 6% to 20%.

4. Reseller Club

Reseller Club is ideal for those who are looking for quick passive income in India as they can easily make a minimum of Rs. 2,000 per referral. It is an easy-to-use and one of the top paying affiliate programs.

Cookie Duration: It is on a last-click basis and has a validity of 60 days.

Minimum Payment Threshold: INR 50

Dashboard of Reseller Club

Why Should You Choose Reseller Club?

It offers multiple payout options, including PayPal and direct bank transfer.
A minimum payout balance of INR 50.

5. BigRock Affiliate

BigRock is India's best platform for affiliate marketing. Besides being a popular domain registration and web hosting company, it offers email hosting and digital certificates services. The Bluehost affiliate program is a part of the BigRock Affiliate group.

Cookie Duration: 60 days

Minimum Payout: INR 3200

Dashboard of BigRock

Why Should You Choose BigRock?

Commission rates begin at Rs 30. They can be up to 30% of each sale, and you can make up to INR 10,000 per sale.
Offers brilliant banner inventory.

6. ClickBank

The platform offers multiple digital and physical products to link to your content. It is more inclined towards digital products and has several smaller niche offers that aren't available on other platforms.

Cookie Duration: Usually 60 days

Minimum Payout: Allows you to choose from INR 760 (approx.) onwards

Why Should You Choose ClickBank?

The rates are high, and they depend on the specific merchant you deal with.
Offers weekly payments

7. Optimise

Optimise has emerged to be the best platform for affiliate marketing as it associates with some leading brands like Agoda, PayTM, Amazon, and Samsung. It is ideal for those whose website gets traffic from foreign countries.

Cookie Duration: 30-60 days

Minimum Payout: Depends on advertisers

Optimise Dashboard

Why Should You Choose Optimise?

Offers real-time updates on sales and commissions on the dashboard.
Provides insights on who and where your customers are.
Grants competitive commission rates.
Quick payouts

8. Cuelinks

It is the best platform for affiliate marketing for WordPress users as it offers a free WordPress plugin to simplify affiliate marketing. It uses javascript for the automatic insertion of affiliate links to the relevant keyword in your content.

Cookie Duration: 7 days

Minimum Payout: INR 500

Cuelinks Dashboard

Why Should You Choose Cuelinks?

Best for aggregated reporting
Provides in-depth audience insights
Allows access to lifetime link management tools

9. vCommission

vCommission is yet another best platform for affiliate marketing and is trusted by 18,000+ affiliates. It associates with leading e-commerce brands such as Snapdeal, Agoda, Myntra, and AliExpress. It has over 14,000 publishers who offer the best commission rates. vCommission requires your website to have content published in the English Language only.

Cookie Duration: Depends on the product

Minimum Payout Threshold: INR 5,000

vCommission Dashboard

Why Should You Choose vCommission?

There are multiple niches to choose products from.
Allows monthly withdrawals.
The commission rates depend on the products.

10. Hostgator Affiliate

Hostgator is a popular web hosting and related service provider. So, you can promote all types of hosting like shared, Cloud, VPS, and WordPress. It allows withdrawals every 2 months + 10 days after the month in which the sales took place.

Cookie Duration: 60 days

Hostgator Affiliate Result Page Layout

Why Should You Choose Hostgator?

The average commission rate is up to INR 1,250 per sale. It can go up to 3,000 per sale.
Dashboard with real-time updates on clicks and commissions.

Now that you are familiar with the best platform for affiliate marketing choose the one that suits your content. Think about what the visitors on your blog would be interested in and tread on a promising path to multiply your affiliate income exponentially.

11. AWeber

If you want to venture into newsletters and email drip campaigns, AWeber is one of the best affiliate programs in India in 2024. It’s quite an oldie in this case because it has been here since 1998 plus offers the most extended cookie life of a year. With an affiliate base of 1 million users, AWeber is a classic choice for you. This platform has two main programs, the In-house program and CJ Affiliates.

Why You Should Choose AWeber:

Its in-house AWeber Program has a lifetime 30% commission, starting from just $20 to $150.
CJ Affiliates is better for commission caps as you have a chance to earn $300 per account.

12. Sendinblue

A digital marketing platform for all your affiliate marketing preferences, Sendinblue is a platform you might not come across quickly in this century. It is emerging as one of the best affiliate programs in India in 2024 because of its user-friendliness. It has email marketing, CRM, SMS, Chat, Marketing Automation and many more features. There is also a separation of arenas for agencies and bloggers. It has a cookie life of 90 days and you have €5 commission for new users and €100 for subscription buying users.

Why You Should Choose Sendinblue:

€100 for paying customer referrals
Offers a network of top affiliates like Capterra, Emailtooltester, etc.

13. ConvertKit

A highly focused email marketing platform, ConvertKit is quite the black sheep on our list of the best affiliate programs in India in 2024. This is because it’s quite innovative as a concept to let its users earn from email marketing products more than anything else. It is also free for everyone to join with a cookie life of a month.

Why You Should Choose ConvertKit:

It gives you a lifetime commission of 30% for referrals or webinar subscribers.
Basic plans for ConvertKit start from just $29 per month to $2,000.

14. GetResponse

GetResponse is one of the best affiliate programs in India in 2024 for marketing automation tools. It offers email marketing, landing pages, webinar hosting, CRM, and more. It has two types, i.e. Self-Hosted Program with 33% recurring commission and plans to start from $15 to $1200 monthly; CJ Affiliate is another type that offers affiliates to earn $135 for every referral.

Why You Should Choose Getresponse:

Perfect for creating a wholesomely holistic marketing strategy for your affiliate program
Variety in the two programs gives you a lot of opportunities to try your hands at affiliate marketing

15. Fiverr

Fiverr Affiliate Program is another top affiliate program in India that you must consider. It has a month-long cookie life, plus it’s free for new sign-ups. The commission cap for Fiverr is slightly complicated as you can earn $15-$50 for CPA and 30% on every Fiverr course order. This is because you can also promote Fiverr’s main marketplace as an exchange for your affiliate and earn some additional commission from that.

Why You Should Choose Fiverr:

You can earn right from the first buyer with lifetime attribution and unlimited referrals.
You will have an affiliate manager to help you at every step and free resources to make the most of this.

16. Pabbly

Pabbly is an excellent affiliate platform that integrates all forms of marketing. From business to email marketing, app integration, workflow management, etc., Pabbly has an efficient, sleek dashboard for all your progress trackers. The cookie life of Pabbly is a month with 30% recurring commissions. So, if you are looking for a place to apply all forms of new-age marketing to your products and services, this is one of the best affiliate marketing programs!

Why You Should Choose Pabbly:

You can earn commissions by promoting within 40 days of the product launch sale.
It offers $183 as a single commission per sale!

17. Unbounce

Unbounce is an affiliate program for creating personalized landing pages for your target audience. These landing pages are highly strategized to ensure better leads and revenues. It has a cookie life of 3 months and offers 20% recurring revenue as an incentive for referring new users.

Why You Should Choose Unbounce:

Your users will have 20% discounts for the first three months when they join.
You will have a dashboard, a personal coach and a whole new level of resources to refer to while learning affiliate marketing with Unbounce!

18. Constant Contact

If you are searching for the top affiliate programs in India for email marketing, then you need to check out Constant Contact. It’s perfect as an affiliate program for small businesses because it takes care of Facebook and Instagram ads, email marketing, and new leads and users. This way, you can combine affiliate and paid marketing well to see how your audience reacts to it.

Why You Should Choose Constant Contact:

The cookie life with this platform is two months.
It also offers a $5 incentive for every referral and what’s better is that affiliates have $105 when referrals make a payment to create a new account on the platform.

19. Systeme.io

As one of the top-rated affiliated programs in India in 2024, Systeme.io is best for running affiliate campaigns, email marketing, forming and maintaining online blogs and so much more. The cookie life for Systeme.io is 180 days. Regarding pricing, there are 6 packages on offer which start from $27 on a monthly rate.

Why You Should Choose Systeme.io:

As an affiliate, you can have 40% commissions for a lifetime as per your sales and subscriptions.
You can benefit from 6 pricing plans and resources for onboarding users using this program.

20. Outgrow

Essentially focused on content, this top affiliate program works like a content creator tool for your company. You can choose from personalized content categories like quizzes, surveys, calculators, chatbots, fun tests, polls, recommendations, and more. It’s one of the best affiliate programs in India in 2024 because it is more organic through content creation.

Why You Should Choose Outgrow:

The cookie life for Outgrow is around a month.
What’s even better is that affiliates can earn 20% upfront and 20% recurring commission and a chance to feature on the platform too!

As the digital world expands, the demand for cybersecurity expertise grows, making it a strategic area to explore within the context of affiliate programs in India. A Cyber security BootCamp serves as a valuable platform for individuals to acquire the necessary skills to participate in these affiliate programs effectively. By honing their understanding of threat landscapes, risk assessment, and defense strategies, participants can become authoritative affiliates who provide valuable insights and solutions in the realm of cybersecurity. This synergy between affiliate programs and a cybersecurity bootcamp allows individuals to carve a niche within the digital landscape while addressing the critical need for robust security measures.

1. How to choose the best platform for affiliate marketing?

You need to be your client to wisely choose the best platform for affiliate marketing. You must choose the one that fits your niche and is desired by your target audience. You should also check out the commission levels and quality of the products available on each of these platforms.

2. Which Niche is the best for affiliate marketing?

The top rewarding niches for affiliate marketing are fashion, health and wellness, finance, gaming, and kitchenware. If you collaborate with a good affiliate marketing platform, your efforts will generate high revenues within these niches.

3. How do I promote affiliate links on my websites?

Follow the below-mentioned ways and promote affiliate links to maximize earnings:

Create a resources page and add affiliate links to it.
Include affiliate banners on your blog.
Attach links to your newsletters.
Embed links into your website’s video content.

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Tips & Guides — 25 May 2022

Affiliate Marketing India & APAC

Tips & Guides

Affiliate Marketing in India and APAC: Challenges and Trends

With the growing internet and digital penetration, brands all over the world now realise that Digital is the way forward. And Indian market is no exception. Moreover, India is ranked second in terms of internet consumption with its more than 500 million internet users. The same situation is in the APAC region. Many countries such as China, Japan, Korea, Thailand, Malaysia, are following the same trends.

We caught up with Srinand Sridharan, Affise’s Head of India and APAC , to learn about digital opportunities for brands to reach out to their customers.

Sinand Sridharan, Head of India and APAC, Affise

What are the peculiarities of the Indian market comparing to other countries?

Every country/region is unique and has certain characteristics that may not be present elsewhere. Also, since India is still in the growth phase of performance marketing, comparing it with its more mature counterparts in the US or Europe, it presents us with a great opportunity to bring in learnings from the other markets and share it with the industry here. This allows the Indian companies to “jump the curve”.

What challenges do performance and affiliate marketers face in India & APAC? How does Affise address these challenges?

As mentioned earlier, India is still in its growth phase when it comes to Performance Marketing. The maturity level of the market often dictates and determines the way the industry shapes up, especially when there are examples of great growth coming in from other markets. The problems faced here are no-different from the ones faced in other countries in similar market growth trajectories.

With a global outreach and in-depth understanding of what the industry needs, Affise is uniquely positioned to help our Indian customers come up-to-speed by providing cutting-edge features that assist our customers in taking advantage of the opportunity.

What trends do you see in these markets?

Digital Marketing, especially Affiliate based Performance Marketing is still in its infancy in the whole of the region. There is potential for immense growth across the region.

How do you see yourself in a competitive market like India, with other established players already in the segment catering to the same set of clients?

Before Affise came into affiliate marketing industry in 2015, there was a number of service providers that offered their performance marketing solutions to the industry players. These solutions worked pretty well for some time. But eventually affiliate marketing industry grew up. The imperfections of the software that existed on the market could no longer allow affiliate marketers to work efficiently and maximize their profits.

The pricing policies were also too rigid and could not be economically efficient for all the market players. The industry was waiting for a change and Affise has made this change possible. Riding on our technology and industry expertise we’ve completely changed the pricing model of the industry. And, thanks to our various unique in-built tools, we made it possible to automate a number of processes for affiliate marketers thus making their work easier and much more profitable.

What are your plans for India and are you also looking at other markets in APAC?

In the last few months of our direct presence in India, we have seen a huge interest and uptake of our tracking platform with 20-25% customers’ increase monthly. As we see similar results from the rest of the markets in the region as well, we identified a great potential for future mutually-beneficial development here. Along with the growth of Indian digital market there is a growing demand for new solutions to optimize the work of affiliate marketers. That is why we set up new offices in this region, so that we can provide great quality customer service and improve it to perfection. We are striving to achieve our main goal – to become a #1 performance marketing solutions and a reliable partner to all the industry players in India, as well as in APAC.

What is your forecast for 2019? How will the industry change in India/APAC regions?

2019 is already looking to break all our previous records. We have been acquiring customers at an ever increasing pace and they are all growing month-on-month.

Can you give a brief testimonial & message to the affiliate marketing industry stakeholders in India and the Asia-Pacific?

It goes without saying, that affiliate marketing is still dealing with tons of challenges. The industry is now combating with a great amount of routine and manual tasks, mechanical work and, increasing Fraud. Affise has come to the market to address these challenges with a completely new approach. Our SaaS model, combined with the power of “Pay only for Conversions”, is a paradigm shift that is beneficial for all the players of the ecosystem: Networks, Advertisers, Agencies and Publishers.

This article is reffered with:

Affiliate Software
Performance Marketing

Anastasia Zaichko

Head of PR and Marketing Communications

Anastasia Zaichko is a creative B2B marketer, passionate about helping companies achieve their sales, growth and visibility objectives. Weekdays she's all about identifying new opportunities for marketers to grow and get more value from affiliate channel. Weekends include traveling, partying and instagramming about all of the above. She strongly believes in the power of content, networking and the Universe.

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India’s affiliate industry is on track to hit $835 mn by 2025: Experts

“The Affiliate industry in India has outstanding growth potential and now it’s set to hit USD 835 million by 2025 from around USD 300 million currently. The affiliate marketing industry isn’t tormented by the covid19 pandemic, definitely digital and affiliate marketing have progressed.”

“It still contributes about 10% of digital marketing budgets. E-commerce, travel homestays, BFSI, education, D2C, gaming, web services, and health are the important industries that contribute to affiliate marketing in India. Today, it’s important for each brand to possess their affiliate programs to accelerate growth,” said Parul Bhargava, CEO, vCommission, in her welcome address at the seventh edition of India Affiliate Summit (IAS), coordinated by the online and Mobile Association of India (IAMAI).

Founding father of GrabOn Ashok Reddy said: “We have just blemished the surface of affiliate marketing in India with exceptional growth ahead. With the new content creators on the block and AI that sees no restrictions, the affiliate is shifting and will still shift into the hands of the users. Mobile-first strategy, influencers , and video-based content marketing will see an uptrend for the next few years.”

L D Sharma, director, Optimise, said that “The planet has the potential to become a billion-dollar industry within the subsequent number of years. However, the rising fraudulent activities within the affiliate industry seem to be a major concern. Fraudulent clicks, cookie stuffing, bad bots, geo-masking, click spamming are a spread of the challenges for the industry.”

Co-Founder of CashKaro Rohan Bhargava highlighted: “Indian e-commerce has seen extensive growth and a shift in consumer behavior over the last two years. With D2C brands gaining popularity, cashback, rewards, and affiliate programs have gained plenty of grip over the years.”

Affiliate marketing overlaps with other Internet marketing methods to some extent because affiliates often use regular advertising methods. Those methods include organic computer program optimization (SEO), paid computer program marketing (PPC – Pay Per Click), e-mail marketing, content marketing, and (in some sense) display advertising. On the other hand, affiliates sometimes use less formal techniques, like publishing reviews of products or services offered by a partner.

The seventh edition of IAS supported about 3,000 delegates from across the world. additionally, over 700 companies and 50 exhibitors participated in the event.

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Meesho Case Study: Business Model & How Meesho Works

What is so different about Meesho, you must all be wondering!

Meesho is an e-commerce platform, and one of India’s first, that focuses on the housewives of our country, allowing them to open their online retailing stores with zero investment and no inventory whatsoever.

Some of the most likable categories on the online app are jewelry, clothing, accessories, home, and kitchen appliances, etc.

The seller lists all his products on the app with accurate details of the product.

The reseller then uses this information provided in the reselling catalog of the app and shares it with potential buyers via FB groups, Whatsapp, etc.

Once the buyer is ready to buy, the reseller only has to fill in their delivery details and place the order, the Meesho app handles the rest.

Meesho’s value estimate is above $4.9 billion and is backed by many high-profile investors in the market. This social commerce startup is one of its kind in the entire industry. It has acquired over 100M+ App downloads and 65M+ active customers.

Sounds quite appealing, doesn’t it? This Meesho case study will explain it all.

How was Meesho started?

Meesho is the creation of two IIT graduates, Vidit Aatrey and Sanjeev Barnwal. It was founded in 2015 after they quit their jobs at InMobi.

The two main goals of their startup were to empower the housewives of the country and support Micro, Small, and Medium Enterprises (MSMEs).

They saw that numerous resellers were at that point selling merchandise through WhatsApp, yet their range was restricted because they could only convey their products locally, to small groups.

They likewise figured out that the majority of the shops enrolled on MEESHO were owned by women, and these women sold their merchandise out of their homes as opposed to in any actual shops.

Meesho’s ongoing plan of action has been constructed thinking about these realities and issues, and as of now, with Meesho, women can easily launch their small business from home, without any stock at hand.

“We are building the single shopping destination for the next billion consumers in India,” Aatrey says.

A transition from FashNear to Meesho

Before Meesho came up in 2015, the original idea was somewhat different. The original startup was called ‘FashNear’, a shopping app with highly curated inventory from nearby fashion stores.

A buyer could order up to three items and get them delivered to their doorstep. However, if they did not like any item, they could return it to the delivery person and keep the rest.

Had the idea stuck, it would have been something equivalent to Zomato or Grofers but for clothes.

However, the founders could not keep up with the demand and the quality required for the startup to succeed. Thus, this unrealistic idea was dropped.

FashNear gave way to another new idea of allowing small business owners to open their digital shops.

According to this model, any person could log in using their Facebook credentials and open their online shop. The platform handled everything in-built from inventory to packaging and shipping, making it the first choice among resellers.

Meesho, a short form for Meri E-Shop was thus created.

“Meesho is a phenomenal story. It is a category-creating startup, not just a category-defining one,” says Amit Somani , managing partner at Prime Ventures

Meesho’s funding history

In this Meesho case study, we shall explain Meesho’s funding history in depth.

It has raised funding in various rounds over time.

A 3-month summer program headlined by The Mountain View and Y Combinator raised a sum of $120,000 in July 2016. During the same year, angel investors Rahul Garg and Kashyap Deorah invested an undisclosed amount in the startup.

Their first major funding was in 2017 when Meesho raised $3.1 million in series A funding led by Indian capital firm SAIF Partners.

The company’s series B funding round raised $11.5 million led by Sequoia India in 2018. In the same year, its series C funding raised worth $50 million.

The startup raised $125 million in the Series D round.

Meesho’s value proposition

For consumers

The most serious issue with online shopping in India is the absence of trust. In the total number of inhabitants of 1.38 billion, not many individuals shop online (150 million) and, surprisingly even lesser go for repeat purchases.

The reason for this quite less number is the feeling of dread toward being misled or tricked, particularly concerning purchasing items from another dealer or site.

Meesho tackles this problem smartly, bringing resellers into action. Resellers are very much trusted in their communities thus taking out the fear of theft and scam from the minds of the buyers enabling them to place their orders at ease.

For resellers

Meesho gives affiliates a stage to begin and develop their own business with zero inventory and investments. It sources items from providers at discounted prices and offers the same to resellers to offer to their community groups.

Sellers create an organized shop on Meesho and share their products via Facebook and Whatsapp.

Meesho also takes care of payments, packaging and deliveries, and after-services, saving resellers the hassle of all.

Meesho’s market overview

This Meesho case study explains well its market overview from its initial years up till today.

While e-commerce is a wider branch to discuss, social commerce is one such sub-category that explains buying and selling products and services via various social media platforms like Facebook, Instagram, and other social networking sites. It also assists in reselling similarly.

According to a report by management consulting firm Bain & Company , Indian social commerce in the market is expected to reach $16-20 billion by 2025 and $60-70 billion by 2030 in size. Whereas, the share of social commerce in India’s e-commerce market is expected to experience a compound annual growth rate (CAGR) of 65% between 2020-25.

While social commerce is readily available for all, it is very popular as a passive income source amongst all age groups because customers from middle-class backgrounds, especially from tier-2 cities and towns have a fear factor while shopping online.

This is because they prefer ordering through a real person and not a computer entity. Hence, resellers create curated lists of products for different age groups and price preferences. This builds trust between the resellers and the buyers, allowing them to acquire sales.

Social commerce apps have products listed at a much lower price than in traditional markets because reselling here is with zero overheads. This enables sellers to provide a sustainable price yet also make enormous profits.

As reported by Bain & Company, 85% of all social commerce players are small sellers, making it possible for them to reach consumers nationwide.

Thus, social commerce helps small business owners display their shops in an organized manner.

As intriguing as it is for sellers and resellers, social commerce is also a magnet for investors. Social commerce platforms have raised $554 million in 2023 alone.

Meesho’s marketing strategies

Meesho is one of the newest companies to become a unicorn company in its first 6 years. The startup gives high competition to big companies like Amazon and Flipkart while also challenging them with its unique proposition and marketing strategies, causing their downfall down the line.

Meesho has inculcated unique and never-heard-before marketing strategies that favor its audience like no other brand. Let’s see some of their major marketing strategies in this Meesho case study.

My store my story

The brand targets mainly women audience through this strategy, inducing a sentimental yet empowering value towards the women of India. This strategy focuses on providing women the means to financial freedom, especially housewives, by doing something inside the four walls of their homes.

Their slogan, “Not just a homemaker, a Meesho entrepreneur” holds an empowering energy attracting the right audience for their brand success.

Hamara mission, sabse kam commission

Wunderman Thompson ideated the campaign #sabsekamcomission to educate and attract suppliers and retailers claiming that Meesho charges its commission rate as low as 1%. The idea blew up attracting a huge number of small business owners and making Meesho a success even during the pandemic.

Social media and influencer marketing

The best and easiest way to connect with a large audience is through Social Media. As people spend a lot of time online, Meesho has adopted this method where they engage with their followers and on their posts. Meesho also used the technique of influencer marketing to gain the trust of its audience.

These influencers promote Meesho’s products on their social media channels through posts and videos, in turn getting a commission from Meesho. Another social media tactic used by Meesho is capitalizing on the ‘meme wave’ as memes are more popular and an interesting way to promote brands.

YouTube and Facebook ads

Ads are a full-proof method to increase any business and Meesho is no different. When anyone clicks on these ads, they are redirected to Meesho’s website which helps the company gain more traffic .

Meesho’s growth plans

The primary objective of Meesho is to help sellers establish an easy online presence and resellers earn money without the hassle of investments, inventory, and shipping. All that is necessary is a good internet connection and time to get along with your community, convincing them to buy your products.

Recent reports suggest that Meesho is looking to onboard 100 million small businesses and provide strong competition on Amazon and Flipkart.

They have also included a new category, Farmiso, in an attempt to rebrand and provide FMCG products giving direct competition to brands like BigBasket and Jiomart.

Meesho’s business model & distribution strategy

Once the startup acquired a product-market fit and established its agenda of empowering housewives to create their own identity and earn, it started to scale its business. Here’s how Meesho’s business model and distribution strategy work!

As their target industry is fashion and their target audience is women, they approached various influencers and Youtubers for collaborations.

While they paid a minimal collaboration cost to them, these influencers shared Meesho’s products spread over 200 different categories and its easy-to-use app with their respective communities through videos and posts, Meesho became a big hit in the social commerce industry.

Even its first TVC was focused on women breaking the housewife stereotypes and creating their own identity. The ad empowered women to realize their potential and become entrepreneurs in an easy yet effective manner.

Meesho’s primary partners

The platform depends on five key partners:

Meesho has collaborated with providers from everywhere in India to offer several different items. These providers incorporate wholesalers, manufacturers, and merchants who list their items on the Meesho app. These suppliers get guaranteed payments and zero penalties on late dispatches along with a few other added benefits.

Marketing partners

Meesho’s marketing strategies are prolific. It has partnered with marketing companies like DVio Digital to cater to its marketing needs . Meesho also has an affiliate marketing program where it rewards its influencers for bringing in new sales and customers.

Financial partners

The company is backed by Venture companies and angels including YC, Facebook, Naspers, Sequoia Capital, Shunwei Capital, and SAIF Partners.

Shipping partners

Delhivery, Ecom Express, and Blue Dart are some of Meesho’s leading logistics partners that ensure quick and secured deliveries.

Payment partners

Paytm, Cashfree, and Razorpay are Meesho’s payment partners that ensure a smooth and safe payment experience for all its sellers.

Meesho’s revenue model

Meesho’s revenue model has the following prospects :

Commissions – Meesho charges 10-20% commission on each sale made through their app or website.

Penalty – Every time an order is returned due to poor quality or damaged condition, Meesho charges a penalty cost to the seller.

Advertisements – Meesho runs paid ads on its platform to help sellers rank their products higher than their competitors.

Logistics – Meesho provides all the assistance for packaging and delivering the products to the customer’s doorstep. This in-house assistance helps sellers save time and energy, while Meesho earns from the same.

Float Money – Meesho holds the payment for 7-10 days after delivery. This money can be used for investments and loans thus making good returns and interest.

Meesho’s in-house cost structure

Running a commercial center is not a simple accomplishment and it accompanies a ton of expenses. Here is a speedy summary of the Meesho cost structure:

Technology costs

Meesho has an in-house technical team looking out for ways to improve the platform and make it more user-friendly. The technology costs include server costs, CDN costs, and other related framework costs.

Marketing costs

Meesho’s marketing strategies require a significant amount of that including TV commercials, affiliate marketing, online ads, campaigns, etc.

Payment processing fee

Apps like Paytm, Gpay, Phonepay, etc charge a processing fee on each payment done through them.

General costs

These include salaried employees, legal advisors, and overhead costs.

Key activities of the Meesho model

It provides a marketplace for all buyers and sellers to co-exist together and carry out business.
Meesho has an in-house team assigned to quality control all the products being sold through the app.
Meesho has a built-in catalog to allow resellers to handpick items and share them with their communities via Whatsapp and Facebook
Meesho also runs ad campaigns to spread more awareness about their reselling platform to onboard more and more sellers every passing day.
Meesho handles the payments between sellers and customers meaning all the customer payments first go to Meesho, who then provides their respective payments to their sellers in 7-10 business days as per their guidelines.
Meesho has in-house customer support to tackle all issues related to damaged products, returns, refunds, exchanges, and so on.

How anyone can start earning with Meesho?

Anyone can start earning through Meesho. Meesho provides a wide range of products spread across 200+ categories.

You can make a curated list of products depending on what your community desires and are likely to buy easily and share it via social media apps like Facebook, Whatsapp, and Instagram.

With each sale, you will earn a commission as allotted by the Meesho guidelines.

One added benefit here is that you get to set your profit margin on each product individually. Once a customer is ready to order, you have to add your profit margin to the cost of the product listed on the Meesho app including shipping and tell the final price to the customer.

After the order is delivered, you will receive your payment in 7-10 working days as stated in Meesho’s guidelines.

In the case of COD orders, the customer has to pay the delivery executive itself. Once Meesho receives the payment through their agents, your payment will be credited after 10 working days.

Meesho – tough on competitors

Today, the social commerce market is expanding, and apps like Bulbul, Simsim, Citymall, and Glowroad are proving to be good competition. However, none have them are as good a crowd-pleaser as Meesho. Why?

Meesho gives heavy competition due to its logistics network. Meesho targets tier-2/3 + cities with people looking to buy cheap products with an average value of Rs 500.

Thus, with products being cost-effective, Meesho receives a higher daily order value as compared to its competitors offering high utilization to its logistics partners. This not only reduces its logistic cost but the savings are then used to make the platform supplier friendly.

Thus, this Meesho case study explains well how Meesho has a unique proposition that is difficult to duplicate or reciprocate for its competitors.

What is Meesho’s business model?

Meesho is a social commerce platform that connects suppliers with resellers on social media platforms like WhatsApp and Facebook. They earn a commission on each sale made by a reseller, while suppliers can reach a wider audience without having to manage their own online store.

How did Meesho start?

Meesho was founded in 2015 by Vidit Aatrey and Sanjeev Barnwal as a way to help small businesses in India access a wider market through social media. They started with just a few suppliers and resellers and grew their network through word of mouth.

What makes Meesho’s business model unique?

Meesho’s business model leverages social media platforms to create a network of resellers who can reach a wider audience than they could on their own. This creates a win-win situation for both resellers and suppliers, and allows Meesho to scale without having to manage inventory or logistics.

How has Meesho grown since its inception?

Meesho has grown rapidly since its inception, and has raised over $1 billion in funding from investors like SoftBank, Facebook, and Sequoia Capital. As of 2023, they had over 13 million resellers on their platform and were valued at over $2 billion.

What can other businesses learn from Meesho’s success?

Meesho’s success highlights the importance of understanding your customers’ needs and leveraging technology to create innovative solutions. By focusing on the needs of small businesses in India and using social media to connect them with customers, Meesho has created a scalable and profitable business model that has disrupted the e-commerce industry.

Final thoughts

Meesho now also allows customers to directly buy from the app. This has surely upset its reseller audience, however, the startup has no competitors alike and thrives immensely.

It now gets 75% of its revenue directly from its customers, while the remaining 25% comes from resellers.

Customers can directly buy from the sellers instead of resellers, thus getting products at a very cheap price. Its prices give tough competition to big players like Amazon and Flipkart.

The only question that remains is, is Meesho still the best reselling platform in the social commerce industry or yet another shopping website? We hope that this Meesho case study has helped you understand this startup’s successes better. Tell us your point of view in the comments below!

Suraj Shrivastava

Suraj Shrivastava at ForgeFusion shares simple, effective ways to grow your business using SEO, content marketing, and AI, learned from helping over 50 companies. When he’s not working, he loves teaching others or watching documentaries.

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32 Affiliate Programs in India

Digital Marketing Company , Native Ads , online marketing

We all know that you can make money through affiliate marketing platforms . But, the question here is what are the best affiliate marketing programs in India ? To make money online.

Table of Contents

Affiliate Marketing Revenue Calculation & Earning Projection

Top 31 affiliate marketing programs in india.

This list comprises of the affiliate marketing companies in india , best affiliate marketing platforms in india and the affiliate marketing programs in india. A total of 31 websites with their commission range, nature of the affiliate network and the rules of the affiliate network is mentioned here. Hope this helps.

If you, like the list please comment your thoughts in comments and share this list for your friends, who want to become the best affiliate marketers in India .

Related Service: Best Affiliate marketing agencies in Bangalore – SocialOrange.in

Best Hosting Affiliate Programs India

Best affiliate programs in india, best affiliate marketing websites in india, affiliate marketing companies in india, how to create a successful affiliate marketing program.

As you begin to develop your business model in affiliate marketing, you will learn that there are certain things you need to do to achieve your success, keys to marketing that will ultimately lead to a successful business. If you haven’t figured them out yet, read this article, and check out these affiliate tips.

Host A Contest

Consider weekly or monthly prizes. Visitors will keep coming back to your site to see what the prize is. Don’t forget to keep their interest by providing relevant information that they want to learn about. This is also an excellent way to get sign-ups to your newsletter; tell them you will notify them about the prize through email.

Charge A Minimum Fee To Avoid Less Qualified Affiliates

Watch out for “minimum rates.” Some companies will charge you a monthly fee, but that fee may increase if they do not get the number of buyers from your website agreed upon in your contract. Please read carefully to find out what these fees are, as they are sometimes not listed.

Build Reputation With Social Proof

Ensure that the affiliate program you are signing on with has an excellent reputation. If you find a company that does not have a good reputation, you may find yourself working for nothing. You may work for hours to get things going well on your end, only to not be paid.

Sales have taken a whole new turn with the dawn of affiliate marketing. This allows you to sell without selling face to face, and you will make a commission from each product sold by your affiliate link. This even allows you to sell when you are not even at home.

The Best Affiliate Marketers Out There Are Fantastic Writers.

They might never rival King in the novel department or get hired to work at a newspaper, but their skills are more than proficient for what they do in marketing. Remember to always write for your audience, and you can become a great writer.

Look Into Using Secret Links On Your Website.

These are links that allow you to pepper your site with additional links to your partners without them screaming, “I’m A LINK.” Make sure that you disclose to your readers what these links are so that they are aware of what they are clicking on

Don’t start to stress if you haven’t received an instant payout from a sale. Most affiliates do hold the money and only pay under certain conditions. Make sure you are aware of what the terms are before signing up with an affiliate program. Don’t get caught by surprise with a wait to get your cash.

When designing your affiliate marketing strategy, you can prolong your successes by choosing “evergreen” products and services – offerings with timeless consumption patterns and usage that remain more or less consistent across different seasons. Evergreen products are continuously considered relevant, making their demand more responsive to blogging and article marketing efforts as well.

A great way to increase the success of your affiliate marketing is to find affiliate programs that offer both front end and back end commissions. This means that you are receiving multiple commissions from each customer that you refer to your affiliate’s site. This is an excellent way to maximize the amount of money you make.

Get dressed in business casual clothes every morning in order to make you feel like you really are running a business. You will feel much more comfortable if you get a business call and you’re not answering it in your pyjamas! How you feel will reflect how your mind works, so if you feel calm and collected, you will be.

When looking for sites to become an affiliate for, choose the ones with high commission rates. On products that are sold through you, some websites will offer as much as 100% commission in order to make the sale. These sites should not be dismissed immediately as scams; they provide this high commission in order to grab the residual sales from long term customers.

Take Time Off From The Affiliate Marketing Aspect Of Your Business.

It will give you a chance to regroup and think of new ways to promote your business without the added noise of constant correspondence and things that need to be done. You’ll be rested and ready to tackle the world when you return to work.

To check out the program you may work for, you should try to use their phone order system. If the phone order system provides you with a good customer service experience, the customers you refer to the company will probably have a good experience. If you have a bad experience, your customers will have the same thing.

Ensure That Emails Are Actually Getting Through to Customers.

Suggest that new email subscribers add you to their contact list. You do not want to be sending out great emails that no one ever reads because they are marked as spam. Use an email service that is trusted by email servers.

Re-Invest A Proportion of The Money You Make Into Growing Your Business.

Many business owners do not take a paycheck from their business for months or possibly even a few years. While this might not fit with your original plans, it will feed the company and allow it to grow instead of starving it to death.

Promote Affiliate Products That Generate Recurring Income.

Look for products like subscriptions and membership sites where the product owner pays recurring commissions. Then, when you refer to a sale, you will continue to get paid for that sale repeatedly as long as that person keeps their subscription or membership active.

Avoid Losing Your Audience’s Trust.

You would be surprised just how well consumers know the internet and how savvy they are regarding advertising. If you use deceptive methods to get their clicks and traffic, you will lose out as you lose a conversion each time you lose your audience’s trust.

One of the only ways to become a skilled affiliate marketer is to work as a marketer. Even with great tips like you’ve just read above, you will still need to put them into action to determine if they work. So, remember to take that giant leap by implementing what you’ve learned here.

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Q1. Do I Need to Invest Money to Start Affiliate Marketing?

Any new business will need at least some money. But, with affiliate marketing you can just invest time and promote your affiliate products on social media and start earning money from affiliate marketing.

Q2. How to Start Affiliate Marketing as a Beginner?

You can start promoting affiliate products on social media and start your affiliate marketing journey. Read the full article to understand in detail.

Q3. How Much Money Can I Earn in Affiliate Marketing?

Traffic and content is the key in affiliate marketing, the more traffic you get the money you will make. Read the full article to understand in detail.

Let's Grow Your Traffic

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Affiliate Marketing Case Study: Going From Zero To $10K In Monthly Revenue

Affiliate Content Site Case Study

Follow the steps we are taking to grow a content site from $0 to $10k a month in under 24 months.

Summary Stats

Site Launched: June 2020
Investment to date: $10,296.68
Income to date: $17,603.39
Estimated site value: $35,000
ROI to date: 410%

We stopped updating this case study in May 2022 (24 months after we launched). Although we didn't achieve our goal of getting the site to $10k a month, we have managed to average over $1000 a month since June 2021. Google's May 2022 algorithm update also negatively affected the site (we're down 30% in traffic), so it's unlikely we'll see significant growth going forward. We're undecided whether we will sell this website or just keep it for cash flow. I hope you enjoy the case study - you can read more like this one here .

2020 Numbers

affiliate marketing case study numbers 2020

2021 Numbers

2022 Numbers

affiliate marketing case study profit and loss

Costs to date

Domain: $29.17 (aged domain from Godaddy auctions ) + $18.17 renewal + $20.17 renewal.
Hosting: $250 (WPX) + $250 renewal.
Content cost: $7,243 (250,000 words. Bought using our content writing service ).
Links: $1850 (we’ve bought 15 link insertions and 7 guest posts. Acquired via our link building service ).
Citations: $20 + $29 (from SEOButler)
Social Profiles: $7 ( Fiverr )
VA for posting: $450 (used our virtual assistant service )
Web services: $89.99 (keyword research tool)
Total Cost: $10,296.68

Income to date

We only added affiliate links in late September 2020.

October 2020: $167
November 2020: $715.30 (Black Friday went well!)
December 2020: $215
January 2021: $523.44
February 2021: $367.18
March 2021: $900.15
April 2021: $811.05
May 2021: $954.67
June 2021: $1,190.40
July 2021: $1,031.71
August 2021: $701.93
September 2021: $916.26
October 2021: $1,148.64
November 2021: $1,260.74
December 2021: $1,077.05
January 2022: $1,063.55
February 2022: $937.70
March 2022: $1,073.17
April 2022: $1,402.75
May 2022: $1,145.70
Total Income: $17,603.39

Traffic to date

July 2020: 217 sessions
August 2020: 755 sessions
September 2020: 2,467 sessions
October 2020: 7,034 sessions
November 2020: 10,097 sessions
December 2020: 10,254 session
January 2021: 11,558 sessions
February 2021: 12,643 sessions
March 2021: 19,458 sessions
April 2021: 18,711 sessions
May 2021: 19,663 sessions
June 2021: 21,137 sessions
July 2021: 19,820 sessions
August 2021: 20,927 sessions
September 2021: 19,212 sessions
October 2021: 22,143 sessions
November 2021: 21,792 sessions
December 2021: 25,804 session
January 2022: 25,047 sessions
February 2022: 21,093 sessions
March 2022: 27,961 sessions
April 2022: 32,882 sessions
May 2022: 31,546 sessions

Timeline and Learnings

We launched this affiliate marketing website in June 2020.
For the first week we researched niches. Niche choice is critical – for us the criteria was not Amazon, average sale price $100+, 30+ day cookie, high converting affiliate partner (checked using Commission Junction stats), and decent commission 8%+
Once we decided on a niche we got to work sourcing an aged domain. Many people look for a powerful backlink profile when trying to get an aged domain. These are great, but they can be very hard to find and costly. For us, we focused on relevance to our niche, a clean history and age. We managed to find a super relevant domain that was 15 years old on Godaddy auctions. We checked it's history using archive.org and it was squeaky clean. We managed to secure the domain for under $30. Winning!
We then created a detailed content plan for 80-100 articles (100,000 words). This took a solid few days, although KeyClusters (a keyword grouping tool ), sped this up massively (see how we use keyword clustering ). We knew from the get go that if this site takes off we would need a scalable structure, so we thought long and hard about our content plan and the silos we would use. See how we do keyword research .
With the domain bought and launched, we used Fiverr to create social profiles.
Our content team got to work writing the 100k words (see our article writing service ).
We also bought citations using SEO Butler.
About 75% of the content was written and published in July.

August 2020

By early August all content was published.
To our surprise, Google starting indexing and ranking our content out the gates. This is very unusual for a brand new site, so the aged domain clearly made a huge difference.
With the site already starting to rank and pull in organic traffic we decided to invest in some links. We bought 10 high quality link insertions and 5 guest posts from our link building service . 80% of these we pointed to the homepage using branded anchors and naked URLs, and the rest we pointed to internal silo pages.

Key Learning

If your domain is aged and good, your content solid, and your site structure silo’ed and interlinked correctly, you don’t need a lot of links to rank. Although Ahrefs shows 516 referring domains, most of these are citations and coupon sites. Hence our DR is 1.3!!

September 2020

We did nothing. Just sat on our hands to see what Google would think. Good news, the G-Dawg likes us!
I say nothing, we did get one of our VAs to add affiliate links. We partnered with three eCommerce companies in the niche, two on Commission Junction and one on Rakuten.

October 2020

With positive signs all-round we decided to double down on content and created another content plan for another 50k words of commercial content.

November and December 2020

Our content team completed the next batch of articles and our VA published all content.
By December it was clear that one affiliate partner was outperforming the other two by a mile. For example, see the screenshot below of Affiliate Partner A vs Affiliate Partner B. As you can see Partner A has driven 14x more commission than B, despite B sending 1/3 as much traffic as A.

January 2021

Due to the poor performance of Affiliate Partner B and C, we've switched them out for Amazon. The switch was completed mid January 2021 and the results are promising.
We also added in a new affiliate partner from Commission Junction.

February and March 2021

We decide to power things up a little with some strategic tier 2 PBN links from IM Powerhouse. These have moved the dial in terms of traffic and revenue, and in March we saw our highest traffic and revenue month.
We also decided to invest in more content, another 100k words. But this time we are doing 100% informational content. Up to this point we have only had commercial content on the site (Best of round ups, individual reviews, X vs Y comparisons). We used KeyClusters to create an informational content plan and will be getting our content team to start writing in April / May.
We also installed advertising via Setupad . Setupad use a metric called Effective Cost per Mille (eCPM), which similar to RPM. We are currently achieving around $2 per 1000 impressions, which isn't too shabby. I know you can get higher on Mediavine and AdThrive, but our traffic isn't quite there yet.

April and May 2021

Our content team were rammed with client work in April and May so we had to delay the roll-out of the 100k words we planned in March. Work has now begun and we expect to publish most of this content in June and July.

Here's what the site looked like on Ahrefs as of early 2021

June-September 2021

Traffic and income has plateaued so hopefully we will see explosive growth as soon as the new content goes lives.
Time to rethink strategy - will keep you updated!

October-May 2022

The site has definitely plateaued. Traffic is stable at around 20-30k monthly sessions and so is income at around $1000 a month.
We invested in a few more link insertions and guests posts, but have yet to see a significant uptick.

And here's what the site looks like on Ahrefs as of May 2022

Current Valuation

As we're averaging around $1000 per month, we would estimate this site is worth: $35k (35-40x multiple).

Multiple justification is based on going market multiples for content sites with multiple income streams (Amazon, 3rd party affiliates, advertising), and 6-12 months of stable traffic and income.

Jason Smit is the CEO of Contentellect and believes that marketing success lies at the intersection of great content and quality links. With 15 years spent in agency environments, including Saatchi & Saatchi, Publicis Media and Performics, his experience is distilled into Contentellect's service offering. He holds a B.Com Marketing from the University of Cape Town and a PGDip. in Entrepreneurship.

affiliate marketing case study in india

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Affiliate Marketing Case Studies: 15 Examples for Success

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